Full Transcript

·YouTLDR

Beginners Guide to Digital Marketing in 2025 (14+ Hours)

14:27:14EnglishTranscribed Jul 14, 2026
0:00

you can make $10,000 per month with a

0:02

digital marketing agency with no

0:04

experience or money in 2022 I sold

0:07

everything and started traveling the

0:09

world full-time because my marketing

0:11

agency was making hundreds of thousands

0:13

of dollars per year and I started it

0:16

completely from scratch so today I'm

0:17

going to give you the full picture on

0:19

exactly how I've done that and by the

0:20

end of this video you will know exactly

0:23

how to start your own agency deliver

0:26

valuable in demand services and I'll

0:29

even hold your hand and walk you through

0:31

getting your first client step by step

0:33

this includes all of my scripts and

0:35

templates that you can copy and paste

0:37

and I'll even give you live sales call

0:40

recordings so you can learn how to do it

0:42

firsthand and most gurus would charge

0:45

you 997 for the information that I'm

0:47

about to give you for free so at this

0:49

point you're either willing to put in

0:51

the work or you're not after you watch

0:53

this video to the end you will never

0:56

need to watch another course again I've

0:59

mixed together private course videos

1:01

never before seen publicly along with a

1:04

series of my best YouTube videos so you

1:06

can just follow along so if you're ready

1:08

to start making some serious money

1:10

online let's get into it so my goal here

1:12

is over the next few days or weeks is to

1:16

show you and give you a road map to

1:18

building a highly profitable swas agency

1:22

to $10,000 per month this is the best

1:25

model that I have seen work for both the

1:28

shortterm as well as more importantly

1:30

the longterm and first thing I want to

1:34

mention and give you a little bit of a

1:36

warning here is that this can take time

1:38

okay I started in the marketing space

1:41

over six years ago now and it does take

1:44

hard work this is not something you

1:46

could press a few buttons and all of a

1:48

sudden you have millions of dollars in

1:51

your bank account okay at times this can

1:53

take 10 to 12 hours a day and the thing

1:56

is everyone starts off at different

1:58

points you're already in the faceb group

2:01

you can probably see some people are

2:02

getting success early on some people

2:04

might have landed a client in the first

2:05

two days some people in the first two

2:07

weeks some people in the first two

2:08

months everyone starts at a different

2:10

point it has their own personality their

2:12

own advantages as well as disadvantages

2:15

right but going from the beginning which

2:19

is zero clients to the first few clients

2:21

is really the hardest part you have to

2:23

level up in a lot of different ways so

2:26

expect that this is the hardest part and

2:28

that it only gets easier as you begin to

2:30

snowball your skills and your business

2:33

um but still this is all so so worth it

2:36

we're going to dive in and I'm going to

2:37

show you how this all works and you'll

2:39

see why it works so well and how we're

2:42

going to develop a no-brainer offer for

2:44

your business and also for your clients

2:46

so one thing I also wanted to add in

2:49

here is think about how much time and

2:50

money people invest in college or

2:53

investment properties to see returns

2:57

investment properties something 900

2:59

bucks a month right people invest 150

3:01

Grand into that or college 100 grand 50

3:04

Grand 150 Grand and they're happy to

3:07

make

3:08

$50,000 a year so module one high level

3:11

overview of your swass business and then

3:14

we're going to talk a bit about mindset

3:17

so what is go high level so if you're

3:19

not familiar with go high level it is

3:21

really the secret sauce behind uh

3:24

software in swas okay and this is going

3:26

to be the backbone of your agency I've

3:30

been using this software for over two

3:33

years now they are absolutely amazing uh

3:36

it's an awesome software because it's I

3:38

mean it's really a no-brainer right CRM

3:41

you know sales funnels unlimited sales

3:43

funnels for your agency also for your

3:45

clients website Builders you can host

3:47

the website on here surveys forms email

3:49

marketing you can send email blast and

3:51

everything through this text message

3:53

blast marketing everything right

3:55

appointment booking calendars as well as

3:59

automation right so we used to use um we

4:02

used to use zapier for a lot of stuff

4:04

and we replaced zapier with some of the

4:06

automations they have in here uh the

4:08

course as well so most of you probably

4:10

won't be using this but if you have any

4:12

courses uh you can also host them inside

4:15

of go high level call tracking for your

4:17

clients reputation management uh

4:20

tracking and analytics all of that adds

4:23

up to being just under 6K per month and

4:27

with high level you can get pretty much

4:28

all that for 3 $0000 a month so you can

4:31

offer a lot of services to your clients

4:33

uh and also host it in one place and a

4:35

client's get an amazing nice dashboard

4:37

with your agency logo at the top and

4:39

they can use everything that you see

4:40

here right I have some clients on a

4:43

planner they can just edit their own

4:44

website they go in they manage

4:45

everything and so it's off hands you're

4:47

wh labeling this software meaning you're

4:50

attaching your logo to it and you're

4:52

just calling it your software you get to

4:53

give it a name you get to do whatever

4:55

you want to it um so let's go go ahead

4:58

and keep on moving here so normal

5:00

service providers are we have

5:02

reoccurring Services things like paid

5:03

ads Facebook Google YouTube Tik Tok and

5:07

most people charge anywhere from, 1500

5:09

to 2500 some 3500 uh per month for these

5:14

Services then you have SEO and you have

5:16

social media management uh but the

5:18

problem with all these reoccurring

5:20

Services they are high ticket they are

5:22

high-end but the problem really is churn

5:25

and then you also have oneoff services

5:27

like web design anywhere from 2 to10

5:29

,000 for a website logo design

5:32

videographers different types of

5:35

Freelancers when you have high ticket

5:37

oneoff Services the problem with that is

5:40

that it's just one-time payments and

5:42

again I've done most of the stuff on

5:43

here I've never been a videographer I

5:45

guess that's the one thing I haven't

5:46

done but I've done a lot of this and I

5:48

know the pain points in all of them the

5:51

issue with running ads for clients is

5:53

that you can run ads for three months

5:55

for five months and some people if

5:59

they're if they're worse on their

6:00

service delivery it's more like one

6:02

month or two months I actually met a um

6:06

a company a roofing company which and

6:09

they bring in a lot of Revenue they do

6:10

about half a million dollars per month

6:14

they're a huge Roofing agency and I met

6:16

them at a mastermind and what they told

6:19

me is their churn okay they're churn and

6:21

what that means is uh they they their

6:25

clients that leave is at 30% so think

6:28

about it like this they have a business

6:30

doing half a million dollars per month

6:32

right multi figure agency and every

6:35

month onethird of their business leaves

6:38

roughly it's a little bit less but about

6:40

onethird of their clients and their

6:42

customers leave and that is an issue

6:46

right normal service providers it still

6:48

is kind of like a job you always have to

6:50

go out and find new business so what I

6:55

started realizing and seeing is that

6:57

imagine if you if clients never left and

7:00

kept paying you $300 a month so you go

7:03

about your normal business if you're

7:05

offering ads or websites go about your

7:07

normal everyday life and imagine all the

7:11

clients that left you imagine if they

7:12

were still with you today paying you

7:14

$300 a month right how much more

7:16

profitable would that business

7:18

be I noticed that the clients that I

7:20

fully trained on go high level right how

7:22

to do social media postings how to

7:24

automate some Social Media stuff not

7:26

only paid me monthly but then came back

7:28

to me for marketing and other high

7:29

ticket Services whenever they were ready

7:31

so I was prospecting someone for let's

7:33

say a website they weren't ready for a

7:35

website I sold them this I sold them a

7:36

base level website a templated website

7:39

then when they were ready for a custom

7:40

website guess what they called they

7:42

called me other companies that ended up

7:46

first reaching out to me uh and wanted

7:48

to work with me for marketing Services

7:51

couldn't afford my fee so guess what I

7:54

got them on instead of letting them go

7:57

as a lost lead I was then able ble to

7:59

reactivate them in the future uh because

8:02

they're paying me $300 a month okay and

8:04

so just because they're not ready at

8:06

that time you can still sign them up and

8:08

these little fees add up right three

8:09

clients that's already $900 a month

8:12

right and so this works super super well

8:16

uh if you want to be in a place rather

8:19

you want to be in a place where you have

8:21

so many go high level clients that even

8:23

if you stopped freelancing you stopped

8:25

doing ads and you literally had to fire

8:28

all of your employees you'd still be

8:30

making six or multi- six figures off of

8:34

your efforts that you're putting in

8:36

today so as your business goes like this

8:38

right you get a client you lose a client

8:39

your Revenue goes up your Baseline

8:41

Revenue also goes up so that way you're

8:44

never back down to zero this Roofing

8:47

agency that I just told you about if

8:49

they if they really stopped advertising

8:52

if they stopped bringing on new clients

8:55

within half a year they would have no

8:57

business they would literally be at zero

8:59

they would

9:00

have to lay off everyone and there's a

9:02

lot of agencies that are like this they

9:03

would have to lay off everyone and now

9:05

guess what they're making they're living

9:06

off of their savings they have nothing

9:07

to show for it when you do it like this

9:10

when you down sell go high level you

9:12

have a baseline Revenue that is slowly

9:15

going up so even after a couple years if

9:18

you just want to stop running ads and

9:20

you're not interested maybe in the ads

9:22

in the agency model you still have your

9:25

Baseline Revenue that pays for

9:27

everything and that's what makes this so

9:29

beautiful now if you compare this to

9:31

most other business model it blows them

9:33

out of the water okay and you'll begin

9:35

to realize this talking to your clients

9:37

so I don't know exactly who you work

9:39

with but local business owners have a

9:41

lot of expenses they pay for rent on an

9:44

office they pay for a truck they pay for

9:47

licenses they pay so much money okay a

9:51

not only to get started right upfront

9:53

they have to pay thousands and thousands

9:54

and thousands of dollars you're just

9:56

paying for go high level right but if

9:58

they stopped marketing getting new

9:59

clients or getting work they would

10:01

literally go bankrupt or have to live

10:03

off their savings and so they have to

10:05

keep working they they literally cannot

10:07

stop working and if they do they're back

10:09

at zero they're back at Ground Zero even

10:11

doctors lawyers if they stopped working

10:14

it's not like they're you know they're

10:15

old if somebody does brain surgery it's

10:17

not like that brain surgery continues

10:19

paying them reoccurring for as long as

10:21

that person's alive right it's not a

10:22

reoccurring model sure it's super high

10:24

ticket they make a lot of money but if

10:26

they stop if they want to take five

10:28

years in vacation or retire or whatever

10:31

their income goes down and so the things

10:34

you own end up owning

10:38

you this is exactly why uh Everyone

10:41

likes to invest in real estate because

10:43

they do not want to be on the grind

10:45

forever and so what you want to do is

10:47

also think about this like digital real

10:48

estate that keeps on paying you so swas

10:51

is software with a service you provide a

10:54

service on top of the software but you

10:56

always keep software as a baseline so

10:58

your income always gradually goes up now

11:01

of course you want to keep signing on

11:03

service clients um you can make a lot of

11:05

money doing that but have a strong

11:07

Baseline so college is about $50,000

11:11

$100,000 investment it's four years of

11:13

your life and most people are happy with

11:15

$ to $6,000 a month as their salary and

11:19

hope hope and pray they get a re they

11:21

get a raise they don't get fired

11:23

whatever um even the higher-end

11:25

employees that make multiple six figures

11:26

that are engineers at huge companies

11:28

like Facebook Google right if they get

11:31

fired they don't make any more money

11:33

plus they have to work 40 hours a week

11:35

basically until they die investment

11:37

property 150 to 200,000 and most people

11:40

are happy with $900 a month profit you

11:43

get four clients and you're making that

11:46

you didn't have to invest

11:48

$150,000 right you didn't have to do

11:51

that so sometimes all we need is a

11:53

little bit of perspective to actually

11:55

see how profitable this can be so here

11:58

are some SWAT numbers at 300 $100 a

11:59

month this is what I recommend you sell

12:01

it um at and so let's assume month one

12:04

you get no clients after about a after

12:05

about one year 12 months uh you're about

12:09

$3,300 a month in reoccurring Revenue

12:13

okay reoccurring Revenue let's say you

12:16

get two clients a month first month you

12:17

get no clients after one year you're at

12:20

22 clients making

12:22

$6,600 a month this is where I would

12:25

like you to be at and I absolutely will

12:28

also gear this towards uh signing on a

12:31

bunch of clients I'm going to show you

12:33

how to move quickly and what you can do

12:35

is you can see here that if you're

12:37

signing on four clients a month which is

12:39

definitely not impossible and I know it

12:40

sounds like a lot but we're offering you

12:43

know we're not offering something that's

12:44

a $10,000 package it's just $300 a month

12:47

and you can you can give people free

12:49

trials as well we're going to talk more

12:50

about that but you would be at around

12:53

$113,000 per month in reoccurring

12:57

revenue and this is without any High

13:00

ticket services this is just high level

13:03

okay this is not counting that hey you

13:05

got people on a phone call for more

13:06

leads they're not qualified but then hey

13:09

in month four they want to run ads so

13:10

all of a sudden you have a $2,000

13:12

retainer now randomly pop up and your

13:14

income goes up or let's say you're

13:16

running ads for someone and now they

13:18

want to pause running ads so what do you

13:21

do do you just let them go as a client

13:23

no you down sell them high level keep

13:26

them on High level show them the value

13:28

they pay you 300 bucks a month forever

13:30

and I've noticed clients come back they

13:32

then when they are ready to run ads

13:34

again guess what they're still paying

13:36

you you're you're still like this

13:38

partner to them that's managing their

13:40

online presence you're that guy for them

13:42

you're that it guy you're you're that

13:44

internet guy that that's that's making

13:46

making things happen on the back end

13:48

this is without any High ticket Services

13:51

um yeah so if you add a high ticket

13:53

service you can hit um six figures with

13:55

basically three to five three to five

13:57

clients uh it's not rocket science if

13:59

you charge ,500 or $2,000 a month for

14:02

things like ads you can hit six

14:04

figures so here's an example of one

14:06

Outreach channel uh this is a post that

14:09

I made inside of a inside of a Facebook

14:11

group it's a niche Facebook group and

14:13

we're going to dive into so many other

14:14

strategies and so many Outreach channels

14:16

this is one of them as you can see we

14:17

got 90 freaking comments on this and

14:20

people are saying I'm interested I'm

14:21

interested I'm interested we booked a

14:23

lot of free trials um on this because

14:25

that's what I was promoting here I was

14:27

just testing something was just for

14:28

basically for uh for seven days not to

14:31

mention not only are you getting people

14:33

on the on the free trials and then you

14:36

could potentially autobuild them after

14:37

the free trial but you're showing them

14:39

value you're giving value in advance and

14:43

this puts a lot of Goodwill out in the

14:44

marketplace it makes closing clients way

14:47

easier gives you case studies and

14:49

testimonials even if they don't sign up

14:50

you have case studies you have

14:51

testimonials that you can truly use for

14:54

people okay and they're your own case

14:56

studies your own testimonials and

14:58

they're going to be happy to pay you 300

15:00

bucks a month because if you make them

15:01

money before they paid you anything they

15:03

will love you and also selling them ads

15:05

selling them a new website selling them

15:07

whatever freelance service you have

15:09

becomes easy so

15:12

mindset the first thing uh well one of

15:15

the first things that you need to do um

15:17

and this is the mindset is if you want

15:19

to make doctor SL lawyer income after a

15:23

few years you need to put in your dues

15:25

okay so I hope you're excited at this

15:27

point but it's not easy it does not

15:30

happen overnight everyone like I

15:32

mentioned earlier starts at a different

15:33

point it might happen faster to you or

15:35

it might take some time but honestly

15:37

even if it takes time this is a

15:39

beautiful business model that we are

15:40

building that will pay you for years to

15:43

come it compounds

15:46

right so what you want to do is take

15:50

freaking action every single day even if

15:53

it's small progression daily now we're

15:55

going to dive into the specifics on what

15:57

actions to take what to post right how

16:00

to do prospecting but for now just know

16:03

take action daily even if you have 30

16:06

minutes go even if you have your phone

16:08

you're working a full-time job you have

16:09

a family you're super busy take your

16:11

phone out we're going to have strategies

16:13

with Facebook groups and all that

16:14

LinkedIn groups and go in and just post

16:17

start having conversations start booking

16:20

calls okay take action every single day

16:23

build momentum it it's better to build a

16:26

habit of doing a little bit each day

16:28

than doing a lot in in one day build a

16:30

habit take imperfect action okay do not

16:33

be a perfectionist so there is some

16:36

technical stuff in here that you're

16:37

going to have to set up and I have

16:39

literally step-by-step videos you're

16:41

going to import everything that I've

16:42

already figured out and that already

16:44

works it's stuff that we do still to

16:47

this day like I have clients live and

16:50

you're taking what's working right now

16:52

and importing it into your business do

16:55

not do not be a perfectionist and wait

16:58

till you have every little thing figured

17:01

out ready fire aim that is the mentality

17:04

right so you get ready you set up

17:07

everything you're ready and just fire

17:10

start prospecting start bringing on

17:12

clients it's we have such good offers

17:15

that they're just they're just there's

17:17

no risk and people sign people sign up

17:19

and they go through that offer and even

17:22

if you don't deliver now you know okay

17:24

wow I went too far this way I I could I

17:26

could do this better okay let me try

17:28

again okay now you're still not really

17:29

on target you went a little bit too far

17:31

this way right so aim again and just

17:34

keep going okay do not be a

17:36

perfectionist here's a couple of no-risk

17:38

go high level offers that I like don't

17:40

pay me a single diam until you get leads

17:42

SL appointments uh lead blast campaign

17:44

for free follow up with all your leads

17:46

for free guarantee 10 appointments in 10

17:47

days before you pay anything no ad spend

17:50

uh only offer this to those with a lead

17:53

or a customer list if they don't have a

17:54

big enough list you can sell ads uh you

17:57

can sell other features like SAS

17:59

um or even just web design and you can

18:02

use this offer to book more meetings and

18:04

even if they're not qualified just again

18:05

book the meetings you're still getting

18:07

practice of how to do sales calls how to

18:09

conduct yourself you're still building

18:11

confidence so not only are you building

18:14

a business but you're also building

18:17

yourself you're leveling up who you are

18:19

as an individual and leveling up your

18:22

skill sets Okay and this is freaking

18:24

crucial and I'm going to show you in

18:25

this course step by step how to deliver

18:27

on these Services these are all amazing

18:29

campaigns uh that you can run for your

18:31

clients and I'm going to show you how

18:32

you can deliver this to them step by

18:35

step again import my snapshots my

18:38

templates and this will

18:40

work okay prospecting is King get more

18:42

appointments at all costs and then you

18:45

want to close those appointments now

18:47

depending on where you are on your stage

18:49

we don't do any free trials we don't do

18:50

any of that we run ads so I run ads to

18:52

my company and that's how we do it we

18:56

don't do free trials uh but in the

18:57

beginning you definitely can I've done

19:00

it as you just saw I've made that post

19:02

um but you really want to focus on what

19:04

moves the needle forward get more

19:06

appointments always make more posts

19:09

start more conversations and get more

19:12

appointments this is absolutely crucial

19:14

dedicate yourself to this process okay

19:16

so destroy all shiny object syndrome

19:20

what you have here Works what you have

19:23

here freaking works and it works really

19:26

well and it's going to continue working

19:29

well because a lot of these business

19:30

owners they don't care about doing all

19:32

the technical stuff they are more than

19:34

happy to pay freaking $300 a month for

19:37

someone to take care of all of this for

19:39

them so they don't have to worry about

19:40

it there's literally people that hire

19:41

full-time employees to do what high

19:43

level can do schedule social media post

19:45

manage a website and they you know and

19:47

they pay employees $3,000 a month or

19:51

they get interns to do this kind of

19:52

stuff and so it definitely works uh make

19:55

a minimum six-month commitment that you

19:57

are going to do this and really dedicate

20:00

time and effort into into this process

20:03

and into this swast business model trust

20:06

the process even if you're getting some

20:09

action okay but no one is signing up

20:11

just trust the process keep on posting

20:15

keep on having conversations keep on

20:18

improving and if you fail fail ASAP and

20:22

get over that fear or failure okay not

20:25

everything is going is is is is going to

20:28

work out

20:29

you have everything you need to succeed

20:31

here plus a community that you can ask

20:33

questions to but failures are inevitable

20:35

and when it happens just get up fast get

20:38

up quickly and keep on setting

20:41

appointments keep on talking to people

20:43

learn from your

20:44

failure but keep on moving

20:48

forward if you're having if this is your

20:50

first time doing sales calls and you

20:52

don't have much experience don't expect

20:54

to be amazing right you're talking to a

20:56

business owner that's doing a million

20:57

dollars a year right and if you have

20:59

some sort of insecurity he they might be

21:01

able to pick up on that and that's okay

21:04

and that's okay because again you are

21:06

evolving yourself and who you are as a

21:08

person and you're evolving your

21:11

skills very quickly if you follow this

21:13

course but also into your next Ventures

21:16

potentially right and this is absolutely

21:20

crucial so any pain anxiety imposter

21:23

syndrome is good okay you want to

21:25

pretend that you are at the gym so you

21:27

don't again you don't go into a gym and

21:29

just start benching 500 lbs it's all

21:32

reps and it's all sets start doing a

21:35

little bit you're going to fail you're

21:37

going to pick up some weights and you're

21:38

going to realize it's too freaking heavy

21:40

let me go down let me pick more weights

21:43

right it's the same thing sales calls

21:45

Outreach messages um delivering these

21:48

Services as well it's going to be a

21:49

little bit clunky it's maybe you sign on

21:51

a client and it takes too long to

21:53

onboard them maybe they send you a list

21:55

and you tell them it's good but then

21:56

it's not good maybe you mess up on on on

21:58

a camp pain that's fine ask questions in

22:00

the group right you have the group use

22:03

that as a resource but but also just

22:07

learn from it and move on that's it you

22:10

always want to be on the brink of of

22:12

what you think you can do and then just

22:14

keep pushing keep evolving keep becoming

22:16

that next version of yourself and do not

22:19

overanalyze just simply take action okay

22:23

you do not need every little piece

22:25

figured out about this business oh what

22:27

is he going to do then oh how do we

22:29

automatically book appointments and we

22:30

build funnels and and how are we going

22:32

to do that I don't know well look just

22:35

take action figure it out as you go if

22:38

you fail just fail forward always learn

22:41

from it and keep on taking action action

22:43

cures anxiety you don't need more

22:45

information yes you want to go to this

22:47

course you want to learn everything um

22:51

but take a lot of action scientific

22:54

method and the feedback loop is what you

22:57

want to view all of this ass it's all

23:00

just an experiment okay when you're

23:02

doing a cold call when you're sending a

23:04

message when you're when you're thinking

23:06

about a script when you're running ads

23:08

when you're doing whatever it's just a

23:10

scientific method you make an

23:11

observation okay I'm going to do you ask

23:13

a

23:14

question you make a hypothesis okay I

23:16

think I'm going to launch these ads or I

23:19

think I'm G to make this post I think

23:20

I'm going to approach this business

23:21

owner in this way and then you just do

23:23

it and then you come to a conclusion did

23:26

this person respond well did they not

23:28

respond well did this ad get results did

23:30

it not get results did it get booked

23:32

appointments did this Dr campaign work

23:34

did it not work analyze the results and

23:37

then do it again and then think to

23:39

yourself okay what worked what didn't

23:42

work what can I improve what can I make

23:44

better and do it again and it's just a

23:46

cycle and if you just keep doing this

23:49

how can you fail right how can you fail

23:52

my mentality has always been like this

23:54

even if it takes me five years [ __ ] even

23:56

if it takes 10 years to do this kind of

24:00

stuff right we are trying to make doctor

24:03

lawyer type money and also work way less

24:07

way less than these people right and

24:09

even if it takes five years so what

24:11

people go to college for four years and

24:13

then they have nothing to show for it

24:14

except a degree

24:16

and maybe a child right so so um that's

24:22

that's how you want to view this you

24:24

have a process and you always want to

24:26

iterate on it okay next thing one client

24:30

illusion so some people think I'm going

24:33

to get one client and just focus all my

24:34

effort on that client this is incorrect

24:37

you do want to deliver the best possible

24:40

quality of service for your clients but

24:43

never stop prospecting I made this

24:45

mistake and a lot of this guys a lot of

24:47

this I know is because I've made the

24:48

mistake okay and that's why I'm sharing

24:50

all this don't just get one client and

24:52

then stop all your Outreach cancel your

24:54

sales calls I have a client no always

24:58

keep keep doing your Outreach build that

24:59

habit always keep doing it always do

25:02

more sales calls always set more

25:03

appointments and just keep bringing on

25:05

clients even if you don't know what

25:06

you're doing for that first client again

25:08

it's not that hard we're doing Dr

25:09

campaigns right but bring on a second

25:11

client keep on trying things keep on

25:13

learning use that scientific

25:16

method do not skip the foundations so

25:18

follow the process that we have laid out

25:20

here uh make sure everything is properly

25:22

set up and again I'm going to walk you

25:24

through all that step by step and also

25:27

just practice good life habits

25:28

right if if you're not sleeping enough

25:31

you won't be able to concentrate

25:33

properly if your diet is completely

25:34

terrible and you're eating fast food

25:36

every day it's just going to be hard for

25:39

you to focus on this it just

25:42

is so last thing I have here is the swas

25:46

kickstarter to-do list and it is

25:49

simplified here this is super super

25:51

simplified but really this is all you

25:53

need pick a niche get a prospecting list

25:57

of business own owners in that Niche a

26:01

list of people you can reach out to

26:03

create an irresistible offer I showed

26:05

you a couple and I'm going to show you

26:06

how to deliver on that as well we have

26:08

the Dr campaign we have guaranteed leads

26:11

without adspend and then you have then

26:14

you have to set up one social media

26:17

Facebook and Linkedin you can do both

26:20

and also set up one direct Outreach

26:21

channel it's cold email cold call uh as

26:24

a prospecting channel to promote this

26:27

offer or just combine both into one you

26:28

can do that and again we are going to

26:30

talk about this stuff later on okay then

26:33

you're going to take the prospects

26:34

through a twostep sales process have the

26:37

intro call we have the demo call in

26:40

certain situations one call will be fine

26:43

just the one call close then you're

26:45

going to get them great results Dr

26:47

campaign website SAS whatever it is

26:51

collect a testimonial from there or a

26:54

client interview as we call them because

26:55

it sounds better and then you're going

26:58

to pay past that on your website for

26:59

other people to see and for other people

27:01

to Rave about you and Rave about the ROI

27:04

that you're getting them okay and bonus

27:07

we can talk a little bit about free

27:08

trials as

27:10

well so I hope this was useful I hope

27:15

this was helpful it was a bit more on

27:17

mindset a bit more on the actual

27:19

business model uh more than anything

27:21

tangible just yet but I promise we're

27:24

going to be diving into some really

27:26

tangible stuff that you can take um

27:29

after this video so I hope you have

27:31

enjoyed this maybe it makes sense to

27:33

watch this a couple times right we've

27:35

covered a lot of material here so check

27:38

this out a few times if you need to I

27:41

hope this was helpful I hope it inspired

27:43

you showed you the path that lies ahead

27:45

and I will see you on the next video

27:48

making

27:49

$10,000 per month in this day and age is

27:53

just not that hard and I'm not just

27:57

going to share with you how I did it but

28:00

at this point I've gone to a lot of

28:01

these business networking events

28:04

masterminds I have a lot of friends that

28:06

are Way Beyond this point and I'm going

28:08

to share with you how they did it how

28:11

they got started when I talked to my

28:14

millionaire friends this is how 90% of

28:17

them have crossed

28:20

$10,000 per month and there's still a

28:22

lot of people that really don't

28:24

understand how simple this can be and

28:27

they just over complicated it and I'm

28:29

going to give you live examples so make

28:31

sure you you watch to the end now look

28:34

the reason for this video is because the

28:36

other day at the gym someone came up to

28:39

me and they recognized me from my

28:44

YouTube I don't have a very big

28:46

following so this doesn't happen

28:48

often but they came up to me and they

28:51

told

28:52

me that they started traveling

28:55

full-time and just a year ago

28:59

okay just a year ago they were working a

29:02

job that they didn't like and now

29:06

they're in Colombia they're digital

29:09

Nomad and he's thinking about going to

29:11

Argentina next and he was telling me

29:13

about his travel plans then I also

29:16

recently spoke with another guy his name

29:18

was Henry and he went from zero to over

29:23

$122,000 per

29:24

month all in about six months which is

29:29

insane because that's monthly

29:31

reoccurring revenue and he works with

29:34

landscapers people that cut lawns and

29:37

what's even crazier is I've seen people

29:39

work with Industries like junk removal

29:43

and absolutely brush it let me say that

29:46

again junk removal people that come to

29:50

your home and just take your trash out

29:53

of your house and then they haul it

29:57

somewhere else I don't know much about

29:58

the industry then I've seen people work

30:01

with funeral homes and do all of their

30:04

advertising think about that there are

30:07

businesses all around you and they're

30:10

all paying someone for marketing or

30:12

advertising and if they're not then they

30:15

want to be as long as you can give them

30:18

a return on investment which a lot of

30:20

times is just a couple

30:22

customers they're more than happy to pay

30:25

you and these agencies

30:28

are making over $110,000 right multiple

30:31

six figures some of them even seven

30:34

figures imagine a million a year working

30:37

with an industry that you see every

30:40

single day they've taken this and turned

30:42

it into a money-making opportunity and

30:45

one of the easiest ways to get started

30:48

if you don't have any experience is to

30:50

learn this skill it doesn't cost much

30:53

you don't need some crazy high ticket

30:55

expensive course you can go on UD to me

30:58

learn Facebook ads learn Google ads

31:01

learn some type of advertising services

31:05

and just start testing it start offering

31:07

free trials the other day I was talking

31:10

to someone and he said that all he did

31:13

was partner with admins of Facebook

31:15

groups in his ideal Niche right in his

31:19

industry that he wants to work with and

31:23

he provided that group admin that has

31:25

thousands of business owners inside of

31:28

his group free marketing so he ran his

31:31

Facebook ads for his business and made

31:34

him more money and in return all he

31:39

asked for was to be able to promote his

31:41

Services inside of that

31:44

group and

31:46

now he can book meetings he can book

31:49

sales calls he can work with

31:52

people and get clients whenever he wants

31:55

all he has to do is make a few posts the

31:59

admin will approve it and then just take

32:02

inbound messages just start dming people

32:05

and see when they're free to chat and he

32:07

can pitch his Services now if you want

32:09

to go one step further I've also seen a

32:11

dental marketing agency give a

32:14

percentage of the sale like a referral

32:16

fee to a leader within an

32:20

industry and what you can do there is

32:23

give them 10% give them 20% now they're

32:26

incentivized to push your

32:28

services and it does add up right they

32:32

refer five clients 10 clients 15 20

32:35

clients even if you have to pay them a

32:37

couple thousand a month you're well

32:39

beyond $10,000 a month and I'm sure you

32:42

would you would trade that price your

32:44

services accordingly 1,500 a month 1,000

32:47

a month 2,000 a month and then raise

32:50

your prices as you

32:52

go but with a strategy like this you

32:55

don't even really have to do Outreach

32:58

you just find the right

33:00

partner and clients come to

33:03

you now there's many ways to get clients

33:06

there's many Outreach methods and hacks

33:09

and we cover a lot of that on this

33:12

channel I'm not going to go far in depth

33:14

into those but if you can find a way to

33:18

get customers interested in you and in

33:21

your services and then deliver those

33:23

services in the beginning you're

33:25

learning and there usually is a learning

33:27

cve and that's okay because remember if

33:30

it was easy everyone would do it if you

33:33

can't get that to work I would just

33:35

start cold calling this is the simplest

33:37

way to get your foot in the door I would

33:40

offer website in a day using our highle

33:44

website templates and then I would get

33:46

people on the phone I would get them

33:49

onto Zoom from there and then I would

33:51

analyze all their marketing hey I know

33:53

this is a conversation about your

33:54

website but I took a look at your online

33:56

presence and I saw

33:58

XYZ here's what we can do you probably

34:00

need more customers right boom now I'm

34:03

upselling them marketing services so

34:05

with that approach you don't sound like

34:08

every other marketer that's cold calling

34:09

them you're giving value in advance

34:11

you're telling them you built them a

34:12

free website I have a live cold calling

34:16

video on this channel of me doing just

34:18

that and you sound different you stand

34:21

now and you're going to have an

34:22

opportunity to pitch and at the end of

34:24

the day how many clients do you really

34:26

need

34:28

after 2 3 4 months of doing this you'll

34:31

be at a full-time income if you do it

34:34

properly and you keep improving I just

34:36

don't see how you can

34:38

fail it's a numbers game it'll be hard

34:42

mentally but that's what you have to do

34:45

and I would do that till I'm making

34:47

about four or five $6,000 per month till

34:51

I'm making a full-time income and from

34:53

there I would take the profit and I

34:55

would reinvest it into pay advertising I

34:58

would run ads within that Niche within

35:01

that industry on Facebook or on

35:05

Instagram and by running paid

35:09

advertising you can get appointments

35:11

automatically booked on your

35:13

calendar now there it's not that easy

35:16

you have to learn how to run paid ads

35:18

you have to test a bunch of

35:19

creatives but once you figure that out

35:22

and you crack that code and you can book

35:25

meetings on your calendar consistently

35:27

then it's just a numbers game and by now

35:30

if you've done cold calls if you've done

35:32

sales calls and if you're at a full-time

35:34

income you're more experience now in

35:36

sales and you can comfortably say that

35:38

you can close more deals so the chances

35:41

of it working are much higher when we

35:45

were running paid ads I was spending

35:48

$11,000 and I would make back 3,000 per

35:51

month in reoccurring Revenue we'd spend

35:54

$11,000 and get minimum two clients

35:56

we're charging $15 $0000 per month per

35:59

client that's our service fee that does

36:01

not include ad spend so as you can see

36:04

that allows me to keep spending and keep

36:07

reinvesting so in a few months you can

36:09

be at $10,000 per month it might take

36:12

you 6 months to get to 10K per month

36:15

might take you a year might take you two

36:17

years who cares you're making six

36:19

figures even if it takes you longer than

36:22

you expect a couple years who cares

36:24

there's people that go to college for 4

36:26

years and will never make six figures

36:29

you can't dedicate a couple years of

36:32

investing in this business it makes no

36:34

sense those people that leave College

36:36

also have

36:37

debt you won't have that it's Sweat

36:40

Equity that you have to put in it'll be

36:41

hard mentally but your bank account and

36:44

your lifestyle will thank you afterwards

36:47

but after you crack that code of doing

36:49

it organically and making it a full-time

36:52

income literally one or two months later

36:55

you could be at 10K per month

36:58

that's how success goes takes you a year

37:01

to get to full-time income 6 months to

37:03

get to a full-time

37:04

income and then in 2 months you're at

37:06

10K a month and then 2 months later

37:08

you're at 20K a

37:09

month that's how fast it can happen the

37:12

commonality between the agency owners

37:16

that I know

37:17

personally and that I have seen and that

37:20

I have met in real life is in the

37:23

beginning it was hard they didn't know

37:26

about their Niche or their services and

37:28

they were learning a lot but they pushed

37:31

past it they had some grit they had some

37:34

determination let's talk about creating

37:36

a business name so my initial beliefs

37:40

about business name have evolved quite a

37:42

bit so let's dive into kind of like the

37:45

the philosophy behind it and then we'll

37:47

dive into a couple tools that you can

37:49

use a couple generators that can help

37:51

you with creating a business name so

37:55

when I first started I named my company

37:58

lit media and not much thought really

38:00

went into it I just wanted to start my

38:02

company I just wanted to start getting

38:04

clients ASAP and to be honest I actually

38:06

got my first client before I had a

38:08

business name I just got a client I was

38:11

doing Outreach and then I didn't have

38:13

any business and he was just paying me

38:14

on PayPal and and that's basically how

38:17

how I got started so it's not a it's not

38:19

a huge deal but in general when you do

38:22

pick a business name I used to think

38:24

that it's better to have your niche or

38:27

your industry inside the names for

38:30

example remodeling leads or something

38:32

like that like roofing leads and that's

38:34

cool the thing is you can always own

38:36

that domain right so you can own like

38:39

Roofing leads.com or like medical spal

38:42

leads.com you can buy that domain name

38:45

way later if you choose to go into that

38:47

industry but in the case that you switch

38:48

your Niche you don't want this to be

38:51

kind of like the main

38:52

overarching business because then it

38:54

won't make sense right so I I've

38:57

switched many different Industries but

38:59

from the time I got started I used to

39:00

work with Spas to different types of

39:03

contractors and so you know thank God I

39:05

didn't pick a business name that was too

39:07

hypers specific and that's what I

39:09

recommend for you as well so something

39:12

like lead growth I think would be a a

39:14

good one my suggestion is is you go into

39:18

these tools that I'm going to list below

39:20

this video and just type in a couple key

39:22

words that you like so let's say like

39:24

lead growth you can just hit generate

39:26

name this is a tool on Shopify it'll

39:29

give you a bunch of ideas so again this

39:31

is kind of personal to you and so

39:34

there's not much that I can walk through

39:36

because it's up to you right rapid lead

39:37

growth like maybe that's a good one that

39:39

could be a good domain name you know it

39:41

has a benefit right in the name now you

39:43

don't have to have it this way but I

39:45

would still recommend maybe having like

39:46

lead or appointment or appointments or

39:50

meetings or something like that that it

39:52

would be cool but if you'd like to have

39:55

something that is not really even

39:56

relevant to like marketing or leads or

39:59

anything that's fine as well the my

40:00

company name is lit media and I've never

40:02

struggled I've never had clients ask

40:04

about my company name so not a not a

40:06

huge deal this is one tool right here

40:07

lead growth that you can go in and just

40:09

type in a couple ideas just play around

40:11

with it right like lead growth you can

40:13

put Revenue growth you know whatever

40:16

you'd like to do next one is the Wix

40:19

tool again you can put in something here

40:21

you can put marketing agency and then

40:23

just put in a couple keywords so I I

40:25

keep using leads but hopefully you guys

40:27

will will have more ideas than than just

40:29

leads because there's way more than this

40:31

right so let's keep on moving here

40:33

Archer leads veggie lead fun leads okay

40:36

so some of these are not going to be a

40:37

good fit but you kind of get the point

40:39

just type in your main keywords right

40:41

here type in stuff that you like maybe

40:43

stuff from your background like iron

40:46

something like this I know you're

40:47

thinking how is that relevant but it's

40:49

not but I would just I marketing that's

40:53

interesting horse marketing iron sword I

40:56

like philosophy and I like this kind of

40:59

stuff and so I think if I had to redo a

41:01

marketing name I would either have

41:03

something like iron leads.com or

41:05

something like this or I would just have

41:08

a huge benefit inside of the name so

41:10

really get creative here you could you

41:12

know here's another one named licks and

41:14

so this one's kind of cool because it

41:17

can actually give you like images and so

41:20

let me show you what I mean and so you

41:22

can get like a visual understanding

41:24

right lead full that's a pretty cool one

41:26

I don't know if that's available and

41:27

that goes into my next point which is

41:29

you want to go to name Che and just

41:32

check that the business name is

41:34

available or the domain if it's not

41:37

available then that's okay you can put

41:40

for example lit digital or lit media was

41:43

not available so I used goit digital and

41:45

then I used theit media.com as as an

41:48

example so let's say you want to pick

41:52

like some of these I'm pretty sure are

41:53

not like prove is definitely not

41:55

available right you're not going to buy

41:57

that that ink Ventures lead Ventures

42:00

that could be a cool one Inky lead so

42:04

pivot marketing so this one's kind of

42:05

cool because you can just get a couple

42:07

name

42:08

ideas and EXO preneur and so yeah so

42:11

just go through take a look at some of

42:13

the stuff also just put it in it if it's

42:16

available that would be amazing like

42:17

iron let's say iru marketing I don't

42:20

know Iron marketing so I like name cheep

42:24

I think it's the best one so you can

42:26

just go in here and you can see if it's

42:29

available okay Market we want the doom

42:33

and you can just experiment like this

42:34

okay so it is but I'm not going to pay

42:37

$18,000 so you can go in here go

42:40

marketing okay much better so that could

42:43

be a potential business name right lead

42:45

full lead full is probably taken so

42:48

that's kind of how you do it just take a

42:50

look play around with it and I will see

42:52

you on the next one when it comes to

42:55

picking a logo or creating a logo it

42:58

really does not have to be complex and I

43:01

think a lot of people really over

43:03

complicate this way too much it should

43:05

be extremely simple especially in the

43:08

beginning if you don't have any clients

43:10

or you just have a couple clients this

43:12

stuff really just is not important

43:15

however in this video I'm going to cover

43:17

how to get one done very very quickly in

43:19

the beginning and then also below this

43:21

video I'm going to have a bunch of links

43:23

onto a couple of more advanced websites

43:26

that you can go go to and get a more

43:28

professional logo when you're bigger or

43:29

whenever you're ready whenever you want

43:31

to get one done professionally something

43:33

that's super custom you can go ahead and

43:36

do that so let's just start with the the

43:38

free option here which is canva this is

43:41

my favorite one honestly I always just

43:43

go in here and just start something you

43:45

can click on any one of these and just

43:47

type in your business name and that is

43:50

it super simple right I mean imagine

43:52

Right light Studio this looks already

43:54

professional and clean and if you just

43:57

go in here and just put in let's say

43:59

lead full right or something like that

44:01

just put it in half here half here and

44:03

then you're all set so really it should

44:06

be a super super simple and easy process

44:09

to pick something just know we're going

44:11

to have to export it and use it on go

44:13

high level this will be on your website

44:15

on on a whole bunch of different places

44:17

and and again you can always change this

44:19

so just don't over don't spend too much

44:21

time on this honestly if it takes you

44:23

more than an hour then you're doing it

44:25

wrong just pick one make sure it looks

44:27

clean so I just wouldn't crowd it like I

44:29

like this one angry line that one

44:31

actually looks kind of cool but even

44:33

that is a bit more is a bit too complex

44:36

something like this Infinity line right

44:38

that looks good so imagine if it just

44:40

says lead full marketing agency forx for

44:43

medical spa marketing agency for roofing

44:46

you know get your roofing leads today

44:48

something like that and I think that

44:50

just looks super clean you have a symbol

44:53

you have just a line and that's it so

44:56

make it look really clean clean make it

44:57

look nice and again if you're in the

45:01

more earlier stages then just pick

45:03

something that is simple and just get to

45:06

doing Outreach and then when you're

45:08

ready you'll have the options below to

45:10

get a more custom

45:12

logo next we're going to talk about

45:14

picking a domain name and this is theom

45:19

website that you are going to pick name

45:22

cheep is my favorite one just because

45:24

it's nice and cheap as you can see here

45:26

it's $10 or first year and then they

45:28

also give you free privacy on the domain

45:30

so there's another site that's called

45:32

who is and anyone can go in there and

45:35

you can just type in any website and you

45:37

can see who owns that website but if you

45:39

usually if you pay extra then you can

45:42

get this all hidden and name cheep does

45:46

that for free so it hides all your

45:47

information and really we want to do

45:49

that just because of spam if people see

45:51

your email that you use on your account

45:53

and everything then it can just get a

45:54

bunch of spam emails so it's better just

45:56

to use this I really like name chap

45:58

they've never failed me so go ahead and

45:59

hit sign up and then you can go inside

46:01

here and just start searching for

46:02

domains and one thing that I'll mention

46:05

is now that you have your business name

46:07

kind of like a rough logo idea there's a

46:09

couple things you can do when it comes

46:11

to the to the domain name a lot of

46:13

domains already taken for example if I

46:15

named my business iron marketing is

46:17

probably taken right but if you you can

46:20

add in things like go or Pro or you know

46:23

us you can add that kind of stuff that

46:26

make it or the iron well I wouldn't say

46:28

the iron marketing but you can add

46:31

things before the domain now another

46:34

thing I I want to mention

46:36

and this is regarding you you know kind

46:40

of your business name but also just your

46:42

domain is don't make it super

46:43

complicated if you're on the phone and

46:45

someone says hey what's your website

46:48

then you don't want it to be

46:50

insane difficult to spell and you're

46:53

like just telling them some crazy name

46:55

like an AB normal name like abnormal

46:58

leads like that right as a crazy example

47:01

if you tell them that they're just not

47:02

going to know how to spell it don't use

47:04

long words that people don't know how to

47:07

spell another idea roughly is ADD pro at

47:10

the end lead toy Pro I think that would

47:13

be a good one obviously it's taken but

47:15

you know it's it's on there the other

47:17

thing that I want to talk about is

47:18

buying nets. ios. orgs all that stuff

47:21

you really don't need it it's it's not a

47:24

huge deal I know some people like to use

47:26

net or IO that's fine but make

47:30

sure that the is available Okay and like

47:36

let's say this right here let's say I

47:37

bought leifi pro.net okay still a still

47:43

a pretty good domain however if I tell

47:45

someone on the phone especially if you

47:47

have an older demographic and you tell

47:49

them yeah go to leify pro.net a lot of

47:51

them will just forget and they'll go to

47:53

do and if this is your competitor or

47:55

this is a like another marketing agency

47:57

or another lead agency they're going to

47:59

start submitting their information into

48:01

this company so my best advice is make

48:04

sure theom is always available so even

48:06

if let's say you wanted to use theet you

48:09

can take the and forward it to theet so

48:13

when someone goes to let's say leify

48:14

pro.com it automatically sends them to

48:16

leify

48:18

pro.net and that's a huge one or even

48:21

right that's a that's a pretty cool one

48:23

or aai so that's the big thing here you

48:26

can just add in something like today or

48:29

you know other kind of like filler words

48:33

and just make sure it's simple make sure

48:35

you can spell it very easily and you

48:37

should be all good how could you be

48:39

making doctor level money from selling

48:42

free websites funny thing is these

48:44

websites are copy and paste templates

48:46

but I'm not seeing anyone do this

48:49

correctly this exact model took me from

48:51

broy employee sleeping on a mattress on

48:54

the floor to now being a fulltime time

48:57

traveling digital Nomad the problem with

49:00

Freelancers is one month they might make

49:02

a couple thousand maybe even $55,000

49:06

$6,000 by selling a couple websites but

49:09

then the next month they're back to zero

49:11

there's no predictable and steady income

49:15

consistently coming in I'm going to give

49:17

you my whole process here that took me

49:19

years to figure out and if you really

49:22

understand the fourth step it'll give

49:24

you that aha moment and it'll all make

49:27

sense this is our process the first step

49:30

is finding clients that actually need

49:32

your services the next step is to find

49:35

proven ways to reach out to those

49:37

potential customers then I'm going to

49:39

show you how to make sales easy and

49:41

after that I will show you how to

49:43

provide multiple services and monthly

49:46

reoccurring income in which you can

49:48

charge 150 a month 300 a month1 to

49:52

$2,000 per month even

49:54

$4,000 that's a slightly higher ticket

49:57

service and I'll tell you the order that

49:59

you should do it in as well as give you

50:01

my biggest tip at the bottom here so

50:04

let's dive in so the first thing you

50:06

want to do before actually diving into

50:08

this is pick a niche pick an industry I

50:11

have provided a spreadsheet here that

50:13

you can scroll through and don't

50:15

overthink this I'm not going to spend

50:16

too much time on it here are some common

50:18

niches pick anyone if you want to pick a

50:21

niche based on who spends the most money

50:23

I also have a sheet in here that I was

50:25

able to extract from a lead generation

50:27

website and all of these businesses are

50:30

spending x amount of dollars per lead so

50:33

what you can do is download this you can

50:35

categorize it by most amount of money

50:37

spent take a look at this it will give

50:38

you a rough good idea of how much one

50:40

lead one potential customer is worth to

50:44

that business so step one you can reach

50:46

out to clients from Google Maps or if

50:50

you want to automate that a little bit

50:52

you can use a tool that's called

50:55

outcraze you're going to go and then

50:57

just type in that industry and then you

50:59

can scroll down to the bottom and

51:01

actually take a look at who doesn't have

51:03

a website this is the less scalable way

51:06

I prefer using a tool like outs scraper

51:08

and then having a nice spreadsheet of

51:11

all the businesses in a certain location

51:13

this is outs scraper this is where we

51:15

are going to find the clients you can

51:18

hit sign up or log in at the top right

51:20

just join the free version you should be

51:22

able to get some leads out of that after

51:23

you make that free account it's going to

51:25

look like this and all you have to do is

51:27

go under categories and Brands and just

51:29

put that industry down in this section

51:31

put in the area that you might want to

51:33

find clients right here very simple hit

51:35

get data and it's going to give you a

51:37

nice spreadsheet once you download that

51:39

spreadsheet it's going to look something

51:40

like this and all I've done is I went to

51:42

this site column and I just organized it

51:45

by who doesn't have a website and now we

51:49

have a bunch of information from

51:51

plumbers that don't have a website but

51:54

we have all their contact information we

51:56

even have their address we have their

51:58

Google my business profile we have how

52:00

many reviews they have on Google we have

52:02

everything that we need to start

52:03

reaching out to them which leads into

52:05

the next Point what is the best way to

52:08

reach out to these potential customers

52:10

I'm going to give you the proven script

52:13

that we have right here so let's take a

52:15

look at what that says it says hey are

52:18

you still open question mark I tried to

52:21

look up your website and see reviews

52:23

when searching for a roofer in blank so

52:26

in our example example I'm using Las

52:27

Vegas so I would put that in there but

52:29

couldn't find one this is a bit random

52:31

but I decided to build you one would it

52:34

be cool if I send you a link to the new

52:36

website on this email let me know if you

52:39

like it now before you have any

52:40

objection about I'm not building free

52:42

websites that's not what we're doing all

52:44

we're doing is importing a template here

52:47

from inside go high level and then just

52:49

putting their logo on top of it I mean

52:51

there's every Niche that you could want

52:53

inside the template library right here

52:56

so what makes it very easy to have a

52:58

beautiful website with their logo at the

53:00

top and so we're providing results in

53:03

advance which leads into the next Point

53:05

what is the best way to reach out to

53:07

these businesses you can cold call them

53:09

you can send them SMS messages you can

53:11

do voicemail drops you could do emails

53:14

or you can send them a DM I have tons of

53:17

other videos covering these strategies

53:19

on the channel and fact I have me live

53:21

Cod calling as well you can check that

53:23

out after this video It Doesn't Really

53:26

matter the most important thing is you

53:28

reach out to them and give them this

53:31

offer that they cannot refuse so after

53:33

they reply back to your email your DM or

53:36

your call what we want to do is we want

53:39

to create one sub account within go high

53:41

level and the way you're going to do

53:43

that is by going inside of your go high

53:45

level account you can hit sub accounts

53:47

hit create new sub account here and you

53:49

want to fill out a blank snapshot and in

53:52

this one sub account you want to call

53:54

that website in a day that's what I call

53:56

this program and every single person you

53:58

reach out to that shows a little bit of

54:00

Interest we're going to have all their

54:01

websites listed nicely you don't want to

54:03

create a different account for each

54:05

person yet because they're not a client

54:06

right you might have 50 websites in this

54:08

account so it's going to get a little

54:09

bit messy then once you have that set up

54:12

you can go over to the template section

54:14

type in that Niche I'm going to type in

54:15

Plumber here because that's the niche

54:17

that I'm going after as you can see it's

54:19

already a nice website if you want you

54:21

can replace some of the text on here but

54:23

I would just leave it as is put their

54:25

logo on and that's all you have to do

54:27

next thing you want to do is import the

54:29

one website template like we just

54:31

covered if you are going to replace

54:33

content use chat GPT you want to keep it

54:35

real simple you want to make sure it's

54:37

fast this is done best with volume and

54:40

with a lot of speed so don't focus on

54:42

being a perfectionist of every little

54:44

section of the website because remember

54:47

once we have this Plumbing website built

54:49

out one time with some content on chat

54:51

GPT if someone else responds to us we

54:53

can use that same website template with

54:55

their logo at the top and we can reuse

54:58

it next one is duplicate Ad Logo top of

55:00

website and then you want to show them

55:02

on zoom and the reason that I say to

55:05

show them on Zoom versus just send them

55:07

a link is because now you have an

55:09

opportunity to diagnose their business

55:11

and upsell them different Services look

55:14

into their reviews look into how fast

55:16

they're responding to their potential

55:18

customers look at their Google my

55:20

business you have all this opportunity

55:22

to sell them something plus sales is

55:24

always easier if you're just showing

55:25

them something and they have a face they

55:27

have a voice to the name so don't try to

55:30

sell this strictly on email call them

55:32

jump on Zoom which is where you're going

55:34

to show them the website for the first

55:36

time next we have the monthly Services

55:40

section so the most basic one is you

55:43

just give them a website you can charge

55:45

anything for this but I suggest to

55:47

charge somewhere between $1 to $200 per

55:50

month just to continue using this

55:53

website now if you want you can also

55:55

make this a free website for them for

55:58

the first 30 days meaning you integrate

55:59

it with their domain if they don't have

56:01

a domain you can help them purchase that

56:03

and then you start charging them after

56:05

that first month the reason people are

56:07

okay with paying $1 to $200 per month

56:09

for a website because it's really

56:12

nothing in the grand scheme of things in

56:14

fact if you look over to our spreadsheet

56:16

that we have some of these people like

56:18

basement remodels they're spending

56:20

anywhere from 80 to

56:22

$130 for one potential customer to come

56:26

in do you think it's going to be an easy

56:28

sale to sell them a website that can

56:31

help them get a lot of customers as you

56:33

help them with Google reviews and they

56:35

ranking a little bit higher on Google

56:37

yes of course these people are used to

56:39

spending money even someone like this

56:42

who's doing patio covers which is one

56:44

little sub Niche they probably provide a

56:46

bunch of services they're already used

56:49

to spending money so why not just spend

56:51

that money with you if you want to see

56:53

more sales tips I do have other videos

56:55

around that and actually live sales

56:56

calls of Me closing clients on the

56:58

channel here are the simple services

57:00

that you can charge $300 per month for

57:03

so this is going to be SAS this is all

57:05

the services that go high level offers

57:07

I'm talking lead followup chat Bots

57:10

Google reviews database reactivation and

57:13

even miss call text back these are very

57:15

easy to set up and very easy to sell

57:17

them hey Mr Plumber do you ever get

57:20

calls that go to your voicemails how

57:22

long does it take you to respond to them

57:24

oh it takes you 10 hours what if I can

57:26

automatically text them immediately and

57:29

save that lead from calling your

57:30

competitor cuz if someone has a leak

57:32

from their ceiling they're not going to

57:34

wait 10 hours for you to call them back

57:36

they're going to move on to the next guy

57:37

so let's text them let's give them an

57:40

opportunity to stay within your company

57:42

and again going back to our Point how

57:44

much is one potential customer worth to

57:46

you is it $20 is it$ 30 is it 100 is it

57:49

200 this stuff is really valuable and

57:51

it's easy to sell once you can see the

57:53

return on investment for that business

57:55

owner database reactivation very easy

57:58

all you're going to do is get a list of

58:00

their past customers and then send them

58:02

an email send them a text if you work

58:04

with massage therapists hey you can take

58:06

all their past customers and just email

58:09

them or text them hey get 10% off your

58:12

next massage when you come back into our

58:14

studio very easy they're going to get a

58:16

bunch of clients from that and then

58:18

they're going to love you especially if

58:19

you're offering that free trial Google

58:21

reviews obviously this is very important

58:23

it's their online reputation chat Bots

58:25

which is a widget on their website that

58:27

you can add and you can even attach AI

58:29

to it if you'd like next let's talk

58:31

about the Advanced Services I'm talking

58:34

SEO Google my business or Google

58:36

business profile SEO Google ads Facebook

58:39

ads marketing Services as a whole I

58:42

started off my first couple clients we

58:44

charged a couple $100 for this because I

58:46

didn't know what I was doing then we

58:47

charged 500 and then after a couple more

58:49

we charged ,000 and now for over 3 years

58:52

we've been charging 1,500 a month and

58:54

just this year we increased it to

58:56

$22,000 per month and that does not

58:59

include ad spend that is just service

59:02

fee meaning coming to our company plus

59:04

they're spending an extra $50 per day on

59:08

ads these customers do exist and they're

59:10

all around you you'll be shocked as you

59:12

get people on the phone and you speak

59:13

with them you'll see there's people

59:15

spending four five6 $110,000 on

59:18

marketing on TV ads on radio ads so this

59:20

is a great upsell it just takes more

59:22

skill to actually sit down and learn

59:25

these Services now next is a custom

59:27

website so if they want something that

59:30

is much more custom than you are

59:32

offering in your website in a day

59:35

they're going to have to pay for that

59:36

I've sold websites for $4 to $6,000 to

59:39

local businesses in fact I have a live

59:41

sales called me closing a client for

59:43

4,000 you can absolutely do this and

59:45

this is where you can go in and make it

59:48

all custom and put their text and you

59:51

specifically write it for them and you

59:53

can customize the H1 tags and all that

59:56

that fancy stuff is going to be done on

59:57

a $4,000 website you can build this in

1:00:00

another platform or keep it in go high

1:00:01

level that's completely up to you and my

1:00:04

biggest tip to you is find what they

1:00:06

need and sell them that so don't come

1:00:10

into the call trying to sell them Google

1:00:12

ads or Miss call text back if they're

1:00:15

telling you they're responding to all

1:00:17

their potential customers instantly

1:00:19

maybe Miss call text back is not what

1:00:21

they need sell them another feature if

1:00:23

you just focus on one you can charge

1:00:25

$300 a month just for that for some

1:00:27

reason people think you need to sell

1:00:30

every single feature that highlevel

1:00:32

offers to be successful which is

1:00:34

completely wrong in fact the amateur

1:00:37

goes in and tries to sell all the

1:00:39

automations and social media posting

1:00:41

Auto Mis call text back and Google

1:00:43

reviews and text messages and all this

1:00:45

other stuff but the professional goes in

1:00:49

and finds out exactly what the client

1:00:51

needs maybe it's reviews maybe it's

1:00:54

moreal leads Maybe it's something very

1:00:56

specific like website conversion

1:00:59

optimization something very tiny that

1:01:02

really really helps the client I'm

1:01:04

talking the 20% that's going to make 80%

1:01:07

of difference for your client and they

1:01:09

find that one thing and from there they

1:01:13

ask good questions for the client and

1:01:15

they show them how they can solve that

1:01:17

one problem and really narrow in to that

1:01:21

one thing look if your client is

1:01:23

confused with all the different features

1:01:25

that you're trying to show them you're

1:01:27

trying to present to them they're not

1:01:29

going to buy they're not going to see

1:01:30

the value because they might feel

1:01:32

overwhelmed someone that feels like

1:01:33

you're going to add more to their plate

1:01:36

why would they pay for that they're

1:01:37

already so busy they need you to come in

1:01:40

as an expert show them how one little

1:01:42

thing is going to help them and then on

1:01:45

the back end once you have them

1:01:47

onboarded and once you have them set up

1:01:49

you can show them all the other stuff

1:01:50

and give all this extra value now I know

1:01:52

what you're thinking maybe there's many

1:01:54

different things that are completely

1:01:56

wrong for this client but in the

1:01:58

beginning when you're just talking to

1:02:00

the client when you're presenting

1:02:01

something when you're speaking to them

1:02:04

find out what they feel like they need

1:02:06

help in right if they have seven reviews

1:02:08

and all their competitors have 70 80 90

1:02:11

reviews just pull up their Google page

1:02:14

and say hey would you move forward with

1:02:16

your business when all your competitors

1:02:18

have 10 times the reviews that you do

1:02:21

right that's just one little thing or

1:02:23

you can push on the pain and say look

1:02:24

every single lead that you get how often

1:02:26

do you follow up with them oh only one

1:02:28

time do you ever call them do you text

1:02:30

them again if they don't pick up do you

1:02:32

leave them a voicemail do you email them

1:02:34

do you do all these things chances are

1:02:36

the answer is no and that's how you can

1:02:39

find the pain and offer a profitable go

1:02:42

high level service to them and I'll tell

1:02:44

you right now when I got started I

1:02:47

absolutely lost clients because I didn't

1:02:49

understand this when I try to explain a

1:02:51

website to someone or to a local

1:02:52

business owner I would go so far in

1:02:55

depth and I would say look and then

1:02:56

we're going to put your contact form

1:02:58

here and I'm going to code your images

1:03:00

this way and I'm going to get these nice

1:03:01

round images and I'm going to do this

1:03:03

and I'm going to do that and it's going

1:03:04

to be hosted on WordPress it's going to

1:03:06

be over here it's going to be like that

1:03:07

and then we're going to have emails and

1:03:08

they're like wo this is so much A lot of

1:03:10

them felt like it was too much and then

1:03:13

when it came down to the price they even

1:03:14

wanted discounts because they said well

1:03:16

I don't need all of that versus if I

1:03:19

just came in and sold the website and

1:03:22

said look this website is going to get

1:03:23

you more customers this website is going

1:03:26

to help convert the people that visit

1:03:28

your website into paying customers which

1:03:31

is ultimately what they want right maybe

1:03:33

they want more appointments maybe

1:03:34

they're tired of following up with leads

1:03:36

and what they just simply need is a

1:03:39

calendar that you can set up using high

1:03:41

level right you can install a form

1:03:43

install live chat and just send people

1:03:44

to a calendar and that service alone

1:03:47

right it's not even that complicated you

1:03:48

just forward people to a calendar and

1:03:50

that alone could be a $300 per month

1:03:53

service let's dive into my account I've

1:03:55

been working with many clients and I'm

1:03:57

going to show you what I found to be the

1:03:59

most profitable services for you and for

1:04:02

your clients all right so the first one

1:04:04

that we have is called a Dr campaign

1:04:07

this stands for database reactivation

1:04:09

and I'm going to show you an example of

1:04:11

a past Dr campaign that we had and the

1:04:14

way that it works essentially is we are

1:04:17

going to take a pass the lead list or

1:04:20

past customer list from your clients or

1:04:22

potential clients and you're just going

1:04:24

to import them in here and send them a

1:04:26

text message and a voicemail and then a

1:04:28

follow-up message to deliver good

1:04:31

results to basically get them booked

1:04:33

appointments without spending any money

1:04:35

on ads look this as a service I have

1:04:37

other videos where we dive deeper into

1:04:38

this but this as a service is extremely

1:04:42

valuable and you can literally charge

1:04:43

thousands of dollars in fact one of the

1:04:45

first times that I've ran this for a

1:04:47

roofing client that we had we had like

1:04:50

three or four estimates that they booked

1:04:52

right so you they can go out and uh you

1:04:54

know give an estimate on a roof and out

1:04:56

of those they sold one job and what we

1:04:59

did was after they sold that job they

1:05:01

made $10,000 so it was very easy for us

1:05:04

to then go in and then sell a $2,000 per

1:05:07

month marketing package Plus ad spend

1:05:09

and all that stuff so it can be

1:05:11

extremely valuable and it's super nice

1:05:14

to get them to log in here and just

1:05:16

start using the dashboard and it's very

1:05:18

very risk-free they don't get

1:05:20

overwhelmed everyone kind of understands

1:05:21

it so that's the first service all right

1:05:23

so this is a past d campaign that we had

1:05:27

run for a client again this can still

1:05:29

work it's not our newest one but it

1:05:31

definitely still works hey contact name

1:05:34

it's you know your client's name from

1:05:36

their business right so let's say ABC

1:05:39

Roofing we're giving away a few Roofing

1:05:41

coupons this month only for our New

1:05:44

Year's special only four left reply with

1:05:47

quick yes if you want one so our current

1:05:50

ones are way more complex and there's

1:05:51

automatic features and all that stuff

1:05:53

but this is the basic one that still

1:05:55

still has definitely worked for us and

1:05:57

will work for your clients as well and

1:06:00

24 hours later if they don't respond we

1:06:03

drop them a voicemail and then if they

1:06:04

don't respond we also drop them in a

1:06:07

secondary SMS message that basically

1:06:09

just follows up and says hey did you get

1:06:12

our text message or not now the big

1:06:13

thing that you want to remember with

1:06:15

this is that you don't just want to

1:06:17

reach out for no reason notice how we

1:06:19

have this New Year special you can

1:06:21

honestly find any reason in the world to

1:06:23

set this up for them you just need some

1:06:25

reason some kind of you just need some

1:06:28

reason to reach out to them and give

1:06:31

this discount it sounds weird if you're

1:06:34

just saying hey we're giving you know

1:06:35

four spots away at 10% off or for

1:06:37

$11,000 off contact us today it doesn't

1:06:40

sound as authentic as if you're saying

1:06:42

hey New Year's special we're getting rid

1:06:43

of old supplies contact us and we'll get

1:06:45

you set up with a free estimate and then

1:06:47

also give you a coupon of 1,000 off

1:06:49

because we have extra supplies second

1:06:51

one is going to be reviews campaign now

1:06:53

I can't really show you this one cuz

1:06:54

honestly we would just blur the whole

1:06:56

thing cuz it's all sensitive data and

1:06:58

you know the real people's names and

1:06:59

everything but the way that it works is

1:07:02

we take their past list of customers and

1:07:04

we send them SMS messages and also

1:07:06

emails asking to leave a review now if

1:07:09

you want you can also give them an

1:07:11

incentive for leaving a review every

1:07:14

business in the world that you work with

1:07:16

wants more reviews they want more case

1:07:18

studies more testimonials all of that

1:07:20

stuff it's extremely powerful and it's

1:07:22

very easy to sell the way that you can

1:07:24

sell this is is by going into Google and

1:07:27

just typing in their competitor names

1:07:29

ask them who are your competitors or

1:07:31

just go in into their Niche and into

1:07:33

their city and just type that in and

1:07:35

you'll see their competitors right the

1:07:37

top guys are probably going to have 70

1:07:39

reviews 80 reviews 100 reviews I mean

1:07:41

even if it's like 30 or 40 reviews

1:07:43

that's still a good amount and if they

1:07:45

only have three reviews four reviews

1:07:48

it's an easy sell because it sells

1:07:50

itself right you can go in and you can

1:07:52

say look who would you move forward with

1:07:54

who would you work with are you happy

1:07:57

with the fact that you have less reviews

1:07:59

even though you've been in business

1:08:00

longer than all of your competitors

1:08:02

right it's very easy to sell this as a

1:08:05

service everyone wants more social proof

1:08:08

and they can use those reviews and

1:08:10

followup emails on landing pages on

1:08:12

their website literally everywhere it's

1:08:14

very easy to tie reviews back into more

1:08:17

revenue for the business owner and the

1:08:19

next thing is going to be the lead

1:08:20

Source report look all of these local

1:08:22

business owners or really any business

1:08:24

owner is extremely busy and they don't

1:08:28

have time to sit there and to mark down

1:08:30

where the lead came from and so forth in

1:08:32

fact when we talk to clients they

1:08:33

usually say oh the the front desk person

1:08:36

usually asks usually asks how they found

1:08:38

us and that's how we track everything

1:08:40

and then that data goes nowhere cuz then

1:08:41

I asked them okay well how many website

1:08:43

submissions have you gotten in the past

1:08:44

30 days how many people found you on

1:08:46

Facebook how many people found you from

1:08:48

your Google ads how many people called

1:08:49

you from your Google my business and

1:08:51

they have no idea and then you can ask

1:08:53

one step further and ask well how many

1:08:54

of those clients did you actually close

1:08:56

and that is a awesome question that you

1:08:59

can ask most of the time they have no

1:09:01

idea on all of this data so this is

1:09:04

extremely valuable as you can see here

1:09:06

we had this client use it and they were

1:09:09

using it properly except obviously

1:09:11

sometimes it seems like they uh didn't

1:09:13

uh didn't know how to spell and at this

1:09:15

point we have much better systems to

1:09:17

where it doesn't get duplicated like

1:09:18

this uh in place to where they can

1:09:21

attach tags and when they attach a tag

1:09:23

it automatically sources it but this is

1:09:26

still again still a pretty good example

1:09:27

you can have your clients go in here and

1:09:30

track it all manually so even whether

1:09:32

you're running ads for them or not you

1:09:34

can help them track all of it right so

1:09:36

if you reach out to them and they

1:09:37

already have someone running ads still

1:09:39

offer them lead tracking because it will

1:09:41

make a huge difference if they see on

1:09:43

Facebook let's say Let's ignore the the

1:09:45

form leads and you know the Facebook ads

1:09:47

and and and this one let's say that they

1:09:49

just had this one lead that came in and

1:09:51

it was only a $7,000 project potentially

1:09:54

but on Google right they got 16 and it's

1:09:57

worth half a million or let's say they

1:09:59

got you know uh 16 on this one too but

1:10:01

it was only worth you know 20,000 this

1:10:04

one's worth almost half a million so

1:10:06

obviously to them it's going to make

1:10:07

more sense to run Google ads and this

1:10:09

helps them make crucial crucial decision

1:10:11

so this is extremely powerful also again

1:10:14

you want to track like website form

1:10:16

submissions live chat all that stuff as

1:10:18

you can see live chat if they didn't

1:10:19

have it look at how much revenue they

1:10:21

could entually be missing out on next

1:10:23

thing that's extremely valuable is the

1:10:24

conversation tab again if I click into

1:10:27

this it's just going to be blurred

1:10:28

because we have so much sensitive data

1:10:30

however the amazing thing about this is

1:10:32

you want to track all the communication

1:10:35

inside of this conversations tab meaning

1:10:38

there are Facebook messages there

1:10:39

Instagram messages there Google my

1:10:41

business messages which a lot of times

1:10:43

get lost every single way that the

1:10:46

clients reach out to the business owner

1:10:48

need to be tracked inside of here they

1:10:50

are way too busy their assistant let's

1:10:52

say their salesperson whoever they have

1:10:54

working with them is usually way too

1:10:56

busy to check all these different

1:10:59

platforms and even if they do it might

1:11:01

take a day to respond 2 days to respond

1:11:03

it might take an insane amount of time

1:11:05

and at that point that customer went

1:11:07

with someone else they went with a

1:11:08

competitor so extremely powerful and

1:11:11

clients also love this a lot of times

1:11:13

they don't see the value until they

1:11:14

actually start using it right if you

1:11:16

just tell them hey we're going to

1:11:17

centralize everything they're not that

1:11:18

excited about it I found but once you

1:11:21

show this to them on the back end they

1:11:22

love it all they have to do is open up

1:11:24

the mobile app right the the app on

1:11:26

their cell phone and just check one Tab

1:11:28

and they can see all their messages

1:11:30

super powerful the next Super profitable

1:11:33

feature that I have found that works

1:11:34

really well is automatic lead responses

1:11:37

within that same conversations tab

1:11:40

meaning as soon as a lead comes in you

1:11:41

want to text them right away right you

1:11:43

want to text them and you want to notify

1:11:45

the client via text message and I have

1:11:47

seen this save clients right if you have

1:11:50

someone reaching out to let's say a

1:11:52

plumber but he's busy he's busy doing

1:11:54

something with that automatic response

1:11:57

it could potentially save that lead and

1:11:59

clients will love this they all see the

1:12:00

value they know that it's very important

1:12:02

to respond to that lead as soon as

1:12:05

humanly possible and even if they're

1:12:06

busy they get some sort of communication

1:12:09

started with the lead with the contact

1:12:12

so when they call them right the lead or

1:12:15

the contact is very familiar already

1:12:17

with the business because they feel like

1:12:19

they've already texted them with that

1:12:20

being said if you're offering

1:12:22

appointment booking which I highly

1:12:23

suggest all you do is build a funnel

1:12:26

with a calendar on it and from there

1:12:28

what you do is you integrate the client

1:12:29

Google Calendar inside of here and so

1:12:31

now what we do is we constantly follow

1:12:34

up with the client's leads and we push

1:12:36

them to a calendar so now we can sell

1:12:39

appointment bookings to the client so

1:12:41

instead of just saying hey here's a

1:12:42

bunch of leads for you to text no we

1:12:45

push an appointment calendar so the

1:12:47

leads can automatically book on the

1:12:49

client's behalf now if you're saying now

1:12:51

if you're wondering oh I don't know how

1:12:52

well this is going to work the best

1:12:54

thing you can do is an initial phone

1:12:56

call consultation meaning the lead is

1:12:58

just booking a time to talk to the

1:13:00

client and so now the client can check

1:13:02

their cell phone and they see a bunch of

1:13:04

phone call appointments right think

1:13:06

about how powerful this everyone else is

1:13:07

out here offering leads you can

1:13:09

automatically book phone calls for the

1:13:11

client now even though it's not like an

1:13:13

in-person consultation or visit

1:13:15

depending on whatever Niche you're in

1:13:17

still offering a phone call consultation

1:13:20

is huge the client's going to love this

1:13:23

because they can now see okay I have to

1:13:24

call Susie at 1:00 p.m. I have to call

1:13:27

Joe at 3:00 p.m. and so forth saves them

1:13:29

a lot of time and what we're testing

1:13:32

right now is integrating AI with

1:13:35

appointment booking meaning we can have

1:13:37

ai have a full conversation with a lead

1:13:39

and automatically book the appointment

1:13:41

right now we just have automations

1:13:42

that's just saying hey you know book an

1:13:45

appointment here if you have any

1:13:46

questions let us know and we'll get back

1:13:47

to you that's the general gist but with

1:13:50

AI we can have a full conversation where

1:13:52

we can ask them specific questions and

1:13:54

get them automatically booked in without

1:13:57

sending them to a calendar right so the

1:13:58

AI can ask hey how does 400 p.m.

1:14:01

tomorrow work for you yes okay perfect

1:14:03

I've got you booked in and the AI will

1:14:05

automatically book that in a calendar

1:14:07

something we're testing could be really

1:14:09

cool in the future and then last but not

1:14:11

least we have the opportunities tab

1:14:13

right here this is extremely powerful

1:14:15

because it shows the client and last but

1:14:17

not least we have the opportunities tab

1:14:20

right here and this gives your client a

1:14:22

bird's eye view of everything that's

1:14:25

going on inside of the business meaning

1:14:27

they can see the leads that are coming

1:14:28

in they can see the leads that are

1:14:30

responding leads that are no answer so

1:14:33

maybe they need to follow up with that

1:14:34

lead again maybe they can even see who

1:14:37

who booked an appointment right who did

1:14:38

we give a quote to that we did not

1:14:41

follow up and as you can see here right

1:14:43

it's all tracked and they can see how

1:14:45

much money they're sitting on how much

1:14:47

money they still haven't closed and they

1:14:49

can be in here they could have a

1:14:51

salesperson in here and they can monitor

1:14:53

their progress and they can prioritize

1:14:55

which lead they want to keep following

1:14:57

up with so super valuable sir and the

1:14:59

same way that we use go high level for

1:15:01

our clients you want to use it for your

1:15:03

agents as well and the same way that we

1:15:05

use go high level for our clients you

1:15:07

want to use this for your agency as well

1:15:11

all of our client communication happens

1:15:13

inside of the conversations tab here and

1:15:16

one extremely powerful tool that I

1:15:18

absolutely love using is the schedule

1:15:21

option and the same way that we use go

1:15:24

high level for a client you want to use

1:15:26

it for your agency meaning every single

1:15:29

New Prospect and also client that we

1:15:31

have we speak with inside of the

1:15:33

conversation tab another really cool

1:15:35

feature you can do is even schedule text

1:15:37

messages so if a client says or a lead

1:15:39

says hey text me tomorrow at 2: p.m. or

1:15:42

you know text me Thursday at 400 p.m.

