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·YouTLDR

The Fall of Russell Brand

1:18:08EnglishTranscribed Jun 19, 2026
0:00

On the surface, this is a story about

0:02

Russell Brand, but it's also a wider

0:05

story about institutions, trust, truth,

0:08

and certainty, fear, cover-ups,

0:11

questioning about how we all think. It

0:15

delves into the most fundamental of

0:17

human questions. What are the stories we

0:20

tell ourselves? Who gets to tell those

0:22

stories? And what is truth?

0:26

Russell Brand's career as an entertainer

0:28

was based on promiscuity, shock,

0:31

extravagance, wit, intelligence. But

0:34

that's the case for so many comedians.

0:39

In 2013,

0:41

Brand did something most comedians

0:43

don't. He talked to Britain's chief

0:45

mainstream media political interrogator,

0:48

Jeremy Paxman.

1:02

How do you imagine the people get He

1:04

told the incredulous Paxman that he

1:06

didn't vote. What's the point?

1:10

Yeah, I know I don't vote. And it went

1:12

viral at the time, not least because

1:14

Brand is one of Britain's most

1:16

recognizable faces, but because it

1:18

seemed to many to capture the mood. An

1:21

ordinary person telling the truth up

1:24

against the establishment. It was the

1:26

start of a shift towards politics. In

1:29

2014, after a stint in Hollywood, Brand

1:32

wrote a book, Revolution, which he

1:34

discussed in another much-talked-about

1:36

interview on Newsnight in the UK.

1:52

The same year, he started The Trews on

1:55

YouTube, reading and commenting on the

1:57

UK papers, interviewing a range of

2:00

people, and mostly making loosely

2:02

progressive arguments.

2:09

Of course, for many people, the pandemic

2:11

changed a lot of things. And in January

2:14

of 2021,

2:16

two videos stand out as having millions

2:19

more views than usual. Both about the

2:22

Great Reset.

2:24

It's a topic that Brand comes back to

2:26

several times, and they always have many

2:29

more views. Around this time, Brand

2:32

becomes more critical of policies

2:34

surrounding COVID-19.

2:36

Much of it is reasonable, and he shifts

2:38

to his current regular format called

2:41

Stay Free, a full-time regular show with

2:44

millions of subscribers, advertisers,

2:46

co-presenters, and guests. A few months

2:49

later, in the middle of 2021, stories

2:52

began running, mostly drawing from

2:55

tweets on Twitter, that Brand is a

2:57

conspiracy theorist. And by 2022, two

3:01

competing narratives are set.

3:04

For many, Brand has become a crackpot

3:06

tinfoil hat conspiracist. And for Brand

3:09

and others, there's a centralizing

3:11

authoritarian mainstream agenda

3:14

dominated by the mainstream media, the

3:17

political establishment, big tech, and

3:20

global corporate interests, all to take

3:23

away our freedoms.

3:28

I want to look at several stories as

3:30

they unfolded: COVID and vaccines, the

3:33

Great Reset, the Dutch farmers' protest,

3:36

and the allegations against Brand in

3:38

September of 2023,

3:40

to ask a question which I think is

3:43

fundamental to our information age. What

3:46

does it mean to be called a conspiracy

3:49

theorist, especially if there have been

3:52

real conspiracies in history?

3:54

Iran-Contra, Watergate, the Pentagon

3:57

Papers, the Holocaust, all the way back

4:00

to Julius Caesar's assassination.

4:03

All of these were the result of a real

4:06

conspiracy.

4:08

We'll look at the history and the

4:10

psychology, too, to try and separate

4:13

fact from fiction, asking, what drives

4:16

Russell Brand? Is there any truth to

4:19

what he says? How can we think about the

4:22

establishment, the mainstream media, the

4:24

so-called global elite? What does all of

4:27

this tell us about the society that we

4:30

live in?

4:34

Brand talks about lots of different

4:36

subjects in a lot of different ways, but

4:39

there's a few themes and topics he comes

4:41

back to again and again.

4:44

He is very aware that he's been framed

4:46

as a conspiracy theorist, and frequently

4:48

points out that he's just reading facts

4:51

from a variety of sources, some of them

4:54

mainstream: The Guardian, The New York

4:56

Times, The Washington Post. Some, as

4:59

we'll see, a bit more fringe. So again,

5:02

how can we disentangle fact from

5:05

fantasy?

5:10

At the beginning of 2021, clips began

5:13

circulating on the World Economic

5:15

Forum's The Great Reset.

5:20

The Great Reset is an initiative from

5:22

the WEF to drastically change the

5:25

direction of the economy after COVID-19

5:28

by addressing social issues and to,

5:31

quote, reflect, reimagine, and reset our

5:34

world. Depending on who you ask, the

5:37

Great Reset is anything from capitalist

5:40

propaganda to a genuine attempt to

5:42

address the problems with capitalism to

5:44

a global conspiracy to exert more

5:47

control over the population.

5:49

In the case of Brand, he argued that

6:11

The video is reasonable. It criticizes

6:14

those who think the Great Reset is part

6:16

of an authoritarian plan to take control

6:20

through the justification of a

6:21

manufactured fake climate crisis, for

6:23

example. But the video is a hit. It has

6:27

a million views, compared to his other

6:30

videos of the time, ranging around

6:32

100,000 views. He makes another saying

6:44

This time, 2.7 million views.

6:47

And a year later, he says

7:01

Continuing that

7:11

Okay, so what is the Great Reset? Well,

7:15

it began as a book written by the

7:16

founder of the corporate lobbying group

7:19

the WEF, Klaus Schwab, and his

7:22

co-author, Thierry Malleret. One review

7:25

describes three main themes. First, a

7:28

push for fairer incomes in the global

7:30

market and to address the massive

7:32

inequalities produced by global

7:33

capitalism. Second, efforts to address

7:36

equality and sustainability by urging

7:38

governments and businesses to take

7:40

things like racism and climate change

7:42

more seriously. And third, embrace

7:45

innovation and technological solutions

7:47

that could be used to address global

7:49

social problems.

7:51

All of this sounds reasonable enough,

7:54

admirable even. But as political author

7:56

Ivan Wecke has pointed out, Schwab and

7:59

the WEF's ideas have something fishy

8:03

about them. The initiative could be seen

8:06

as an exercise in corporate PR that

8:09

gives multinational business leaders

8:11

more power, not less. That gives

8:14

political elites more power, not less.

8:18

In another review of the book, Stephen

8:20

Umbrello concludes that the book does

8:22

point out a lot of the problems we face,

8:26

but has no substantive solutions. And of

8:29

course, liberal elites love this stuff.

8:32

Trudeau, for example, has used the

8:34

language of needing a reset after COVID.

8:47

There's plenty to criticize, but as

8:50

Brand explores the Great Reset, he

8:52

connects it to other events. BlackRock

8:55

buying up houses, for example, or

8:57

emphasizing one video ominously claiming

9:00

that in the future you'll own nothing

9:02

and be happy, or increasing government

9:04

restrictions during the pandemic, Bill

9:07

Gates, and the Dutch farmers' protest.

9:10

He seems, for example, to be more

9:12

aligned with the Alberta Premier, Jason

9:14

Kenney, who has claimed that the Great

9:16

Reset is quick

9:23

and failed socialist policy ideas.

9:27

Agenda is used frequently. And as he

9:30

said, it's not a conspiracy, he's just

9:32

reading the facts. So, what is a

9:35

conspiracy?

9:38

One definition is the belief that a

9:40

number of actors join together in secret

9:43

agreement in order to achieve a hidden

9:46

goal, which is perceived to be unlawful

9:49

or malevolent. Another, by Professor of

9:52

Psychology Jan-Willem van Prooijen,

9:54

argues a conspiracy has five components.

9:57

First, it makes connections that explain

10:00

disconnected actions, objects, or people

10:02

into patterns. Second, it involves that

10:05

it was an intentional plan. Third, it

10:09

involves a coalition or a group. Fourth,

10:12

the goal is hostile, selfish, evil, or

10:15

at odds with public interest. And five,

10:18

it operates in secret. Another

10:20

definition proposes a simpler

10:22

four-criteria model. One, a group. Two,

10:26

acting in secret. Three, to alter

10:28

institutions, usurp power, hide truth,

10:31

or gain utility. Four, at the expense of

10:34

the common good. There's also many types

10:36

of conspiracy. Within government and

10:39

institutions, without in the form of

10:42

another country or a nefarious power.

10:45

Above in the form of shady elites or

10:47

even below in the form of ordinary

10:50

people organizing to overthrow

10:52

capitalism, for example.

10:55

By Pruling's criteria, the Great Reset

10:58

can be thought of as a conspiracy. After

11:01

all, it's intentional. It involves a

11:03

group of people. Some argue it's not in

11:06

the public interest. And at least in

11:08

part, it operates in secrecy, in

11:12

boardrooms and at places like Davos. But

11:15

Brand points out that it's not a

11:18

conspiracy. They're saying it publicly,

11:20

after all.

