Morgan Housel: What You Need to Master (And Avoid) to Get Rich, Stay Rich, and Build Wealth
True wealth is not a function of financial intelligence or hyper-active market trading, but rather of psychological endurance, the systematic minimization of FOMO, and maintaining a persistent gap between your net worth and your expectations.
By shifting focus from spreadsheet optimization to emotional and temporal autonomy, individuals can avoid the self-destructive status traps and psychological burnout common among high-net-worth achievers.
Section summaries
The Rationality of Irrationality: FOMO, Kahneman, and Luck
watchMorgan Housel establishes that a total lack of FOMO is the single most vital trait for long-term capital accumulation. He uses Daniel Kahneman's cognitive framework to show how purchasing lottery tickets—which looks mathematically absurd on paper—is a highly rational purchase of hope for individuals who feel structurally locked out of traditional career mobility. He then challenges popular self-help culture by defining true luck as systemic variables completely outside personal control, such as one's country and era of birth, citing a striking statistic that brothers' incomes correlate more highly than their physical genetics.
- Susceptibility to FOMO is a fatal behavioral flaw that prevents compounding.
- Financial choices that appear irrational on a spreadsheet are often highly rational adaptations to a person's subjective reality.
- True luck is comprised of massive, unrepeatable environmental factors that cannot be engineered by working harder.
It frames the foundational behavioral economics and sociological perspectives of the entire discussion.
The Math of Inaction: Buffett's Endurance and Indexing Mechanics
watchThis section examines how Warren Buffett accumulated 99% of his net worth after age 60, proving that endurance is the real driver of compounding. Housel outlines how the investment world features a unique negative correlation between active effort and long-term performance, due to transaction costs and psychological tampering. He explains that static index portfolios outperform dynamically managed ones because they guarantee ownership of the extreme, unpredictable tail-end winners that drive the vast majority of overall market returns.
- Compounding is returns to the power of time; survival and longevity are the only variables that truly matter.
- Investing is one of the very few human endeavors where doing less work consistently yields superior results.
- Broad index funds work because they ensure you automatically capture the rare, highly concentrated market tail-events.
Provides a comprehensive and highly counterintuitive explanation of compounding and index fund mechanics.
Spreadsheet Rationality vs. Psychological Reality
watchHousel discusses the critical importance of keeping expectation inflation well below net worth growth. He shares his own 'irrational' decision to pay off a low-rate 3.2% mortgage, arguing that this technically suboptimal move was his best money decision because it provided invaluable psychological peace of mind. He critiques standard financial education for treating money as a purely mathematical optimization problem, ignoring that it is actually a qualitative tool to secure personal freedom.
- Expectation inflation is the ultimate silent destroyer of wealth and life satisfaction.
- A financial decision can be mathematically wrong on a spreadsheet but entirely correct for your psychological well-being.
- The primary purpose of money is to buy control over your time, not to maximize an abstract numerical score.
It highlights the core tension between quantitative financial formulas and subjective qualitative happiness.
The Pathology of Outliers: Hidden Wealth and the Tortured Achiever
watchThe conversation shifts to defining wealth as the consumption options you choose not to display, making true wealth naturally invisible and hard for society to model. Housel and Parrish dissect the psychology of extreme business founders, profiling them not as healthy, passionate role models, but as tortured souls driven by pathological anxiety or deep feelings of inadequacy. They analyze the absolute existential sacrifices made by figures like Bill Gates and Elon Musk, reminding viewers that outsized outcomes require taking on a highly dysfunctional psychological package.
- Richness is current consumption displayed; wealth is future options saved.
- Outsized corporate and economic success is frequently powered by deep-seated psychological pain or chronic anxiety.
- Envying an outlier's success requires accepting the baseline suffering and absolute sacrifice that produced it.
It offers an incredibly powerful, sober antidote to status envy and superficial success worship.
Ingrained Frugality, Dynastic Ruins, and the Power of 'No'
watchHousel contrasts his parents' early frugality—which bought them retirement autonomy—with the Vanderbilt family, who systematically blew a $400 billion fortune across three generations because they viewed wealth purely as a consumption scorecard. He highlights Anderson Cooper as the happiest Vanderbilt heir because he was freed from the psychological burden of dynastic wealth and forced to build his own career. Housel also explains that managing personal success requires ruthlessly saying no to preserve time and prevent complexity from degrading your work.
- Frugality learned during poverty acts as a permanent behavioral asset once wealth is achieved.
- Dynastic wealth often acts as a psychological burden that strip heirs of ambition and self-actualization.
- Creative success requires a ruthless commitment to saying no to maintain control over your schedule.
It uses concrete historical and personal narratives to demonstrate how family modeling shapes financial destiny.
The Hidden Debts of Capital and the Quiet Car Paradox
watchHousel explains that acquiring money brings a hidden 'social debt' in the form of subtle expectations from peers, family members, and business networks to elevate your lifestyle or rescue others financially. He introduces the 'quiet car paradox' on trains, where having high expectations of peace makes commuters highly anxious and explosive at the slightest whisper. He quotes Will Smith to demonstrate how wealth can induce depression by removing the hopeful illusion that material abundance will someday solve your psychological wounds.
- Accumulating capital scales your social debt, creating invisible pressure to fund your social ecosystem.
- High expectations create a fragile psychological environment where trivial disruptions feel like major crises.
- Wealth strips away the comforting psychological fantasy that more money will fix your internal unhappiness.
Introduces the deeply profound psychological concepts of social debt and expectation-driven fragility.
Socioeconomic Inequality and the Fragility of Capitalism
optionalThe discussion covers the challenge of raising unspoilable children in affluent environments, with Housel advising parents to lead by example and avoid modeling money as a human scorecard. He then analyzes the systemic macroeconomic threats to capitalism, warning that while unequal outcomes are natural and ideal, unequal opportunity is highly destabilizing. He points out that when too large a percentage of the population feels structurally trapped at the bottom, they lose faith in the system and become susceptible to extreme, authoritarian political ideologies.
- Children learn values by observing parental behavior and emotional reactions, not from explicit lectures.
- Capitalism is secure only as long as the vast majority of citizens believe they have a fair shot at upward mobility.
- Severe, prolonged economic deprivation quickly degrades civilized social norms and breeds political extremism.
While highly insightful, this section shifts from individual financial behavior to macro-sociological concerns.
The wide Funnel of Curation and the Leverage of Storytelling
watchHousel outlines his active curation strategy, advocating for an incredibly wide reading funnel combined with a guilt-free, merciless filter that discards dry or unengaging books. He explains why human psychology is optimized to retain narratives rather than raw statistics, noting that stories act as cognitive leverage. He details filmmaker Ken Burns' obsessive editing techniques—such as aligning narrator vocals precisely with background music beats—to show how strategic storytelling captures deep human emotion.
- Execute a ruthless, guilt-free filter on books to maximize your exposure to genuinely valuable ideas.
- A story is cognitive leverage; statistics inform the brain, but narratives change behavior by evoking emotion.
- Effective communication requires aligning narrative rhythm, emotional tone, and extreme simplicity.
Provides immense, actionable value for anyone interested in writing, marketing, or general communication.
Writing for Yourself, Comedy as Psychology, and Real Success
watchIn the final segment, Housel advises writers to write exclusively for themselves to maintain voice authenticity, while remaining hyper-aware of reader impatience by getting directly to the point. He compares his creative process to that of professional comedians, who test material in small, low-risk venues, sharing how he tested his famous 'stutter' blog post before its viral release. The interview concludes with Housel defining true success as raising balanced, self-sufficient, and happy adults rather than simply building a financial legacy.
- Authentic writing is produced by writing for yourself, then editing ruthlessly to accommodate reader impatience.
- Use highly interactive, low-risk platforms as intellectual laboratories to pressure-test concepts.
- True personal success is measured by the psychological health and character of your children.
Synthesizes Housel's entire professional creative process and his personal philosophy of life.
Key points
- The Conceptual Split Between Being Rich and Being Wealthy — Being 'rich' is defined by current consumption, highly visible lifestyle assets, and the income necessary to cover current debt. Conversely, 'wealth' consists of unspent assets, hidden option value, and capital saved specifically to purchase temporal independence.
- The Negative Correlation Between Effort and Outcome in Investing — Unlike physical fitness or professional careers where intensity of effort directly scales with performance, long-term investing rewards extreme passivity and inaction. Because market returns are driven by a highly concentrated, unpredictable tail of extreme winners, a static index strategy systematically outperforms active portfolio manipulation.
- Expectation Inflation and the Psychological Cost of Wealth — Acquiring capital introduces 'social debt' (the pressure to fund peers and escalate lifestyles) and 'expectation debt' (hyper-sensitivity to minor disruptions). When material aspirations grow faster than net worth, the psychological buffer of hoping that more money will resolve your inner anxieties is permanently shattered.
- The Barbell Strategy of Getting Rich vs. Staying Rich — Building wealth requires the audacious, optimistic risk-taking of an entrepreneur, whereas maintaining wealth requires acute, paranoid conservatism. A successful long-term strategy requires structuring your balance sheet to accommodate both personalities simultaneously—holding highly conservative cash cushions alongside aggressive, decades-long stock holdings.
“getting rich and staying Rich are completely different skills” — Morgan Housel
“wealth is the money that you don't spend” — Morgan Housel
AI-generated from the transcript. May contain errors.