1:15:44

you can go in and schedule that text to

1:15:46

automatically send and this right here

1:15:48

might be the most important feature that

1:15:50

we use which is the calendar option so

1:15:53

every single intro call that we do and

1:15:55

every single demo call that we do with

1:15:57

clients we book it inside of go high

1:15:59

level because what we do is we follow up

1:16:03

and give reminders to all of those

1:16:05

people this increases your noow rate

1:16:08

right so you get more people that

1:16:09

actually show up to the demos plus it

1:16:11

gives us the opportunity to follow up

1:16:14

with people that do noow and with people

1:16:16

that we don't close before we ever get

1:16:18

on the meeting we send them a ton of

1:16:20

value we send case studies we send

1:16:22

testimonials we send other videos other

1:16:25

resources we automatically send out to

1:16:27

clients that book a meeting with us and

1:16:30

this gets them prev vetted this gets

1:16:32

them and this gets them warmed up for

1:16:34

the conversation now I will be honest

1:16:36

not everyone sits there and watches all

1:16:38

of our case studies but even if they

1:16:40

click on it and they scroll through your

1:16:42

case studies page your testimonial page

1:16:44

they still see that you're legit and

1:16:45

they get slightly more pre-sold before

1:16:48

you ever speak to them and this is the

1:16:51

insanely valuable part also what it

1:16:53

allows also what it allows you to do is

1:16:56

keep track of how many demo calls you've

1:16:58

done how many intro calls you've done

1:17:00

Under reporting here and then you can

1:17:01

check your statistics and you can see

1:17:03

are you not closing enough leads or are

1:17:06

you just not even booking enough

1:17:07

meetings and from there out of the ones

1:17:09

that don't close you can have automatic

1:17:12

follow-up campaigns that follow up with

1:17:14

them and that still give them some kind

1:17:16

of value anytime you get a new case

1:17:18

study or a new review or you just

1:17:20

learned something new go into this tab

1:17:23

go into the marketing Tab and send them

1:17:25

an email blast right send them all a

1:17:27

text message and follow up with them and

1:17:29

this way you can keep them in your

1:17:30

pipeline and I have closed I can't even

1:17:32

tell you I've closed a lot of clients

1:17:35

just by following up with them and even

1:17:37

though I've done a demo call maybe it

1:17:39

wasn't a good time right but then I

1:17:40

follow up with them 3 months later 6

1:17:42

months later 8 months later and it's not

1:17:44

me doing it manually it automatically

1:17:46

sends and then they do another demo call

1:17:49

in fact I have a live sales call on my

1:17:51

channel that you can check out that I

1:17:53

got from one of these reactive ation

1:17:55

campaign so look all in all just find

1:17:57

one or two features that are extremely

1:18:00

profitable for the client and sell them

1:18:03

that and then you can introduce

1:18:04

everything else that we talked about on

1:18:06

this video find their main pain point

1:18:09

and just solve for that now look this is

1:18:11

counterintuitive right there's no school

1:18:13

for this when you sign up to high level

1:18:15

there's no there's no sales training

1:18:17

that teaches you exactly how to sell it

1:18:19

and so forth that's why this is so

1:18:20

important right maybe you've already

1:18:22

been on sales calls and you just have a

1:18:24

low conver version rate and maybe you

1:18:26

haven't gotten any clients maybe you

1:18:27

already tried and you're struggling

1:18:30

getting clients look it's not your fault

1:18:32

you just haven't had any sort of

1:18:34

training on exactly how to do this maybe

1:18:36

you don't know how to find leads maybe

1:18:38

you don't know how to convert those into

1:18:39

demos maybe you just can't convert demos

1:18:42

into paying customers again there's

1:18:45

really not much training on exactly how

1:18:47

to do this and so you're forced to just

1:18:50

sit here and bombard all this

1:18:51

information and oh we do automations and

1:18:54

we do work right look there's so much we

1:18:55

didn't cover here like the marketing Tab

1:18:57

and social media posting you're trying

1:18:59

to tell them all this stuff and it's

1:19:01

just confusing the clients this is not

1:19:03

the right way to do it so try that out

1:19:05

next time that you are prospecting try

1:19:08

to focus on one service one specific

1:19:12

service that they need help in and just

1:19:14

really push that really focus on that if

1:19:18

you don't design your life someone else

1:19:20

will I mean think about it if you're too

1:19:22

lazy to assign your own goals one will

1:19:25

be assigned to you this could be from

1:19:28

your parents your boss your employer

1:19:31

your guidance counselor whoever and

1:19:34

they're just guessing because they don't

1:19:36

know you like you know you let me ask

1:19:38

you something do you feel in 100%

1:19:41

control of your own life can you do what

1:19:43

you want can you wake up when you want

1:19:45

can you wear whatever it is that you

1:19:47

want do you have the freedom to move how

1:19:50

you want to move and help the people

1:19:52

around you if the answer is no and

1:19:54

you're not living your ideal life then

1:19:57

you need to create a plan we need to

1:19:59

design a life that you are proud of a

1:20:02

life that you are happy to live I'm

1:20:05

going to show you something these right

1:20:07

here are self-reflection journals right

1:20:11

look at this I've been doing this for a

1:20:13

decade planning reflecting trying to get

1:20:16

better experiencing life and then coming

1:20:19

back and journaling on it and asking

1:20:21

myself what worked and what didn't work

1:20:23

and through this process I've designed

1:20:25

an amazing life that works well for me

1:20:28

and what I'm going to do is show you I'm

1:20:29

going to share my screen and give you my

1:20:31

template that you can copy and paste for

1:20:34

free to be productive to plan your life

1:20:37

plan your month plan your quarter plan

1:20:40

your week plan your day and I'm going to

1:20:43

show you how you can use it to get

1:20:45

exactly what you want out of life in the

1:20:48

most predictable manner possible and I'm

1:20:51

not talking about visualizing or

1:20:53

shouting affir

1:20:55

in a mirror I'm going to give you

1:20:56

something tangible that you can use for

1:21:00

planning your life your year your

1:21:03

business your goals anything crazy thing

1:21:06

is I used to wake up in the morning and

1:21:08

just tell myself okay it's time to grow

1:21:10

a business it's time to do my tasks I to

1:21:13

wake up before work thinking I'm getting

1:21:15

more stuff done than my competitors and

1:21:18

I'm finally going to grow this and I'm

1:21:19

going to do that and I didn't have a

1:21:21

plan I didn't have any action steps I

1:21:23

didn't have a daily to-do list I didn't

1:21:26

know how to plan the next thing that

1:21:28

needed to get done I was just a

1:21:30

freelancer I was building websites for

1:21:31

people that I was doing SEO for people I

1:21:34

didn't know what my main core tasks were

1:21:36

in my business that really pushed the

1:21:38

needle forward I didn't really have a

1:21:40

plan on how I was going to grow my

1:21:43

business and I listened to all this

1:21:44

grind advice online I just oh just grind

1:21:47

and wake up before everyone start

1:21:49

working before your job and then after

1:21:51

you come home keep grinding at night and

1:21:53

then work your weekend and I did all

1:21:55

that and it had its place and I'm glad I

1:21:58

did it it taught me a strong work ethic

1:22:00

but I didn't have a plan I spent years

1:22:03

what could have been done in months had

1:22:05

I just focused on the right things

1:22:07

that's exactly what I'm going to be

1:22:09

sharing here this template works for

1:22:11

virtually any business that you might

1:22:14

have I have been using it for years now

1:22:16

and it's been one of the main things

1:22:18

that has helped me scale my company past

1:22:20

$10,000 a month past $20,000 a month and

1:22:24

now even Way Beyond that as well let me

1:22:27

break it down for you and you'll see why

1:22:29

you can tangibly hit your goals very

1:22:32

predictably so the first thing you want

1:22:34

to do is take a look at how we have the

1:22:38

goals structured so you have your annual

1:22:40

goals right here we narrowed it down to

1:22:43

about three and then you have your theme

1:22:45

right so monk mode gear and mine I have

1:22:48

Creator year so I'm diving more into

1:22:50

YouTube into making more content but you

1:22:53

can make your theme

1:22:54

monk mode gear getting good at sales

1:22:57

psychology persuasion if you want more

1:23:00

clients and that's your interest and

1:23:01

that could be your main thing now at the

1:23:03

top you want to boil down the goals I'm

1:23:06

going to show you how we break it down

1:23:07

to quarterly goals right here in a bit

1:23:10

but first let's cover the personal goal

1:23:11

maybe you want to move out of your

1:23:12

apartment maybe you want to quit your

1:23:13

job do this online right Financial goal

1:23:16

maybe you want to make $110,000 per

1:23:18

month profit all online remotely and

1:23:21

then we have a mission section so

1:23:23

Achieve Financial time location Freedom

1:23:25

this could be taking care of your

1:23:27

parents maybe taking care of your mom I

1:23:29

have that inside of mine as well and

1:23:32

then below that we have a clock this is

1:23:34

just kind of easy to see I look at this

1:23:36

every single day and I suggest that you

1:23:39

do the same now when you actually click

1:23:42

into the goal like we did right here

1:23:44

you'll see that it nicely breaks down

1:23:46

good questions that you can ask yourself

1:23:48

okay what are your motivations behind

1:23:50

this what's next how what actions are

1:23:52

required and then it gives you a first

1:23:54

first quarter review second third fourth

1:23:56

quarter review what actions are required

1:23:59

so it's asking you what do you need to

1:24:01

get done next to achieve this goal and

1:24:04

you can see that that's live for every

1:24:06

single goal there so let's go ahead and

1:24:09

keep moving so this is the weekly log

1:24:12

inside of this log is where you're going

1:24:13

to track your week and you're going to

1:24:15

track every single day so I'm going to

1:24:17

open up week one right here and what

1:24:19

you'll see is we have our weekly goals

1:24:22

and the cool thing is also about this is

1:24:25

that you have your major task so again

1:24:28

what is that task the 20% task that

1:24:31

makes up 80% of your results if you're

1:24:33

running an agency some kind of

1:24:35

freelancing business then that's

1:24:38

reaching out to clients that's getting

1:24:39

more clients that's doing Outreach

1:24:41

that's doing sales meetings so you can

1:24:43

actually make more money now learning

1:24:45

what are you learning that week what is

1:24:47

the priority you want to focus on that

1:24:49

main subject if one day you're learning

1:24:51

about sales and then the next day you're

1:24:52

learning about copyrighting then you're

1:24:54

learning about web design you're all

1:24:56

over the place dedicate one week to what

1:24:58

it is that you want to learn what can I

1:25:00

improve look at your past week when

1:25:03

you're planning this which I suggest you

1:25:04

do on Sunday look at your past week and

1:25:07

give yourself something that you can

1:25:09

improve something you can do better and

1:25:12

then you're going to constantly evolve

1:25:14

now as you scroll down any tasks that

1:25:16

you have from the past week are going to

1:25:18

automatically show up here and I'm going

1:25:20

to show you that in a second I'll show

1:25:21

you how it works so right here you're

1:25:24

going to plan every single day so on

1:25:27

Sunday you're going to sit down put all

1:25:28

this stuff in here and then take your

1:25:30

weekly task and divide it up per day so

1:25:33

in here you want to set goals that are

1:25:35

tangible take your major task of the

1:25:38

week which might be reach out to 500

1:25:40

business owners and when you break that

1:25:42

down that means you have to reach out to

1:25:44

100 people per day right or maybe it's

1:25:46

50 people per day so 50 IG DMS right or

1:25:50

maybe it's 50 emails like I put right

1:25:53

there so that's completely up to you

1:25:56

whatever the task is we all have

1:25:58

different life tasks as well maybe you

1:26:00

have to get your oil changed on your car

1:26:02

whatever it might be school duties

1:26:04

whatever you can put that in right here

1:26:06

where it says life so now you can divide

1:26:09

up to two notes this is any notes that

1:26:11

happen throughout the day maybe you're

1:26:12

reading a book and you want to take

1:26:14

notes down which I also do below this

1:26:16

section right here I take a lot of notes

1:26:18

right here if if I'm reading sometimes

1:26:21

things just come up in the day a client

1:26:23

calls Maybe anything that might happen I

1:26:25

take my notes right here and then I

1:26:27

divide it up later on in the weeks this

1:26:29

keeps me extremely organized so let's go

1:26:32

back here and so as you continue filling

1:26:35

this stuff out let's say you open up

1:26:37

week two so inside of week two what will

1:26:40

happen is any tasks that you put inside

1:26:43

of here right outstanding tasks from

1:26:44

week two it's going to appear in this

1:26:46

section tasks from last week as you can

1:26:48

see outstanding tasks from week one is

1:26:51

up here and then every single month you

1:26:53

can just hit filter and you can change

1:26:55

the range from month to month and you'll

1:26:58

always have a new week that you can work

1:27:00

from so now let's look at the quarterly

1:27:02

goals this is extremely important this

1:27:04

is one of my favorite parts of this tool

1:27:07

is because it allows you to plan

1:27:09

everything so nicely and I've put

1:27:12

together some of the best questions that

1:27:14

I have found that have helped me grow my

1:27:15

company that you can ask yourself on a

1:27:18

quarterly basis now every single year at

1:27:21

the beginning of the year I make my one

1:27:23

big goal and and then I bring that down

1:27:25

to quarterly goals and I just put that

1:27:27

inside here and right now it's January

1:27:29

so I put in my quarterly goals here and

1:27:31

I filled out this top section here what

1:27:34

are the 20% needle mover activities

1:27:36

meaning what can you do that will

1:27:38

actually push your business forward I'll

1:27:41

tell you what it's not building a

1:27:42

website this is a side task that you

1:27:45

should not be focusing on okay things to

1:27:47

learn improve on this could be sales

1:27:49

skills this could be persuasion this

1:27:52

could be anything of the sort

1:27:54

experiments things to test I want to try

1:27:56

email marketing I want to try Cod

1:27:58

calling I want to try AI video Outreach

1:28:01

which we have on this channel which is

1:28:02

working very well then the not Todo list

1:28:05

this is also equally as important what

1:28:07

am I not going to do this quarter I'm

1:28:09

not going to waste time drinking with my

1:28:11

friends on weekends instead I'm going to

1:28:13

work on my Saturdays and Sunday mornings

1:28:15

maybe it's checking your phone I'm not

1:28:17

going to check my phone before noon this

1:28:20

is a very valuable task as well notes

1:28:22

anything else you want to add and then

1:28:24

then here's the cool thing at the endend

1:28:26

of that quarter you're going to do an

1:28:28

end of quarter review what are the

1:28:29

biggest achievements what is the

1:28:31

progress on my annual goals in all three

1:28:34

portions what worked what didn't work

1:28:37

how can I improve this what should I

1:28:40

continue doing what new things should I

1:28:42

start what should I change these are all

1:28:45

amazing questions that you want to ask

1:28:48

yourself at the end of each quarter at

1:28:50

the end of each 3month period how can

1:28:53

you fail if you're asking yourself

1:28:55

questions if you're always seeing

1:28:57

something that's working something

1:28:59

that's not working and you're always

1:29:00

adjusting your plan it's a living

1:29:03

breathing thing most people make this

1:29:04

year-long goal and then they don't visit

1:29:06

it again until it's December and they're

1:29:09

like oh well I had a plan to lose 15b I

1:29:12

lost none and I actually gained weight

1:29:14

there's nothing that they actually do to

1:29:15

push their life forward here we also

1:29:17

have another section called overall

1:29:19

thoughts so you can Journal freely here

1:29:21

about your past 3 months talk about what

1:29:23

you did well what you didn't do well and

1:29:25

just give your honest opinion on the

1:29:27

quarter this will be nice to look back

1:29:29

on and after you plan your quarter you

1:29:31

can go in and plan your monthly log

1:29:34

right here when you click into it you'll

1:29:36

see that we have a month and you have

1:29:39

monthly goals as well so you have your

1:29:42

weekly stuff right you have your your

1:29:44

habit tracker right here and then below

1:29:46

that we have your reflection so you can

1:29:48

do this at the end of each month and if

1:29:50

you're thinking this is going to take

1:29:51

way too long and ways too much time I

1:29:53

promise you this does not take a very

1:29:55

long time at the end of each quarter

1:29:57

this might take you like half a day four

1:29:59

five hours to do at the end of 3 months

1:30:02

and you get such good information about

1:30:04

what you should stop doing and what you

1:30:05

should continue doing and then at the

1:30:07

end of the month this only takes maybe

1:30:10

an hour maybe two hours depends on how

1:30:13

in- depth you go but I promise you it's

1:30:14

not that long this is one of the best

1:30:16

activities that you can do everyone's

1:30:18

trying to learn the best secret Outreach

1:30:20

hack and strategy but if you do this

1:30:23

properly if you commit yourself to being

1:30:26

consistent with this routine how can you

1:30:28

fail you're always a reviewing you're

1:30:30

always trying something you're always

1:30:32

expanding you're always moving forward

1:30:35

you're always learning this is the

1:30:37

closest thing that I have seen to

1:30:39

guaranteeing success so what worked this

1:30:42

month what didn't work learnings from

1:30:45

this month how to improve hope for next

1:30:47

month and then journal what are the main

1:30:49

things I'm proud of what are the

1:30:50

frustrations who are the people that I'm

1:30:52

grateful for and so forth and then under

1:30:54

the free spaces again you can Journal if

1:30:57

you'd like on some of these things and

1:30:58

if you want to see all of the months you

1:31:00

can just hit monthly log up here and

1:31:02

then you have all the months and you can

1:31:04

journal on that as well let's go back to

1:31:06

the main template so as we scroll down I

1:31:09

have a couple interesting sections

1:31:10

here's again the top 20% activities

1:31:12

because you're going to look at this

1:31:14

every single day when you get up in the

1:31:16

morning I want you to sit down and look

1:31:18

at this template look at your goals look

1:31:20

at your quarterly goal look at the time

1:31:23

that it is and then scroll down look at

1:31:25

some of the stuff that you already

1:31:26

completed this week look at what you

1:31:28

have yet to complete and also just

1:31:30

remind yourself what is the most

1:31:32

important thing for me okay this could

1:31:33

be sending DMS right this could be

1:31:35

trying out LinkedIn this could be

1:31:37

setting more appointments closing

1:31:38

appointments getting better at sales

1:31:40

right following up with my leads and

1:31:42

then I have another section this is

1:31:43

other important stuff but not as

1:31:45

important so talk to clients this could

1:31:47

be build your website uh try more offers

1:31:50

right create go high level systems test

1:31:52

different AI tools and so forth so this

1:31:55

keeps you in line always to the right of

1:31:58

that we have a life expectancy calendar

1:32:00

now for some people this is a little bit

1:32:02

morbid I like it because it reminds me

1:32:04

that I don't have unlimited time here on

1:32:07

Earth and it motivates me to work harder

1:32:10

to push faster and not just to work

1:32:13

harder but also to enjoy my life more I

1:32:15

know that I'm not going to live forever

1:32:17

so by having this here it gives it a

1:32:20

tangible number how much time is left

1:32:22

now what I just you do is just choose

1:32:25

the year that you turn 80 what you can

1:32:27

do is scroll to the end right here and

1:32:29

just pick the year that you're going to

1:32:31

be 80 years old and it'll adjust all the

1:32:33

numbers automatically and then you'll

1:32:35

see how many months that is you'll see

1:32:36

how many weeks that is how many days

1:32:38

that is how many years that is right how

1:32:41

many hours that is but when you look at

1:32:43

the months 526 months that doesn't seem

1:32:45

like that many months does it so make

1:32:48

sure you hit your goals fast so you're

1:32:50

not wasting your time by month so this

1:32:52

is the monthly log right here as well as

1:32:53

well we have the Habit tracker right

1:32:56

here so this is access to my course so

1:32:58

if you want access to that course on how

1:33:00

to hit your goals 10K a month whatever

1:33:02

it might be faster you can check out the

1:33:04

course there habit tracker so this is

1:33:07

your habits we have the day in here we

1:33:10

have the dates and then we have all of

1:33:12

these habits so again you can take these

1:33:14

you can adjust them also cool thing is

1:33:16

we have this little progress bar as well

1:33:18

and if you do want to access this you

1:33:20

can also see it inside of the uh the

1:33:22

monthly log so I suggest if you do have

1:33:24

habits just do it from the monthly view

1:33:26

so that way you don't have a huge list

1:33:29

okay projects what projects do you have

1:33:31

right now in your life this could be

1:33:32

school right this could be work and then

1:33:35

what's active building a go High Level

1:33:38

side business and there's nothing really

1:33:39

inside here you certainly could open

1:33:41

this and then take notes on it whatever

1:33:43

you want but it's more of a visual

1:33:45

representation of what is your focus

1:33:48

right now in your life then I have a

1:33:50

section for health routine meditate

1:33:51

seven times per week maybe gym three

1:33:54

times per week and so now you have

1:33:56

everything in one place and also below

1:33:59

this you can write down anything else

1:34:01

any other ideas that you have on things

1:34:03

that motivate you maybe if you're more

1:34:05

of a material person you can put

1:34:07

pictures of cars or a house or whatever

1:34:10

it is that you want you can put that

1:34:11

here as well because the goal is to

1:34:14

motivate yourself and get yourself out

1:34:16

of bed and get excited every single day

1:34:18

for what it is that you are doing when

1:34:21

you download this I'm going to have a

1:34:23

link inside of the description you can

1:34:26

also go to this website right here best

1:34:28

agency tools.com it's going to be inside

1:34:32

of the spreadsheet and when you click

1:34:35

that link it's going to have a duplicate

1:34:37

option up here in the top right you're

1:34:38

going to create a free notion account

1:34:40

and you're just going to duplicate it

1:34:42

into your account so after you go to

1:34:44

best agency tools you'll have access to

1:34:46

our free course and this is what it

1:34:48

looks like here's all the video modules

1:34:50

and if you go into the bonus section

1:34:52

then you're going to see this module

1:34:54

right here best agency and AI

1:34:56

money-making tools once you click this

1:34:58

spreadsheet right here it's going to

1:35:00

land on this and this is exactly how we

1:35:03

scaled our business past $220,000 per

1:35:06

month while traveling the world

1:35:08

full-time and down here under notion

1:35:11

you'll see the link right here you can

1:35:13

click that and then you can duplicate it

1:35:15

right to your account the way I see it

1:35:17

is there are two ways to use the go high

1:35:20

level CRM the first one is if you are a

1:35:22

marketing agency owner or you're maybe

1:35:25

some kind of freelancer offering High

1:35:27

ticket Services I'm talking you're

1:35:28

charging thousands and thousands of

1:35:30

dollars for your services you can use

1:35:32

high level to assist those services and

1:35:35

make it much more valuable plus you can

1:35:37

also have high level as a downsell so

1:35:40

instead of for example you charging

1:35:41

thousands of dollars per month for your

1:35:43

ad Services you can also have a down

1:35:46

sell meaning the people that are not a

1:35:48

good fit for ads you can now still

1:35:50

charge them $300 per month just just to

1:35:53

use your wh labeled version of go high

1:35:56

level you slapped your logo on it and

1:35:58

you're good to go you can charge

1:36:00

anywhere from 150 to $300 per month just

1:36:04

for that if you set it up properly the

1:36:06

next one is go high level SAS and

1:36:08

offering this as your service I'm

1:36:10

talking reputation management review

1:36:12

campaigns database reactivation

1:36:14

campaigns website in a day you can do

1:36:17

custom websites all the appointment

1:36:19

booking stuff or you can do autois call

1:36:21

text back meaning they get a text if

1:36:24

they miss a call or even just help them

1:36:26

with their tracking and I'm going to

1:36:27

dive into each one of these specifics

1:36:29

I'm going to show you everything the

1:36:30

high level has here on my screen I'm

1:36:32

going to show you how I've grown my

1:36:34

business by doing both I call software

1:36:37

with services in my opinion this is the

1:36:39

best model I used to do freelance

1:36:42

Services I've done the agency stuff I've

1:36:44

also sold just SAS and I've landed on

1:36:46

this and it's helped me scale to

1:36:48

multiple six figures in profit while

1:36:50

traveling the world full-time and I'm

1:36:52

going to show you exactly how we use it

1:36:54

now before we dive into these specifics

1:36:56

you might be wondering dude who in the

1:36:58

world is going to be paying $300 just to

1:37:01

use your wh labeled go high level SAS

1:37:03

and why don't they just set up their own

1:37:05

account and pay $100 directly to go high

1:37:07

level so let's tackle that this company

1:37:09

right here is called Podium and Podium

1:37:12

charges as you can see right here about

1:37:14

$300 per month to do some contacts they

1:37:17

do online reviews website chat text

1:37:19

marketing Payment Processing that's

1:37:21

literally less than half of what we are

1:37:23

going going to offer them for $300 per

1:37:25

month you can look at the product you

1:37:26

can look at what else they do they have

1:37:28

multiple plans and they make hundreds of

1:37:31

millions of dollars you can Google their

1:37:33

revenue if you're in disbelief and

1:37:34

here's another company that's called

1:37:36

birdeye and they're doing pretty much

1:37:38

the exact same thing that we are

1:37:40

offering and once again also charging

1:37:42

$300 per month to do everything that we

1:37:45

can do except we can do it better cuz we

1:37:47

work with the local businesses directly

1:37:50

and we help them solve their exact

1:37:52

problems and once set it up one time

1:37:54

they're going to keep using it I have

1:37:56

clients that I've worked with for many

1:37:57

many years and I haven't spoken to them

1:37:59

in over 6 months cuz once you set it up

1:38:02

and their front desk their office they

1:38:04

themselves use it they don't have to

1:38:06

speak with you right it's integrated

1:38:08

into their business look at all the

1:38:09

stuff that birdy here is doing we can do

1:38:12

absolutely all of that except go one

1:38:14

step further and help our clients help

1:38:17

our customers integrate it directly into

1:38:20

their business specifically to their

1:38:21

business and once again you can GOOG

1:38:23

Google bird ey as well look at their

1:38:25

revenue look at how much money they're

1:38:26

bringing in if you're in disbelief all

1:38:28

right so here's how you're going to use

1:38:30

go high level for your agency or for

1:38:32

your freelancer business or even for

1:38:34

your SAS company if that's the direction

1:38:36

that you want to start you're are going

1:38:37

to get appointments and continue with

1:38:40

your prospecting as you do whatever

1:38:41

strategies you have to get clients and

1:38:43

by the way we have a ton I just

1:38:44

interviewed one of my friends that's

1:38:46

using go high level specifically for

1:38:48

prospecting is doing SMS Outreach and he

1:38:50

closes about five clients per week these

1:38:52

are high ticket clients not $300 a month

1:38:55

clients but ones that pay thousands of

1:38:57

dollars the video is not live yet but

1:38:59

maybe by the time you're watching this

1:39:00

I'm going to have that live and release

1:39:02

so definitely check that out we go very

1:39:04

far in depth into that but if you are

1:39:06

booking appointments in anyway Instagram

1:39:08

Facebook LinkedIn whatever method you

1:39:10

are using to get clients you want to get

1:39:12

them all in here this replaces Ken Le

1:39:15

completely so now all of your

1:39:16

appointments are booking inside of go

1:39:18

high level and we automatically follow

1:39:20

up with them on text message on email

1:39:22

and you can follow up with them with

1:39:24

certain dates right 3 days before the

1:39:26

event text them this one day before 5

1:39:29

minutes before send them a zoom link if

1:39:31

they don't click on the zoom link do

1:39:33

this and so that's part of the workflow

1:39:35

features and also you can tab your

1:39:37

appointments as closed not closed

1:39:39

followup whatever and now a different

1:39:41

segment a different sequence goes out to

1:39:43

your potential clients let's say you

1:39:45

speak to someone they don't close they

1:39:47

don't pay you so now you move them to

1:39:49

this column you attach a certain tag and

1:39:52

now they're getting text messages 3

1:39:54

months from now 6 months from now and so

1:39:56

on plus you're building your list so if

1:39:58

you get a case study if you get a

1:39:59

testimonial if you get a new project

1:40:01

that you complete you can now send that

1:40:03

to them in the future and get them back

1:40:05

into your funnel and get more clients

1:40:07

just by keeping everything in one place

1:40:10

and so as you can see here you have your

1:40:11

conversations tab this is where you're

1:40:12

going to have all your conversations

1:40:14

with potential clients also when you

1:40:16

link up your Facebook your Instagram

1:40:18

whatever all the conversations go inside

1:40:20

here then you have your calendars this

1:40:21

is where people book you mark them as

1:40:23

closed not closed and you can set up

1:40:25

different automations to go out there

1:40:27

contacts that's every single lead that

1:40:28

has come in or people that you spoke

1:40:31

with and booked into your calendar the

1:40:33

opportunities tab is like a CRM where

1:40:35

you can drag and drop things right so

1:40:37

you can see that here again I can't go

1:40:40

super far in depth here cuz I'm going to

1:40:42

just have to blur everything anyways but

1:40:43

you can take one of these cards and you

1:40:45

can move it let's say to no answer they

1:40:47

get a different text message they get a

1:40:48

different email that sends when they do

1:40:50

that then we have the payments tab where

1:40:52

basically you link up your stripe and

1:40:54

you can send invoices right from within

1:40:56

this tab you set up reoccurring invoices

1:40:58

one-time invoices and you can include

1:41:01

this invoice Link in text messages as

1:41:02

well so if someone doesn't pay you can

1:41:04

automatically remind them to pay inside

1:41:06

of here inside of the marketing tab you

1:41:08

can link up all your social media

1:41:09

accounts and actually post directly to

1:41:12

social media from inside here you set up

1:41:14

email campaigns have templates for those

1:41:17

campaigns and tons of other stuff but

1:41:18

honestly if I talked about every single

1:41:20

feature we would just be here for way

1:41:22

too long big thing that we use it for

1:41:24

also is funnels anytime you run any kind

1:41:27

of campaign we build all of our funnels

1:41:29

inside here our websites are inside here

1:41:31

all the forms the surveys everything is

1:41:34

very easy to see cuz it's all in one

1:41:36

place and then for most people it's not

1:41:37

going to be too relevant but there's

1:41:39

also a memberships tab where you can

1:41:41

create courses have videos all that

1:41:43

stuff inside here and the other features

1:41:45

are more so for your clients let's say

1:41:47

you have the reputation tab so if you're

1:41:49

working with local clients they care a

1:41:51

lot about reviews you can help them get

1:41:52

reviews by having like review campaigns

1:41:55

and reputation management campaigns I

1:41:56

have other videos around that so I'm not

1:41:58

going to cover that but that's all

1:42:00

inside here under that tab then you have

1:42:02

the reporting tab which allows you to

1:42:05

show your clients all the reports of

1:42:07

everything if they want to see it how

1:42:08

much website traffic they're getting

1:42:10

right their Facebook ad and their

1:42:12

results how many calls they're getting

1:42:13

how many appointments that they're

1:42:14

getting you see everything so if you're

1:42:16

using this for your agency honestly you

1:42:19

really need to only be on the $97 per

1:42:22

month plan that one's perfect if you

1:42:24

don't have clients on here I have

1:42:25

friends that are in the Ecom space

1:42:27

meaning they work with e-commerce

1:42:28

clients so it's not super relevant to

1:42:29

them but they still use it for their

1:42:31

agency because it centralizes everything

1:42:34

and it's cheaper than clickfunnels so

1:42:37

it's really a no-brainer I'm sure you've

1:42:38

already seen this graphic right here

1:42:40

which is the CRM right unlimited sales

1:42:42

funnels so if you tried to get all of

1:42:44

this separately it's going to be quite

1:42:46

expensive right you have the mobile app

1:42:48

the tracking the call the workflow

1:42:50

automations the courses 2way Ms you can

1:42:54

get all of this for your agency at $97

1:42:57

per month the next plan over the 297 is

1:43:00

where you can have unlimited clients

1:43:01

into your account and so the way that

1:43:03

works is you would go into here and you

1:43:06

can set up your clients right here as

1:43:08

you can see we have all of our clients

1:43:10

here and they each had their own

1:43:11

separate sub account so we have one for

1:43:13

our agency then we have one for our

1:43:15

clients as you can see it's still

1:43:16

loading here so there's all of our

1:43:18

clients I'm not going to go through all

1:43:19

that but that's how you would set it up

1:43:21

so you pay one time and he essentially

1:43:23

if you can get one client it pays for

1:43:25

the whole software even if you're just

1:43:26

doing SAS and just being cheap and

1:43:29

offering this for $300 a month so now

1:43:31

let's dive into why do clients actually

1:43:34

use this and why do they continue paying

1:43:37

you $300 per month when they can just go

1:43:39

to high level themselves so the first

1:43:41

thing is you're setting this all up for

1:43:42

them most local business owners they

1:43:44

have more money than they have time I

1:43:46

know a lot of people don't realize that

1:43:48

but it's true a business owner is not

1:43:50

going to set up their own account go

1:43:52

learn how to buy phone numbers go learn

1:43:54

how to set up a website or go learn how

1:43:56

to set up different complicated

1:43:57

workflows so here's an example of a

1:43:59

workflow lead comes in and adds them to

1:44:02

our pipeline right to that stage where

1:44:04

you can drag and drop things then we

1:44:05

send them an email then we send them a

1:44:07

text then we wait 2 minutes did they

1:44:09

reply to our text you can also set it up

1:44:11

did they click on a link in our text did

1:44:13

they click on a link in our email yes

1:44:15

was it positive no yes if yes do this

1:44:18

right send them the booking link or if

1:44:20

you have ai you can have a full-on

1:44:22

conversation let me show you how we're

1:44:23

actually using AI also and integrated it

1:44:26

inside of our go high level to provide

1:44:28

even better Services as you can see this

1:44:31

is zapier we integrated open AI gpt3

1:44:34

into go high level and this is the

1:44:37

prompt that we are using again this is

1:44:39

very complex I'm not going to dive into

1:44:41

it but essentially we're adding in live

1:44:43

chat and we're helping our clients book

1:44:45

more appointments automatically without

1:44:48

them trying now let me show you

1:44:49

generally how it works Your Role is to

1:44:51

support customers with the sales of

1:44:53

their homes right so potential client

1:44:56

objective build customer report by

1:44:58

following the rules of conversation

1:44:59

provided right a reply via SMS ask

1:45:02

simple questions and so forth and we

1:45:04

fully integrate it so that way our AI is

1:45:07

able to have a full conversation greet

1:45:10

them introduce themselves ask opening

1:45:12

questions and even book appointments let

1:45:13

me show you so this is what I mean first

1:45:16

text hey Andrew saw you're interested in

1:45:17

growing your business with funnels and

1:45:19

marketing so let's say you get a new

1:45:21

lead someone inquires to speak with you

1:45:23

they say who is this right hey Andrew

1:45:26

this is Antoine from you know blank this

1:45:28

is a just a sample company we came up

1:45:30

with we aim to help businesses grow

1:45:31

their sales through funnels and

1:45:33

marketing are you interested I could be

1:45:35

great again this gray text is all AI

1:45:38

great before I can provide you with more

1:45:40

information I need to ask you a few

1:45:42

questions to get a better understanding

1:45:44

yes let's keep going so as you can see

1:45:46

AI is having a full-on conversation and

1:45:48

it's handling a buyer that's not even

1:45:50

really interested so you can use this

1:45:52

for your agent see or you can use it for

1:45:54

your client businesses great wonderful

1:45:57

what's your current monthly Revenue

1:45:59

right so we're pre-qualifying them as

1:46:01

well let's say they say 2,000 so from

1:46:03

here we go ahead and we say okay great

1:46:05

congratulations I think we can help you

1:46:07

our team of experience professionals I'm

1:46:09

not going to read all this but can we

1:46:10

get you scheduled with a funnel expert

1:46:12

this week from 9 to 5 PST they said yes

1:46:16

great I have two spots available so we

1:46:18

have ai checking our calendar and

1:46:21

booking them in for a spot now neither

1:46:23

of those times works so I wanted to try

1:46:24

to trick the AI and let's see what

1:46:26

happens no problem how about this time

1:46:28

do you have anything next week once

1:46:29

again we're giving a lot of uh feedback

1:46:31

and I'm trying to mess it up sure how

1:46:34

about Monday blank let's do Monday

1:46:35

awesome your appointment is scheduled

1:46:37

done now we have appointment reminders

1:46:39

plus we're sending them a link to case

1:46:42

studies and proof so that way we can

1:46:44

pre-qualify them as well so not only can

1:46:46

you use this for your agency but also

1:46:48

for clients now the cool thing for you

1:46:50

is you don't have to be techsavvy a

1:46:52

because we give templates to all this so

1:46:54

you can just take all the stuff that

1:46:55

I've used in my company and everything

1:46:57

I've used to scale my agency and you can

1:46:59

just import it into your account have it

1:47:00

all done have it all pre-built I have

1:47:02

the link below this video or you can go

1:47:05

in and just figure this out one time and

1:47:07

if you work with one Niche everything is

1:47:09

copy and paste right if you figured out

1:47:11

one time for a roofer and now every

1:47:13

roofer you sign on in different cities

1:47:15

in different states different whatever

1:47:17

you can copy and paste it and it's

1:47:18

customed to them so maybe they do

1:47:20

something that's slightly unique maybe

1:47:21

they enjoy metal Roofing instead of

1:47:23

regular Roofing now you can go in and

1:47:26

help them just slightly tweak some text

1:47:28

messages they're not going to go in and

1:47:30

do all this stuff themselves they're not

1:47:32

techsavvy you can do all of this even if

1:47:34

you're not tech-savvy if you don't

1:47:36

understand how to use this platform you

1:47:38

don't have to be an expert you can go in

1:47:40

chat with high level support ask me for

1:47:42

support and you'll have all this stuff

1:47:44

done you can customize it to the

1:47:45

business and I'll think about how

1:47:47

valuable this is right a lead comes in

1:47:49

right now a local business owner

1:47:51

somebody calls their business if they

1:47:53

miss it a lot of times they don't even

1:47:55

call them back and that's called autois

1:47:57

call text back meaning thead comes in we

1:48:00

want to text them automatically if you

1:48:02

think about it if you need a plumber

1:48:03

let's say right something is leaking

1:48:05

your fridge is leaking and there's a

1:48:07

puddle on the floor you want someone to

1:48:09

come out right now so you call the first

1:48:12

plumber and he's busy he's busy doing

1:48:14

something he's in someone's home and he

1:48:16

does not return that call right away it

1:48:18

takes him maybe an hour maybe two hours

1:48:20

they already called someone else right

1:48:21

they've already moved on but if you

1:48:23

install something like automatic text

1:48:25

messages for every single person that

1:48:27

call we might have saved that lead so

1:48:30

instead of it just being a phone call

1:48:32

you can say something like this like we

1:48:34

have in this specific workflow hey sorry

1:48:37

we missed your call can you tell me a

1:48:38

little bit more about how we can help

1:48:40

you and then we started a conversation

1:48:42

and if they have salespeople you can

1:48:44

also assign it to different users right

1:48:46

all automatically so we text them and

1:48:48

then we also notify the client we text

1:48:51

the client we notify them again you have

1:48:52

a mobile app too that the client

1:48:54

downloads and you notify that client

1:48:56

look this is what we have going on you

1:48:58

have to respond to this lead and we give

1:49:00

them another chance to sell it at the

1:49:02

very least we start a conversation with

1:49:04

that potential lead with that potential

1:49:06

customer and we help them trust me when

1:49:08

I say a lot of business owners are not

1:49:09

setting this up they do not have these

1:49:11

systems in place they're way too busy

1:49:13

operating their business and once again

1:49:15

you set this up one time and we're all

1:49:17

good and this only fires as you can see

1:49:19

here at the top incoming columnist busy

1:49:22

or it hits it's a voicemail and that's

1:49:23

not to mention all the other ones that

1:49:25

we have inside of here as well a lot of

1:49:27

business owners never check their

1:49:29

Facebook page they never check their

1:49:30

Google my business page to see if they

1:49:32

have any messages we do all of that and

1:49:34

everything goes under the conversations

1:49:36

tab right here on the leftand side so

1:49:38

that they always love you the other huge

1:49:41

one here is send review request getting

1:49:44

reviews for local business owners is

1:49:46

insanely valuable and yet no one does it

1:49:49

that's exactly how this company right

1:49:51

here started they started with just

1:49:53

reviews and they scaled their entire

1:49:54

business just on this one service

1:49:57

reputation management so what we can do

1:50:00

is instead of sending people let's say a

1:50:02

direct link to a Google my business page

1:50:05

we can now send them a link that goes to

1:50:07

a funnel we ask the customer about their

1:50:09

experience and then if it's positive we

1:50:11

can redirect it to Google my business

1:50:14

where they can leave that review and

1:50:15

local business owners love this and

1:50:17

before you think if that's legal if it's

1:50:18

not legal look into birdeye they make

1:50:21

hundreds of millions of dollars and this

1:50:22

is exactly what they do we've taken a

1:50:24

funnel similar to theirs we rebuilt it

1:50:26

and that's exactly what we do for

1:50:27

clients so if you are providing High

1:50:30

ticket services for clients like ad

1:50:32

management you can also create different

1:50:34

pipelines like this and help them track

1:50:37

everything better so no longer are you

1:50:39

just delivering leads for clients but

1:50:41

you're also following up with their

1:50:43

leads as well and thus you're helping

1:50:45

them make more money right you're

1:50:46

automatically responding it's making you

1:50:48

stand out I will do a sales call with a

1:50:50

potential client and they said oh well

1:50:52

we've already SP spoken to a bunch of

1:50:53

different agencies they all run Facebook

1:50:55

ads and I say okay great Facebook ads is

1:50:57

maybe oneir of the equation the other

1:50:59

2/3 as you know is what happens after

1:51:02

the lead comes in how fast do you

1:51:04

nurture them what do you say right how

1:51:06

do you say it we already have all the

1:51:08

winning templates so if you move forward

1:51:09

with us not only do we run your ads but

1:51:11

we give you proven templates that just

1:51:14

work plus we help you build your online

1:51:16

reputation get more reviews which will

1:51:18

then turn to more customers we're doing

1:51:21

all this so really we're making a

1:51:22

no-brainer to work with us so is go high

1:51:24

level necessary I would say absolutely

1:51:27

look it's completely risk-free they do a

1:51:29

30-day free trial you can check out the

1:51:31

link below if you want that 30-day free

1:51:33

trial and then best case scenario this

1:51:35

absolutely works really well for you

1:51:37

when you use it in your agency but also

1:51:39

for all your clients or if you have no

1:51:41

clients yet you can just downgrade to

1:51:42

the $97 per month it'll help you

1:51:44

Prospect it'll help you get clients and

1:51:47

then you can upgrade whenever you're

1:51:48

ready whenever you have clients paying

1:51:49

for it meaning you don't even pay for it

1:51:51

out of pocket or or if you already have

1:51:53

clients you can sign up for the 297 plan

1:51:56

or the 497 plan the biggest difference

1:51:58

in the plans is if you are a standard

1:52:01

agency honestly the 297 plan is going to

1:52:03

be more than enough you can have

1:52:05

unlimited accounts unlimited team

1:52:06

members users you can still white label

1:52:09

it right you can put your logo here at

1:52:11

the top and the other cool thing that we

1:52:12

didn't even mention is you can track

1:52:14

which leads actually came from what ads

1:52:17

meaning if we track right here right

1:52:19

they got a bunch of sales from one

1:52:21

source as we scroll down right here you

1:52:23

can see okay Facebook ads are bringing

1:52:25

in a quar million dollars we can see

1:52:28

exactly which ads brought in what sales

1:52:30

so we can do more of those ads instead

1:52:32

of just doing lead campaigns and not

1:52:34

tracking anything further than that but

1:52:37

if you want more capabilities and you

1:52:39

want to take it one step further you

1:52:41

want to get the SAS plan what clients

1:52:43

are able to do is automatically onboard

1:52:45

themselves meaning they can pick a

1:52:46

payment plan and it'll automatically

1:52:48

build this whole account for them and

1:52:50

import your what they call snapshot so

1:52:52

it'll import everything that you built

1:52:53

right everything that we covered here

1:52:54

today you have it pre-built for your

1:52:56

Niche your industry automatically

1:52:58

Imports it into the new account plus the

1:53:01

other cool thing about it is a you're

1:53:03

you're allowed to AB test your funnels

1:53:06

meaning you go under sites here you

1:53:08

check out the funnels and you can ab

1:53:10

test right you can split test so now if

1:53:12

you have ads that are running you can

1:53:13

have it on one page a second page and

1:53:15

see which one does better which one gets

1:53:17

more leads and we use that for our

1:53:19

clients as well now the cooler thing

1:53:22

also is you can rebu for phone numbers

1:53:24

and for emails meaning if your client is

1:53:27

sending a th000 texts through your

1:53:29

platform or a th000 emails cuz they have

1:53:30

automated follow-ups then you can

1:53:33

upcharge that meaning if it costs you

1:53:35

this isn't the price but if it costs you

1:53:37

a penny to send a text message you can

1:53:39

charge them two pennies so you're making

1:53:42

profit the more they use your platform

1:53:44

so it's truly a SAS and you can make

1:53:46

that profit on top of your $300 per

1:53:48

month that you are charging if you are

1:53:50

thinking about just offering this as a a

1:53:52

SAS and that's it my recommendation is

1:53:55

you can definitely do that get some

1:53:56

clients right get your first couple

1:53:58

thousand online but also while you're

1:54:01

doing that start to learn High ticket

1:54:04

skills okay like Facebook ad management

1:54:06

custom websites so we charge anywhere

1:54:07

from four to $6,000 for a website you

1:54:10

can learn copyrighting funnel design

1:54:13

anything because when you use our model

1:54:15

of software with Services you can get

1:54:18

the benefits of Both Worlds you can

1:54:20

scale very quickly to over 10,000

1:54:23

per month with extremely high profit

1:54:25

margins plus also always have something

1:54:28

to sell so even if someone's not

1:54:29

qualified you have a service that's

1:54:32

repetitive that you can sell so you're

1:54:34

making reoccurring monthly income and

1:54:37

you're not tied to the hourly wage of

1:54:40

copyrighting or building websites where

1:54:42

it's one and done or even ad Services

1:54:44

right because if a client wants to leave

1:54:45

in three four months then you have to go

1:54:47

out and get new clients but with this

1:54:49

they stick on for longer and we've had

1:54:50

clients cancel their ads services but

1:54:53

then come back 4 months later 5 months

1:54:55

later because they're still using this

1:54:57

every single day and then they say hey

1:54:58

by the way I want to restart for another

1:55:00

three months or so and that's something

1:55:02

you can take advantage of high level is

1:55:03

a massive company they throw events

1:55:06

every single year they have an awesome

1:55:08

Facebook group where they do q&as they

1:55:10

have a live Zoom call that you can jump

1:55:12

into if if you ever need support you

1:55:13

need help actually setting all this

1:55:16

stuff up which by the way it's very

1:55:18

simple very clear and after you get a

1:55:20

couple clients honestly you can just

1:55:22

hire a go high level expert meaning you

1:55:23

don't do this stuff yourself you just

1:55:25

get clients and then you have a

1:55:27

performance marketer that manages the

1:55:29

performance for all of your clients if a

1:55:31

client wants to change a text message or

1:55:33

change something on their website or

1:55:34

their funnel you can have an employee

1:55:36

that does all of that you can have a

1:55:37

virtual assistant overseas that you're

1:55:40

paying maybe 5600 $700 per month and

1:55:42

they do everything for you so all in all

1:55:44

high level has helped me scale my agency

1:55:47

very very far and honestly all the

1:55:49

agencies that I know that are doing most

1:55:52

multiple Millions per year when I go to

1:55:54

networking events when I meet other

1:55:56

agency owners they're all using high

1:55:58

level and some of them don't even use

1:55:59

all the features that we just named

1:56:01

today honestly just one of these

1:56:02

features you can charge $150 $200 per

1:56:06

month for them to use cuz if you think

1:56:08

about how valuable it is and how much

1:56:09

time it's saving for the business owner

1:56:11

it's all worth it starting a go high

1:56:14

level SAS business is not what you think

1:56:17

but I still think it's one of the best

1:56:19

ways to make money online while building

1:56:21

real skills that will transfer into

1:56:24

everything that you do look last year I

1:56:27

literally sold everything I moved out of

1:56:29

my apartment I sold everything I have a

1:56:32

suitcase and I have a backpack and I

1:56:34

started traveling the world I'm in

1:56:36

medine Columbia right now and I have

1:56:39

been living out of airbnbs now for over

1:56:41

a year and it has been absolutely

1:56:43

amazing I did this because of one

1:56:45

business it is this business it is my go

1:56:48

high level SAS agency that has allowed

1:56:51

me to travel and live the life of my

1:56:53

dreams and hit all of my goals and you

1:56:56

can do the same if you set it up

1:56:57

properly from the beginning and you have

1:57:00

the right mindset going into this

1:57:02

business now look I didn't have any

1:57:04

other companies I didn't have any other

1:57:06

revenue streams this was my main and

1:57:08

only thing that I was focusing on and

1:57:11

this was the main thing that I was

1:57:13

growing and honestly I could have

1:57:15

started traveling way sooner than I did

1:57:18

but I wanted to make sure I was locked

1:57:19

in I wanted to make sure I was

1:57:21

financially free before actually getting

1:57:23

rid of everything I remember sitting at

1:57:25

a cubicle at my old job that had

1:57:28

hundreds and hundreds of employees and I

1:57:30

had a picture of a beach right next to

1:57:33

me as I was working and I was actually

1:57:36

writing code and so I was looking at

1:57:38

this and I always just envisioned you

1:57:40

know what I'm going to quit and I'm

1:57:41

going to travel the freaking world one

1:57:43

day and I always would look at this

1:57:45

photo every day I would come in I was

1:57:47

only there for about a year a little bit

1:57:49

less than a year but this was always my

1:57:52

goal I always wanted to travel full-time

1:57:54

and I always wanted to be a digital

1:57:56

Nomad and live that lifestyle and trust

1:57:59

me when I say I've tried a bunch of

1:58:01

different business models I've looked

1:58:03

into a bunch of different stuff

1:58:04

everything from e-commerce I've had

1:58:06

websites SEO I've done all sorts of

1:58:08

different freelancing but this right

1:58:10

here is what has actually allowed me to

1:58:13

build the lifestyle that I actually

1:58:15

wanted thing is there's so much that's

1:58:17

unsaid about this business model that I

1:58:20

had to figure out on on my own and I'm

1:58:23

going to try to summarize all of that

1:58:24

stuff and give it to you in this video

1:58:27

which might take me a couple minutes

1:58:29

here to explain so by all means if you

1:58:31

have a cat video or you want to scroll

1:58:33

through Tik Tok and get that dopamine

1:58:35

rush and by all means go do that all

1:58:38

right so let's dive in it has been my

1:58:40

experience that if you want to grow and

1:58:43

you want to grow very quickly and you

1:58:45

want to get to a high Revenue point

1:58:48

maybe it's 10K a month maybe it's 20K a

1:58:49

month whatever your goal is I think the

1:58:52

first thing you need to do is actually

1:58:55

figure out why you are doing this in the

1:58:58

first place okay why are you growing the

1:59:00

business why are you getting clients

1:59:02

because this will get hard it will get

1:59:05

hard and it will get annoying you're

1:59:07

going to have to do Outreach and if you

1:59:09

don't have a good enough reason as to

1:59:11

why you're doing any of this it's going

1:59:13

to be way easier to give up when you get

1:59:15

home from work or when you get home from

1:59:16

school or when you get home from

1:59:19

whatever activity it is that you do all

1:59:22

day you're going to be demotivated

1:59:24

you're going to be tired and for you to

1:59:26

sit there and work on this in your after

1:59:28

hours it's going to be a bit of a grind

1:59:30

in the beginning but it is still so so

1:59:32

worth it but you need to have that in

1:59:35

your mind second thing is you want to

1:59:37

focus on what you want your business to

1:59:39

look like are you building this business

1:59:41

to get to 50K a month or 100K a month do

1:59:44

you want to build some huge agency where

1:59:47

you're servicing hundreds and thousands

1:59:48

of clients or do you just want a freedom

1:59:51

business that that allows you to travel

1:59:53

be a digital Nomad maybe you want to

1:59:54

make 5K a month 10K a month 15K a month

1:59:57

by the way even if you make 5K a month

1:59:59

you can still travel to pretty much well

2:00:01

almost any country and still live an

2:00:04

amazing life just off that if you have

2:00:07

your number and if you have your goal

2:00:09

and why you're even building this in

2:00:11

your mind it'll give you a good game

2:00:13

plan of something that you're working

2:00:14

towards and you'll have a revenue goal

2:00:17

as well that you want to hit it has been

2:00:19

my experience that if you want to get to

2:00:21

whatever Revenue goal that you have ASAP

2:00:24

you need to develop you need to learn

2:00:27

some kind of high ticket skill that you

2:00:29

can also offer on the backbone of go

2:00:31

high level so you want to have your high

2:00:33

level SAS right as your Baseline income

2:00:36

that's always going up so it's always

2:00:38

going up slowly and steadily but you

2:00:41

want to have a high ticket skill as well

2:00:43

that you can offer and not only service

2:00:46

your clients better but actually make

2:00:48

more money so here's an example if you

2:00:50

have four clients and you're charging

2:00:52

them $300 per month that's great right

2:00:55

that's still a good amount of clients

2:00:57

that's a good Revenue point that you're

2:00:59

at you're making

2:01:00

$1,200 per month and by the way even

2:01:02

that income think about real estate

2:01:04

think about what people actually put

2:01:06

into the market to generate those

2:01:08

returns someone might buy a house for

2:01:11

150k 200k 250k and look I'm not a real

2:01:15

estate expert but you can buy a house

2:01:17

and if you're getting that return of a

2:01:18

grand a month that's a good Roi right

2:01:21

that's what people will want and so for

2:01:23

you to be generating that income online

2:01:25

right completely remote is amazing and

2:01:28

that's still a huge win but if you take

2:01:30

that and if you simply offer a high

2:01:32

ticket skill let's say you learn

2:01:34

Facebook ads maybe you learn Google ads

2:01:36

and you can do all this stuff on you to

2:01:38

me for $20 $40 there's nothing stopping

2:01:42

you from learning High ticket skills

2:01:44

take this offer it to your clients offer

2:01:47

it to them they will love you maybe not

2:01:49

everyone will sign up but just to keep

2:01:51

this example simple let's say all of

2:01:52

them sign up for $1,000 a month package

2:01:55

which is cheap we charge minimum $1,500

2:01:58

per month right let's say you're you

2:02:00

want to be cheap you charge 1,000 a

2:02:02

month that's $4,000 per month so instead

2:02:05

of you making 1,200 you're now making 4K

2:02:09

per month and you can give them the go

2:02:10

high level stuff on the back end like

2:02:12

for free so you can say a th000 includes

2:02:13

everything and that is trust me that is

2:02:15

cheap there's tons of other agencies

2:02:17

even here I go to networking events I go

2:02:19

to masterminds everyone here is charging

2:02:21

way more than that 1,500 2K 2500 is the

2:02:25

standard so when you can offer services

2:02:28

like this you can instantly forx your

2:02:30

income so instead of just offering SAS

2:02:32

and constantly chasing new clients learn

2:02:34

more skills and offer something that's

2:02:36

high ticket now you don't want to go too

2:02:37

far extreme and just do smma either

2:02:41

because a lot of these smma guys what

2:02:43

they do is they just do Facebook ads or

2:02:46

just Google whatever and if they lose

2:02:47

clients let's say they sign three four

2:02:49

clients and they're making 8K a month

2:02:52

but in three months if all their clients

2:02:54

leave they're back at zero they

2:02:56

literally have no income anymore right

2:02:57

because they're not onboarding their

2:02:59

clients they're not offering go high

2:03:00

level SAS so you want to be in between

2:03:03

that's why I like to preach software

2:03:04

with Services you have the software you

2:03:07

have additional services so if your

2:03:09

client wants services for 3 months and

2:03:11

then they go back down to software

2:03:12

that's still great as you get clients

2:03:14

for this business your Baseline income

2:03:17

always goes up and it's always improving

2:03:20

it's always growing and if if you are

2:03:22

selling SAS Services look minimum $2 to

2:03:25

$300 per month if it's just like a

2:03:27

simple website maybe you can do $50 a

2:03:30

month but if you're doing anything SAS I

2:03:32

recommend doing at least 300 a month if

2:03:34

you can't charge 300 a month it means

2:03:36

you're just not providing enough value

2:03:38

so the problem is not the SAS the

2:03:40

problem is your sales skills and that's

2:03:42

what you need to level up which leads me

2:03:44

to my next Point everyone out here that

2:03:46

is pitching go high level SAS or these

2:03:48

automations they talk about everything

2:03:50

all at once and they bum Bard the

2:03:52

potential client with way too much

2:03:54

information way too much info and they

2:03:57

just confuse the heck out of this person

2:03:59

that they're speaking to look these are

2:04:01

local business owners they don't know as

2:04:03

much as you they might not even be

2:04:05

techsavvy you can't go in and say

2:04:07

reviews and we're going to do a Dr and

2:04:09

you're going to have to send me a list

2:04:10

they're going to be so confused that

2:04:11

they're never going to move forward with

2:04:13

you they're going to think that you are

2:04:15

adding to their plate instead of

2:04:17

automating things and taking things away

2:04:20

from their plate right any one of the

2:04:21

these Services I promise you you can

2:04:23

charge $200 to $300 per month for if you

2:04:26

properly show the value lead followup

2:04:29

Google reviews Dr campaign appointment

2:04:32

booking even reporting any one of these

2:04:35

Services every single business owner

2:04:38

needs if you show them the value and

2:04:40

don't vomit information they're going to

2:04:43

love you and sometimes clients don't

2:04:45

even know what they need which is why

2:04:47

you have to find the paino in their

2:04:50

business meaning when you're speaking to

2:04:52

them on zoom and you do a proper demo

2:04:54

call which is what I recommend you can

2:04:56

diagnose their problems in their

2:04:58

business and give them a solution you

2:05:00

can build them a solution now when you

2:05:03

work with one Niche and one industry you

2:05:06

can really systematize everything cuz

2:05:07

now you know what the problem is in that

2:05:09

Niche and once you solve it one time you

2:05:12

can copy and paste it over and over and

2:05:14

over and over again from many different

2:05:16

business arms so you want to get them in

2:05:18

with what sounds attractive and then you

2:05:20

can show them all the other features so

2:05:22

I don't even show people for example the

2:05:25

content poster right the social media

2:05:27

Planner on go high level until they're

2:05:29

already a client until we're already

2:05:31

delivering services for them and then I

2:05:34

show them all the other stuff look by

2:05:35

the way we're going to automate your

2:05:36

reviews so every time you close a client

2:05:38

you can check off closed and it'll

2:05:40

automatically send them to this review

2:05:42

funnel which will save bad reviews and

2:05:44

have them never be published also we're

2:05:46

going to add this live chat we're going

2:05:48

to add these automations we can automate

2:05:50

appointment booking and then they love

2:05:52

you when you sell them on one thing but

2:05:53

then you overd deliver as soon as

2:05:55

they're on boarded and you show them

2:05:56

everything and you integrate everything