11:21

Being as I said, this is not a

11:22

conspiracy theory, I'm going to read you

11:23

the actual facts here. But I think the

11:25

more interesting component is the first

11:28

one. It makes connections that explains

11:31

disconnected actions, objects, and

11:34

people into patterns. Brand does this

11:37

often, hopping between topics. So, let's

11:41

look at another one of these topics, the

11:43

Dutch farmers protest.

11:48

The Dutch farmers movement, beginning in

11:50

2019 and continuing today, are protests

11:54

that argue that farmers are being

11:56

unfairly targeted in efforts to address

11:58

climate change. The Dutch government

12:01

have passed a range of policies aiming

12:03

to cut nitrogen pollution and livestock

12:06

farming in the country. Brand says,

12:09

Bloody farmers protesting, hating the

12:12

environment. What is it? Are farmers all

12:14

bastards? Or are we seeing the beginning

12:17

of the Great Reset play out in real

12:20

time? In short, the Dutch government's

12:22

policies are a power grab, taking power

12:25

from ordinary farmers. And he connects

12:28

the protest to other stories he covers

12:31

frequently: the Great Reset, WEF, Bill

12:34

Gates, and the mainstream media failing

12:36

to cover the events appropriately.

12:39

So, what's actually happening in the

12:41

Netherlands?

12:42

Studies since the '80s have known that

12:44

nitrate pollution in the ground, through

12:47

drinking water, and into wider

12:49

ecosystems have been an increasing

12:51

problem. Nitrate pollution can cause

12:54

blue baby syndrome, increases in bowel

12:56

cancer, respiratory problems, and

12:58

premature birth. It causes havoc in

13:01

rivers, which nitrate-based fertilizer

13:04

runs into, killing fish. The EU has

13:07

identified what it calls Natura 2000

13:10

areas, fragile ecosystems that are home

13:13

to rare and threatened species that need

13:16

protecting. The Netherlands is an

13:18

agricultural superpower. It's the second

13:21

largest exporter of agricultural

13:23

products in the world and the EU's

13:26

number one exporter of meat. And

13:28

unfortunately and complexly, being close

13:32

to the designated Natura 2000 areas,

13:35

this makes nitrate pollution in the

13:37

Netherlands a big problem. The

13:40

Netherlands is also an EU member state,

13:43

with its freedom of movement, courts,

13:45

European Parliament, and so on. And

13:47

support the staying in the EU in the

13:50

Netherlands is very high, around 75%.

13:55

The EU has legislated to reduce nitrate

13:57

pollution by 2030. And more broadly,

14:00

worldwide, agriculture contributes to

14:03

around a quarter to a third of all

14:06

greenhouse gas emissions. The Dutch

14:09

government and the EU have agreed a 1.5

14:12

billion euro package to help 2,000 to

14:15

3,000 peak polluters, including farmers,

14:19

to either innovate, relocate, change

14:21

business, or, as a last resort, buy the

14:24

mag. Now, obviously, among many farmers,

14:28

this is deeply unpopular. The Guardian

14:31

reports that for agricultural

14:33

entrepreneurs, there will be a stopping

14:34

scheme that will be as attractive as

14:36

possible, said Van der Wal in a series

14:39

of parliamentary briefings. For

14:41

industrial peak polluters, we will get

14:43

to work with a tailor-made approach and

14:45

tightening permits. After a year, we

14:48

will see if this has achieved enough.

14:52

Does it seem hypocritical to focus

14:54

efforts on ordinary farmers rather than

14:57

industrial peak polluters? Well, without

15:00

speaking Dutch or looking in depth at

15:02

the legislation, on the surface, yeah,

15:05

it does. And none of what I've just said

15:08

is to blame farmers, of course. But it's

15:12

obviously a complex problem with a lot

15:15

of different interests, a lot of

15:17

different ideas.

15:18

Their protests in Sri Lanka are

15:20

comparable as well. And in the middle of

15:22

the video, Brand makes some reasonable

15:25

points. In Sri Lanka, the outright

15:27

banning of all fertilizers and

15:29

pesticides was disastrous. He makes

15:32

points about focusing on farmers rather

15:34

than finding ways to shift attention to

15:36

corporations and the 1%. He says it's

15:39

always ordinary people rather than the

15:41

powerful, all of which I can agree with.

15:45

But he ignores some of the complexity.

15:47

The Dutch government has also ordered

15:49

coal power plants to close, for example.

15:52

And the biggest polluter in the country

15:54

is Tata Steel, which the regulation does

15:57

focus on and is one of the country's

16:00

biggest employers of ordinary people,

16:03

too. So, it is a complex issue. But what

16:07

stands out from Brand is the framing.

16:10

It's about the Great Reset, Bill Gates,

16:12

the agenda, and the next piece of the

16:16

puzzle.

16:21

There are several ongoing COVID-19

16:24

pandemic vaccine debates: the lab leak

16:27

hypothesis, the efficacy of vaccines,

16:30

Big Tech censorship, the legality or the

16:33

ethics of lockdowns.

16:35

And what should be clear, wherever you

16:37

stand on a particular issue, is that

16:41

each of these that I've just mentioned,

16:43

while having a lot of crossover in that

16:45

they're all to do with COVID, are

16:47

somewhat different.

16:50

Some of Brand's many COVID-19 videos,

16:53

like the one on vaccine passports, for

16:55

example, have a lot to agree with.

16:58

However, like with other topics, Brand

17:01

has a tendency to take a story and spin

17:04

it into a wider pattern.

17:06

We hear it a lot recently. It's about

17:10

the narrative. The lab leak lab leak

17:12

theory that the COVID pandemic was

17:14

caused by a leak from a Chinese

17:16

government-controlled lab.

17:18

The lab leak hypothesis isn't about

17:20

laboratory safety precautions or lack

17:23

thereof, but about a cover-up involving

17:25

world governments, the WHO, and Big Tech

17:29

censorship. A WHO epidemic surveillance

17:32

network across the world that monitors

17:34

the outbreak of communicable diseases

17:37

and does a lot of good work COVID aside,

17:40

becomes about an elitist surveillance

17:43

society that spies on us.

17:45

The WHO, or World Health Organization,

17:49

what is it you like most about it? That

17:51

you fund it out of your taxes? That Bill

17:53

Gates is its second biggest funder? Or

17:55

that nobody elected it? A doctor

17:57

describing helping with outbreaks

17:59

becomes an object of derision. Take this

18:02

video, one of many on vaccines. A former

18:06

Pfizer worker has turned whistleblower

18:09

suggesting It's about Pfizer falsifying

18:12

the data of vaccine trials, a serious

18:15

issue. It's based on a British Medical

18:18

Journal article in which a whistleblower

18:21

raised a number of concerns with a trial

18:23

site they worked at. And those concerns

18:26

included one, participants placed in a

18:29

hallway after injection and not being

18:31

monitored by staff. Two, lack of timely

18:34

follow-up of patients who experienced

18:36

adverse events. Three, protocol

18:38

deviations not being reported. Four,

18:41

vaccines not being stored at proper

18:43

temperatures. Five, mislabeled

18:45

laboratory specimens. And six, targeting

18:48

staff for reporting these types of

18:50

problems.

18:52

Fine, all worrying concerns. And Brand

18:55

repeatedly points out that he's just

18:57

looking at the evidence objectively,

19:00

just asking questions. He describes

19:02

himself as a glass funnel, reporting

19:05

information carefully and unbiasedly,

19:08

while the mainstream media report it

19:10

morally, telling people what to do. No

19:14

opinions around medical matters,

19:16

policies around medical matters. I'm

19:18

sort of basically like a glass funnel.

19:21

There are a few points of irony here.

19:24

First, obviously, Brand has a moral

19:27

position here, too. We all do, unless we

19:30

read a story without comment or opinion,

19:33

which Brand is doing. Second, he says

19:35

this isn't being reported on by the

19:37

mainstream media, while using reports

19:40

from mainstream institutions, the BMJ,

19:43

CBS. And it's been reported by the Daily

19:47

Mail and the Conversation. I find a

19:49

brief reference to it in the Financial

19:51

Times, too.

19:53

But, it might be reasonable to ask,

19:56

should there not be more of an outcry,

19:58

more focus on it, more reporting? I

20:01

can't find it mentioned on the New York

20:02

Times or the BBC websites, for example.