not having fomo is the single most
important Financial skill I think it's
so important that you cannot ever
imagine accumulating significant wealth
over your lifetime if you are
susceptible to fomo like if there's
literally one thing like one trait that
you want that's going to allow you to
accumulate wealth it's the lack of fomo
why do index funds work so well two
reasons one is it's always going to be
the case that a very small number of
stocks account for the majority of
returns the other is I think the whether
it's like an investing debate or a
saving or spending debate they're not
actually debating it's people with
different personalities talking over
each other and once you come to terms
with that there's not one right answer
for any of this what's the difference
between being rich and being wealthy
rich is when you have enough money to
make your mortgage payment make your car
payment you can pay off your credit card
bill every month wealthy I think is when
you have a degree of Independence and
autonomy the weird thing here is that
wealth is the money that you don't spend
let's switch Garrison talk about reading
and writing how do you select what you
read I heard this idea I think it was
from Patrick oan is years ago who said
you want a wide funnel and a tight
filter you're one of the best
storytellers of Our Generation teach me
how to tell a story like Morgan hosel I
think it's two things one
[Music]
is I want to start with a bit of a
paradox the less money we seem to have
the more risks we're willing to take can
you explain that to me Daniel Conan uh
said something along the lines of when
all your options are bad your
willingness to take a risk explodes
because you got nothing else to lose and
I think you see this in a lot of areas
in life one that I see it all the time
in that is a a big news story in the
United States I don't know if it's the
same in Canada but in America we spend
something like a hundred billion dollars
a year on lottery
tickets hundred billion it's massive
that people spend on lottery tickets and
if you dig into who's buying it it's
almost exclusively poor people they buy
the vast majority of lottery tickets and
the poorer you are the more lottery
tickets you buy and these are some
people for whom they literally can't buy
food or they might be homeless and when
whatever little money they have they go
into a 7-Eleven and buy some scratcher
tickets and you might look at that and
say like you you idiots like what are
you doing you this is the dumbest idea
I've ever seen and and maybe that's the
right answer like maybe you could just
stopped there but in Conan's framework I
think it starts to make a little bit
more sense if you have someone in a
situation like this who in their mind at
least they think I can't get a raise I
can't build a career I can't get
promoted I'm kind of stuck in minimum
wage job if that's their mindset then
buying a lottery ticket might be the
only time in their life where they can
say to themselves and believe like this
is my literally ticket out of here this
is the only chance that I have to get
ahead and so it starts to make a little
bit more sense in that situation and
maybe you contrast that with someone who
has a very high net worth they might be
like look I can just put all my money in
treasuries and just live for the rest of
my life just off the interest and when
you have so much you don't need to take
the risk well it comes down to
perspective right so like if I could see
what you see and feel what you feel that
decision would be rational yeah there's
so many things in life where you can
look at other people and the decisions
they make not just in money but for
politics their health decisions whatever
it might be and fierce disagree with it
but what's easy to overlook is that if I
were in your shoes and had experienced
what you had had the same family Dynamic
that you do the same DNA that you do I
would do the exact same thing and I
think that is a more qu important
question to ask yourself like what
financial decisions would I make
differently if I were born in a
different era born to different parents
born in a different country and I think
you can't answer that question honestly
because you don't know but you know
there would be a lot of things different
that are complet outside of your control
where and when you were born would have
a massive impact you and I should not
pretend that if we were born in the
1960s in Nigeria that we would have the
same views about investing in the stock
market over time that you and I do today
this kind of gets to the topic of luck
and a lot of people when you bring up
luck they will say something that sounds
smart that I I fiercely disagree with
they say like oh you should increase the
surface area of your luck you should
like oh the harder I work the luckier I
get like some variation of that I'm like
no if you can can do something that
changes your odds of an outcome it's not
luck by definition luck to me the
biggest are where and when you were born
you can't control it Bill Gates couldn't
control it Elon Musk couldn't control it
but it has a massive income a massive
impact on where you're going to go in
life that to me is what luck is it's
what you truly have absolutely no
control over and then there's also the
the not only the country you're born
into but the socioeconomic household
you're born into the schools that you go
to how how much of this is nature versus
nurture versus chosen nurture the stat
that I I think is so astounding is that
income among Brothers is more correlated
than height or weight so basically that
means if you have a brother who is Rich
and tall you are more likely to also be
rich than you are tall it's more
correlated than the literal DNA that
you're that you're that you're sharing
with each other look is it is it a
perfect correlation no are there is it
possible to be raised by a poor family
and become rich of course is it possible
to be raised by a Rich family and and
end up in the streets of course but
there's a very strong correlation
between those two I think people get
really uh can get kind of testy when you
talk about luck because if I say that
you got lucky I look jealous and if I
say that I got lucky uh I feel
diminished in in what I'm doing in life
so it plays a massive role but it's very
easy to ignore the impact that it has in
the world how do we break down that
contribution between luck and skill or
what's repeatable on our part rather
than saying what is luck I think it's
important to just say like what is
repeatable what is something that
happened that I could do again and if we
look at Buffett this guy standing behind
our shoulder here and and let's let's
look at the course of his life I cannot
he cannot recreate the trading
conditions that existed in the 1950s
that allowed him to buy Blue Chip stocks
at three times earnings whatever it was
back then that he was doing he can't
recreate that he couldn't do it again
but could I or you or anyone else
listening try to recreate his patience
his some of his risk framework like yes
so that's something we should pay
attention to you want to find what is
repeatable and what you could do again
and those are the things you should just
pay the most attention to I think that's
fascinating right because when we look
at Buffett what we want is the outcome
and what we don't think about is all the
things that go into creating that
outcome so what stays the same between
all these different decades where he's
done this right so he's done it from
buying netet Ben Graham stocks all the
way to buying great businesses all the
way to the patience to do nothing and
then once every 10 years deploy a whole
bunch of cash yeah what is consistent
across that period in your mind two of
the big ones we could come up with
dozens of things that are consistent
with someone like Buffett but the two
big ones are endurance and maybe tied to
that capping a downside risk that allows
him to stick around for longer than
anyone else there's also a psychological
trait of wanting to keep going longer
than anyone else um I I I use a stat in
in my book that 99% of Buffett's net
worth was accumulated after his 60th
birthday like the vast majority of
people including me and maybe you if we
became a billionaire at age 60 would be
done you move to Florida and buy a
private island and like live happily
ever after for him to be that successful
and to keep going full blast for what's
now another 33 years and still going
stronger than ever is a very unique
characteristic that plays a massive role
in his success if Buffett had retired at
age 60 or 50 like a normal person would
have in that situation you would have
never heard of him the whole reason he's
so successful is just the endurance and
there's a again there's a psychological
and a financial component to that never
getting wiped out financially and the
psychology that will allow him to keep
going full blast for nearly a century on
end now but that sounds academically
correct but in temperament incredibly
difficult because I see my friends
getting rich off like Bitcoin or
something and that makes me want to
change the patience that I have I know
how to get wealthy over time we know
historically that what's worked is
saving money being very patient letting
it compound decade after decade then all
of a sudden you wake up with a a ton of
money and financial
Independence but if I see my neighbor
getting richer quicker than I am it
makes me want to accelerate that
timeline yeah and my lack of patience
sort of changes the outcome not having
fomo is the single most important
Financial skill I think it's so
important that you cannot ever imagine
accumulating significant wealth over
your lifetime if you are susceptible to
fomo like if there's literally one thing
like one trait that you want that's
going to allow you to accumulate wealth
it's the lack of fomo particularly in
modern markets that can get so crazy
with social media and Reddit and Twitter
and everything if you if you are
susceptible to fomo there's no hope for
you over time I I I I really don't think
that's an exaggeration and that being
able to see your neighbor get much
richer than you and not being being
impacted by it is is so incredibly
critical and easy to overlook these days
I don't have that many Financial skills
I could never be a stock picker I could
never be a Trader I don't have the
intellect or the the the horsepower to
pull that off but I feel like I've never
been at least that susceptible to fomo
it doesn't bother me in the slightest to
watch other people getting rich Brent
bore our our our mutual good friend had
a quote that I love he said I am
perfectly happy watching you get very
rich doing something that I would never
want to do and I think that's that's a
great way to frame it I don't get
jealous or or anxious to watch other
people get richer than I am over time my
investing strategy is to own index funds
for as long as I possibly can to be
average for an above average period of
time and I think that will actually lead
to an incredible outcome not only will
it achieve the financial goals that I
have for my family but I think over a
long period of time it will put you in
the top desile at least of people who
are who are compounding money over time
I think that's really hard to appreciate
that what's short-term optimal and
what's long-term optimal are often two
different things completely different
things Howard Marx talked about this
investor that he knew who in any given
year he was never in the top half versus
his peers he was never in the top 50% of
of other investors and over a 20-year
period he was in like the top 4% because
everyone else who was beating him in a
given year couldn't keep it going and so
like what's your ultimate goal so much
of investing is just Define the game
that you're playing and I don't look
down upon or criticize people who are
short-term Traders maybe like that's
their game and for their investors or
for their like it makes sense for them
my game is is different I think your
game is different most people's game
might be a little bit different and
what's important is that if your game is
to invest for the next 20 30 50 years
that you're not taking your cues from
people who are playing a different game
of trading for the next quarter and
that's where a lot of danger and
investing comes from you've changed my
Capital allocation strategy our
conversations our walks totally yeah how
how how so what what what did you used
to do that you don't anymore uh we used
to do a lot more private Investments and
now it's mostly index funds and as
things sort of roll in uh through
dividends or whatever it just gets
reinvested in index funds but it's our
conversations that change that well
great that makes me happy and nervous
that that I'm having influence one thing
that some people will say when you talk
about index funds is like what is the
guarantee that this is going to work for
the next 50 years okay I understand it
works in the past 50 years and my
response is always like nothing there's
no guarantee that this is going to work
it's very possible that it doesn't work
out for whatever reason and there have
been periods you know from the you know
the late 1920s to the 1950s where the
returns were terrible or even from 2000
to 2010 had basically 0% real returns in
index funds so it's not perfect in the
slightest nothing guarantees that it's
going to work or be satisfactory over
time but I think when you adjust it for
the effort that is put in the lack of
effort that's put in basically zero
effort to do this and you adjust it for
the fees which round to zero now when
you adjust for all those things it's a
very appealing way to invest over time
if I was to look at your balance sheet
what is your Capital allocation strategy
I'm trying to think what like the
percentage wise it's probably something
like 15 to 20% cash the house that I
live in and then the rest the rest index
funds and shares of Marquel where I'm on
the board of directors and that's it th
those are those are my only assets cash
house index funds Marquel stock that's
it which index FS uh Vanguard Total
stock market index Vanguard value fund
and a little bit of uh an international
fund why do index funds work so well two
reasons one is it's always going to be
the case that a very small number of
stocks account for the majority of
returns so recently it's been uh Fang
plus Nvidia if you didn't own those
stocks Fang plus Nvidia over the last
decade your odds of outperforming are
are very very low it's not zero but it's
incredibly hard if you didn't own those
few and even if you look at an index
fund that owns a thousand stocks let's
say you're going to get the majority of