2:05:58

and you just make sure that they're

2:06:00

using it right that's the biggest key

2:06:02

point after you onboard clients and they

2:06:04

are using all the different features in

2:06:06

the first 30 days in the first week two

2:06:09

weeks and if you're always just

2:06:10

following up with them just making sure

2:06:12

that they love you then they are going

2:06:14

to stick with you that is the biggest

2:06:15

sticking point how much they use it in

2:06:18

the first 2 weeks determines on whether

2:06:20

they're a client with you for one month

2:06:22

or one year or 10 years look I've had

2:06:25

clients where I onboarded them and

2:06:26

talked to them a lot in the first month

2:06:28

and then I talked to them once a month

2:06:30

and now I haven't talked to them in over

2:06:32

6 months and when I look at their

2:06:34

account they're using high level every

2:06:36

single day so now I can sit back and

2:06:40

even if I don't want to run ads right so

2:06:42

we do run ads but even if I paused all

2:06:44

of our ads and we got no clients I would

2:06:46

still be making a very very good income

2:06:50

just off of clients that are using these

2:06:52

automations and I don't talk to them

2:06:54

right they are using it they're seeing

2:06:56

it every single day and it can really be

2:06:59

a passive business once you set it up

2:07:01

this way you really can't expect

2:07:03

business owners to understand all the

2:07:05

stuff right think of your local roofer

2:07:08

that's down the road he's probably

2:07:09

spending most of his day standing on a

2:07:12

roof if you try to send him a payment

2:07:14

Lake and expect him to on board himself

2:07:16

and figure out all the features he's

2:07:19

never going to do that not only will he

2:07:21

most likely never sign up because he

2:07:23

feels like this is way over his head he

2:07:25

won't even see the value in it but if

2:07:27

you set it up for him if you show him

2:07:28

the kind of website that he needs then

2:07:30

he needs a phone number at the top and

2:07:31

then a contact form here and this is

2:07:33

high converting and if you show him that

2:07:35

all he needs to do is download the

2:07:37

mobile app and click one button and it's

2:07:39

going to send review requests and it's

2:07:40

going to help his business like crazy

2:07:42

then he's going to stay with you and

2:07:44

he's not going to want to leave because

2:07:45

you showed him something that he feels

2:07:47

like he never would have even gotten

2:07:49

there if it wasn't for you and he's

2:07:50

going to feel like like you completely

2:07:52

changed his business cuz you're

2:07:54

introducing all this new stuff and

2:07:56

you're just going to be that Tech Guy

2:07:57

for him that's how he's going to view

2:07:59

you wow that's that's my internet guy he

2:08:00

takes care of everything and that's the

2:08:02

position that you want to be in it was

2:08:04

epic tetus that said we have two ears

2:08:07

and one mouth so that we can listen

2:08:10

twice as much as we speak this might be

2:08:13

slightly paraphrased but this is so true

2:08:15

in everything that we are offering we

2:08:17

want to sit down listen to the client

2:08:20

and get them set up properly so they can

2:08:23

see the value in what you're doing for

2:08:25

them and look if you're new and you are

2:08:27

just getting started let's say you don't

2:08:29

have any skills you don't have prior

2:08:31

sales experience you've never built a

2:08:33

website you don't know ads honestly

2:08:35

start learning a lot of stuff on

2:08:37

weekends but what you want to do is just

2:08:39

start offering free trials now I have a

2:08:41

video on how to offer free trials

2:08:43

profitably you don't want to be taken

2:08:44

advantage of but you start offering free

2:08:47

trials and start collecting testimonials

2:08:49

ASAP so even if you knew a Dr campaign

2:08:52

or Google reviews campaign or you just

2:08:54

build someone a website I have another

2:08:56

video on how you can get clients by

2:08:58

building them websites up front I call

2:09:00

it the foot and the door strategy so by

2:09:03

doing all these things you can

2:09:04

absolutely deliver Services up front if

2:09:07

you don't have any prior experience you

2:09:08

can do things that others are not

2:09:10

willing to do right I'm not going to go

2:09:12

out and do a free Dr campaign and Google

2:09:15

review campaign but you might right you

2:09:17

might approach a client and you might

2:09:18

even have a better offer than me cuz I'm

2:09:20

not willing to do that but when you go

2:09:23

in and you genuinely spend all this time

2:09:25

helping them on the phone talking to

2:09:27

clients then they're going to trust you

2:09:30

before they even pay you anything and

2:09:32

then after you deliver that service

2:09:34

whether you book them appointments or

2:09:36

you get them a ton of reviews get on a

2:09:38

zoom call with them and ask them for a

2:09:40

Google review take those and spread

2:09:42

those on your website most clients won't

2:09:45

actually watch them but they'll scroll

2:09:46

through and they'll see how many reviews

2:09:48

you have even if you have a quick win if

2:09:50

maybe you got a client 10 Google reviews

2:09:52

just jump on zoom and ask them so how is

2:09:55

the system working for you and let them

2:09:57

tell you let them Rave about yeah this

2:09:59

is so cool we got 10 Google reviews in a

2:10:01

week from previous customers that's

2:10:03

amazing and you're probably thinking

2:10:04

that's a pretty low amount sure that is

2:10:06

but for a local business owner that he

2:10:08

might have doubled his reviews and he's

2:10:10

been in business for 20 years to him

2:10:13

that's a huge win or you can even

2:10:15

incentivize business owners and say look

2:10:17

I'm going to give you the first month

2:10:18

free as long as you give me testimonials

2:10:21

as long as as you film me a quick

2:10:22

testimonial like this on your cell phone

2:10:24

just hold it talk into a selfie camera

2:10:26

and then you can use that as leverage

2:10:28

for when you get more clients and some

2:10:30

people have this perception that go high

2:10:33

level is saturated or getting clients is

2:10:35

saturated and this is completely wrong

2:10:38

look most people most potential clients

2:10:40

that I do a zoom call with have never

2:10:42

seen go high level in fact if you walk

2:10:46

down the street right walk to the local

2:10:47

restaurant walk to the local whatever

2:10:50

chiropractor and ask about their lead

2:10:52

follow-up system ask them look at their

2:10:54

reviews look at their website look at

2:10:56

what they're doing in their business and

2:10:59

see if you can automate some of it a lot

2:11:01

of these business owners are not doing

2:11:02

any of this they have never seen go high

2:11:04

level go high level is still a blue

2:11:07

ocean and there's a lot of business here

2:11:09

that's up for Brads you just have to get

2:11:11

creative with how you're getting clients

2:11:14

and also build a personal connection

2:11:16

with the client and they're not going to

2:11:17

want to leave we need to remember that

2:11:19

we are solving problems here for

2:11:22

business owners and there's no shortage

2:11:24

of problems that's all that we're doing

2:11:26

a lot of people are trying to fit all

2:11:28

the automations and vomit them on

2:11:30

everyone but that's not the right way to

2:11:32

do it find a problem solve it for the

2:11:34

business owner and they will pay you now

2:11:37

look I have over 150 members in my

2:11:40

private Community now and so I have my

2:11:43

ear to the ground I know what's

2:11:45

happening I know the struggles and the

2:11:47

problems that beginners are facing and

2:11:50

we have some of the best strategies for

2:11:52

sure inside of this community but what I

2:11:55

really find is the main issue is the

2:11:58

mindset a lot of people they've never

2:12:00

faced rejection and they've never had to

2:12:03

self-motivate themselves and really keep

2:12:05

pushing and find that inner drive and

2:12:07

motivation to keep on going it's kind of

2:12:10

tough for some people because they just

2:12:13

can't stick to one thing if they don't

2:12:15

see immediate success they just move on

2:12:17

they're like oh well it doesn't work or

2:12:19

they make up some crazy excuse It's too

2:12:21

saturated it doesn't work it this or

2:12:23

that the the strategy but the issue is

2:12:26

not the strategy the issue is that they

2:12:28

just can't stick with it for long enough

2:12:30

they have bad habits they're eating junk

2:12:33

food they're waking up super late in the

2:12:35

day maybe they're waking up hung over

2:12:37

maybe they're still drinking every

2:12:39

single weekend the issue is internal

2:12:42

look if I did all those things I

2:12:44

wouldn't have any motivation either so

2:12:46

maybe sometimes depending on how bad you

2:12:49

want this what you need to do is cut out

2:12:51

all the negative stuff and just focus in

2:12:54

Just Go monk mode for a little bit and

2:12:56

just grow this business make this your

2:12:58

main priority and give it your attention

2:13:01

the big thing with all of this is that

2:13:03

you have to get good one time right you

2:13:05

have to get good at Outreach one time

2:13:07

you have to get good at sales one time

2:13:09

we are developing a skill and when I say

2:13:12

one time I mean that once you get those

2:13:14

skills you can use them for any business

2:13:17

that you'd like and this is a great

2:13:19

starter business because there's there's

2:13:21

no crazy upfront costs right think about

2:13:23

some of the business owners that we work

2:13:26

with think about the roofer think about

2:13:27

the restaurant how much did they have to

2:13:30

invest to grow their company to even get

2:13:32

their company off the ground before they

2:13:34

have any customers they have to sign a

2:13:36

lease they have to get trucks they have

2:13:38

to get equipment they have to do all

2:13:40

this stuff and invest potentially

2:13:42

hundreds of thousands of dollars before

2:13:44

they've ever had their first client now

2:13:47

that is risk what we are doing here is

2:13:50

we you are literally starting a 30-day

2:13:53

free trial so you don't have to pay

2:13:56

anything and I've seen people get

2:13:57

clients in that first 30 days but even

2:13:59

if you don't even if it takes you two

2:14:01

months 3 months and then you get your

2:14:03

first client and typically after that

2:14:05

first client and after you make that

2:14:06

first dollar online it comes much easier

2:14:09

after that when it rains it pours and

2:14:12

for you maybe it's only $100 a month for

2:14:15

the basic high level plan maybe it's

2:14:17

$300 a month for you as an expense it's

2:14:20

really nothing compared to what actual

2:14:22

business owners that are running

2:14:24

companies actually have to face I think

2:14:27

sometimes all we need is just a little

2:14:29

bit of perspective is a little bit of

2:14:31

realization how blessed we are at being

2:14:34

in this online game do you think the

2:14:37

roofer that is having trouble closing

2:14:39

clients or getting new leads do you

2:14:41

think he has the luxury of just giving

2:14:43

up after he's signed a lease for a truck

2:14:46

or he's signed up a bunch of employees

2:14:49

and now he has to give them work no he

2:14:51

doesn't have that luxury he had he's

2:14:53

forced to go out and figure this stuff

2:14:55

out and for you even though you don't

2:14:57

have that you have to feel that sense of

2:14:59

urgency in your brain in your mind when

2:15:02

you're going out and when you're hunting

2:15:04

for clients I'm going to share with you

2:15:05

some of the biggest things that I wish I

2:15:07

knew when I started my agency I'm going

2:15:10

to share with you a bunch of mistakes

2:15:12

that I see a lot of people making that I

2:15:14

also made and then I'm going to share

2:15:15

with you the correct way of doing things

2:15:18

and the correct way to think about

2:15:20

things when you are just getting started

2:15:22

in this agency space let's start with

2:15:24

the biggest thing that I think can

2:15:26

hinder your success when you are just

2:15:29

starting your company and that thing is

2:15:31

you think that you're going to get

2:15:33

immediate success and you're going to

2:15:35

start making all this tons of money

2:15:37

right from the beginning without knowing

2:15:39

any skills or without actually going out

2:15:41

into the world and talking into the

2:15:43

marketplace and some people just think

2:15:45

that as soon as you sign up you're going

2:15:47

to talk to four business owners and then

2:15:49

all four of them are just going to sign

2:15:50

up they just going to pay you forever

2:15:52

it's going to be the smooth sailing ship

2:15:55

and look at the end of the day although

2:15:57

it's a much easier business model than a

2:15:59

lot of these other business models out

2:16:01

there like for example Roofing if you

2:16:03

wanted to become a roofer you have to

2:16:05

get a truck and you have to invest in a

2:16:06

bunch of equipment if you want to start

2:16:08

that business then you have to hire

2:16:10

employees and it's really just a

2:16:12

stressful business overall compared to

2:16:14

what we're doing here and so a lot of

2:16:16

people get demotivated if they talk to a

2:16:18

couple clients or if they talk to a few

2:16:21

potential leads and they're not

2:16:23

interested or maybe they're too busy and

2:16:24

they're just pushing them off what I see

2:16:26

happening sometimes is they get

2:16:28

demotivated this thinking is kind of

2:16:31

insane to me because imagine when you

2:16:33

were a baby and you first tried to walk

2:16:37

did you get it on your first try

2:16:39

probably not and imagine if you tried to

2:16:41

get up and try to walk and then you fall

2:16:43

over and then you did it once you did it

2:16:45

twice and then you're like you know what

2:16:47

I'm going to be a crawler this whole

2:16:49

walking thing yeah it's it's just not

2:16:51

for me I can't walk I can't run so I'm

2:16:53

just going to crawl my whole life

2:16:55

imagine how insane that sounds No

2:16:56

obviously there's going to be some

2:16:59

mistakes there's going to be some trials

2:17:00

there's going to be some errors you have

2:17:02

to learn and then you have to evolve and

2:17:05

that's how you got to where you are in

2:17:06

life so you know this subconsciously but

2:17:08

for some reason when you Outreach and

2:17:10

you talk to a couple business owners and

2:17:12

it doesn't go your way you're getting

2:17:14

demoralized and that's really hindering

2:17:16

you that's really affecting how you view

2:17:18

this business and then you're getting

2:17:19

this self-doubt like I don't even know

2:17:21

what I'm doing is this even going to

2:17:23

work business owners don't need this or

2:17:25

then you start thinking of excuses oh

2:17:26

this is too saturated and all this stuff

2:17:28

just creeps in and it stops you from

2:17:31

having the life that you actually want

2:17:33

what's crazy is if you get past this

2:17:35

initial stage of self-doubt and not

2:17:38

knowing if what you're offering is going

2:17:40

to actually help business owners it is

2:17:42

stopping you from achieving the life of

2:17:44

your dreams I'm talking about the life

2:17:46

that

2:17:47

99.9% of people will most likely never

2:17:50

get to to experience and I don't even

2:17:52

mean Financial I mean in terms of Life

2:17:54

Freedom right it's one thing to make

2:17:56

money online right make six figures make

2:17:58

multiple six figures but can you be free

2:18:01

can you actually travel can you go to

2:18:04

any country you want can you take time

2:18:06

away from your agency to actually enjoy

2:18:09

life and connect with different people

2:18:10

in that country learn about the values

2:18:13

go to all sorts of different restaurants

2:18:15

see a lot of these like budget Travelers

2:18:17

on YouTube and they're like how to

2:18:18

survive on $20 a day and Cambodia or

2:18:21

Colombia or Mexico and at the end of the

2:18:23

day why would you want to do that why

2:18:25

not just make more money make it remote

2:18:28

and then go to the finest restaurants

2:18:30

that you can and eat good food and not

2:18:33

have to worry about the price and the

2:18:34

crazy thing is about all of this is it's

2:18:36

on the other side of comfort so if you

2:18:39

can get discomfort and even though you

2:18:41

feel a little bit of impostor syndrome

2:18:44

you have to get past that to get to your

2:18:46

goals and to get to the kind of life

2:18:48

that you actually want to live of course

2:18:50

in the beginning it's not going to work

2:18:51

I think you should assume that maybe

2:18:53

your first conversations aren't going to

2:18:55

go as planned you're a beginner you're

2:18:57

just getting started now if you have

2:18:59

sales experience if you have other types

2:19:01

of client facing experiences then it can

2:19:03

move along a little bit faster but all

2:19:06

in all your main goal in the beginning

2:19:08

should just be to get your first client

2:19:11

the first client is the hardest part

2:19:13

after you get your first client it

2:19:15

breaks something in your mind with your

2:19:17

self-belief and then you just kind of

2:19:18

sit back and you're like wo actually

2:19:21

this is possible I did it once why can't

2:19:23

I do it two more times five more times

2:19:26

10 more times and then you can just

2:19:29

scale it from there right in the

2:19:30

beginning you want to find something

2:19:32

that works for you you have to learn all

2:19:34

these different features these different

2:19:35

things how you want to pitch it but I've

2:19:38

seen that after the first client you are

2:19:40

way more likely to get success so don't

2:19:43

focus on oh this is so hard I don't I

2:19:45

don't know if I can get 10 clients 20

2:19:47

clients and so forth that stuff will

2:19:48

come focus on your very first client and

2:19:51

focus on getting that client and then

2:19:53

delivering good results for that client

2:19:55

then you have a system that you can

2:19:56

scale and you have an Outreach method a

2:19:59

message and so forth I think a lot of

2:20:01

people forget that having an agency that

2:20:03

runs on go high level is a tool but you

2:20:07

as a person you still have to level up

2:20:10

and you still have to have all these

2:20:11

skill sets that you need in order to

2:20:14

make this a success in order to have a

2:20:16

lot of success very very quickly what

2:20:19

you need to do is learn the system first

2:20:21

inside and out and there's tons of

2:20:23

courses out there and YouTube videos

2:20:24

that you can binge watch and once you

2:20:27

learn exactly what it can do once you

2:20:29

find an industry that you want to go

2:20:30

into find the real benefit that they're

2:20:33

going to have from your go high level

2:20:35

services and then ASAP go out into the

2:20:38

market and start talking to these people

2:20:41

start communicating with them and

2:20:43

showing them everything that you have

2:20:45

offer a free trial get some results get

2:20:48

some case studies and while you're doing

2:20:50

all that you're you're going to pick up

2:20:51

some income right a $300 a month client

2:20:53

there $500 a month client there maybe

2:20:55

one is just like a website hosting $150

2:20:59

per month client there while you're

2:21:00

doing that you can also learn High

2:21:02

ticket skills cuz some of these business

2:21:04

owners I'll tell you right now we are

2:21:05

here to solve a problem some of them

2:21:08

don't want automations some of these

2:21:10

business owners would much rather pay

2:21:11

you $11,500 per month for you to just

2:21:14

run all their ads they don't want to

2:21:16

have to learn this stuff they don't want

2:21:17

to have to manage this stuff they'd

2:21:18

rather just pay you to handle it and

2:21:20

then if you're learning High ticket

2:21:21

skills like Facebook ads Google ads High

2:21:25

converting website skills then you can

2:21:27

go out to your clients and share with

2:21:29

them these skills and again you can

2:21:31

offer that for free in the beginning as

2:21:33

you're cultivating that now you have a

2:21:34

skill that's paying you 1,000 or 1,500

2:21:37

per month instead of that standard $300

2:21:40

per month plus your clients will love

2:21:42

you way more they'll see a much higher

2:21:44

return on investment and they'll even

2:21:46

stay with you longer because you're

2:21:48

solving more problems so that's the way

2:21:51

I would handle it is first learn the

2:21:53

system and the automations inside and

2:21:54

out and as you start getting money as

2:21:56

you start getting profitable you can

2:21:58

reinvest that into buying different

2:22:01

skills and again you can go on YouTube

2:22:03

and learn Google ads and Facebook ads

2:22:05

but I recommend just go to a website

2:22:07

like you to me and you can buy a course

2:22:09

for $20 and how to do any one of these

2:22:12

things the internet has completely

2:22:14

opened up the world to anyone that wants

2:22:17

to sit down and make money online this

2:22:19

is permissionless go out learn these

2:22:21

skills offer them to the marketplace and

2:22:24

people will pay you and I know this can

2:22:26

be kind of complicated because there's

2:22:28

so much stuff out there you don't know

2:22:30

exactly which services to offer which

2:22:32

automations to offer landing pages all

2:22:34

this kind of stuff and so one of the

2:22:36

best things that can help you is by

2:22:38

actually having a mentor having someone

2:22:41

that has already done what it is that

2:22:43

you want to do and again this can be

2:22:45

very expensive in the form of high

2:22:47

ticket coaching or this can be in terms

2:22:49

of you signing up with an affiliate

2:22:51

using their link and just getting help

2:22:54

that's exactly what we do in our

2:22:55

community people will jump on our weekly

2:22:57

live calls and they'll ask me questions

2:22:59

hey I sent 10 messages like this and I

2:23:01

got this response I sent 100 messages

2:23:04

like this and this is the response that

2:23:06

I got what should I do next what would

2:23:08

you recommend how should I tweak my

2:23:09

messaging or I showed a client this and

2:23:12

they weren't that interested how should

2:23:13

I tweak it right so that kind of back

2:23:15

and forth and that kind of network will

2:23:18

help speed up your progress now look you

2:23:20

could figure it out yourself sure but

2:23:22

it's going to take much longer the

2:23:24

longer it takes right the more fees you

2:23:25

have to pay and also it can just

2:23:27

discourage you so you want to get

2:23:28

success as fast as possible and get that

2:23:31

first client paying you another huge

2:23:33

mistake I see is people think they have

2:23:35

to sell every single service and they

2:23:39

talk about these services so quickly and

2:23:42

they just list off all these features

2:23:44

and the business owner just gets

2:23:46

overwhelmed look at podium look at bird

2:23:49

ey these compan companies make hundreds

2:23:51

of millions of dollarss and really they

2:23:53

only offer a couple things I know

2:23:55

they've added features throughout the

2:23:56

years but it was mainly just review

2:23:59

management and they were charging $300

2:24:01

per month and one of the best tips that

2:24:03

I have if you are undervaluing your

2:24:05

services which by the way can be

2:24:07

extremely easy because for you you just

2:24:10

import one of our reputation management

2:24:12

snapshots or you import like our website

2:24:14

and you're like wow well there's no way

2:24:16

I can just slap a logo on this give it

2:24:18

to a client for $150 or $200 three or

2:24:21

$400 per month I can't do that cuz it's

2:24:23

so easy for you but at the end of the

2:24:25

day you cannot undervalue what you have

2:24:28

to offer because think about what it's

2:24:30

doing and what it's providing for your

2:24:32

clients and this is how you have to sell

2:24:34

it one of the best ways that I have

2:24:35

found to do that is at the end of your

2:24:38

sentence add the word so that let me

2:24:41

give you a brief example of how I would

2:24:44

use this the average agency owner might

2:24:46

say Okay so we're going to do your

2:24:48

reputation management and we're going to

2:24:50

do a Google review campaign plus we're

2:24:51

going to automatically follow up with

2:24:53

your leads and then they're just going

2:24:54

to leave it at that and the business

2:24:55

owner is going to say Okay Google

2:24:57

reviews leads how is that going to help

2:25:00

me now the correct way to say that would

2:25:01

be look we're going to run a Google

2:25:03

review campaign so that you get more

2:25:06

reviews and people actually trust your

2:25:08

business way more do you think that's

2:25:10

going to help you convert more leads

2:25:12

more website visitors into paying

2:25:14

customers obvious answer is yes hey

2:25:17

we're going to install a lead follow-up

2:25:19

system

2:25:20

so that your leads can get an automatic

2:25:23

text message an automatic email and they

2:25:26

can get bombarded with proof and all

2:25:29

your amazing reviews that we're going to

2:25:31

help you get do you think if we

2:25:33

responded to your leads faster that you

2:25:35

would have a higher closing percentage

2:25:37

do you think You' be able to get more

2:25:38

clients if leads are automatically

2:25:40

attended to the obvious answer is yes

2:25:43

and this is just a couple examples so

2:25:45

you can start doing that immediately

2:25:47

just start saying so that and then

2:25:49

insert a benefit that they're going to

2:25:52

directly get from your service then

2:25:54

lastly what you want to do is make sure

2:25:57

that after you get a couple clients you

2:25:59

start thinking about automating things

2:26:01

you start thinking about how to

2:26:03

streamline your business now maybe after

2:26:06

a couple clients after two three it

2:26:08

doesn't quite make sense but just start

2:26:10

creating a system not only is going to

2:26:12

help you to deliver these Services way

2:26:15

faster but also then when you hire right

2:26:17

when you hire a go high level expert

2:26:19

when you hire a perform performance

2:26:20

marketer or a media buyer these people

2:26:23

have your systems on how you like to

2:26:24

operate and how you like to build things

2:26:27

and after about five client 6 s you

2:26:30

should absolutely Outsource Your Service

2:26:32

delivery okay so in the beginning you

2:26:34

deliver the services and that's fine but

2:26:37

after about 5 6 7 10 plus clients you

2:26:40

want someone else to handle that because

2:26:42

you might be a little bit busy and now

2:26:44

you want to focus on what actually

2:26:45

matters you're going to be taken back

2:26:48

from doing all the Outreach and from

2:26:50

client getting stuff and you want to

2:26:52

make sure you spend as much as your time

2:26:53

on Outreach and sales as possible and

2:26:56

the best way to do that is to hire

2:26:57

someone on the service delivery side of

2:27:00

things everything go high level you

2:27:02

should have an expert and by the way you

2:27:05

can pay them 5 six 7 $800 per month to

2:27:08

get a fulltime employee that manages all

2:27:11

of this stuff for you and now your

2:27:13

business is pretty automated you're

2:27:15

focused on getting clients you're

2:27:16

focused on Outreach you're focused on

2:27:18

talking to new prospects building

2:27:20

Partnerships building relationships or

2:27:23

after you get to a certain point you can

2:27:25

be focused on travel and other things

2:27:28

and now you have an automated business

2:27:30

from the beginning make sure you're

2:27:32

documenting certain things just make

2:27:33

alom videos make checklists and again it

2:27:36

will help you and then when you're ready

2:27:37

to Outsource and when you're ready to

2:27:39

have a real business that runs on itself

2:27:42

you'll have all the systems in place and

2:27:44

even after you figure out the sales

2:27:46

thing you can also hire an assistant and

2:27:48

this is what I have an assistant that

2:27:50

helps you book actual appointments for

2:27:52

your agency so all you have to do is

2:27:54

show up on Zoom show the system close

2:27:57

clients and then your other assistant

2:27:59

your go high level expert will onboard

2:28:01

them and so now you're a small part of

2:28:04

the actual business my first 3 years in

2:28:07

business my Niche was anyone that would

2:28:10

freaking pay me I was just tired of

2:28:12

being broke and honestly I didn't even

2:28:13

really pick a niche until I was already

2:28:16

at5 or

2:28:18

$6,000 per month and I just just started

2:28:20

noticing patterns on clients that I

2:28:22

enjoyed working with clients that got

2:28:24

the best results and clients that also

2:28:27

paid me the most and I started seeing

2:28:29

these similarities overlapping at this

2:28:32

point I've worked with hundreds of

2:28:34

clients myself plus I see insane data

2:28:37

because we have almost 2,000 members

2:28:39

inside of my community at the time of

2:28:41

recording this and I'm seeing time and

2:28:43

time again what's working for beginners

2:28:45

so I'm going to share with you a couple

2:28:46

niches that are working really well if

2:28:48

you are offering go high Lev services

2:28:51

and charging anywhere from $ 100 to $500

2:28:55

per month I'm going to go behind the

2:28:56

scenes and show you my high level

2:28:57

account I'll show you call recordings

2:28:59

and how much volume these clients are

2:29:02

actually doing inside of their account

2:29:03

I'm going to start by showing you two

2:29:05

different clients and let you decide

2:29:06

which one you think is going to benefit

2:29:08

more from our go high level services so

2:29:11

this is client number one this is their

2:29:13

Google my business profile this is just

2:29:15

some of the data that we have in the

2:29:17

last 30 days so they've gotten over 100

2:29:20

website visits and they've gotten over

2:29:21

62 calls directly from the Google my

2:29:24

business page now again that's not even

2:29:26

counting the people that called from

2:29:28

their website and that's also not

2:29:30

counting people from our different

2:29:31

landing pages and and so forth so this

2:29:33

is client a and this would be client B

2:29:35

and what we did here was we sent a

2:29:38

database reactivation campaign this is a

2:29:41

roofing client and we sent about 612

2:29:45

messages about 255 responded we had

2:29:49

about eight booked and and they sold

2:29:50

about three of those projects now I know

2:29:53

that they made over $10,000 I think they

2:29:55

didn't mark one of them but nonetheless

2:29:59

they still made over $10,000 in the very

2:30:02

first week of us working together but as

2:30:04

you can see there's only8 booked calls

2:30:06

so the volume is much lower this is a

2:30:08

roofing client so the ticket price is

2:30:10

much higher so when you're looking at

2:30:12

this client versus the first client that

2:30:14

I showed you which one do you think is

2:30:16

going to use go high level more if you

2:30:19

thought it's going to be the second

2:30:20

client just because they made money you

2:30:22

would actually be wrong let me explain

2:30:25

don't get me wrong offering highlevel

2:30:27

services to these high ticket business

2:30:28

owners like kitchen remodeling bathroom

2:30:31

remodeling Roofing basement like all

2:30:33

that stuff it can work extremely

2:30:36

extremely well and we've crushed it in

2:30:38

that niche in fact I've grown my agency

2:30:40

past $20,000 per month in a space like

2:30:43

this however when you have a client that

2:30:45

does more volume they just use more of

2:30:49

the automation

2:30:50

so for example if we have 62 calls

2:30:53

that's 62 potential autois call text

2:30:57

back messages that we can send right

2:30:59

that's 62 potential automations that we

2:31:02

can bring people into based on if the

2:31:04

client answers the call if they don't

2:31:06

answer that's appointment follow-ups

2:31:08

that we can be giving to this same

2:31:10

client and getting them to come back so

2:31:13

even though remodeling projects that

2:31:15

might cost $30,000

2:31:17

$40,000 per project are aming amazing

2:31:20

they might be doing 1520 appointments

2:31:22

per month versus this client who might

2:31:25

be doing 1520 appointments in 2 or 3

2:31:27

days and so because they're doing so

2:31:29

much volume they're using all the

2:31:31

confirmations right they have way more

2:31:33

customers so now they can get more

2:31:35

Google reviews you can send the Google

2:31:37

review campaign and everything that we

2:31:39

do lead followup becomes more powerful

2:31:43

cuz now there's just more Impressions

2:31:45

there's more people that we can send

2:31:47

these messages to and here's another

2:31:49

example let's look get massage therapist

2:31:51

I Googled on average how many clients

2:31:53

does a massage therapist see this

2:31:55

article right here said that it was

2:31:57

about 8 to 10 per day and then for a lot

2:32:00

of therapists it's probably between 20

2:32:02

to 30 a week so let's say hypothetically

2:32:06

that there are five massage therapists

2:32:08

in a studio and let's say all five of

2:32:10

them are not seeing 8 to 10 a day but

2:32:11

they're seeing five per day that means

2:32:13

they're doing 25 massages every single

2:32:16

day in that studio that's 25 customers

2:32:20

that they have per day when you reach

2:32:22

out to them and when you do a database

2:32:24

reactivation you're not going to be

2:32:26

sending that to 612 people you're

2:32:28

sending that to 6,000 people to 16,000

2:32:32

people CU their database is so big they

2:32:34

service so many customers let's look at

2:32:37

the next one I Googled how many jobs can

2:32:39

a plumber do per day 3 to four would be

2:32:42

a full day so again they have three to

2:32:44

four customers every single day versus

2:32:47

if you work with a roofer or a Large

2:32:50

Scale company they might only do four

2:32:52

projects per month five projects six

2:32:55

projects per month because they're just

2:32:57

so big so by working with a customer

2:33:00

that does a lot of volume and they're

2:33:02

seeing a lot of leads they're seeing a

2:33:05

lot of customers everything becomes

2:33:07

extremely powerful when you do your

2:33:09

database reactivation campaign and

2:33:11

you're going to their past customers

2:33:14

right here like a massage therapist and

2:33:15

you're texting all of them saying hey

2:33:17

for existing customers we're now off

2:33:19

offering 10% off you're going to get

2:33:21

them such amazing results in the first

2:33:23

two weeks look at gyms look at

2:33:25

chiropractors how many people are in

2:33:27

their database thousands and sometimes

2:33:29

tens and tens of thousands of people now

2:33:32

I'm going to show you the back end of

2:33:34

one of my clients who is a moving

2:33:37

company now I'm going to have to blur

2:33:38

some of this information because it is

2:33:40

sensitive data on my client's side but

2:33:43

he got

2:33:44

272 calls in the past 30 days as you can

2:33:48

see here past 7 days let's take a look

2:33:50

it's about 48 calls so he's doing insane

2:33:53

amounts of volume now think about all

2:33:55

the times that they went to voicemail

2:33:56

would he benefit from automatically

2:33:59

sending them a voicemail and

2:34:00

automatically texting each and

2:34:01

individual customer yes of course and

2:34:03

even when you use our tool here I can

2:34:06

link it up somewhere on this video

2:34:08

you'll see that the search volume is

2:34:09

insane meaning there's so many people

2:34:11

that are looking for this service I mean

2:34:12

literally a thousand people a month on

2:34:15

average are looking for movers in

2:34:17

Cleveland not to mention all the other

2:34:19

keywords that are down here as well now

2:34:22

compare that to a niche where people do

2:34:24

a small amount of projects like custom

2:34:27

home building right how many homes is

2:34:29

someone going to build well it's not

2:34:31

going to be four a day it might be four

2:34:33

per year and you can Google something

2:34:35

like custom home builder in Cleveland

2:34:37

and again you can see all the businesses

2:34:39

they have way less reviews because

2:34:41

they're just not bringing on that many

2:34:43

clients and the data also shows that if

2:34:45

you type in custom home builder

2:34:47

Cleveland it only has about 10 per mon

2:34:49

month so yes when you build a custom

2:34:51

home it's hundreds of thousands of

2:34:53

dollars it's a lot of money that you're

2:34:55

making them however if you're just

2:34:57

selling them go high level Services I

2:34:59

would not go into a custom home builder

2:35:01

hey I'm going to help you get automatic

2:35:03

reviews from your past customers because

2:35:05

they might only have four or five

2:35:07

customers per year so it's just not

2:35:09

going to be that effective they can text

2:35:11

their customers themselves it doesn't

2:35:13

matter to them that much as well as a

2:35:15

lead followup I mean they might get two

2:35:17

leads a month right they might do two

2:35:19

appointments a month it doesn't matter

2:35:21

to them to use all these different

2:35:22

automations even though yes technically

2:35:25

one project if you can help them get one

2:35:28

lead and it converts to a customer it

2:35:30

could be worth hundreds and hundreds of

2:35:32

thousands of dollars and then I even

2:35:33

Googled how much does it cost to build a

2:35:35

house on Forbes and it does say that it

2:35:37

can range anywhere from 42,000 to

2:35:40

900,000 I don't know what kind of house

2:35:43

someone is building for 42 but these are

2:35:45

extremely high ticket projects so what I

2:35:49

want you to do is take a look at this

2:35:51

spreadsheet that we have it's uh linked

2:35:53

down below inside of the free course I

2:35:55

think it's under uh video number two and

2:35:57

you can see all the different Google my

2:36:00

business categories that we have and we

2:36:02

actually extracted all of them for you

2:36:03

so you can just go down and just think

2:36:05

to yourself okay what industry Services

2:36:08

a lot of different customers and can

2:36:10

really benefit from automatic Miss call

2:36:13

text back who can benefit from

2:36:15

appointment confirmations like if

2:36:17

someone does 25 appointments a day they

2:36:19

have a full-time assistant that's just

2:36:21

managing those appointments so if you

2:36:23

can help them just follow up with

2:36:24

appointments and say hey we're excited

2:36:26

to see you in 30 minutes by the way

2:36:27

here's our address you can automatically

2:36:29

text them that before the appointment

2:36:31

you can automatically confirm

2:36:32

appointments that's going to be a huge

2:36:34

help to that office and to that front

2:36:36

desk person like we talked about earlier

2:36:38

under massage therapists so as you can

2:36:41

see here I have some common niches like

2:36:43

chiropractors car dealerships roofers

2:36:46

all that stuff plumbers Med Spas but I

2:36:49

want you to go down and just look at

2:36:51

some of these niches and honestly don't

2:36:53

over complicate this process so much too

2:36:56

many times I see someone so hyper

2:36:58

fixated I I need the perfect Niche no I

2:37:01

didn't pick my Niche until I was already

2:37:03

making a full-time income I was

2:37:05

literally already traveling living out

2:37:06

of airbnbs and then I decided you know

2:37:09

what let me focus on scaling my business

2:37:11

and that's going to be much easier if I

2:37:13

have one specific Niche so go in start

2:37:17

reaching out to clients using any of my

2:37:19

other videos that I have on the channel

2:37:21

and then decide what clients you want to

2:37:23

work with see which ones you get the

2:37:25

best results for see which clients you

2:37:27

even enjoy speaking to and then work

2:37:30

with those all right so we got a

2:37:32

question here from jab does anyone else

2:37:36

occasionally get impostor Syndrome from

2:37:39

time to time I get impostor syndrome

2:37:41

because I similar to Pavo worked in

2:37:44

security and worked my butt off studied

2:37:47

hard to change my identity cover my pth

2:37:49

but every once in a while uh before a

2:37:52

major sales meeting I question if I'm

2:37:53

good enough does anyone else get this so

2:37:57

a lot to unpack here but I'll start by

2:38:00

saying yes yes I have gotten impostor

2:38:03

syndrome I got impostor syndrome in the

2:38:06

beginning when I started becoming a

2:38:10

soccer player I had imposter syndrome

2:38:12

when I became a gymnast and then a

2:38:15

gymnastics coach I had impostor syndrome

2:38:18

when I started working my security job I

2:38:22

had impostor syndrome when I got into

2:38:24

web

2:38:26

design so you get impostor syndrome

2:38:29

every time you you go into something

2:38:31

new I never worked security why do I

2:38:34

deserve to be working security why do I

2:38:36

deserve to be taking on web design

2:38:37

clients if all I've done is watch a

2:38:39

couple YouTube videos right even though

2:38:42

I put in the time it wasn't just a

2:38:43

couple I watched a lot of YouTube videos

2:38:45

and I learned how to code I learned all

2:38:46

that and then I had impostor syndrome

2:38:50

when I started charging money for SEO or

2:38:52

even just learning SEO what am I doing

2:38:54

learning SEO I don't I don't know

2:38:57

this then I got impostor syndrome and I

2:38:59

was charging clients monthly instead of

2:39:01

charging for a one-time website I felt

2:39:04

like an impostor charging people $200 a

2:39:06

month to do all of their marketing which

2:39:08

is what I used to do I way overd

2:39:10

delivered for what I was charging for

2:39:12

yet I still felt like an

2:39:14

impostor then when I learned marketing

2:39:16

services like Facebook ads Google ads I

2:39:19

felt like an impostor Who Am I who am I

2:39:22

to be doing these things that I just

2:39:23

learned

2:39:24

online and then I felt like an imposter

2:39:26

when I raised my prices from 200 a month

2:39:28

to 500 a month to then 1,000 to then,

2:39:31

1500 each one of those stages I felt

2:39:34

like an impostor who am I to be doing

2:39:37

this who am I to be raising my prices

2:39:40

who am I to be charging for these

2:39:43

services that I that I learned online

2:39:45

sometimes it feels like a cheat code

2:39:51

and even when I started doing YouTube Wa

2:39:54

who am I to be doing YouTube

2:39:57

videos I think you get this at every

2:40:01

stage of your

2:40:03

journey and impostor syndrome is

2:40:07

actually a good thing the reason it's a

2:40:09

good thing is because is it's telling

2:40:11

you your body your mind is telling you

2:40:14

that you are going in a direction in

2:40:16

which you are not comfortable in if if

2:40:19

you never wanted to feel impostor

2:40:22

syndrome then just stay home watch

2:40:25

Netflix all day and do nothing go get a

2:40:28

safe job you said you were working in

2:40:31

security stay working in security your

2:40:33

whole life then you'll never feel

2:40:35

imposter syndrome you'll always be

2:40:37

confident and comfortable doing what it

2:40:40

is that you're doing when you raise your

2:40:43

prices when you ask for money from

2:40:45

clients all of this is going to make you

2:40:47

uncomfortable everything that you learn

2:40:49

as new will make you

2:40:51

uncomfortable and in a way make you feel

2:40:54

like an

2:40:56

impostor that's a good thing you want

2:40:58

this this is growth imagine going to the

2:41:02

gym and you pick

2:41:06

up you see a bodybuilder right he's

2:41:09

massive he's huge huge muscles he's

2:41:11

lifting 500

2:41:13

lb are you going to lay down and try to

2:41:15

lift 500 lb no you're not you're going

2:41:18

to go around going to lift lighter

2:41:20

weights and so forth and you might feel

2:41:23

like an imposter I don't belong in this

2:41:25

gym with this bodybuilder and not only

2:41:27

that but then after you lift the weights

2:41:28

you're going to go home you're going to

2:41:29

be in pain you're going to be sore and

2:41:31

so what are you going to think is that

2:41:32

is that a bad thing or is that or or or

2:41:34

is that pain a good

2:41:35

thing I mean if you didn't injure

2:41:37

yourself that pain is a good thing

2:41:39

that's your muscles

2:41:41

growing and that's what's happening

2:41:43

right now as well you're lifting a

2:41:45

little bit heavier weight than what

2:41:47

you're used to you're doing things

2:41:49

that's out of your scope so you feel

2:41:51

like an impostor you're pushing yourself

2:41:53

a little bit right beyond that edge of

2:41:56

what you're comfortable

2:41:58

with that's good these are growing pains

2:42:01

my friend whenever you're not feeling

2:42:03

like an impostor that means you have to

2:42:05

push

2:42:07

further that means you have to do more

2:42:10

you have to charge more maybe you have

2:42:11

to start hiring people you have to

2:42:13

elevate and be a

2:42:15

leader right so

2:42:19

this is something you they don't really

2:42:22

teach don't teach this kind of stuff in

2:42:24

school but you'll realize that at every

2:42:28

level that you go into for now it's it

2:42:30

might be your first couple clients then

2:42:32

it's going to be charging clients

2:42:34

thousands of dollars oh why do I deserve

2:42:36

that and then it might get to a point

2:42:39

where it's you talking to your staff

2:42:40

you're interviewing people and you feel

2:42:42

like an imposter wait why am I

2:42:43

interviewing

2:42:44

people right especially if you spent

2:42:46

your life um working jobs and being the

2:42:50

employee so you're going to get this at

2:42:52

every stage man but the thing is when

2:42:54

you look back you'll

2:42:56

realize your journey and as you keep

2:42:59

overcoming these things it's going to

2:43:00

get easier and easier because you just

2:43:01

get more comfortable with the feeling oh

2:43:03

wow I'm new to this but this is fun it's

2:43:06

exciting it's almost like a roller

2:43:07

coaster right you're on a roller coaster

2:43:09

it still feels scary you're you know you

2:43:12

might your stomach drops but it's kind

2:43:14

of fun and it's the same thing in this

2:43:17

you feel that impostor syndrome you

2:43:19

you're and you're you should be happy

2:43:20

that you're feeling it that means you're

2:43:22

growing that means you're evolving right

2:43:24

you want to get somewhere right you want

2:43:27

to get here but you are here and so you

2:43:29

are progressing into Uncharted

2:43:32

territories so it's

2:43:34

important it's important I took some

2:43:37

notes uh also before I'm going to

2:43:39

publish with this post um that

2:43:43

hopefully help as

2:43:45

well let me read them here

2:43:49

yeah the best way to get out of it is

2:43:51

just by taking more action and that's

2:43:54

exactly what I

2:43:55

did I when I was a web designer the

2:44:00

biggest thing I did to get out of

2:44:01

imposter syndrome was just to sign on

2:44:04

more clients keep building websites keep

2:44:07

practicing and then at some point I've

2:44:09

I've built so many websites I'm like

2:44:11

okay well I I I have to start getting

2:44:13

paid for this I need I need money

2:44:17

right and and that's the only way out of

2:44:21

it man you will feel it sometimes and

2:44:23

that's okay just recognize that it's a

2:44:25

good thing just getting that mental

2:44:28

shift I think will get you past it

2:44:31

another way that I used to view it is

2:44:34

treat everything as an experiment don't

2:44:37

tell

2:44:38

yourself oh I'm I'm doing this or I have

2:44:41

to do this or this has to work no it's

2:44:43

an experiment hey I'm just doing an

2:44:45

experiment where I'm going to increase

2:44:47

my prices to $11,000 a month

2:44:49

to $1,500 a month I'm just doing an

2:44:52

experiment that's going to overcome your

2:44:54

imposter syndrome because it takes the

2:44:56

risk away from it instead of this being

2:44:59

this permanent thing that you can't

2:45:03

undo it's an

2:45:06

experiment it's an experiment and now

2:45:10

it's okay if you fail because sometimes

2:45:12

you'll feel like an imposter and then

2:45:14

you might fail when I increase my

2:45:17

prices and I started pitching

2:45:21

clients and they told me I'm too

2:45:23

expensive guess what that feeds your

2:45:25

impostor syndrome oh maybe maybe I am

2:45:28

too expensive maybe I am charging too

2:45:30

much even though you know there are

2:45:33

others out there charging even more than

2:45:36

you so that's a very important

2:45:42

Point hopefully this

2:45:44

helps understand that it is a continuous

2:45:47

battle as I mentioned

2:45:50

here treat everything as an experiment

2:45:53

keep pushing forward and view it as a

2:45:56

good

2:45:57

thing it is you're growing you're

2:46:00

evolving you're supposed to go through

2:46:02

this phase you're supposed to go through

2:46:05

the growth pains in the beginning and

2:46:08

you're going to go through that in every

2:46:09

single stage hiring is a great is a

2:46:11

great example you're going to be a

2:46:13

leader and you're going to have to

2:46:13

manage 2 3 four five people in your

2:46:16

business and you'll feel like an

2:46:18

impostor like wow I'm I'm giving

2:46:19

commands and orders and all of this and

2:46:21

if you're not used to that then you'll

2:46:24

feel like an

2:46:25

impostor or in my case I felt like an

2:46:28

impostor because I was also younger I I

2:46:31

mean I had contractors that were older

2:46:33

than me clients that were all older than

2:46:36

me so that was another

2:46:38

Factor so keep taking action keep making

2:46:42

moves and you're going to be

2:46:45

good so if you're thinking about

2:46:47

offering as MMA to clients but either

2:46:51

you don't have experience or you don't

2:46:53

have any case studies or testimonials or

2:46:55

any results that you can show it can be

2:46:58

a little bit hard to land your first

2:47:00

client so in this video we're going to

2:47:01

break down in fact I'm going to give you

2:47:03

an offer that I know is winning I've

2:47:05

tested it and I'm going to give you the

2:47:07

road map on how you can get your first

2:47:09

few clients and even use this to get

2:47:12

even more clients after you get your

2:47:14

first couple one of the first things you

2:47:16

want to do with clients at you begin

2:47:19

signing them and as you begin having

2:47:21

sales conversations is giving them

2:47:23

something that is completely risk-free

2:47:25

right and that comes down to the offer

2:47:28

and also putting as as much risk on

2:47:30

yourself and taking it off of them as

2:47:33

possible and I'm going to show you how

2:47:34

you can do that without really having

2:47:36

any experience and really without even

2:47:38

running ads for your clients and still

2:47:42

meanwhile getting a bunch of sales

2:47:44

experience and getting experience of

2:47:46

booking sales meetings and booking Sal

2:47:48

sales calls as well as collecting credit

2:47:50

card information as well as even getting

2:47:53

case studies and testimonials from those

2:47:56

clients now I know everyone in this

2:47:58

space talks about potentially hiring a

2:48:01

contractor and using their case studies

2:48:04

their ad account and using their results

2:48:07

and just leveraging it as your own and

2:48:08

that definitely can work I don't want to

2:48:10

discredit that but I found something

2:48:11

that works even better something that

2:48:13

generates your own case studies where

2:48:15

you're not just showing you know old

2:48:17

results or old screenshots but you'll

2:48:20

actually have case study videos between

2:48:22

you and your client talking and them

2:48:24

raving about your service so I'm going

2:48:27

to post up a screenshot right here that

2:48:30

you can see I made inside of a Facebook

2:48:34

group and you can also do this on

2:48:36

LinkedIn okay now in this screenshot

2:48:38

what you'll see is I'm offering leads to

2:48:41

clients without spending any money on

2:48:44

advertising and this truly is a Nob

2:48:47

brainer offer off right who would want

2:48:50

to say no to something like this and as

2:48:52

you can also see next to it I got a

2:48:54

bunch of really good responses to a post

2:48:58

like this and you can now don't copy and

2:49:00

paste it okay you're seeing this video

2:49:02

tons of other people are probably using

2:49:03

something similar but it's the concept

2:49:05

and it's the mentality that you want to

2:49:06

take from this post and implement it in

2:49:09

your business and the way that we are

2:49:12

going to deliver these Services is

2:49:15

through something that's called a Dr

2:49:18

campaign okay okay and what that is is

2:49:19

it stands for database reactivation so

2:49:23

all I'm doing in this post is basically

2:49:26

asking people to start a conversation

2:49:28

with me and as you can see all those

2:49:30

people that are interested and we want

2:49:32

to start the conversation with them and

2:49:35

get them on a sales call pretty much as

2:49:37

fast as possible and ask them not only

2:49:40

does this uh give you a lot of

2:49:42

experience on sales and actually booking

2:49:45

appointments but you also have people

2:49:47

coming to you and it's inbound needs so

2:49:49

now you can get comfortable talking to

2:49:51

business owners and actually asking them

2:49:53

for Zoom calls asking for appointments

2:49:56

and so forth now on that actual Zoom

2:49:58

call and and or or maybe it's a phone

2:50:00

call I recommend Zoom so you guys can

2:50:02

meet face to face and it just feels a

2:50:04

bit more personal but on that Zoom call

2:50:07

what you want to do is ask them if they

2:50:09

have an old lead list of people that

2:50:12

reached out to their business and they

2:50:15

never closed okay this is very important

2:50:18

a lot of business owners never reach

2:50:20

back out to these people now it depends

2:50:22

on what industry you're in okay so for

2:50:24

us we're in Home Remodeling so typically

2:50:26

we don't we don't do this type of

2:50:28

campaign for existing customers but old

2:50:30

leads that they generated whether it's

2:50:32

from Google or from Facebook or any

2:50:35

other lead Source a lot of them just try

2:50:37

to call them a few times and they never

2:50:38

call them again so this is super

2:50:40

powerful if you're working with a

2:50:42

business like a chiropractor or

2:50:44

potentially with like a massage studio

2:50:47

where the customers are are reoccurring

2:50:49

or like a med spa this works extremely

2:50:51

well because you can just take their

2:50:53

database of of existing customers and

2:50:56

you can send them text messages you can

2:50:58

send them emails and essentially all

2:51:00

you're doing on the zoom call is you're

2:51:01

going to come up with an offer for this

2:51:03

industry now of course you want to

2:51:04

choose your Niche so that way you know

2:51:06

their language and you know how to talk

2:51:10

about their services as well as them and

2:51:12

just come up with an offer help them put

2:51:14

together an offer take their old list

2:51:16

and send an SMS and an email campaign to

2:51:20

this list and you'll be shocked at the

2:51:22

results that you get and we actually do

2:51:24

this for our paid clients as well so we

2:51:27

don't offer this upfront really anymore

2:51:29

because we we do social media marketing

2:51:32

and so what we'll do is we can launch

2:51:33

their campaigns but every single time we

2:51:35

launch a campaign we do this in the very

2:51:38

first week and this does a few different

2:51:40

things one of those things is that we

2:51:42

get them quick results as soon as they

2:51:44

sign up we launch the ads and the leads

2:51:46

are coming in but as the Facebook leads

2:51:48

are coming in or if you're doing Google

2:51:50

that's cool too you want to launch this

2:51:52

type of campaign to their old customers

2:51:54

their old clients so they can start

2:51:57

using your dashboard now we use go high

2:51:59

level and we can jump into that in a

2:52:01

second what you want to do is run a

2:52:03

campaign ours is super simple it's like

2:52:05

two text messages we have I think one

2:52:07

email that also sends out and it just

2:52:10

reactivates people it re-engages people

2:52:12

with a new offer that you come up with

2:52:15

and believe it or not this generates

2:52:16

sales so let me actually go in and and

2:52:18

show you a live campaign that we ran and

2:52:21

you can see some of the results so this

2:52:23

is an older client account that we are

2:52:26

looking at and as you can see in this

2:52:28

funnel we sent

2:52:31

46 uh text messages as well as emails so

2:52:35

their lead list was

2:52:37

406 people that they never closed now

2:52:40

this is for a roofing client so this

2:52:43

works like I said super well with

2:52:45

massage therapist chiropractors

2:52:47

reoccurring services

2:52:49

but it also works very very well in my

2:52:51

industry of home service now I used to

2:52:54

think you know what maybe with Roofing

2:52:56

clients you know it's it's so one and

2:52:58

done they probably got their roof done

2:53:00

by someone else it's not that powerful

2:53:02

you and I was absolutely wrong and the

2:53:05

numbers show it right here 406 Cent 159

2:53:10

responded that's about a

2:53:12

39% response rate which is very good

2:53:15

then we have five people that were

2:53:17

booked right so it's five estimates

2:53:19

booked we got them five appointments

2:53:22

literally within a few days with zero ad

2:53:25

spent right and out of those five they

2:53:27

close too now if you know anything about

2:53:29

Roofing that's like that's that's

2:53:32

probably around $220,000 now they didn't

2:53:34

mark the the pipeline value here but

2:53:37

that's probably around $20,000 in

2:53:39

Revenue that we generated for this

2:53:41

client literally without spending any

2:53:44

money on ads and this was within the

2:53:46

first couple days so think about the

2:53:48

kind of case study the kind of

2:53:50

testimonial that you can get from your

2:53:53

clients when you're doing a when you're

2:53:54

doing a campaign like this and all you

2:53:56

have to do is just run it inside go high

2:53:58

level you don't need any real technical

2:54:00

skills it's already built out that you

2:54:02

can just import everything I have here

2:54:05

right so you can see how many leads were

2:54:06

sent how many leads responded how many

2:54:08

leads were booked but not closed and

2:54:11

then also we have two leads that are

2:54:13

closed and they're all in here and the

2:54:16

client sees this if you go to

2:54:17

conversations we can see all the

2:54:19

conversations that were had on this

2:54:22

account after delivering these results

2:54:24

we went to the client and we showed them

2:54:26

hey look at all these conversations look

2:54:28

at all these text messages look at these

2:54:29

appointments that are directly booked

2:54:31

from this system you can see the

2:54:33

conversations right and they were

2:54:35

excited they didn't have a dashboard

2:54:37

like this that organizes and categorizes

2:54:39

everything so then when I told them hey

2:54:41

why don't we pour some gasoline on this

2:54:44

fire and why don't we give it why don't

2:54:46

we inject more leads into your business

2:54:50

it was very easy to upsell them into

2:54:52

running Facebook ads which is exactly

2:54:55

what we did and so now we charged $2,000

2:54:58

a month to run their ads on Facebook and

2:55:00

get all the leads in here which they

2:55:02

already saw that the system works and

2:55:04

books them appointments and it was a

2:55:05

no-brainer offer we made them money and

2:55:07

we said hey just reinvest some of that

2:55:09

money we already made you into ads and

2:55:11

let's keep this thing running and that's

2:55:13

how we landed a client that was a $2,000

2:55:15

a month retainer all right so look I

2:55:17

hope you are are enjoying this video I

2:55:20

hope that you are getting value from it

2:55:22

if you are give it a thumbs up leave a

2:55:25

comment down below if this is something

2:55:27

that you have tried or thought about or

2:55:29

even if it's completely brand new let me

2:55:31

know what you think also if you want

2:55:34

this campaign completely built out so

2:55:37

all you have to do is click a button and

2:55:39

import it and really deliver this

2:55:41

service for your clients in a proven way

2:55:45

right stuff that I already run for

2:55:46

multiple clients I tested a lot of

2:55:48

different campaigns if you just want the

2:55:50

winning formula what I have is a link to

2:55:54

a free course down below where you can

2:55:56

import this campaign whether you already

2:55:59

have go high level there's a few things

2:56:01

that you can do or whether you're brand

2:56:02

new and don't even know go high level is

2:56:04

you can sign up using my link and you'll

2:56:07

get everything imported as well as not

2:56:10

just this campaign but also I have

2:56:13

Outreach scripts on how we're reaching

2:56:14

out to clients I have sales call

2:56:16

recordings as well of me actually

2:56:19

closing clients what I say on the phone

2:56:21

how I onboard them everything a toz is

2:56:24

um is in there so if you want access to

2:56:27

that you can go ahead and click the link

2:56:30

below this video and I'll see you inside

2:56:32

so when you run this type of campaign

2:56:34

what we like to do is also charge the

2:56:36

client $10 now again now we don't just

2:56:40

offer this as a standalone service but

2:56:43

this is what I recommend you do charge

2:56:44

them $10 to sign up and just tell them

2:56:47

that hey we just need to buy a phone

2:56:49

number we're going to be paying for the

2:56:50

text messages that's all you're paying

2:56:52

for and what you want to do is practice

2:56:54

collecting the credit card information

2:56:57

and also storing it right because you

2:56:59

are collecting the details and then

2:57:01

you're running a database reactivation

2:57:03

campaign for them and let's say you do

2:57:04

it for 7 Days call it a 7-Day free trial

2:57:07

maybe it's 14-day free trial do whatever

2:57:09

collect that $10 so now they're

2:57:11

comfortable giving you money and paying

2:57:13

even though it's a small amount

2:57:15

psychologically they're getting

2:57:16

comfortable with paying you run this

2:57:18

type of campaign and now they're seeing

2:57:21

results they're seeing some action even

2:57:23

if they don't close anything at the end

2:57:25

of that seven days or 14 days that you

2:57:26

do you can either Auto build them into a

2:57:30

into a downsell which is a highle

2:57:31

package uh which we offer like a

2:57:33

templated website and that kind of stuff

2:57:35

for 300 bucks a month right so worst

2:57:36

case scenario they're not interested and

2:57:38

you have nothing and you just practiced

2:57:40

having a sales call you practiced

2:57:42

onboarding a client you right you get a

2:57:44

lot of benefits from this but more than

2:57:46

likely if they really like using this

2:57:48

software they can continue using it and

2:57:50

you can link it up with their website

2:57:51

and all their online presence and charge

2:57:53

them 300 bucks a month just to use this

2:57:55

so even if they're not qualified for ads

2:57:57

you're still profiting $300 a month uh

2:58:01

just for them to use the software right

2:58:02

and and if you do this over a number of

2:58:05

clients right you can still even the

2:58:07

people that are not qualified for ads

2:58:09

you can still collect revenue from these

2:58:10

people and still build your business

2:58:12

sure it's slower and sure you want to

2:58:14

sell your ads but this is a very good

2:58:16

Baseline cuz it always adds ads up now

2:58:19

when you're offering ads right so after

2:58:21

those first s days or the 14 days then

2:58:25

you can get on the phone you can say

2:58:26

awesome that was your lead list now what

2:58:28

we can do is actually offer you ads and

2:58:31

bring in more leads we have the same

2:58:33

system it's already set up you saw that

2:58:35

it works what if we just ran ads for you

2:58:37

right what if we ran a campaign for you

2:58:40

to bring you more of these leads and

2:58:42

automatically follow up with them see

2:58:44

now that's how much easier sell plus you

2:58:46

also have their credit card information

2:58:49

and they're comfortable paying you they

2:58:50

paid you a little bit right they paid

2:58:51

you $10 think about how cheap that is

2:58:53

they're probably used to paying $50 a

2:58:55

lead um $100 a lead $200 a lead but they

2:58:59

paid you $10 and you generated them some

2:59:01

appointments some leads maybe even some