20:06

As the conversation article points out,

20:08

the concerns raised are important and

20:11

worrying, but don't meaningfully

20:13

undermine wider evidence on COVID-19

20:16

vaccines. It involved three Pfizer trial

20:19

centers out of 150. Those three sites

20:23

involved around 1,000 people total, and

20:26

they weren't even run by Pfizer. This

20:28

was a third party. And of course, around

20:30

the world, hundreds of thousands took

20:33

part in trials involving many different

20:35

pharmaceutical companies, third-party

20:38

trial centers, universities, and

20:40

hundreds of regulatory bodies. And most

20:44

of the whistleblower's complaints were

20:45

about sloppiness. Photos of things like

20:48

needles thrown away inappropriately,

20:50

participants' IDs left out when they

20:53

shouldn't have been. One section reads,

20:55

"An executive identified three site

20:57

staff members with whom to, quote, go

21:00

over e-diary issue, falsifying data,

21:03

etc. One of them was verbally counseled

21:06

for changing data and not noting late

21:08

entry, a note indicates." Now, all of

21:12

this is obviously worrying, good

21:14

reporting, worth investigating, and so

21:17

on. But it's always important to keep a

21:20

sense of proportion. This is a single

21:22

third-party trial center in Texas, but

21:25

Brand spins it into a wider narrative,

21:28

claiming in another video, for example,

21:31

that The mainstream media are preventing

21:33

their own medical experts from

21:35

accurately reporting on potential COVID

21:37

problems. Meanwhile, they continue to

21:39

repress information about vaccine

21:41

efficacy. As Professor Douglas Drevets,

21:44

head of the Infectious Diseases

21:46

Department at the University of

21:48

Oklahoma, has written, "There have been

21:51

so many other studies on the Pfizer

21:53

COVID-19 vaccine since the phase three

21:55

trial that people can be confident in

21:58

its efficacy and safety profile. That

22:00

said, Pfizer might be wise to rerun

22:03

their analysis including all Ventavia

22:05

subjects and show if that does or does

22:08

not change the results. Such an analysis

22:11

would give added confidence in the phase

22:13

three results. Pfizer reported that they

22:16

looked into the complaints and said that

22:19

Pfizer's investigation did not identify

22:21

any issues or concerns that would

22:23

invalidate the data or jeopardize the

22:26

integrity of the study."

22:29

Now, I want to be absolutely clear. I'm

22:31

not saying that Pfizer's claims should

22:33

be taken at face value or that

22:35

pharmaceutical companies don't have

22:36

perverse profit incentives and so on, or

22:39

that this isn't worth someone digging

22:42

into, someone looking at it in detail.

22:45

The point is that this is a very small

22:48

story. It has been looked at, and I'd

22:51

imagine that if you're an editor at a

22:53

large TV station or at a newspaper with

22:57

hundreds of other competing stories to

22:59

present, you might decide, on balance,

23:02

that there are more important issues for

23:04

the day.

23:05

News reporting is a matter of selection

23:08

and emphasis in the greater scheme, with

23:11

the most important issues, with the most

23:13

important debates, on balance with the

23:15

rest of the evidence. And with only a

23:18

limited number of positions on a

23:20

half-an-hour news show or on the front

23:22

page of a newspaper, the important

23:24

question is what's included and what's

23:27

not.

23:30

Brand says that the mainstream media are

23:32

censoring information, when in fact, the

23:34

opposite is true. There are, again,

23:38

issues with the mainstream media that

23:39

we'll come to, but it's an endorsement

23:42

of the press that, unlike, say, in China

23:46

or Russia, a relatively minor issue

23:49

could be reported and investigated and

23:52

decided was not appropriate to include

23:55

and say, on the front page news or on a

23:58

news program on television.

24:00

Brand constantly says things like, "This

24:03

is what happens when you politicize

24:04

information," without the awareness that

24:07

by weaving insignificant details into

24:09

wider narratives, deciding to give small

24:12

stories weight, he is himself obviously

24:16

politicizing information. There's

24:19

nothing wrong with that. It's just

24:21

hypocritical to accuse one side of doing

24:23

it when you're doing it yourself. The

24:26

whistleblower was also reported to be a

24:28

vaccine skeptic more broadly. While

24:31

Brand also relies on jokes as innuendo

24:34

to spin it into a wider conspiracy

24:36

narrative, while saying he's just

24:38

relying on facts, he also jokes, for

24:40

example, that the whistleblower was

24:42

found dead. Freedom, importantly,

24:45

individual freedom, individual ability

24:48

to make choices for yourself, based on a

24:50

wide variety of sometimes opposing

24:53

evidence and sometimes contradictory

24:55

information that places you in the

24:56

position as an adult to make decisions

24:59

for yourself. That's not what the

25:01

mainstream media want,

25:05

But it doesn't use a wide variety of

25:07

evidence. He selects minor stories and

25:10

connects them to the narrative. There

25:12

are many, many, many more sources that

25:15

report things like vaccines have saved 3

25:18

million lives in the US alone, 96% of

25:22

doctors are fully vaccinated,

25:24

myocarditis has been reported in 10 out

25:28

of a million shots of the vaccine, but

25:31

is more likely to be caused by the

25:32

COVID-19 virus than the vaccine. There

25:36

are debates to be had, there always are,

25:38

but what Brand doesn't have is a good

25:41

sense of the weight and significance of

25:44

a story. And what he does have, as we'll

25:47

get to, is a good sense of how to tell a

25:50

compelling, scary, and entertaining

25:53

story.

25:56

But wait, just because it's a small

25:58

story, it doesn't make it automatically

26:01

wrong.

26:02

And yes, there are moneyed interests,

26:05

powerful lobbies, values and ideas that

26:08

are dominant and others that get

26:10

sidelined.

26:12

The risk is throwing out the baby with

26:14

the bathwater. And as we saw at the

26:16

beginning, some conspiracies do turn out

26:20

to be true, and they weren't reported

26:22

on, either. So, is there any other way

26:25

to separate fact from fiction?

26:32

History is full of conspiracies, but

26:35

they tend to be limited, a small group

26:38

of people with a limited set of goals.

26:40

Most conspiracy theories have turned out

26:43

to be wrong, or at the very least,

26:45

there's little evidence for. Vaccines

26:48

don't cause autism, a farmer was born in

26:52

the US, the Earth is not flat, witches

26:55

weren't conspiring to encourage the

26:57

harvests to fail, Jews weren't

27:00

conspiring to take over the world in

27:02

Weimar Germany.

27:04

But the idea that there's some kind of

27:06

agenda to take over the world that

27:09

connects dots between disparate events

27:12

is as old as time, and they've usually

27:15

turned out to be wrong, or at least, as

27:17

we'll get to, miss the real point. Some

27:20

have been speculating that the real

27:22

estate bubble in 2020 and into 2021 is

27:25

the start of the global elite's great

27:27

reset agenda. Now you're interested.

27:31

In the middle of the 19th century, it

27:33

was a common belief in America that the

27:36

Catholic Church and the monarchies of

27:38

Europe were not only uniting to destroy

27:41

the US, but had already infiltrated the

27:44

US government. One Texas newspaper

27:46

declared that "It's a notorious fact

27:49

that the monarchs of Europe and the Pope

27:51

of Rome are at this very moment plotting

27:53

our destruction and threatening the

27:55

extinction of our political, civil, and

27:57

religious institutions. We have the best

28:00

reasons for believing that corruption

28:02

has found its way into our executive

28:04

chamber and that our executive head is

28:07

tainted with the infectious venom of

28:10

Catholicism." Before that, it was the

28:12

Illuminati, who, according to one book

28:15

in 1797,

28:17

were formed for the express purpose of

28:20

rooting out all the religious

28:21

establishments and overturning all the

28:24

existing governments of Europe.

28:27

In an influential 1964 article, The

28:30

Paranoid Style in American Politics,

28:32

Richard Hofstadter points out that

28:34

throughout history, there have been

28:36

suspicions of plots that have infected

28:39

all major institutions, that there's

28:41

been a fifth column, that all in power

28:44

have been compromised by an evil

28:46

conspiracy.

28:49

At the time conspiracies about the

28:51

Illuminati were rife across Europe and

28:54

America. The inventor of the telegraph,

28:57

Samuel Morse, wrote that "A conspiracy

28:59

exists. Its plans are already in

29:02

operation, were attacked in a vulnerable

29:05

quarter, and cannot be defended by our

29:07

ships, our forts, or our armies."

29:11

Morse, sounding eerily like Brand,

29:14

wrote, "The serpent has commenced his

29:16

coil around our limbs, and the lethargy

29:19

of his poison is creeping over us. Is

29:22

not the enemy already organized in the

29:25

land? Can we not perceive all around us

29:27

the evidence of his presence? We must

29:30

awake, or we are lost."

29:33

Another article worried that the Jesuits

29:35

are prowling about all parts of the

29:37

United States in every possible

29:39

disguise, expressly to ascertain the

29:42

advantageous situations and modes to

29:44

disseminate popery.

29:47

It was alleged that the 1893 depression

29:50

was the result of a conspiracy by

29:52

Catholics to attack the US economy by

29:55

starting a run on the banks. World War I

29:58

began because the Austro-Hungarian

30:00

Empire believed the killing of the heir

30:03

to the throne, Archduke Franz Ferdinand,

30:06

was the result of a Serbian government

30:08

conspiracy, and so they attacked Serbia,

30:12

setting off a chain of events leading to

30:14

a world war.