returns from probably fewer than 20 of
them and it's always been like that it
back in the 90s it was uh it was AOL and
Cisco and Microsoft and Dell and those
kind of companies in a previous
generation it was General Electric and
Intel and those kind of companies it's
always the case that it's very taal
driven the distribution of returns and
owning the index just guarantees that
whatever is going to be the next driver
I own because it's extremely difficult
to know what those are going to be if
you had gone back to 200 uh 4 20 years
ago and tried to predict what are the
big Winners going to be over the next 20
years well by the some of those
companies didn't even exist yet Facebook
didn't even exist yet Google was still a
private company or maybe it had just
gone public in 2004 the big winners are
I think extremely difficult to know with
any foresight what it's going to be and
if you had suggested even three years
ago that Nvidia was going to be one of
them you would have been like what in
like they make like it would have
sounded absurd so you're guaranteeing
that you're going to own the oddballs
that account for the majority of the
returns over time the other is I think
the the lack of effort that goes into it
that is needed investing is one of the
very few Endeavors in life where the
harder you try the worse you're probably
going to do and yes there are exceptions
to that Renaissance Technologies of
course you you you can name the
exceptions for people who tried very
hard and did very well but for the vast
majority of people there's going to be a
negative correlation between the effort
you put into it and the results that you
got out of it and so the the leave it
alone aspect of of investing of in index
funds is very important one little stat
that I love about this is that if you
look at both the Dow and the S&P 500
those are not static indexes they change
over time there are new constituents
that are added companies go out of
business or they merge and then new and
then new companies are added to that if
you were to look at the Dow I think one
one one of the studies showed over the
last 100 years if rather than adding a
new company when one of the original
components uh went out of business or
merged if you just left it alone don't
add anything else don't take anything
out just literally take the original
components and leave them alone you
would have done better than the
companies that were added and removed
added and removed like any activity that
goes into it tends to be detrimental
over time that's I I I've always thought
is is is very fascinating it's literally
like there's very few exceptions in the
index world to where the more effort you
put into it the better you're going to
do over time do you think we find it
boring and that's why we don't want to
do it it's a combination of boredom and
just the
counterintuition of the less effort the
better we're going to do because any
Endeavor in life whether it's your
physical fitness or whatever it might be
there is a positive correlation if you
want to become in better shape you
exercise you put more effort into it in
most Endeavors in life the harder you
try the better you're going to do and
investing is just not one of those and
it's so not intuitive that people end up
tripping over themselves I would also
say too that I am not against active
investing in the slightest at all I have
so much respect and admiration for the
people who do it well and the stats that
get thrown around that are true that you
know 90% or more of mutual funds will
underperform The Benchmark my response
to that is always like of course that's
how it is you should not expect to live
in a world in which everyone who tries
to beat the market can do it of course
that's how it is and the people who can
do it are enormously talented and I have
so much respect for them two of them are
sitting behind our shoulders here and
other people I I know people you know
people who have been and I think will
continue to be successful uh at this so
I I'm not a passive zealot the slightest
I just think for myself and many other
people it's probably the smartest way to
invest how do you keep your goalpost
from moving as you accumulate and
compound wealth hey I I think everyone's
including my and my wife's have not stop
moving nor nor should they I I I don't
personally aspire to live in a world
where if I'm lucky enough for my net
worth to go up uh 100% of it just acrs
to savings overtime that's not the life
that I want to live I want to have a
great life with some great material
possessions and travel with my kids and
live and live well over time if your net
worth grows 10% but your expectations
grow 12% that's that's when you get into
trouble it's just the gap between the
two and so look I'm making this up this
is this is not an actual analysis but I
bet over time if my net worth has gone
up by 10% per year our goal post has
grown by 5% per year I'm making those
numbers up but it's something like that
so yes my family lives a better life
materially today than we did 10 years
ago but we've still saved and lots of
money during that period I think that's
all that matters over time is that you
you know and even uh Buffett and Munger
who are you know known for being FR
Buffet lives in the same house he bought
when he was 26 yes but he also flies a
private jet and had a beautiful beach
front house in lagona Beach these guys
are not living like poppers over time
and that that's what I think is really
important it's just making sure that
there's a gap between your net worth and
your expectations seems one of the
things that we inherit from society is
that the house you live in is your Prime
financial asset yeah that seems really
recent as well maybe the last 30 40
years where that's become the vast
majority of wealth for Americans and
Canadians I know in in in United States
real home prices uh for most of modern
history in the 20th century were flat as
a pancake Robert Schiller of Yale did
did a lot of analysis on this tracking
us home prices since the 1800s and in
real terms from probably the 1940s
through the 1990s were flat as a pancake
on average across the United States and
then in the last 20 years starting with
the housing bubble that started around
2003 they exploded higher and then of
course we had the housing crash in 2008
and people thought that was the end of
the bubble but then they've exploded
higher even more and real home prices in
the US I'm sure it's the same in Canada
are much higher today than they were at
the peak of the bubble in 2006 on
average of course there's many variables
going into that a lack of building of
new homes uh that didn't keep up with
generational growth and it makes it it
kind of bifurcates the world in terms of
if you ha if you have owned a home for
any period over the last 20 years you've
probably done very well and if you are
looking for your first home today it's
harder than it's ever been particularly
now that interest rates in the US are
seven or seven and a half% for 30-year
fixed rate mortgage combine that with
home prices that are just absurd
particularly in the in the Metro areas
that people want to live in it's
completely bifurcated because if you own
a house for the last 10 years you can
sell that house and take the equity that
has grown in that house to buy a new one
to use for your down payment on the
other house that's been infl whose price
has been inflated but if you're trying
to break in for the first time like it's
it's a joke it's a complete joke so
that's it's a it's a very difficult
thing I would not I have a lot of
Sympathy for the first-time home buyer
today who is just who does not have
parental support which is the vast
majority of them uh it's harder than
it's ever been and there are few things
that make you feel like you are stable
in your adult life than owning the house
that you live in and I think it plays a
huge role in a lot of things in life a
lot of people this would have been same
for my wife and I don't want to start
having kids until they own their home
they they they want to have that sense
of stability before they start having
kids so I think the lack of housing
affordability has an impact on
demographics and having kids over time
that will Echo the next 50 or 70 years
so it plays a huge role in in what's
going on in society there's also sort of
a difference between what's optimal
financially and what's optimal
psychologically and we've had this
conversation before where you you've
told me you paid off your mortgage yep
and that makes no very little Financial
sense because you you had one of those
crazy like really low mortgages like
orate was 3.2% fixed for 30 years and we
paid it off which I I say is it's very
true is the worst financial decision
we've ever made but it's the best money
decision we've ever made and the
difference between the two is like look
on a spreadsheet it's terrible I've done
the math of like what if I had just
invested that money instead how much
would I more money would we have today
it's a lot it's it's a lot of money but
nothing that we've ever done in our
financial life has I think given us more
happiness than paying that off and a lot
of that is unique maybe to my
personality this is not advice for other
people because maybe you and other
people don't have that personality I'm a
worst case scenario thinker uh I also
have a career that can be fickle and so
and and I'm the sole bread wetter in our
household my wife is is is is home with
our kids so with all of those my
personality my career and whatnot it
made perfect sense and when we did it I
was nearly in tears with joy when we did
it knowing full well that it was a dumb
that it was a dumb financial decision so
I think once you stop viewing money as
just trying to make the spreadsheet
happy and you view as a tool to live a
better
life a lot of things change and in that
situation it was a tool that improved my
the quality of my life and my family's
life I think dramatically even if it was
the dumbest thing that we've ever done
on a spreadsheet and a lot of people
when I when I say this they'll still
push back and be like well walk me
through like why it was why it was
rational like it's not rational it's not
rational at all I I I can't explain to
you on a spreadsheet it was it was dumb
to do but it made me really happy and
like is there any worth is there any to
that you know for you like it made me
happy we can just stop right there I
don't need to prove it anymore but
doesn't that make it rational if you're
playing a different game right like if
you're trying to optimize every penny
over the long term maybe that doesn't
make sense yeah but if you're optimizing
for happiness and Longevity maybe it
does make sense yes and so I think the
the qu the qualitative factors of money
are hard for people to wrap their head
around particularly in a field that has
been taught as an analytical field when
you if you get a degree in finance or
get your CFA or whatever it would be
it's purely numbers that's that's not
totally accurate there's some there's
some in there but vast majority of how
they teach Finance is just numbers and
so it can be hard for a lot of people to
wrap their head around why you would do
something where the numbers don't make
sense what can money do for us and what
can it do for us what's the LIE it tells
us what's the thing that we we feel like
it can do for us that it can't well I
think the the LIE is that a lot of
people in life if they're unsatisfied
with how their life is going it's a very
quick and easy answer to say if I had
more money things would be better and
that can be true it can solve a lot of
your problems but I think what a lot of
people want in life not everyone I don't
want to completely generalize this but
what I want that I think is is
reasonably uh common for people is I
want independence and I want to spend
time with the people who I love my
family and friends and that's pretty
much it and can you use money to do that
of course money is is kind of the oxygen
of Independence and if you can use your
Mone to spend more time with your
friends and family you and I went out to
a lovely dinner last night with each
other that cost money thank you for
buying by the way and we had a great
time with each other now if you and I
went for a walk that would have been
free it would have been great too but
using money for to spend time with whom
you want when you want for as long as
you want waking up every morning and
saying I can do whatever I want today
even if what I want to do is go to work
and and be productive is absolutely
critical and that is different from the
knee-jerk of just oh if I have more
money I can buy more things nicer things
but what you actually want in your soul
is to like is you want independence and
to spend time with people who who who
you love money can do those things but
it's not as direct as people as people
think one one example of this is like
will having a nicer house make you
happier it might but be the reason it's
going to make you happier is because it
makes it easier to have friends over
it's it's makes it more convenient to
hang out with your kids in a big nice
glorious living room so it's not that
the house will make you happier but the
house can make it more conducive to do
things in your life that those things
will make you happier I was reading Rich
Dad Poor Dad with my youngest and it we
come to the the concept of a house and
if I get this right it was sort of your
house is a liability and not an asset so
don't think of it as like a financial
asset that's going to grow and acquire
wealth for you think of it as liability
that's just a sort of table Stakes for
playing playing the game if you want or
living life and having stability and all
these other things and I thought it was
really interesting and as we talked
about it I was like you know it's just
the house what the house is effectively
it's a container and what matters is
what happens inside that container the
house in and of itself like who cares
yeah uh just recently just last month uh
I traveled with my son to the town that
I grew up in and I stopped by the house
that I grew up in for the majority of my
childhood I hadn't been there in 20
years we we pulled in the driveway of
course there's people who live there now
so we just sat in the car but I I sat
there for 10 minutes just kind of
reminiscing about as soon as you pull in
the drive all these memories start
flooding back of the things that happen
in that house good and bad fun and sad
like like so many memories in there from
my childhood and of course you can go on
Zillow and see what that house is worth
it'll give you a very specific dollar