2:59:03

sales and and now they're way more

2:59:06

comfortable spending money with you and

2:59:08

really this is such a Nob brainer offer

2:59:11

and it works well for you as well worst

2:59:13

case scenario you get a bunch of

2:59:15

experience onboarding a client

2:59:16

delivering results for for a client and

2:59:19

even if they don't want to move forward

2:59:21

you got all that experience out of the

2:59:23

way and now when someone pays you you're

2:59:25

super comfortable you're confident and

2:59:26

it comes across that way another

2:59:29

scenario is they pay you $300 a month

2:59:31

then the other scenario is they pay you

2:59:33

$1,500 or $2,000 a month for your ads

2:59:36

and so another key Point here is what

2:59:39

you can do after they get some success

2:59:42

whether it's leads appointments booked

2:59:44

appointments or even sales if you bring

2:59:46

them any sales and you can sense when

2:59:49

you're texting them and you can sense an

2:59:50

ounce of excitement uh in them what you

2:59:53

want to do is tell them you want to jump

2:59:55

on Zoom for a quick client interview and

2:59:58

you want to record this Zoom call cuz

2:59:59

this is going to be your case study okay

3:00:02

and now when you jump on Zoom with them

3:00:04

you can ask them hey how's it going how

3:00:06

many leads did you generate how many

3:00:07

appointments have you booked how many

3:00:09

sales have you made and they're going to

3:00:11

give you some crazy numbers depending on

3:00:13

how big their lead list is right they're

3:00:15

going to tell you wow I booked 10

3:00:16

appointments wow I booked five

3:00:17

appointments wow I made one sale I made

3:00:19

two sales and it's only been 5 days

3:00:21

right now you're recording all of this

3:00:23

and you can use this on your website as

3:00:24

a case study and also you can ask them

3:00:27

what's the ROI been like on my services

3:00:30

so far and they're going to they're

3:00:32

going to tell you it's been amazing it's

3:00:34

been Skyrocket success the best Roi in

3:00:37

the world all they've invested is $10 so

3:00:39

even if they make some sales some

3:00:41

interest they're going to say the ROI is

3:00:43

massive and if you do this with a couple

3:00:46

people okay do this with a few people

3:00:49

and you're going to have case studies

3:00:51

you're going to have case studies and

3:00:53

again you'll either get ads clients

3:00:55

you'll get some software clients and

3:00:57

make a little bit of reoccurring revenue

3:00:59

or you'll just have a bunch of

3:01:01

experience that you can now build off of

3:01:03

so at this point we run paid ads to the

3:01:05

agency so all of our appointments all of

3:01:07

our booked meetings come from Paid ads

3:01:09

so we offer uh smma as the main service

3:01:14

but still to this day if someone's not a

3:01:16

good fit someone's not qualifying to

3:01:18

spend money on ads and they're just not

3:01:20

a good candidate to work with my company

3:01:22

I will always downsell them a software

3:01:25

and the I call this software with a

3:01:28

service and basically what that means is

3:01:29

you have your main service and you also

3:01:31

offer software so if they need a website

3:01:35

they want to upgrade their website maybe

3:01:37

they just need automations they need

3:01:38

help with the lead followup you can

3:01:40

extract their pain points and give them

3:01:43

the software as a downsell right you

3:01:45

you're already on a sales call with them

3:01:46

and if you want to sell smma is your

3:01:48

main service fine go ahead but think

3:01:50

about all those clients that you had

3:01:51

meetings with that you could have closed

3:01:54

or maybe they just weren't a good fit

3:01:56

but they needed another service right

3:01:58

and what this also does is when you get

3:01:59

people on for the software and using the

3:02:02

database reactivation not only do you

3:02:04

collect testimonials and you have a

3:02:05

no-brainer offer but also you can get

3:02:08

long-term clients then when they are

3:02:10

ready for ads when they make a bit more

3:02:12

money when they evolve and grow as a

3:02:14

business guess what they already work

3:02:16

with you they're going to come back to

3:02:17

you and if they're going to pay someone

3:02:18

for ads it's going to be you so I'm

3:02:20

going to pop up a screenshot here from

3:02:23

the free course that we have linked

3:02:25

below and this is a bunch of offers that

3:02:28

we have that you can actually just take

3:02:30

and use right so don't pay me a single

3:02:33

dime until you get leads appointments

3:02:34

lead blast campaign for free follow up

3:02:36

with all your leads for free guarantee

3:02:39

10 appointments in 10 days before you

3:02:40

pay anything no ad spend and really you

3:02:43

only want to offer this to those with

3:02:45

the lead customer list right if if they

3:02:48

don't have a big enough list yet you can

3:02:50

always sell ads or just software as a

3:02:52

service web design anything else like

3:02:55

that now this is again completely

3:02:57

risk-free even if you don't hit this

3:02:58

guarantee it's fine all you did was take

3:03:01

a list that they sent you import it into

3:03:03

high level which is the software that we

3:03:05

use at my agency and get them the

3:03:07

results most people's lead generation

3:03:10

strategy is completely backwards they do

3:03:13

something that doesn't work and their

3:03:15

only solution is to do more of that let

3:03:17

me know if this sounds familiar you send

3:03:20

100 emails and one person responds and

3:03:22

your only solution is I need to get more

3:03:24

emails I need to find more people to

3:03:26

reach out to you do 100 cold calls you

3:03:29

hit a bunch of Gatekeepers and a bunch

3:03:30

of people that aren't returning your

3:03:32

calls and aren't even answering you and

3:03:35

your only solution is to let me call

3:03:37

more people it's funny cuz I used to sit

3:03:39

in my car during my work break and I had

3:03:43

about a 30 to 40 minute lunch break and

3:03:45

I would eat my lunch in 10 or 15 minutes

3:03:47

and then I would sit there I'd go out to

3:03:49

my car and I would cold call businesses

3:03:51

I would literally just Google them on my

3:03:53

phone and I would call them and hope

3:03:55

that they answered and I didn't even

3:03:56

have a script I just tried to reach out

3:03:58

to them I would also do this before work

3:04:00

and then after work and even though I

3:04:02

thought I was working so hard on

3:04:04

building my business I was not working

3:04:06

smart or efficiently and on top of that

3:04:09

I was overpaying for these lead

3:04:11

generation softwares because I didn't

3:04:13

understand how to get a lifetime access

3:04:15

to them for one price so I was just

3:04:17

paying monthly every single month trying

3:04:20

to generate these leads I would try to

3:04:21

send out these email campaigns in bulk

3:04:24

and I would try to get clients on the

3:04:26

phone and my response rate was always so

3:04:28

low and it got to a point where I was

3:04:30

thinking is the market saturated are

3:04:32

people just not even interested in what

3:04:34

I'm offering I was selling websites I

3:04:37

was selling SEO and I knew that these

3:04:40

people I could help I'm looking at their

3:04:42

reviews they have four reviews in a

3:04:44

three star rating on Google their

3:04:46

website looks absolutely terrible it

3:04:48

doesn't even work on their phones their

3:04:51

team is absolutely tiny so I know

3:04:53

they're not growing at the rate that

3:04:55

they want to grow and yet they're still

3:04:56

paying for these expensive like magazine

3:04:59

and phone book ads even though that's

3:05:02

not the most efficient way to advertise

3:05:04

and that's when you sit there and maybe

3:05:05

a little bit of Doubt starts to creep in

3:05:07

maybe this business isn't right for me

3:05:09

maybe I should switch niches because no

3:05:12

one in this Niche is a good fit all the

3:05:13

hundreds and thousands of people in this

3:05:15

Niche no one wants to buy my service I

3:05:18

didn't know how to pre-qualify leads in

3:05:20

fact I didn't even know what kind of

3:05:22

leads would be good leads to even pitch

3:05:25

my services to and how I should alter my

3:05:27

script based on the lead list that I

3:05:30

have I didn't understand how to get

3:05:32

quality and quantity of leads with good

3:05:35

information that allow me to get in

3:05:38

touch with these business owners I

3:05:39

didn't know how to separate mobile

3:05:41

phones and then landlines so when I was

3:05:44

cold calling I was cold calling the

3:05:46

office of the the business owner of

3:05:48

course I'm going to get a receptionist

3:05:50

or a front desk person I didn't know

3:05:52

about how to get mobile phones because

3:05:54

at the end of the day who's going to

3:05:55

leave their mobile phone right their

3:05:56

cell phone online well chances are most

3:05:59

of the time that's going to be the

3:06:01

business owner I didn't know how to

3:06:03

reach them directly and I also didn't

3:06:05

know how to do voicemail drops meaning I

3:06:07

would make 50 Cod calls 100 Cod calls I

3:06:09

would leave custom voicemails for each

3:06:12

and every single person and then hope

3:06:14

that they returned my call I didn't

3:06:16

understand that I could f or that get

3:06:18

only cell phones film a voicemail one

3:06:22

time and then blast it to instead of 50

3:06:24

people but 500 people and then wait for

3:06:28

them to call me and everything starts

3:06:31

with the lead generation process so

3:06:34

let's actually dive into my computer and

3:06:36

I'll show you how to find these quality

3:06:38

leads so this is how I used to do it I

3:06:40

would just go into Google and I would

3:06:41

just type in my Niche and my area so

3:06:43

let's just say Roofing Las Vegas that's

3:06:45

what we'll do for this video as an

3:06:47

example Le I would then scroll down and

3:06:49

I would look at the Google my business

3:06:51

map pack and I would cold call all of

3:06:54

these people and it definitely can work

3:06:56

if you open it up in a new tab you'll

3:06:58

see you get a bunch of these businesses

3:07:00

however the problem with this is that

3:07:02

you lose track with who you've already

3:07:04

spoken with and who you've already

3:07:06

contacted so at the very least if you're

3:07:08

going to use this strategy put these

3:07:10

businesses into a spreadsheet so you can

3:07:13

go down and actually take notes about

3:07:15

what happened after you spoke with them

3:07:17

or or you didn't speak with them now

3:07:19

luckily for you there are tools out

3:07:21

there that allow you to automate this

3:07:23

scraping I found one here that I like to

3:07:25

use and we actually use it inside of our

3:07:27

community as well as you can see there

3:07:29

is a free version of this tool and

3:07:31

there's also uh some different paid ones

3:07:33

right here I think the free one is good

3:07:35

enough for you to get started and

3:07:36

actually start scraping that tool is

3:07:38

called Google Maps lead extractor right

3:07:41

here again I'm going to link up this

3:07:43

spreadsheet here this is a list of all

3:07:44

my tools down below so you can check

3:07:46

that out and here's what it looks like

3:07:48

when you generate a list it gives you

3:07:50

the name the address the street and then

3:07:53

also gives you the category but more

3:07:55

importantly it gives you the phone right

3:07:58

here in a nice spreadsheet format and

3:08:01

also it gives you the review count it

3:08:02

gives you the average rating and again

3:08:04

this is very important this is crucial

3:08:07

if you're doing anything with reputation

3:08:08

management or you're doing websites

3:08:10

right you want to know their website and

3:08:12

if it's not linked on here then you know

3:08:14

they don't have a website and that's

3:08:16

also very important and you can see that

3:08:18

right here another thing you can watch

3:08:20

out for is these business. site websites

3:08:23

this is like this pre-built website from

3:08:25

Google meaning they know they need a

3:08:27

website but they don't have one yet so

3:08:29

Google just built one directly for them

3:08:31

so you can reach out to them and offer

3:08:33

them a higher quality website another

3:08:35

really cool fact that you want is this

3:08:37

right here this claim section right so I

3:08:39

actually noticed on this report that

3:08:41

this business right here had to Google

3:08:43

my business that's not claimed it's

3:08:45

called DNL Roofing so that's actually

3:08:47

take a look and see if that is true all

3:08:51

right so let's go back into our Google

3:08:53

search and you can see here DNL Roofing

3:08:56

so they have a ton of reviews and when I

3:08:59

actually click into them it shows me

3:09:02

right here that I have an option to

3:09:04

claim the business this is insane this

3:09:06

is a reputable company they have a ton

3:09:09

of reviews however they didn't even

3:09:11

claim their Google page so you can

3:09:12

easily reach out to them and help them

3:09:14

claim this for a fee or you can do it

3:09:16

for free and then upsell them on

3:09:18

additional Services you can kind of see

3:09:20

the difference right when someone

3:09:21

claimed it it's not going to give you

3:09:23

that message because it already has an

3:09:26

owner also what you can do is extract

3:09:28

the reviews directly from the Google my

3:09:30

business listing so to give you an

3:09:32

example of how that looks this is a

3:09:35

bunch of reviews that we extracted and

3:09:37

as you can see we have the review and

3:09:38

then we have the author so now when you

3:09:40

reach out to the business you can

3:09:42

actually send them this sheet and say

3:09:44

look I saw you have a ton of reviews I

3:09:46

attached a few of them low boom now it's

3:09:48

very custom they can open that the fact

3:09:50

that they don't have their business

3:09:52

claimed shows that they're obviously not

3:09:53

monitoring this very well so they're

3:09:56

going to be impressed that you have all

3:09:57

the details also this is going to work

3:09:59

even better if they have bad reviews so

3:10:01

if you extract a review list and they

3:10:03

have all terrible reviews you can even

3:10:05

send them a spreadsheet like this with

3:10:07

name and what the review says and say

3:10:10

look at all these bad reviews that I

3:10:11

found we might be able to help you with

3:10:14

reputation management is that something

3:10:16

you might be interested in the way to

3:10:18

actually get this tool is you can go

3:10:19

over to this link you can hit get

3:10:21

started and it's just a simple Chrome

3:10:24

extension and so what you can do is

3:10:25

click it you just hit open Google Maps

3:10:28

you type in the niche in the city and

3:10:30

then you just hit start extracting it'll

3:10:32

give you that spreadsheet that I just

3:10:33

showed you now you're also probably

3:10:35

wondering well I don't know which one of

3:10:36

those are cell phones who can I actually

3:10:38

cold call who can I actually speak to

3:10:41

well that is the point of this tool

3:10:43

right here it's called clearout

3:10:45

phone. again it's in that spreadsheet

3:10:47

cheap and as you can see you're going to

3:10:48

get 100 free credits so if you mix this

3:10:51

with this Google Maps tool you'll be

3:10:53

able to get a bunch of businesses and

3:10:55

then see who has a mobile line versus a

3:10:58

landline when you call someone's cell

3:11:00

phone they're way more likely to pick up

3:11:02

plus you could record a voicemail and

3:11:04

blast it to a bunch of mobile phones and

3:11:07

then just wait for people to call you

3:11:09

back that have listened to the voicemail

3:11:10

and are slightly interested in what you

3:11:12

have to say now look if you want to get

3:11:14

real clever here what you can do is when

3:11:16

you have the entire sheet generated you

3:11:19

can actually categorize this by who has

3:11:22

bad reviews and how many reviews they

3:11:24

have for example this company has 29

3:11:27

reviews and a 3.6 star rating so imagine

3:11:30

if you took everyone that's less than

3:11:32

four stars right all of these businesses

3:11:34

right here now again this is just in one

3:11:36

Niche and one city and you found out who

3:11:38

is a phone number or even you could do

3:11:40

landlines also and just recorded a

3:11:42

voicemail and you told them hey I saw

3:11:44

you have less than a fourstar rating I

3:11:46

also sent an email with a screenshot of

3:11:48

a bunch of your reviews I might be able

3:11:51

to help you with this I see you're a

3:11:53

reputable company I like your photos

3:11:55

give me a call back if you'd like to

3:11:57

chat and this type of Outreach and this

3:11:59

type of campaign is going to be very

3:12:01

targeted to them and you're still able

3:12:03

to do it in bulk and you can do the same

3:12:05

thing with a website as well cuz all

3:12:08

these people have websites and if you

3:12:10

scroll down you'll see that all of these

3:12:12

businesses do not have a website so you

3:12:14

can reach out to them make it slightly

3:12:16

custom talk about their reviews right

3:12:19

include their phone number in your

3:12:20

Outreach message and they're way more

3:12:22

likely to respond and craft some kind of

3:12:24

customize Outreach message specifically

3:12:27

to people without websites even if

3:12:28

you're providing lead generation

3:12:30

services this is very relevant for you

3:12:32

because this is a another lead scraper

3:12:35

that I like to use and you actually get

3:12:37

their Facebook their Instagram their

3:12:38

Twitter and you can include that in

3:12:41

different Outreach messages and you can

3:12:42

even see if they have a Facebook pixel a

3:12:45

Google pixel installed or even Google

3:12:48

analytics on their website and you can

3:12:51

use that in your Outreach and you can

3:12:53

mention different things like hey I see

3:12:55

you have a Google pixel if they have

3:12:57

this installed they might be running

3:12:58

Google ads but they're not running

3:13:00

Facebook ads right or vice versa if

3:13:02

you're doing Google ads you want to

3:13:03

offer and then I would even categorize

3:13:05

these and see who exactly here has a

3:13:08

Google pixel but does not have a

3:13:10

Facebook pixel these are great people to

3:13:12

reach out cuz they already know they

3:13:13

need to spend money on leads on

3:13:15

Advertising they already believe in the

3:13:17

internet and you can even look at their

3:13:18

websites look at their reviews right

3:13:20

they're already comfortable being online

3:13:22

and having a presence now all you have

3:13:24

to do is just sell them on Facebook

3:13:27

being the new opportunity and even if

3:13:29

they are running Facebook ads they don't

3:13:31

have a pixel setup so they're missing

3:13:33

out on so much traffic by not

3:13:35

retargeting their visitors that they're

3:13:37

getting and once again if you have their

3:13:39

mobile number you can send them a

3:13:40

voicemail drop you can code call them or

3:13:42

even do an SMS campaign and as you can

3:13:44

see I'm going to keep scrolling right

3:13:46

look at the Y here right every there's

3:13:48

so many people on here that have a

3:13:51

Google pixel but do not have a Facebook

3:13:53

one set up so you have so many leads

3:13:55

that you can go through and start

3:13:56

prospecting that tool right there that

3:13:58

we just covered is called D7 lead finder

3:14:01

now D7 is not amazing because sometimes

3:14:04

they give you a lot of lowquality leads

3:14:06

so what I actually recommend you do is

3:14:08

you have a virtual assistant or you hire

3:14:10

someone on Fiverr to go through and

3:14:13

actually clean it up a little bit for

3:14:14

you it's definitely worth it it does not

3:14:16

cost money you can get one of these

3:14:18

people do it for 10 bucks 20 bucks

3:14:20

they'll go through and just double check

3:14:22

and make sure that every business is

3:14:24

within your Niche because sometimes when

3:14:25

you go in and you typ in like roof for

3:14:27

Las Vegas or Roofing in the whole state

3:14:30

of Florida you'll get all sorts of

3:14:32

random categories in there so hire

3:14:34

someone to actually help you with those

3:14:36

leads it's well worth it and it will

3:14:38

save you a lot of time another one that

3:14:40

works really well is called Apollo and I

3:14:43

have a link to that right here this one

3:14:45

is good it's a little bit more expensive

3:14:47

it's not my favorite honestly but a lot

3:14:49

of people speak very highly of it also

3:14:51

lead gorilla this one was just

3:14:53

discovered inside my uh group inside my

3:14:55

private Community uh someone found it

3:14:57

and they were able to get really good

3:14:58

results with that personally I have not

3:15:01

used it but I wanted to include it and

3:15:03

other people seem to like it as well now

3:15:05

the next thing that you want to take

3:15:07

into consideration is the lead quality

3:15:10

okay not everyone believes in like

3:15:12

online advertising not everyone wants to

3:15:14

spend money on leads or on some kind of

3:15:16

online online campaign so some of the

3:15:19

best leads that I've ever gotten were

3:15:21

already running advertising campaigns

3:15:23

meaning they came here from the

3:15:25

sponsored posts okay right here we have

3:15:27

a website that's already spending money

3:15:28

spending money spending money and also

3:15:30

going into the Google my business

3:15:32

actually taking a look at who is

3:15:34

spending money to appear in the Google

3:15:36

Maps section the big thing when you're

3:15:38

thinking about ads and who already

3:15:40

spends money on marketing or advertising

3:15:43

is don't limit yourself to internet

3:15:45

marketing okay think about who spends

3:15:47

money on newspapers who spends money on

3:15:49

magazines on TV commercials on radio

3:15:52

commercials on billboards right you're

3:15:54

driving down the road and you see a

3:15:56

billboard these are people that have big

3:15:57

budgets sometimes they're just not

3:15:59

convinced that they should be spending

3:16:01

their money online and on the internet

3:16:03

because they haven't done it profitably

3:16:05

yet in fact one of my best clients when

3:16:08

I signed him on he told me he was

3:16:09

spending over

3:16:11

$225,000 per month and the majority of

3:16:14

that was going to TV commercials and

3:16:16

magaz azine ads right think about that

3:16:18

for a second he wasn't running any

3:16:20

Google ads any Facebook ads his website

3:16:23

was messed up so even people that found

3:16:25

him on the magazine or that saw his TV

3:16:28

commercial went to his website he had

3:16:29

bad reviews and he was spending so much

3:16:32

money on all these different Avenues cuz

3:16:34

he was so traditional he was an older

3:16:35

guy and all he needed was a little bit

3:16:37

of help with doing this stuff online and

3:16:40

then when we compared Apples to Apples

3:16:42

and I said look you spend $20,000 per

3:16:44

month on this Avenue you spend $2,000 or

3:16:48

$3,000 with me but we got 47 calls we

3:16:52

got 47 leads for you how many did you

3:16:54

get from the magazine and then he was

3:16:56

able to unveil different pain points

3:16:57

about oh I didn't get that many or I'm

3:17:00

not tracking and then when we did track

3:17:02

it he saw that he got way less calls

3:17:04

from those different Avenues and so then

3:17:06

he put more money with our campaigns he

3:17:09

went from spending $40 a day to spending

3:17:11

over $200 per day on our online

3:17:15

campaigns and again the only reason I

3:17:17

was able to sign a client like this is

3:17:19

because my lead scraping and my lead

3:17:21

sourcing process is like this where I'm

3:17:24

actually betting people and reaching out

3:17:25

to people that I want to be speaking

3:17:28

with now we're going to go over a

3:17:29

website that I wish someone showed me a

3:17:31

long time ago it's called app Sumo you

3:17:34

can get amazing discounts on different

3:17:35

softwares on this app so I'm going to

3:17:37

type in the lead generation here just to

3:17:39

see what's out right now and what we'll

3:17:42

do is take a look at some of the

3:17:45

softwares now the cool thing thing about

3:17:47

app Sumo is as you can see it gives you

3:17:50

lifetime deals meaning whatever software

3:17:52

this is you pay $59 one time and you get

3:17:56

to use it your entire life and you can

3:17:59

find some amazing softwares that come on

3:18:01

here before they get released to the

3:18:03

public so this is one that I've also

3:18:05

used it's called outs scraper so I

3:18:07

initially tested the one that I showed

3:18:09

you earlier but then when I was ready to

3:18:11

get a ton of results and move into a

3:18:13

paid plan I use this one right here and

3:18:15

I purchased 9 $99 I paid one time and

3:18:18

now I can use it forever I can scrape

3:18:20

unlimited Google searches and get leads

3:18:23

from Google and as you can see there's

3:18:25

another one right here it's called lead

3:18:26

scrape now lead scrape this one really

3:18:29

doesn't seem like it's a good fit it has

3:18:30

a lot of ratings however it says B2B

3:18:32

leads I'm working with people in this

3:18:35

example that are Roofing so I need leads

3:18:37

that are working from Roofing to

3:18:39

homeowners but as you can see there's

3:18:40

tons of softwares in here that are very

3:18:43

interesting and when you actually click

3:18:44

into the software you can learn all

3:18:47

about how it works the big thing that

3:18:48

you want to take into account is the

3:18:50

reviews that the software has when it

3:18:52

comes to local business this one works

3:18:54

really well cuz we can actually see

3:18:56

everything right so scrapes it to an

3:18:58

Excel file and when you read into it it

3:19:01

seems perfect and the amazing thing is

3:19:03

that it gives you a 60-day money back

3:19:05

guarantee so you can try it and if you

3:19:07

don't like it this website guarantees

3:19:10

that they'll give you your money back

3:19:12

now something to take into account is

3:19:13

how many searches you get right so we

3:19:15

get 5,000 searches here per month and it

3:19:18

exports in a nice CSV file so if you

3:19:22

combine a tool like this you pay $100

3:19:24

one time and then you use the phone

3:19:26

number Mobile landline Checker you can

3:19:28

be in an amazing position on a budget

3:19:31

and when you look at the reviews a lot

3:19:33

of them are speaking highly of it so

3:19:35

this software is well worth it and this

3:19:36

is what I use to scrape Google my

3:19:39

business if you want a direct link to

3:19:41

that software right there that I have

3:19:43

it's going to be this one right here so

3:19:45

if you go inside of our spreadsheet you

3:19:46

see the exact outs scraper that I

3:19:48

purchased then what you could do is go

3:19:49

over to this tool right here it's called

3:19:51

Phantom Buster and for example as you

3:19:54

saw in some of our Elite lists we have

3:19:56

their Instagram profile so now what you

3:19:59

can do is run this tool and now you can

3:20:02

automatically comment on their posts you

3:20:04

can follow them you can automatically

3:20:06

like their posts without you having to

3:20:08

manually do it and then also this one's

3:20:10

really interesting right here then those

3:20:12

businesses if they have a story you can

3:20:15

automatically watch that story and then

3:20:17

also even heart their story on their

3:20:19

Instagram so you are tackling them on

3:20:22

every single platform you go to one of

3:20:24

our tools here and you even get a

3:20:26

LinkedIn tool so now you have all of

3:20:29

their information during your lead

3:20:31

scraping process you use all these

3:20:33

different tools together you leave them

3:20:35

a voicemail you follow them on Instagram

3:20:37

you message them on LinkedIn right you

3:20:40

text them maybe even fill out their

3:20:42

contact form on their website you have

3:20:44

so many different touch points then

3:20:46

you're doing Emil email campaigns and

3:20:47

you have that custom message as well

3:20:50

right and my recommendation is that you

3:20:52

also Outsource some of the lead scraping

3:20:54

process as soon as you can meaning you

3:20:57

can get a virtual assistant to go in and

3:20:59

take a look at your lead list and craft

3:21:02

some kind of custom message to them just

3:21:04

say hey I saw your business was

3:21:06

unverified however you have 102 reviews

3:21:10

but it's a 3.2 rating and now what you

3:21:12

can do when you do these campaigns is

3:21:14

you can take that line that your virtual

3:21:16

assist and wrote and input that at the

3:21:18

beginning of each of your Outreach

3:21:20

messages or she can do something even

3:21:22

more basic like just take the very first

3:21:24

person that left him a review meaning

3:21:27

the latest person they probably know who

3:21:29

this is let's say suie left them a

3:21:31

five-star review and you can even lead

3:21:33

with that you can say hey ABC Roofing I

3:21:36

just saw that suszie left you a

3:21:38

five-star review that's amazing how

3:21:40

would you like to get more customers

3:21:42

like that look I noticed you have a 3.7

3:21:45

rating or a 4 .5 rating how would you

3:21:48

like to get even more customers like

3:21:50

this I noticed you don't have a pixel a

3:21:52

Facebook pixel on your website and you

3:21:54

can lead that into multiple different

3:21:56

angles and directions whether you're

3:21:57

doing ads websites reputation management

3:22:01

maybe you want lead follow-up services

3:22:03

and people that already run ads there's

3:22:05

so many different angles that you can

3:22:06

tackle you can now see the difference

3:22:08

between a professional and how we do

3:22:11

lead generation versus an amateur who

3:22:14

just takes a lead list and then tries to

3:22:16

send some campaign and then hopes and

3:22:18

prays that someone respond I remember

3:22:21

standing at a gas station and pulling up

3:22:24

the pump putting it inside my car I had

3:22:26

a 2001 hyai and I'm standing there snow

3:22:30

all around me I'm cold my feet are

3:22:32

getting a little bit wet before I'm off

3:22:35

to my job and I remembered something

3:22:37

crazy I remembered that I only have1 T

3:22:41

in my pocket and I remember standing

3:22:43

there and thinking to myself well should

3:22:45

I eat lunch today or should I fill up

3:22:48

this gas tank and obviously I fill up

3:22:51

the gas tank because if I chose to ate

3:22:53

lunch I wouldn't have even made it to

3:22:56

work because I didn't have enough gas so

3:22:57

at least if I took that money and I put

3:22:59

it in gas I'll show up to work and I'll

3:23:01

tell them I'm fasting and that I am

3:23:03

watching my figure boom just like that

3:23:06

and now it's going to turn into a health

3:23:08

thing in fact at the time I was an

3:23:10

athlete I was a gymnastics coach that's

3:23:11

what my job was and I was also a parkour

3:23:14

athlete know it sounds crazy but it's

3:23:16

true I was actually quite good and in

3:23:19

fact I'm still waiting for a sponsorship

3:23:21

but the problem was that I was stuck in

3:23:22

this Loop right I was going to work I

3:23:25

was going to school I had a relationship

3:23:29

I had a girlfriend which means I had to

3:23:30

take her out sometimes I had to take her

3:23:32

to you know fancy places like Olive

3:23:35

Garden I also had no clue what I wanted

3:23:38

to do with my life besides doing back

3:23:40

flips that's all that I knew that was my

3:23:42

number one passion my tension was all

3:23:44

over the place I did not have a

3:23:46

blueprint like I am going to show you in

3:23:49

this video now look this is before high

3:23:51

level this is way before high level I

3:23:53

was a freelancer I decided that the path

3:23:55

for me was going to be to learn how to

3:23:58

build websites web design was

3:24:01

essentially how I got into freelancing

3:24:04

and how I got into signing on clients

3:24:06

and in my first year I got a crazy

3:24:09

amount of clients I got a whole three

3:24:11

clients the entire year of trying cuz I

3:24:15

didn't know what I was doing I had no

3:24:17

skills I thought hey if I just learn

3:24:20

this skill maybe clients will just come

3:24:22

to me and basically all that means I was

3:24:25

a freelancer I had nothing going for me

3:24:28

my first client paid me

3:24:31

$150 for a website second client paid

3:24:34

$200 and third client paid $1,500 which

3:24:38

was amazing and that is also the most

3:24:39

money I have ever seen at that time I

3:24:42

was basically Rich when I signed my

3:24:43

$1,500 a month client so now that you

3:24:45

know the most important part of this

3:24:47

video which is that I was a parkour

3:24:49

athlete we can dive into the less

3:24:51

important things like how to get your

3:24:53

first go high level clients so let's go

3:24:55

into my computer and stop joking and

3:24:57

I'll actually show you what I have

3:24:59

prepared here for you first let's go

3:25:01

over a couple different Outreach

3:25:03

strategies that you can use then we're

3:25:04

going to cover who you should even reach

3:25:06

out to and how to find their contact

3:25:08

information and then I'm going to give

3:25:10

you three different offers that you can

3:25:13

bring to the marketplace I know they

3:25:15

work and you can pick pitch them to get

3:25:17

your first couple clients so let's dive

3:25:19

in all right so if you are a brand new

3:25:21

I'm going to assume you don't have an

3:25:24

account or you have a fresh account so

3:25:26

right after you sign up this is my

3:25:28

30-day free trial link you will get

3:25:31

access to a course like this now again

3:25:34

if you don't have this that's fine uh

3:25:36

what you could do is I suggest you

3:25:38

schedule a one-on-one uh kickoff call if

3:25:41

you are inside the program it's going to

3:25:43

be in this video right here and you will

3:25:45

actually have have someone walk you

3:25:47

through setting up your go high level

3:25:50

account so again if you are signed up

3:25:52

you can click into this right here uh

3:25:54

first thing you want to do is import all

3:25:56

of our stuff right here right so all the

3:25:58

all the snapshots that we have and and

3:26:00

uh and all of that even if you don't

3:26:02

have this course and this program you

3:26:04

can go in and you can find like the

3:26:06

standard you know templated restaurants

3:26:09

gym owners all that stuff you can find

3:26:11

all the different niches and all the

3:26:13

different templates inside of go high

3:26:15

level first thing you want to do is just

3:26:16

import a couple just kind of get a feel

3:26:18

for how they look and how they work

3:26:20

don't spend too much time on it but

3:26:22

review them so you know how it all works

3:26:25

after you review them then when you do

3:26:27

the one-on-one kickoff call with go high

3:26:29

level they can walk you through how it's

3:26:32

set up how it's linked up and it'll make

3:26:34

your life way easier so let's actually

3:26:37

dive into the exciting thing which is

3:26:38

going to be Outreach we're going to talk

3:26:40

about two different Outreach strategies

3:26:42

one is online and then we're also going

3:26:44

to talk about inperson Outreach both of

3:26:46

these work extremely well especially in

3:26:48

the beginning when you use in person it

3:26:51

can work much much better because you

3:26:52

just don't have much competition so

3:26:55

first things first look at your network

3:26:57

who do you know that's a business owner

3:26:59

right who do you know that has a parent

3:27:01

that's a business owner who do you know

3:27:03

that's maybe massage therapist and is

3:27:05

really close with the owner and you want

3:27:08

to offer them your services for free and

3:27:11

you can do that by giving them some kind

3:27:13

of trial by giving them some kind of

3:27:15

period where they can use your services

3:27:18

and also you get to practice and even if

3:27:19

they don't pay you anything you can

3:27:21

still get a testimonial out of it and

3:27:22

this is crucial very very important to

3:27:25

do and also it's not just about your

3:27:27

close Network think about where you go

3:27:29

to the dentist maybe they need

3:27:31

automations right you don't need that

3:27:33

many clients you can walk down the

3:27:34

street and just think about who you

3:27:36

spent money with maybe a couple months

3:27:38

ago you had your garage door replaced or

3:27:41

repaired or maybe your family got it

3:27:43

replaced or maybe your uncle got it

3:27:44

replaced you can call that same company

3:27:46

and say hey this is XYZ you know this is

3:27:49

Bob and we actually were a customer of

3:27:52

yours a couple months ago and I'm just

3:27:54

curious if I can speak to the owner I

3:27:55

just want to tell him how great of a job

3:27:58

you did also would love to leave a

3:28:00

review and anyways you can make up

3:28:02

whatever reason you want to reach out to

3:28:03

these people you paid them of course

3:28:05

they're going to jump on the phone with

3:28:06

you this is the first quick win that you

3:28:08

can get and sign on multiple clients

3:28:11

just from this strategy I am a proponent

3:28:13

of niching down but to be honest in the

3:28:15

beginning you just don't have that

3:28:17

luxury if you need cash and you need

3:28:19

clients ASAP then honestly sign up

3:28:22

anyone that you can it will give you a

3:28:24

great opportunity to also learn high

3:28:26

level how it all works and you'll get a

3:28:29

lot of experience and and just in

3:28:31

general a lot of different case studies

3:28:32

which you can still use so you want to

3:28:34

take advantage of that and sign on as

3:28:36

many people as you can so now let's go

3:28:38

one step further you probably exhausted

3:28:40

the people that you know the people that

3:28:41

are in your network so start locally go

3:28:45

into Google and just type in a business

3:28:47

that you would potentially like to work

3:28:49

with let's talk about Las Vegas

3:28:51

landscapers I used to live in Vegas so

3:28:54

type in landscapers any Niche right

3:28:56

whatever Niche you want scroll down and

3:28:58

just take a look at how everyone is

3:28:59

appearing you'll start seeing Trends

3:29:01

right like this guy US Turf okay hey

3:29:03

that's a terrible Google my business

3:29:05

name but he has 186 reviews and then

3:29:09

this guy has 12 and also this guy um is

3:29:12

paying and so what we can do is just

3:29:14

keep scrolling and you'll notice a lot

3:29:16

of stuff right this guy has nine reviews

3:29:18

uh 9 11 11 and you'll start seeing all

3:29:21

the differences now I already scrolled

3:29:23

to page two but if you go into page one

3:29:26

you'll see these top guys they have

3:29:29

usually really really good results and

3:29:32

you want to start getting a feel for how

3:29:34

everyone looks and you can start

3:29:36

reaching out to these people and

3:29:37

offering them reputation management when

3:29:40

you offer reputation management you can

3:29:42

compare it to their competitors all

3:29:45

these business owners all these business

3:29:47

owners know who their competitors are so

3:29:50

you can reach out to them right like

3:29:51

this guy Custom Touch landscape hey

3:29:54

what's going on Custom Touch landscape I

3:29:56

just saw your trucks on the road I love

3:29:58

saying that as well when you're doing

3:30:00

local prospecting if you are local use

3:30:03

that to your advantage start bringing up

3:30:05

streets that you saw their trucks on or

3:30:07

maybe you saw their building their

3:30:10

office maybe whatever say you drove by

3:30:13

it and you can start saying these things

3:30:16

things that already make you stand out

3:30:18

way further than any other company

3:30:20

that's reaching out right you're going

3:30:21

to have a much bigger Advantage than if

3:30:23

I try to do Outreach in your city and

3:30:25

ideally what you can do is instead of

3:30:26

trying to call them like this you can

3:30:28

use another tool so I'm going to show

3:30:30

you one right here that I like which is

3:30:32

a gmaps extractor so what this is going

3:30:34

to do is you can have this search appear

3:30:37

and you want to just extract it cuz

3:30:39

surely you can you can go down all these

3:30:41

different business owners and you can

3:30:43

try to copy their information but it's

3:30:45

going to be much nicer if you have it

3:30:47

inside of a spreadsheet this tool right

3:30:48

here is free so as you can see It'll

3:30:50

take what you see here and it will put

3:30:52

it nicely on a spreadsheet so that

3:30:56

you're able to nicely reach out and also

3:30:59

you're able to create a check box and

3:31:02

then Mark off who you've already reached

3:31:04

out to so it makes things way more

3:31:05

organized way more clean and I think

3:31:07

this tool is even free for the first

3:31:10

let's see monthly leads extract a th000

3:31:13

so you get 1,000 leads for free honestly

3:31:15

that is plenty so start here and also

3:31:18

another way that you can do this is look

3:31:20

up local Facebook groups okay we're

3:31:23

talking about Facebook groups as well as

3:31:25

groups like this on meetup.com so go in

3:31:29

type in business Los Vegas and you can

3:31:31

start seeing where people are meeting

3:31:34

and what they're talking about sometimes

3:31:35

you'll see networking events and this is

3:31:37

a great place to start just start

3:31:39

attending these now I know you want to

3:31:41

build a business and make money online

3:31:43

but again we're just getting started

3:31:45

here right if you want to make your

3:31:46

first 1K your first 2K 3K ASAP these are

3:31:50

all great strategy and I'm going to show

3:31:51

you some online ones as well but let's

3:31:54

just start here I don't want to skip

3:31:55

this and honestly just show up to any

3:31:58

one of these speed networking for

3:32:00

business that's interesting I don't

3:32:01

really know what that is but it could be

3:32:03

worth looking into so this is just a

3:32:05

couple that I randomly found do the same

3:32:08

thing on Facebook and see if you can

3:32:10

find some local business meetups where

3:32:11

people are networking and then just talk

3:32:13

about some of the stuff you're working

3:32:14

on there's no reason why people won't

3:32:16

say yes if you have a good offer and

3:32:19

you're offering to give them a free

3:32:20

trial for maybe a week or 14 days and

3:32:23

once you given the offers that I'm going

3:32:25

to cover here in a second there's no

3:32:27

reason why they won't say yes especially

3:32:28

if they meet you face to face you can

3:32:30

also join things like Chamber of

3:32:32

Commerce as well as BNI so often times

3:32:35

these are paid but the cool thing about

3:32:38

it is that when you join these

3:32:40

networking groups the way it works is

3:32:42

you will be the only digital marketer in

3:32:44

that room and you'll be filled the CEOs

3:32:46

so you'll able to sit at a desk you'll

3:32:48

able to network with a bunch of CEOs and

3:32:51

business owners with no other

3:32:53

competition specifically in that room

3:32:54

and you're that guy and this is

3:32:56

strategically how they build these

3:32:58

networks that way everyone does business

3:33:00

with one another and it's pretty cheap I

3:33:02

mean it's like $100 $200 to join uh it's

3:33:04

not for everyone but certainly it's a

3:33:07

great place to start I've gotten clients

3:33:08

from groups like this now if you are

3:33:10

looking to get leads online both in your

3:33:13

city or maybe it's another city then you

3:33:15

can start using tools this right here is

3:33:17

a tool that I like it is D7 some of the

3:33:20

information honestly is not perfectly

3:33:22

accurate you'll get random uh businesses

3:33:25

in here sometimes but for the most part

3:33:28

it works pretty well especially if

3:33:29

you're starting off it's also pretty

3:33:31

cheap uh I can't remember the exact

3:33:33

price cuz it always changes but $12 or

3:33:35

$15 a month you can just buy it for one

3:33:38

month and extract a bunch of lists and

3:33:40

then just cancel your membership so you

3:33:42

just pay one time and this has links to

3:33:44

everything right we're talking Facebook

3:33:47

Messenger Instagram Twitter Google shows

3:33:49

you how many reviews they have and you

3:33:51

can just scroll down and you can see all

3:33:54

the different businesses you can

3:33:55

potentially reach out to and I did a

3:33:57

free search by the way so as you can see

3:33:58

I'm not even logged in so I recommend

3:34:01

you just go to this website it's called

3:34:02

D7 lead finder and you just type in a

3:34:04

niche type in your city and see how many

3:34:07

businesses it spits out now once you

3:34:09

make an account and you pay that fee

3:34:11

you're able to export all these and this

3:34:12

is going to be a great place to start

3:34:15

now the way that you want to reach out

3:34:16

to all these different business owners

3:34:18

is you can do SMS you can call them you

3:34:20

can send them an email you can send them

3:34:22

messages on all their social medias

3:34:24

right all the LinkedIn all the Instagram

3:34:27

all the Facebook message them everywhere

3:34:29

or what you can do is send them cold

3:34:32

voicemail drops meaning you record a

3:34:33

voicemail one time you take the

3:34:36

spreadsheet you import it to high level

3:34:38

and you just hit send so you drop your

3:34:40

voicemail to everyone with a certain

3:34:42

pitch in the voicemail and now everyone

3:34:44

that calls you back that listens to that

3:34:46

voicemail is going to be a bit

3:34:48

interested and again if you're doing

3:34:49

this locally make sure you mention that

3:34:51

in the voicemail and when you're

3:34:52

actually pitching so now you're getting

3:34:54

inbound leads right you're getting phone

3:34:55

calls that are coming into your phone

3:34:57

number and people that are calling you

3:34:59

after they listened to your voicemail

3:35:01

now let's talk about the different

3:35:02

offers that you want to approach the

3:35:05

business owners with we have website in

3:35:07

a day we have reputation management and

3:35:09

we have the Dr campaign these three are

3:35:12

killer these three can absolutely crush

3:35:15

it and there's no reason why you

3:35:17

shouldn't be able to get clients that

3:35:18

pay $300 per month Forever on all these

3:35:22

lead Services now of course once you

3:35:23

onboard them show them everything else

3:35:25

show them the planner show them the lead

3:35:28

follow-up but in the beginning lead with

3:35:30

these offers because they're just a very

3:35:32

easy sell now when you do website in a

3:35:34

day you literally go inside high level

3:35:37

right here find a website template for

3:35:39

that Niche and just use the AI content

3:35:42

writer I have another video about how we

3:35:44

build websites in a day you can watch

3:35:45

watch that after this one but do that

3:35:48

just sit down for a day make a full

3:35:50

website and just offer a website to

3:35:53

people right tell them hey I built you a

3:35:55

website I noticed a couple things wrong

3:35:57

on your website I actually built you a

3:35:58

new one is it okay if I send it over and

3:36:00

all you're going to do is take that

3:36:02

pre-built website with your AI content

3:36:05

slap their logo on the top left and send

3:36:07

them that as a draft send them that

3:36:10

homepage as a draft think about how much

3:36:13

this makes you stand out from all your

3:36:15

competitors right they're all asking

3:36:17

asking asking you're going to sit down

3:36:19

and you're going to give them something

3:36:21

you're going to give them a website and

3:36:23

then you're going to jump on a demo call

3:36:25

once they're already excited and once

3:36:26

they see that this website in a day that

3:36:28

you buil is better than their actual

3:36:30

website they're going to Value you and

3:36:32

they're going to value your time and how

3:36:34

much effort you put into actually

3:36:36

reaching out to them and on your end

3:36:37

it's super easy cuz all you're doing is

3:36:39

copying and pasting a website and then

3:36:41

putting their logo on top of it and if

3:36:43

they want to sign up you can charge them

3:36:45

$150 a month you Char from $300 a month

3:36:48

whatever it is that you want so let's

3:36:50

move on to the second service which is

3:36:51

going to be reputation management you

3:36:54

can approach a business and as we saw

3:36:58

inside of this sheet right here right

3:37:00

some businesses have 12 reviews and as

3:37:03

you scroll down some of them have a 2.5

3:37:06

star rating like this you can reach out

3:37:08

to whoever this person is jnk

3:37:11

landscaping and reach out to them and

3:37:13

say hey J&K Landscaping by the way I saw

3:37:17

that all of your competitors you know

3:37:19

let's talk about you and you want to

3:37:21

bring up their names I saw that Davey

3:37:22

Tree Expert I saw that Nevada Tree

3:37:24

Service I saw that green America Tree by

3:37:28

the way has 47 reviews and they're all

3:37:31

five stars in fact they have a 4.7

3:37:33

rating you have a two star rating and

3:37:36

you could ask them do you think if I got

3:37:38

you more reviews that you'd be able to

3:37:40

grow your business or you can ask them

3:37:42

hey do you need help with this that's

3:37:44

something I can potentially help you

3:37:46

with and if you really want to hit a

3:37:48

paino you can also send them screenshots

3:37:51

okay and this is super powerful send

3:37:52

them a screenshot up there Google my

3:37:54

business with those bad reviews send it

3:37:57

to them and so that way they can see

3:37:59

sometimes they don't even know that it's

3:38:01

that public so send it to them and then

3:38:03

take a screenshot of their competitors's

3:38:05

reviews and you say yeah I found this on

3:38:08

your competitor's website do you think

3:38:09

if we helped you fix this you might be

3:38:11

able to get more clients and you might

3:38:13

be able to get more business the obvious

3:38:16

answer to this is yes and lastly we have

3:38:19

Dr campaign all you're going to do here

3:38:22

is take their list of past customers or

3:38:25

past leads depending on your Niche give

3:38:28

them an offer and reactivate them

3:38:30

meaning you send them text messages you

3:38:32

send them emails maybe it's a voicemail

3:38:34

drops and you can instantly get the

3:38:36

client a bunch of booked appointments

3:38:38

without spending any money on

3:38:40

advertising and by the way if you want

3:38:42

me to go more in depth into each and

3:38:44

every one of these services I have other

3:38:46

YouTube videos that are covering all of

3:38:48

the specifics on exactly how we set this

3:38:51

up for our clients you can check that

3:38:52

out after this video but with Dr that

3:38:56

works super well then you can retain

3:38:58

them with the reputation management you

3:39:00

can retain them with the lead followup

3:39:02

with automated appointment booking right

3:39:04

every time they close a project then you

3:39:06

can automatically send them in the

3:39:08

reputation management Pipeline and now

3:39:10

they're getting automatic review

3:39:12

requests and we have a review filtering

3:39:14

system where it actually filters out the

3:39:16

bad reviews and it doesn't publish them

3:39:18

again I have that in another video so

3:39:20

really when you set this all up and you

3:39:22

show them all these benefits why

3:39:24

wouldn't they move forward with you and

3:39:25

especially in the beginning when you

3:39:27

offer a free trial they're going to get

3:39:29

so much value there's no reason why

3:39:31

they're not going to stay now if you are

3:39:34

doing free trials one thing you want to

3:39:36

watch out for is clients that are going

3:39:37

to ghost you meaning they'll say yes to

3:39:39

you because it's very easy to say that

3:39:42

and then they just ghost you and you've

3:39:43

done all this work and all this effort

3:39:45

for absolutely nothing now if a client

3:39:47

comes on you deliver the services and

3:39:49

they don't want to move forward that's

3:39:51

fine however you want to collect a $10

3:39:54

deposit you want to take a $10 phone

3:39:56

number fee that's what I call it we're

3:39:58

paying for the phone number that's going

3:39:59

to be sending out all the text messages

3:40:01

we're paying for the software that's

3:40:03

going to be sending out the emails the

3:40:05

reviews for all this other stuff and a

3:40:07

lot of these business owners they can

3:40:08

understand that it's not free to send

3:40:10

text messages so that's a great excuse

3:40:12

to collect some kind of deposit so that

3:40:14

way you can Auto build bu them in 1 week

3:40:16

2 weeks or whatever your time period is

3:40:18

on your free trial so once you get the

3:40:20

client on zoom and you actually close

3:40:22

them then you want to do the onboarding

3:40:24

call so the onboarding call you ask them

3:40:26

a bunch of questions about their

3:40:28

business that you need to set up the go

3:40:30

high level account honestly you can just

3:40:31

copy the go high level questions use

3:40:33

that in the onboarding so when they come

3:40:35

on board what you can do is link up

3:40:37

everything okay this is going to be very

3:40:39

crucial the more you can onboard them in

3:40:41

the first 30 days and the more you can

3:40:44

get them using high level and using the

3:40:46

mobile app the mobile app is huge cuz a

3:40:48

lot of these business owners are out and

3:40:50

about they're busy but they always check

3:40:52

their phone so when you get them to

3:40:53

install lead connector check all their

3:40:55

leads that are coming in they will love

3:40:57

you if they already have a website and

3:41:00

they don't want your website in a day

3:41:01

replace contact forms with your contact

3:41:04

forms that automatically respond to

3:41:06

leads and again they're going to love

3:41:08

you so link up to Google my business

3:41:10

right get them to download this link up

3:41:13

um Facebook install the chat install the

3:41:16

live chat I literally have accounts that

3:41:18

I've shared where we have over

3:41:20

$70,000 that have accumulated just in

3:41:23

the live chat and so it's absolutely

3:41:25

crucial stripe a lot of our clients

3:41:28

don't really use stripe on here through

3:41:30

this because they do very large

3:41:32

transactions and so the stripe fee is

3:41:34

just too high yes this one is up to you

3:41:37

if you're doing some kind of SEO

3:41:38

services or some kind of Google my

3:41:40

business stuff then you can certainly

3:41:42

offer them yex I do not recommend you do

3:41:44

this in in the first free trial period

3:41:47

this is once they become a paying client

3:41:50

WordPress also not super crucial because

3:41:52

we're building a website here inside of

3:41:54

high level and now you can focus on

3:41:56

overd delivering for this client get

3:41:58

them set up with autois call text back

3:42:01

replace their tracking phone number on

3:42:03

their website on their Google M business

3:42:06

and replace everything so that it's all

3:42:08

in here even the reporting a lot of

3:42:10

these people aren't using tracking

3:42:11

numbers they're like texting their lead

3:42:12

their phone number their mobile numbers

3:42:14

all over the internet get a tracking

3:42:15

number on there and just say look how

3:42:17

cool this is we can track everything you

3:42:19

have a live chat we have this form and

3:42:21

they love it because now we can also

3:42:23

track who visits the website and they

3:42:25

can see that look I'm not going to lie

3:42:27

to you I almost didn't make this

3:42:30

video the first time I ran an email

3:42:33

campaign I got almost no responses I

3:42:36

mean think about it you're paying for

3:42:37

all these softwares I paid someone to

3:42:39

give me a lead list I set everything up

3:42:41

linked my domains spent so much time

3:42:45

setting it all up and got nothing out of

3:42:47

it literally no clients no meetings a

3:42:49

couple responses it went terribly it

3:42:52

seems like for most people that get

3:42:54

started without knowing the tips that I

3:42:56

have that's the same thing all these

3:42:57

templates you see online and by Google

3:43:00

and in different courses look I've tried

3:43:02

this stuff and it didn't work for me

3:43:04

it's almost if they expect a business

3:43:07

owner to give them all this time and sit

3:43:09

there and read some really long essay

3:43:12

about why their company is so great and

3:43:14

who who they are and all this stuff that

3:43:17

everyone wants to include when in

3:43:18

reality the best emails should be

3:43:21

extremely short and right to the point

3:43:24

you have 1 second to get the client's

3:43:27

attention and honestly this is true in

3:43:28

all of your marketing and all of your

3:43:30

Outreach they should be able to take a

3:43:32

glance at their phone and see exactly it

3:43:34

is what you do and decide if they're

3:43:35

interested or they're not simple most of

3:43:38

the time whatever email campaign you

3:43:40

have running you can take it and simply

3:43:42

slash it in half remove everything thing

3:43:45

slash it in half and it will most likely

3:43:47

do better than what you're currently

3:43:48

running so let's actually dive into my

3:43:50

screen here and I'm going to show you a

3:43:52

template that's worked really well for

3:43:53

me here's the best way to do that email

3:43:56

number one this is the first one that

3:43:58

sends out we have first name so Bob do

3:44:00

you guys provide Niche services so for

3:44:03

this example I'll use Roofing so do you

3:44:06

guys provide Roofing Services metal

3:44:08

roofs Etc this could be do you still

3:44:10

provide chiropractor Services right do

3:44:12

you service the entire city area we

3:44:15

don't have anyone yet I can guarantee

3:44:16

you 25 to 30 opportunities per month let

3:44:19

me know ASAP please I tried to call and

3:44:21

then your phone number right if you're

3:44:23

free we can chat for 5 minutes on blank

3:44:26

so not every single email provider is

3:44:27

going to have this capability of

3:44:29

choosing two week days from today so

3:44:31

honestly you just remove it if you're

3:44:32

free we can chat for 5 minutes and then

3:44:34

just you can just remove that and what

3:44:35

we're doing here is we're just getting

3:44:37

right to the offer ASAP the goal of this

3:44:39

email is to sell a phone call that's it

3:44:42

don't try to sell your services and talk

3:44:44

about we do Facebook and we do this and

3:44:45

we do that no just sell the phone call

3:44:48

and then on the phone call then you can

3:44:50

tell them a little bit more about what

3:44:52

it is that you do and so this is a great

3:44:54

way for it to feel like a very

3:44:56

personalized email and again you can do

3:44:59

it at scale right if you have a good

3:45:00

lead list you can import everything in

3:45:02

here and just send it and you can get a

3:45:04

bunch of responses so let's dive into

3:45:07

email version two so we have hey first

3:45:09

name so hey Bob and then you want to

3:45:11

insert a first line and this is going to

3:45:14

be custom for every single lead that you

3:45:17

submit this to right so I just saw suie

3:45:19

left you a Fest star review online

3:45:21

awesome job would you be interested in

3:45:23

getting more work like this this is so

3:45:26

powerful I've never seen someone do it

3:45:28

like this before let me show you how you

3:45:29

can get those first lines so if you hire

3:45:32

a virtual assistant you can give them

3:45:34

the lead list just like this right we're

3:45:35

talking business name we have the email

3:45:37

and then you can also include the

3:45:39

website and some social media channels

3:45:41

and you want to have the virtual

3:45:43

assistant go in and just write a first

3:45:45

line meaning they're just going to take

3:45:47

something and make it custom to that

3:45:49

business owner you can base it off

3:45:50

reviews you can base it off of something

3:45:52

on their website hey I saw your before

3:45:54

and afters they look amazing hey I love

3:45:57

this Drone footage that you have just

3:45:59

make it personal and then what you're

3:46:01

going to do is that's going to be a

3:46:02

separate line on here right so when you

3:46:04

import this list of contacts check it

3:46:06

out it's going to go in this first line

3:46:08

so it's going to say hey John I love

3:46:10

your Drone footage that you had on your

3:46:12

website it looks really cool would you

3:46:14

be interested getting getting more work

3:46:15

like this right so if you reference a

3:46:17

project you reference some kind of work

3:46:19

that they're doing maybe you're working

3:46:20

with dentist and you can say hey I love

3:46:22

your office I love the color scheme you

3:46:24

have in your office which I guess this

3:46:26

template wouldn't work amazing with that

3:46:27

but you can say hey I love all your

3:46:29

patient before and after photos I love

3:46:31

your aligners that you've set up with

3:46:33

some of your customers I love the

3:46:35

testimonials that you have I love the

3:46:36

videos you have on your site would you

3:46:38

be interested in getting more work like

3:46:40

this we helped then you can include some

3:46:42

kind of proof or some kind of

3:46:43

testimonial if you have it if you don't

3:46:45

that's fine you can follow the template

3:46:47

from the first email we just helped Rob

3:46:49

from five-star construction a

3:46:50

construction company like yours but a

3:46:52

different area Clos an extra two roofs

3:46:54

in 11 days best part is we booked it all

3:46:57

for him on his calendar he showed up and

3:46:59

closed one worth over 34,000 and another

3:47:02

for 15,000 let me know if that's

3:47:04

something you want to be a part of see

3:47:06

these emails are very direct they're

3:47:08

right to the point I'm not telling them

3:47:09

oh we're going to do Facebook ads we're

3:47:11

doing Google ads go high level we're

3:47:13

doing sassin automation no we're not

3:47:15

talking about any of that we're just

3:47:18

trying to get them on the phone we just

3:47:20

want to Peak curiosity that is the main

3:47:22

job that you have on these emails Peak

3:47:24

the Curiosity and then get on the phone

3:47:26

and sell the demo in marketing and in

3:47:29

our process here what you want to do is

3:47:31

sell the next step the email should sell

3:47:33

the phone call and then the phone call

3:47:35

should sell the demo call and then on

3:47:37

the demo you're going to sell your

3:47:38

services also real quick if you want our

3:47:40

client getting scripts our client

3:47:42

getting strategies our Outreach DMS

3:47:44

literally everything A to Z then you can

3:47:46

go ahead and check out the free course

3:47:48

in the description if you want all of

3:47:49

our snapshots imported into your account

3:47:51

I'm providing all of that it's

3:47:53

completely free if you don't have a

3:47:54

highle account then you can sign up for

3:47:56

a free 30-day trial down below and I

3:47:58

will give you access to everything sales

3:48:00

call recordings additional services that

3:48:02

you can actually offer how to sell those

3:48:04

services and how to charge High ticket

3:48:06

everything is in there so let's dive

3:48:07

back into the video if they don't

3:48:09

respond then you want to have follow-up

3:48:11

emails that go out this is another thing

3:48:13

I did wrong in the beginning I just had

3:48:14

one email send and that was it have 2 3

3:48:18

4 5 six emails that send out and here's

3:48:21

a sample one also that I did Bob I just

3:48:24

realized I never introduced myself LOL

3:48:26

keep it lighthearted it kind of depends

3:48:28

in your Niche too I will say if you work

3:48:30

with like doctors and very professional

3:48:33

maybe lawyer something very professional

3:48:35

then maybe don't use things like LOL or

3:48:38

maybe it's worth a test from my nich and

3:48:40

construction this works well these guys

3:48:41

are rough on the edges they don't care

3:48:43

my name is pavle and in in the last 30

3:48:45

days we've done this for our clients

3:48:46

Tammy closed this much Rob closed boom

3:48:49

okay Monty Kevin so again some proof and

3:48:51

then I include maybe the next one will

3:48:53

be for blank right their company name I

3:48:56

have verified proof by the way of all

3:48:57

these numbers and text messages we still

3:49:00

don't have anyone in city right so it

3:49:02

pulls in where they're located and if

3:49:03

you have their address you could just

3:49:05

put in their address in here and that

3:49:07

was super personalized they're seeing

3:49:08

their own address in your email right i'