30:15

There was no evidence for this.

30:17

Historian Michael Shermer calls it the

30:20

deadliest conspiracy theory in history.

30:24

Senator McCarthy famously believed a

30:26

communist conspiracy had infiltrated

30:28

every American institution. In 1951, he

30:32

said that there was a conspiracy on a

30:34

scale so immense as to dwarf any

30:36

previous such venture in the history of

30:38

man. A conspiracy of infamy so black

30:41

that when it's finally exposed, its

30:43

principals shall be forever deserving of

30:45

the maledictions of all honest men.

30:48

During the Red Scare, influential

30:50

businessman Robert Welch wrote that the

30:53

communist influences are now in almost

30:56

complete control of our federal

30:58

government, the Supreme Court, and we

31:00

are in a struggle for control of the

31:01

press, the pulpit, the radio and

31:04

television media, the labor unions, the

31:06

schools, the courts, and the legislative

31:09

halls of America.

31:15

One of the key distinctions here is

31:17

between phrases like an agenda and

31:20

conspiracy.

31:22

Brand, while defending himself as not

31:25

being a conspiracy theorist, tends to

31:28

use terms like agenda or they a lot or

31:32

things like the global elite.

31:35

The difference between purposeful

31:37

collusion across institutions in secret

31:42

with an evil plan and a pattern of say

31:46

certain values aligning between

31:49

corporations and neoliberal politicians.

31:52

Sometimes the difference between the two

31:55

is a gradient more than black and white,

31:57

but another way we can untangle this is

32:01

to look at studies about who believes in

32:04

conspiracies and for what reasons.

32:08

First, a lot of people believe in them.

32:12

1/3 believe Obama is not American, a

32:15

third that 9/11 was an inside job, a

32:18

quarter that COVID was a hoax, 30% that

32:21

chemtrails are somewhat true, and 33%

32:25

believe that the government are covering

32:26

up something about the North Dakota

32:29

crash.

32:31

Never heard of it? That's because

32:33

researchers made it up. They polled

32:35

people about their beliefs in

32:37

conspiracies and included a completely

32:40

made-up event in North Dakota, and

32:43

people instinctively believed that the

32:45

government was hiding something about

32:47

it.

32:48

People are naturally suspicious of

32:50

power, which is, of course, a good

32:53

thing. But for some people, that leads

32:57

to a belief in conspiracy. Why?

33:00

Well, there are several factors that

33:02

psychologists have looked at. The first

33:05

is uncertainty. Psychologist Jan-Willem

33:08

van Prooijen points out that at a

33:09

fundamental level, conspiracy theories

33:12

are a response to uncertainty. He

33:15

writes, "Conspiracy theories originate

33:18

through the same cognitive processes

33:20

that produce other types of belief,

33:22

e.g., New Age spirituality. They reflect

33:25

a desire to protect one's group against

33:27

a potentially hostile out-group, and

33:29

they are often grounded in strong

33:31

ideologies. Conspiracy theories are a

33:34

natural defensive reaction to feelings

33:36

of uncertainty and fear."

33:39

Responding to uncertainty and fear by

33:42

hypothesizing a threat is an

33:44

evolutionary instinct. You're better off

33:47

jumping at the sight of a stick in the

33:49

long grass than by being bitten by a

33:52

snake, for example. The same thing

33:54

happens when we see shapes in the

33:56

darkness. We are risk-calculating

34:00

creatures, always on the watch for

34:03

danger.

34:04

And we do this by looking for patterns.

34:07

Jonathan Kay writes that "Conspiracism

34:10

is a stubborn creed because humans are

34:12

pattern-seeking animals. Show us a sky

34:15

full of stars, and we'll arrange them

34:17

into animals and giant spoons. Show us a

34:20

world full of random misery, and we'll

34:22

use the same trick to connect the dots

34:24

into secret conspiracies."

34:27

Psychologists call it pattern

34:29

perception. I like to think of it as

34:32

patternification.

34:35

Prooijen writes, "Pattern perception is

34:38

the tendency of the human mind to

34:40

connect dots and perceive meaningful and

34:42

causal relationships between people,

34:45

objects, animals, and events. Perceiving

34:48

patterns is the opposite of perceiving

34:51

randomness."

34:52

Again, all very reasonable, but

34:55

sometimes the stick in the grass is just

34:58

a stick in the grass, and sometimes an

35:00

event is just random, meaningless, an

35:03

accident, a result of incompetence,

35:06

ignorance, and so on.

35:09

Prooijen writes, "Sometimes events truly

35:12

are random, but most people perceive

35:14

patterns anyway. This is referred to as

35:17

illusory pattern perception. People

35:20

sometimes see meaningful relationships

35:22

that just do not exist."

35:25

We do it all the time, but what's

35:27

interesting in research is that some

35:29

people see patterns more readily than

35:31

others.

35:33

In studies, people who see patterns in

35:35

abstract paintings, random dots, or coin

35:38

tosses were more likely to believe in

35:41

conspiracy theories, paranormal

35:43

phenomena, and be religious. People who

35:46

believe in astrology, spiritual healing,

35:49

telepathy, and communication with the

35:51

dead are all likely to believe in

35:54

conspiracy theories. Belief in

35:56

conspiracies have also been shown to

35:58

increase after natural disasters, when

36:00

people feel a lack of control.

36:03

Threat leads to the formation of a

36:05

belief in a pattern in response to that

36:08

threat.

36:11

While we're all distracted

36:13

by no means all, but many of Brand's

36:15

videos, small stories, a small sample of

36:19

data, a single piece of evidence, or

36:21

fringe ideas become spun or magnified

36:25

into a wider pattern. In this video, he

36:28

links the Great Reset and the WEF's

36:31

video, You'll Own Nothing and Be Happy,

36:34

to movements in the financial markets, a

36:37

story about BlackRock buying up real

36:40

estate. It's all part of the agenda. He

36:43

throws in that the mainstream media

36:45

apparently reports it as good news, a

36:48

housing bonanza that's going to be great

36:50

for everyone, insinuating that all

36:53

journalists are part of the agenda and

36:55

ignoring the irony that he's citing the

36:58

New York Times.

36:59

What's it got to do with the Great

37:01

Reset? I honestly couldn't tell you. I

37:04

wonder if bitcoin.com,

37:06

Brand's source in this, has an agenda.

37:09

In this video, the Great Reset is linked

37:11

to the farmers' protests, throw in Bill

37:13

Gates, throw in some vaccines, and it

37:16

all becomes part of the simple good

37:19

versus evil narrative.

37:22

Author Naomi Klein describes it as a

37:24

conspiracy smoothie. She writes, "The

37:27

Great Reset has managed to mash up every

37:29

freakout happening on the internet, left

37:32

and right, true-ish and off-the-wall,

37:35

into one inchoate meta-scream about the

37:37

unbearable nature of pandemic life and

37:40

of voracious capitalism."

37:43

Conspiracy theorists become, through

37:46

patternification,

37:47

totalizers. Everything gets lumped in

37:50

together as part of the same simple

37:52

single narrative. It becomes zero-sum,

37:56

good versus evil analysis. But this

37:59

doesn't answer why some people do this

38:02

and others don't as much, nor does it

38:05

answer when the dots should be

38:07

connected.

38:08

To see why people do this, we'll look at

38:11

two categories: cognitive biases and the

38:14

need for control.

38:20

Studies have shown that education above

38:23

high school level halves the tendency to

38:25

believe in conspiracies from 42% to 22%.

38:31

Why is this?

38:33

It's kind of counterintuitive

38:35

because in many ways education actually

38:37

teaches you, more than anything, to be

38:39

skeptical. The scientific method, for

38:42

example, is built on skepticism of

38:45

received wisdom. In history, which I

38:48

did, you're taught to be skeptical of

38:51

and scrutinize the literature and the

38:54

primary sources. In politics, which I

38:57

also did, many approaches, liberalism,

39:00

Marxism, post-structuralism, and more,

39:02

are at their core skeptical about the

39:05

state and about institutional power.

39:09

If you're skeptical about what you're

39:10

told, surely you're going to be more

39:13

likely to believe that something is

39:15

going on behind the scenes.

39:17

Except while skepticism is key,

39:20

education also teaches you to draw on

39:23

evidence, being led by evidence as much

39:26

as possible, and importantly, all of the

39:30

evidence. If you only drew on

39:32

bitcoin.com to make a case, you wouldn't

39:35

get far, which is why most undergraduate

39:38

essays or dissertations and papers to

39:41

submitted journals require a literature

39:43

review. Show that you've assessed and

39:47

understood the literature, identified

39:50

weaknesses, and then can make an

39:52

argument. In fact, the very basis of the

39:55

modern scientific method in both the

39:57

hard sciences and the social sciences

40:00

and humanities is peer review. You must

40:03

reference, show you understand the

40:05

evidence, site sources in a

40:06

bibliography, show how experiments can

40:09

be rerun, and submit it to a body of

40:11

peers to check over the work. This idea

40:14

that work is checked and can be

40:16

responded to runs through the heart of

40:19

our institutions.