figure for what the house is worth but
what the house is worth to me and my
parents and my siblings is complet is
invaluable and you can't put a price tag
on those kind of memories and I think
that's common for most people there's a
tangible Financial value there's this
intangible that you can't ever put a
price on that's true for vacations it's
true for a lot of things in life that
there's a financial value I if if I
asked you and said what is this house
worth again you could go on Zillow and
say but what are the memories built
inside that house worth it's like you
can't put a price on that when you've
reached Financial Independence is is
that the ultimate when you're spending
money but it's not a matter of the money
you're not quantifying it in sort of a
dollar figure you're quantifying it in a
feeling or I think there's to that it's
when you start using it as a tool to
become happier now what's going to make
people happy is very different having an
incredible Ferrari collection might make
you happy uh so if it's not to say that
the things will make you happy are not
material that you should just use us for
experiences that I think is a step too
far I think a lot of people have hobbies
that cost a lot of money that are
material that really make them happy so
it's like great it's there are a lot of
people out there who would say you know
who would really promote frugality and
be like you you don't need a big house
you don't need a nice car well big
houses and nice cars make some people
really happy other people they don't
it's whatever you can use money as a
tool for to give to live a better life
versus I think a yard stick of status
and success to compare yourself against
other people that's what gets dangerous
is when you're just using it as a
scorecard to compete with other people
how do we catch oursel in a status game
where we're playing a status game but we
don't we can't see it because we're in
it it's unavoidable at the economy level
especially at the broad macro level it
makes sense from an evolutionary
perspective that people compete with
each other there's limited resources and
like if I want if I want the food if I
want the mate whatever it would be I
need to compete with you that's always
what so it's so natural it's never going
to go away this is truly like same as
ever people are always going to be
keeping up with the Joneses and you can
imagine a world in which our kids and
our grandkids are living way better
lives than you and I are and living
longer and have better material uh
access you and I do and they're no
happier for it because they're just
competing with other people who have
even more than that that's always been
like that if people a hundred years ago
could see how you and I are living today
they would be completely dumbfounded
with virtually everything we have in our
life but I would also wager that you and
I are not that much happier than they
are there' be some aspects of life we're
healthier we don't have to wake up you
know worry that we're going to die die
from the flu next week kind of but um
people just adjust their expectations to
whoever is around them a lot of this is
like a a a DNA thing some people are
just way more susceptible to wanting to
keep up with others and other people
could just care less what other people
think about them there's probably uh six
people in my life who I'd really
desperately want their love and respect
my parents my wife my kids a handful of
friends and everyone else it's not that
I could care less But after those six or
maybe eight people it drops dramatically
and the vast majority of people on
Twitter and whatnot I could I could care
less what you think about the decisions
that I'm making so I think you define
that it's it's you know who's whose love
and admiration do I want in life
defining who those people are and what
do I have to do to earn their love and
respect the love and respect of my wife
and my kids and and my parents and
that's what I want to use money to do in
my life so like spending time with my
family taking them to cool places and
whatnot there is a financial aspect to
this but once you define that personal
game you're playing a lot of these
decisions clear up I think a lot of
people don't actually think about what
game they're playing they at people and
you know from My Lens you should be
doing something different but that
really comes CU we're optimizing for
different things yes I bet if you and I
sat down and like deeply compared our
lives there would be things that we do
very differently spending like you spend
a lot of money on this and I don't I
spend a lot of money on this and you
don't and it's not a disagreement it's
just we're different people even if you
are about you and I are about the same
age same education you know there's
probably a lot that is just like yeah
but we're we're different so I think
most Financial debates whether it's like
an investing debate or a saving or
spending debate people are not actually
disagreeing with each other they're not
actually debating it's people with
different personalities talking over
each other and once you come to terms
with that there's not one right answer
for any of this there's so many things
that we inherit though from our parents
like invisible rules about money or
practices around money I remember like
these moments in my childhood where you
know my parents had to decide between
fixing the roof and fixing the car and
they couldn't afford to do both and I
remember remember they you know they
worked for the military and the military
had sent them a financial adviser and I
remember listening to the conversation
they had with the financial adviser and
how out of the loop they were with what
was happening with my you know the the
severance pay that my mom was getting
and what was happening and they had no
knowledge of it and I was like I never
want to be in this position yeah what
are the lessons that you learned from
your parents that really stick with you
today that sort of Define how you think
about money the two things that stick
out for my parents my my parents
upbringing so my dad started
undergraduate college when he was 30 and
had three kids I'm the youngest of three
he started his undergrad uh when I was
like a month old something like that and
he became a doctor when I was in third
grade my Early Childhood my parents were
very very poor they were students and
maybe they had some like student grants
that allowed us to buy groceries and
live in a tiny little apartment we were
very happy had a great childhood but
they were very very poor and then my my
My dad became a doctor when I was in
third grade and had the so then it was
immediate shift towards very poor to
like upper middle class literally
overnight when I was in third grade and
my sibling my brother and sister were
teenagers at that point so I got to see
very like both sides of the spectrum and
I remember the year 1993 is the year
everything changed in our family what
sticks out from that is that the
frugality that was demanded of my
parents when they were poor stuck with
them after they started making more
money and so even after my dad became a
doctor they were we were very frugal we
lived a much better life than we did
when we were poor because we were we
were living in abject poverty for most
of my childhood and but but after that
it was they had a very high savings rate
we were not spending money like my dad's
uh co-workers were like you would expect
a normal doctor too it was nothing close
to that I think I looked down upon my
parents for that I was like we could be
living in a nicer house I know how much
money you make we could be living in a
better house and driving a better car
but we don't because you're cheap skates
that was my view for my teens and early
20s my dad was an ER doctor which is a
very stressful field it's literally
people dying in front of you in your
arms every day and working night shifts
and it's a very stressful field so after
about 20 years or so he had just had
enough and well before I think he
intended to retire he more or less woke
up one day and said I'm done it was a
little more planned than that but that
was that was that was close to it and
because he had saved so much he could do
that he had the independence to wake
wake up one day and say I'm going to do
like I'm proud of what I did but I'm
going to go do something else now and a
lot of his peers could not do that
because they spent like doctors they
lived in big houses and sent their kids
to private school and drove fancy cars
so when they wanted to quit they
couldn't they wanted to retire they were
they were tired and they wanted to quit
but they couldn't do it and that was
such a profound shift in my thinking
this was not that long ago I don't know
12 years ago or so of when I was like oh
that's that's why you were saving so
much it wasn't because you were cheap
skates it's because you were wanted to
become independent and now you are you
want to quit so you could quit that's
why you were saving that was a profound
shift for me of like you're not saving
because you're just scared to spend
you're saving because you want something
different which is independence and
Independence is going to give you so
much more pleasure than the big house
ever would that really stuck with me how
did they talk to you when you said hey
you're just being cheap skates like
let's do this thing or let's get this
bigger house or if they heard what I
just said they would say yes in
hindsight that's all true but we didn't
know we were saving for
Independence they also my my parents are
very interesting that they have dollar
cost averaged into Vanguard index funds
for more than 40 years and never sold
anything ever so they would be like
literally in the top probably 2% of
investors during that period without any
Financial education no Financial skill
like no no nothing like that so I think
a lot of the decisions they've made made
have worked out well but it hasn't
really been conscious so I think back
when I said your cheap skat I'm sure
they just kind of shrugged and you okay
well this is what we're doing but I
don't think they actually had a plan for
what they were doing it was just again
the frugality that was demanded of them
my parents also met on a hippie commun
in the
1970s uh not exactly the breeding ground
for like good saving skills and so for
their entire adult lives for literally
decades they were they they had they had
zero money they had absolutely nothing
so they learned how to be poor and
they're also very happy and have a great
marriage if you can learn how to be poor
with dignity that skill will just like
stick with you forever so when they
started making money I think I think
it's probably true that they didn't
exactly know what to do with it because
they were so used to be they were so
used to being poor but um whether it was
conscious or not it created this thing
that has given them so much happiness
and pleasure which is Independence
what's the difference between being rich
and being wealthy the definitions are
are my own so I'm just making this up
but I think rich is when you have enough
money to make your mortgage payment make
your car payment you can pay off your
credit card bill every month like you
can afford the things that you're buying
technically wealthy I think is when you
have a degree of Independence and
autonomy the weird thing here is that
wealth is the money that you don't spend
that's what wealth is like the homes you
didn't buy and the car you didn't buy
it's money that you saved and invested
that is going to give you
Independence and that's a hard thing for
people I think to wrap their head around
that wealth is what you don't see
because I can see your your house I can
see your car I can see your clothes but
I have no idea what your net worth is I
can't see your your brokerage account I
can't see your bank account so wealth is
always hidden and it throws a lot of
people for a loop because if if I was
looking for a role model of physical
fitness well I I can see your Fitness I
can see your weight and your muscle tone
what not it's it's all visible but when
you're looking for a financial role
model who do you look up to and a lot of
people particularly young people will
look up to the guy in the mansion with
the Ferrari but that guy for all you
know is living paycheck to paycheck a
lot of a lot of those people are and the
person who is actually wealthy and
independent might be the person in the
modest house driving the modest car that
you would actually want to be if you
want to be wealthy instead of just Rich
you want to be independent instead of
just making your monthly payments the
people that you actually want to look up
to are some of the hardest people to
identify in society who do you look up
to in general who I look up to are
people who do whatever they want and
people with Independence and there's a
huge range of that I think there are
people whose net worth is you know in
the low six figures who are independent
there's a guy Nam named Mr Money
Mustache who kind of started the fire
movement I don't know 10 or 15 years ago
and his story was when his net worth was
$600,000 not not that much money he
retired and lived a great life on it and
there's other people you know obviously
Jeff Bezos and Elon Musk are independent
but I would I would venture that more
than half of Elon musda is doing things
that he doesn't want to do it's like
there's it's you know piling on all
these things that you know he's he's
still driven to do them and get them
done and of course he of course he could
quit tomorrow uh but doing things that
he doesn't necessarily want to do so
anyone who can wake up every day and say
like I can do whatever I want today if
you have Independence that that's my
personal goal so the people who have
that at any income level are the ones I
look up to why are so many people
who have money I think the the answer is
sort of maybe better than the last one
but why are so many people who actually
have a lot of objective wealth or money
if you will unhappy Andrew Wilkinson our
our friend had a saying where he says
like a lot of
people I'm paraphrasing him but a lot of
people who are very successful are just
walking anxiety disorders harnessed for
productivity and I think it was Patrick
oanes who said the single word that he
would use to describe a lot of very
successful people is not driven it's not
passionate it's tortured they wake up
every morning tortured about like I'm
trying to solve this problem I have to
get ahead I have to hit this goal and
they are literally it's they they wake
up very anxious and depressed and like
you know just tortured about about