3:49:10

prefer to work with you because your

3:49:11

online reviews I saw under bone company

3:49:14

name is impressive versus The Other Guys

3:49:16

plus we guarantee our work but if you're

3:49:19

not interested though I understand just

3:49:21

let me know and I'll reach out to

3:49:22

someone else we'll send them more work

3:49:24

and we'll contact you again so again you

3:49:25

want to give them the opt out if they're

3:49:27

not interested just say hey by the way

3:49:29

if you're not interested just let me

3:49:30

know no worries but also add in that

3:49:32

last fact of look I'll just contact one

3:49:34

of your competitors it's all good and

3:49:35

I've even included things like we work

3:49:37

with one company per area if you're not

3:49:38

interested no worries I'll just work

3:49:40

with one of your competitors and this

3:49:42

this type of email is going to get way

3:49:44

more responses because this is

3:49:46

interesting right it's not some long bio

3:49:48

about your company and who you are and

3:49:50

what you do no we're just giving them an

3:49:52

offer giving them a guarantee trying to

3:49:54

get them on the phone call ASAP now if

3:49:55

you want to be a real Savage and book as

3:49:57

many appointments as humanly possible

3:50:00

then what you want to do is call them as

3:50:02

soon as they respond don't wait for them

3:50:04

to respond and then you respond and they

3:50:06

respond look these guys are extremely

3:50:08

busy if they gave you any sort of

3:50:11

positive response at all pick up the

3:50:13

phone and call them and if you have a

3:50:14

virtual system that's helping you book

3:50:16

appointments as well this is what my VA

3:50:18

did then you can reach out to them on

3:50:19

other platforms too as soon as they give

3:50:22

one positive response send them a DM on

3:50:24

Facebook Instagram LinkedIn their

3:50:26

contact form literally any platform that

3:50:29

you want reach out to them try to call

3:50:30

them multiple times if they responded

3:50:32

then you need to call them right maybe

3:50:34

they asked a question okay no problem

3:50:36

how much does this cost just call them

3:50:38

don't try to answer her email well it

3:50:39

ranges and we do Facebook ads and

3:50:41

multiple plan no no don't do that call

3:50:44

them call them that is it on the phone

3:50:46

they can ask you questions and you can

3:50:47

answer them and you can overcome

3:50:48

objections and book more demos one of

3:50:50

the biggest things that I see that is a

3:50:52

huge mistake is including a calendar

3:50:54

Link at least in this niche of Home

3:50:55

Services these guys are not going to

3:50:57

book They're going to see your caly link

3:50:59

they're going to think that you're

3:50:59

trying to scam them and a lot of local

3:51:01

business owns in general they don't use

3:51:03

Cy they don't use all these online

3:51:05

appointment schedulers that we all know

3:51:07

and that we use so what you want to do

3:51:09

is just call them also by the way if you

3:51:11

do that calendar link and if you do

3:51:14

links in General in emails it decreases

3:51:16

your deliverability and plus everyone

3:51:18

uses County links so a better way to

3:51:20

stand out is just by asking them

3:51:21

something right think about it if a

3:51:23

client opens or a potential client opens

3:51:25

an email and they see some link they can

3:51:27

automatically assume wow if he's trying

3:51:28

to give me to click on something this

3:51:29

might be a scam but if you're just

3:51:31

writing four sentences and they're

3:51:32

nicely spaced out like this then they're

3:51:34

way more likely to just glance it and be

3:51:36

like okay that's interesting that Peaks

3:51:38

my interest and now you have them in

3:51:40

when you do that conversation then you

3:51:42

also want to make sure that you book

3:51:44

that and to a go high level sequence so

3:51:46

I have a calendar so all my Affiliates

3:51:47

and everyone in my community they get

3:51:49

access to this where it's a calendar and

3:51:51

you can book it on your calendar and

3:51:53

then they get automatic reminders and as

3:51:55

soon as you book them in as well so

3:51:56

let's say they agree to like 5minute

3:51:58

phone call tomorrow at 3:00 p.m. you

3:52:00

want to book that in or have your

3:52:01

virtual assistant book that in your

3:52:03

calendar through this specific link and

3:52:05

then they're going to get automatic text

3:52:07

reminders right automatic email

3:52:09

reminders and also you want to follow up

3:52:11

with them by showing them case study

3:52:13

videos if you have a case study video

3:52:14

you should be sending that to every

3:52:16

single person before your meeting by the

3:52:18

time you speak with them they should

3:52:19

have already seen your face they should

3:52:21

have heard your voice and then even if

3:52:23

they knowshow for that meeting you also

3:52:25

want to continue following up with them

3:52:27

not manually again you can do this

3:52:29

automatically we have scripts and

3:52:31

everything that you can import and then

3:52:32

if they noow you just have one that

3:52:34

sends out because they noow and it tries

3:52:36

to get them to rebook on your account

3:52:38

now again it's going to be more

3:52:40

effective if you just call them hey I

3:52:41

saw you missed our meeting when's a

3:52:43

better time and then you book now if

3:52:45

you're serious about this and you're

3:52:46

serious about your marketing agency and

3:52:48

you're serious about growing you should

3:52:50

be reading things like David oi Claude

3:52:52

Hopkins these are great authors they

3:52:54

write books on copywriting and you

3:52:56

should get very good at this don't just

3:52:57

copy and paste this that's the big thing

3:52:59

you want to iterate on it you want to

3:53:01

take it you want to improve it you want

3:53:03

to customize it and you want to get

3:53:05

creative this is the best way to book

3:53:07

more appointments is to do something

3:53:09

that not everyone else is doing and also

3:53:11

add a little bit of humor into it right

3:53:13

add something in to make it it seem more

3:53:15

casual so it's not so serious and super

3:53:17

busy getting website clients has never

3:53:20

been easier I'm going to show you a

3:53:22

simple foot inth door strategy that I

3:53:24

have used and I have seen others use to

3:53:26

have a lot of success with selling these

3:53:28

websites on a monthly reoccurring basis

3:53:31

now look I know GOI level has all these

3:53:33

crazy features and automations but let's

3:53:36

just focus in on one that you can charge

3:53:38

anywhere from two three four even $500

3:53:41

per month just for this one and I'm

3:53:43

going to even show you and teach you an

3:53:46

Outreach strategy that you can use to

3:53:48

get clients for this particular service

3:53:50

we're going to craft an email here

3:53:52

together that you can use for outreach

3:53:55

all right so the first thing you're

3:53:55

going to do is go into your go high

3:53:58

level account right here and just pick a

3:54:00

website template we're going to work

3:54:02

with one Niche and I picked a couple but

3:54:04

I really like this one right here and

3:54:06

it's called the finance Consulting

3:54:09

Services uh snapshot and what we're

3:54:11

going to do is we're going to take this

3:54:13

website and we're going to full build it

3:54:15

one time for a specific Niche so let's

3:54:17

say that your Niche is roofers let's say

3:54:20

you select home service companies what

3:54:22

you're going to do is go inside of here

3:54:23

and make every single service every

3:54:26

single paragraph about Roofing about

3:54:28

metal roofs about everything that you

3:54:30

have done in your due diligence about

3:54:32

this industry and you're going to fill

3:54:33

it out here if you don't know how to

3:54:35

make content very quickly with AI I have

3:54:37

another video on how we build websites

3:54:39

in a day but honestly you can do this in

3:54:41

a couple hours and you're going to build

3:54:43

just the home page and you're going to

3:54:45

leave this logo option at the top after

3:54:47

you have that fully built out you can go

3:54:49

over to this website here it's Phantom

3:54:52

Buster I've used this one before there's

3:54:54

honestly there's probably tons of other

3:54:56

Chrome extensions and a bunch of Google

3:54:59

my business extractors that you can find

3:55:01

for free this one is paid but I have the

3:55:04

most experience with this one and if you

3:55:05

scroll down what this allows you to do

3:55:07

is extract data from Google Maps so as

3:55:10

an example let's go in and let's type in

3:55:12

roofer Las Vegas if you scroll scroll

3:55:14

down to where it says more businesses

3:55:16

you'll see there's a ton of businesses

3:55:19

in Las Vegas that do Roofing now once

3:55:22

you have this extension it will allow

3:55:24

you to export in a nice CSV file like

3:55:27

this so that you can take this data and

3:55:30

actually start contacting these people

3:55:31

now look here's the big problem with

3:55:33

reaching out to businesses like this is

3:55:36

they get cold called they get message

3:55:38

they get emailed so much and all these

3:55:41

people are trying to take from them

3:55:43

they're not offering any value they're

3:55:44

saying hey we'll get you more leads hey

3:55:47

we'll get you more appointments hey do

3:55:48

you need automations and they're trying

3:55:50

to sell all these different things but

3:55:52

they're not providing value and what I

3:55:55

found and what I have seen that works

3:55:57

the best is by giving something upfront

3:55:59

giving them some kind of value teaching

3:56:01

them something maybe showing them their

3:56:03

competitors right showing them something

3:56:06

that they have not seen before for

3:56:08

example if you're doing a sales call if

3:56:10

you're doing a presentation a meeting

3:56:13

with the business owner after that

3:56:15

meeting they should walk away knowing

3:56:17

something that they didn't know before

3:56:19

this has been my secret because now you

3:56:21

are in their mind and you stay in their

3:56:23

mind so when they do need something

3:56:25

let's say they might not need a website

3:56:27

right now they might not see the value

3:56:28

in getting more Google reviews right now

3:56:30

but then in the future when they

3:56:32

actually do need that service or when

3:56:34

they are thinking about digital

3:56:36

marketing or when it comes to their mind

3:56:37

they're thinking about you because they

3:56:39

actually learn something and this is the

3:56:41

best way that you can cut through the

3:56:42

noise and that's exactly why I like our

3:56:44

foot inth door strategy so here's

3:56:46

exactly what you're going to do so here

3:56:48

is an Outreach message that you can

3:56:50

begin sending to these business owners

3:56:53

hey are you still open question mark I

3:56:55

found a couple things broken on your

3:56:56

website and again you can pull their URL

3:56:59

using that tool that I showed you cuz

3:57:01

it's going to extract it from Google my

3:57:02

business and even if they don't have a

3:57:05

URL right let's say they don't have a

3:57:06

website they don't have a domain that's

3:57:08

another opportunity for you because now

3:57:11

you can show them their competitors and

3:57:12

you can show them all these companies

3:57:13

that are bigger than them and you can

3:57:15

show them their website and you can show

3:57:16

them even what these websites have wrong

3:57:18

with them so now they trust you even

3:57:20

more when I was searching for a

3:57:22

chiropractor an XYZ City you're telling

3:57:25

them that you found something broken if

3:57:27

they don't have a website you'll want to

3:57:29

use a different message but now they're

3:57:31

intrigued right it peaked their interest

3:57:33

you're starting with hey are you still

3:57:36

open now you can say I actually fixed it

3:57:38

for you and rebuilt a couple of things

3:57:41

would it be cool if I send you a link to

3:57:43

the new website on this email let me

3:57:46

know if you like it if you're sending

3:57:47

them a message on Facebook on Instagram

3:57:50

or if you're just calling them you can

3:57:52

slightly alter this to fit your needs

3:57:54

but this is the general message and

3:57:56

general angle that you can tackle and

3:57:58

you're probably wondering well what am I

3:58:01

going to show them so if we go back over

3:58:04

to the go high level website that I

3:58:06

mentioned once you have this built out

3:58:08

all you have to do is put in their logo

3:58:11

and you can have it on a separate

3:58:12

subdomain so now you can send them a

3:58:15

link to what you have on a subdomain it

3:58:17

doesn't take much work for you right

3:58:19

once they opt in and once they say yes

3:58:21

you go in here you just put their logo

3:58:23

at the Top If you want to be Advanced

3:58:25

you can change some colors and now you

3:58:27

can send them that link to just a

3:58:29

homepage and so now you see you're

3:58:31

giving them something everyone else is

3:58:33

asking hey do you want this many

3:58:35

appointments do you want automations do

3:58:37

you want this and that what you're doing

3:58:39

is you are giving you're saying I found

3:58:41

something broken and you are giving them

3:58:44

a new website that they can review and

3:58:47

from there they might have some feedback

3:58:49

but now you have a much higher chance of

3:58:51

getting on a zoom call with them right

3:58:53

if you call them and you say hey this is

3:58:55

pble I actually just sent you that

3:58:57

website they're going to remember you oh

3:58:59

it's that guy that built me that entire

3:59:01

website before I said anything and if

3:59:03

they say well what's broken well what's

3:59:05

wrong you can jump on the phone and

3:59:07

again call them and tell them look

3:59:09

here's what's broken I know that in this

3:59:11

industry you want more phone calls you

3:59:13

want more leads is that right they're

3:59:15

probably going to say yes and when they

3:59:17

say yes you can say look what I've seen

3:59:19

works best is if you have a phone number

3:59:21

and you have a call us now opt in right

3:59:23

here call us now message at the very

3:59:26

very top of the website and also when we

3:59:29

have the phone number like this and it

3:59:31

moves for some reason it gets more leads

3:59:33

also when we have a form up here in the

3:59:35

top right it actually gets more people

3:59:37

to fill out the for so the thing that's

3:59:39

broken with your website is that it's

3:59:41

not converting all of your website

3:59:43

visitors so imagine if you have a 100

3:59:45

people going to your website or let's

3:59:47

just say you have 10 people going to

3:59:49

your website and I can even help you

3:59:51

convert one more of those people into a

3:59:53

lead how much is that worth to you right

3:59:55

how much is it worth you to close an

3:59:58

extra project maybe that lead is high

4:00:00

quality maybe they want to reach out to

4:00:02

you but they're just having a hard time

4:00:03

trying to find your phone number and

4:00:05

this is a common issue that I know

4:00:07

exists in that industry people are

4:00:09

searching through they're going through

4:00:10

a website and a lot of these business

4:00:11

owners they don't do the simple things

4:00:13

like list their website like list their

4:00:15

phone number at the very top so it's

4:00:17

very easy to get a hold of them and then

4:00:19

of course you can talk about all the

4:00:20

other benefits and this and that and

4:00:22

when you're actually chatting with them

4:00:23

the way that you're going to charge $34

4:00:25

$500 per month is by then selling them

4:00:29

on what happens after the lead comes in

4:00:31

so as you can see foot in the door we

4:00:33

got in we LED with value it takes you

4:00:36

how long does it take you 2 seconds to

4:00:38

add their logo to the top of the website

4:00:40

but now you're differentiating yourself

4:00:43

and you're standing at from the crowd

4:00:45

you're giving them something that they

4:00:47

can value they can tangibly see and then

4:00:49

on the back end when you're talking to

4:00:51

them you can now sell them on all the

4:00:53

other stuff by the way I noticed you

4:00:55

have four reviews did you know that

4:00:57

Elite Roofing or the Roof Doctor here

4:00:59

has 53 reviews do you think that if we

4:01:02

got you more reviews and we upgraded

4:01:04

your site a little bit do you think you

4:01:06

can be competing with these top guys

4:01:08

okay the answer is probably yes or what

4:01:10

I like to do is pull up one like this

4:01:12

that let's say has 21 reviews and I'll

4:01:14

ask them look do you have 21 customers

4:01:15

oh you do interesting so I'm not sure

4:01:17

why you're all the way down here with

4:01:19

your 11 reviews look if we just got your

4:01:21

an extra 20 30 reviews do you think you

4:01:24

can compete with some of these top guys

4:01:25

what does that look like for your

4:01:27

revenue and now right they're way more

4:01:29

sold and now you can actually sell them

4:01:31

on the Google reviews plus now we're

4:01:34

going to talk about the automations okay

4:01:35

well what do you do by the way when

4:01:37

Elite comes into your website okay you

4:01:39

call them I understand how fast do you

4:01:41

call them what's your lead response now

4:01:43

you can them all the other stuff now

4:01:45

it's very easy by the way just that

4:01:46

website service alone we used to do

4:01:48

website hosting for $150 per month

4:01:51

that's it they were just paying us to

4:01:53

keep a website live do you think it's

4:01:55

going to be very difficult for them to

4:01:57

pay 200 300 per month for you to do an

4:02:00

automation that you set up one time

4:02:02

right just text the lead as soon as they

4:02:04

come in no it's not very difficult the

4:02:06

biggest issue that I see people having

4:02:08

with go high level is they are just

4:02:09

promoting all these different Services

4:02:11

just stick to one main one and just

4:02:14

promote that if this was your main focus

4:02:17

you could absolutely get tons of clients

4:02:19

just by doing this one strategy this is

4:02:22

crazy and sell everything on the back

4:02:24

end and then if you're really want to be

4:02:26

profitable you can then offer lead

4:02:28

generation Services even further down

4:02:30

the line and now you can charge 1,000 a

4:02:32

month 1,500 a month and so forth so the

4:02:34

first phase is leg gen the second phase

4:02:37

is pre-qualify and qualify the leads

4:02:39

that we're generating and then the third

4:02:42

is closing them so per week we will

4:02:44

script anywhere from 3,000 to 5,000

4:02:48

leads we were booking average around 12

4:02:51

to 15 12 to 15 meetings per day so

4:02:55

that's like sales presentations so how

4:02:57

many SMS messages were you sending here

4:02:59

it's about 12,000 they don't have the

4:03:02

money we don't want to waste time all

4:03:04

right you remove them of the pipeline so

4:03:06

this is a whole float automation 3

4:03:08

months 7500 up front 12 months was

4:03:11

25,000 if they paid all up front most

4:03:14

people tend to bite for the

4:03:16

25,000 here's why how many deals were

4:03:19

you getting per week per week around

4:03:21

five you're getting five new clients per

4:03:24

week at that either 75 or 25,000 this

4:03:27

strategy is absolutely inane my friend

4:03:31

here is closing five clients per week I

4:03:34

don't mean five like cheap $300 a month

4:03:37

or $100 a month clients so these are

4:03:38

high ticket clients they're not running

4:03:41

ads they're not doing email campaigns no

4:03:43

is just from this one strategy and I'm

4:03:45

going to give you the entire thing this

4:03:47

video has been inside of my program and

4:03:50

inside my community for a while now but

4:03:53

I figured I would share it with you cuz

4:03:55

it is just too valuable and people are

4:03:57

absolutely crushing it with this

4:03:59

strategy but before we dive into the

4:04:01

actual recording that I have of me and

4:04:02

my friend talking and him breaking down

4:04:04

the whole thing a toz I'm talking how he

4:04:07

finds the leads how he reaches out to

4:04:09

them what he says to them how he gets

4:04:11

them on the phone and then how he

4:04:13

converts them them from a phone call

4:04:15

conversation to a zoom call to then how

4:04:16

he closes and how he structures his

4:04:19

different packages you're going to learn

4:04:20

everything but first I have to mention a

4:04:24

disclaimer we have all the a2p laws and

4:04:27

we have to register phone numbers and

4:04:29

all that does exist but you can work

4:04:31

around all of that stuff now before I

4:04:34

even give you some solutions which I'm

4:04:36

going to do but first I want you to know

4:04:40

that this is not legal advice you need

4:04:42

to assume I know nothing

4:04:44

assume that this doesn't work assume

4:04:46

you're going to lose and no one's going

4:04:47

to respond in fact I'm just saying that

4:04:51

some people do this or I've heard of

4:04:53

people doing this so hopefully that

4:04:55

disclaimer was enough so guys Mitch is

4:04:58

Mitch is awesome so he's run multiple

4:05:00

agencies we've been friends for a while

4:05:02

he actually used to be a personal

4:05:03

trainer I know you can't tell but Mitch

4:05:05

is massive he's a bodybuilder also he

4:05:08

runs a couple agencies the one that

4:05:09

we're going to particularly focus on

4:05:11

this call is most like the roofing one

4:05:15

because that's where he was getting

4:05:16

eight appointments per day and super

4:05:19

awesome so let's just dive in man we

4:05:21

niched down to the past year last year

4:05:25

was focusing on roofers our main agency

4:05:27

focusing on e-commerce but other agency

4:05:30

was focusing on roofers so we start

4:05:33

talking when I started running Facebook

4:05:35

ads for the the roofers because we

4:05:38

needed more we needed more leads so the

4:05:41

reason that we went with kind of nich

4:05:43

down is that market because it's

4:05:45

something that for rof it's a high

4:05:47

ticket with high ticket offers it makes

4:05:50

a little bit easier to be able to for

4:05:53

the price point to be able to ask a

4:05:54

little bit more and a lot of time

4:05:56

especially for us as a agency when

4:05:59

you're selling like just websites or you

4:06:00

selling everybody's doing that so for

4:06:03

the roofing that made it a little bit

4:06:04

easier for us to figure out what the

4:06:06

specific problem they're dealing with

4:06:08

and then trying to see how we can solve

4:06:10

that for them um to be able to offer a

4:06:11

lot higher value that sounds good we

4:06:13

actually have uh quite a few people in

4:06:15

here that are either in a similar Niche

4:06:17

or directly in Roofing I know a couple

4:06:19

people in here are working with roofers

4:06:22

I've worked with roofers and also guys

4:06:24

actually so Mitch and I actually worked

4:06:25

together because when he was getting all

4:06:27

these roofers and he had a full sales

4:06:29

team and everything taking the meetings

4:06:31

and closing the clients for him and when

4:06:34

it comes to Service delivery he actually

4:06:36

at one point white labeled our agency

4:06:38

and we were running the ads for the that

4:06:41

he was signing on and I'll be able to

4:06:42

share my screen kind of walk and show

4:06:45

showcase what that looks like so that if

4:06:47

people want to just copy that and it's

4:06:49

amazing man yeah so tell me about let's

4:06:51

talk about this is probably what

4:06:51

everyone is thinking which is all right

4:06:53

cool man like how are you booking so

4:06:54

many appointments so walk me through

4:06:56

your kind of strategy on how you were

4:06:58

booking the appointments how are you

4:07:00

getting the meetings just bird's eye

4:07:02

view and then we can dive into the

4:07:03

specifics after okay so the we broke

4:07:07

down our strategy in multiple phases so

4:07:11

the first phase is Leen the second phase

4:07:14

is pre-qualify and qualify the leads

4:07:16

that we're generating and then the third

4:07:18

is closing them right so the first phase

4:07:22

we broke them down actually in the first

4:07:24

phase it's two stages so we script the

4:07:26

leads so majority of our leads were

4:07:28

script so our our lead gen will go

4:07:31

through and U live software to be able

4:07:33

to scrape leads so per week we will

4:07:36

scrape anywhere from anywhere from 3,000

4:07:40

to 5,000 leads and we will start on a

4:07:43

specific pafic area so we do all

4:07:44

Northeast so we'll script Northeast

4:07:47

pre-qualify those during the

4:07:49

pre-qualifying phase is what we looked

4:07:50

at what is the specific problem they

4:07:52

we're dealing with so we will

4:07:54

pre-qualify them by either to see the

4:07:57

size of the company they were either

4:08:00

they are Onan they a company or they're

4:08:02

starting off because the biggest thing

4:08:04

when you're scraping leads you don't

4:08:05

know what kind of leads that they are so

4:08:08

if you're just sending everybody text

4:08:09

message and email the response is going

4:08:11

to be all over the place so the big

4:08:13

things we put them in category this is a

4:08:16

oneman company meaning five people more

4:08:19

and they're actually a crew and versus

4:08:22

they're just starting off right they'