40:22

We rely on the work of others. We build

40:25

upon it. We respond to it. It has its

40:28

limits, is often biased, it's

40:30

middle-class, it can be wrong,

40:32

sub-disciplines are at loggerheads,

40:34

criticize one another, but that's

40:37

precisely what makes it work. It's

40:40

tentative. It's open to critique, and it

40:43

can be checked. It's how knowledge is

40:46

built up communally. We'll come back to

40:49

its benefits and limits shortly.

40:53

Another mistake conspiracy theorists

40:55

make is the proportionality bias. The

40:58

idea that a large effect necessarily

41:01

needs a large cause to create a sense of

41:04

cognitive harmony, a balance between two

41:08

ideas. JFK couldn't have been killed by

41:11

a lone assassin, he was the president of

41:13

the US after all. Princess Diana

41:15

couldn't have been randomly killed in a

41:17

car crash, it must have been the Royals.

41:20

9/11 couldn't have been the result of 19

41:22

backward guys from the Middle East, it

41:25

must have been the government.

41:26

freedom came under attack

41:28

in a series of deliberate and deadly But

41:31

we're all human, including presidents.

41:34

But if a US president and your neighbor

41:38

Ned died randomly on the same day, which

41:41

one would there be a conspiracy theory

41:44

about?

41:45

In one study, two groups were told two

41:48

different stories about a president of a

41:50

small country being assassinated. One

41:52

group was told the assassination leads

41:55

to a civil war, the other group doesn't.

41:58

And people were more likely to believe

42:00

the assassination was a conspiracy

42:05

if it led to a war. Pruitt says that the

42:09

proportionality must have a big cause.

42:13

There are some other biases, too.

42:15

Tribalism leads us to protect our

42:17

in-group, divide the world into us

42:19

versus them, good versus evil. Another

42:22

is the intentionality bias that leads us

42:25

to believe that the negative effects of

42:27

other people's actions were intentional,

42:30

whereas if we did them, it would be an

42:33

accident or we'd have a good reason to.

42:36

Every banker is evil, while our own

42:39

pension fund is necessary. Or in the

42:42

form of Hanlon's razor, never attribute

42:45

to malice that which is adequately

42:47

explained by stupidity.

42:51

So, there are biases of thinking that we

42:54

all make, and I think in many ways they

42:57

can be summed up in the way that Brand

43:00

talks about the mainstream media.

43:07

I think combining these fallacies and

43:10

thinking about the way Brand tells a

43:12

small story, like the Pfizer data

43:14

falsification story, and turns it into a

43:18

global elite agenda, gives us a good

43:21

frame to think about Brand's critique of

43:23

the mainstream media. It's almost always

43:26

part of his narrative, and even more so

43:29

since the accusations against him began

43:32

in September. Now, the mainstream media

43:35

has lots of problems. They're diverse

43:38

problems, not least of which that they

43:41

tend to be close to elites,

43:43

institutionalized, cozy with

43:45

politicians, centered in and overly

43:48

focused on places like Washington,

43:50

London, and New York, and have financial

43:53

interests. The list goes on.

43:56

But to paint hundreds of thousands of

43:58

journalists, and that's the figure in

44:00

the US and the UK alone, as part of an

44:04

agenda, is not only naive, it's

44:07

dangerous.

44:10

First, large media institutions could

44:13

not get away with relying on small

44:15

stories to construct speculative

44:18

narratives like Brand does. They're

44:20

always going to be led, for good and for

44:23

bad, by the dominant body of evidence

44:26

that's available. If 99% of scientists

44:30

believe that the vaccine is safe and

44:32

effective, the BBC is going to report it

44:35

that way. That's what you get from the

44:38

mainstream media. Media literacy is to

44:41

read the news widely, knowing

44:43

institutions' biases, and to read

44:45

elsewhere, too.

44:48

Second, the surge in independent media

44:51

is a great thing. You're watching it

44:53

now. Obviously, I'm an enthusiast.

44:56

However, independent does not

44:58

automatically mean authentic, unbiased,

45:02

giving a voice to the voiceless, free,

45:05

or any of the other superlatives that

45:07

you hear.

45:09

Independent media largely relies on

45:11

stories investigated and first reported

45:15

by the same mainstream media they go on

45:18

to criticize. Brand does this all the

45:21

time. Independent media rarely have the

45:24

budget to execute year-long

45:25

investigations, report from war zones,

45:28

get access to archives and data quickly,

45:31

get to the scene of a disaster or a

45:33

protest while it's happening, get the

45:36

connections to talk to the right people

45:38

quickly. Media institutions

45:40

are important for these very reasons. We

45:44

need institutions with the budget and

45:47

connections to do these things. Compare

45:50

this to Brand reading from bitcoin.com.

45:54

And third, to paint everyone in the

45:56

mainstream media in the same way is to

45:59

ignore that the media is made of

46:01

millions of people around the world

46:04

doing work passionately, carefully, with

46:07

varied opinions and interests. To frame

46:10

the mainstream media as monolithic, and

46:13

use language like us versus them, is

46:16

dangerous. By now, you're probably aware

46:18

that the British government have asked

46:20

big tech platforms to censor our online

46:23

content, and that some online platforms

46:26

have complied with that request. Brand

46:30

paints anyone who is part of the

46:32

narrative as a stooge for a centralizing

46:35

corporate and government agenda to take

46:38

away your freedom. But as any cursory

46:41

look at a textbook on propaganda will

46:43

show, that's not how influence works in

46:46

authoritarian countries, let alone

46:48

liberal ones. Brand relies on a kind of

46:51

top-down model of propaganda in which

46:53

power and money directs information,

46:56

education, news, opinion downwards

47:00

through the press and the schools into

47:02

the minds of a mindless population.

47:05

But as Jonathan Auerbach and Russ

47:08

Kostelanetz point out in their

47:09

introduction to the Oxford Handbook on

47:12

Propaganda, propaganda is not total,

47:15

even in totalitarian regimes. Persuasion

47:19

by information is much more complex. And

47:22

they write, "People consume propaganda,

47:25

but they also produce and package their

47:27

own information, just as they always

47:29

create and spin their own truths." If

47:32

you think that the mainstream media are

47:34

just propagandists, then I implore you

47:38

just to look at the facts on any one of

47:41

these issues that we've looked at. For

47:43

example, just to take one quickly, 1

47:46

million people have died from COVID-19

47:49

in the US alone, and vaccine hesitancy

47:53

has been estimated to have led to

47:55

300,000

47:57

preventable deaths. That's a study from

48:01

Brown, Harvard, the New York Times, and

48:03

more. If you think that the mainstream

48:06

media are just propagandists, take a

48:08

look through the Pulitzer Prize nominees

48:11

at the investigations from just the past

48:13

year.

48:15

Again, I want to be crystal, crystal

48:17

clear on this. I'm not saying that there

48:20

aren't many, many criticisms to be made,

48:23

and that obviously the mainstream media

48:25

are de facto in the center, and that any

48:29

collective, radical, or in particular

48:32

socialistic solutions or candidates will

48:35

never get a fair shot, and that lobbying

48:38

and money will always delegitimize

48:41

certain solutions that don't align with

48:43

their interests, and that supporting

48:45

independent, progressive media is

48:47

crucial to countering that.

48:50

But none of these criticisms paints the

48:53

mainstream media and all the people in

48:56

it as monolithic, evil propaganda. It's

49:00

simplistic, it's dangerous, it's wrong,

49:04

and as we'll see, it's often about

49:07

something else. Narcissism, control, and

49:11

in some cases, outright lies.

49:27

Sex. The love of a

49:29

In September of 2023,

49:31

Channel 4 and The Telegraph in the UK

49:34

released an investigation into Brand

49:37

that included allegations of sexual

49:39

assault and rape. The day before, Brand

49:42

posted a video on YouTube and Rumble

49:45

denying the allegations. Obviously, it's

49:48

been an extraordinary and distressing

49:50

week, and I thank you very much.

49:52

What happened next for many seemed to

49:54

prove Brand's point. The media focused

49:57

its attention on Brand. Countless

50:00

articles were written, news items

50:02

broadcast, investigations launched at

50:04

places like the BBC. He was dropped by

50:07

his agent, a tour was canceled, YouTube

50:10

removed advertising from his account so

50:13

he could no longer make money from it.

50:15

The charity he did work for cut ties,

50:18

and on and on. One platform stood firm,

50:22

Rumble.