achieving their things Elon Musk a
couple months ago gave an interview
where he said you might think you want
to be me yeah as in like the richest
person in the world richest person in
history but you don't and he was like I
think he said something like it's a it's
a tornado up here it's a mess inside of
this head you do not want to be inside
of this head I think that's really true
I think that's a profound truth that you
might think you want that kind of life
but there is a cost to that life and the
reason he's successful is because he's
probably woken up tortured for his
entire adult life trying to solve these
problems I am so glad and grateful that
people like himself exist because they
made the world a better place with new
technologies that we can all benefit
from but there's a big difference
between saying I'm glad you exist and I
would want your life those are two very
different things it's almost like we're
looking at the outcome we're like I want
the outcome I don't want I don't want
all the stuff it it we do this with
athletes too right like I want the gold
medal I don't want the 5 am. practices
seven days a week I don't want the I
think it was nval who said you can't
just pick and choose bits of someone's
life and say I want his physique and her
net worth and I want his house and like
you have to take the whole package and a
lot of the great things in anyone's life
there there there's a cost that came
with that whether it's their Career
Success that they had to put into it you
know there's stories that Bill Gates
worked I think it was 25 years without
ever taking a single day off and most of
the days he's working it would be like
he came home at midnight and crashed on
the couch for four hours and went back
to work I'm so grateful that he exists
but I would not want that for myself
that's not my definition of the life
that I would want our friend David senra
who runs the the podcast Founders has uh
profiled I think now proba
350 Founders over time and he says I
don't want to put two don't want to put
words in his mouth I'm pretty sure he
said the only founder that he has ever
read their biography and thought I want
his life is Ed Thorp and and everybody
else that he reads it I think he comes
to the same conclusion that I do I'm
glad they exist I would never want to
live their life because there's always a
hidden cost that when you dig into it
you're like yes he was very successful
because he sacrificed a million things
that would be very um that are very
important to you and I well let's talk
about that a little bit like you're
you're incredibly successful your books
have sold well over 5 million copies now
the inbound to you for requests of your
time your speaking your presence hop on
the phone for 15 minutes must be off the
charts how do you keep your surface area
small or keep doing the things that you
want to do well the only way to manage
that is to say no to virtually everyone
and that sucks for me for two reasons a
I don't have any assistant I'm
personally saying no to them I don't pwn
it off to anyone else and I don't like I
don't like making making people sad when
when you blow someone off or even
respectfully say no uh they're they're
going to be hurt a little bit I vividly
remember I'm not going to say who but
names that you and people would would
would know that I reached out to early
in my career and said hey I would can I
please pick your brain for 15 minutes
and they said no and I was hurt
I still remember it I still remember the
emails I remember reaching out to a
couple of authors probably 15 years ago
and saying my name is Morgan I'm an
aspiring author I'm trying to I'm trying
to do this I so admire you can I please
ask you you know just 10 minutes on the
phone and some of them didn't respond
and I still remember that so if if
anyone who remembers that gets in that
same position theirselves where they
have to say no to a lot lot of people it
sucks but there's no other way to to
handle it there's no other way to manage
it it seems like success and we've
talked about this before but success
sews the seeds of its own destruction
how do you think about that in what ways
does it do it the the biggest is just
that it allows you to become uh lazy and
it's going to degrade the thing that
made you great what made you what made
you like literally you um successful is
probably like some degree of like waking
up and feeling uh feeling feeling
inadequate just waking up and being like
I I know I'm capable of doing more than
I've achieved already and I got to go do
it and it's it's pretty common like
whether that was driven by um a lack of
uh self self-esteem like whatever it was
you're waking up you're like I need to
achieve more than I have today and once
you achieved some level it's easy to be
like well I've already done that and the
thing that made you successful that
drive you had is diminished you see this
in companies and in people and the other
thing that's really powerful is when you
are lower lower on the totem pole it's
very it's easier for everyone around you
to tell you what you're doing wrong
wrong and the higher you gain
particularly when you get up to the very
high levels no one wants to tell you
doing wrong because you're probably
paying those people to to be surrounded
uh you know to to surround you with
advice and they don't want to tell the
emperor he has no clothes that happens
to a lot lots of people lots of
companies and whatnot the thing that
made you great is degraded the more
successful that you become and some
people fight this very well but a lot of
people don't it's a it's a tough thing I
think the laziness aspect of it of once
you become more f independent you're not
driven for most of my career I was
writing because that was how I fed my
children I have I have to do this yes I
love it yes I enjoy it but I absolutely
have to do this once you get to a point
where it's like look I still love to do
this but I don't have to do it anymore
um is my motivation lower than it used
to I think the answer is yes like I I I
I don't like to admit that but I think
the answer is yes now I'm still as
motivated I'm still very motivated to
keep writing because I love doing it and
I think I there's a part of it that I
enjoy more now that I'm not doing it to
feed my children I'm doing it because I
just love because I love the the the art
of writing rather than just the business
of writing but people's motivations
change over time now part of that is is
great I don't want to be 60 years old
and having to work to to feed myself
this week but you shouldn't pretend that
it's going to not impact the thing that
made you great I want to come to writing
later on I got a lot of questions about
your process around that but before
before we get there what is risk you can
have a million different definitions of
risk I think broadly it's anything
that's going to prevent you from
achieving the goals that you want that's
a a very basic answer but I think that's
what it is and the reason that's
important is because take volatility in
the stock market is that risk well it
could be if you're a day trader then yes
if the market goes down tomorrow that's
a risk for you if you're in if you're
going to retire in 50 years it's not
whatsoever so just defining it in
personal terms
is I think the most important but a lot
of Finance is not that they Define risk
as volatility whatever it might be
recessions all these different things
but it's a very personal answer what is
risky for me might not be for you and
vice versa and this is what gets back to
most Financial debates are people with
different time Horizons talking over
each other there's a quote I love that
is personal finance is more personal
than it is finance that is really
important for everyone you and I should
not pretend that risk for Renaissance
Technologies is going to be the same for
you and I within our personal households
like complet completely and utterly
different so anything that pulls you
away from whatever goals you personally
have is what what I would Define as risk
if you had to break down the skill
differences between accumulating money
keeping money and spending money how
would you do that I've often defined it
as like getting rich and staying Rich
are completely different skills and
there's not that many people who are
equally skilled in getting rich versus
staying Rich there's you know a sliver
Society that's very good at getting rich
that has no ability to stay rich and
there's some people who are very good at
holding on to money but much less
talented at at building it and growing
it over time when you have both skills
combined it's it's a very special thing
Buffett is obviously that Bill Gates is
that there's a handful of people who are
extremely good at getting rich and have
stayed Rich very well the example that I
always use is Bill Gates when he started
Microsoft took the most audacious
entrepreneurial swing that maybe
anyone's ever taken of saying every desk
in the world needs a computer on this
and he's saying this in 1974 whatever it
was crazy amount of risk crazy bold
Vision at the same time he said that he
always wanted Microsoft to have enough
cash in the bank to make payroll for one
year with no Revenue which is the most
conservative pessimistic way to run a
business so he's like very risk-taking
and very conservative paranoid at the
same time very good at getting rich very
good at staying Rich at the same time
it's very unique to have both of those
acting at the same time and I think at
at the individual level you can have it
too my my net worth you'd say is like is
very barbell like a lot of cash that's
the paranoid conservative side and
stocks that I hope to own hold for 50
years that's like incredibly audacious
that that this is actually going to work
out over the next half century and I I
don't think that's that's any
contradiction it's just trying to get
both of the skills of getting rich and
staying Rich work at the same time
speaking of staying Rich one of the
stories we talked about last night was
the Vanderbilts and how they basically
blew $400 billion Fortune what happened
if you look at all of the Rober Baron
very wealthy families the carnegies the
JP Morgans the Fords The Rockefellers
the Vanderbilts I think virtually all of
them did well or did a decent job at
managing that dynastic money except the
Vanderbilts the Vanderbilts completely
and utterly botched it um the stat is
you know when Cornelius Vanderbilt died
his net worth adjusted for inflation uh
because he died in the 1800s was the
equivalent of $400 billion and in three
generations there was nothing left which
is an astounding thing to think about
and in between there sat three
generations who just blew money in the
dumbest ways you can imagine and the the
reason you could say it was dumb is
because I don't think any of them were
happy I think they were pretty much all
miserable if you dig into the
biographies of these three generations a
lot of the other
Rober Baron families taught their
children taught their heirs to run the
business or to become good
philanthropists whatever it was the
Vanderbilts effectively told their heirs
your job your sole purpose on this on
this planet is to spend more money than
anyone else and to and and so they did
it they built the biggest houses that
were so big they didn't even want to
live in them because they were too big
they threw parties that were so
extravagant they were just burdens on
themselves it's they they were used like
their sole Financial metric is can you
spend more money than the other
socialite and they were all miserable
for it and the the the story that a lot
of people know now is that the first
vendable air to not get any money when
all the money was exhausted the first
air where there was nothing left was
Anderson Cooper of CNN his mother was a
woman named Gloria Vanderbilt was she
she got kind of the last trust fund in
the family and Cooper is not only the
most successful Vanderbilt Heir in like
180 years he's probably happiest and
he's talked about this that money that
you are given that you inherit can be a
burden to your ambition a burden to your
identity of building a name for yourself
and he was kind of the first vanderbel
era who was like relieved of the burden
of having to carry on this thing of like
I'm a socialite I'm a vanderbel he's
just like I got to build my own name and
my own career and I'm sure because his
mother was Gloria Vanderbilt there were
doors open to him uh that would not be
open to anyone else but he pretty much
had to build it for himself for the
first time in 150 years do you believe
that money should be able to pass
between parents and kids well able sure
it's your decision but there are
obviously downsides and I'm sure I hope
it's a long time for now that I'll leave
my kids some money not a lot I love the
buffet quote where he says leave your
kids enough money so they can do
anything but not so much money that they
could do nothing and that I think is
really important I want to use whatever
money I've saved to give my kids the
best opportunity of building the life
that they that they want but not so much
money that they are forced to live the
life that I want for them I've met some
families who are who are very wealthy
and wealth becomes like a personality
burden of because I inherited this much
money my job is to just be an heir of my
grandfather and heir of my of of of my
parents rather than finding out who I am
and discovering who I am myself that's
true at like the very high levels but
you you don't want the wealth that you
pass your kids to burden them into a
lifestyle that they don't want for
themselves you just want to be like
here's enough money so that you can have
the leverage and the tools to find out
who you want to be and live the life
that you want but not so much that it's
going to burden you into like forcing
you into a direction that you don't want
to be it's almost like there's a a
geometric progression of surface area
here where the more houses you acquire
the more staff you need the more staff
you need the more man you have the more
managers you know as you I was talking
to Sam zel we were supposed to record a
podcast it never happened because he he
unfortunately passed away but when I was
talking to him he he just wanted two
houses right he didn't want 10 houses he
didn't want all of these things he like
I can just rent them I don't want the
hassle I don't want the burden that
comes with that do do you think that we
lose sight of that and then there's sort
of like a natural entropy to wealth
right like it starts to expand yeah and
you actually have to apply a lot of
energy to keep it small yeah it's
obviously not the case that the more