4:08:23

been around just for a few and a lot of

4:08:26

that data you can find online it's all

4:08:28

online then the next thing we do is the

4:08:30

next phase is actually we create we're

4:08:33

using ghl go go high level so we create

4:08:36

pipeline So within the pipeline we have

4:08:39

leads First Response second response no

4:08:42

reply right so we lay out the pipeline

4:08:45

so what we do is pre-qualify is we send

4:08:47

out massive we will import for example

4:08:50

we do the first stage of the individual

4:08:54

right just the oneman band the roofer

4:08:57

just the oneman band we will put that in

4:08:59

there we send out massive text so the

4:09:02

first text the goal of that first text

4:09:04

is to get a response you can still send

4:09:07

a lot of messages via iMessage I'm

4:09:10

talking iPhone iMessage which is done

4:09:12

through y WiFi and WhatsApp those are

4:09:15

two strategies that still work extremely

4:09:17

well when it comes to sending SMS

4:09:19

messages directly to prospect's phones

4:09:21

second solution is you can still use

4:09:23

tollfree numbers you can purchase those

4:09:26

inside of go high level and this will

4:09:28

absolutely work now they have hinted

4:09:30

that they're going to get stricter with

4:09:32

the a2p requirements and registrations

4:09:34

and all that kind of stuff in the future

4:09:37

now also that being said anyone that got

4:09:40

in trouble with texting and SMS so far

4:09:42

has mainly been business toperson type

4:09:46

of campaigns meaning it's a business

4:09:48

blasting text messages to random people

4:09:52

right individuals what we're doing is B

4:09:54

Tob meaning from one business to another

4:09:57

business so it's completely different

4:09:58

Third Way is you can link up your

4:10:00

personal SIM card I'm not saying take

4:10:03

your sim card and send text messages on

4:10:05

your phone like this no you can buy

4:10:07

another SIM card go out plug it into

4:10:10

this and start sending text messages

4:10:13

with that SIM card and the final

4:10:14

solution is you can use third-party

4:10:17

softwares to do it for you so you're not

4:10:19

buying the phone numbers you're not

4:10:21

taking care of all that registration

4:10:22

yourself one company is unistack doio

4:10:25

this is literally their specialty

4:10:27

they've been in this for some time and

4:10:29

they take care of all the backend stuff

4:10:31

so you don't have to worry about it

4:10:33

chances are it's probably going to be

4:10:34

slightly more expensive but when you're

4:10:36

closing a lot of clients it doesn't

4:10:38

actually matter now obviously this means

4:10:40

you have another platform so if you get

4:10:42

responses to text messages and if you

4:10:43

get calls it's going to be outside of go

4:10:45

high level however you can get zapier

4:10:48

and you can use web hooks to get people

4:10:50

out of third-party softwares into high

4:10:52

level meaning as soon as they respond

4:10:54

boom it syncs them up with high level

4:10:56

and it sends them to your account where

4:10:57

you can continue the conversation there

4:10:59

so with all that being said let's dive

4:11:01

into the video so that first text we say

4:11:04

hey so this is we'll put insert a name

4:11:08

are you still looking for more Roofing

4:11:10

jobs so the first either it will be that

4:11:12

or the two that we were testing we would

4:11:14

test that one and the other one would be

4:11:16

like hey are you still in business is

4:11:18

this Roofing J is this John the roofer

4:11:21

right or blah blah blah and they'll

4:11:23

reply yes it is oh perfect are you still

4:11:25

looking for more Roofing jobs and then

4:11:27

we'll reply that but then obviously

4:11:29

that's automatically all set up through

4:11:31

automation through text so our team

4:11:33

don't touch that until the the the

4:11:35

second the third phase where they reply

4:11:38

yes or they don't reply at all if they

4:11:41

don't reply at all we still call them so

4:11:43

if they reply yes I'm looking for jobs

4:11:45

we jump right on hey are you free right

4:11:47

now and if they don't reply within a few

4:11:49

minutes we're we're calling them that's

4:11:51

when our team jumps in to pre-qualify

4:11:53

them and then from there we take it

4:11:56

through obviously trying to book them

4:11:58

and through our script and everything

4:12:00

else on the middle one with the

4:12:02

companies a lot of time with the

4:12:03

companies they either booked out for the

4:12:05

season right so that's a little bit

4:12:08

different approach you still hey is this

4:12:10

so either go to their inbound line

4:12:13

it will go through somebody's text

4:12:15

message right a lot of time when it's

4:12:17

going through a land line it's not able

4:12:19

to be delivered but when it's going

4:12:21

through a cell phone then we know okay

4:12:23

this is at least maybe it's a for many

4:12:26

has the the the phone on on the job but

4:12:29

if it's going to a landline and it

4:12:31

wasn't able to deliver then we have to

4:12:33

manually code call them so that process

4:12:35

allows us to be able to do that and then

4:12:37

on the third if they're just starting

4:12:39

off the tax is a little bit different we

4:12:41

test out the reason that we categorize

4:12:43

them that way allows us to be able to

4:12:45

test a different text because the

4:12:47

conversation is a little bit different

4:12:49

from somebody that just starting off

4:12:50

compared to a large company and then

4:12:53

once we our team goes through using our

4:12:55

script and everything outse they're able

4:12:57

to book them then our closers jump in so

4:13:00

then they meet with our closers so it's

4:13:01

a multiphase approach where in the

4:13:04

middle is where we have to pre-qualify

4:13:07

these these leads so I don't know if

4:13:09

that yeah definitely that answers a lot

4:13:11

of questions so just to be clear so you

4:13:12

essentially get a lead list and you do

4:13:15

it in bulk so you were scraping uh about

4:13:19

3,000 leads per week and then you were

4:13:21

entering it you were categorizing it and

4:13:23

dividing them then you were importing it

4:13:25

into high level and then doing an SMS

4:13:28

blast and anyone that responded in go

4:13:30

high level you can create smart lists so

4:13:33

those smart lists allows you to be able

4:13:35

to categorize them like that so we can

4:13:37

categorize them like New York right one

4:13:40

men right and then we can say New York

4:13:44

company right and then also and during

4:13:47

the smart list we can also for the

4:13:49

numbers actually we verify the numberers

4:13:51

so we verify if it's a land line or we

4:13:53

verify if it's a mobile so that kind of

4:13:55

allows us to be because we do a majority

4:13:57

of that bulk work in the front end so

4:13:59

that way in the back end we're not like

4:14:01

trying to figure it out yeah exactly and

4:14:03

it saves some money on like the the SMS

4:14:05

text messages as well oh yeah absolutely

4:14:08

what tool were you using to verify I

4:14:09

know someone's going to ask that

4:14:11

actually I have a whole list we were we

4:14:13

had four or five list so when it's

4:14:15

called let me actually yeah or actually

4:14:18

if you want to maybe after you can just

4:14:19

send me the list and I'll post yeah let

4:14:21

me I'll send you the whole list I'll

4:14:22

send you the list of all the tools we

4:14:25

used literally the full tool for verif 5

4:14:28

the numbers and then verifying the

4:14:30

emails and the pre-qualifying question

4:14:32

how we went about yeah amazing yes we'll

4:14:35

have that as a resource then after this

4:14:37

video so yeah we should be good all

4:14:39

right awesome man that's a good process

4:14:41

and then to be clear everyone that

4:14:43

responded whether it was yes or no or

4:14:46

anything you called them anyways right

4:14:48

correct because there's a response even

4:14:51

not responding still a response because

4:14:53

if they're not responding there's a

4:14:55

reason why they're not responding yeah

4:14:57

either they didn't find it valuable or

4:15:00

like we still call them right and if

4:15:01

they responded Yes and then they didn't

4:15:04

respond to the follow-up message we

4:15:05

still called them a followup message you

4:15:08

be like hey are you available to talk

4:15:09

for a few minutes right or something

4:15:11

like that yeah I mean aming man yeah

4:15:13

that's something I I teach as well in

4:15:15

the group where you know like we'll get

4:15:17

like screenshots people say oh what

4:15:18

should I say what should I respond my

4:15:20

response is always pretty much the same

4:15:22

call them like that's it they're if

4:15:24

they're saying anything to you just call

4:15:25

them and that's been that's been my

4:15:27

experience too I tested these different

4:15:29

Outreach me messages and templates and

4:15:31

stuff but best thing you could do is

4:15:33

just call them 100% which is cool

4:15:35

because you know you found essentially

4:15:37

the the same thing so you would call

4:15:39

them and and so to be clear you had a

4:15:42

kind of like an appointment Setter right

4:15:43

it wasn't a closer that was calling them

4:15:45

it was an appointment setter that was

4:15:47

doing the initial call which was which

4:15:49

were in our terms we call that an intro

4:15:52

call right what types of questions do

4:15:54

you ask initially on that call what does

4:15:56

that call look like what does that call

4:15:58

sound like it's not a cold call right

4:16:00

it's a warmer call but it's still it's

4:16:03

much War correct it's much warmer

4:16:04

because there's at least introduction

4:16:07

some sort of introduction because I can

4:16:09

when we pick up is hey this is so and so

4:16:11

we were just texting

4:16:13

right so that at least allowed a little

4:16:16

bit of door and the the response is

4:16:18

actually a little bit warmer when you do

4:16:20

100% COC call and you pick up and

4:16:22

somebody's it could be brutal yeah this

4:16:24

we found it to open the door slightly

4:16:27

especially if they're like yes you can

4:16:29

call me it's completely different

4:16:31

conversation even if they didn't respond

4:16:33

to yes you can call me when you call and

4:16:35

say hey this is so and so we were just

4:16:37

texting back and forth I just wanted to

4:16:39

give you a call because I know you're

4:16:40

probably super busy texting

4:16:43

just to save to save time so that allows

4:16:45

us to be able to get into the door yeah

4:16:47

so to answer your question is to what

4:16:49

type of questions do we ask when we call

4:16:51

them so the first will depend remember

4:16:54

so that's the reason why we have the

4:16:56

categories yeah because the company

4:16:58

usually it's going to be either

4:16:59

receptionist or it's going to be

4:17:01

somebody in the company picking up if it

4:17:04

is the that's the reason why when we

4:17:05

text and there's the taxing back at

4:17:08

least we know okay now we're talking to

4:17:10

a somebody completely different versus

4:17:12

if we text and they never call us back

4:17:15

or never responded so if they never

4:17:17

responded and you pick up and if

4:17:18

somebody answer so and so company

4:17:20

completely different so the intro

4:17:22

usually is going to be based on let's

4:17:24

say let me use the individual hey Johnny

4:17:27

this is Mitch we were just texting back

4:17:29

and forth I just again not to waste your

4:17:31

time I wanted to know are you looking

4:17:32

for more Roofing jobs right and then

4:17:35

allow him to talk either he going to say

4:17:38

yes or tell me a little bit more about

4:17:40

it or no guys usually they'll use oh

4:17:44

dude I am busy I'm I'm packed for the

4:17:46

whole year this season I'm like oh

4:17:48

that's great man that's great to hear

4:17:50

it's that's hard right you want to

4:17:52

compliment them I'm like okay how how

4:17:55

how are you booking your your jobs right

4:17:56

now right and then allow them to talk

4:17:59

right the biggest thing is just

4:18:00

inquiring about what they're doing right

4:18:02

and see where they want to go but the

4:18:04

biggest thing we try to do is push back

4:18:07

on the quality right are these small

4:18:10

jobs you're getting or are these large

4:18:12

contracts

4:18:13

and then allow them to talk through that

4:18:15

and the biggest one that we've heard is

4:18:17

now dude I'm I'm so busy right now man

4:18:19

I'm like no no I understand I understand

4:18:20

let me ask you this is it okay if if I

4:18:23

had a large job is it okay if I I give

4:18:25

you a call they would be like yeah let

4:18:28

let me ask you this just to make sure

4:18:29

that I'm not sending you the job that is

4:18:31

not in line with what you're looking for

4:18:34

that allows us to Cave it back into that

4:18:36

they want to kick you off the phone so

4:18:38

the ability to be able to oh yeah no I

4:18:40

understand is it okay for me to call you

4:18:42

back later to like diffuse that a little

4:18:44

bit and most likely they'll be like yeah

4:18:46

sure you can call me back okay to make

4:18:48

sure that I'm giving you the job that

4:18:51

you're actually looking for that I'm not

4:18:53

sending you just whatever jobs that are

4:18:55

not in line with what you're looking for

4:18:58

can I ask you a few questions right so

4:19:00

that allows us to it back in right the

4:19:02

biggest one is just to overcome the

4:19:04

objections and then get it get back in

4:19:06

there because majority of them going to

4:19:08

try to push you especially the single

4:19:09

the one man the newbies are going to

4:19:11

listen to anything you have to say

4:19:13

because they're looking for the job

4:19:15

right they're yeah but soon as you get

4:19:16

to the price point and if you don't

4:19:18

offer enough value oh that's too

4:19:20

expensive because they don't see the

4:19:21

value so that one is over you have to

4:19:23

overcome different objection versus

4:19:25

somebody that's stable and then you have

4:19:27

to overcome different objection for the

4:19:29

companies so that's the reason why we do

4:19:31

that is to learn to know what objection

4:19:34

to

4:19:35

overcome definitely definitely sounds

4:19:38

good and then so from there you would

4:19:39

book the demo which is correct with the

4:19:42

closer and then the closer would go

4:19:44

through Zoom I assume and show them face

4:19:47

to face like this face to face on Zoom

4:19:49

okay how many sales people how many

4:19:51

closers did you have uh did you have um

4:19:53

we had three amazing yep so we were

4:19:56

actually booking more than eight by the

4:19:57

way oh you're booking more than eight

4:19:59

false advertising guys like I gave you a

4:20:01

fake number I thought it was eight how

4:20:02

many were you so we were booking average

4:20:05

around 12 to 15 12 to 15 meetings per

4:20:09

day okay and that is like the intro call

4:20:12

or the zoom demo calls the zoom oh zooms

4:20:16

oh so yeah the zooms so that's like

4:20:19

sales presentations that's amazing

4:20:21

because the biggest thing is people are

4:20:23

curious enough the issue is because you

4:20:26

have to remember we're selling certainty

4:20:29

they want to know for certain if I work

4:20:31

with you guys I will get the job because

4:20:33

they've worked with Eng list they've

4:20:35

worked with uh Home Advisor they

4:20:37

probably got burnt so certainty is what

4:20:40

we're ultimately selling them we're not

4:20:42

selling them leads we're selling certain

4:20:43

team so as long as they're certain that

4:20:46

working with th can get them the lead

4:20:48

they're going to jump on the call you

4:20:50

know so and they're going to jump on the

4:20:51

meeting to see what else we have like

4:20:54

how we because the biggest thing is they

4:20:55

want to know how we go about getting it

4:20:57

and then if the the price points as well

4:21:01

because a lot of time they ask so what's

4:21:02

your price point I'm like it'll be

4:21:03

unfair to you for me to give you a price

4:21:05

I can give you a price right now it

4:21:06

ranges from a th000 all the way to

4:21:09

$10,000 it just it won't help you the

4:21:12

question is what type of lead do you

4:21:14

need and where what kind of jobs are we

4:21:16

taking down but in order for us to do

4:21:18

that you I want to be able to sit down

4:21:20

and actually have a conversation with

4:21:21

you and actually learn about your

4:21:23

business yeah exactly what's uh what

4:21:26

were your metrics looking like so how

4:21:28

many SMS messages were you sending uh

4:21:31

how many intro calls roughly were you

4:21:33

booking and then out of those uh how

4:21:35

many demos I know it's that's if if you

4:21:37

have that in front of you I'm sure it's

4:21:38

not yeah so let me can I share my screen

4:21:41

yep go ahead you should be to can you

4:21:43

guys see it so this is you can see this

4:21:46

is actually second reactivation so we

4:21:48

have so we have this is the first

4:21:51

reactivation so you can see there here

4:21:53

is about

4:21:54

12,000 okay text lead campaign yep y 700

4:21:59

went through 200 flows down 118 calls

4:22:04

must call between this stage this is

4:22:06

about where we start calling so from

4:22:08

here you can see every time we send them

4:22:10

out then we have to go back and clean

4:22:12

this out so we're putting an average so

4:22:15

we'll clean it out so this is the first

4:22:16

re activation and then the second

4:22:19

activation it flows down to this and

4:22:21

then all the way down so because the

4:22:23

biggest thing you want always want to

4:22:24

clean up that Pipeline and continuous to

4:22:26

clean it out so we have the first um

4:22:29

reactivation right and then it'll float

4:22:31

through and then at the end of the week

4:22:32

we'll clean that out and start all over

4:22:34

again okay so because what happen is

4:22:37

anybody that responds anybody that is

4:22:39

active we move them to a separate

4:22:41

pipeline because those that's a followup

4:22:43

now right either it's a followup or it's

4:22:45

an engagement or it's some sort of

4:22:48

there's activity there already the goal

4:22:51

of these that means there's no activity

4:22:53

yet so that's why at the end of the week

4:22:55

we clean out the whole pipeline start

4:22:56

all over again got it that allows us to

4:22:59

be able to like okay freshly start it

4:23:01

again yeah definitely and so out of

4:23:03

these so Tex lead campaign you have

4:23:06

12,000 so what did or how many zooms

4:23:10

were booked so out of this

4:23:12

flow and M call so M call a lot of time

4:23:15

they don't flow back in here because

4:23:16

we're move them to a separate pipeline

4:23:18

so the flow from the 12,000 will flow

4:23:21

down so from this you probably end up we

4:23:23

end up so like this you can see there's

4:23:25

about 113 calls must calls so majority

4:23:28

of these were called already that you

4:23:31

can see no answer and they're not

4:23:33

interested right out of the full

4:23:35

Pipeline and then follow up so followup

4:23:38

is will be 113 for that week so out of

4:23:42

this then we are able to book anywhere

4:23:44

from 12 to 15 out of this I see so

4:23:49

you're starting with a very large number

4:23:51

right and then you're flowing that down

4:23:53

to but the 12 to 15 that we're booking

4:23:55

are like they're Sid right right in the

4:23:59

front end we've done so much work to

4:24:01

pre-qualify them and flow them down but

4:24:03

this whole process they not beside the

4:24:06

phone calls we don't majority of these

4:24:08

is automatic so it's happening in real

4:24:11

time super quick right but also we don't

4:24:14

put in the full 12 right away just

4:24:16

upload the 12 we launch it by actually

4:24:18

in an increment of 20 at a time because

4:24:21

you have to be able to respond so and

4:24:23

then this is per day you're doing that

4:24:25

you're doing that just because you're

4:24:26

getting too many responses and so you're

4:24:28

like throttling doing it in because it's

4:24:30

just too many responses correct because

4:24:32

if you let's say you launch 200 at at a

4:24:35

time and you're getting time of message

4:24:36

and you're not able to get back those

4:24:38

are wasted leads right so during 20 at a

4:24:42

time that allows us to be able to like

4:24:43

respond and engage and then kick any

4:24:46

anybody out that is not qualified or

4:24:49

like say if they're newbies and they

4:24:50

don't have the money we don't want to

4:24:52

waste time right you remove them at the

4:24:54

pipeline but if they're qualified they

4:24:58

just the objection is maybe uncertainty

4:25:00

they're not certain and stuff like that

4:25:02

we move them to M must follow so that

4:25:04

way we're consistently moving yeah so

4:25:07

yeah so the flow and then the second

4:25:09

reactivation the goal of the second

4:25:11

reactivation it's if then we didn't hear

4:25:13

anything from the yeah so if we didn't

4:25:15

hear anything from the the leads they

4:25:18

didn't respond or they responded but

4:25:20

then we call them they never picked up

4:25:23

then we'll put them in here to start

4:25:24

that second phase again to clean them

4:25:26

out I see and then so what are the so

4:25:29

what are the follow-up messages so the

4:25:31

initial text is hey are you guys still

4:25:32

oh hey John are you still at ABC company

4:25:36

or you're just confirming something so

4:25:38

if they don't respond to that or maybe

4:25:41

they you try to call it's a no answer

4:25:43

what is the second message after that

4:25:45

because I know you have automations and

4:25:47

so how does that work like how do you

4:25:49

continue following out so this is a

4:25:51

whole float automation so you can see

4:25:54

the float so what we do is contact reply

4:25:58

yes no create opportunity if they don't

4:26:01

reply it at all no nothing happens right

4:26:04

and it's the

4:26:05

initial oh I see I get it so if they

4:26:08

don't respond at all you don't follow up

4:26:09

so you just have one text message and if

4:26:11

they don't respond to that there's

4:26:12

follow up no so we do the initial one

4:26:14

that carries over so if they don't

4:26:16

respond the second automation takes over

4:26:18

also real quick if you want our client

4:26:20

getting scripts our client getting

4:26:22

strategies our Outreach DMS literally

4:26:24

everything A to Z then you can go ahead

4:26:26

and check out the free course in the

4:26:28

description if you want all of our

4:26:29

snapshots imported into your account I'm

4:26:31

providing all of that it's completely

4:26:33

free if you don't have a highle account

4:26:35

then you can sign up for a free 30-day

4:26:37

trial down below and I will give you

4:26:39

access to everything sales call

4:26:40

recordings additional services that you

4:26:42

can actually offer how to sell those

4:26:44

services and how to charge High ticket

4:26:46

everything is in there so let's dive

4:26:47

back into the video okay so the second

4:26:49

adiss we don't do that that's all

4:26:51

automatic right that's all set up for

4:26:54

automatic so this you can see this is

4:26:55

Activation so remove tag um So based on

4:26:58

the tag so creates a a pipeline moves

4:27:00

them to the psych automation then this

4:27:02

first text is sent out hey how quick are

4:27:04

you able to to get our customer an

4:27:07

estimate right a question goes out and

4:27:09

see how they respond majority of the

4:27:11

time they do respond on and then wait

4:27:13

for S days right so for this the second

4:27:16

automation kind of start cleaning them

4:27:18

out the first pipeline we cleaned that

4:27:20

out right away because it pushes them

4:27:22

automatically if they don't respond

4:27:23

within a certain period of time usually

4:27:25

I think it's like 24 hours or 48 Hours

4:27:27

it moves them to the second pipeline so

4:27:29

that way we can clean out the first

4:27:31

pipeline if that makes sense yeah so

4:27:33

that way on the second pipeline can keep

4:27:35

moving them until it completely eject

4:27:37

them out after 7 days yes no pipeline

4:27:42

moves them down if they don't respond so

4:27:45

within a second text and then it goes to

4:27:47

another moves them down and then by the

4:27:51

30 and then eject them completely

4:27:52

they're out they're cleaned out out of

4:27:55

the pipeline yeah so because if

4:27:57

somebody's not going to reply and we're

4:27:58

calling and they're texting and there's

4:28:00

no response like just let them go

4:28:03

they're not doing business with you

4:28:04

right exactly right so by that time you

4:28:07

might as well just eject them out out of

4:28:09

your pipeline yeah definitely can we see

4:28:12

the the first activation uh workflow

4:28:14

because this is the second one right so

4:28:16

this is after they have engaged okay so

4:28:19

this the first one so two days okay

4:28:23

within two days reply and moves them so

4:28:27

if they what happens if they don't reply

4:28:29

so if they don't reply they get moved to

4:28:30

the second activation got it so that way

4:28:34

then to see if we can reactivate them

4:28:35

again but if they don't reply after the

4:28:38

SEC so the goal is you want to move that

4:28:40

Prospect out of the initial pipeline

4:28:42

because we're putting in new 20 and you

4:28:45

don't want in just sitting there because

4:28:47

that thing builds up really quick so in

4:28:49

order for them them not just to sit on

4:28:51

that initial pipeline when where we're

4:28:54

we're putting them in is we have to be

4:28:56

able to move them consistently through

4:28:58

the pipeline so after two days they

4:29:01

don't reply they move we move them

4:29:03

automatically it happens automatically

4:29:05

to the second right so that way after

4:29:07

two days right remove opportunity right

4:29:10

if they don't reply it at all they remov

4:29:12

from the opportunity right and remov

4:29:14

from workflow right so that way then it

4:29:18

pushes them go to then it goes to the

4:29:21

second pipeline yeah so I don't know if

4:29:23

it's making if it's making sense can I

4:29:25

ask a question when we doing Q&A at the

4:29:27

end sorry jumping let's let's do it at

4:29:28

the end my man okay no problem awesome

4:29:32

yeah this this saves us tons of time

4:29:34

when I say like tons of time because

4:29:36

then you're not going back trying to

4:29:37

filter right it saves you tons of time

4:29:39

allows us to now increase the volume in

4:29:42

the front end right that's why we're

4:29:43

able to generate 3,000 leads and just

4:29:46

keep putting them in the pipeline

4:29:47

because the pipeline is cleaning at the

4:29:49

back end and then after a certain period

4:29:52

of time and the front on the back end if

4:29:55

that Prospect have not responded have

4:29:56

not engaged they're completely just

4:29:58

deleted you just let it go out of the

4:30:00

pipeline they're not deleted of our

4:30:01

contact they're deleted out the pipeline

4:30:03

because if you look at our contact let

4:30:05

me show you yeah I'm sure your contacts

4:30:07

list is huge yeah I don't know I think

4:30:09

we have hundred and something thousand

4:30:11

maybe I don't know because I don't we

4:30:13

remove some it's so big it doesn't even

4:30:15

load let me see we still loading yeah so

4:30:19

the biggest thing is the front end if as

4:30:21

long as you can generate enough volume

4:30:23

in the front end then you're good it

4:30:24

makes this work exactly if you can't

4:30:27

generate enough volume in the front end

4:30:29

it's I think it's hard to make it work

4:30:31

yeah definitely long story short

4:30:33

essentially what you're doing just to

4:30:35

summarize it is you're getting these

4:30:37

large lead lists and you're pushing them

4:30:39

through these two pipelines and uh two

4:30:42

really Main workflows and then anyone

4:30:44

that responds any person that responds

4:30:46

to any text message you just call them

4:30:49

right you have your appointment centers

4:30:51

that's they're literally they're just

4:30:52

sitting there waiting for text so once

4:30:54

they insert and launch it they sit there

4:30:57

and just wait bang okay then the message

4:31:00

sequence goes through then they look at

4:31:01

the pipeline okay must call then they

4:31:04

pick up the phone and just call I see so

4:31:06

are they sitting and looking at the

4:31:07

conversations tab or at the the pipeline

4:31:10

view they're doing they can can do both

4:31:12

they can go back and forth so okay

4:31:14

gotcha and then as soon as it comes in

4:31:16

we all know speed to lead is everything

4:31:17

that's what we tell our clients also and

4:31:19

it's true in our business right which is

4:31:22

as soon as a lead responds you want to

4:31:23

call them ASAP and that's essentially

4:31:26

what you have them doing which is

4:31:27

interesting because that's why you do

4:31:28

the drip campaigns I was actually

4:31:29

wondering why you do it in such low

4:31:31

volume but that makes sense because that

4:31:33

way anyone that responds you can call

4:31:35

them right away or have the conversation

4:31:38

and then from there after you call them

4:31:40

you ask those IAL questions and so forth

4:31:43

then you book the demo and you book the

4:31:45

demo on the closers calendar and then

4:31:47

they go they're out here closing so you

4:31:49

actually had an interesting pricing

4:31:52

package as well it's not like the

4:31:53

typical agency package talk to me a

4:31:56

little bit about how you're pricing your

4:31:58

services and how that kind of work so

4:32:00

for the roofers because we tested out

4:32:03

and we test out a lot of different

4:32:05

pricing points the first initially was

4:32:07

just like straight on Performance Based

4:32:11

we test out the 3 months 6 months 12

4:32:13

months those ones we actually worked out

4:32:15

better the 12 months so we did 3 6 12 so

4:32:20

the way that we broke those down is we

4:32:22

broke it down into the value of the

4:32:24

customer so let's say three months so

4:32:28

that way at least it gets them commit to

4:32:30

three months so they either commit to

4:32:31

three months they commit to six months

4:32:33

or they commit to working with us for

4:32:34

the year for the three months the three

4:32:37

months was

4:32:39

7500 right so was7 $500 and they they

4:32:43

were paying 7500 up front or did you

4:32:45

break that down yeah so either they can

4:32:47

do 7500 up front but the value of that

4:32:51

if we get them two jobs they already got

4:32:53

the money back of course yeah sometimes

4:32:56

one job can get the money back correct

4:32:58

at least so that's the biggest thing is

4:33:00

like where're when we're testing out

4:33:02

performance base that didn't work so

4:33:04

well because we can control the sales

4:33:06

process on their end so we don't know if

4:33:08

they're going to close or not and if

4:33:09

they're following up with the leite half

4:33:11

of the time they're not following up

4:33:12

with the the lead ex so that three

4:33:14

months six months worked out better

4:33:16

because 7500 up front or they can do an

4:33:20

increments of three but they're

4:33:21

committing to three months so

4:33:22

automatically it's being deducted every

4:33:24

month of course so at least they know we

4:33:26

have three months so then it was on us

4:33:28

to deliver so it's still like a per

4:33:30

performance base almost yeah because we

4:33:33

only have them for three months to try

4:33:35

to get them leads and trying to get them

4:33:38

the jobs the six months gives them kind

4:33:41

of discount so that was like 14 I think

4:33:43

that was like the value was 14 but if

4:33:45

they paid all up front then we give them

4:33:47

a discount right so the discount on that

4:33:49

will be like $1,000 right so they paid

4:33:51

13 upfront and then the 12 months was 25

4:33:55

I think it was 25,000 25,000 if they pay

4:33:58

it all up front right so it's

4:34:01

30 if they pay it up front so it's you

4:34:04

said it's 25,000 if they paid for the

4:34:06

year up front for the year up front okay

4:34:09

they get a huge chunk discount up front

4:34:12

so that we seem to work better most

4:34:14

people tend to bite for the

4:34:17

25,000 here's why the resistance will be

4:34:20

up north because one once we got down to

4:34:23

Texas Tennessee they didn't give us the

4:34:26

same resistance so here's where the

4:34:28

resistance come in is the certainty the

4:34:31

certainty is not there yet they don't

4:34:32

know if you can deliver or not because

4:34:34

if you can deliver they want to do the

4:34:35

25 so the issue the resistance that they

4:34:38

give us they like but I've worked with

4:34:39

Home Advisor worked got burned so

4:34:42

they're like all right I want to do the

4:34:44

three months first if you guys can

4:34:46

deliver on what you guys say then I want

4:34:48

to do the 25 can I still do that oh of

4:34:51

course but the 75 that they pay up front

4:34:55

is a little bit higher right so a lot of

4:34:57

time actually we will charge them a

4:34:58

little bit more than the 75 because

4:35:01

they're paying they're you know it's a

4:35:03

short period of time right so we tested

4:35:05

from 9,000 to 75 75 seems to be like The

4:35:08

Sweet Spot um the 9,000 we got a lot of

4:35:11

resistance 75 no resistance I don't know

4:35:15

why but and then the exact same thing

4:35:16

with the 25,000 where they would want to

4:35:19

do the 25 because once we can prove we

4:35:22

had a guy that was like if you can prove

4:35:24

the first month and you can deliver can

4:35:26

I just switch over to the 25 I'm like

4:35:29

yeah absolutely yeah sure because our

4:35:31

model was initially we wanted to do

4:35:33

performance-based and that's what we

4:35:35

were doing so this just it's pretty much

4:35:38

performance-based they're just giving

4:35:39

you the money up front because you still

4:35:41

got to prove your your so most people AA

4:35:43

going go for the three months until you

4:35:45

prove yourself once you prove yourself

4:35:46

they want to go for the cheapest package

4:35:48

yeah definitely up north the issue we

4:35:50

were running into for the 12 months was

4:35:53

because they only do jobs for eight

4:35:55

months because of the snow right they're

4:35:57

probably eight months if that so they're

4:35:59

not doing the full 12 months so they'll

4:36:01

be like since we're not doing the full

4:36:02

12 months can you give me a discount so

4:36:05

we would say couple questions we ask him

4:36:07

do you do any winterized stuff like snow

4:36:10

remover for right are you doing do you

4:36:12

do that typee of jobs they'll be like

4:36:15

yes or no if they do we still sound the

4:36:17

12 12 months yeah definitely I think

4:36:20

what's really cool about your sales

4:36:22

process and your model is that even the

4:36:25

fact that if they don't take that

4:36:28

$25,000 a year plan it still price

4:36:32

anchors them really high and it shows

4:36:34

the value that you have right and the

4:36:36

fact that it's like that that test that

4:36:38

they've done with wines right they went

4:36:40

in and they gave people the exact same

4:36:42

wine and they told them here's a cheap

4:36:45

wine here's the middle wine and here's

4:36:46

the most expensive wine and when people

4:36:48

tasted it they chose the most expensive

4:36:50

wine just because of the price tag and

4:36:53

so essentially what you're you're giving

4:36:55

them a discount but you're also price

4:36:57

anchoring yourself at hey normally like

4:36:59

what Everyone likes to do is just the

4:37:00

25,000 a year but yeah sure if you want

4:37:03

to try it out for three months it's just

4:37:06

7500 so it actually helps you close more

4:37:09

deals just we changed that actually

4:37:11

changed that after I read Alex osy book

4:37:14

and I changed it over because we were

4:37:15

doing the Performance Based which he

4:37:17

started doing performance but that

4:37:19

wasn't working because most roofers we

4:37:22

couldn't control that like where Alex at

4:37:24

least was controlling the whole process

4:37:27

when he start right he was controlling

4:37:29

the whole process he was closing here we

4:37:31

are trying to sell performance but

4:37:33

you're not controlling the actual sales

4:37:34

process for the roofers you're not going

4:37:37

to win so that's why we kind of switch

4:37:39

that model over because I've seen a lot

4:37:41

of Agents trying to do Performance Based

4:37:43

if you don't control the sales process

4:37:45

you're going to lose it's impossible for

4:37:47

you to say oh yeah I'll do performance

4:37:49

Bas with you I don't control your sales

4:37:52

process exactly it's hard to do that

4:37:55

it's definitely difficult the so I have

4:37:57

had a little bit of success with

4:37:59

performance base but it's only after I

4:38:01

have vetted the client and it's only

4:38:04

after and it's only after they were

4:38:06

already a retainer client right correct

4:38:08

so if I signed on a client and he's a

4:38:10

retainer client but maybe he's just had

4:38:12

one bad month or two bad months maybe

4:38:14

he's booked out that and he wants to

4:38:16

cancel instead of him cancelling we

4:38:18

already have all the ads set up we

4:38:20

already have the campaigns we have go

4:38:23

high level we have everything done and

4:38:26

set up so from here doing a

4:38:28

performance-based model makes sense we

4:38:29

already have the winning ads all we you

4:38:31

know the resistance to running like

4:38:33

there's no resistance for us to continue

4:38:35

running a campaign that we've already

4:38:37

been running right we're not even making

4:38:38

any new creatives and so then perform

4:38:41

Performance Based I think makes sense

4:38:43

because if if it means they stay on for

4:38:45

an extra month two months and even if

4:38:47

you get paid slightly less the amount of

4:38:49

work that you're doing is way less after

4:38:51

you've already onboarded them after

4:38:53

maybe they crossed your first two three

4:38:55

month period and they've paid you a

4:38:57

retainer right they paid you a couple

4:38:58

thousand and you at least covered your

4:39:00

cost of creating everything so from my

4:39:03

experience that's worked well also for

4:39:05

me is pivoting into a payer booked

4:39:07

appointment or performance model but

4:39:10

only after they've already agreed and

4:39:12

they already became a client yeah I

4:39:13

think that's valid right there because

4:39:15

you already have a relationship with

4:39:17

them exactly and there's already a trust

4:39:19

right and you you probably already know

4:39:21

the ins and out of their business yeah

4:39:24

so I think that's completely different

4:39:25

to do performance versus it's a New

4:39:28

Prospect like you're trying you're

4:39:29

closing on 100% performance exactly like

4:39:33

which at least has now worked for us

4:39:35

maybe some it might have worked for

4:39:37

other people but I know for sure I think

4:39:39

you and I talked about this one thing

4:39:41

that we wanted to try out was actually

4:39:44

the actual model to to offer where we

4:39:47

actually Clos the actual jobs for them

4:39:52

so this way actually we're giving them

4:39:54

the job already closed I think you and I

4:39:56

talked about that yeah yeah because if

4:39:58

you can close the job then like they

4:40:01

have zero objection like now you're

4:40:04

literally handing them like literally

4:40:06

gold on a plate like here's some diamond

4:40:08

on a plate yeah exactly now it's on them

4:40:11

to just do the job so that's something

4:40:13

that we talked about and obviously we're

4:40:14

going to try that out we never went

4:40:16

through with it yeah there definitely a

4:40:18

lot of logistics and unfortunately in in

4:40:20

that industry of roofing it could be

4:40:22

difficult essentially what you're doing

4:40:23

is you're starting a roofing company

4:40:25

right and correct correct that's what we

4:40:27

were

4:40:28

doing we were about to do and then

4:40:30

Logistics just didn't make sense yeah

4:40:33

and that that would make sense in one

4:40:34

area right so if you live in one area

4:40:36

they would make the most sense you would

4:40:37

need to be on the ground so one of my

4:40:39

friends here he actually flew back to

4:40:41

the US because he was doing that exact

4:40:44

model of what we're talking about right

4:40:45

now he actually started so he's in the

4:40:47

painting space and he started his own

4:40:50

painting company and he is right now

4:40:52

he's getting it off the ground and he is

4:40:55

closing the projects he's closing the

4:40:57

jobs remotely now he's there physically

4:41:00

but he's testing the model and he's

4:41:01

closing jobs through uh I don't know if

4:41:04

he's using FaceTime or Zoom but it's

4:41:06

remote he's closing the jobs remote and

4:41:08

then he's subcontracting and hiring

4:41:10

painters to go in and actually deliver

4:41:12

the service and he's collecting the the

4:41:14

in between revenue there's so much

4:41:16

opportunity in that industry it's crazy

4:41:18

to what yeah absolutely requires a lot

4:41:21

of time though amazing yeah he had to go

4:41:23

back and he's there for a couple months

4:41:25

but but yeah so cool let's dive in the

4:41:27

questions a little bit dude such amazing

4:41:29

information like guys drop a one in the

4:41:32

chat let's do that drop a one in the

4:41:34

chat if you found value and this has

4:41:36

been extremely valuable let me see some

4:41:38

fire in the chat here for Mitch for

4:41:40

jumping on he didn't have to jump on I'm

4:41:42

not paying him anything like he's here

4:41:44

just giving away all the secrets there

4:41:46

we go all the numbers are rolling in

4:41:47

amazing let's dive into some questions

4:41:50

here and know we had some in in the chat

4:41:52

and then I can just ask away all right

4:41:54

Matthew here how are you pulling

4:41:57

companys size data so is it one of the

4:42:01

is it one of the resources that you're

4:42:02

going to have after this this video

4:42:04

where the export that you have just

4:42:07

shows company data is it that simple

4:42:09

correct I'll give you the spread sheeet

4:42:11

and everything else too so the way that

4:42:13

we when you're scraping leads the

4:42:16

biggest part obviously you can use

4:42:18

LinkedIn right but you can use softwares

4:42:21

let me see we have let me pull up a few

4:42:23

that we were using like stuff like if

4:42:25

you use like funa lead obviously that's

4:42:27

specifically just email let me just pull

4:42:29

it up really quick and then just share

4:42:31

that some of that but when we're

4:42:33

scraping leads the biggest thing that

4:42:36

we're doing is having all the required

4:42:38

fields for our lead gen some of them

4:42:42

have to be done manually because you

4:42:43

have to like literally go through it

4:42:46

requires a lot of time that's why a lot

4:42:48

of time is invest in the front end and

4:42:50

some of it you can use automation right

4:42:52

so you can use software to generate some

4:42:54

of it you can use LinkedIn right sales

4:42:58

navigator to do some of it we have so we

4:43:01

might use three four five different

4:43:04

software just to get everything that we

4:43:05

need so it's not all just in you're

4:43:07

using one software to get everything you

4:43:09

need so you might use multiple software

4:43:11

some of it might need to come from labor

4:43:14

to speed it up sometime you might just

4:43:16

want to focus on one specific vertical

4:43:19

individuals versus company so that way

4:43:22

then it just speeds up that process

4:43:24

versus where we were doing three right

4:43:26

newbies companies and individual based

4:43:30

um but if you just focus on like's say

4:43:31

companies then it's easier to generate

4:43:33

that because some of these software

4:43:34

would tell you the size of the company

4:43:36

by the number we's say company size 82

4:43:40

so that's how we're able to know the

4:43:41

company size but a lot of time you won't

4:43:44

know until you actually call the company

4:43:46

because a lot of time you might say

4:43:48

individual but that person is probably

4:43:50

grown to maybe four or five people but

4:43:52

they're still not large enough where

4:43:54

he's not operating a business right he's

4:43:56

still the guy on the roof himself though

4:43:59

our team might qualify that and put the

4:44:01

numbers in when we call a lot of time

4:44:04

that's when we really find out the size

4:44:06

of the the company amazing yeah and I

4:44:09

think also if you're looking to

4:44:11

replicate Mitch's process here he had

4:44:15

multiple closers tons of appointment

4:44:17

Setters I think if started just yeah so

4:44:21

I think if you're just getting started

4:44:22

honestly if you just take a uh lead list

4:44:25

import it clean it a little bit you you

4:44:27

probably even have to categorize it

4:44:28

necessarily in the beginning by company

4:44:30

size to get some clients right so get

4:44:32

some clients going and then once you

4:44:33

hire on more people and as you continue

4:44:35

scaling then it might make more sense to

4:44:37

let me share screen really quick all

4:44:40

right so next question here I'll just

4:44:42

cover this real quick five sms's per day

4:44:45

I don't know if that's a question let me

4:44:46

see let me know if you can see it yep I

4:44:49

can see it so this is the whole Leen

4:44:52

process I wrote out the reason that I

4:44:54

wrote this out is to help us navigate

4:44:57

that and I'll share with you guys you

4:44:59

this so you can see the process you know

4:45:01

target audience industry location

4:45:03

essential components prequalify website

4:45:06

and all these different things so so I

4:45:08

roll this out and I'll give it to you so

4:45:10

then we break it up Northeast West right

4:45:13

so Midwest so that way we're targeting

4:45:16

specific locations as we go and then

4:45:18

from there what we did is we have

4:45:20

regions so New England and break it down

4:45:22

that way so when we're generating the

4:45:25

leads we're generating based on location

4:45:27

as well right so that makes a little bit

4:45:29

easier for a team to focus so that

4:45:31

they're not all over the place the

4:45:33

fields that we collect again company

4:45:35

roles President right so cell phone

4:45:38

number of the individuals if we can get

4:45:39

it company right their website social

4:45:42

media handling quality we look at the

4:45:45

reviews so and then breaks down so and

4:45:47

then this is our spreadsheet so when we

4:45:49

put in and then pre-qualifying in the

4:45:52

spreadsheet so the physical location

4:45:54

size of the company right number of

4:45:56

location they might have right so we

4:45:58

look at all these details help us to

4:46:00

determine how long they've been in

4:46:01

business that's a big one and you can

4:46:03

find a lot of these stuff online so I

4:46:06

can share this with you guys I don't

4:46:08

know if it'll be helpful or not and then

4:46:09

clean if if you can share the the link

4:46:11

with me I can drop it in the course or

4:46:13

put it in the resources section for sure

4:46:15

corre and then these are the tools that

4:46:16

I was talking about Leen tools so we

4:46:18

have we use a lot of sumo link Navigator

4:46:21

B7 lead founder sales blinks

4:46:25

seamless.ai we've used that fund your

4:46:28

lead Google search lead scraper it's

4:46:30

called yeah so we have tons you're using

4:46:33

tons of different software right so

4:46:36

keyword everywhere you and I obviously

4:46:37

talked about keyword everywhere I love

4:46:39

that that too so yeah that's a good one

4:46:42

yeah so these are the the tools that we

4:46:44

use and I think I have a list of others

4:46:46

and I'll give you guys this amazing

4:46:48

amazing yeah man just send me that that

4:46:50

URL just make sure it's a view only

4:46:52

access and I will I can drop it in the

4:46:55

in the community here cool all right

4:46:57

let's keep moving with the questions

4:46:58

someone

4:46:59

asks okay so 3,000 messages so beon said

4:47:03

3,000 messages equals 500 a day which is

4:47:06

about 10 to 12 zooms per day yeah I

4:47:08

guess roughly right so ,000 a week which

4:47:12

is about 5,000 a day yeah I guess

4:47:14

roughly that's because we're sending out

4:47:16

in a small book plus remember we have so

4:47:18

many qualifi our team is doing that

4:47:20

right right and I'm sure it's different

4:47:22

it's different every we it's it's one of

4:47:23

those things where like it's not exactly

4:47:25

the same every single because we're

4:47:27

dealing with people with companies I'm

4:47:29

sure one week you could get 20 one week

4:47:31

you can get five I'm I'm sure it it the

4:47:33

other part of that is also the followup

4:47:35

remember if you need time for followup

4:47:37

as well so ad do we're sending these out

4:47:40

some days we might actually send less

4:47:42

because we have high volume of

4:47:44

follow-ups exactly amazing do you buy

4:47:47

custom lists or do you scrape the reason

4:47:49

we scrape is because sometime when you

4:47:51

buy custom list you don't have control

4:47:53

so where if we scraping there's a lot

4:47:56

more control there and we're creating

4:47:58

our own list based on the fields and the

4:48:01

database that we need exactly okay

4:48:04

amazing can we please get a snapshot of

4:48:07

the automations immense value thank you

4:48:09

yep I can yeah chat with Mitch about

4:48:11

that and we can see if we can put

4:48:13

something together in the in the

4:48:14

resources all right beon asks what is

4:48:17

enough volume per day it's just how much

4:48:20

you can handle right because if you're

4:48:22

you don't have the time to be able to

4:48:24

respond or to be able to manage the

4:48:26

volum then I'll say don't send it out so

4:48:28

if you can send out like five a day and

4:48:30

manage that because when people are

4:48:32

responding the biggest thing you want to

4:48:34

be able to do is respond and you need to

4:48:37

follow up and you need to call if you're

4:48:39

not able to call and get the phone then

4:48:42

decrease your volume because all you're

4:48:44

doing just L literally wasting leads

4:48:46

right it costs us so much in the front

4:48:48

end to generate those leads last thing

4:48:50

that we want to do is waste the leads

4:48:52

when they reply so I would just highly

4:48:55

recommend if you're going to send out

4:48:56

message be ready to either call or text

4:48:59

engage ASAP ASAP and I would even the

4:49:03

faster you can reply the fast as you can

4:49:05

win definitely like I would set up an

4:49:07

automation that notifies you every time

4:49:10

someone responds if someone responses

4:49:12

you need to get notified ASAP and then

4:49:14

jump on them and if it's me I'll just

4:49:16

say call them call them ASAP and that's

4:49:18

what I say with all the other Outreach

4:49:19

too if we're doing Facebook Outreach

4:49:21

Instagram LinkedIn I like LinkedIn

4:49:23

anytime someone's responding Google

4:49:25

their company find their phone number

4:49:27

somehow and freaking call them and just

4:49:28

say hey we were just talking on LinkedIn

4:49:30

that is yeah that's my the biggest thing

4:49:32

like for us especially uny and coming

4:49:35

when we're Jing the leads for the actual

4:49:37

roofer that is just as crucial because

4:49:39

when like you saw our whole team like we

4:49:42

were consistently improving that whole

4:49:43

process because when you get a lead come

4:49:46

in if you don't call him within few

4:49:49

minutes they're done you're not gonna

4:49:51

get them back on the phone yeah it's

4:49:53

very hard to get him back on the phone

4:49:54

or they're just going to forget who you

4:49:56

are hey we were just texting and you're

4:49:57

like I don't know I get a lot of text

4:49:58

messages what do you want that's the

4:49:59

thing about these guys if they're rough

4:50:01

on the edges so they'll be a bit rude

4:50:02

they don't is asks did he mention how

4:50:05

much ad spend they're using per day so

4:50:07

ad spend for what for his agency cuz I

4:50:09

don't think he was running ads for

4:50:10

agency so we were running ads for the

4:50:13

actual roofers to actually generate the

4:50:15

job for the roofers we weren't running

4:50:17

ad to get the roofers right how much we

4:50:19

got the roofer through the process that

4:50:21

I just showed you that's how we got our

4:50:23

roofers how were you how much were you

4:50:25

spending for the roofers maybe that's

4:50:26

what he means um oh to actually get the

4:50:29

the jobs to deliver results for the

4:50:31

roofers yeah like I think when we

4:50:33

started running with you we were around

4:50:35

maybe a, to 1500 right to get qualified

4:50:39

jobs cuz remember the jobs that we're

4:50:41

delivering it was certain amount per the

4:50:43

duration of the contract so let's say

4:50:46

the contract 7500 we would say okay we

4:50:49

will get you let's say 30 of 30 jobs

4:50:53

within that three months so then that

4:50:55

breaks down into 10 per month exactly

4:50:59

and so essentially to to answer your

4:51:00

your question me he would spend as much

4:51:02

as necessary so instead of having so my

4:51:05

model is different where we're charging

4:51:07

a service fee and adspend what Mitch is

4:51:10

saying here is that they were doing it

4:51:12

differently they were charging 75008

4:51:14

grand for three months and they were

4:51:16

spending whatever they needed to spend

4:51:19

to get 10 leads essentially or 10 booked

4:51:21

appointments per month and so if that if

4:51:24

that took ,000 a month let's just say it

4:51:27

took $1,000 a month so after three

4:51:28

months that's 3,000 so then you would

4:51:30

subtract 8,000 minus the 3,000 that he

4:51:33

spent to deliver and that was profit so

4:51:36

profit was based off of how cheap the

4:51:37

leads were so if his leads were super

4:51:39

expensive his profit shrunk and then if

4:51:42

the leads were really cheap his profit

4:51:44

would increase and so what helped with

4:51:46

that as well is on the front end we

4:51:48

overlapped the roofers so let's say the

4:51:50

reason we did region by the way there's

4:51:52

a purpose to that and this is where our

4:51:54

model is let's say in New York and a

4:51:57

specific location within C mile radius

4:52:01

we can only get one roofer within that

4:52:03

radius so we're running the state of New

4:52:05

York so we're spending let's say $33,000

4:52:08

for the state of New York So within the

4:52:10

state of New York we might have five or

4:52:12

10 roofers if you have roofers so that

4:52:16

that spreads out so actually reduces

4:52:19

your overall cost long term versus if

4:52:22

you only have one roofer in that state

4:52:24

then it costs you a lot more money if

4:52:27

that makes sense exactly yeah it

4:52:29

absolutely does make sense because when

4:52:30

you have a bigger audience size when

4:52:31

you're running ads then the leads

4:52:33

actually end up being cheaper so if you

4:52:35

can get roof all over across one state

4:52:37

and write ads Statewide the leads are

4:52:39

going to be cheaper for everyone and

4:52:41

also what you can do is when you're

4:52:44

generating leads and you don't have

4:52:45

someone in that area when you do your

4:52:47

Outreach you can say hey I have projects

4:52:49

for you I have referrals for you and you

4:52:51

genuinely do so you can take the leads

4:52:54

that are uh that you've generated for

4:52:56

your clients and send it to other people

4:52:58

as well that are outside of their radius

4:53:00

or you could work with I think you were

4:53:02

doing exclusive leads right but but what

4:53:04

you could do is you could do shared

4:53:05

leads as well so now you can you can get

4:53:09

multiple clients in an area run the ad

4:53:11

Statewide and send it to multiple

4:53:12

companies now that's more advanced of

4:53:14

course you have to you can send these

4:53:15

leads the logistics of that yeah it ends

4:53:18

up being more complicated for sure the

4:53:20

other part of that also is where you can

4:53:22

use the leads remember if you're

4:53:24

generating the leads you use the leads

4:53:25

as baits to close the the contract right

4:53:29

so it's very easy to say hey I have a

4:53:31

lead right now so let's close let's

4:53:34

close this and I'll start sending you

4:53:36

because if you're able to like you close

4:53:38

a roofer today and you start sending

4:53:39

them leads today trust me you have them

4:53:42

for a lifetime exactly right because

4:53:44

it's dude I didn't expect to start

4:53:45

getting contract right away right so

4:53:49

it's you can use them as bait as well to

4:53:50

close close more amazing so I do see

4:53:53

beon asks how would you apply selling

4:53:55

basically SEO so it's the same process

4:53:57

man the Outreach is the same you're just

4:53:58

selling SEO instead of Facebook ads I

4:54:00

wouldn't call it SEO yeah I would

4:54:02

actually repackage it call give it a

4:54:04

sexy name right sell them a system sell

4:54:08

him a system don't sell him SEO because

4:54:10

most people think they already know what

4:54:11

SEO is and the worst part of SEO is they

4:54:16

think what SEO is and they had a bad

4:54:18

experience with somebody that was

4:54:20

selling SEO but if you sell them a

4:54:21

system hey we have this system that

4:54:24

we're sell it's going to increase

4:54:25

traffic by this much within this period

4:54:27

of time they don't care how you do it

4:54:30

exactly they just want the result

4:54:31

exactly all right so let's see is lead

4:54:34

gorilla any good that's that's a good

4:54:37

one as well I just don't like the price

4:54:39

point but yeah dude the lot these are

4:54:41

freaking expensive man so Mitch when

4:54:43

selling are you pushing smma or are you

4:54:45

selling people on SAS too as far as I

4:54:47

know it's it was lead gen so it wasn't

4:54:49

even smma he wasn't even selling bad he

4:54:52

was selling leads and then but and the

4:54:54

biggest thing is that we try to push is

4:54:56

for the jobs to try to give them

4:54:59

contracts because a lot of time when we

4:55:01

call them leads they compare us

4:55:03

automatically to home advisor right so

4:55:05

that's why we try to qualify the jobs

4:55:08

that we get to really it's a solid it's

4:55:10

ready to go right so we try to deliver

4:55:13

like overd deliver yeah definitely yeah

4:55:16

that's always good okay how many deals

4:55:18

were you getting per week per week

4:55:20

around five so because based on the

4:55:23

volume that was coming in so you're

4:55:25

getting five new clients per week at

4:55:27

that either 75 or

4:55:29

25,000 so five new clients per week at

4:55:34

7500 or 25,000 killer man killer love it

4:55:39

all right what is the gu guarantee on

4:55:40

the 7500 30 month pack or 3mon package I

4:55:44

think it was 30 leads that was the

4:55:45

guarantee on it was a guarantee 30 leads

4:55:48

but the goal is we overd deliver so

4:55:50

we're actually delivering around 40 to

4:55:52

50 so though they sign up for 30

4:55:55

remember because as we start increasing

4:55:57

the volume that allows us to be able to

4:55:59

deliver a lot more within the state so

4:56:02

the reason that we have a lower

4:56:04

guarantee at the front because of the

4:56:06

cost at the front but initially is the

4:56:09

cost when down our ability to be able to

4:56:12

generate the leads and the job for them

4:56:14

and if that increases we're able to

4:56:15

deliver more because then it's almost

4:56:18

then becomes easy to transition them to

4:56:20

close them and for them to because we

4:56:21

use them also to create

4:56:23

referrals exactly amazing all right yes

4:56:26

only residential we only focus on

4:56:28

residential yeah yep so residential this

4:56:31

guy so Al Zuber here says this man has

4:56:33

crazy value thanks Mitch for coming on

4:56:36

the people love you Mitch and then you

4:56:38

have I'm glad I can offer some value man

4:56:40

there you go amazing do you call the

4:56:42

leads to book them for the roofer or do

4:56:44

you bring the homeowners to a landing

4:56:45

page no when we we get the lead and the

4:56:48

P our pipeline we meet with the actual

4:56:51

lead themselves on the roofers behalf

4:56:53

basically on the roofers behalf because

4:56:56

we have to qualify that lead to ensure

4:56:58

they're actually a good fit for the

4:57:00

roofer the issue a lot of time when

4:57:02

you're just delivering leads to the

4:57:04

roofer and those leads are not good you

4:57:07

break trust with the roofer so we want

4:57:09

to be almost that mid man for the roofer

4:57:11

to ensure that we're filtering by doing

4:57:14

that allows us to build a bigger trust

4:57:16

with that roofer and we can use them for

4:57:18

other referrals and they know we're

4:57:21

there for them yeah absolutely yeah

4:57:24

amazing amazing all right Mitch dude

4:57:28

thank you so much man I appreciate you

4:57:30

jumping on I gotta go close that

4:57:32

property man oh yeah you're closing out

4:57:34

on a house yeah we're buying 18 acre man

4:57:37

wow 18 Acres amazing dude really

4:57:39

appreciate apprciate your time man

4:57:41

valuable everyone loved it got a bunch

4:57:44

of ones in here people are saying

4:57:45

amazing things so I appreciate your time

4:57:47

man I'm looking forward to be part of

4:57:49

that group man and contributing however

4:57:51

I can of course man I appreciate you a

4:57:53

lot and we'll be in touch good brother

4:57:56

anytime dude keep up the video dud

4:57:58

you're killing it I love them on the

4:58:00

YouTube videos yeah dude I love them I

4:58:03

appreciate it man I just lost a whole

4:58:04

bunch awesome love all right bro nice

4:58:07

chatting with you see you guys good I'll

4:58:09

see you soon yes sir bye guys the goal

4:58:12

of the power dialer is to get the most

4:58:14

bang for your buck as humanly possible

4:58:17

look you can automate so many things

4:58:19

inside of go high level I'm talking

4:58:21

everything from SMS campaigns to

4:58:24

automatic voicemails automatic follow-up

4:58:27

campaigns to even automatic social media

4:58:30

followup with the leads that you call

4:58:33

and even though all of this is possible

4:58:35

there's so many people that are doing

4:58:37

this completely wrong I'm talking people

4:58:40

go to Google Maps and they try to reach

4:58:41

out to a business owner they cold call

4:58:44

him they cold call the second one the

4:58:45

third one maybe some people say hey call

4:58:48

me back a different day call me back

4:58:49

tomorrow or maybe they say they're not

4:58:51

even interested in their services in the

4:58:54

first place and then when the second day

4:58:56

comes they don't know who to call they

4:58:58

don't know who they've reached out to

4:59:00

they have no idea how to pick up exactly

4:59:03

where they left off if you're going to

4:59:04

put in hours of work into this you might

4:59:07

as well have a system that automates

4:59:09

everything for you I'm talking

4:59:11

automatically sends a voicemail after

4:59:13

the first call second call third call

4:59:15

and you have it all structured and laid

4:59:17

out in fact this exact Automation and

4:59:20

workflow that I'm going to show you took

4:59:22

Henry one of my Affiliates and Community

4:59:25

member from zero at over

4:59:27

$122,000 per month so I just know that

4:59:30

this works let's go ahead and dive in

4:59:32

all right so the first thing I'm going

4:59:33

to do is show you what happens when they

4:59:36

get entered into the power dialer and

4:59:38

all the different automations that we

4:59:39

have then I'm going to show you what

4:59:41

happens if they don't answer and how we

4:59:43

follow up with them and send them

4:59:45

multiple different text messages and

4:59:47

voicemails based on the number of the

4:59:50

calls that we've made then I'm going to

4:59:51

show you the exact pipeline that we use

4:59:54

to track everything and how that

4:59:55

triggers different automations then I'm

4:59:57

going to show you how you can actually

4:59:59

enter this into a spreadsheet so you

5:00:01

know exactly how many calls you're doing

5:00:03

and exactly how many calls you need to

5:00:04

do to get clients and then finally I'm

5:00:07

even going to show you how you can

5:00:08

automatically follow up with them on

5:00:10

different channels it's called

5:00:11

multi-channel approach you can

5:00:13

automatically comment on their Instagram

5:00:15

automatically follow them like their

5:00:16

stuff and mention to them hey I just

5:00:19

called you give me a call back and you

5:00:20

can do this on multiple social media

5:00:22

platforms so let's dive into the power

5:00:24

dialer first the first thing we want to

5:00:26

do is add them to the cold call campaign

5:00:28

right here this is the pipeline stage

5:00:31

and then what we do is we assign it to a

5:00:32

user if you have any sales people this

5:00:34

is where you can assign it to that

5:00:36

person we also want to add the tag power

5:00:38

dial so we know that we called them we

5:00:41

also add in a note section so that if

5:00:43

someone answers you on the phone you

5:00:46

have quick questions that you can answer

5:00:48

right in the notes section on that

5:00:50

specific contact so that way when you do

5:00:52

your sales call you have things that you

5:00:54

can go off those are questions that we

5:00:56

use in our industry but of course you

5:00:58

can change that to fit you then we have

5:01:00

the manual call and then from there it

5:01:02

moves them into call number one and as

5:01:05

you can see here we then ask did they

5:01:07

book a call from that initial call if

5:01:10

the answer is yes then we remove them

5:01:13

from this workflow altogether you can

5:01:15

see right here it says remove from

5:01:16

workflow if the answer is no then we

5:01:19

move them into this campaign and then it

5:01:22

asks what is the outcome so you can mark

5:01:25

this any way that you want if you want

5:01:27

to follow up maybe they're busy maybe

5:01:29

whatever happens they just can't talk to

5:01:31

you so we add a task to call them back

5:01:34

later and also you can update the

5:01:36

opportunity and the stage if it's a bad

5:01:38

number then it just simply adds that tag

5:01:40

not interested and then interested and

5:01:42

moves them to different pipelines and

5:01:45

different categories based on their

5:01:46

interest level and then still a day

5:01:48

later if nothing happens we put them

5:01:50

into the campaign once again if they do

5:01:52

book a call we remove them from this

5:01:54

workflow because we don't want to keep

5:01:55

calling them since they already booked a

5:01:57

sales call they showed some interest but

5:01:59

from here we do the same thing we add

5:02:01

them as a manual call so that way we

5:02:03

remember to call them again we update

5:02:06

the opportunities meaning we update the

5:02:08

pipeline and then we update C call

5:02:10

number two and then from there it's

5:02:12

essentially the same workflow that we

5:02:14

just reviewed except we do it a couple

5:02:16

times after the multiple calls that we

5:02:19

do what we've seen is that three calls

5:02:20

should be enough so we do this three

5:02:22

times and then we try to gauge the

5:02:24

results off of that and that's how this

5:02:27

workflow functions the next one that we

5:02:29

want to look into is the no answer

5:02:31

follow-up campaigns so let's say you

5:02:34

call someone they don't answer that

5:02:36

doesn't mean that they're not interested

5:02:37

and most people never call call these

5:02:40

people back but at the end of the day

5:02:41

you're talking to business owners these

5:02:43

people might be out on a project they

5:02:44

might be busy they might have staff

5:02:46

meetings you have no idea what they have

5:02:48

going on so you want to make sure that

5:02:50

you automatically call them again right

5:02:52

call number one this is what it is if

5:02:54

they don't answer we wait a minute and

5:02:56

we text them and we drop them a

5:02:58

voicemail again you record this one time

5:03:01

and then you automatically send it to

5:03:03

your prospects then we wait a DAT did

5:03:06

they reply yes no and then if they do

5:03:09

reply what is the intent is it positive

5:03:12

is it negative is there no intent and

5:03:14

then we can attach tags and tasks based

5:03:17

off of how their reply was and then we

5:03:20

can move them in the pipeline according

5:03:22

to that this will give you an amazing

5:03:24

bird's eye view of where everyone is and

5:03:26

still automates a lot right then we have

5:03:29

cold call number two they still don't

5:03:31

reply but we call them a second time

5:03:33

then we have a second voicemail this

5:03:34

voicemail is talking about their Roi so

5:03:37

maybe the first one is very generic we

5:03:39

just say hey check your text messages

5:03:41

right we text them and that's the

5:03:43

voicemail we leave this one we talk

5:03:45

about return on investment so it's a

5:03:47

little bit more of a pitch than the

5:03:50

first one and again the same thing

5:03:51

happens did they reply what is the reply

5:03:54

intent from there we go into call number

5:03:57

three we wait 1 minute we text them a

5:04:00

third time and leave them a third

5:04:02

voicemail did they reply if they did

5:04:05

what did they say now I know what you're

5:04:07

thinking you're probably thinking this

5:04:09

is so complicated how in the world am I

5:04:11

going to set all of this up look

5:04:13

honestly it's not that bad the thing is

5:04:15

all you have to do is set this up one

5:04:16

time if you're going to dedicate 1 hour

5:04:18

two hours of cold calling of trying to

5:04:20

get clients you might as well get the

5:04:23

maximum return on investment of your

5:04:25

time this is the definition of working

5:04:27

smart and hard at the same time now look

5:04:30

you don't need all these different

5:04:32

workflows and automations if you don't

5:04:34

want to if you just want to build

5:04:35

something simple like this and again I'm

5:04:37

going to show you how to enter contacts

5:04:39

into all of this in a second but even if

5:04:41

you just have it here manual actions and

5:04:43

then follow up and if they don't answer

5:04:45

you just send them one voicemail one

5:04:47

text then that's already ahead of 80 or

5:04:50

90% of people because they don't do that

5:04:53

right sometimes they don't leave any

5:04:54

voicemails or to each person they sit

5:04:57

there leaving a custom voicemail this is

5:04:59

not the smartest way to do it and by the

5:05:01

way I also suggest that you do track

5:05:03

everything down to the te so that you

5:05:05

know exactly how many code calls you're

5:05:06

doing per week but also you know exact

5:05:09

how many code calls you are doing per

5:05:11

day and then how many of those you're

5:05:13

actually pitching how many intro calls

5:05:15

you're doing how many demo calls you're

5:05:16

doing how many calls you completed how

5:05:18

many closes you have and how many cash

5:05:20

you collected the best way that I have

5:05:22

seen to do this is to turn this into a

5:05:24

game is to make this fun if you have an

5:05:28

accountability partner you have someone