50:23

And a letter from a UK MP asking whether

50:26

Rumble was going to stop Brand earning

50:28

money was ridiculed and criticized by

50:31

many, including Rumble, who said in an

50:34

open letter, "We regard it as deeply

50:37

inappropriate and dangerous that a UK

50:39

Parliament would attempt to control who

50:41

is allowed to speak on our platform or

50:44

to earn a living from doing so."

50:46

Inevitably, it became a story about a

50:49

story. Free speech, cancel culture, the

50:52

establishment, the agenda.

50:56

There are again reasonable debates to be

50:59

had here. I for one am not sure YouTube

51:02

should have taken a stance based on

51:04

allegations alone, no matter how strong

51:07

the allegations are. But, interestingly,

51:10

a week or so after the allegations, the

51:14

I newspaper in the UK ran a story about

51:18

adverts on Brand's Rumble channel.

51:21

One of them was from a company called

51:24

The Wedding Shop, and they said,

51:27

"We're on the phone right now to our

51:28

agency to ascertain which of these

51:30

networks is showing our ads on Rumble so

51:33

that we can effectively remove ads from

51:34

the platform. It goes without saying

51:36

that we would not be happy to be

51:38

featured on Russell Brand's videos."

51:40

They continued, "We use a media agency

51:43

to spend our advertising budget, and we

51:44

have never chosen to advertise on

51:46

Rumble, which must be part of the

51:47

Google, Bing, or Meta ad network. Where

51:50

our ads are placed is not something we

51:52

generally control. It would be for

51:54

Google, Bing, or Meta to decide whether

51:56

or not to include or exclude particular

51:59

platforms." Now, if you believe in free

52:02

speech, you must then believe in the

52:05

Wedding Shop's right to advertise where

52:08

they want to advertise and to not

52:10

advertise in front of the videos of

52:13

someone who has been accused of sexual

52:16

assault. I'd imagine that goes against a

52:19

company called The Wedding Shop's

52:21

values. The story also reports that

52:24

several companies, including Burger

52:26

King, Xerox, and Fiverr, have stopped

52:29

their ads running on Rumble. The stories

52:32

they told are similar.

52:34

A Fiverr spokesman said, "These ads have

52:37

been removed, and our partners and teams

52:39

have been alerted to ensure this doesn't

52:41

happen again. We have excluded his

52:43

channel both on YouTube and on Rumble.

52:46

We take brand safety and ethical

52:48

advertising placement seriously, and we

52:51

do not condone or support any form of

52:53

violence or misconduct."

52:56

A toy manufacturer said something

52:58

similar. Now, back in 2017, YouTube went

53:02

through something that's referred to as

53:04

the adpocalypse. Advertisers pulled out

53:07

of YouTube en masse when they realized

53:10

that their ads were being placed in

53:11

front of videos that were accused of

53:13

being things like anti-Semitic,

53:15

homophobic, or just plain scammy.

53:20

All of this points to an obvious human

53:22

conclusion. Charities, agencies,

53:25

advertisers, institutions would prefer

53:28

not to be linked with someone accused of

53:31

sexual assault and rape. It's not great

53:34

PR. YouTube, in particular, has to

53:37

balance between supporting creators and

53:40

attracting advertisers. And so, the

53:43

middle ground is to limit ads on videos

53:46

that advertisers are likely to pull out

53:50

of before the advertisers pull out of

53:53

YouTube completely.

53:56

Of course, for Brand, this quickly

53:58

became part of the agenda. In a Rumble

54:01

video, he criticizes something called

54:03

the Trusted News Initiative and argues

54:06

that the mainstream media are targeting

54:09

independent media in an attempt to

54:11

control the narrative. It appears that

54:14

apparently independent, or at least

54:16

separate, news organizations are

54:19

collaborating and I hesitate to use this

54:21

word, conspiring to control global news

54:24

narratives in some of the most important

54:25

stories in the world. Why? Well, they

54:27

explain to you that their intention, it

54:30

appears, and this is explicit, and we

54:31

have a quote that undergirds this claim,

54:34

the explicit intention is to shut down

54:36

independent media voices. Trusted News

54:39

Initiative is an effort by many media

54:42

organizations and big tech platforms to

54:44

counter fake news, false reports, viral

54:47

disinformation, and so on. Not

54:50

dissenting opinions, but purposefully

54:53

false information, which studies have

54:56

shown get shared six times as much as

54:59

real news stories on sites like

55:01

Facebook. Fake stories like this one.

55:05

Ilhan Omar holding secret fundraisers

55:07

with Islamic groups tied to terror,

55:10

which got shared on Facebook 14,000

55:12

times. Brand argues that Let's find out

55:15

what the Trusted News Initiative is. In

55:17

short, I can tell you that it's a

55:19

collaboration between legacy media and

55:21

big tech sites in order to prevent

55:23

independent media voices communicating

55:25

He uses a story from Reclaim the Net

55:29

that focuses on a lawsuit filed in the

55:32

US by Robert F. Kennedy Jr. that claims

55:35

that dissenting views are being stamped

55:38

out unconstitutionally

55:40

by the Trusted News Initiative,

55:42

violating freedom of speech and

55:45

antitrust laws.

55:47

It's a minor story from 9 months ago,

55:50

but it's useful for Brand because it

55:51

supports his main point. He's under

55:54

attack.

55:56

Not only does he rely on a single fringe

55:59

source to tell a biased story, he either

56:02

lazily or willfully distorts it. He

56:06

reads from parts of the article, then at

56:09

the end says again that Plainly, this is

56:11

a story that is much bigger than me.

56:13

Plainly, the Trusted News Initiative has

56:16

an agenda, an explicit agenda to

56:18

throttle and choke independent media.

56:20

Plainly, the government are really But

56:22

he's completely distorted the language

56:25

that even he's read just a second ago.

56:28

Again, there may be legitimate concerns

56:30

about this, but if you look at the

56:33

lawsuit available online filed to the

56:36

district court, the so-called explicit

56:39

agenda is to find ways to throttle and

56:43

choke false information, fake news

56:47

stories. The comments about independent

56:50

media are separate, and even those are

56:53

misquoted.

56:55

The quote Brand reads out is from Jamie

56:58

Angus at BBC News saying this.

57:01

So, here's that quote. Because actually,

57:03

the real rivalry now is not between, for

57:05

example, the BBC and CNN globally. It's

57:08

actually between all trusted news

57:10

providers, trusted means members of this

57:12

cartel, trusted news providers, and a

57:14

tidal wave of unchecked reporting,

57:17

uncensored reporting that's being piped

57:19

out mainly through digital platforms,

57:21

independent media like this. That's the

57:23

real competition now in the digital

57:25

media world. Of course, organizations

57:27

will always compete against one another

57:28

for audiences, But this is a misquote.

57:31

Both Brand and RFK Jr. and others

57:35

reporting this uncritically have

57:37

conveniently left out the parts of the

57:40

quote that dilute their point. Anyone

57:43

can watch the actual clip. It's linked

57:45

below. What Jamie Angus actually said

57:48

was that the real rivalry now is not

57:51

between, for example, the BBC and the

57:53

CNN globally. It's actually between all

57:56

trusted news providers and a tidal wave

57:59

of unchecked, incorrect, or or in fact

58:03

explicitly malicious nonsense that's

58:06

being piped out mainly through digital

58:08

platforms specifically to destabilize

58:11

regions of the world. That's the real

58:13

competition now in the in the digital

58:15

media world. Of course, organizations

58:17

will always compete with each other for

58:18

audiences, but the existential threat, I

58:20

think, is that overall breakdown in

58:22

trust so that, you know, the context is

58:25

not only left out, it's manipulated. The

58:28

entire discussion is about how much

58:30

newsrooms need to do now to verify the

58:33

vast amount of information that dealing

58:35

with, how much newsrooms have changed

58:38

and the challenges they face, and how

58:40

many more technicians and specialists

58:42

are required. Angus is talking about

58:45

wars, verifying whether a TikTok, for

58:48

example, from Ukraine is manipulated or

58:51

useful evidence, employing specialists

58:54

in things like geolocation verification,

58:57

and using satellite imagery to

58:59

understand bombings. He even praises

59:01

what he calls citizen journalism and

59:04

talks about opening up the news

59:06

ecosystem. It's an interesting watch.

59:09

Brand and his like have to do none of

59:12

that difficult work. Not only that, they

59:15

rely on it, use it, feed off it while

59:18

denigrating the many, many ordinary

59:21

people who make it possible, that do the

59:24

hard work.

59:25

And you might say that, well, Brand is

59:27

just one person. He's just an

59:29

entertainer. He's just commenting on

59:32

articles and news. He's not producing

59:34

it. It's not his responsibility to

59:36

fact-check every story. And that's

59:38

exactly the argument I've heard Brand

59:40

make, too.

