This Simple App Makes $18K/Month
I am obsessed with finding niche apps
that make money, and today I have one to
show you that will blow your mind.
>> With the help of AI, we built an app
that makes over 18K a month now.
>> Meet Ryan. He's a normal guy who quit
his designer job and decided to start
building apps.
>> I left my 200K job to build my own
business.
>> And the first one that he built already
crossed $18,000 a month. And when he
showed me what this app does, I knew I
had to bring him on to the channel. In
this episode, we're going to dive into
the ridiculously simple app idea that's
making him $18,000 [music]
a month, exactly how he found this idea
and built it 100% with AI, and his
advice for building apps that stand out
from the rest. All right, this is one
that you cannot miss. Let's dive in. I'm
Pat Walls, and this is Starter Story.
Ryan, welcome to the channel. I'm pumped
to have you on here and talk about this
super cool app that you built. So, tell
me who you are, what you built, and
what's your story.
>> Hi, I'm Ryan, a product designer turned
to indie developer. I left my 200K job
to build my own business. It took a few
years, but with the help of AI and my
girlfriend, we built an app that makes
over 18K a month now.
>> Okay, cool. You're a solopreneur with
the help of your girlfriend, you were
able to build an app that makes $18,000
a month. Let's see it. What is the app
that you built? And then also, if you
could pull up some of your Stripe
screenshots to show that this is legit.
>> So, the app is called Cat on Chair.
[music]
It's a Pomodoro timer for cat lovers. Uh
we didn't want to build another boring,
cold productivity app. We want to have
some fun. So, for this app, it's not
just a regular timer, but when you are
start focusing, the cat will jump on the
chair and just be there with you. And
once you are done, the cat will leave
you a gift. Overall, we crossed 127K
downloads. And for our sales, we made
close to 80K for span of 8-9 months. In
the last 30 days from April 13, we made
over 18K. That's our sale. And in terms
of first time downloads, it's around
[music]
24K downloads. It is a free app.
Everyone can download it, use it. And
but we have many pro features. And our
lifetime plan is $29.99. And our annual
is $19.99. We also have a family share,
which people can buy it and there is up
to six people. Most of sales come from
the lifetime. So at the peak, we hit
rank three for free productivity apps
and rank 11 for all free apps in Taiwan.
>> All right, cool. So one thing I love
about your app is it's super fun. It's
like designed really well. I can see why
it potentially went viral and you had
all this word of mouth. So we're going
to talk more about that. But before we
do, let's talk about your background.
Have you always been building apps? Were
you working a job before? How did you
get to this point where you have an app
that's doing almost $20,000 a month?
>> Yeah. So this is actually the first app
we released. So I was a product designer
at various tech startups. [music] But I
always felt like I'm wasting my
potential because I was only doing
design works. So I quit my job and tried
to build something on my own. And so
about a year ago, AI coding became a
viable option for building iOS apps. And
it [music] was always my dream to ship
one. So I just decided to try.
>> I love the app that Ryan built. I think
this is super cool. Why? Because it's
proof that you do not need a complicated
app to make [music] real money. All you
need is an idea and the right tools to
ship it. And this is why we launched the
iOS bootcamp, which is our free program
where we will help you come up with an
idea, build it with AI, and get it ready
to ship to the App Store. If you join
this bootcamp, within a few days, your
app idea could be live and ready to make
money. So if you are finally ready to
start building, just head to the first
link in the description, click that, and
you You started on your app for free.
All right, let's get back to the
episode. That's super cool because
hopefully there's a lot of product
designers on here watching this right
now that maybe two, three, five years
ago weren't able to build things cuz
they weren't technical. But you, because
of AI coding, you were able to take your
really great design skills and now
actually build stuff. So, let's talk
about this. Can you give me the timeline
of how long it took to build this and
exactly how you built it, what tools you
used?
>> I started around May 2025. It actually
took a while for us to get the first
version up and running. So, after a few
weeks, we finally got a simple Pomodoro
timer done. Then we started fleshing out
the concept and the mechanics, like how
to show the cat animations. By August,
we finally had the first version ready.
We invited dozens of people on RedNotes
to beta test it. We spent about a month
gathering feedback, fixing bug,
iterating on it. The app launched August
27th. We had about 3,000 downloads in
the first week, but wasn't really a
smooth sailing. There were so many bugs
[music] even after a month of testing.
Some of the bugs were pretty serious,
like data not syncing between devices.
It wasn't until around December or
January that we had a relatively stable
version. During that time, we had a few
small viral moments on RedNotes, but the
app truly took off when some Instagram
influencers started sharing app
collection posts featuring us. And one
of them exploded and hitting over 2
million views. From there, someone in
Taiwan saw it, shared our app on Threads
where it went viral all over again. That
chain of events essentially doubled our
downloads and revenue overnight.