money you have the less happy you're
going to be that's obviously wrong but I
think if you have more money you can
have a more complicated life and
complication can lead to a lot of
unhappiness that's definitely true and I
think this is mostly true for people who
are like middle wealth if you're like
extreme upper wealth you can just hire
out every decision people can take care
of for you it's people who have enough
money to buy a second home but they have
to manage it themselves that's when
things get like really complicated in
your life many years ago I did this
Consulting session with a group of NBA
rookies they were they were some of them
were 19 20 years old and they're Mal
making millions and a lot of them grew
up in like inner city poverty they grew
up very very poor and when they are
teenagers they signed contracts for
millions of dollars it's like such a
stark uh movement for them and the
purpose of this conversation was to talk
about money to try to prevent the very
well-known path of athletes going
bankrupt a very significant percentage
of these people who make millions of
dollars are bankrupt by the time they're
30 so like how do we prevent that and
one of these athletes who was I think it
was 19 said something that I thought was
so profound and wise he said when you
grow up in inner city poverty and then
you make millions of dollars when you're
still young that's not just your money
that is Mom's money that is brother's
money that is cousins money that is
neighbor money you can't just tell
everyone back at home good luck to y'all
I got my money I'm going to go live in
the Mansion you stay in this level of
you can't do that and he said the reason
so many athletes go bankrupt is not
because they bought themselves a mansion
it's because they bought their fifth
cousin a house and they felt so much
pressure to do it that they had this
like social burden that came with the
money and I think at many different
levels that's an extreme example but at
a lot of levels there is social debt
that comes with money so if you that at
every level of net worth like if your
net worth Grows by $1 with that comes a
couple pennies maybe of like social debt
where you are like incentivized or like
pushed towards to increase your
lifestyle or to take care of other
people in ways that might be great but
might be a burden might be a debt that
comes with it and at some point I think
that social debt explodes I mean people
who are worth you know 50 or hundred
billion dollars obiously there's not
that many of them but their social debt
to use that money wisely to donate that
money money wisely is off the charts
it's enormous the pressure that they
have to use that money well to not end
up like the Vanderbilts to you know how
much pressure does uh Jeff Bezos and
Bill Gates have to donate their money
effectively and no matter what they do
no matter what causes they give to
people are going to say well that's not
a worthy cause this was more worthy than
that enormous amount of like invisible
social debt that comes with that talk to
me more about that like I love that
concept I don't want to talk about the
extremes where like Bezos musk and that
but the the social debt like almost like
you go to a wedding and you have to give
more because you have more is that or
you go out to if your friends know you
have money you go out to dinner you're
you're forced to pay kind of thing or
like oh I heard I heard this guy just
got a huge bonus last year let's see
what he gets me for Christmas kind of
thing that there's there's a lot of that
that comes with it and of course it's a
good problem to have it's you you should
not have sympathy for people who made so
much money that they now have social
debt like boohoo you know deal with it
but it's a real thing and a lot of it is
just the um incentive on yourself or
within your own family to be like oh we
have more money now we should I guess we
should buy more stuff it's like this
pressure to do something that you may or
may not actually want one one other like
like weird Oddball story that I thought
about here on the Amtrak train from
Washington DC to Boston is where it goes
um there is always a quiet car it's it's
one section of the train where you're
supposed to be completely quiet if you
want to get some work done or whatnot
and always what happens you go there for
peace and serenity but everyone on the
quiet car is so anxious and upset
because on the quiet car if someone so
much as Whispers or if your phone
accidentally goes off people lose their
minds because they have this expectation
that it's going to be completely quiet
and so the slightest little sound sets
them off and like the irony is you go
there for serenity but you're just so
angry while you're there because of
anyone's making any noise to drives you
crazy and it's this thing of just like
if your expectations
shift then the littlest thing can can
make you upset it's like when you go to
the quiet car yes it is quieter but you
also have this like sound debt that
comes with it you could say this
invisible sound debt that is a liability
now and I think it's so true with money
as well that the more money you gain the
more pressure you have to live a better
life that may or may not actually make
you happier Will Smith the actor said
that when he was poor and depressed he
could tell himself if only I had more
money all my problems would go away
right and then when he became rich and
he was still depressed he couldn't say
that anymore he was still depressed but
he was like I can't say that if I had
more money I would be happier because I
already have more money that I could
ever spend so he said what happened when
he became rich is it just removed the
hope that he had when he was poor he had
this hope like a I got to make more
money and then I'll be okay when he's
rich is like lost all the hope he's
still depressed like it's it's very
inspiring to think if I have more money
my problems will go away but then once
you have that money and you realize that
you still have just as many problems
maybe even more problems than you had
for that could be a tough thing for
people to wrap their heads around we
were talking about that a little bit
last night in the sense of people who
have money can't really talk about money
either because they have all the same
problems that everybody else has but
they don't feel like they can openly
Converse about it yeah because it's like
boohoo and and and and it's true like
they are boohoo problems there are much
bigger problems in the world if you are
you know have can't afford health
insurance you're homeless whatever they
are much much bigger problems but first
world problems are real problems in
people's head and you're right that
they're by and large can't talk about
them it's very interesting when you get
together a group of wealthy people into
a room where they can all start like in
that safety zone they can talk about
their problems and they all have the
same problems how do I not spoil my kids
how do I do this things that they can't
talk about with anyone else in their
life because it's because those those
problems are so different from the the
other like very real material Health
living problems but there are lots of
things that are very difficult to figure
out when you have a lot of money or even
just a modest amount of money
that you can't talk about even with some
of your closest friends yeah I I'm sure
you do have friends who have less money
than you and I do and you can talk about
with those friends you can talk about
anything else in life yeah problems with
your marriage problems with your health
whatever it might be and there's all
these other things that you're like I
can't talk about the things that are
actually giving me anxiety right now it
seems like the meta skill to think about
right now throughout this conversation
is how do we learn to manage our
expectations we this is maybe this is
how we started the podcast I don't want
my expectations to never remove I want
them to just grow a little bit slower
than my wealth over time I want it so
that in 50 years I hope that I'm living
a better material life to to some degree
I just want that level to not exceed my
net worth over time once your
aspirations exceed your the growth of
your wealth that's when people get they
take too much risk they go into debt
whatever it might be you've hung around
spent time with a lot of wealthy
families either giving talks or
individually the problems are the same
how do they deal with not raising
spoiled children how do they what have
you learned from that i' say most of
them how do they deal with not raising
spoiled children is uh they they don't
deal with it well it's a very hard thing
to do I had a conversation recently with
a guy who was um his father is a
billionaire and they they've lived like
billionaires his entire life he's he's
roughly our age and he's a very downto
Earth grounded polite guy and so I asked
him like how did you grow up with in
private jets and mansions and not not
become a spoiled little prick because
he's such a nice guy and he said despite
having that much money and living like a
billionaire his parents never taught him
never told him that because we have more
money we're better than anyone else and
they told him quite the opposite like
it's and he he said something I thought
was was really uh important he said the
reason that so many kids grow up spoiled
is because their parents are obsessed
with money that's why the parents are
rich is because they're obsessed with
money but it naturally grows into this
thing of like you are better than other
people if you have more money and if
people have less money than us then
we're not they they are not equal to us
and it it's so basic and almost cliche
but if you are very wealthy but you're
still teaching your kids good values
that will stick with them and the
opposite is true too if you raise your
kids even if you have a lower income but
you raise them with an obsession with
money to like that's the scorecard of
measuring other people is it's like well
what's your network what's your salary
that's what I'm going to measure You by
and rank you by that's when you get
spoiled little jerks as children how do
you in Gretchen and talk to your kids
about money well our kids are four and
eight so not not that much yet the other
thing that I've noticed I'm sure it's
the same for you and other people who
have multiple children is that my kids
could not be more different in their
personalities totally and of course
they're raised by the same parents they
shared they shared half their DNA like
it's the same house the same rules the
same upbringing and they're utterly
different people so you can't create one
philosophy one parenting Philosophy for
that the other thing is even if I know
my children today I don't know who
they're going to be when they're adults
does my daughter want to be a a partner
at Goldman Sachs does she want to work
for Green Peace does she want to be a
kindergarten teacher you have no idea
what they're going to do and the the
different you know rules are going to be
different for them I also think that
what's true is that the more you try to
tell your kids this is what you should
do the more they're going to rebel
against that particularly when they're
teenagers but the more that you can just
lead by example like a they are going to
pick up on it you don't need to sit your
kids down and say let me teach you about
money and in fact if you do that most
kids are going to yawn and and and and
say I'm not interested in this but they
are definitely paying attention to every
time you say we can't afford this
they're they're making a mental note of
it every time you say that's too
expensive every time you say I value
this I don't value that they're they're
forming a model in their head um that's
it's going to stick with them forever
and so I think just leading by example
with them is what we try to do rather
than trying to say this is what I want
to teach you these are the values I want
to instill back to my own parents I
don't think they ever sat me or my my
siblings down and said let me teach you
about money but I I learned profound
money lessons for them by just observing
when I was eight years old well let's
invert it uh well we can go from
parenting and then maybe to money
broader but like what lesson don't you
want your kids to learn about money what
be the worst thing that they could take
away from you about money don't think
that all poverty is due to laziness and
don't think that all wealth is due to
hard work it's not if you are just
ranking people by their net worth and
ranking their value by the net worth
that's that that's probably the most
dangerous thing you could do with money
it's the most profoundly wrong takea
away from money and yes a lot of wealthy
people earned it of course and a lot of
wealthy people or a lot of poor people
made some very bad decisions but once
you just use it as a yard stick to
measure people's value by you're making
a you're making a huge mistake there are
a lot of wealthy people who I cannot
stand and some of my best friends don't
make that much money and I think you you
can only have that in your life if you
divorce someone's salary and net worth
from their their personal worth in life
what else keep going I think what what's
interesting I don't know if this is a
lesson but what's interesting is that if
you want if you ask most parents what do
you want for your kids almost every
parent will say I just want them to be
happy I just want to raise happy kids
and then if you said do you want your
kids to be rich and successful be like
well sure but I just want them to be
happy I just I just want them to be
happy so I think figuring out how to use
money as a tool to make you happier
rather than just a tool to pile on to
become wealthier is is really important
that I would you know there are for sure
people who earn 30 grand per year that
are so much happier than people who earn
$3 million per year and understanding
that value of money I think is is is
really important like what what can
money do to make you happier because
there's no other purpose there's nothing
else that you should even think about
other than that what do you think is the
biggest risk to capitalism I think it's
always going to be the case it is
inevitable and it is actually ideal that
there is some level of inequality in in
the world it's it's not only it's not
only inevitable it's ideal the opposite
of that is is a nightmare but it's also
the the case that you do not want a
third of society waking up every morning
and saying this doesn't work for me this
system doesn't work for me so once you