59:42

But if I,

59:43

with a budget of almost nothing, can

59:46

quickly check a source, then maybe Stay

59:49

Free with Russell Brand might also do a

59:52

bit of work. I'm not saying they should

59:54

have a newsroom of fact-checkers and

59:56

specialists and technicians sifting

59:58

through each and every claim, but with

1:00:01

the following, the net worth, and the

1:00:04

status Russell Brand has, he clearly has

1:00:08

the budget to do due diligence, to check

1:00:11

sources, to not misrepresent.

1:00:14

With a channel that large, you have a

1:00:17

clear moral duty to.

1:00:20

Instead, the laziest and most

1:00:23

entertaining interpretation comes first,

1:00:26

and laziness fosters conspiracy, because

1:00:30

thoroughness exposes truth.

1:00:34

So, how Brand has framed this is an

1:00:36

outright lie. I'm not saying we

1:00:39

shouldn't be very concerned with Big

1:00:41

Tech being in control of what can and

1:00:43

can't be said. I disagreed with them

1:00:45

taking down clips and interviews about

1:00:48

COVID and vaccines. I think Big Tech

1:00:51

platforms should be committed to freedom

1:00:53

of speech.

1:00:55

But Angus is talking about genuine

1:00:57

floods of disinformation, propaganda

1:00:59

machines, Russian bot farms designed to

1:01:02

lie to people, the amount that newsrooms

1:01:04

have to sift through now, the amount of

1:01:07

deception they have to go through with a

1:01:09

fine-tooth comb, the amount of experts

1:01:12

that they have to employ, geolocation

1:01:15

experts, experts that can detect fake

1:01:18

videos and imagery and audio. This is

1:01:21

the context. This is what he's talking

1:01:24

about in this video, and he's absolutely

1:01:27

right. Whatever the dangers and

1:01:29

criticisms, I think it would be

1:01:31

irresponsible of the mainstream media to

1:01:34

not think carefully about these issues.

1:01:38

They just have to. It took me a few

1:01:40

minutes to search through the court

1:01:43

document. You don't even have to read it

1:01:45

all. You can search. It's digitized.

1:01:48

Then watch the clip to see that Brand

1:01:51

and his source had either willingly or

1:01:54

lazily misquoted the source so as to

1:01:57

spin it into their own narrative.

1:02:00

Combine it with another quote to make it

1:02:03

seem more malicious, and in Brand's

1:02:05

case, use it to defend against

1:02:08

accusations from many ordinary women

1:02:12

that don't have power like he does of

1:02:14

sexual assault.

1:02:16

If that doesn't make you angry, I really

1:02:19

think it should.

1:02:25

In his book on conspiracy theories,

1:02:27

Michael Shermer writes that seeing

1:02:29

patterns everywhere, patternification,

1:02:32

is the need for control. He writes, "The

1:02:36

economy is not this crazy patchwork of

1:02:38

supply and demand laws, market forces,

1:02:41

interest rate changes, tax policies,

1:02:43

business cycles, boom and bust

1:02:45

fluctuations, recessions and upswings,

1:02:47

bull and bear markets, and the like.

1:02:49

Instead, it's a conspiracy of a handful

1:02:51

of powerful people variously identified

1:02:54

as the Illuminati, the Bilderberger

1:02:56

Group, the Council on Foreign Relations,

1:02:58

the Trilateral Commission, the

1:03:00

Rockefellers, and the Rothschilds." He

1:03:02

continues, "Conspiracists believe that

1:03:05

the complex and messy world of politics,

1:03:07

economics, and culture can all be

1:03:10

explained by a single conspiracy and

1:03:12

conspiratorial event that downplays

1:03:15

chance and attributes everything to this

1:03:18

final end of history."

1:03:22

Instead of acknowledging messiness,

1:03:24

complicated people, multiple motives,

1:03:27

conspiracy thinking sees a pattern as a

1:03:30

result of purposeful agency in an

1:03:34

attempt to control others.

1:03:39

Psychologists Mark Landau and Aaron Kay

1:03:42

looked at studies that show how people

1:03:44

compensate for perceived loss of control

1:03:47

by trying to restore control themselves

1:03:50

by, quote, "Bolstering personal agency,

1:03:53

affiliating with external systems

1:03:55

perceived to be acting on the self's

1:03:57

behalf, and affirming clear

1:03:59

contingencies between actions and

1:04:01

outcomes, and seeking out and preferring

1:04:05

simple, clear, and consistent

1:04:07

interpretations of the social and

1:04:10

physical environments."

1:04:13

In another study, participants were

1:04:15

asked to think of an incident in their

1:04:17

lives where they felt in control, while

1:04:19

another group were asked to think of an

1:04:21

incident where they weren't. The latter

1:04:24

group were more likely to believe in

1:04:26

conspiracy theories presented to them

1:04:28

after.

1:04:30

Psychologists Joshua Hart and Molly

1:04:32

Graver did a study and found that

1:04:34

conspiracy believers, quote, "Are

1:04:36

relatively untrusting, ideologically

1:04:39

eccentric, concerned about personal

1:04:41

safety, and prone to perceiving agency

1:04:45

in actions."

1:04:46

One of the most important findings in

1:04:48

studies is that narcissism, the belief

1:04:51

in one's superiority,

1:04:53

a need for special treatment, is a very

1:04:56

strong predictor of believing in

1:04:59

conspiracies.

1:05:00

Narcissists are also more sensitive to

1:05:04

perceived threats.

1:05:06

As one paper notes, the effect of

1:05:08

narcissism on conspiracy beliefs has

1:05:11

been replicated in various contexts by

1:05:14

various labs, and that narcissism is one

1:05:17

of the best psychological predictors of

1:05:19

conspiracy beliefs. It continues,

1:05:22

"Grandiose narcissists strive to achieve

1:05:25

admiration by boosting their egos

1:05:28

through a sense of uniqueness, charm,

1:05:31

and grandiose fantasizing."

1:05:34

Narcissism arises out of paranoia that

1:05:37

threats are powerful, and narcissists

1:05:40

tend to respond with a bolstered sense

1:05:43

of ego, the need for personal dominance

1:05:46

and control. The need to feel unique

1:05:49

makes narcissists feel like they have

1:05:51

access to special information that

1:05:54

others don't.

1:05:55

Remind you of anyone?

1:05:57

It's also been found that narcissists,

1:05:59

quote, "Tend to be naive and less likely

1:06:01

to engage in cognitive reflection." To

1:06:03

put it bluntly, they're more gullible.

1:06:06

Narcissism has been linked to low levels

1:06:08

of intellectual humility, according to

1:06:10

another study.

1:06:12

Obviously, the entertainment industry is

1:06:15

full of narcissists who are particularly

1:06:17

suited to voicing special opinions and

1:06:20

entertaining people. There is a sense in

1:06:23

which Brand knows this is entertainment.

1:06:27

He says things like, "You're going to

1:06:28

love this story. It's right up your

1:06:30

alley." It's a strange way to frame a

1:06:33

story if you really think it's an

1:06:35

existential threat. Klaus Schwab WEF

1:06:38

stuff, you're going to love it. These

1:06:39

new systems of social credit

1:06:41

What you get is a kind of narcissistic

1:06:44

news porn based on paranoia and a need

1:06:47

to control a narrative. Brand's an

1:06:50

entertainer, and I don't want to be

1:06:53

psychoanalyzing anyone, so take this

1:06:55

with a pinch of salt, but Joe Rogan,

1:06:58

Elon Musk, and Brand, three major

1:07:01

figures who talk about conspiracy

1:07:03

theories a lot, come from a place, as I

1:07:06

understand it, where maybe they wished

1:07:09

they had more agency, more control over

1:07:11

their lives. Musk had a very troubled

1:07:14

and abusive childhood in South Africa.

1:07:17

Rogan has talked about how he moved

1:07:19

around a lot and got bullied, and I

1:07:21

think learned to fight to defend

1:07:23

himself. And Brand has a well-documented

1:07:26

history of addiction.

1:07:28

What this can lead to is an idea of not

1:07:30

being in control, a world of threat, and

1:07:33

a sense of paranoia. The Merriam-Webster

1:07:36

Dictionary defines paranoia as

1:07:38

systematized delusions of persecution.

1:07:43

It leads to the need to form a narrative

1:07:45

to help a person feel superior by having

1:07:48

access to special knowledge about larger

1:07:50

forces out to persecute them, and that

1:07:53

they themselves have overcome. And guess

1:07:56

what? You, too, can overcome them.

1:08:00

In The Paranoid Style in American

1:08:02

Politics, Hofstadter pointed out that

1:08:05

the paranoid sees an enemy that's

1:08:07

pervasive, powerful, conspiratorial,

1:08:10

pulling the strings, and importantly,

1:08:12

everywhere.