>> That's super cool. And as I understand
it, this is mainly for Chinese and
Taiwanese markets. Is that where most of
your users come from?
>> That's correct as for now. It was mainly
because my girlfriend had a RedNotes of
before sharing her illustrations and so
she had some followers there already.
So, that's where we started in the
beginning, but now we are definitely
targeting more to the English audience
or pretty much worldwide.
>> That's super cool. You know, we talked
to a lot of founders who build apps for
US market or even just English market.
That shows just how big the world is in
building apps. We're going to get to
that, but before we do, I'm just curious
what tools you used to build this cuz
you were a designer. You didn't know all
the lay of the land in terms of
developer tools. What were the actual
tools that you used to build this and
turn it into something that's used by
hundreds of thousands of people?
>> Yeah, right now I'm mainly use ChatGPT
Pro plan for the coding part. I'm also
using other tools like RevenueCat which
is super popular paywall and
subscription management tool. It costs
around 200 to 300 depends on our revenue
of the month.
is an ASO optimization tool. It costs
uh, $10 a month. There's Droids, just a
user feedback board. It's free.
>> Okay, cool. One reason why seems like
your app blew up, you just built
something really cool. People loved it.
They shared it organically. They shared
it through word of mouth. You don't hear
about that as much anymore. So, I'd love
to talk about how did you actually come
up with the idea for this and how did
you know it could be something that
hundreds of thousands of people would
potentially use it. How did you have the
conviction to go all in on this cool cat
on chair Pomodoro timer idea?
>> The idea actually came from a necklace
my girlfriend made. It's a a little cat
sitting on a chair. I named it cat on
chair and I really loved the name. So, I
knew I had to use it to build something
around it and everyone knows cats love
curling up beside you while you work. As
cat owners, we especially know there are
something so calming, healing about
those moments. So, having a cat sit on
your chair while you focus just [music]
made the perfect sense. I girlfriend is
a big Animal Crossing fan. So, she
suggest we should add some customization
to the app like [music] different
furnitures, different cats, backgrounds.
So, the whole experience feels more
personal and it gave people more reasons
to keep coming back.
>> Okay, I think that's super cool cuz it's
just different. I mean, I'm a huge fan
of Animal Crossing as well. It's one of
my favorite games, played it as a kid.
And I can see why this is popular for a
certain sort of niche audience, right?
That kind of likes cats, they like cute
things, they
want to collect different furniture like
you do in Animal Crossing. So, it kind
of makes sense to me, but I'm still
trying to understand how this thing
actually makes almost $20,000 a month
when it's really just a Pomodoro Timer.
I'm curious why this does so well when
there are thousands of Pomodoro Timers
out there.
>> It's really hard to innovate on the
feature set of Pomodoro Timers. There
are already tons out there, but combined
with a cat theme and the customization
mechanics, we are able to add unique
features that motivate people to keep
using it. So, all our best features
coming from asking how do we replicate
the physical experience of having a cat
in a digital app. And the gift
collection system was just inspired by
the memes of cats bringing dead mice to
their owners. So, we thought why not
have the cat leave a gift after a
successful session and leave a trash if
the session fails. We have codes for
each cat based on their backstory and
personality. Our users push us even
further. So, they wanted to actually
interact with a cat. They pat the cat.
So, we added a meow animation that
triggers when you tap on the cat or just
say its name out loud. And Stephanie, my
girlfriend illustrations play a huge
role in this. Her style is truly unique
and there's nothing quite like it in the
market. So, when we put everything
together, Cat N App it has playfulness,
personality that the competition [music]
doesn't have. Some of users shared great
feedback with us. One user told us after
her cat passed away, she found a similar
looking cat in our app and it feel like
she could see her cat again. Wow.
>> There's something about this that I just
love it. Is this app, it feels like
handcrafted. It feels like a piece of
art. It feels unique, like no one else
could build this app other than you and
your girlfriend because of this idea
that you have. I just think this is so
cool. This feels like the future of
software. Yes, I can use my Pomodoro
timer and it gives me utility and I
could build that in, you know, two hours
with AI coding. But what AI can't do is
build this like handcrafted, this
experience. I don't know if you have any
thoughts on that, on other app ideas
that you want to build or for anyone
watching this that wants to build cool,
unique and simple apps and clearly it's
working for you. So, I don't know if you
have any advice or ideas on that.