get to some critical Lev I I maybe it's
not 30% whatever it is but if enough
people wake up in the morning and say
this sucks this system doesn't work then
it's going to reverse itself and there's
a very long history of that so the
balance of you want inequality you
because people's skills are inequal you
want you want that to be the case but
there is some barrier at which it starts
to reverse itself and it becomes a pitch
Fort pitch Forks in the streets kind of
scenario uh that that reverts now in the
history of the United States that's
happened several times
the 1920s and the Great Depression I
been thinking what we've dealt with in
the last couple years there's always a
pendulum between labor and capital
workers and investors and it kind of
swings back and forth of who's taking
the Lion Share of the spoils in this
this economy in the 1920s it was capital
from the 19 probably 50s to 7s it was
Labor uh and and since then it's been
capital and it kind of shifts back and
forth now just in the last three or four
years there's been a huge growth the
segment of society whose incomes have
grown the most tends to be the lower
incomes we're still kind of attached to
this Narrative of the rich get richer
and the poor get poorer but in the last
couple years it has kind of flipped
around at least to a degree that we
haven't seen in a very long time is that
the pendulum shifting towards another
you know 30-year Trend maybe I have no
idea but that pendulum is always there
to kind of keep itself in check and I
think if it gets too extreme you can get
very extreme outcomes we don't remember
this now but in the 1930s during the
Great Depression the words dictator and
authoritarian and even fascism were not
the dirty words that they are today a
lot of people during that era it was
very it was not uncommon for people to
say capitalism and even having a a big
democracy just doesn't work the Great
Depression in their minds proved that it
didn't work and people's push to say hey
look at all these countries in Europe
that are going towards fascism maybe we
should try that cuz this didn't work I
think that's the danger when you get too
inequal in society is that too many
other people can be tempted to saying
that didn't work let's try something
even more extreme it's almost like I
feel like I don't have opportunity and
the minute I I feel like I don't have
opportunity and it's almost like we want
equal opportunity and we're okay with
unequal outcomes yeah it's a it's it's
it's a really tough thing and I would
not you I think you and I if we felt
that we were trapped that there's no way
no matter how hard we work if we felt
whether it's true or not that we were
trapped in a low-income job you and I
would be prone to some extreme views too
oh totally there's a saying I that I
love that um it was from a Russian poet
who spent a lot of time in the goolag
and he says um man becomes a beast in
two weeks if you have two weeks of
deprivation two weeks without without
food two weeks in solitary confinement a
refined kind polite person becomes an
animal so like if if if you put someone
in an extreme scenario they're going to
be prone to extreme views extreme
outcomes do you think most adults
understand compounding I think it's not
intuitive to virtually anyone Michael
batnick good friend of mine has a saying
that's so simple but I think sums this
up the best he said if I asked you what
is 8 plus 8 plus 8 plus 8 you could
figure that in your head five seconds if
I said what is8 time 8 time 8 time 8
time 8 even if you're a math genius
you're like I don't know it's such a
huge number like I I have no idea what
it is basic linear math is very
intuitive very easy compounding math is
just it's so it's so unintuitive for
even people who understand it and it's
everywhere compounding is not just in
your bank account your brokerage account
there's compounding in nature there's
compounding for social trends and it's
easy to underestimate how big something
can become because compounding is so
counterintuitive you see this with Co
which was compound interest at its at
its prime like this virus that in the
early days is you know doubling every
day whatever it would be and that's how
you go from oh three people are infected
in March of 2020 to today like I I don't
know anyone who's not had covid that's
how it goes from literally three people
to the entire world in the blink of an
eye when it's doubling that quickly how
would you explain it to kids or adults
like what is the best way to teach
people the power of compounding it's
like the one formula I I tell my kids
this when they're in math and they're
learning this in sort of grade eight
grade nine they learn about compounding
and I'm like your teacher's never going
to tell you this but this is the most
important formula you're probably going
to learn in your math class yeah I don't
know if I don't know I'm I'm making this
up right now I've not thought about this
I don't know how I explain it but just
growth fuels more growth it's like the
the more you grow the more fuel you have
for more growth that's that's that's not
a very good explanation for it but
that's that's the thing to wrap your
head around is like it's uh it's not
what you start with it's just like how
long you're doing it for and it's not
even the growth it's the duration that
matters yes so I I said this earlier how
I think about my own investing
philosophy if I can be average for an
above average period of time that leads
to a way above average result it's not
it's it's not about like what are the
returns that I can earn this year if I
can earn 8% returns for 50 years the
results are ridiculous the results are
absurd and so maximizing the variable
that matters which is time and endurance
you know all compounding is effectively
is returns to the power of time and so
if you understand math that the exponent
there is what's doing all the heavy
lifting like maximize for that but where
is all of the effort in the investing
industry it's in the the smaller number
it's in returns how do I increase my
returns this year but I think when you
understand like no all the power all the
wealth all the Leverage is in the
endurance just focus on that before you
think about anything else that's a
really powerful way to think about it
let's switch gears and talk about
reading and writing how do you select
what you read I heard this idea I think
it was from Patrick oanes many years ago
who said you want a wide funnel and a
tight filter I will start reading any
book on any topic that looks even mildly
interesting to me but I will slam it
shut without mercy and move on to
something else if it's not working for
me a lot of the reason that people don't
like read why why people don't read as
much as they should or if they say ah
I'm I'm not a big reader a lot of the
reason is because they feel feel like
morally that they need to finish every
book that they start and we realize that
the majority of there's 4 million books
for sale on Amazon I I I bet 3.9 million
of those are not meant for you or for me
they they're meant for other people but
they're not they just don't work for
what what we want out of them and if you
force yourself to finish every book your
start of course it's going to be a
miserable experience but when you when
you are willing to try anything but have
a a a filter that is that just has no
mercy to to move on if you don't like it
that's when you find the great books
because if you only stick to books that
you know you're going to like about
topics that you're interested you are
missing so many other topics out there
that you don't even know that you would
like you have to try a million different
things but then cut it off very quickly
if you don't like it so that's how I try
to read if it's even slightly
interesting if someone has said oh this
is a good I I will start reading it by
the way Kindle samples are free you have
no excuse to not try any book um and and
then just mercilessly cut it off if it's
not working for you I find this really
interesting because uh with my oldest
who who reads a ton uh I just put books
on his nightst and you know some of them
I think he'll like some of them I don't
think he'll like and he randomly he'll
pick them up and he read like an immune
system textbook last year yeah and loved
it yes I think there's a lot of like
that if you ask me right now would I
like to read a book on the immune system
I I I don't know not not really but
there are so many topics like that over
the years that I never would have
thought that I would would like that I
start reading I'm like this is
incredible or it's working for me in
that moment it's a missing puzzle piece
in that moment there are a couple books
that have always been on my go-to books
that I recommend to other people oh this
is one of my favorite books of all time
a couple of those books I went back and
reread and I'm like they're really not
that good but at the time that I read
them it was a missing puzzle piece that
it was like perfect for me in that
moment even if when I read it now I'm
like this book's kind of very basic not
that well written
and so I think that missing puzzle piece
is true for a lot of people and that's
why like you need to read a lot of books
because what other people think are good
may or may or may not be the book that
you need at that moment are you a Kindle
reader mostly I'd go back and forth I'm
in a Kindle kick right now um and I've
been in physical U books before what I
love about Kindle is so easy to
highlight and go back and search which
for me as a writer is really important
when I'm writing I'm like ah what was
that quote from this book I need to go
find that really hard to do that in a
physical book uh where's Kindle it's
just so easy do you take them out of the
Kindle or just leave the highlights on
the Kindle or I use the readwise app and
so everything that I highlight whether
it's in a blog post or in Twitter or it
goes all into that David senra is the
one who said his readwise feed of all of
his highlights is his Smart Twitter feed
Twitter can be filled with so much
garbage and noise but readwise you can
flick through I think David Sun said he
has like 28,000 highlights and he can
sit there and scroll it of these like
amazing quotes and anecdotes that he's
highlighted over the years are there
passages that that stick with you or
haunt you that you've read that you
can't stop thinking about it this might
seem a weird one but I just because I'm
a writer too as you are I'm a sucker for
just a well-crafted
phrase but there was one I I I forget
who wrote this I'm sorry I can't tell
you who wrote this but it was a book
about uh D-Day and it was talking about
this one uh this one group this one one
company of soldiers on D-Day of
uh many of them died and the passage was
all of them were prepared to die that
day and all of them did die that day and
that was something it's it's such a
beautifully crafted sentence and it's
also just Haunting in its own way that
I'm I'm I'm such a sucker for that it's
not like I always say the best story
wins you could phrase that fact that
they all died a million different ways
but how whoever the author was phrase
that always really stuck with me why do
you think the best story wins what
what's behind that what we're trying to
do when we read a lot of times is just
contextualize whatever fact or story
that was within our own lives and it's
much easier to contextualize a story
than a statistic because there's a human
element to a good story and I also it's
just so much easier to remember and
stick with you I don't remember any of
the formulas that I was forced to
memorize in school forced to memorize
the night before the test I don't
remember a single one but every good
story that I was told some of when I was
6 years old I still remember so because
it's just so much easier to remember a
story than a statistic and it's easier
to contextualize it within your own life
and because there's so much emotion
embedded in it stories are like Leverage
for good statistics if you just like
there's some statist like I just said if
if I
said uh first Splatoon of Company E all
died on D-Day that's a statistic but if
you phrase that if you put a name or a
face to it it becomes a completely
different thing I always use the example
of Ken Burns who makes the best
documentaries about us history and the
vast majority of what is in his
documentaries are already known the
documentary about the Civil War or World
War II You Know How It Ends you know
what happened there's not that much new
in there but he is a better Storyteller
than I think any historian has ever been
in history he can tell a story about the
Civil War that will literally bring you
to tears even if you know what happened
you knew what happened but when you hear
the story and see the face and hear the
music in the documentary it will
literally bring you to tears and Ken
Burns has talked about how important
music is in his documentaries the
background music and he said that he
will literally edit the script so that
when the narrator says a specific
emotional word it matches up with a beat
in the background music so that the
emotion and the music is literally
aligned like that no other historian's
doing that no other historian does that
and that's why he can create he has the
leverage by telling by talking about the
Civil War that no other of the of the
his torians who are who are writing
about the Civil War can recreate take a
few seconds and think about how you
would teach me to tell a better story
you're one of the best storytellers of
Our Generation teach me how to tell a
story like Morgan hosel I think it's two
things one is um write for an audience
of one which is yourself don't think
about other people don't think about
who's going to read this don't think
don't ask yourself how is the reader
going to interpret the sentence write a
sentence that moves you that makes you
when you read it you're like I I I like
that without thinking about anyone else
I think once you start thinking about
who is my audience and what are they
going to like you start to Pander and
you start to like perform for them in a
way that is very hard to like create a
good emotional story about just write
for yourself the other is don't forget
how
impatient everyone is so this is a sense
where Maybe are thinking about the
reader but everyone is so impatient when
they're reading that you just always
have to ask yourself what is the point
that I'm trying to make make that point
and get the hell out of people's way and
move on to another point and most
storytelling you lose it once you lose
the reader Mark Twain used to he said at
one point
that when he would edit his work he