1:08:13

He wrote that the proponents of the

1:08:15

paranoid style regard a vast or gigantic

1:08:19

conspiracy as the motive force in

1:08:21

historical events. History is a

1:08:24

conspiracy set in motion by demonic

1:08:27

forces of almost transcendent power. And

1:08:30

what is felt to be needed to defeat it

1:08:33

is not the usual methods of political

1:08:35

give-and-take, but an all-out crusade.

1:08:39

He continued that the enemy is a perfect

1:08:42

model of malice, a kind of amoral

1:08:44

superman, sinister, ubiquitous,

1:08:47

powerful, cruel, sensual, luxury-loving.

1:08:50

He makes crises, starts runs on banks,

1:08:53

causes depressions, manufactures

1:08:55

disasters, and then enjoys and profits

1:08:58

from the misery he has produced. He

1:09:00

controls the press, manages the news,

1:09:03

brainwashes, seduces, has control of the

1:09:07

education system, and for the paranoid,

1:09:10

nothing but complete victory will do.

1:09:13

Since the enemy is thought of as being

1:09:15

totally evil and totally unappeasable,

1:09:18

he must be totally eliminated.

1:09:24

And it's why Brand seems to get on so

1:09:26

well with Tucker Carlson.

1:09:28

Russell Brand has been an actor,

1:09:29

comedian, a podcast host for decades.

1:09:31

Carlson is well-versed in something his

1:09:34

former employer Fox News revolutionized.

1:09:37

I talked about this in another video.

1:09:40

News as entertainment. Flashy graphics,

1:09:43

sensationalist language, us versus them

1:09:45

narratives, a conspiracy involving every

1:09:49

institution that they keep coming back

1:09:52

to to draw viewers in.

1:09:55

Fox News nearly Fox realized that it's

1:09:57

the ongoing narrative, the good versus

1:10:00

evil story that keeps people coming

1:10:02

back. And so Carlson and Brand like him

1:10:06

pick a small story or a study or a

1:10:10

witness that supports their long-running

1:10:13

dramatic, paranoid, narcissistic

1:10:16

narrative that gets views rather than

1:10:21

doing it the other way round where you

1:10:24

take the larger story and talk about it

1:10:27

rather than fitting it into your

1:10:29

narrative.

1:10:31

It's not reporting. It's not journalism.

1:10:34

It's not news. It's entertainment. They

1:10:37

take a few points and the rest is how

1:10:41

it's said, with anger or charisma, with

1:10:44

jokes, with a story of good versus evil.

1:10:48

It's shallow news porn.

1:10:54

None of this is to disagree with Brand's

1:10:56

wider alleged motivations. None of this

1:10:59

is to defend a political system that's

1:11:02

failing ordinary people in many, many

1:11:05

cases. None of this is to deny that

1:11:08

inequality is widening, that wealth is

1:11:10

moving upwards, that wages have

1:11:13

stagnated for a long time, that people

1:11:15

are underrepresented.

1:11:17

None of this is to deny that lobbying

1:11:20

money, selfish interests, corporate

1:11:22

greed all play a central role in

1:11:25

politics. And none of this is to argue

1:11:27

that there's anything wrong with looking

1:11:29

at big farmers' financial incentives,

1:11:32

criticizing the Great Reset, or

1:11:34

emphasizing the concerns of farmers in

1:11:37

climate policy.

1:11:39

None of this is to say that we don't

1:11:41

need radical solutions.

1:11:45

What this is absolutely to reject is the

1:11:47

framing, the paranoid style, the good

1:11:50

versus evil narrative, the narrow

1:11:53

selection of stories and evidence to

1:11:55

suit your own entertaining, dramatic

1:11:58

narrative, the linking of every issue

1:12:01

together into a totalizing agenda.

1:12:05

Brand paints the mainstream media

1:12:07

narrative as a lie. His is not only a

1:12:11

bigger lie, but also a self-aggrandizing

1:12:15

and dangerous one.

1:12:17

George Monbiot writes that he appears to

1:12:19

have switched from challenging injustice

1:12:22

to conjuring phantoms. If, as I suspect

1:12:25

it might, politics takes a very dark

1:12:28

turn in the next few years, it will

1:12:30

partly be as a result of people like

1:12:32

Brand.

1:12:34

The point is, if you're not selecting

1:12:36

the stories, facts, evidence of the

1:12:39

things you cover by their wider

1:12:41

significance, if you're picking up on

1:12:44

perspectives and narratives based on

1:12:46

fringe evidence and ideas, then all

1:12:49

you're doing is being led by your own

1:12:51

individualistic, narcissistic ego, which

1:12:55

is why his criticism of the mainstream

1:12:57

media has only increased since an

1:13:00

investigation into his very well-known

1:13:04

behavior in the past was released. It's

1:13:07

clear that these organizations

1:13:09

collaborate in constructing narratives,

1:13:12

whether that's around the war or the

1:13:13

pandemic. And of course, there are other

1:13:15

examples. It's obvious that his isn't an

1:13:19

objective analysis. It's driven by his

1:13:23

own fragility.

1:13:24

is, is there another agenda at play?

1:13:27

His own little world.

1:13:29

And that's when we get narcissistic news

1:13:31

porn rather than careful study and

1:13:34

analysis.

1:13:36

To paint the mainstream media as totally

1:13:38

propagandized is to miss that people are

1:13:41

multifaceted, complex, have competing

1:13:45

incentives, are torn between different

1:13:48

ideas within them.

1:13:50

What many people missed about the

1:13:52

investigation into the recent

1:13:54

allegations against Brand is that it was

1:13:57

as much an investigation into a BBC and

1:14:00

a Channel 4 that facilitated Brand as

1:14:03

about Brand himself.

1:14:06

Just think about that. Channel 4 aired

1:14:10

an investigation into itself. Would you

1:14:13

ever see that on Brand's channel?

1:14:16

Brand does no original reporting. He

1:14:20

sits in his shed and reads from

1:14:22

journalists who have gone out and done

1:14:24

the work while at the same time howling

1:14:28

about how terrible they are.

1:14:31

To be crystal clear again, I'm not

1:14:33

saying that there aren't many critiques

1:14:35

of the mainstream media to be made and

1:14:37

that more journalism, more independent

1:14:40

voices ultimately are a great,

1:14:43

potentially revolutionary thing.

1:14:46

But when you totalize and cram

1:14:48

everything into the agenda, you paint

1:14:51

the world in paranoid, apocalyptic terms

1:14:55

of us versus them that dehumanizes the

1:14:58

other as individuals to be gotten rid of

1:15:02

rather than look at real, collective,

1:15:04

structural solutions to the problems we

1:15:07

face. This is why Brand gravitates to

1:15:10

figures like Tucker Carlson. Carlson

1:15:13

doesn't want collective solutions. What

1:15:16

he wants is more of the same with people

1:15:19

like him in charge. He pretty much says

1:15:22

as much in his book Ship of Fools. With

1:15:25

the kind of framing Brand has, you do

1:15:27

not get collective solutions. If every

1:15:31

institution is tainted, part of the

1:15:34

centralizing agenda, you get

1:15:37

libertarianism. You get more corporate

1:15:40

power, more greed, more unregulated

1:15:43

pollution, more inequality.

1:15:46

That's what history tells us. You get

1:15:48

the opposite of what Brand claims we

1:15:51

need.

1:15:54

If you portray every institution as part

1:15:58

of an agenda, then what's left to do?

1:16:00

Revolution, maybe. But then what? What

1:16:04

are your solutions? What's your theory?

1:16:06

What are you putting into practice? What

1:16:09

are the policies? What are the ideas?

1:16:11

What are the forms of organization? What

1:16:13

replaces the current system?

1:16:16

Conspiracy thinking is the easiest type

1:16:19

of thinking. Everyone does it. It's easy

1:16:22

for showman like Brand because at the

1:16:25

end of reading off a few quotes from one

1:16:28

source, you can just link them to the

1:16:30

agenda, the Great Reset, Big Pharma, the

1:16:33

centralizing agenda, the globalists, the

1:16:36

World Economic Forum, and Bill Gates.

1:16:40

It's like having a nice, cozy safety

1:16:42

blanket to return to that says, "Don't

1:16:45

worry.

1:16:46

The world is evil,

1:16:48

but you you know the truth.

1:16:51

You have it figured out in a nice,

1:16:54

simple little package with a nice little

1:16:56

bow tie.

1:16:58

Don't worry.

1:16:59

You never have to think again." What a

1:17:03

lovely, simple, neat story.

1:17:10

Thank you to all of these incredible

1:17:12

patron supporters. These videos take a

1:17:13

long time to research, write, and make.

1:17:16

I do a lot of reading. They're always

1:17:17

sourced and there's a bibliography in

1:17:19

the description below. I've written

1:17:21

something short on why I think this kind

1:17:23

of well-researched, long-form content is

1:17:25

worth supporting. It's through the link

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1:17:43

comment. These things help with the

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1:18:02

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you next time.

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