KOMUNIKASI BISNIS - (Part 1) - Komunikasi : Pengertian, Unsur, dan Jenis

Okay, Assalamualaikum warahmatullahi wabarakatuh, how are you all, hopefully in good and healthy condition in this video we will discuss about communication in the business world this is the first part of the lesson of business communication

You need to know that communication is an important skill in human life The most important element in communication is not just what we write or what we say but our character and how we convey messages to the recipient of messages Communication is very needed in all aspects of life, one of which is in the business field

Well, communication in business activities can be done in various ways with various groups starting from the bottom to the top. Well, to do business communication, you must understand about the communication itself. Therefore, this chapter will start by discussing about communication. Watch carefully the following explanation.

Okay, the first is about communication communication comes from Latin which is called communicatio communico or communicare which means to make the same in English communication is called communication which means

a change of information concept of ideas and feelings between two people or more well in general communication is interpreted as a process of exchanging information between individuals or groups through a system that is consistent both with signals

symbol or action Well, the most commonly used symbol signal in communication is verbal language in the form of words, sentences, numbers or other signs. Well, then there are communication elements. The elements or parts that play an important role in the communication process are the first is the sender or what we call a communicator.

namely the person who sends a message to someone or another party sender or the sender of the message then the second is the message or message that is the content conveyed by the sender of the message then the third is the channel or channel or can also be called the media

This is a tool that functions to convey messages In face-to-face communication, for example, the channel can be air that flows the sound or voice Or also for example, this channel can be via radio, telephone, or social media Then there is what is called receiver or communication

Receiver or communication is the person who receives the news or the person who receives the message then the fifth is feedback or feedback feedback or feedback is an answer or reaction can be a response from the recipient on the content of the message that was delivered so if the sender was the sender

message is the message channel is the media or the channel, yes, what message is conveyed through or through a letter or telephone or radio or social media and so on then receiver is communication or receiver the receiver of the message earlier while feedback is a reply or reply back this reply or reply back is divided

becomes four the first is zero feedback zero feedback is the response given by a communicator or the receiver of the message earlier the response cannot be understood by a communicator so if we convey a message to someone, the person answers the response

Well, the reply cannot be received by us or cannot be understood by us. What is the meaning of this? Well, that's called zero feedback. Well, then the second is positive feedback. Positive feedback is the response given by the communicator to the communicator in a positive way. So that the communicator is ready to participate in fulfilling the communicator's orders. Well, for example, a communicator sends a message.

Let's go to the market, a communication gives feedback, come on, that's positive feedback or positive response. Then the third is neutral feedback. Neutral feedback is an unbiased response. It means that the response given by the communication to the communicator does not support or oppose. It means neutral here.

The response given is neutral. Then the last is negative feedback. Negative feedback is the response given by the communicator to the communicator as a loss or to the communicator. This is negative feedback. Okay, next there are types of communication. Types of communication

away from its environment, namely internal communication and external communication. Internal communication is communication that takes place within an organization. The communicator is a member of an organized organization.

Internal communication consists of two forms, namely vertical communication and horizontal communication So, internal communication is communication that takes place within an organization If in a house, communication between father and mother, father and son is internal communication

Or for example in a company, in a office Between top and bottom, between employees and employees, it is internal communication Then internal communication was made up of two forms, vertically and horizontally It is called vertically if the communication is between the top and bottom So for example between employees and their top

with the boss, then if horizontally, for example, between employees, between staff, that is, it is a horizontal communication, still internally, but horizontally, there is a vertical one, then external communication is communication carried out by office employees with other parties outside the office.

External communication is usually aimed at gaining trust, understanding, assistance, and cooperation with the community External communication can consist of various forms, for example, promotion or publication, right? Then there is also, for example, press conferences or press conferences

there is a television broadcast or radio that is also a form of external communication advertising, advertising activities, advertisements, etc. are also forms of external communication then worship to the community or maybe social pacts social pacts that are made by a company are also forms of external communication okay then communication is guided by the way it is delivered

Yes, it is shown from the way of delivery, there is communication by writing and there is communication by writing communication by writing can be differentiated into two, namely direct communication such as dialogue or interview or close, yes, directly face-to-face, and direct communication such as through telephone or video

call or video conference like that, then the second is written communication or writing, written communication or writing is communication done in the form of writing or letters

Well, written communication is used to convey news, messages, or news that is short and clear. However, it is considered necessary to be written with a certain purpose. For example, like a letter of resignation and memo. Then, the type of communication is influenced by the behavior, namely formal, informal, and non-formal.

Formal communication is communication that takes place in an organization that has been arranged in accordance with the hierarchy and organizational structure For example, in a conference or maybe a work meeting

or maybe a seminar, yes, if you pay attention when following the seminar, it's clear who is the moderator, who is the speaker, right? Who is the audience, even the status quo has been determined, as well as the work arrangement, the work arrangement is also, for example, between the superior and the employee, of course

has been arranged in such a way later there is a moderator there is a note or who notes the secretary like that, yes, who notes the way is close and so on, that is formal communication, then the second is informal communication. Informal communication is communication that takes place in the organization and is not bound by the rules or the structure of the organization.

What is the example? Informal. Informal is an example of a disaster. What is a disaster? Whistling, the neighbor's whistling. Or bird news, gossip, gossip. That is informal communication.

Now then the third is non-formal communication non-formal communication is a combination of formal and informal communication, namely communication related to the implementation of the tasks of the organization or company with activities that are

personal information of the organization or company, for example, a meeting about the company's anniversary usually if the meeting is a company anniversary meeting, then the communication that is carried out is more fluid, yes, there is no what the schedule is, there is no schedule, the important thing is that we discuss what we want to discuss

Yes, what is the concept? It's more fluid, it's an example of non-formal communication or for example, the meeting of the class president if for example in class like that, it's part of non-formal communication, then the types of communication are seen from the flow of information, it is differentiated into two, namely one direction or simplec

and two-way or duplex one-way communication or simplex is communication that is direct from one side only or also called one-way communication usually one-way communication occurs if the situation requires such or emergency situation for example for secrecy and guarding leadership status well then

there is also two-way communication or duplex is communication that comes directly from two directions and is reversed or also called two ways communication communication two directions allows both parties to interact each other those are some types of communication yes you need to know and you note

Hi then next there is a quiz, yes, try to answer this quiz, well, after knowing about communication, yes, about understanding communication types of communication elements of communication earlier, now try to define what business is because later we will link between communication and business

Yes, so try to define what business is, write your answer in the comments column below, thank you, that's all from me, Assalamualaikum warahmatullahi wabarakatuh