would read it aloud to his family he'd
read the story aloud and when he saw
them getting bored he he would make a
not all right cut that part they're
clearly dozing off here and when he
would see their eyes bug up he'd be like
oh this is a good thing this is a good
part and I think Mark Twain was the one
who said leave out the parts that
readers tend to skip that's the key to
good writing leave out the parts people
tend to skip I think that's important to
keep in mind too is just write for
yourself in a way that you like and get
to the point and get out of people's way
after that how did you learn to write
you didn't even go to high school right
um when I was at the mle fool for 10
years that was a 10-e period where I was
sometimes writing three posts per day
three articles per day doing that every
day for almost a decade I wrote
thousands and thousands of blog posts
and when you write online people are
merciless about the feedback they give
you uh the the readers in the comment
sections are on Twitter will tell you in
no uncertain terms this article was
and you did a terrible job or they'll
say this was really good I really
enjoyed it so having that level of
constant feedback and doing that
thousands of times over a decade will
turn anyone into a a much better writer
than they were when they started so that
was that was really what it was for me
it's a combination of of quantity and
fierce unvarnished feedback from readers
do you test ideas I think in some ways
you test ideas in Twitter and if they
work you can turn those ideas into a
blog post and if the blog post worked
you can turn it into a book idea or book
chapter that's kind of the natural
progression for a lot of these things
and just like uh it's very true in
comedy too even the best comedians The
worldclass Comedians don't necessarily
know what's funny until they've tested
it and this is why George Carlin Chris
Rock Jerry Seinfeld they test their new
jokes in tiny clubs because even Chris
Rock does not know what's funny until
they've tested it till he's tested it
and I think it's true for uh writers as
well I've had a lot of experience with
I'll write a blog post and I'm like this
is good this is some of my best work and
it flops no one else likes it and and
the opposite is true too the biggest
most popular blog post I've ever written
were always ones where when I was
writing it I was like I don't I don't
think this is any good this is so
obvious it's so boring it's too personal
no one else is going to care about this
that does well so even after doing this
for so many years I don't know if my
ability to find a topic and say like oh
that's going to turn into a good post is
is really that good which is why you
kind of have to ideas over time it's so
interesting because podcasts are like
that too I'll record an episode and I'll
be like oh my God that was mindblowing
and then you know three months later
I'll check at the stats and I'll be like
what and then I'll record a podcast
where I'm like oh you know I wasn't that
engaged and I look at the stats and it's
like off the charts yes the most popular
blog post I've ever written by far by
like an order of magnitude was a post in
2017 that I wrote about I grew up with
and still have a a stutter and when I
was a child and teenager I could barely
speak it was a it was a very severe
stutter when I was a child and I
couldn't really overcome it to where I
can talk to you like it to now until I
was 30 years old and so I wrote a PO a
post about this trial uh it's called
overcoming your demons and it was the
most popular post I ever wrote when I
published it I literally hid it from our
blog feed because I was like no one's
going to be interested in this I was
literally hidden like the the link was
out there but it wasn't even on the feed
cuz I was like I'm so embarrassed about
this that I would just be writing about
a personal thing no one else cares about
this and I really felt that way and it
turned into the most popular thing I
ever wrote hard to tell do you think you
were scared to put it out there
combination of scared also the the point
of the post was overcoming your demons
that I started with this like profound
disability that had such a big impact on
my childhood and I overcame it and now I
speak on stage and do these kind of
podcasts and I felt like it was too look
at me look at me look at me I didn't I
didn't want that but I think everyone
has their demons you do I do everyone
has something where they're like I've
got this problem in my life and a lot of
those are hidden people don't talk about
them because they're embarrassed they
don't want to talk about it's too
personal and I think when you are
vulnerable and open people love it
because even if you don't stutter you're
like oh I I I have this similar I have
this issue whatever it would be and like
thank you for telling me that your life
was not as was is not perfect thank you
for being open about the struggles that
we all have in our Liv lives I think
people like that but it's a fine balance
between that and being too personal
which we've all seen online or being too
braggy egotistical about like look how
much I overcame I'm so important I'm so
special it's a hard it's a balance
between like some people use
vulnerability strategically yes you can
tell there was that Viral LinkedIn post
a year or two ago of it was a founder
and he said I just had to lay off half
my company and he included a picture of
him with like tears running down his
face and people are like
that's terrible you like shame on you
for just trying to like pull up the
heart strings and say like oh I'm I'm so
empathetic that I cry when I feel like
it's actually a hard balance between
like why why did my stuttering post work
but that picture was just universally
panned it's a it's a balance but I think
it's hard to know where you cross the
line there I want to come back to
comedians for a second what did they
know about telling stories that we
should learn from them I forget who says
this and this is not a direct quote I'm
paraphrasing it I'm going to do a much
poor job paraphrasing it but it's like
comedy is a way to show you're
smart without being arrogant something
like that that's not the quote I'm doing
such a bad job paraphrasing this but I I
I honestly think that the best comedians
are the some of the smartest people in
society they understand psychology
George Carlin understood
psychology I think better than Daniel
conman did that's a bold statement but I
think that is I think that is actually
true they are so smart at understanding
how the world Works what make what makes
people tick how people think but they're
doing it in a way where they don't want
to just impress you with their
intelligence they want to make you laugh
what could be better than that and so
I'll give you one example my favorite
George Carin line he says have you ever
noticed that everyone driving slower
than you as an idiot and everyone
driving faster than you as a
maniac a it's it's funny but be it's
like God that is if you think about it
that's profound and understand like how
like relative views of other people
whatnot and so they are I think they're
absolute Geniuses but they want to
deliver it in a way rather than using
big words to say like look how smart I
am they just want to make you laugh and
they are also because particularly for
like a young comic if they are not
making you laugh quickly they're going
to get booed off stage so they are the
epitome of one line or just like so
succinct in their delivery so succinct
in their writing because they don't have
the luxury that a lot of authors do of
like let me write a 7,000 word chapter
a comedian on stage is like if you don't
make me laugh every 10 seconds you're
going to get booed off it's interesting
because you mentioned psychology there
they they're Keen observers of human
nature and psychology and all we've
talked about today we've talked about it
through the lens of money but it's
basically psychology well I think a lot
of things in life fall under this
umbrella of how do people make decisions
around uncertainty risk and lack of
information and that is health that is
politics that is friendships and
marriages and it's also money a lot of
things fall under the same umbrella
there's a study of like how do people
behave and one of the things I think is
important here is that you can learn so
much about money by studying and reading
fields that have nothing to do with
money I think you can learn more about
money by reading about politics military
history biology sociology than you will
by reading a finance book because you're
just trying to figure out how do people
make decisions how do you make decisions
and how do other people make decisions
and by and large you're not going to
learn that in an economics textbook but
you will learn about it by reading all
of these other fields that have nothing
to do with money what's your process for
writing I I I don't think this is a good
advice so if you're a writer out there
I'm not saying this is the right way to
do it but one of the things that I do
that I think is is not common is I write
by the time I get to the bottom of a
post it's pretty much the final draft
not because I can write a final draft in
in in the in the in one shot but because
I by and large don't move on to the next
sentence until I'm satisfied with the
previous one most writers most very good
writers will do the opposite they say
your first draft should just be a brain
dump and then you go back and edit and
it's that's never for whatever reason
it's never really worked for me so the
other thing is I can't sit I think I get
too anxious uh and jittery sitting for
too long so a lot of times I'll write
one sentence when I'm satisfied with it
I'll get up and like go do the laundry
and I'll come back and write two more
sentences and and then I'll go do the
dishes or walk my dog or something so
it's very sporadic like that and I think
that contrasts with a lot of writers who
are like oh I sit down and I can dump
5,000 words on the page and then I go
back and edit it that's that that that
is probably the the best advice to give
like that's what you should do and it's
for whatever reason this this never
really worked for me well you should do
what works for you I guess that that's
it but um most writers that I look up to
I think a much better writers than I do
it the opposite how do you hook people
you're one of the best at sort of you
and James CLE the two people who uh you
know the first sentence to your
paragraph and sort of like the first
part of your story really pulls people
in what would you what do you say what
do you think you do differently I think
it's a constant reminder of how how
impatient people are and if you don't
hook them in five seconds you're gone
and I know that because I'm a big reader
and if you don't hook me in five seconds
I'm probably gone unless you are like a
an author who I really know that I I
will give you a little bit more leeway
to be like okay I I don't know where
your article's going but I'm going to
I'm going to stick with you cuz I like
you if you're not that you got 5 Seconds
to catch your attention or else you're
out of there and I think that is a it's
it's easy to overlook that that it's not
just being
succinct you know in in the core of your
article but like it's uh it's it's
almost like an inverted period in where
it's like people are most impatient in
the first two
sentences it's like you would think it'd
be the other way around they would get
impatient after they've worked the way
through your article and they're getting
bored like no they're most impatient at
the top and there's a there's a lot of
data that can be very disheartening for
authors there was a mathematician who
looked at Kindle highlight data and he
used highlights as a proxy for how far
people make it in a book and the
Assumption was when people stop
highlighting in Kindle they probably
stopped reading and he showed that even
among bestselling books the most popular
books the average reader makes like a
quarter of the way through that's in the
best sellers that's in the good books a
quarter the way through and they're done
and so just always reminding yourself
how impatient people are it's just like
what's your point like make your point
and get the hell out of people's way I
also think Twitter has made people
better writers because the character
count limitation has forced people to be
like you have two sentences to tell me
your idea and that that that that's all
you get that's actually I think that's
been a great thing overall for making
people more succinct what makes a good
hook it could be a lot of things I could
think it could be funny it could be
profound we I think we were talking
about this last night about I I forget
who said it that like good writing fits
one of the acronyms of like OMG LOL you
know like like something like that it
should be shocking or funny or profound
or scary something like that that's
going to invoke em emotion yeah yeah
something like that I want to end with
two questions so one being what you can
um leave everybody some parting wisdom
on money and life what would it be I
think the most important is is to
realize how personal it is and therefore
you really got to be careful taking your
cues from other people you and I again
same same age same like like going down
the list you and I are very similar
people probably have very different
views about what to do with money and
that is fine just like you and I might
have different views about food you like
this food I like that doesn't mean that
you're wrong it's got different tastes
whatnot people understand that with food
but there is a a common sense with money
that there is one right answer for
everybody and so I think you really have
to be introspective look in the mirror
and just say like what works for myself
and my own family and even if there are
holes and flaws and other people
disagree with that if it works well for
me that's that's as good as you can do
that's an important thing and final
question what is success for you I heard
I think Jim o shanesy said uh that his
goal as a parent was not to raise good
kids it was to raise good adults like he
he wanted to be the kind of father that
when his kids became adults they were
well balanced that's different from
raising good kids you want to raise a
good adult
so that would be a big like maybe the
top box to check in my life is looking
back and being like my wife and I did
our best to cre to raise kids that
became good self-sufficient
well-balanced polite happy adults that's
excellent thank you very much Morgan
thanks Shane
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