>> I would say just start from finding a
app you already using or you are
generally interested in and then go
deeper on your competitions, like study
all the App Store reviews, social media,
everything and then think about how you
can remix features or mechanics from
other industries. The games are
definitely a good place to start because
they are full of elements designed to
motivate and retain users and of course
if you can't find a an illustrator to
collaborate or use AI to develop a
distinctive visual style, that
definitely would help to set your app
apart.
>> Okay, cool. Well, thanks for sharing
that. I think there's huge opportunities
in this space to build playful software.
I think it's super cool. So, on that
note, I'd love to see it. Could you give
us a demo of this cat on chair
productivity app that makes almost
$20,000 a month?
>> Yeah. So, here's the app. Once you open
the app, you will see the timer,
obviously, and like different background
furnitures. The gifts down there are the
ones you collect from doing the session
and you can play around with it. So,
once you start, the cat will show up and
jump on the chair. So, when you are
done, the cat will leave you a gift. You
can take a break like follow the
traditional Pomodoro Timer format, but
you can also like focus 10 more minutes
and then you can sell your gift. Again,
there's some cute animation here which
will give you a fish. You can go on shop
and switch to different cat. [music] We
also have different furnitures and
different backgrounds. We have animated
background as well. We have different
features like the timeline where you can
see where you focused history and you
can add a sticker here as well. We have
to-do list as well and a whole lot of
other features.
>> Okay, well, thanks for sharing that.
Super cool, super unique. I've never
seen anything like it. Hopefully, people
watching get some inspiration on what
you can do with software now and how
software is going to change, be more
playful, be more fun. Maybe that is the
future of apps. But anyways, the last
question that we have, ask everyone who
comes on to Starter Story is if you
could go back in time, you know, when
you were a product designer and you were
maybe thinking, could I build an app?
Could I not build an app? What would be
your advice you'd give to your younger
self or for anyone watching this that
maybe is a designer and wants to build
stuff like you?
>> Yeah, I would say just keep trying, be
consistent. It took me a few years to
really find what I love to do and what
I'm good at [music] and it took me a
couple tries to build this app. Like it
was not easy smooth sailing thing to
build app with AI. Yeah, so I would say
just keep trying and eventually you will
find something you love, you enjoy
doing.
>> All that's great advice. Thanks for Ryan
for coming on it and sharing. It's super
cool. It's going to inspire a lot of
people. Thanks for coming on.
>> Yeah, thank you for having me.
>> Gus from Starter Story, what do you
think of [music] this one?
>> Well, that was awesome. One of the
reasons I wanted to bring him on was
like, man, this is such a unique and
cool and sort of chill idea that's
making 10,000 20,000 a month.
>> [music]
>> Too cool of a story in my opinion."
>> Yeah. So, that's my first thought.
>> Yeah. If I could take anything away from
this, and it may not be what people are
expecting me to say, but is that if you
have some sort of skill, lean into that
skill for the business that you decide
to build or the app you decide to build.
So, for him, he was a designer. He was
able to make this app really cool and
unique from a design perspective, right?
>> Yeah.
>> But, let's say that you are maybe more
of a I don't know, data analyst, [music]
right? How can you make an app better
because of your skills that you already
have? Something unique that only you
could do. So, I think that's one thing.
And then, the other question I had for
you is
>> [music]
>> we didn't talk about the growth of his
business at all because it did seem like
it was almost random. What did you think
about that?
>> Yeah, I think this would be kind of a
guess, but I feel like what made it grow
was that handcrafted [music] custom,
doesn't look vibe coded, doesn't look
basic kind of app design. And I bet
that's what sort of went viral on Reddit
notes because I would imagine people saw
this and thought, "Wow, this is really
unique. This is different. [music]
I want to use it." And I imagine that's
what made a difference.
>> Yeah, no, I think a lot of people go,
"Hey, I want to build an app." And then,
they expect that it's going to blow up
like the people they watch on here,
right? But, what I like about Ryan and
>> [music]
>> the vibe that I got was like he wanted
to build this because he wanted to exist
in the world. He didn't have probably
any expectations of how much money it
would make. And because of that, because
it was cool, it was unique, and he put
care and love into the product, then it
did the exact opposite, which is that it
went viral. People were sharing it
organically. So, that's why I think this
is one of the most important interviews
[music] that we've ever done. So, on
that note, if you have an idea, if you
want to put care into something that you
build, or use your skills to build your
first iOS app, well, I'll put a link in
the description for you to access our
iOS bootcamp, which will take you from
idea to actually shipping a real iOS app
into the world. [music] It doesn't need
to be the perfect app, but if it's
something you can build, you should do
it. All right. Hope you guys enjoyed
this episode. Let us know what you
thought in the comments. We'll see you
in the next one. Peace.
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