5:05:30

else that's doing this with you because

5:05:32

it works it's cool to jump on a call

5:05:35

once a day or once a week with someone

5:05:37

that is in the trenches with you and

5:05:39

just share your experience this will

5:05:41

show you where you are lacking are you

5:05:43

doing Cod calls but you're not pitching

5:05:45

anyone that could mean your lead list is

5:05:47

absolutely terrible and I have another

5:05:48

video about how to get proper leads you

5:05:50

can check out after this one maybe

5:05:53

you're doing enough calls you're talking

5:05:55

to people but you are not booking enough

5:05:57

demos you're not booking enough intros

5:05:59

then that means you have to improve your

5:06:00

script you have to improve what you're

5:06:02

say your tonality everything else and

5:06:04

maybe you're getting enough demos books

5:06:07

but you're not closing anyone so they

5:06:09

you have a different issue and by having

5:06:11

a spreadsheet like this you are able to

5:06:14

properly track everything and really

5:06:16

fine-tune where you need help all right

5:06:19

so let's say that you have a lead list

5:06:21

first thing you want to do is import it

5:06:23

into here you're going to press this

5:06:24

button and you're going to import the

5:06:25

lead list to your contacts from there

5:06:28

you want to select all of them right

5:06:31

everything that you have you want to

5:06:32

select it I have a couple different

5:06:33

smart list right here so new leads are

5:06:36

going to be leads that you just imported

5:06:37

that you have not reached out to active

5:06:40

leads are leads that you have talked to

5:06:42

and they're already in your pipeline

5:06:44

they're already being nurtured then we

5:06:45

have remove not interested people that

5:06:47

tell you they're not interested don't

5:06:48

call back whatever you want to add them

5:06:51

into here and then for today's leads

5:06:53

that's just for you to track how many

5:06:55

you reached out to today so it makes it

5:06:57

a little bit easier for you to fill out

5:06:59

that sheet once you have this in here

5:07:01

you are going to add it to a campaign to

5:07:03

your workflow so let's go ahead and do

5:07:05

that you would hit proceed and then you

5:07:07

would pick the exact workflow that you

5:07:09

set up with with the power dialer so for

5:07:10

me it's going to be this one right here

5:07:12

from here you can just press add all at

5:07:14

once for the action I like to put in the

5:07:16

date the niche or really any relevant

5:07:18

details that's around this list that you

5:07:21

just imported so here's my example

5:07:22

August Roofing import from there you're

5:07:24

going to add the campaign workflow and

5:07:26

then it might take a second to import it

5:07:29

then you're going to hit okay after you

5:07:30

do that you're going to go over to

5:07:31

conversations and click manual actions

5:07:34

right here at the top now as you can see

5:07:37

all of the contacts are in here and we

5:07:39

have them in the correct workflow and

5:07:41

campaign it gives you the date that they

5:07:42

were added and the type is call so all

5:07:45

you have to do from here is just click

5:07:47

let's start now as soon as you do that

5:07:49

as you see it opens up the contact right

5:07:52

here and it even says cold call outcome

5:07:54

cold call number this one gets

5:07:56

automatically filled with us so you

5:07:58

don't have to do it okay so it's calling

5:08:00

right now I'm going to end that cold

5:08:02

call and from there it says how did the

5:08:04

call go no answer voicemail complete so

5:08:07

we always press complete that's the way

5:08:09

that we have the automation set up and

5:08:12

so now what you can do is you can see it

5:08:14

says next lead up top here at the top

5:08:16

right and if you want to pause it for

5:08:18

whatever reason you can hit that pause

5:08:19

button like I just did and you can take

5:08:22

notes or you can use the bathroom if you

5:08:23

need to just make sure that you don't

5:08:25

procrastinate it's very easy to sit down

5:08:27

right now and say oh I already did 10

5:08:29

calls let me scroll Instagram don't do

5:08:31

that do not waste your time cold call

5:08:34

outcome right here you can also put in

5:08:37

exactly what happened interested not

5:08:39

interested interested wrong number

5:08:40

follow up week one and this allows you

5:08:43

to tag your leads properly let's just

5:08:45

say this Prospect was not interested

5:08:48

okay boom I would hit save right here

5:08:50

now we are all set so now let's go ahead

5:08:53

and click next lead and as you see it

5:08:56

automatically refreshes and it gives me

5:08:58

the next lead and there it is at the top

5:09:00

you probably can't hear it but it says

5:09:02

unknown dialing and there it is outbound

5:09:05

call here we are right so I think you

5:09:08

get the point from here I'm going to

5:09:09

keep ending these calls because I don't

5:09:11

want it to continue but everything pops

5:09:14

up nicely let's go ahead and pause this

5:09:16

so we don't call the next person now

5:09:18

going over back to our power dialer

5:09:20

workflow you can see every single

5:09:22

contact is still here under manual call

5:09:25

that means I have to go through each of

5:09:27

the contacts in order for them to move

5:09:29

down this pipeline we did two sample

5:09:32

cold calls that I ended and as you can

5:09:34

see here they are under wait 5 minutes

5:09:36

from here it's going to see the

5:09:38

automation will see if we have

5:09:39

appointment if we don't have a demo call

5:09:41

scheduled with these people then it's

5:09:43

going to automatically follow up by

5:09:45

checking which of the dropdowns that I

5:09:47

picked and then it's going to fire that

5:09:49

workflow again we already have all of

5:09:51

this built so if you would like to just

5:09:54

simply import it I do give away this

5:09:56

entire thing to my Affiliates and every

5:09:58

single person that's inside of our

5:10:00

community so you can just import all of

5:10:02

this with one click and then just simply

5:10:04

change the messages and it's all yours

5:10:05

but anyways let's uh go ahead and keep

5:10:08

going into the automations here that we

5:10:10

talked about earlier so you already went

5:10:12

through all the effort of scraping a

5:10:14

list and somehow finding contacts to

5:10:16

reach out to so you might as well just

5:10:18

import those same contacts into a tool

5:10:21

like this this is called Phantom Buster

5:10:24

and you can automatically follow up with

5:10:26

them right you have the list go ahead

5:10:28

and just start liking their stories and

5:10:30

then what you have is an omnipresent

5:10:32

approach they got your voicemail they

5:10:34

got your second voicemail maybe you

5:10:36

texted them and they see your name in

5:10:38

their inbox but then they also see your

5:10:40

name on their Instagram page you follow

5:10:43

them right you automatically sent them a

5:10:45

message on Twitter on Facebook right

5:10:48

maybe even on LinkedIn or whatever the

5:10:50

platform that your clients are on you

5:10:53

can follow up with them on multiple

5:10:55

channels and this makes your efforts

5:10:57

extremely profitable and effective so

5:11:00

you're filming a video one time how many

5:11:02

clients were you getting from it

5:11:03

anywhere from 3,000 one of our highest

5:11:06

client space us 15,000 a month 15 to 20

5:11:09

me per month you could even say like hey

5:11:11

I looked up roofers in Las Vegas and

5:11:14

then you could show a search of roofers

5:11:16

in Las Vegas yes yeah most cases it's

5:11:18

that I just wake up with meetings on my

5:11:20

calendar 300 a day from 1 to 2% booking

5:11:24

rates that's like three meetings you

5:11:26

know three meetings a day by the time

5:11:28

they hop on our meeting it's not about

5:11:31

who I am it's just like what can you do

5:11:33

for me right whereas if you're sending

5:11:35

out cold emails the ones that are kind

5:11:37

of like plain text they're kind of vague

5:11:40

they give you some ridiculous crazy

5:11:42

offer I love this because they see your

5:11:44

face they trust you you're sharing your

5:11:46

screen it looks organic and it looks

5:11:49

like you putting a lot of thought energy

5:11:50

effort into this one Andres welcome on

5:11:53

man I'm super excited to to have you a

5:11:57

highly requested speaker on my channel

5:12:00

since we did our last video where I

5:12:02

interviewed a couple friends we were in

5:12:04

guat Bay exploring some stuff so uh

5:12:06

today we're going to talk a little bit

5:12:07

about your automated Loom Outreach video

5:12:10

I'm very excited um to to kind of dive

5:12:13

in so I guess before we start if you can

5:12:15

just give me like a little bit about

5:12:18

yourself uh how long you've been using

5:12:19

the strategy and just in general you

5:12:21

know share anything you'd uh you'd like

5:12:24

yeah absolutely so I run an e-commerce

5:12:27

advertising agency we run Facebook ads

5:12:29

for e-commerce Brands and I think I

5:12:31

probably started using the strategy

5:12:32

about a little bit of year ago uh I

5:12:35

think previously when I first got

5:12:37

started with SMA I kind of heard about

5:12:39

it tried a little little bit it wasn't

5:12:42

automated though and I think with recent

5:12:44

softwares and stuff like that it's made

5:12:47

it even uh easier than ever before uh so

5:12:51

that's a little bit of what we're going

5:12:52

to dive into

5:12:54

today absolutely amazing man so what's

5:12:58

the general bird's eye view of this

5:13:01

strategy how does it work I know you

5:13:03

film a video one time and then what you

5:13:05

imported to a software like how does it

5:13:07

how does it roughly work yeah absolutely

5:13:10

so you create a video one time and you

5:13:13

really try to make it like a short form

5:13:16

vssl so you want to have it be about

5:13:21

less than two minutes you can have five

5:13:25

minutes or six minutes I've heard from

5:13:27

other people in the space and friends in

5:13:28

the space that they've tested both and

5:13:31

and shorter is always better not like

5:13:34

the five to 10 minute videos so the

5:13:36

shorter the better the more you can

5:13:39

present Your Service as a really unique

5:13:42

opportunity in the short amount of time

5:13:45

the better um so you record it one time

5:13:49

it looks like you're going over the

5:13:51

website but you're actually not and then

5:13:53

you transition into your vssl your

5:13:58

unique selling points on how you can

5:14:00

provide value for

5:14:01

them okay amazing so you're filming a

5:14:04

video one time and then from what I

5:14:06

understand you are downloading a spread

5:14:09

sheet or a lead list you're importing it

5:14:11

and then it's putting your video over

5:14:15

let's say their website or their profile

5:14:17

or something along those lines right so

5:14:19

it's making it seem unique like it's a

5:14:20

unique loom video we're replicating Loom

5:14:23

Outreach here is that am I understanding

5:14:25

that correctly exactly you're you're

5:14:28

doing Loom at reach at scale uh you

5:14:30

don't have to film it multiple times

5:14:33

okay amazing and so you're doing this

5:14:34

for Ecom yes correct amazing and so on

5:14:38

average

5:14:39

what were your results like how many

5:14:40

clients were you getting from it

5:14:43

roughly yeah on average I would say

5:14:45

maybe about one to two month again for

5:14:48

Ecom we're talking about high ticket

5:14:50

clients so anywhere from 3,000 whenever

5:14:55

highest client space is 15,000 a month

5:14:57

so it's you don't really need uh a ton

5:14:59

of small retainers for the Ecom space

5:15:02

And as far as meetings anywhere from 15

5:15:05

to 20 meetings per month that you are

5:15:07

getting so depends on how much you're

5:15:09

going to be doing uh the more the

5:15:12

merrier so it just depends on your Niche

5:15:15

but that's some of the results we found

5:15:16

for

5:15:17

ourselves amazing yeah my guess is that

5:15:21

for local business owners this is going

5:15:23

to work even better a because no one

5:15:26

takes the time to send Loom videos

5:15:28

anymore when I was getting started I was

5:15:30

sending these when I did web design and

5:15:31

SEO and this kind of thing and it was

5:15:33

working extremely well now back then I

5:15:34

had to like film a video and then upload

5:15:36

it like send him a YouTube link all that

5:15:38

stuff um however it did work people did

5:15:41

respond and they appreciated the effort

5:15:43

that we put in and also with Ecom the

5:15:46

market is a bit more sophisticated I'm

5:15:47

sure some of them kind of know it's out

5:15:49

you know it's um it's automated and and

5:15:52

that kind of stuff but I think for local

5:15:54

business that's going to absolutely

5:15:55

crush it and it will make you stick out

5:15:57

from the crowd like crazy so with all

5:15:59

that being said let's actually dive in

5:16:00

man if you want to share your screen

5:16:02

let's take a look at some of the

5:16:03

how-tos yeah absolutely let's get

5:16:06

started cool so I've really broken this

5:16:08

down into four simple steps number one

5:16:12

is to really Create and Craft your short

5:16:16

form via cell script this is really the

5:16:20

you know the skeleton of what you're

5:16:22

going to be creating for the loom and

5:16:24

what's going to be replicated over and

5:16:26

over again hundreds and thousands of

5:16:28

times so you really want to make it

5:16:30

really good and and detailed on how you

5:16:34

write your message the next is to use it

5:16:38

uh use Google slides to create that

5:16:41

short form vssl um I'll go ahead and

5:16:45

show you guys an example of this on what

5:16:48

is the video itself which is in step two

5:16:51

create the Evergreen Loom um and then

5:16:54

pabble I guess if you want to talk about

5:16:55

the script real

5:16:57

quick yeah so let's actually take a look

5:16:59

at your video if we can check out your

5:17:01

video first that we have I know you were

5:17:03

okay with sharing it uh guys don't copy

5:17:05

his video um so let's let's let's take a

5:17:08

look at what you have cool so this is

5:17:11

the video right here on for the vs C

5:17:15

right my

5:17:16

example hey Andreas here now I'm sending

5:17:18

this video for two reasons one to show

5:17:19

you that I'm actually taking time to

5:17:21

personally reach out to you secondly as

5:17:22

mentioned in email to show you how we

5:17:23

help Elevate driving Sol Brands scale

5:17:25

with performance-based model by taking a

5:17:28

look at your website and as Library I

5:17:29

can tell some of the things we've done

5:17:30

for our clients can be implemented for

5:17:31

your brand as well and a quick overview

5:17:33

my name is Andreas the that's the video

5:17:35

the gist of it um this is edited inide

5:17:38

of cap Wing which we'll go over in the

5:17:40

next step but essentially it's just an

5:17:43

intro um what you notice about them that

5:17:47

you can say it's Unique or for example

5:17:49

in my case it's like hey I noticed

5:17:51

something in your ads library right

5:17:53

maybe you could even say for local

5:17:55

business hey I noticed something in your

5:17:57

Google in your Google reviews something

5:17:59

around that lines that yes it could be

5:18:01

unique for them right and I'll show you

5:18:03

in just a second you can't or you don't

5:18:05

have to just share your their website

5:18:09

you can share maybe even their Facebook

5:18:11

page if if more if some companies and

5:18:14

local businesses are more active on

5:18:15

their social media it's maybe better to

5:18:17

actually share their Facebook page

5:18:19

instead of their website because it'd be

5:18:21

more relevant so that's the gist of that

5:18:25

and the next steps on that end would be

5:18:28

uh to create the loom now the way you do

5:18:30

that is you can do two things you can do

5:18:33

either inside of a Macbook Quick Time

5:18:36

video um you just look

5:18:39

where is it let's

5:18:40

see system preferences you can simply

5:18:44

record it inside of QuickTime or Loom I

5:18:46

would probably suggest you to

5:18:48

do quick time since it has a little bit

5:18:51

of a higher quality in it yeah so

5:18:53

instead of your QuickTime Player what

5:18:55

you can easily just do is click on new

5:18:58

movie recording it records yourself and

5:19:01

not your screen and you would

5:19:03

essentially read off your vssl script

5:19:07

using just screen recording record ing

5:19:09

right and if you don't have a Mac you

5:19:10

can easily go inside of loom and do um

5:19:13

no screen recording uh just just full

5:19:16

screen but don't share your screen uh as

5:19:18

in just it's just your video of yourself

5:19:21

right and that would be your uh

5:19:24

Evergreen Loom and you record the V cell

5:19:27

script that way does that make sense

5:19:30

okay yeah definitely so basically that

5:19:32

intro piece that you just showed you

5:19:34

want to film that inside of QuickTime or

5:19:37

inside of loom and and that's what we're

5:19:39

talking about here that initial intro

5:19:42

clip right yes and no the entire video

5:19:45

right here is filmed with ins s of quick

5:19:48

time I mean in my case it was Loom it's

5:19:50

the same thing but okay got it you that

5:19:53

entire video is just a full screen video

5:19:56

it's not a screen share video even when

5:19:59

I start sharing my screen I'll show you

5:20:01

in a second that's post production

5:20:04

that's being edited somewhere else got

5:20:05

it and so is it better how come you're

5:20:09

showing your slides instead of let's say

5:20:11

like their

5:20:13

website because really the only spot

5:20:15

you're showing their website is in the

5:20:18

very beginning when you're saying hey

5:20:20

you know the reason I'm reaching out to

5:20:21

you is because I looked at your ADSL in

5:20:23

my case I looked at your odds library

5:20:26

and I notice you're not doing some stuff

5:20:28

that some of our clients are doing which

5:20:30

are getting amazing results right and

5:20:33

this part where it shows the slides it's

5:20:35

like some of the case studies um so

5:20:37

that's when you're showing essentially

5:20:39

your vsl the case study and all that

5:20:43

good

5:20:44

stuff okay got it so basically what we

5:20:46

could do is film a clip um and then we

5:20:52

have a full screen kind of like talking

5:20:54

head how you have and then it goes into

5:20:56

like a background where it looks like

5:20:58

it's a loom video of let's say they're

5:21:00

Google my business page maybe they're

5:21:01

Google reviews maybe a Facebook page or

5:21:03

maybe it's even their website and then

5:21:07

what you have is you have slot sles that

5:21:08

you import right that play in the

5:21:11

background of your video is that am I

5:21:13

understanding that right and then that

5:21:14

showcases like your um your case studies

5:21:17

maybe that you have or some previous

5:21:18

client testimonials or something along

5:21:20

those lines is that right that's correct

5:21:22

and we'll go over on how I do that all

5:21:24

in cap wi uh but yes that's the gist of

5:21:26

it okay cool got it so it's talking head

5:21:29

clip is the first part of the video then

5:21:32

it's the customized section where it

5:21:34

like it shares their stuff and then

5:21:36

three is you're talking about yourself a

5:21:38

little bit right and that you actually

5:21:40

have some kind of some kind of social

5:21:42

proof okay cool exactly exactly overall

5:21:45

that's kind of how it follows is the

5:21:47

intro custom part who we are I show my

5:21:51

website show some of the case studies

5:21:53

and then case studies of our other

5:21:56

clients and the strategies we used for

5:21:58

them and hey are you a good fit schedule

5:22:01

a call right that's the gist of the

5:22:03

video all said within a minute and 40

5:22:06

second time frame um um okay so once you

5:22:10

film that loom video any questions about

5:22:13

that no so if you kind of we kind of

5:22:18

gave the general gist and general

5:22:20

structure uh I'm going to have your

5:22:22

exact script if you don't mind sharing

5:22:23

it inside of our private community so

5:22:26

I'll drop it to all of all the

5:22:29

Affiliates and everyone that's uh that's

5:22:31

inside of our private Community will

5:22:32

have access to that so um you can take

5:22:34

it and then just slightly tweak it to

5:22:36

your Niche and your demographic um and

5:22:39

then if you're just watching this on

5:22:40

YouTube then um you kind of have the

5:22:42

gist of it and you can you can um create

5:22:44

your own script so yeah let's uh so tell

5:22:46

me a little bit more about

5:22:47

capwing okay yes so in capwing you have

5:22:51

you import your video and this is how it

5:22:54

looks like it's just you talking the

5:22:55

entire time now quick side note while

5:22:59

I'm recording this video I actually have

5:23:02

Google Slides pulled up in front of my

5:23:04

computer and I'm reading off of it and

5:23:07

talking over over it right that way I'm

5:23:09

not just recording myself looking in

5:23:11

front of the camera the entire time

5:23:13

right so that is a little bit of

5:23:15

guidance that I have while I'm recording

5:23:17

that Evergreen video now what I do is

5:23:20

the following where I start

5:23:23

transitioning into okay who are we which

5:23:26

in my case is about this 15sec Mark I'll

5:23:29

go ahead and play

5:23:32

it right here a quick overview of who we

5:23:35

are that's where I go ahead and

5:23:37

transition over to a video of my website

5:23:41

so what I do is I go ahead and clip this

5:23:44

and what you also want to do is keep

5:23:47

keep this full screen but as soon as he

5:23:48

says I say and as an overview of what we

5:23:52

do then I transform this footage and I

5:23:57

crop it into a circle as in like as kind

5:24:01

of like how it looks like for Loom or

5:24:02

anything like that right so let's do

5:24:05

that

5:24:08

down

5:24:09

here

5:24:11

uh crop one by

5:24:16

one there you go so now it actually look

5:24:18

like the loom video right so it's gonna

5:24:21

basically go from full

5:24:22

screen for your brand as

5:24:24

to right now I already have all the all

5:24:27

the slides all the screenshots loaded up

5:24:29

in here so I'm going to just drag and

5:24:30

drop it over here boom now the video

5:24:34

flows brand us well and a quick overview

5:24:37

my name's Andreas found of digital a or

5:24:39

an e-commerce gr agency here what I also

5:24:41

have is a separate screen shared video

5:24:44

of me scrolling on my website so I took

5:24:46

a loom video and I just scrolled on my

5:24:49

website that way when I'm talking about

5:24:50

my website in the video it looks like

5:24:52

I'm actually being active in that part

5:24:55

of the video right so then it's going to

5:24:58

talk about later hey let me get into

5:25:00

some case studies and what I did is I

5:25:02

just took screenshots of the Google

5:25:04

slides and uploaded them as as the uh as

5:25:08

images in here and you just can drag and

5:25:10

drop images throughout the entire video

5:25:13

so when I'm talking about the funnel

5:25:14

disconnect in this part I have uh I drag

5:25:19

and drop the the the video sorry the

5:25:21

image of the funnel disconnect section

5:25:24

of my vssl does that make sense yep and

5:25:28

everything so you just plug and play

5:25:29

everything else and towards the end you

5:25:30

know it's like who's this for uh it's

5:25:32

for this person if you're interested

5:25:35

book a call right and we'll show you in

5:25:37

the next step which will be in um in

5:25:41

um inside of reply que how it actually

5:25:45

looks like because there is a called

5:25:46

action button it's not it's not just

5:25:48

like a normal loom so that's how you

5:25:51

import the footage and caping how you

5:25:53

edit the video to flow into a vsl

5:25:55

transition and at the end you just

5:25:58

export it out okay where where do you

5:26:01

import like the actual customized

5:26:03

portion where it looks like you're

5:26:05

scrolling on the leads website is that

5:26:07

done rep yes you would import I see it's

5:26:11

the next step getting ahead of myself

5:26:13

all right let's do

5:26:14

it right so now we're in the next step

5:26:17

it's reply

5:26:18

Q This is the uh dashboard what you're

5:26:21

going to do is click on upload uh or

5:26:23

record your video now again we're going

5:26:26

to use websites but you can even do

5:26:28

Facebook pages you can do Google uh

5:26:31

keyword searches or reviews interes you

5:26:34

can get cre yeah you could even say like

5:26:36

hey I looked up roof roofers in Las

5:26:39

Vegas and then you could show a search

5:26:41

of roofers in Las Vegas yes

5:26:44

yes okay Sor

5:26:47

nice amazing that is for sure an option

5:26:50

um and then so in this case we're going

5:26:52

to use

5:26:53

websites and what we need to do first is

5:26:56

upload our video so I already have my

5:26:57

video loaded up here this is it right

5:26:59

here it's fully edited I'm going to go

5:27:01

ahead and drag and drop it inside of

5:27:06

here on next and yes I just want to

5:27:09

continue with this video only then I'm

5:27:12

going to import my lead list now this is

5:27:15

how my lead list looks like for my CRM

5:27:19

you know you're going to have your name

5:27:20

you're going to have in my case a

5:27:22

website if you're doing Facebook pages

5:27:26

then you would have a Facebook page in

5:27:27

here uh and then you're going to have

5:27:29

your emails now this for this purpose

5:27:32

it's only so they so the software could

5:27:36

pick up the website and and create the

5:27:40

recording the AI recording of that

5:27:42

website that you provide it that's the

5:27:43

only reason for it right um so we're

5:27:46

going to click on here now we have the

5:27:49

website we have the names all that stuff

5:27:51

click on next next and

5:27:56

submit then one final step is right here

5:27:59

enter options you want in your page so

5:28:03

after 15 seconds I wanted to show full

5:28:07

screen right right and 15 seconds that's

5:28:09

the section where in my video I

5:28:12

transition into the circle the circle uh

5:28:15

right where you share your business got

5:28:17

it yes when I start sharing my business

5:28:20

because what's going to happen then is

5:28:22

it's going to show full screen so in the

5:28:23

beginning it's going to be my face full

5:28:26

screen and then on 15 seconds it's going

5:28:28

to be my entire screen full screen right

5:28:31

so that's what you wanted to do and for

5:28:33

your video it might be 10 seconds 15

5:28:36

seconds whatever it is here what you

5:28:38

want to do is probably like you can say

5:28:40

a video for you that's fine maybe a

5:28:43

personalized video for you that's also

5:28:45

fine

5:28:48

um right here intro uh yeah you don't

5:28:51

really have to do it I guess it makes

5:28:53

you do something um video

5:28:57

shape that's that's fine it's all that

5:29:01

stuff is good and they also added

5:29:03

another integration here and uh pabble

5:29:05

I'm just actually aware of this but uh

5:29:07

you can actually add like a cly Link in

5:29:10

here and have your cly directly

5:29:13

integrated in that landing page which

5:29:15

we'll show you in just a second so the

5:29:16

button you can just click on book call

5:29:19

that's going to be the button CTA and

5:29:21

then for the button link you would use

5:29:25

your C link or maybe if you have a

5:29:28

landing page you would use your landing

5:29:30

page link right uh that's we use we use

5:29:33

go high

5:29:34

level from so it's going to be the go

5:29:37

high level calendar

5:29:39

like and another thing as well is you

5:29:41

can also upload your company logo so it

5:29:44

would just be put right here instead of

5:29:46

apply Q it would be your company in my

5:29:49

case I digital l so it's digital a as

5:29:53

well now another final thing is that

5:29:55

inside of settings you can add your

5:29:59

domain as a subdomain so it's not going

5:30:01

to show up as app. reply Q slide it's

5:30:05

just going to show up as like white La

5:30:07

yeah it's private it's wi labeled

5:30:09

exactly um so then you just click on

5:30:13

start video creation now you would then

5:30:16

do that takes about a couple minutes um

5:30:20

the less videos the faster and this is

5:30:23

essentially how it could look like for

5:30:28

you so we have the video we have the CTA

5:30:32

button a private video for the certain

5:30:33

person oh

5:30:35

nice and the entire and you can see here

5:30:38

it looks like I'm I'm uh moving my mouse

5:30:41

that's one thing you can have it also

5:30:42

scroll I don't have that turned on but

5:30:45

you can have it turned on I found it

5:30:47

that when you have it turned on

5:30:49

sometimes it has technical difficulties

5:30:52

when creating the video where some

5:30:54

videos will just be white background and

5:30:57

not actually render the website so when

5:30:59

you don't do scroll it actually

5:31:01

minimizes that the defects so that's how

5:31:05

the video looks like right and you then

5:31:07

what you would do

5:31:09

as we move on to our next step is get an

5:31:13

uh export sheet and put video HTMI Link

5:31:15

in your CRM so what that means is in

5:31:19

your export which looks like this you

5:31:22

would go ahead and download this using

5:31:25

the download button and what that's

5:31:27

going to look like is like this you're

5:31:30

going to have your video your names the

5:31:34

URL of your um of your video and the

5:31:37

video HTML code so what I do is you just

5:31:41

go ahead and copy this and you go to

5:31:43

your actual CRM and over here for your

5:31:47

loom you just go ahead and paste it as a

5:31:52

values only and this is what you would

5:31:55

upload to instantly or lless whatever

5:31:59

you're using you would upload this as a

5:32:02

loom put it in your code inside of the

5:32:05

email and it will autogenerate AUM

5:32:07

thumnail a gift and send it to that link

5:32:11

that's your video I see okay can you go

5:32:14

back to the uh the video page real quick

5:32:16

here so basically uh it's going to

5:32:18

generate you this list and then so you

5:32:21

have to just make sure that you match it

5:32:22

with uh the right contact I mean my

5:32:25

guess is that when you import the lead

5:32:28

list let's say it's 10 people when it

5:32:30

spits out the 10 videos it's going to be

5:32:31

in the same order right so all you have

5:32:33

to do is just take those 10 link it with

5:32:36

these 10 and just like yeah just cop

5:32:37

copy and paste it inside and then you're

5:32:39

done and then import it to uh lim list

5:32:42

or uh to instantly and then just

5:32:44

basically start sending the campaign one

5:32:46

really cool thing about this is that it

5:32:48

also includes the name underneath the

5:32:50

video so this is really cool right

5:32:52

because it says uh private video for

5:32:54

first name last name and then it has a

5:32:56

call to action So when you say you're

5:32:58

booking meetings from this are you

5:33:00

booking meetings because people are

5:33:02

responding to your email or is it

5:33:03

because they're literally just like

5:33:05

clicking this link right here and just

5:33:07

booking and you're waking up with with

5:33:08

meetings on your

5:33:10

calendar yeah most cases it's that I

5:33:12

just wake up with meetings on my

5:33:13

calendar sometimes my people my reply

5:33:16

like oh hey thanks so much that was

5:33:18

super valuable let's schedule a meeting

5:33:20

and then you schedule them but for the

5:33:21

most part people are just bookling

5:33:23

directly right because it's it's already

5:33:25

there

5:33:27

yeah okay amazing that's awesome man

5:33:30

that's like as automated as it can get

5:33:32

it takes the best part about Loom and I

5:33:35

kind of saw a preview there of how it

5:33:36

works that's a good tip about the

5:33:38

scrolling cuz I would have thought that

5:33:39

scrolling would be better but if you're

5:33:41

saying it glitches sometimes then um

5:33:43

then then that makes sense I like the

5:33:45

fact that it moves the mouse too it

5:33:46

seems extremely organic which is which

5:33:48

is awesome um cool any any last tips or

5:33:53

tidbits about trying this or is it just

5:33:55

about how many do you recommend people

5:33:57

send per day or per week or per

5:34:01

month uh it really depends I think you

5:34:03

could easily start you can get to like

5:34:06

you know 300 a day to 500 um from my

5:34:13

experience you can get anywhere from 1

5:34:15

to 2% booking rates on this uh so yeah

5:34:20

300 that's like three meetings you know

5:34:23

three meetings a day between niches are

5:34:27

these fullon like Zoom sales calls or

5:34:30

are these intro calls that you're

5:34:31

booking from this

5:34:32

strategy these are Zoom sales calls okay

5:34:36

so this is like the full like 40 50 60

5:34:39

Minute Zoom sales call yeah exactly and

5:34:43

and you know the more you do this method

5:34:45

the more you're going to optimize it

5:34:46

I'll get you an example for my end when

5:34:49

we were sending out um we were initially

5:34:52

just doing sending it to the countly

5:34:54

link but then we started doing it

5:34:56

sending to this landing page with even

5:34:58

more client testimonials so it even

5:35:01

sells them a little bit more on like who

5:35:02

we are this and that because by the time

5:35:05

they hop on our meeting it's not about

5:35:08

who I am it's just like what can you do

5:35:10

for me right whereas if you're sending

5:35:12

out cold emails the ones that are kind

5:35:14

of like plain texted they're kind of

5:35:17

vague they give you some ridiculous

5:35:18

crazy offer they hop in this meeting

5:35:20

they're like wait who are you what you

5:35:22

know they don't understand because the

5:35:25

context isn't there but they've already

5:35:27

seen your face in the video they've seen

5:35:29

your client testimonials they know who

5:35:31

you are they probably already searched

5:35:33

you up on LinkedIn because that's kind

5:35:34

of uh in my case what would happen so

5:35:37

they already know who I am by the time I

5:35:39

hop on and they're just interested in

5:35:41

really seeing what I have to do for them

5:35:43

right yeah amazing yeah definitely that

5:35:47

makes a lot of sense I mean a lot of

5:35:48

times it can feel like you're cold

5:35:49

calling if you're doing email campaigns

5:35:51

I've run email campaigns and we've

5:35:52

gotten clients from them um specifically

5:35:55

on um instantly it was like Hey reply if

5:35:58

you're interested and then if they are

5:36:01

we would call them and so forth and then

5:36:03

book the um the demo call you know on

5:36:06

the secondary

5:36:08

on on the secondary meeting and then

5:36:10

that would be essentially the the sales

5:36:12

call and these leads definitely were

5:36:14

were a bit cold so it took some took

5:36:16

some sales skills but I love this

5:36:17

because they see your face they trust

5:36:19

you they see case studies you're sharing

5:36:21

your screen it looks organic and it

5:36:24

looks like you put in a lot of thought

5:36:25

energy effort into this when really it's

5:36:27

all about testing and that's the other

5:36:29

thing that's really cool as well you can

5:36:31

test your script and if it's not working

5:36:33

then it doesn't mean the strategy

5:36:34

doesn't work it doesn't even mean the

5:36:35

lead list is bad it could just mean that

5:36:37

your script sucks right so there's so

5:36:40

many variables but there's stuff that

5:36:42

you can change and it's all within your

5:36:44

control which is amazing so cool amazing

5:36:48

do you have any uh last kind of like

5:36:50

final thoughts here or or is this pretty

5:36:52

much everything that people need to know

5:36:54

to to get started with this

5:36:56

strategy yeah that's pretty much

5:36:58

everything that people need to know to

5:36:59

get started with the strategy um don't

5:37:02

overthink it just get started implement

5:37:04

it and you can uh improve your script as

5:37:08

you

5:37:08

go amazing dude thank you so much for

5:37:11

jumping on I appreciate you sharing all

5:37:13

of this guys no one copy his script okay

5:37:17

create your own damn scripts so Andre I

5:37:19

appreciate you jumping on um I will see

5:37:22

you inside the community and for

5:37:24

everyone watching hope you enjoy this

5:37:26

video I'll see you on the next

5:37:30

one if you understand the concepts in

5:37:34

this video you will turn this little

5:37:36

upwork side hustle business into a

5:37:39

full-time income that will allow you to

5:37:42

travel work remotely from anywhere in

5:37:44

the world that you'd like and I'm

5:37:46

currently traveling fulltime and

5:37:48

hopefully that motivates you and it

5:37:50

shows you that this life is absolutely

5:37:53

possible most people that struggle on

5:37:55

upwork have one of two problems one is

5:37:58

they either have no skills or nothing

5:38:00

that they feel like they can offer which

5:38:03

I'm going to solve that for you again on

5:38:04

this video or two they don't want to

5:38:07

list their services for a price that

5:38:09

they're going to get people to buy and

5:38:11

I'm going to break that down for you as

5:38:13

well and show you how to overcome that

5:38:15

people are still viewing up work as like

5:38:17

some side hustle make money on the

5:38:19

weekends and trade your hours for

5:38:22

dollars which I don't like or they think

5:38:24

that it's all about that initial

5:38:26

transaction and they are just slaving

5:38:28

away their time and not building a real

5:38:31

long-term business just what if you

5:38:33

viewed your upwork profile this upwork

5:38:37

platform as a lead generation tool what

5:38:40

if you viewed it as something that you

5:38:43

can use to get new potential clients

5:38:45

interested in who you are and then

5:38:48

upsold them on monthly reoccurring

5:38:51

packages for example what if you gave

5:38:53

someone Facebook ads advice or

5:38:56

consulting or maybe you helped someone

5:38:58

just install a pixel which you could

5:39:00

learn for free how to do on YouTube or

5:39:02

maybe you helped optimize their landing

5:39:05

page what if you use that as an

5:39:06

opportunity

5:39:07

and gave them value and then tried to

5:39:10

correct another part of their funnel or

5:39:13

of their process or then advise them on

5:39:16

another ad creative that they can test

5:39:18

and then they wanted to continue working

5:39:21

with you and then maybe you showed them

5:39:23

something else that they can fix and now

5:39:25

what you've done is got on the phone or

5:39:27

on Zoom with someone that could

5:39:29

potentially be paying you thousands and

5:39:31

thousands of dollars every single month

5:39:33

in fact what if you viewed the whole

5:39:35

platform as a sales call generator the

5:39:38

whole goal was not necessarily to make

5:39:40

money on upwork but it was to get people

5:39:44

interested in some slight service that

5:39:46

you can offer and that you can help them

5:39:48

with whether it's reviews to Facebook to

5:39:51

something on Google and then you over

5:39:53

delivered on those Services now I'm not

5:39:55

saying don't provide something of value

5:39:57

no install their pixel maybe optimize a

5:40:00

couple images give them some Facebook ad

5:40:02

creatives optimize their funnel or their

5:40:05

landing page using some of the

5:40:06

strategies that we have on this channel

5:40:08

but also after you did that you gave

5:40:11

them even more value and you showed them

5:40:13

something else that they didn't even ask

5:40:14

you to look at hey by the way you told

5:40:16

me to install this pixel I did but I

5:40:18

noticed your ad creatives could use a

5:40:20

little bit of help right here what if we

5:40:22

tested this is it okay if I created you

5:40:24

this and then you can let me know how

5:40:26

well that works hey I saw your landing

5:40:28

page I know you wanted me to install

5:40:29

this but have you tried adding a

5:40:32

calendar automation so people are

5:40:34

actually booking on your calendar and I

5:40:36

hope you can start to see where I'm

5:40:38

going with all of this and I know what

5:40:40

you're probably thinking I don't want to

5:40:42

list my services for $10 an hour or $15

5:40:45

an hour or maybe you're thinking I don't

5:40:47

want to set up my profile cuz what if no

5:40:50

one hires me what if I apply to this job

5:40:53

and I write this cover letter or I pitch

5:40:55

them my services but then they say no

5:40:57

the answer is that's okay even if

5:41:00

someone hires you for $10 to install a

5:41:03

freaking Facebook pixel that's an

5:41:05

opportunity for you to close them on

5:41:08

,000 or $2,000 per month package and

5:41:12

even if they say no that's okay maybe

5:41:14

they'll come back and they'll just pay

5:41:16

you to make them some new ad creatives

5:41:18

and now you can charge them $100 $200 to

5:41:21

make a couple ad creatives or even if

5:41:23

they don't do that you're building your

5:41:25

reviews on your upwork profile which

5:41:28

then serves as a landing page which will

5:41:31

attract more potential businesses to you

5:41:33

and give you more opportunities to sell

5:41:36

your back-end service so even if you

5:41:38

don't close every single person you talk

5:41:40

to or you don't upsell every person you

5:41:42

talk to that's fine look even if you do

5:41:45

this 10 times and only one person is

5:41:48

interested and they take you up on that

5:41:49

maybe you're making an extra $1,000 a

5:41:51

month and that's by the way what we

5:41:53

charge for these types of services is

5:41:55

that worth it absolutely imagine you do

5:41:58

that every single month literally in

5:42:00

that first year of you doing this you'll

5:42:02

be making more than $10,000 per month

5:42:06

working from your life laptop and I'm

5:42:08

going to show you how you can find these

5:42:09

here on my laptop in a second but let me

5:42:12

back up a little bit one of my first

5:42:14

High ticket websites that I signed it

5:42:16

was

5:42:18

$6,000 I got from using this same

5:42:21

strategy now I didn't do it on upwork I

5:42:24

did it on a different website and I

5:42:26

actually don't think it's as good as

5:42:28

upwork I did it on a job posting website

5:42:31

on indeed so I went into a bunch of

5:42:34

companies that were looking for a web

5:42:36

design or a web developer I went in and

5:42:39

I applied for that company and I went in

5:42:42

on the interview and on that same

5:42:44

interview that they were trying to get

5:42:46

me to come on and to be their full-time

5:42:49

employee I sold them on a freelancing

5:42:52

services and on paying me as a

5:42:54

freelancer versus hiring a full-time

5:42:58

employee by asking them good questions I

5:43:01

was able to sell High tiet websites

5:43:04

consistently for that business whenever

5:43:06

they they needed it and they were able

5:43:08

to benefit cuzz now they didn't have a

5:43:10

full-time employee that they needed to

5:43:12

have on staff but instead they could

5:43:14

just Outsource their websites to me and

5:43:17

I made this $66,000 website in like 2

5:43:20

weeks so it's absolutely worth it all

5:43:22

right so after you go to upwork.com you

5:43:25

can search some kind of service that you

5:43:27

might want to offer and if you don't

5:43:29

have something in mind you can type in

5:43:31

like reputation management or lead

5:43:34

followup or even just type in something

5:43:37

regarding local business and then you

5:43:39

can offer them go high level Services

5:43:42

now if you're not familiar with go high

5:43:43

level you can check out a link in my

5:43:45

description that is how I scaled my

5:43:47

business past $20,000 per month by

5:43:50

offering software with services and that

5:43:53

covers the software side of things plus

5:43:55

the services so if you're new check out

5:43:57

that link in the description and

5:43:59

hopefully that helps you there to see

5:44:01

the free course I put together on

5:44:03

exactly how I grew that now what you'll

5:44:06

see here inside of upwork is let's just

5:44:09

type in Facebook let's say right already

5:44:12

the second business in here was Facebook

5:44:14

as designed a local business Med Spot

5:44:18

now estimated budget $15 I don't really

5:44:20

care they want five creatives for

5:44:23

Facebook ads for a Med Spot this is

5:44:25

amazing if you don't have any clients

5:44:27

chances are you'd probably do a free

5:44:29

trial for a client like this and deliver

5:44:31

these services for the potential to sign

5:44:33

them on I would look at a listing like

5:44:36

this this on upwork I would create these

5:44:39

five different creatives and then I

5:44:40

would even ask them tell me the results

5:44:43

that you got what's your cost per lead

5:44:44

right now are you running to a landing

5:44:46

page are you running them through a

5:44:48

survey are you automatically booking

5:44:50

them what kind of creatives have you

5:44:52

tested have you tried and then I would

5:44:54

go in here and I would upsell them on

5:44:56

other services and really get them to

5:44:59

understand that there's way more to

5:45:00

fixing their local business ads versus

5:45:03

just five creatives and help them on

5:45:06

this other stuff as well and then you

5:45:08

will become that trusted adviser and

5:45:10

then at some point they'll just say look

5:45:12

how much for you to run it and then you

5:45:14

can charge them $1,000 a month so let's

5:45:16

keep scrolling that's the very first

5:45:18

example next one Facebook ads media

5:45:21

buyer okay so they're willing to pay $15

5:45:23

to $60 per hour this is not amazing but

5:45:28

but it's also not cheap and maybe this

5:45:30

could be worth it if you just sign them

5:45:32

up for $1,000 a month retainer right

5:45:35

okay next one paid advertising and

5:45:37

marketing geek needed hourly $15 to $30

5:45:40

per hour again that's not amazing I

5:45:42

don't like working for an hourly rate

5:45:45

but they still need someone to help

5:45:48

right and so what you can do is go in

5:45:50

there help them and then try to upsell

5:45:52

them okay Instagram theme page graphic

5:45:55

designer all right that is probably not

5:45:57

too good of a fit for ads but Facebook

5:46:00

marketing for Black Friday right there

5:46:02

estimated budget $10 I don't care what

5:46:05

the budget is we're using using this as

5:46:07

an opportunity to get on a zoom call and

5:46:11

Pitch them your services after you

5:46:13

deliver whatever it is that they want

5:46:15

for $10 which most of the time you can

5:46:18

do for either extremely cheap or do it

5:46:20

in less than an hour so let's go to page

5:46:23

two now we're on here okay Facebook ads

5:46:26

specialist again estimated budget $500

5:46:29

maybe for you it's worth it to pay

5:46:32

someone $500 and again if you don't have

5:46:35

any past experience offer to to do it

5:46:37

for them for free and say hey I know you

5:46:39

have a budget for this but what if I

5:46:41

just ran it for you for free for a week

5:46:44

and then if you want to pay me the 500

5:46:46

that's great you can pay me and so I

5:46:48

hope you have those creative juices now

5:46:50

flowing because you can go in here and

5:46:52

type in Google ads you can type in local

5:46:55

business so as you could see I typed in

5:46:58

local business and you might find stuff

5:47:01

that doesn't quite make sense like

5:47:03

German texture but this one does make

5:47:06

sense need a detailed proposal for

5:47:08

social media strategy right $5 budget

5:47:11

and they're just asking right they're

5:47:13

just asking for someone to come in and

5:47:16

give them a strategy so if you run ads

5:47:18

that's the perfect strategy for them

5:47:20

right here's another one okay assistant

5:47:22

photographer can't do much with that

5:47:24

modeling expert don't think that's going

5:47:26

to be a good fit for your Facebook ad

5:47:28

services but still scroll down and

5:47:31

here's another one media buyer required

5:47:32

for local Niche Roofing lead gen

5:47:35

specialist right estimated budget 830

5:47:38

but again maybe you find a good agency

5:47:41

that you can partner with and they'll

5:47:42

pay you a very good rate for you to do

5:47:44

these services and you could do it on a

5:47:46

part-time basis Right Here Local SEO

5:47:48

expert maybe instead of just saying SEO

5:47:51

what they need is more Google reviews

5:47:53

right maybe they need lead followup and

5:47:55

a lot of these local businesses they

5:47:57

don't have these systems these

5:47:58

automations in place I would say in

5:48:00

anything that you do on here make sure

5:48:03

to always always overd deliv and when

5:48:06

you're applying for jobs here are some

5:48:09

sample profiles on what they're going to

5:48:11

look like right so go into talent and

5:48:13

then you can just type in whatever skill

5:48:15

you have whether it's Facebook or

5:48:17

copywriting or a landing page design

5:48:20

anything that you learn and we teach a

5:48:23

bunch of these inside of the free course

5:48:25

and the free program that I mentioned

5:48:27

earlier but you'll see exactly what they

5:48:29

write and people are definitely earning

5:48:32

money on here right

5:48:34

$200,000 they earned on upwork and he's

5:48:38

probably not even maximizing this to its

5:48:40

full potential because if he just

5:48:42

charged people on a monthly basis he

5:48:45

wouldn't need to charge $100 an hour

5:48:47

even though that's probably pretty good

5:48:50

he could have clients on monthly

5:48:51

retainer and then Outsource it right

5:48:54

find employees that are overseas that

5:48:57

are happy to work for much less than

5:48:59

you're getting paid and maybe this guy

5:49:01

does that right I don't know maybe he's

5:49:02

getting paid $100 an hour and then

5:49:04

Outsourcing this for $10 an hour 15 or

5:49:08

20 or $30 per hour and getting all of

5:49:12

this work done and even if that upsell

5:49:14

doesn't work you want to build up your

5:49:16

profile like this so you have a high job

5:49:19

success score and I would even go in

5:49:21

here and when you're optimizing your

5:49:23

profile don't start from the beginning

5:49:25

right start from a profile that already

5:49:28

works now I'm not saying copy don't go

5:49:30

out here and copy and paste things but

5:49:33

definitely look at it and if you don't

5:49:34

have something that you can prove like

5:49:36

this right currently running campaigns

5:49:38

in these industries then just leave that

5:49:40

section out and just look at someone

5:49:42

else that has less experience and use

5:49:45

their bio and slightly tweak it make it

5:49:48

your own and treat this like a landing

5:49:50

page that is the most important key tip

5:49:52

that I will say on here right this

5:49:54

should read like you're trying to sell

5:49:57

them a few other services that you can

5:49:59

go in here learn and sell would be

5:50:01

Facebook ads Google ads like we already

5:50:03

mentioned automations like email

5:50:06

campaigns text message followup

5:50:08

appointment booking stuff or you can

5:50:10

just type in something generic like

5:50:13

local business right that's another one

5:50:15

and then whatever help they need show

5:50:16

them how to book more appointments show

5:50:18

them how to get more reviews all local

5:50:20

businesses need this another one is

5:50:22

going to be

5:50:23

SEO googley business/ maps and so this

5:50:27

one is very very powerful because you

5:50:29

have a lot of potential if they need

5:50:31

help with their Google M business or SEO

5:50:33

they're probably going to need help with

5:50:35

their automations lead f followup maybe

5:50:37

even their website whatever it might be

5:50:40

which leads into the next one which is

5:50:42

website you can go on here and just type

5:50:44

in website design maybe someone needs

5:50:46

help in adding in a contact form on a

5:50:48

website do that but then show them how

5:50:51

they can get more reviews for their

5:50:52

business show them how they can actually

5:50:54

get traffic to their websites so that

5:50:57

they can actually book more appointments

5:50:59

and make more sales using that website

5:51:01

that you're helping them with the key

5:51:02

thing here is to be good at what you do

5:51:05

and in the beginning even with no

5:51:06

experience and no skills you can find

5:51:09

out how to do a lot of this on YouTube

5:51:12

and not only that but if they're unhappy

5:51:14

just refund them to 10 or $20 or

5:51:17

whatever you want to think about this as

5:51:18

a longer term game right you want to

5:51:21

make six figures you want to make 10K

5:51:23

20K more Beyond online on the internet

5:51:27

and reoccurring Revenue then sometimes

5:51:30

it makes sense to give these free trials

5:51:33

and learn things to get reviews to build

5:51:35

your reputation and then as you get

5:51:38

better you start to Outsource you start

5:51:40

to hire out then you don't have to sit

5:51:42

here in the weeds and eventually you

5:51:44

might even be able to hire someone just

5:51:46

to do this front end stuff as well and

5:51:48

all you do is jump on these Zoom

5:51:50

meetings that you book from upwork

5:51:52

what's kind of crazy to me is that when

5:51:54

I was younger doing this and I was just

5:51:56

kind of getting started in my hometown I

5:51:58

was living in my mom's basement we grew

5:52:01

up and we never really had much in fact

5:52:04

we were on like government Aid and food

5:52:06

stamps and you know my mom did the best

5:52:09

that she could however I wanted to make

5:52:11

money I was freaking driven I never had

5:52:13

money growing up so I wanted more and I

5:52:16

knew that I can get more by working hard

5:52:21

and in the beginning I was willing to do

5:52:23

so much for the cheapest rates I mean

5:52:25

literally $200 a month I would do

5:52:28

everything I would manage their social

5:52:30

media run their Google ads run their

5:52:32

Facebook ads do their website literally

5:52:35

I would do so much for such a cheap rate

5:52:37

and that to me was a huge win I would

5:52:40

celebrate that cuz $200 a month I knew I

5:52:43

would increase my prices but at least

5:52:45

I'm making money and I'm doing it online

5:52:48

and even if I got five of these clients

5:52:50

and I'm making an extra $1,000 a month

5:52:52

that was extremely exciting to me CU I

5:52:54

knew I'm in the right path right I

5:52:56

wasn't trying to make $10,000 in my

5:52:58

first year or my first 30 days I just

5:53:01

wanted to make sure I was always growing

5:53:03

I was always learning and getting

5:53:05

clients and building skills that's how I

5:53:08

viewed it and then slowly but surely I

5:53:11

got more clients and more clients and

5:53:12

more clients and then I was able to

5:53:14

scale p$ 10,000 a month P $20,000 a

5:53:18

month sold everything and I'm able to

5:53:20

travel the world fulltime because I

5:53:22

follow this High tick software with

5:53:25

Services model and I was extremely

5:53:27

patient no one actually shows you how to

5:53:30

get clients yes they tell you about it

5:53:32

they give you the tactics and the

5:53:34

strategies but what about just sitting

5:53:36

down and watching someone do it I'm

5:53:38

going to go back to my roots here and

5:53:40

show you how I cold call using something

5:53:43

that's called the buffoon technique what

5:53:46

you're going to see is me asking

5:53:48

questions is this something you even

5:53:51

want is this something you're even

5:53:53

interested in this is my style I like it

5:53:55

it's direct first thing we do is give

5:53:57

them a good offer and then hit him with

5:53:59

it do you want this or not this is how I

5:54:00

used to cold call for my mom's basement

5:54:02

back when I was sleeping on a mattress

5:54:04

on the floor and I think times have

5:54:16

changed coming hey uh sorry you you

5:54:20

broke up there for a second did you say

5:54:22

this is

5:54:23

B&B yes sir this is BNB okay cool yeah I

5:54:26

just I wasn't sure if uh you guys were

5:54:28

open it it said closed for some reason I

5:54:30

I didn't see a website or anything you

5:54:32

guys are still like open and and doing

5:54:33

service calls

5:54:35

right uh uh yes sir B&B the company did

5:54:38

change about three years ago like during

5:54:40

Co so I know we did close down for a

5:54:42

brief time but yes sir we are uh it's

5:54:44

under new ownership okay amazing well

5:54:47

sounds good I I actually built you guys

5:54:49

a a beautiful website if if I do say so

5:54:52

myself uh if you like it you can you can

5:54:54

keep it is that something you would you

5:54:56

would even want to look

5:54:58

at possibly you already have it built

5:55:01

yes sir I have the homepage built uh I

5:55:03

didn't built out the rest of the site I

5:55:05

believe in giving value first so so I

5:55:06

could show you the homepage and then if

5:55:07

you like it we could we could maybe um

5:55:09

you know work

5:55:11

together okay that sounds like something

5:55:13

we can do but it's going to have to be a

5:55:14

little bit later I'm currently on a

5:55:16

pretty massive uh mini escavator and in

5:55:18

the middle of a project but um we can

5:55:21

definitely take a look can you give me a

5:55:22

call around like 3 o' yeah for sure man

5:55:24

I was going to say uh it'd be better if

5:55:26

we just book it in we could jump on zoom

5:55:27

and I'll just show you because it's not

5:55:29

live obviously I'll just I could just

5:55:31

show you uh when we're on a zoom call no

5:55:33

that's something we can definitely do

5:55:34

let's shoot for around give me a call

5:55:35

around 3 3:30 and then we'll sit down um

5:55:38

let me get my business partner on the

5:55:40

talk to him and then we'll meet but it's

5:55:41

definitely something we'd be interested

5:55:42

in cool you guys don't have any website

5:55:44

right now right no no currently we do

5:55:47

not okay than [ __ ] but something to help

5:55:49

us you know we're even looking for

5:55:51

possibly like formatting and scheduling

5:55:52

but we'll talk around 3:00 and we'll go

5:55:54

from there yeah for sure man I'll just

5:55:56

show you what what I already have built

5:55:57

uh if you want it you can you can keep

5:55:59

it um if not that's that's cool too so

5:56:02

all right sounds good I'll chat with you

5:56:03

at three awesome thank you cool bye

5:56:10

all right one meeting

5:56:13

booked hello hey is this uh Jr

5:56:18

Landscaping yeah okay uh nice cool I

5:56:22

wasn't sure if you guys are open it said

5:56:23

said closed for some reason you guys are

5:56:25

open

5:56:27

right I have to uh activate my account

5:56:30

something happened though oh okay that's

5:56:33

that's interesting um I actually built

5:56:35

you guys a a a beautiful site if uh if

5:56:38

you like it you can keep it is that

5:56:40

something you want to look

5:56:43

at yeah I'm sorry I didn't hear you well

5:56:47

can you repeat that again sure yeah I

5:56:49

just said that I built you a beautiful

5:56:51

website uh if you want it you can keep

5:56:54

it do you want to look at

5:56:58

it can you send it to me by

5:57:00

email well it's not live like it's not

5:57:03

on it's not online um it's have it here

5:57:06

on my computer so if you want I could

5:57:08

just share my screen and show you on

5:57:10

Zoom I could do sometime later today if

5:57:12

that

5:57:13

works yeah can you send it to me uh well

5:57:17

it's a zoom link so let's let's schedule

5:57:18

and then we could we could jump on Zoom

5:57:20

have you used Zoom before Oh so yeah

5:57:22

yeah yeah yeah okay what what did you

5:57:25

say was down for you like why does it

5:57:26

say that you're

5:57:28

closed I actually like start the website

5:57:31

on uh online

5:57:33

yeah I um I got so busy though like I

5:57:37

never finish it up like the last few

5:57:39

things to post my uh website yeah but uh

5:57:45

if you can send me that first so I can

5:57:47

probably finish it up that'd be nice

5:57:49

yeah for sure man I could help I mean if

5:57:51

it says I could also probably help you

5:57:53

with the uh the Clos thing that you have

5:57:56

going on um so let's do this are you

5:57:59

free today at like 300 p.m. we could

5:58:02

jump I could jum or 3:30 I could jump on

5:58:05

Zoom

5:58:06

sounds good just send me the link on a

5:58:09

text message right the zoom link yeah I

5:58:11

could text it to you yeah I could send

5:58:13

you the text uh I can send you the the

5:58:14

zoom Link at 3:30 over text yeah just

5:58:17

jump on I'll sh my I'll uh I'll share my

5:58:19

screen with you and then I'll just show

5:58:21

you the full website and then we'll just

5:58:22

take a look at what you have going

5:58:24

on sounds good sweet all right I'll see

5:58:26

you later all right bye Perfect all

5:58:29

right

5:58:32

bye

5:58:34

boom so if you are wondering how we're

5:58:37

actually making these calls I'm using

5:58:40

this app that's called go high level and

5:58:41

the reason I'm doing this is because I'm

5:58:43

outside the US so I purchased the phone

5:58:46

number in whatever state that I want to

5:58:48

call in and then I can call it from a

5:58:50

local number you can call inside your

5:58:52

browser like this by putting in the

5:58:54

number and then dialing or what I like

5:58:56

to do is use the mobile app right here

5:59:00

and you just simply type that in like

5:59:02

this and then it will start dialing

5:59:04

there's much fancier ways to do this as

5:59:06

you've seen on my channel like we can

5:59:07

automate calling one business second

5:59:09

third fourth fifth until someone picks

5:59:11

up then it stops however I want to keep

5:59:14

this video very simple and show you the

5:59:16

way that I used to do it back in the day

5:59:19

before any softwares before anything I

5:59:21

would just use my native phone and just

5:59:23

call people number after number and I

5:59:24

would just type it in so you could do it

5:59:26

if you're starting from zero you have no

5:59:29

budget just use your phone and call

5:59:30

people now if you want to be super

5:59:32

efficient this is the best way to do it

5:59:34

it looks very complicated but I promise

5:59:36

prise you it's not all it's saying is

5:59:37

hey trigger this if someone's busy you

5:59:40

hit voicemail or there's no answer then

5:59:42

just do this and all it is is we're

5:59:45

going to wait 1 minute we're going to

5:59:46

automatically text them we're going to

5:59:47

automatically leave them a voicemail and

5:59:49

then we have more fancier replies right

5:59:52

did they reply yes no and so forth then

5:59:54

we uh respond back again SMS 2 voicemail

5:59:57

2 a day later and so forth so we have

5:59:59

this fancier stuff you can do don't need

6:00:02

it but it certainly does help if you do

6:00:04

want to use any of this go high level

6:00:06

for calling or you want this fancy

6:00:07

automations there's a free 30-day trial

6:00:09

that you can get and just start calling

6:00:11

people and start getting clients before

6:00:13

your 30-day trials over there's a link

6:00:15

in the description you can download all

6:00:18

of

6:00:19

this thing is we do have an automatic

6:00:22

dialers you can import a spreadsheet and

6:00:24

then just automatically call everyone

6:00:26

but I want to make this realistic since

6:00:29

this is how I used to do

6:00:32

it when I was working out of my mom's

6:00:35

basement typing in each number

6:00:40

individually hey uh sorry you broke up

6:00:43

there is this uh

6:00:44

Delino yes okay amazing man cool yeah I

6:00:48

actually wasn't sure if you guys are

6:00:50

open or not it said closed I didn't see

6:00:52

a website or anything you guys like are

6:00:54

still open and working

6:00:56

right yeah no we're we're close right

6:00:59

now cuz we don't open till uh

6:01:01

8:30 oh okay man here in the office oh I

6:01:04

see I was going to say hopefully I

6:01:05

didn't wake you up here did I no no no

6:01:08

we're I'm in the office at 7 but we

6:01:10

don't oh I see don't uh we don't open

6:01:12

doors till 8:30 okay got it got it man

6:01:15

uh yeah so I actually built you a

6:01:16

beautiful uh site and if I do say so

6:01:19

myself if you like it you can keep it is

6:01:22

that something you would even want to

6:01:23

look

6:01:24

at yeah I'm already working with someone

6:01:26

else right now they're going to be

6:01:27

presenting that later to me they're

6:01:29

local um so work I hear do they already

6:01:35

have it live for you or

6:01:36

no uh no they're going to be sending it

6:01:39

over to me I can check it out okay I

6:01:41

need to make changes and I can make

6:01:43

changes yeah I get you man and I mean do

6:01:46

you even want to look at what I built

6:01:48

for you cuz I can still show you like I

6:01:50

said it's done I just have to show you

6:01:52

on

6:01:54

Zoom

6:01:55

uh sure how much uh can we do a zoom

6:01:59

meeting later yeah for sure man I mean I

6:02:01

can't do right this second either um

6:02:03

let's do it later I mean how's 1 p.m.

6:02:07

uh 1 check my schedu now cool by the way

6:02:11

just just out of curiosity I mean how

6:02:13

much is this company charging you for

6:02:14

the

6:02:16

website uh the website is about uh like

6:02:20

500 bucks and then monthly to keep track

6:02:23

of it like $80 a month so they can do

6:02:26

any changes from it okay I see I gotta

6:02:29

yes that's not bad ours is actually uh

6:02:32

quite a bit cheaper ours ours is 150 and

6:02:34

uh it's it's done in to day so I don't

6:02:36

know how how long have you been waiting

6:02:37

for it uh just

6:02:40

yesterday oh I see cool they're they're

6:02:43

going to present it to me today as well

6:02:45

okay amazing all right man well sounds

6:02:46

good I mean like I said ours is cheaper

6:02:48

it's it's 150 uh pretty much all done

6:02:51

you can check out the homepage and then

6:02:52

you can just choose whichever one you

6:02:54

like best you can just go with that one

6:02:55

does that sound

6:02:57

fair yeah um let's do uh can we do about

6:03:01

2:30 let's do it

6:03:04

man 230 it is yeah perfect I wait for to

6:03:09

call amazing all right man sounds good

6:03:10

it's nice to meet you my name is Paul by

6:03:13

the

6:03:15

way see you later bye all

6:03:19

right probably not the best lead in the

6:03:22

world since he is a Price Shopper and he

6:03:24

already has someone building a website

6:03:27

but still could be worth it I already

6:03:28

spent the time calling him might as well

6:03:30

just do a zoom meeting and show him one

6:03:31

of our templates maybe he'll like it

6:03:33

more and I mean it is cheaper and not

6:03:36

only that but if he's not interested in

6:03:37

the website I'm going to try to sell him

6:03:39

the automations lead followup everything

6:03:41

else so let's keep going if you're

6:03:43

wondering why I never leave voicemails

6:03:46

it's because at the end we're going to

6:03:48

have an automation that sends everyone

6:03:50

voicemails and text messages and emails

6:03:52

to follow up with them this is all

6:03:58

automatic

6:04:01

jeffing hey is this uh sorry you broke

6:04:03

up there is this Jeffrey's Plumbing

6:04:07

yes it is okay perfect cool yeah I

6:04:10

actually wasn't sure if you guys were

6:04:11

open it just said closed and just I

6:04:14

didn't see a website or anything you

6:04:15

guys are open

6:04:17

right yes we are okay amazing so I

6:04:20

actually built you a beautiful website

6:04:24

if I do say so myself it's not fully

6:04:26

done but the homepage is and uh just

6:04:29

wondering if uh if you guys would even

6:04:31

want something like

6:04:33

that um for

6:04:37

yes

6:04:38

correct um no thank you not right now I

6:04:41

appreciate the offer but not right now

6:04:43

sure no problem bye thank you have a

6:04:46

good

6:04:50

day hey pluming hey uh sorry you broke

6:04:54

up there is this hay

6:04:57

Plumbing yeah okay awesome yeah I wasn't

6:05:00

sure if uh you guys were were open I

6:05:03

said closed for some reason I I didn't

6:05:05

see website or anything uh you got you

6:05:07

guys are open though right uh the store

6:05:10

the store is closed it's been closed for

6:05:11

a few

6:05:12

years okay so do you guys still provide

6:05:18

services uh no they don't do service

6:05:21

calls I see got it got it all right

6:05:23

thank

6:05:25

you you're

6:05:28

welcome hello hey is this uh TJ's

6:05:32

pman yeah okay cool yeah actually was

6:05:36

I wasn't sure if you guys were open or

6:05:37

not it said closed for some reason I

6:05:39

didn't like see a website or

6:05:41

anything oh no no it sure my website is

6:05:45

uhj New York

6:05:49

uhcom okay interesting yeah I'm not sure

6:05:51

why why I didn't see it cuz it's going

6:05:52

to say I actually built you a a

6:05:54

beautiful website if I do say so myself

6:05:56

man if uh if you like it you can keep it

6:05:59

uh is that something you want to look

6:06:01

at uh right now no uh I got a website

6:06:06

so yeah I I understand not not right now

6:06:09

I mean we can do some time perhaps later

6:06:10

today if you'd like uh I can show you

6:06:12

what I have and then you can you can

6:06:14

show me yours and then if you need some

6:06:16

help linking it I can I can also do that

6:06:18

because I wasn't able to find

6:06:21

it okay uh this your phone number I give

6:06:23

you a call back when I get a little bit

6:06:25

time uh yeah man let's let's just book

6:06:27

in a time uh so how is today at

6:06:32

4M

6:06:33

um can't actually prise we got a

6:06:40

couple okay I got you man when's When's

6:06:43

when's a better time for you we can do

6:06:44

some time today tomorrow whenever uh

6:06:47

tomorrow probably better cool what time

6:06:50

um tomorrow around

6:06:52

9 around 9:00 a.m. yeah okay gotcha so

6:06:57

your your current website I mean you how

6:06:59

how how long have you had

6:07:01

it uh for about two years now oh wow so

6:07:06

I I wonder why I wasn't able to find it

6:07:08

so it hasn't been linked for two

6:07:11

years I'm sorry what was that yeah no I

6:07:13

was going to say like I wonder why I

6:07:15

wasn't able to find it it hasn't been

6:07:17

linked for two

6:07:19

years um I'm not sure from uh some

6:07:23

people be getting me off of Google I

6:07:25

don't know how I hav to that yet oh

6:07:27

that's crazy all right man well why

6:07:28

don't we do this when we chat I can I

6:07:30

can show you how to get it back on

6:07:31

Google and so at the very least like at

6:07:34

the end of that call like to pay me

6:07:36

anything uh I'll just show you how to

6:07:37

relink it and then I'll show you what I

6:07:38

have okay okay okay and then if it makes

6:07:42

sense for us to work together I can also

6:07:43

show you you know some other stuff that

6:07:46

we have with like lead followup and and

6:07:48

and and all that stuff like Google

6:07:49

reviews and all

6:07:50

that okay cool all right thank you so

6:07:54

much cool all right thanks man have a

6:07:56

good day see you tomorrow

6:08:02

bye so we have four meetings that were

6:08:05

booked here they are we have one at 3:00

6:08:08

p.m. another at 2:30 p.m. and then at

6:08:11

3:30 p.m. and then tomorrow at 9:00 a.m.

6:08:14

they usually don't go for very long it's

6:08:16

pretty easy when you're giving someone

6:08:19

something that they actually need that

6:08:21

they don't already have and again this

6:08:23

is a low ticket website that's a copy

6:08:26

paste website we get it done in a day

6:08:28

and then we publish it out for the

6:08:30

client I called for a few hours here and

6:08:32

I was able to book a bunch of meetings

6:08:34

most people never cold call and out of

6:08:36

the ones that try they do it completely

6:08:39

wrong and then give up all together they

6:08:42

end up talking too much they script

6:08:44

every single word that they're saying on

6:08:46

the phone and they even sound like

6:08:48

everyone else that's calling these

6:08:50

business owners which leads to them

6:08:52

getting hung up on often which leads to

6:08:55

them losing all motivation in drive and

6:08:58

sometimes even having to go back to a

6:09:01

job they absolutely hate look cold

6:09:04

calling is hard it's just the truth but

6:09:06

it is the quickest way to make more

6:09:09

money ASAP in fact I know this is true

6:09:12

not just for me because I see that time

6:09:14

and time again look at this guy that

6:09:16

sent me a DM on Instagram I have no idea

6:09:18

who he is but he got a bunch of clients

6:09:20

in one day using these principles that

6:09:22

I'm going to share with you and maybe

6:09:23

you're even thinking oh I just get

6:09:25

nervous I get these butterflies in my

6:09:27

stomach of course you do who in their

6:09:30

right mind wakes up in the morning and

6:09:33

decides they're going to call random

6:09:35

people and get rejected most of the time

6:09:38

just for fun of course it's going to be

6:09:40

painful but once you figure it out not

6:09:43

only will you be able to get unlimited

6:09:46

clients but you'll actually be able to

6:09:48

get so good at sales that once you

6:09:50

actually get presentations or sales

6:09:53

calls with prospects you will get so

6:09:55

many more clients I used to code call

6:09:57

people from a phone book from my mom's

6:10:00

basement back when I was broke and we

6:10:02

were living on government Aid and food

6:10:05

stamps and this laid a foundation for

6:10:08

the rest of my life the first thing you

6:10:11

want to do is make sure that you provide

6:10:12

some kind of value when you're cold

6:10:14

calling now in my live cold calling

6:10:16

video the value that I provided was I

6:10:19

told them that I already built them a

6:10:21

website and I was simply asking them do

6:10:23

they want to see it now look

6:10:25

realistically I didn't build them

6:10:27

anything I've never seen them I've never

6:10:29

talked to them I haven't even seen their

6:10:31

website all I did was I just had a list

6:10:34

of people and I was cold calling the

6:10:36

ones that didn't have a website or at

6:10:38

least that field on my list was empty if

6:10:41

they agreed to it I would book the

6:10:43

meeting the next day and then all I

6:10:45

would do is just import a template it

6:10:47

can be any template you want and I just

6:10:49

put their logo on it that I found on

6:10:51

social media and I said hey this is the

6:10:53

first draft it took me less than five

6:10:56

minutes to do and I was able to lead

6:10:58

with value now even if let's say they

6:11:00

hated the template which it never

6:11:02

happened but if they didn't like it I

6:11:04

would say okay no problem tell me out of

6:11:07

all these templates out all these

6:11:08

samples which one you like most and I'll

6:11:10

get it recreated but at least you get

6:11:12

your foot in the door and now you're

6:11:14

talking to them which also leads into

6:11:17

the next point you want to have a list

6:11:18

of business owners that you can just go

6:11:20

down and call these people don't sit on

6:11:23

Google and then just go down this Maps

6:11:25

listing no you want to have a

6:11:27

spreadsheet of people like this and then

6:11:29

you can mark down who answered who

6:11:31

didn't answered and so forth and all

6:11:33

you're seeing is the phone number so you

6:11:36

can just go down that list and that's it

6:11:38

and most of these lead generator tools

6:11:40

will give you their social media

6:11:41

profiles will give you the exact amount

6:11:43

of reviews that they have on their

6:11:46

Google page or maybe even on their Yelp

6:11:48

page and you can see all that data right

6:11:50

on that spreadsheet and when you do call

6:11:52

you want to mention that you want to

6:11:53

make it seem as custom as possible you

6:11:56

should not have this copypaste script so

6:11:59

you sound like a robot when you're

6:12:01

calling every single person you can

6:12:03

mention the number of Riv views they

6:12:05

have you can mention their rating on

6:12:07

Google you can mention whether it says

6:12:09

that they're closed and you can even

6:12:11

mention whether it says they have a

6:12:13

website or they don't have a website as

6:12:15

well as things like Google pixels or

6:12:18

Facebook pixels or anything else like

6:12:20

that now the next thing is going to be

6:12:22

your tonality you do not want to sound

6:12:25

like a used car salesman or sound like

6:12:28

everyone else that's calling their phone

6:12:30

you want to sound authentic you want to

6:12:33

sound like you just trying to help I'm

6:12:35

going to give you an example of this

6:12:37

imagine that you are the business owner

6:12:39

here for a second and I was calling you

6:12:41

I said hey is this Bob you said yes I

6:12:44

said hey Bob so this is pavle I'm

6:12:46

calling in from ABC Web Design Services

6:12:48

and I am just wondering if you would be

6:12:50

interested in some kind of

6:12:52

website click that's it he's going to

6:12:55

hang up on you you're speaking in One

6:12:58

Tone you're saying some copy paste

6:13:00

message you're reading off a script they

6:13:03

can feel that they can feel that that

6:13:05

energy or if they pick up and you say

6:13:08

hey good afternoon how are you doing

6:13:09

today and he says hey I'm doing great

6:13:12

awesome that's great to here so I was

6:13:13

just calling because I noticed your

6:13:15

website was just a little bit outdated

6:13:16

and your mobile indexing was set up

6:13:19

incorrectly click they're all going to

6:13:21

hang up on you you cannot sound like

6:13:24

this now on the other hand of that if

6:13:26

you want these people to actually

6:13:27

respond to you a you could check out my

6:13:29

other live cold calling video after this

6:13:31

video If you haven't seen it already but

6:13:33

my tone is almost like I'm asking

6:13:35

questions you can even start with

6:13:37

something that's unprofessional if

6:13:39

you're working in a field that's

6:13:40

unprofessional for me that's Home

6:13:42

Services if I wanted to I can call these

6:13:45

people and say yo is this Bob and he's

6:13:48

way more likely to answer and think that

6:13:51

that's one of his customers or even one

6:13:53

of his friends yeah is Bob who's this yo

6:13:56

Bob what's going on man dude I was just

6:13:58

looking at your website and it's insane

6:14:01

I tried to find some kind of projects

6:14:04

and you don't even look like a real

6:14:06

business Bob what's going on man right

6:14:09

this kind of message already sounds much

6:14:12

better even though it's more

6:14:13

unprofessional that is the new way of

6:14:16

cold calling is sounding like a human

6:14:18

being if you want everything imported

6:14:20

into your account and just copy and

6:14:22

paste everything that we've built with a

6:14:24

click you can now do that it's working

6:14:26

like crazy not just for me but we've

6:14:28

proven that this works for people with

6:14:30

all kinds of experience levels and

6:14:32

backgrounds in fact go high level

6:14:34

themselves rated us the number one

6:14:36

course because of the results that we

6:14:38

get for people and the support that we

6:14:40

give I'm going to show you a toz how to

6:14:42

get clients deliver results grow your

6:14:44

business and then even hire employees to

6:14:46

run it all for you I'll even talk to you

6:14:48

on zoom and answer questions to make

6:14:50

sure that you succeed if you want all

6:14:52

this for free go to laptop ceo.com or

6:14:54

check the link in the description so if

6:14:56

you are wondering how we're actually

6:14:58

making these calls I'm using this app

6:15:01

that's called go high level and the

6:15:02

reason I'm doing this is because I am

6:15:04

outside inside the us so I purchased the

6:15:06

phone number in whatever state that I

6:15:08

want to call in and then I can call it

6:15:10

from a local number you can call inside

6:15:12

your browser like this by putting in the

6:15:14

number and then dialing or what I like

6:15:17

to do is use the mobile app right here

6:15:21

and you just simply type that in like

6:15:22

this and then it will start dialing

6:15:24

there's much fancier ways to do this as

6:15:26

you've seen on my channel like we can

6:15:28

automate calling one business 2 third

6:15:30

fourth fifth until someone picks up then

6:15:32

it stops however I want to keep this

6:15:35

this video very simple and show you the

6:15:37

way that I used to do it back in the day

6:15:39

before any softwares before anything I

6:15:41

would just use my native phone and just

6:15:43

call people number after number and I

6:15:45

would just type it in so you could do it

6:15:47

if you're starting from zero you have no

6:15:49

budget just use your phone and call

6:15:51

people now if you want to be super

6:15:52

efficient this is the best way to do it

6:15:55

it looks very complicated but I promise

6:15:56

you it's not all it's saying is hey

6:15:59

trigger this if someone's busy you hit

6:16:01

voicemail or there's no answer then just

6:16:03

do this and all it is is we're going to

6:16:05

wait 1 minute we're going to

6:16:07

automatically text them we're going to

6:16:08

automatically leave them a voicemail and

6:16:10

then we have more fancier replies right

6:16:12

did they reply yes no and so forth then

6:16:15

we uh respond back again SMS 2 voicemail

6:16:18

2 a day later and so forth so we have

6:16:20

this fancier stuff you can do don't need

6:16:23

it but it certainly does help if you do

6:16:24

want to use any of this go high level

6:16:26

for calling or you want this fancy

6:16:28

automations there's a free 30-day trial

6:16:30

that you can get and just start calling

6:16:32

people and start getting clients before

6:16:34

your 30-day trials over there's a link

6:16:36

in the description you can download all

6:16:38

of this yo Bob so I was just looking up

6:16:40

some landscaping services dude I try to

6:16:43

look at like your past projects do you

6:16:45

have anything that I can look at oh no

6:16:47

no I don't have that online but if you

6:16:48

go to my Instagram or blah blah blah let

6:16:50

him explain himself okay sounds good Bob

6:16:53

I mean look dude I'll be honest like I

6:16:55

saw that and I know how powerful it is

6:16:59

to actually just show that online I

6:17:00

actually built you a website like do you

6:17:02

want me just just to show it to you I I

6:17:04

went ahead man I like your business you

6:17:06

got some you know some freaking good

6:17:07

reviews I figured you would like this

6:17:09

website do you want to see it or not

6:17:12

that right there that pitch that tone

6:17:14

the way I'm speaking is just simpler

6:17:17

it's more easy to digest it sounds like

6:17:19

I'm just some genuine guy down the

6:17:21

street that's just calling him and you

6:17:22

might be thinking okay well what do we

6:17:23

say if they already have a website

6:17:25

there's still so much that you can

6:17:27

mention and you can still say that

6:17:29

something on it is broken now look I

6:17:31

don't actually look at these websites

6:17:32

but I'll just say that something's

6:17:33

broken if I see a website typically and

6:17:36

maybe you're like this as well but maybe

6:17:38

in 2 seconds you can already find

6:17:39

something that could be improved maybe

6:17:41

the image loading speed is terrible

6:17:43

maybe their phone number is not at the

6:17:45

top of the website maybe their contact

6:17:47

form is off of the padding and it just

6:17:49

doesn't look good maybe their photos and

6:17:51

their Gallery is just low quality maybe

6:17:54

their Facebook Google pixel is not

6:17:55

installed on the website there are so

6:17:57

many things that you can mention or you

6:17:59

can say something like yo Bob so I was

6:18:01

just looking at your site man I just

6:18:04

found a couple things

6:18:05

uh broken you guys are still open and

6:18:07

you you still are in business right and

6:18:09

then they might respond and say yes yes

6:18:11

of of course we're open of course we're

6:18:12

still in business um what do you mean

6:18:14

exactly and then you can go in and you

6:18:16

can say anything well I saw that this

6:18:18

pixel wasn't properly installed and it

6:18:20

just wasn't really showing up on my

6:18:22

phone so actually what I did Bob is I

6:18:25

actually built you a a brand new site uh

6:18:27

I don't know if you were looking for it

6:18:29

or not but I wanted just to fix the

6:18:30

issue for you just just give you some

6:18:32

value up front would you be free

6:18:34

sometimes time to look at it and then

6:18:36

you might respond with something oh well

6:18:38

I already have a website or wait what do

6:18:39

you mean you already built it and you

6:18:41

could say yeah I mean you don't have to

6:18:42

use it if you want but I can show you

6:18:44

how to fix it on your existing site and

6:18:46

you want to make it low risk for him

6:18:47

yeah you don't have to use this new

6:18:49

website but I can even give you some

6:18:51

tips on how you can fix it on your

6:18:53

existing site would that I mean does

6:18:55

that does that sound good and then also

6:18:57

while you're speaking to him if you want

6:18:59

to reference something if you're calling

6:19:00

people that have websites literally wild

6:19:02

it's dialing just load up his website

6:19:04

you could say oh well it's great I see

6:19:06

you have your portfolio here on the top

6:19:08

I see you have your phone number right

6:19:09

here and so forth and so you can mention

6:19:12

exact things that are on his website and

6:19:13

then just tell him you fixed it or there

6:19:15

was some kind of error and you want to

6:19:17

get him on that Zoom call as fast as

6:19:20

humanly possible book it for tomorrow

6:19:22

book it 2 days after and then go in and

6:19:24

genuinely give him advice on that call

6:19:27

which goes back into providing value

6:19:29

that was the first point that we talked

6:19:31

about give him a reason to show up on

6:19:33

this demo call right this Zoom call this

6:19:36

sales call it shouldn't just be you

6:19:38

pitching your services but it's you

6:19:40

giving something hey Bob so I'm going to

6:19:42

do actually a full audit of your website

6:19:44

on this meeting man I'll take a look at

6:19:46

everything you're doing there's a couple

6:19:48

errors I'm going to see if I could even

6:19:49

get them fixed for you and by the way

6:19:51

also just to go above and beyond I'm

6:19:53

going to look at all of your competitor

6:19:55

websites and I'm going to just show you

6:19:57

them on the call as well I'll look at

6:19:58

all their Google reviews all of your

6:20:00

Google reviews and I'll even just show

6:20:01

you what they're doing like some of the

6:20:03

behind the scenes stuff are are they

6:20:04

advertising on Yelp either advertising

6:20:06

on Google or Facebook and I'll just show

6:20:08

you all that on the call is that does

6:20:10

that sound good Bob the answer is

6:20:11

obviously yes and I know you're a web

6:20:13

designer you might not want to get into

6:20:16

advertising and all that and that's fine

6:20:18

but still overd deliver this call that

6:20:20

you are booking this sales meeting

6:20:22

should be so valuable that this business

6:20:24

owner is going to sit down and pay full

6:20:27

attention like you need to Invision that

6:20:29

this guy just paid you $50 or $10000

6:20:32

just for this one call and all you're

6:20:34

going to do is go in and analyze

6:20:37

everything and this doesn't have to take

6:20:39

very long on your part just dedicate 10

6:20:41

minutes before your meeting look at his

6:20:43

websites just pull up a couple

6:20:44

competitors and then often you can just

6:20:46

show him hey all your competitors have

6:20:48

70 reviews it seems like you have 10 or

6:20:51

seven reviews so I would suggest you do

6:20:53

this just automatically email your

6:20:54

client this review link do this do that

6:20:57

and plus also on your website your phone

6:20:58

number is kind of towards the bottom I

6:21:00

filled out this contact form and you're

6:21:01

actually missing out on a lot of leads

6:21:03

by not forwarding them to a calendar

6:21:05

you're missing out on leads by not

6:21:07

having a live chat on your website which

6:21:09

is just another contact form and just

6:21:11

start saying these things and he's going

6:21:13

to be happy to sign up with you so the

6:21:14

goal of this cold call is not

6:21:17

necessarily to sell your services it's

6:21:19

not to sell all the web design it's not

6:21:22

to sell your templates your high ticket

6:21:24

packages it's more so to sell this demo

6:21:28

call which is where you are going to

6:21:30

pitch your services make this super

6:21:32

valuable for him and he should feel like

6:21:34

you offering this for free is a steal

6:21:37

then once you're on the demo and you're

6:21:39

talking about your services and your

6:21:42

websites in your different packages then

6:21:44

you can pitch him your price and you can

6:21:46

become your client free courses paid

6:21:49

courses I've gone through everything to

6:21:51

try to hunt down the best slides that I

6:21:55

can actually show to a potential

6:21:58

customer that will give me the highest

6:22:01

likelihood of turning someone that's

6:22:03

cold meaning they don't know who I am

6:22:06

they don't know anything about me into a

6:22:08

paying customer someone that is taking

6:22:11

out their credit card and paying for my

6:22:13

services on the spot no one was

6:22:17

providing anything like this so I had to

6:22:20

build my own and now I'm making it

6:22:23

available to you and I'm going to share

6:22:24

with you everything that I've discovered

6:22:26

and I've tweaked this many times and

6:22:28

you're just going to get the final

6:22:31

formula that just works this sales

6:22:33

script will allow you to charge

6:22:35

thousands and thousands and thousands of

6:22:37

dollars for custom websites if you'd

6:22:39

like or you can even use this to sell

6:22:42

lower ticket Services ranging from $100

6:22:44

to

6:22:45

$300 per month again these are copy

6:22:48

paste websites you can just import you

6:22:50

put your clients a logo at the top and

6:22:52

they're more than happy to keep paying

6:22:54

every single month look everyone else

6:22:56

when they try to sell their web design

6:22:57

Services they focus so much on the

6:22:59

technical side of things web flow Weebly

6:23:02

WordPress look at this HTML this C

6:23:04

assess these beautiful elements that I'm

6:23:06

going to add to your website but the

6:23:09

client doesn't care you're wasting your

6:23:12

time you are telling the client

6:23:14

something they have no idea about and

6:23:16

quite frankly they do not care how will

6:23:19

it make them more money and how will it

6:23:22

actually portray their brand and their

6:23:24

business online being good at sales is

6:23:27

actually pretty hard you have to learn

6:23:29

what questions to ask you have to read a

6:23:31

bunch of books go through a bunch of

6:23:32

courses and in general you this is a

6:23:35

real skill that you have to master and

6:23:37

hone in unless you have slides that you

6:23:41

can just go down and it'll steer your

6:23:43

client in the right direction if you

6:23:45

follow these slides you will hit all of

6:23:47

the client's pain points and you will

6:23:49

bring them into a buying stage of course

6:23:52

you can tweak this a little bit if you'd

6:23:54

like but what I'm going to be giving you

6:23:56

out of the box will be high converting

6:23:58

and if you say the words how I tell you

6:24:00

to say you will get more clients and I

6:24:03

know what you're thinking you're

6:24:04

thinking I'm not a salesperson I don't

6:24:05

want to read these sales courses and

6:24:07

books and study psychology and take

6:24:09

years to master this skill and that's

6:24:11

exactly why this was put together say

6:24:14

the words the way that I teach you to

6:24:17

say and you will increase your chances

6:24:20

of closing as many clients that are

6:24:23

closable as possible this is one of the

6:24:26

modules inside our course I hope you

6:24:28

enjoy so without further Ado let's dive

6:24:31

into the sales script template here so I

6:24:33

want you to treat this script as the

6:24:35

foundation okay not something that

6:24:37

you're going to follow word for word you

6:24:39

want to familiarize yourself with it and

6:24:42

then also adapt it to who you are in

6:24:44

your style and then just personalize it

6:24:47

right the aim is to use this as a

6:24:49

supportive tool during the calls uh not

6:24:51

something that's super super strict now

6:24:54

when you're doing this uh we have a

6:24:56

preparation for the video call so you

6:24:57

want to log in on Zoom or Google meets a

6:25:00

couple minutes early make sure you're

6:25:01

ready you want to make sure you have the

6:25:03

slides open that we're going to out line

6:25:04

here have your go high level sample

6:25:06

account ready so this is even if you

6:25:07

have no clients like just have an empty

6:25:09

account open like this that you can at

6:25:11

least reference right where you have

6:25:12

your funnels you have your websites or

6:25:14

maybe this is a client that you did a

6:25:16

homepage for and so you want to make

6:25:18

sure you have that open inside of a sub

6:25:19

account you want to make sure

6:25:20

everything's working your microphone

6:25:22

webcam right have a notepad you can also

6:25:24

take these uh online using some kind of

6:25:26

notepad tool or anything else like that

6:25:28

and then just relax okay make sure you

6:25:31

breathe and then start the call off very

6:25:33

friendly hey John how's it going man

6:25:35

how's your day you know make some kind

6:25:37

of joke about where he's from or where

6:25:39

you calling in from and then just

6:25:41

resonate with him a little bit be a

6:25:43

human being don't sound so robotic

6:25:45

sometimes inside of our community uh

6:25:47

when people ask me to review their live

6:25:49

sales calls and we actually go in and

6:25:51

take a look on Zoom I see that they're

6:25:53

so robotic they play it and I'm watching

6:25:55

the recording I'm thinking dude would

6:25:58

you even buy from yourself like you

6:26:00

don't even sound like a normal human

6:26:01

being so anyways setting the agenda cool

6:26:04

and then just ask him hey is it cool if

6:26:05

we just jump right in people will always

6:26:08

say yes and then just go ahead and get

6:26:09

started these are good questions you can

6:26:11

ask yourself I'll let you review this

6:26:12

document yourself I'm not going to uh

6:26:14

read every single one but these are pain

6:26:17

driven questions so what's your process

6:26:18

for qualifying leads right how do you

6:26:20

handle follow-ups with potential leads

6:26:23

and so yes I know it's not necessarily

6:26:24

with web design but you can even ask

6:26:26

questions that are related to web design

6:26:27

like hey if you saw your competitor's

6:26:29

website and yours who would you hire who

6:26:31

would you move forward with ask them

6:26:34

obvious questions like this that are

6:26:35

pain driven a lot of times they uh don't

6:26:38

have a follow-up process or they don't

6:26:40

have a process for qualifying the leads

6:26:43

and so forth or when you ask them what

6:26:45

sets you apart from your competitors

6:26:47

they don't really know and that's a

6:26:49

great thing because it allows you to

6:26:51

find the pain and then sell for that

6:26:55

yeah and then here we have some closing

6:26:56

notes if there's any aspects of our

6:26:58

offer that you're unsur about let's

6:27:00

discuss them now to see how we can align

6:27:02

any solution with your needs now again

6:27:04

I make this this is a general principle

6:27:06

you want to make this more friendly and

6:27:08

also more like natural right this is an

6:27:11

exact sentence that I would say but this

6:27:13

is still something that you want to keep

6:27:15

in the back of your mind so let's start

6:27:17

with the first slide here I always start

6:27:19

with the meeting outline because this

6:27:21

shows them what your process is and it

6:27:23

keeps them in line with your flow and

6:27:25

exactly what your program is we do your

6:27:28

business quick background results

6:27:30

decision and then execution so he knows

6:27:33

from the very beginning that he has to

6:27:35

make a decision on this call and I love

6:27:37

this very important let's dive into your

6:27:40

business so again when we start I want

6:27:43

him to talk about his business I want to

6:27:44

see where his business is at your

6:27:47

current online presence what happens

6:27:48

when potential customers Google you is

6:27:50

it easy to find you your online

6:27:52

reputation what's your current review

6:27:54

process let's check your reviews so

6:27:56

during this slide I am just on a new tab

6:27:58

and I'm just Googling him I'm looking at

6:28:00

his website I'm critiquing his website

6:28:01

I'm giving him advice on his website I'm

6:28:04

just talking to him like a normal human

6:28:05

being and sometimes we'll go off tangent

6:28:07

cool man so how many projects are you

6:28:08

doing per month like how many new

6:28:11

massage therapy clients are you seeing

6:28:13

every single day how many people call

6:28:15

you every single day how many of those

6:28:17

go to voicemail how many of those do you

6:28:19

text back so I'm asking a lot of very

6:28:21

good questions along this slide this is

6:28:23

deeply for your clients and you can

6:28:25

spend as much time as you want on this

6:28:26

slide so don't feel like you have a time

6:28:28

limit in fact the more this potential

6:28:30

client tells you about their business

6:28:32

the better off that you'll be so let's

6:28:35

keep moving here let's look at your

6:28:36

competitors okay Google let's Google

6:28:39

your services reviews how many reviews

6:28:41

does everyone else have so this is you

6:28:44

going to Google and maybe not

6:28:45

necessarily Googling like their business

6:28:47

name ABC landscaping or ABC massage

6:28:51

therapy but you're going to go to Google

6:28:52

and just type in massage therapy Las

6:28:54

Vegas right or massage therapy Miami

6:28:56

Florida wherever they're located you're

6:28:58

going to do that and then click on the

6:29:00

Google my business and just start

6:29:01

scrolling down and being like do you see

6:29:03

yourself I don't here here I don't see

6:29:04

you why is that have you been in

6:29:07

business longer than these guys right

6:29:09

start finding the pain and start showing

6:29:12

them that they are nowhere to be found

6:29:14

then we talked about the audit inside a

6:29:16

go high level prospecting tool so you

6:29:18

can do that here under step three and

6:29:20

then thoughts what do you think do you

6:29:21

have a plan in mind how do you plan to

6:29:23

get this better right this is asking

6:29:25

your clients hey do you have something

6:29:27

in place already the answer is probably

6:29:30

no and then they're going to admit that

6:29:32

they need you

6:29:35

and that is what we are trying to

6:29:37

extract here that they don't have a plan

6:29:39

and they have no idea what they're doing

6:29:41

so they freaking need you let's go ahead

6:29:43

and keep moving I would put in your

6:29:46

reviews right here so again if you have

6:29:48

screenshots of videos or maybe you just

6:29:52

have some people that left your Google

6:29:53

review I will just put them in here if

6:29:55

you don't have this yet and you are just

6:29:57

getting started you're brand new in this

6:29:58

process then just go ahead and delete

6:30:00

the slide you don't have to show

6:30:01

anything because the next slide is going

6:30:03

to be

6:30:04

High converting website samples so these

6:30:06

are the website in a day templates that

6:30:08

we give you you can keep this exactly as

6:30:10

is Right use these if you have other

6:30:13

templates and other samples then feel

6:30:15

free to add them in below this or even

6:30:17

replace them this is again fully custom

6:30:20

so it it's it's completely up to you

6:30:22

what you want to put in there also if

6:30:24

you want to go in and actually like have

6:30:26

links below this where you can click

6:30:28

into it and show your clients like other

6:30:29

websites that you've done that's cool as

6:30:31

well you can do that I've also done that

6:30:33

before but I usually wait for clients to

6:30:35

ask me sometimes clients want the

6:30:37

in-depth and they want to see live

6:30:39

examples and when they do ask then we

6:30:41

show them now we dive into the mechanics

6:30:43

how our system works we have the

6:30:46

estimate collection blast build your

6:30:48

conversion machine website prove

6:30:50

credibility over main competitors and

6:30:52

then capture and communicate with

6:30:53

potential client requests in one place

6:30:56

now I know they signed up for like a you

6:30:58

know website in a day or even a custom

6:30:59

website but I've renamed all of this for

6:31:02

example this is a dat database

6:31:04

reactivation campaign I just call it an

6:31:06

estimate collection blast because in my

6:31:08

niche of contractors and remodelers they

6:31:12

want more estimates so you can see how

6:31:15

I'm speaking their language and this is

6:31:16

very powerful and now they know this is

6:31:18

geared towards them so let's keep going

6:31:21

next slide is our process estimate

6:31:23

collection blast this is how it works

6:31:24

generate projects and collect cash in

6:31:26

the first 30 days here's how it roughly

6:31:29

works right so you provide previous

6:31:31

customer list or previous list of lead

6:31:34

that did not Clos we send proven email

6:31:36

and text sequences incentivize referrals

6:31:39

right we get repeat business you get new

6:31:42

jobs or new projects right sometimes my

6:31:44

clients call them jobs within 30 days we

6:31:46

follow up and nurture your customer list

6:31:49

or your lead list every three months

6:31:51

boom and then an average result on what

6:31:53

they can expect here's the process build

6:31:55

your high conversion machine website and

6:31:58

then lastly we say we follow up and

6:31:59

nurture your customer list every 3

6:32:02

months or so this really depends on how

6:32:04

big their list is if they have thousands

6:32:06

and thousands of people there's a

6:32:08

different process than if they have a

6:32:10

100 or 500 people and then we give them

6:32:12

an average result so let's go ahead and

6:32:14

keep on moving here next is going to be

6:32:15

the build your conversion machine

6:32:18

website and again this is geared towards

6:32:22

them we don't just say now we build you

6:32:23

a website no what's in it for them it's

6:32:26

a high converting machine it's a high

6:32:29

converting website so let's keep moving

6:32:32

here's what most companies do they have

6:32:34

a website or Google page asking for

6:32:35

basic information name email phone no

6:32:37

preting to see if leads even need work

6:32:40

done nothing sometimes can even get spam

6:32:43

or not work at all you'd be shocked

6:32:46

sometimes even on this call like I fill

6:32:47

out their uh their contact form on their

6:32:50

website and I show them that it doesn't

6:32:52

work I say hey can you find this website

6:32:54

form submission and then I just watch

6:32:56

them stumble and they check 10 different

6:32:57

emails and then I asked them how many

6:33:00

leads are you missing like you don't

6:33:02

even know where to check them right

6:33:04

that's a pain Point all these questions

6:33:06

are geared to seeing what they need to

6:33:08

seeing the pain to seeing what we can

6:33:11

solve for to seeing the Gap that we can

6:33:14

fill there is a book that I love about

6:33:17

sales it's called Gap selling and all it

6:33:19

says is widen the Gap right so your

6:33:21

clients know they probably don't have

6:33:22

the website that they need our goal is

6:33:24

to go in in between there and widen that

6:33:27

Gap and show them they actually don't

6:33:29

know anything they actually don't know

6:33:31

what they need they don't have a good

6:33:32

process they don't follow up and now

6:33:34

instead of them feeling like oh no we're

6:33:36

we're almost there maybe we're not at

6:33:38

100% but we're almost there and then you

6:33:41

go in there and you just show them look

6:33:42

there's so many things and now at the

6:33:44

end of this call they're feeling like

6:33:45

wow actually this isn't just like a one

6:33:47

small template change that we need but

6:33:49

we need all this right you show them

6:33:52

that they are further than they actually

6:33:54

think because they have no plan and so

6:33:57

here I am showing that people redirect a

6:33:59

contact form into just this message your

6:34:01

message has been sent this is how most

6:34:03

people do it but this is completely

6:34:05

incorrect they're missing out on a bunch

6:34:06

of leads by doing it this way if you

6:34:08

want everything imported into your

6:34:10

account and just copy and paste

6:34:12

everything that we've built with a click

6:34:13

you can now do that it's working like

6:34:15

crazy not just for me but we've proven

6:34:17

that this works for people with all

6:34:19

kinds of experience levels and

6:34:21

backgrounds in fact go high level

6:34:23

themselves rated us the number one

6:34:25

course because of the results that we

6:34:27

get for people and the support that we

6:34:29

give I'm going to show you a to z how to

6:34:31

get clients deliver results grow yours

6:34:33

business and then even hire employees to

6:34:35

run it all for you I'll even talk to you

6:34:37

on zoom and answer questions to make

6:34:39

sure that you succeed if you want all

6:34:41

this for free go to laptop ceo.com or

6:34:43

check the link in the description after

6:34:45

this slide where it says here's what

6:34:47

most companies do I added an extra slide

6:34:50

that says what we do and this is to

6:34:54

compare and contrast what they're

6:34:56

normally used to into our process so

6:34:58

here's what we do we have the website

6:35:00

form then it books into an actual

6:35:03

appointment that looks like this and

6:35:05

then it goes into a thank you page where

6:35:07

we show them testimonials we show them

6:35:09

potential photos of what their project

6:35:12

could even look like and what this does

6:35:14

is it really shows them on how our

6:35:16

process differentiates from what they're

6:35:18

actually used to and how every other web

6:35:21

designer runs their business and it also

6:35:23

pre-cells all their leads all their

6:35:25

potential customers on them so by the

6:35:28

time they reach out to the potential

6:35:31

client the lead they already know

6:35:33

everything about them another thing that

6:35:35

you can do is have a form that looks

6:35:38

like this right get an instant quote on

6:35:41

your upcoming project so for example if

6:35:43

they are tired of just getting website

6:35:45

form submissions or they're getting too

6:35:46

many or maybe they're just really low

6:35:48

quality what we can do is install a

6:35:51

quote form that looks like this where

6:35:53

your client's website visitors could

6:35:55

select exactly what service they want

6:35:57

they could put in the number of trees

6:35:59

they want this is just a landscaping

6:36:00

example and this is a popup so now it

6:36:02

can redirect and give them all of the

6:36:05

information give your client all the

6:36:07

information on what they want and could

6:36:09

even give them a potential quote meaning

6:36:10

it literally says a price on this page

6:36:13

and then if it's not correct the lead

6:36:15

could edit this just like this or they

6:36:17

can just select everything looks good

6:36:19

and then they'll be redirected to the

6:36:21

actual calendar so it depends on how far

6:36:23

and how in depth you want to go but this

6:36:25

is definitely something that you can add

6:36:27

to these slides and to the sales

6:36:30

presentation if you don't answer the

6:36:31

potential customer calls the next

6:36:33

business inside the Google my business

6:36:35

so here what I'm selling is called Miss

6:36:37

call textback so for example as soon as

6:36:39

they call our clients I want them to

6:36:42

automatically send a text to that

6:36:44

potential lead or to that potential

6:36:45

customer then we show them this uh main

6:36:47

criteria for Success no urgency call

6:36:50

someone else after I haven't seen any

6:36:52

any of your reviews or past work or

6:36:54

anything like that and then I show them

6:36:55

the high quality homeowners that we get

6:36:57

and then we go into our home services

6:36:59

closing software you can rename this to

6:37:01

anything you want our masseus you know

6:37:04

High converting software whatever your

6:37:06

software name is you can put that in

6:37:07

there track all new leads every Source

6:37:09

into one platform take advantage over

6:37:11

automated text and email followup manage

6:37:14

and truly understand your new lead

6:37:16

pipeline if they are also running ads

6:37:18

like some clients for example are

6:37:19

running Google ads or Facebook ads or

6:37:23

Tik Tok ads or maybe they're doing

6:37:24

anything else this is an amazing

6:37:27

opportunity for you to go in and say how

6:37:29

much is Tik Tok generating you how much

6:37:31

is Google generating you okay you're

6:37:33

doing some stuff on LinkedIn or on

6:37:34

Instagram how's that working because a

6:37:37

lot of times they have no idea so you

6:37:41

going in and just helping them track

6:37:44

different things okay it's game changer

6:37:46

for them think about that they're

6:37:47

spending money they have no idea what

6:37:48

the return on investment is I had a

6:37:50

client that was spending over $20,000

6:37:52

per month on ads and a big portion of

6:37:55

that was on billboards and he had no

6:37:56

idea how many freaking phone calls were

6:37:58

coming in think about that it's insane

6:38:00

these business owners are out there they

6:38:02

need us then I show them this okay team

6:38:04

Calendar Book Online automated followup

6:38:07

every message one inbox get more FIV

6:38:09

star review smart web chat Google my

6:38:10

business messaging

6:38:12

so sometimes I'll even ask them hey how

6:38:15

many messages do you get on on on Google

6:38:17

business and so forth and then I just

6:38:19

watch them as they have no idea

6:38:22

typically what I'll also do is ask them

6:38:24

which one sounds the most valuable to

6:38:26

you what do you like the most so far out

6:38:29

of everything that we talked about

6:38:30

because this is kind of overwhelming and

6:38:32

so by asking that question

6:38:34

they are giving me fuel and they're

6:38:35

telling me what they like so that way

6:38:37

when I go to close that's what I'm

6:38:38

focused on the big problem with all

6:38:40

these different features and this and

6:38:42

that is people spend an insane amount of

6:38:45

time on every little detail and okay

6:38:48

look inside high level what we could do

6:38:49

is this and these websites and

6:38:52

automations that's not how you sell any

6:38:54

of this you find what they like you find

6:38:56

the Gap in their business they don't

6:38:58

have enough reviews just focus on

6:38:59

reviews you could charge them 300 500 a

6:39:01

month just for the reviews you don't

6:39:03

need all these things so make sure you

6:39:05

do that also big key point and I already

6:39:08

mentioned this but you should not be

6:39:12

talking 80 90% of this call and just

6:39:14

going down the slides like this these

6:39:17

slides are to help you and to steer you

6:39:19

in the right direction but this should

6:39:20

still feel like a conversation between

6:39:23

you and the client or the potential

6:39:26

client rather so that you can turn them

6:39:29

into a paying client and it's too often

6:39:32

that all people do is sit down go

6:39:33

through each slide they read every slide

6:39:35

and they just it's it's just this

6:39:37

one-sided like you're like you're just

6:39:39

presenting to a wall and you're just

6:39:40

reading 90% of customers read reviews Bo

6:39:42

blo as soon as you're done you move on

6:39:44

to the next one and that's not how you

6:39:45

do it make this a conversation 90% of

6:39:47

customers read reviews look at pictures

6:39:49

of jobs less than 5% of people who view

6:39:52

Google business listings uh actually

6:39:54

convert more than ever customers want to

6:39:57

be able to text with someone how often

6:39:58

do you check your Google Business

6:39:59

messages again we're finding the pain

6:40:02

how many lead opportunities are you

6:40:03

losing every month using by not using

6:40:06

the website chat this will lead to

6:40:08

immediate New Leads

6:40:10

now if you already have a go high level

6:40:13

account and you have clients that are

6:40:15

onboarded that are using the website

6:40:16

chat using the live chat then around

6:40:20

this part I would actually start going

6:40:22

into your go high level account in fact

6:40:24

around this if they tell me the most

6:40:26

important thing is their five star

6:40:28

reviews I will actually go into my high

6:40:30

level go into a live client account that

6:40:33

I know that we did the review campaign

6:40:34

for and I will show them a live review

6:40:37

campaign from an existing client this is

6:40:40

going to be extremely powerful and what

6:40:42

this will allow you to do is to sell

6:40:45

them without selling because you can't

6:40:47

argue with results now even if you don't

6:40:49

have any clients you don't have any

6:40:50

results just yet that's okay that's okay

6:40:53

you could just go through these slides

6:40:54

and it'll be fine but I promise it will

6:40:56

help once you get your first client and

6:40:58

you do your first reactivation campaign

6:41:01

you install the website chat and you

6:41:02

have live leads from a client that is

6:41:05

getting freaking results and you go in

6:41:07

there and you go into the dashboard and

6:41:09

you go into the conversations and they

6:41:10

see the tag from live chat and they see

6:41:13

that they're actually getting results or

6:41:15

even better if they have closed projects

6:41:17

from the live chat you can show them

6:41:19

that right here inside dashboard and we

6:41:21

have clients that have closed like 50

6:41:23

60,000 from the live chat and I show

6:41:26

them that so again it sells itself when

6:41:29

you once you can actually show all that

6:41:31

this is a live screenshot from our

6:41:32

account this is actually a a real client

6:41:35

so from here we say track everything in

6:41:36

one place no more guess work so if they

6:41:38

tell me that they are running ads for

6:41:42

anything or they're doing any sort of

6:41:45

marketing or advertising even if they're

6:41:46

putting up yard signs I tell them cool

6:41:49

here's what we can do we'll use

6:41:50

different phone numbers on your yard

6:41:52

sign a different phone number for your

6:41:53

billboard for your magazine for your

6:41:55

pamphlet for anything else that you do

6:41:56

and we'll track it like this you can see

6:41:58

here it says Facebook lead form right so

6:42:01

this client specifically we were running

6:42:03

ads so we can track exactly which ad it

6:42:05

came from but nonetheless if they're

6:42:07

doing Google ads and Facebook ads

6:42:08

already go in there and just integrate

6:42:10

everything inside here so very easy this

6:42:12

is an automated text message right an

6:42:15

appointment reminder and this is someone

6:42:16

that is responding and then next we have

6:42:19

the high converting website in a Day

6:42:22

package you get a full website that's

6:42:23

geared towards sales and helping you

6:42:25

convert website visitors into booked

6:42:27

appointments maximize your leads create

6:42:29

a strong online presence right always

6:42:31

updated showcasing your best work

6:42:33

promoting your services 24/7 don't just

6:42:35

say website tell them what they're going

6:42:37

to get within this website why do they

6:42:40

need a website now from here this is

6:42:43

where I recommend that you actually show

6:42:45

them the website in a day custom

6:42:47

homepage that you built for them and

6:42:50

basically when I say custom homepage I

6:42:51

mean you just add their logo to it and

6:42:53

that's it right so now you again go in

6:42:55

here you go to the websites tab you take

6:42:57

the template that you have uh inside of

6:43:00

your like website in a day sub account

6:43:01

here in high level right again you do

6:43:03

this before the call you just go in here

6:43:05

you just hit clone you put the logo on

6:43:07

top and that's it so you're going to

6:43:08

show them that homepage and start

6:43:10

getting their data maybe even compare it

6:43:12

to their competitors maybe compare it

6:43:14

even to their existing website side by

6:43:16

side which one would you hire which

6:43:19

website looks nicer to you who would you

6:43:21

trust more if you were moving forward

6:43:23

with this service right ask them these

6:43:26

good questions and then they'll be way

6:43:28

more likely to close even if you're

6:43:30

doing a custom website I would then talk

6:43:32

about the custom website here and also

6:43:35

this slide is usually where I find out

6:43:36

whether they want a custom website or

6:43:38

they want the website in a Day package

6:43:40

because again even if they're doing the

6:43:42

custom website they're still getting all

6:43:43

these other features that we have now

6:43:46

really the way we sell the custom

6:43:47

website will be towards the end and

6:43:48

you'll see how we do that here in a sec

6:43:50

okay build your conversion machine

6:43:53

website maximize your website and get

6:43:55

qualified prospects reaching out build

6:43:56

build an online brand people actually

6:43:59

trust prove credibility over main

6:44:01

competitors let's dive into that so

6:44:03

here's the accelerated festar review

6:44:04

machine that we have again look at the

6:44:07

different names we're not just saying oh

6:44:08

we do a review

6:44:10

campaign oh we just sent some review

6:44:13

emails no this is an accelerated

6:44:15

five-star review machine powerful right

6:44:19

make this sound good make this sound

6:44:21

exciting generate 20 to 35 new Google

6:44:25

reviews in the first four weeks we can

6:44:28

actually do it in the first two weeks

6:44:30

honestly I just tell them four weeks and

6:44:32

then again I like to overd deliver and

6:44:34

then we do that in the first two weeks

6:44:35

and now they love us now they're

6:44:36

extremely impressed okay how does it

6:44:39

work you provide a previous customer

6:44:40

list we send proven mail and text

6:44:43

message sequences you get positive

6:44:45

reviews coming in immediately we set up

6:44:47

simple systems for submitting future

6:44:49

customers as well so I want to show them

6:44:51

that yes we're going to collect reviews

6:44:53

from your existing customers however in

6:44:56

the future we're going to make it very

6:44:57

easier for you to collect reviews you go

6:44:59

into our dashboard you just attach a tag

6:45:02

that says customer sold or customer

6:45:04

project complete or any tag you can name

6:45:08

it anything you want you attach that tag

6:45:10

to that customer and will automatically

6:45:12

send a review request and also what we

6:45:14

do from here is we can even filter the

6:45:17

reviews so if they choose anything less

6:45:19

than four stars or five stars it gets

6:45:21

redirected to a form that the potential

6:45:23

lead just fills out and it goes to your

6:45:26

client's email okay and this is just

6:45:28

done via a funnel so this is how it

6:45:30

looks like right here this is the funnel

6:45:31

the client has their logo of top if they

6:45:33

choose five stars it redirects them to

6:45:35

Google or to Facebook anywhere you want

6:45:37

to actually leave a review if they

6:45:39

choose let's say two stars guess what

6:45:40

sorry to hear you're not satisfied name

6:45:42

email feedback boom just sends directly

6:45:44

to the client which saves them from

6:45:46

getting bad reviews and this is what we

6:45:49

do if you don't want to use something

6:45:51

like this that's also okay you can just

6:45:54

redirect them to Google business I know

6:45:56

some people I've seen have issues with

6:45:58

this we've never had any problems with

6:46:00

this I've never even heard of someone

6:46:02

that has any issues with this so

6:46:03

completely up to you how you want to do

6:46:05

that redirect it to Google directly or

6:46:07

to our funnel that we use okay our

6:46:10

process now we capture and communicate

6:46:11

with all job requests in one place again

6:46:14

my Niche calls it job request you could

6:46:16

be project request or all massage

6:46:19

requests all Landscaping requests up to

6:46:21

you lead connector messenger app how it

6:46:23

works so phone calls text right

6:46:25

messenger everything goes to your app

6:46:27

the lead connector messenger app so lead

6:46:29

connector it links up to high level this

6:46:31

is what they use and then they get

6:46:34

everything on their cell phone they

6:46:36

complete a project right and we can even

6:46:38

make multiple users if they have staff

6:46:39

or employees that that are doing a lot

6:46:41

of work they get their own login they

6:46:43

mark it hey this is done boom automatic

6:46:45

review request all good very very very

6:46:48

very easy to do and to manage for your

6:46:50

clients bonus automated Miss call text

6:46:53

back of course this is an amazing

6:46:55

feature we talked about that earlier and

6:46:57

this is where I typically talk more

6:46:58

about that during the actual sales

6:47:00

process so here's our process bringing

6:47:01

it all together rapid job collection

6:47:03

blast build your conversion machine

6:47:06

website and an accelerated five-star

6:47:08

review machine uh lead connector

6:47:10

messenger app and then from there I ask

6:47:13

them what sounds most valuable to you

6:47:16

what are you the most excited about

6:47:19

we've covered a lot of stuff here what

6:47:20

are you most excited about and then I

6:47:22

just go back and forth and I chat with

6:47:23

him a little bit right we just covered a

6:47:24

lot any questions so far have you ever

6:47:27

tried anything like this every single

6:47:29

time people say no cuz this is different

6:47:32

this is new right right they came on

6:47:33

here for a website but now they're

6:47:34

getting an entire branding package

6:47:36

because you have to think why do they

6:47:38

want a website they want a website to

6:47:39

improve their online presence all of

6:47:41

this stuff genuinely helps their

6:47:43

business and improves their online

6:47:44

presence so wrap up right six-month

6:47:47

program after that you can opt out any

6:47:49

time if you'd like guarantee ensures

6:47:51

that campaign stays on track

6:47:54

so for this you can do a three-month

6:47:57

minimum a six-month minimum anything you

6:47:59

want 12 month minimum I've seen people

6:48:01

doing that this is just a contract okay

6:48:02

it's a minimum and then it goes month to

6:48:04

month or they can renew a contract up to

6:48:06

you how you want to phrase it I

6:48:08

recommend if you have no clients then do

6:48:11

it for three months then your next

6:48:14

client do it for six months and if

6:48:15

you're having trouble with that you can

6:48:17

even just do it month to month but

6:48:20

honestly this is so cheap you're not

6:48:22

like it's it's not that big of a deal

6:48:24

clients aren't really giving me price

6:48:26

objections whenever we sell this so

6:48:29

guarantees and transparent tracking

6:48:30

website and results guarantee if you

6:48:32

don't absolutely love the first draft of

6:48:33

your homepage will send you a full

6:48:35

refund if you don't get any responses on

6:48:37

the reactivation campaign or Google

6:48:39

review will send you a full refund now

6:48:42

if they don't have a list I don't give

6:48:44

them that um that guarantee meaning if

6:48:46

they tell me we have no one we can reach

6:48:48

out to we have no past customers then

6:48:50

obviously we don't have this guarantee

6:48:53

right and that's not going to work so so

6:48:54

we just stick with the um the homepage

6:48:56

guarantee okay website custom website

6:48:59

website in a day this is again where I

6:49:02

decideed okay what do you want what are

6:49:05

you interested in what sounds better to

6:49:07

you what are your needs hey and then I

6:49:10

even sometimes even give them a a price

6:49:12

range of cool well look honestly custom

6:49:14

websites are thousands and thousands of

6:49:16

dollars but they do work very very well

6:49:19

so are you more interested in just

6:49:20

getting something that's that's a bit

6:49:22

cheaper just having your online presence

6:49:23

or do you want something that's custom

6:49:25

and unique and you know everything this

6:49:27

and that has all the bells and whistles

6:49:29

and a lot of times you'll get hints

6:49:31

throughout this call it's not going to

6:49:32

be a surprise typically by the 26th

6:49:35

slide here there's not going to be

6:49:37

surprises you'll know roughly what they

6:49:39

want you'll know their budget you'll

6:49:40

know how big the company actually is so

6:49:42

you'll know exactly what to sell them so

6:49:44

then I asked them where would you like

6:49:45

to go from here so I want them to ask me

6:49:49

for the price I never just go into the

6:49:51

price cool so what else would you like

6:49:53

to know does everything here make sense

6:49:56

what sounds the most valuable to you I

6:49:58

know you mentioned earlier uh we looked

6:50:00

at your reviews and this and that so I'm

6:50:01

guessing you want to improve the reviews

6:50:03

but um also I'd be curious to know I

6:50:05

mean how come you aren't getting the

6:50:06

reviews yourself right now right that's

6:50:09

I would recommend you ask that question

6:50:10

earlier when we're talking about the

6:50:12

Google review campaign and the program

6:50:13

and all that stuff but around this point

6:50:17

they should be asking anything else I

6:50:18

never go into the price and you should

6:50:21

never go into the price if they have

6:50:22

more questions about your product once

6:50:25

we know that they are sold on the

6:50:27

product then we go in and we sell them

6:50:29

what we have we sell them the service

6:50:32

but before then if they aren't telling

6:50:34

you they aren't giving you feedback

6:50:36

they're just sitting there quietly just

6:50:38

sit here on this slide cool so what

6:50:40

would you like to do I mean is there

6:50:41

something you want or is there something

6:50:42

you don't want like I want them to say

6:50:45

yes I want this and then I and then I'll

6:50:47

even dig further okay nice well where do

6:50:50

you think this would help your business

6:50:52

the most is it the reviews I mean like

6:50:54

what what do you feel how do you feel

6:50:56

this is going to fit into what you're

6:50:57

currently doing right I want them to be

6:51:00

sold before I go into the price okay

6:51:03

let's keep moving okay pricing website

6:51:05

in a day 150 a month again you could

6:51:07

change this to me to meet your needs you

6:51:10

can I wouldn't go less than a 100 a

6:51:12

month honestly and then 150 seems to be

6:51:15

a good sweet spot you're just copying

6:51:17

and pasting a website template and just

6:51:19

adding in like an about us image and and

6:51:22

and some content there that you can take

6:51:23

from chat gbt but then we have the

6:51:26

custom software 300 a month includes the

6:51:28

website so if they sign up for this

6:51:30

custom software and you can actually

6:51:32

changes to say the custom software name

6:51:34

so this is your version of of go high

6:51:36

level right so mine is goet digital and

6:51:39

so what we'll say is golet digital

6:51:41

software and if you want that software

6:51:43

plus the website it's just $300 a month

6:51:45

if they say they just want the software

6:51:48

and sometimes people are sneaky and

6:51:50

they'll say oh I already have a website

6:51:51

why don't I just do the software uh

6:51:53

would that be 150 less the answer is no

6:51:55

the software is 300 if you want the

6:51:57

software the website's free that's

6:52:00

that's that's how it works it's 300 $100

6:52:02

a month no less than that and you can

6:52:05

even charge 500 honestly if you want to

6:52:07

upsell them let's say like upex right

6:52:09

like right here manage Facebook ads or

6:52:11

maybe they're interested or intrigued in

6:52:12

Facebook ads maybe they want to run it

6:52:14

themselves or maybe uh they just want to

6:52:16

manage a couple Facebook ads and they

6:52:18

just want to test it then you know you

6:52:20

can you can include this

6:52:22

for500 a month so up to you play around

6:52:25

with the pricing what you can even do is

6:52:27

have multiple pages on here like as you

6:52:28

can see I have two right here right 28

6:52:30

and 29 you'll see it once you actually

6:52:31

download this template um but from here

6:52:35

if they want a custom website I'll just

6:52:36

skip over this one and I'll just click

6:52:38

right on page 29 here so we do have a

6:52:41

discount available so if you pay for the

6:52:42

full six months upfront or whatever your

6:52:44

contract is if it's 3 months um if it's

6:52:47

6 months or maybe it's 12 months

6:52:49

whatever it is I like to give a discount

6:52:51

if people pay upfront not that many

6:52:53

people do it but some do and it's kind

6:52:55

of nice then you just get a massive you

6:52:57

know check for thousands and thousands

6:52:58

of dollars and then you can even give

6:53:00

that um that as a discount so so here's

6:53:02

the the custom website so custom website

6:53:05

okay 6,000 one time and then we do the

6:53:07

custom software at 300 a month but the

6:53:09

first month is free obviously you have

6:53:11

to talk about hosting and you know

6:53:13

there's more complex things if you're

6:53:14

doing custom websites then you already

6:53:16

know this like you probably already have

6:53:17

a server you're hosting your website

6:53:18

somewhere like I recommend HostGator and

6:53:22

you can craft this to be your price even

6:53:24

if you charge less than 6,000 I would

6:53:26

actually keep the 6,000 here and I would

6:53:28

say look I'll be honest our custom

6:53:30

websites are 6,000 but you know I see

6:53:34

this or I see that or maybe you know you

6:53:35

said you only need X Pages typc websites

6:53:37

are 20 Pages you only said you need like

6:53:39

10 so I can actually decrease it quite a

6:53:42

bit and what we can do is we can get

6:53:43

started for 4,000 does that sound fair

6:53:46

enough and then you just wait for them

6:53:49

to speak whenever you say the price do

6:53:52

not talk this is the most important part

6:53:54

in closing when you say the price cool

6:53:57

so it seems to me that you want the

6:53:58

software once they actually agree here

6:54:00

that they want the software you could

6:54:01

say great so I think this would be the

6:54:03

best package for you you'd get the

6:54:04

website in a day and the custom software

6:54:06

we do have a discount available here as

6:54:07

you can see so it's just going to be

6:54:09

only $300 per

6:54:12

month and I want you to sit

6:54:15

there just sit there and let them Square

6:54:18

them oh okay sounds good but this and

6:54:20

that just keep your anwers short keep it

6:54:23

sweet

6:54:26

cool sit calmly it's okay to be in the

6:54:30

space it's okay to have some silence

6:54:33

some silence this is how you close Okay

6:54:36

say the price and shut up that is it I'm

6:54:39

being abrupt now say the price and don't

6:54:41

do anything else even for the custom

6:54:43

website so it seems like you want the

6:54:44

custom website amazing look most of our

6:54:47

custom sites are pretty big and they're

6:54:49

usually 6,000 for yours I know you only

6:54:52

said it's about this many pages so we

6:54:53

can do it for

6:54:56

4,000 and just sit that's it everyone

6:55:00

gets automatically enrolled into the

6:55:02

soft software like I mentioned at $300 a

6:55:04

month first month is going to be free

6:55:05

and this is after the the website

6:55:06

launches so if it takes you a month to

6:55:08

do the website then you're not really

6:55:09

going to do anything in high level and

6:55:11

then you would launch it um alongside

6:55:13

the website right and if you want to do

6:55:15

some kind of discount you can also do

6:55:17

that that is going to be personal

6:55:19

preference so as you can see we pretty

6:55:21

much have everything covered here in

6:55:22

these slides if you have anything custom

6:55:24

though then feel free to add it just do

6:55:26

not go far into the weeds and make sure

6:55:28

that your client is actually speaking to

6:55:31

you and this isn't a one side

6:55:32

conversation now again if you want to

6:55:35

download these slides and use everything

6:55:37

go inside of our course here you can hit

6:55:38

classroom right here go into the web

6:55:41

designer course and by the way we also

6:55:43

have way more down below this you can

6:55:45

you can go in and uh check those out

6:55:47

once you're inside the community uh if

6:55:49

you alter this slide I would recommend

6:55:50

you jump on our um our live call so we

6:55:53

have calls every single day that are

6:55:55

live so jump on there and ask me for my

6:55:57

opinion on your slides uh and just show

6:56:00

me some of the stuff that you tweaked

6:56:01

because it is important that they are

6:56:03

still high converting and they still

6:56:05

have and maintain this core message so

6:56:07

go in here hit this it should open up in

6:56:09

a new tab once you have it just hit file

6:56:11

at the top left there hit copy don't

6:56:14

request this from me hit copy paste it

6:56:16

into your own Google Drive account and

6:56:18

you can edit it from there the best way

6:56:19

to close every single client that you

6:56:22

talk to that's closable is by widening

6:56:26

the gap of where they are right now and

6:56:29

where they want to go this simple

6:56:31

selling framework will allow you to

6:56:33

close every client that's closable it's

6:56:36

called Gap selling what you want to do

6:56:39

is take where they currently are and

6:56:41

find out where they want to be and you

6:56:43

want to widen that Gap show them where

6:56:46

they are right now and ask them where

6:56:48

they want to be and then widen in that

6:56:50

Gap let me explain look I've had

6:56:53

hundreds and hundreds and hundreds of

6:56:55

sales meetings with prospects for all

6:56:58

types of services go high level related

6:57:00

then website design freelancing smma

6:57:04

Services Google services SEO Services

6:57:08

all this stuff I've had meetings and had

6:57:10

I known this concept I would be way

6:57:12

further than I am today cuz I would have

6:57:15

closed way more clients and I'm going to

6:57:17

break it down for you in this video and

6:57:20

explain how you can use it to close as

6:57:22

many people as possible look there's so

6:57:25

many ways to get booked appointments for

6:57:28

your agency everything from Facebook

6:57:31

organic to Facebook paid ads to

6:57:33

Instagram to LinkedIn to automatic stuff

6:57:36

like email sending we have cold SMS

6:57:39

messages WhatsApp Outreach voicemail

6:57:42

drops Facebook automatic contact form

6:57:44

bot submission the list goes on and on

6:57:47

and on and honestly I've tested all of

6:57:49

these I have full trainings on all of

6:57:52

these but none of it will matter if you

6:57:54

can't close clients look you will never

6:57:57

scale your agency even if you start

6:57:59

running ads if you take all of my

6:58:01

winning ads that we ran on Facebook that

6:58:03

has allowed us to scale and you did the

6:58:05

same thing and you got all the same

6:58:07

meetings but if you don't have the right

6:58:09

sales framework none of it will work for

6:58:11

you and you'll end up spending and

6:58:13

wasting a lot of time energy effort on

6:58:16

all this stuff when really what you

6:58:18

should be focused on is on growing your

6:58:21

sales ability so all these channels work

6:58:24

for you and they all can work once you

6:58:26

level up it doesn't matter what Outreach

6:58:29

Channel you use it doesn't matter if you

6:58:30

go to inperson events or you're

6:58:33

messaging people on Facebook you'll be

6:58:35

able to close anyone so here's the thing

6:58:37

certain Avenues always will have more

6:58:40

Advantage than others when I started I

6:58:42

did all of my prospecting locally

6:58:44

meaning I met with clients literally

6:58:46

face to face like this inside of a

6:58:49

coffee shop I used to go down and drive

6:58:52

down in my car down to a Tim Horton all

6:58:54

my Canadian people will know I'm from

6:58:56

Buffalo so we actually have Tim horens

6:58:58

as well and I would sit there and I

6:59:00

would try to show them all the stuff I

6:59:02

was able to do which at the time was

6:59:04

website development I was doing some SEO

6:59:06

Services as well and I would show them

6:59:10

firsthand look this is what we're going

6:59:11

to do then I'm going to go out and I'm

6:59:13

going to build it like this and so forth

6:59:15

and this actually ironically even though

6:59:17

my sales skills were bad my closing rate

6:59:20

was actually pretty good because there's

6:59:22

no real competition right they're not

6:59:24

meeting up with 10 different business

6:59:26

owners but they do have 10 people cold

6:59:28

calling them a lot of these business

6:59:29

owners they value that tradition

6:59:32

additional face-to-face handshake

6:59:34

relationship so honestly if you want to

6:59:36

get clients real quick my first couple

6:59:38

thousand per month online was from my

6:59:41

local market it's not very hard you can

6:59:43

join some kind of local business

6:59:46

networking group in fact you can even

6:59:47

host these events and you can sign many

6:59:49

clients that way you can get a full-time

6:59:51

income just by using this and you don't

6:59:53

even have to be that good at sales just

6:59:55

because you're shaking their hand

6:59:57

they're going to want to do business

6:59:58

with you because that's how they do

7:00:00

business so again strategies you'll have

7:00:03

a big advantage in but no matter what

7:00:05

strategy you use if you want to travel

7:00:07

the world you want to be remote be a

7:00:09

digital Nomad live in amazing places

7:00:11

like medene which is where I'm at right

7:00:12

now you'll still need to cultivate these

7:00:15

sales skills the very first tip that I

7:00:17

have for you is to listen more than you

7:00:21

speak so if you record your sales calls

7:00:23

which you absolutely should every single

7:00:25

one should be recorded you need to

7:00:27

listen more than you speak when you hear

7:00:28

those audio bars and lines when you play

7:00:31

back that recording you should hear them

7:00:34

talking way more than you you need to

7:00:36

ask them good questions get them to talk

7:00:39

about themselves get them to talk about

7:00:41

their story get them to talk about why

7:00:43

they started this company what their

7:00:45

goals are and ask them good questions

7:00:48

genuinely develop an interest in their

7:00:51

business wow what made you start the

7:00:53

company oh you started it with your

7:00:54

brother that's so cool have you guys

7:00:56

always been close questions like this

7:00:59

will show them that you care and also

7:01:01

you can recite it later on in the call

7:01:04

and show them that you were actually

7:01:06

listening to what you were saying and

7:01:08

this is going to get them to like you

7:01:10

very much also when you're listening

7:01:13

you're Gathering data you're seeing

7:01:15

where the pain is in their business and

7:01:17

then you're solving for that pain you're

7:01:18

not going to ask them Hey where's your

7:01:20

biggest pain just ask them okay well

7:01:22

what's stopping you from growing to the

7:01:25

goal that you told me about what's

7:01:26

stopping you from achieving x amount of

7:01:29

leads or x amount of Revenue new or x

7:01:33

amount of booked appointments what do

7:01:34

you think is that biggest bottleneck for

7:01:36

you maybe their issue is time maybe

7:01:39

their issue is budget whatever that is

7:01:41

you'll know exactly what to sell them if

7:01:43

they don't have a lot of budget but

7:01:45

they're always so busy and running

7:01:46

around and their heads all over the

7:01:48

place they're taking 10 hours to respond

7:01:50

to a lead then you might now know what

7:01:53

they need is lead follow-up Services

7:01:56

right what they need is they need to

7:01:58

respond to people quicker maybe they

7:02:00

need Miss call text back maybe when you

7:02:02

look at their online reviews they just

7:02:05

forget to collect reviews and so that's

7:02:08

hurting their business maybe their

7:02:09

website doesn't even work properly maybe

7:02:12

they don't have their phone number at

7:02:13

the top the form is not properly

7:02:15

formatted and asking the right questions

7:02:18

so some stuff you can gather just by

7:02:20

looking at their resources like their

7:02:21

website their Google my business but

7:02:24

sometimes you have to just listen you

7:02:25

have to see what they need what they

7:02:27

feel their biggest pain point is so

7:02:29

you're going to take where they are

7:02:30

right now and you're going to take where

7:02:31

where they want to be and you're going

7:02:33

to try to find out those two spots okay

7:02:35

so you're here you want to get to here

7:02:37

and then ask them good questions in

7:02:39

between so what's your plan how do you

7:02:41

feel you're going to get to this goal

7:02:43

that you told me about do you think it's

7:02:45

going to happen when do you think you'll

7:02:47

be able to achieve this goal do you

7:02:49

think with your current strategy you'll

7:02:51

be able to hit this goal that you are

7:02:54

telling me about right you're taking

7:02:56

this and you're making them understand

7:02:58

you're making them realize that if they

7:02:59

don't have a plan to hit it guess what

7:03:01

it's it's not going to happen and now

7:03:03

the Gap widen is this is called Gap

7:03:05

selling I learned this from a book very

7:03:08

good book you can check that out but

7:03:10

long story short the summarized version

7:03:13

is to ask them questions to get them to

7:03:14

realize oh wait a minute I actually

7:03:17

don't have a plan right they don't know

7:03:20

how they're going to get to their goal

7:03:21

and so now they're not as close they

7:03:22

might think oh yeah I just need to

7:03:24

double my business yeah I'm just going

7:03:26

to I just need to get a couple more

7:03:27

leads okay well how are you going to get

7:03:29

those leads what's your plan and if they

7:03:31

tell you they're going to do advertising

7:03:33

on TV or newspaper you can ask them if

7:03:36

these are your goals why don't you just

7:03:37

do that right or if they're saying

7:03:39

they're already spending money on

7:03:40

Facebook on Google why don't you just

7:03:42

tell them okay well we jumped on this

7:03:44

call so if this is working so well for

7:03:46

you why don't you just double your

7:03:47

budget why not just spend more money

7:03:49

will you double your business will you

7:03:50

hit that goal that you told me about and

7:03:52

then by asking good questions like this

7:03:54

you can see what the actual issue is if

7:03:57

you're doing SAS and you are seeing what

7:04:00

their paino is in their business

7:04:01

business and maybe they're so busy you

7:04:03

could ask them well look you've

7:04:04

obviously tried to automate a couple of

7:04:06

these things right you've tried to have

7:04:07

your employee handle this for you you've

7:04:09

tried you have your employee do

7:04:10

appointment booking and you know you've

7:04:13

told your front desk to text the lead as

7:04:15

soon as they come in why haven't they

7:04:16

done that yet I mean do you think if you

7:04:18

tell them another three times they'll

7:04:19

listen or do you just think they're

7:04:21

going to be more frustrated do you think

7:04:22

if you had a tool that can help and

7:04:25

assist your team in this do you think

7:04:27

they'd be more productive this is how

7:04:29

you sell you ask good questions and you

7:04:33

get them to realize their own problem on

7:04:35

their own and then you're in a good

7:04:38

position if you've genuinely showed them

7:04:40

value and if you've genuinely showed

7:04:43

them things that you can help with and

7:04:44

you gave them a couple really good

7:04:47

realizations they're going to love you

7:04:49

and they're going to naturally say okay

7:04:51

well let me see what you have to offer

7:04:53

how can you solve my problem now they're

7:04:55

asking you and that's how the sales call

7:04:57

should feel it should feel like you're

7:04:58

just asking them questions and honestly

7:05:01

if you can't find a problem and you

7:05:02

can't find something that you can

7:05:04

genuinely help them with then maybe

7:05:06

they're not a good fit then you can just

7:05:07

respond and say great so why are you

7:05:09

talking to me and you want to develop

7:05:12

this positioning in your calls to where

7:05:15

they're coming to you for help right

7:05:18

they are speaking to you because they

7:05:20

need something from you and you're just

7:05:22

simply here giving that to them right

7:05:24

you don't go to a doctor and then a

7:05:26

doctor looks at you and then vomits all

7:05:28

these different medications no a doctor

7:05:30

sits there and he he listens so what

7:05:32

symptoms are you having what is the

7:05:34

issue if you just come in and you tell

7:05:36

me you have a headache and he just tells

7:05:38

you oh you have a brain tumor yep you

7:05:39

have a brain tumor you need chemo you

7:05:41

might die you have a brain tumor you're

7:05:43

going to think that's a terrible doctor

7:05:45

he's just prescribing something random

7:05:46

to you but instead you go to their

7:05:48

office you tell them the symptoms you're

7:05:50

having you tell them when you started

7:05:51

having it you tell them how you feel you

7:05:54

give them as much information as

7:05:57

possible and then they do a diagnosis

7:05:59

and they give you what you need you as

7:06:02

the business owner you as the highlevel

7:06:04

SAS owner here or smma owner or agency

7:06:08

or maybe you just do web design whatever

7:06:10

kind of business you run whatever your

7:06:11

core service is that's how you need to

7:06:13

treat your clients talk to them as if

7:06:16

they are a patient and you're just

7:06:18

seeing what they need help with if

7:06:19

they're perfectly fine and you can say

7:06:21

okay great and something I even say on

7:06:24

my intro calls when someone even

7:06:26

expresses interest I'll say look on the

7:06:28

demo call we're going to go over your

7:06:30

business I'm going to show you how we

7:06:31

run things and look honestly if you're

7:06:32

getting cheaper leads than us then I'll

7:06:35

pay you for advice right and that always

7:06:37

gets them to kind of laugh and it's

7:06:38

never happened but this just ensures

7:06:40

them that what I have is going to be

7:06:42

better than they have and it also

7:06:44

ensures them that you know what this guy

7:06:46

is only going to add to my business

7:06:48

because he's humble enough to say he's

7:06:50

willing to learn from me another huge

7:06:53

tip for you is to actually share your

7:06:56

screen and show live results whether

7:06:59

you're selling SAS or ads leads

7:07:02

appointments anything websites when you

7:07:04

share your screen and show them

7:07:06

something that's live versus a

7:07:07

presentation it's going to be way more

7:07:09

powerful now if you don't have any past

7:07:11

clients or case studies or testimonials

7:07:13

that's fine just create a demo account

7:07:16

right create a demo go high level

7:07:17

account and just go in there live and

7:07:20

text him from the conversations Tab and

7:07:22

show him how fast it works right send

7:07:24

him a landing page and say hey can you

7:07:25

just fill this out real quick right

7:07:27

write on Zoom have him fill out and have

7:07:29

it text his phone number he can see how

7:07:32

fast that responds and that right there

7:07:34

is tangible now instead of you having a

7:07:36

slideshow in your PowerPoint that says

7:07:38

automatic responses he just filled out a

7:07:41

form and he got a text and he's holding

7:07:42

it so we're bringing something that's

7:07:44

not really tangible right which is like

7:07:46

a website automations it's online and

7:07:48

we're bringing it to the business

7:07:50

owner's hands and now he's looking at it

7:07:52

and he's thinking wow this could be my

7:07:56

business and this is super valuable and

7:07:57

this is what a lot of people don't do I

7:07:59

try to make a custom for every single

7:08:01

person I recommend slides if you're just

7:08:02

starting off because it gives you a nice

7:08:04

framework that you can go down after you

7:08:06

do those slides you also want to go off

7:08:08

script a little bit right say hey look

7:08:11

let me show you a sample Live account of

7:08:13

what this looks like in action and then

7:08:15

you want to just pull up a live account

7:08:16

or pull up a demo account and show them

7:08:18

look you can take a lead drag it in here

7:08:20

drop it in here does that make sense do

7:08:22

you think this would help you and always

7:08:23

keep asking questions do you think this

7:08:25

will help you with your goals do you

7:08:27

think this will help you get more

7:08:28

projects right get more leads get more

7:08:30

appointments bring more sales if you had

7:08:33

something like this if you followed up

7:08:35

with all your leads instantly and you

7:08:37

had more reviews do you think you'd be

7:08:39

making more Revenue the obvious answer

7:08:42

to all of these things is yes and you

7:08:45

can lead him into a closing position to

7:08:49

where you've widened the Gap where he

7:08:51

knows he needs some help he's tried to

7:08:53

do it himself and you can ask powerful

7:08:55

questions like that why why haven't you

7:08:58

hit the goals that you just told me

7:08:59

about and then lead him through the

7:09:01

conversation right him or her lead them

7:09:04

through the conversation and then go in

7:09:07

for the close when you feel like they

7:09:09

actually need your help and if the

7:09:11

client's telling you their main pain

7:09:13

point is they don't have enough leads

7:09:15

then learn another high ticket service

7:09:17

like Facebook ads or Google ads go on

7:09:19

you to me you can literally buy a

7:09:21

freaking course for 20 or $40 learn the

7:09:24

service he's literally telling you I

7:09:26

want to pay you $1,000 a month and

7:09:28

you're refusing to learn how to run ads

7:09:30

and get and more leads that is just

7:09:33

insane to me right learn a high ticket

7:09:35

service and make more money because

7:09:37

you're able to deliver a better service

7:09:39

for your clients all right so in this

7:09:41

video what we're going to do is talk

7:09:42

about how to offer free trials

7:09:46

profitably for your smma now I've heard

7:09:49

about other people offering free trials

7:09:51

I'm going to share with you my

7:09:52

experience of how I have offered free

7:09:55

trials in the past profitably and also

7:09:57

what I've done to fail and completely

7:10:00

onboarded clients and then only to

7:10:03

really just have them ghost me and them

7:10:06

never signing up in the first place I'm

7:10:07

going to show you how to avoid some of

7:10:08

that I'm going to share with you some

7:10:09

personal experiences all right so the

7:10:11

worst thing that you can do when you're

7:10:14

offering free trials in smma is make it

7:10:17

completely risk-free for the client look

7:10:20

a lot of times these clients that are

7:10:23

signing up with you for this free trial

7:10:26

it's just easier for them to say yes

7:10:28

than to say no now it depends on your

7:10:30

services right you could be offering

7:10:32

Facebook ads Google ads even if you're

7:10:34

doing something like email marketing or

7:10:36

web design which is my background as

7:10:38

well I've done free trials in that space

7:10:41

and sometimes instead of saying no they

7:10:45

are just going to say yes because it's

7:10:47

easier and then they might even fill out

7:10:50

the onboarding form that you send them

7:10:52

okay but then from my experience what

7:10:54

I've seen happen is when you're going

7:10:56

through the process when it comes down

7:10:59

to actually putting down their credit

7:11:00

card in into your Facebook ads into

7:11:02

whatever they can potentially just ghost

7:11:04

you and this happened to me before even

7:11:07

with websites I remember one of my

7:11:09

offers was we'll build you a homepage

7:11:11

completely for free and that was my

7:11:14

offer if you don't like it you don't pay

7:11:15

anything we'll build it completely for

7:11:17

free and instead of the guy saying no he

7:11:20

said yes let's do it and then when I

7:11:22

completed the whole homepage we had

7:11:24

everything done I showed it to him where

7:11:26

I tried to send it to him I did I sent

7:11:28

him the link and everything I just never

7:11:30

heard back from him so I I put in all

7:11:31

this work all this time all this effort

7:11:32

I was doing all this myself and got

7:11:34

nothing out of it same thing with the

7:11:36

Facebook ads client now this is before

7:11:38

go high level so when I was doing

7:11:39

Facebook ads then I set up all the

7:11:41

creatives I put together the ad copy

7:11:44

I've known everything myself and then

7:11:47

when it was time for us to do our launch

7:11:49

call right for me to collect his

7:11:52

information and get access to his

7:11:54

Facebook page his business manager and

7:11:56

launch everything and attach his credit

7:11:58

card he just ghosted me so what is the

7:12:01

solution to this so here's the best

7:12:03

solution that I have found that works

7:12:06

extremely well when you're offering free

7:12:09

trials and free trials are great I have

7:12:11

nothing against them I think in the

7:12:13

beginning you should offer free trials

7:12:15

but what you should do is charge some

7:12:17

kind of small deposit in the beginning

7:12:21

and this could be a small like phone

7:12:23

number fee of $10 or maybe like a $10

7:12:26

email marketing fee if you're doing like

7:12:28

Dr campaigns right so if you're using

7:12:30

high level for your smma clients for

7:12:32

whatever reason find something that you

7:12:34

can charge them a very small fee where

7:12:37

they know it's not profit right you're

7:12:38

not running this company to make $10 and

7:12:42

essentially what you can do is then take

7:12:45

that $10 and get them comfortable with

7:12:47

paying you right so they're comfortable

7:12:50

giving you their credit card and also on

7:12:52

the back end you can set it up to auto

7:12:54

bill at the end of your free trial

7:12:56

period whether that's 7 Days 14 days or

7:12:59

30 days whatever you're doing it auto

7:13:00

builds them and then after you onboard

7:13:02

them as well or before it's up to you

7:13:04

you can have them sign a contract right

7:13:06

so when they sign a contract it says in

7:13:08

the contract we will autobill you cancel

7:13:10

before the contract ends so this gives

7:13:13

them some sort of incentive to actually

7:13:16

make sure they're on top of it and

7:13:17

actually review your results take a look

7:13:19

at what you're doing and take this more

7:13:22

seriously now I know what you're

7:13:23

thinking well maybe if I try to do this

7:13:25

some people will just fall off and

7:13:27

that's amazing this is amazing news

7:13:29

because if someone can't leave you $10

7:13:31

okay they can't give you a phone number

7:13:33

fee which is tangible everyone knows you

7:13:35

can't send text messages for free right

7:13:37

running smma stuff or sending emails or

7:13:40

if you're following up with their leads

7:13:41

that you generate everyone knows that's

7:13:43

not free and if they're not willing to

7:13:44

leave you that small deposit then let

7:13:46

them go and just simply move on and

7:13:48

that's really the biggest skill because

7:13:50

if you don't do this you're going to be

7:13:52

wasting a lot of time the other tip that

7:13:55

I have when it comes to free trials is

7:13:57

always pitch your main Service First for

7:14:00

example you go through your entire demo

7:14:02

you show them everything that you do you

7:14:04

explain your services right you show

7:14:06

them everything then you get to the

7:14:08

closing part present your offer and

7:14:10

present your price normally and try to

7:14:13

go through each objection that they have

7:14:15

against your services and if you're

7:14:17

closing and their biggest objection is

7:14:20

on price or maybe about how you have no

7:14:22

proof how you have no credibility then

7:14:24

you can offer the free trial you could

7:14:26

say okay Bob Dan Mr business owner what

7:14:30

if I can give you 14 days for free would

7:14:32

that interest you and one of the main

7:14:33

ways that you can do this is by passing

7:14:36

all the objections first and then say

7:14:38

okay so I just want to double check I

7:14:40

just want to confirm the main reason the

7:14:43

main thing that's stopping us from

7:14:45

moving forward today is just the price

7:14:47

right you love everything else about the

7:14:49

system you think it's going to work for

7:14:50

you you like all the automations we have

7:14:52

the only problem is just that you're not

7:14:55

so comfortable with the price is that

7:14:57

right yes okay once you get their

7:15:00

confirmation

7:15:01

then you can enroll them and say well

7:15:03

look we'll do this for free for you we

7:15:05

just need a $10 phone number fee so we

7:15:08

can pay for all the text messages we're

7:15:09

going to send we'll build everything for

7:15:10

you for free and then let's chat again

7:15:13

14 days 30 days whatever and so that is

7:15:17

the biggest tip that's the biggest thing

7:15:18

that I found that works really well is

7:15:20

collect some kind of small fee also get

7:15:23

them to sign a contract and then you'll

7:15:25

be way more successful during your free

7:15:28

trials and also if you're offering

7:15:29

something like High

7:15:31

get them integrated fully on High level

7:15:34

embed their website forms get them using

7:15:37

live chat get them posting show them

7:15:39

every single feature and get them using

7:15:41

it regularly follow up with them and say

7:15:43

hey how are you liking this how are you

7:15:45

liking that how's it all going for you

7:15:47

and once in they're in that flow you're

7:15:49

way more likely to convert them into a

7:15:51

paying customer you're already spending

7:15:53

so much time effort energy on getting

7:15:56

booked appointments for your agency not

7:15:59

optimizing those appointments and

7:16:00

getting them pre-qualified and

7:16:02

maximizing the show rate is insane in

7:16:04

fact it's probably some of the lowest

7:16:06

hanging fruit that you have in your

7:16:08

agency cuz even if you increased it by

7:16:11

10% you're doing 10 calls every single

7:16:13

month that's an extra sales call that

7:16:15

you basically generated out of thin air

7:16:18

and the cool thing is you only have to

7:16:20

set this up one time because what we're

7:16:23

doing is we're using automations and

7:16:25

also in those automations if you have

7:16:27

case studies if you have testimonials if

7:16:30

you have proof and it's not very hard to

7:16:32

get those you can also include it so it

7:16:35

gets your sales calls and it gets your

7:16:37

leads pre-sold before they ever speak to

7:16:40

you before they ever meet you on zoom

7:16:43

and then they're way more excited to

7:16:44

speak to you you're not just some random

7:16:46

internet guy but you're actually someone

7:16:49

that they can know like and Trust look

7:16:51

when I was first getting started on

7:16:53

running ads to my agency we were running

7:16:56

Facebook ads and we were spending

7:16:58

anywhere from $60 to about

7:17:01

$120 per booked appointment and I know

7:17:04

that might seem like it's pretty

7:17:05

expensive to you but it's actually quite

7:17:07

cheap because I was closing at about 20

7:17:09

to 30% of those book deployments so if

7:17:12

we had let's say roughly $1,000 budget I

7:17:16

will still making two to three sales and

7:17:18

our minimum price is

7:17:21

1,500 per month and what that means is

7:17:24

that I could spend $1,000 per month on

7:17:26

ads and then get back $3,000 per month

7:17:30

on the very very first month now we had

7:17:32

a 3mon minimum so then obviously people

7:17:34

would stay on for you know 3 plus months

7:17:36

and keep paying but one of the issues

7:17:38

that I had in the beginning was my show

7:17:40

up rates now in my Niche and in my

7:17:43

industry of construction look sometimes

7:17:45

these guys are on a roof sometimes they

7:17:47

have a hammer in their hand and they're

7:17:49

on the floor of a bathroom right nailing

7:17:51

something in sometimes they're in a

7:17:53

truck and they're driving sometimes

7:17:55

they're just doing 10 million different

7:17:57

things these guys are kind of all over

7:17:59

the place getting them to show up and

7:18:01

sit down and give me their undivided

7:18:04

attention on Zoom so I can actually

7:18:06

pitch them was a bit of a challenge and

7:18:07

by doing some of the stuff that I'm

7:18:09

going to share with you in this video I

7:18:10

was able to increase our show rate and

7:18:12

also increase our conversions so we were

7:18:15

able to make more money and more sales

7:18:18

from the same amount of AD spent now

7:18:20

again even if you're not running ads to

7:18:21

your agency this could be true on your

7:18:23

email Outreach or your social media

7:18:25

outreach whatever is that you're doing

7:18:26

to get clients this will increase the

7:18:28

amount of meetings that you get from

7:18:30

your existing efforts sometimes clients

7:18:33

aren't even trying to ignore you they

7:18:34

genuinely have something that came up in

7:18:37

their business right these are business

7:18:38

owners and they are extremely busy they

7:18:41

have 10 million different things they

7:18:43

have a bunch of Staff they have

7:18:44

salespeople they have a front desk

7:18:46

person they have to manage so much stuff

7:18:48

that's going on so by having automations

7:18:51

in place emails SMS or maybe it's even

7:18:54

having a virtual assistant call them the

7:18:56

day of and just say hey Bob it's so and

7:18:59

so just want to confirm firm our

7:19:01

employment for later today just wanted

7:19:02

to make sure you're available wanted to

7:19:04

make sure that you have the zoom link

7:19:06

and everything is all set and doing

7:19:08

something so simple will pre-qualify

7:19:11

them so well the way I see it is if you

7:19:13

are not getting a very good show upate

7:19:15

on your meetings then you can have one

7:19:17

of two problems or maybe you have both

7:19:19

the first problem is that you are not

7:19:21

selling the demo call correctly the

7:19:23

client is viewing you as another

7:19:25

salesperson as someone that's reaching

7:19:27

out to them that's going to show them

7:19:29

some crazy presentation give them a

7:19:30

price and try to hard close them the way

7:19:32

you want to sell the demo call from my

7:19:34

experience of doing hundreds and

7:19:36

hundreds and hundreds of sales calls is

7:19:39

you want to sell it as almost like a

7:19:41

consultation call you want to sell it as

7:19:43

being extremely valuable for them as the

7:19:46

business owner and they genuinely should

7:19:48

walk away knowing something that they

7:19:51

didn't know before meaning you pull up

7:19:54

their Google reviews you pull up their

7:19:55

competitors's Google reviews and you

7:19:57

just simply show them the contrast right

7:19:59

it's called Gap selling so you widen in

7:20:01

the Gap they have seven reviews their

7:20:02

competitors have 77 reviews you show

7:20:05

them where they're lacking maybe you

7:20:07

pull up their website and you show them

7:20:08

their website form is completely broken

7:20:10

maybe you shown the phone number is

7:20:12

outdated maybe you show them that it

7:20:13

doesn't look good on mobile right you

7:20:16

you pull it up on your cell phone and it

7:20:17

doesn't look good all of this is very

7:20:20

valuable for the business owner right

7:20:22

regardless of you this is good

7:20:24

information for them to know plus it

7:20:26

will also help you close more sales

7:20:28

because they're selling themselves they

7:20:30

know they have to get this fixed and

7:20:32

they're probably going to be a little

7:20:33

bit upset that someone from their team

7:20:35

or their current agency didn't notice

7:20:37

this before look if you want all of our

7:20:39

workflows all of our appointment meeting

7:20:41

reminders pre-built done for you so you

7:20:43

can just copy and paste into your

7:20:45

account then you can check out the free

7:20:46

course down below I also show exactly

7:20:49

how we run paid ads for the agency to

7:20:51

get appointments and exactly what we do

7:20:54

and say to make sales it's completely

7:20:57

free you can check that out down below

7:20:59

if you don't have go level yet we also

7:21:01

have a 30-day trial link so you can sign

7:21:04

up and get instant access to everything

7:21:06

I just mentioned and the second issue is

7:21:08

that you are simply not sending them

7:21:11

enough reminders they're too busy they

7:21:13

forgot and they simply just needed a

7:21:16

reminder so here's exactly how I like to

7:21:18

fix these issues as soon as we book a

7:21:21

client on a demo call I automatically

7:21:24

send them me text and I say hey Bob Hey

7:21:26

Joe just got you confirmed for X time

7:21:28

please add it to your calendar let me

7:21:30

know by responding with a quick yes that

7:21:32

this time works for you then once they

7:21:35

respond yes I want them to send me a

7:21:37

text message that says yes once they

7:21:40

respond yes I say okay great thank you

7:21:42

and what this does is it double verifies

7:21:44

that they have your phone number one

7:21:46

right they got your text message and two

7:21:48

it verifies that they know and they

7:21:50

understand that you have that meeting

7:21:52

the next notification that I like to set

7:21:54

now depending on how far away it's

7:21:56

booked you can do a notification 2 days

7:21:58

before and then one for 20 24 hours

7:22:01

before I say hey John super excited for

7:22:04

a call in a day I'm putting everything

7:22:06

together I have some crazy stuff that

7:22:08

I'd love to share with you on this call

7:22:09

that I found about your competitors

7:22:12

right this is super powerful again we

7:22:14

are selling the call then what I like to

7:22:16

do is notify them the same day so first

7:22:19

thing in the morning I want the client

7:22:21

to wake up and to start going to work

7:22:23

and see my text hey John super excited

7:22:25

for our meeting today at 400 p.m. and

7:22:27

I'm very excited to show you what I

7:22:29

found you want to give them something to

7:22:31

look forward to you want to show them

7:22:33

that you actually put in some effort and

7:22:35

this isn't just some cookie cutter sales

7:22:38

presentation that you're showing to

7:22:39

everyone in town you want to make it hyp

7:22:42

specific to them then you also want to

7:22:44

text them 4 hours before and then I like

7:22:46

to text them 10 minutes before and I'll

7:22:49

say hey John looking forward to our

7:22:50

meeting in 10 minutes on the loading up

7:22:52

Zoom right now do you have the zoom link

7:22:54

and by the way you also want to email

7:22:56

them to zoom link a second time now if

7:22:58

this seems like it's a lot of work it's

7:22:59

truly not you just have to set up the

7:23:02

automations within GOI level and it can

7:23:04

automate all of this for you and then

7:23:06

also in the meantime when it comes to

7:23:08

emails you can keep sending them proof

7:23:10

case studies testimonials I love videos

7:23:12

send them video links show them how

7:23:14

you've gotten results and what other

7:23:16

clients have said about you having

7:23:18

testimonials and case studies and

7:23:20

reviews everyone knows that's important

7:23:21

but most people just put them on their

7:23:23

website and leave it there no you want

7:23:24

to follow up with that call with all of

7:23:28

that proof think about it would you have

7:23:29

an easier or a harder time closing sales

7:23:32

if a client watched a bunch of your case

7:23:34

studies watched your testimonials right

7:23:36

looked at your reviews well it would be

7:23:38

much easier and I actually noticed that

7:23:40

on all of my sales calls that if someone

7:23:43

said that they watched my case study and

7:23:45

I even asked them hey did you see this

7:23:47

case study did you see that case study

7:23:49

what did you think about it and what

7:23:51

I've noticed is the people that actually

7:23:53

sat down to watch a case study maybe

7:23:55

it's on their phone maybe they watch 10

7:23:57

seconds of it maybe 30 seconds of it the

7:23:59

fact they clicked on it and saw me

7:24:01

talking to someone else and that client

7:24:03

was sharing their screen or maybe they

7:24:05

were just telling me about the sales

7:24:06

that they made this showed me this lead

7:24:09

was much higher quality they were much

7:24:12

more likely to close and they always did

7:24:15

and this had me really excited and I

7:24:17

knew this was going to be a high quality

7:24:19

sales call and the cool thing is is you

7:24:21

can also do this to clients even if you

7:24:24

don't close them right you could have

7:24:26

follow-up campaigns that send them case

7:24:28

studies new case studies old test

7:24:30

testimonials whatever it is that you

7:24:32

have you can drip sequence it out into

7:24:34

the future it's that way you're always

7:24:36

top of mind because maybe it is true

7:24:38

they have other things going on in that

7:24:40

moment and they're just not ready to

7:24:41

move forward it doesn't mean that

7:24:42

they're not interested so you want to

7:24:43

keep following up via email so look I

7:24:46

know a lot of people struggle with

7:24:47

getting clients so by the end of this

7:24:49

video I'm going to give you two proven

7:24:52

Frameworks that you can use to get more

7:24:55

clients and make more money I'm talking

7:24:57

we are going to cover exactly how to

7:25:00

write the perfect message that you can

7:25:03

send to clients so they say yes and they

7:25:06

actually book meetings with you and the

7:25:08

thing is it doesn't just work for me

7:25:10

I've now trained over a thousand people

7:25:12

inside of my community to book more

7:25:14

meetings make more money and actually

7:25:16

grow their online business my clients

7:25:18

send me crazy pitches that they get on a

7:25:21

day-to-day basis and I'm even going to

7:25:23

show you some as an example and honestly

7:25:25

sometimes the pitches have a good offer

7:25:27

but it's structured in such a bad way

7:25:29

that the client just laughs about it and

7:25:31

don't get me wrong I think reaching out

7:25:33

to people and doing cold Outreach to

7:25:36

people that don't know you is an amazing

7:25:38

thing that's exactly what I did to make

7:25:40

a full-time income before I ever ran

7:25:42

paid ads and really grew my company I

7:25:45

think everyone should go through that

7:25:46

phase make anywhere from $5 to $7,000

7:25:49

per month in profit and then they can

7:25:52

run paid ads to get people interested in

7:25:54

their business get inbound leads of

7:25:57

people that want what they have to sell

7:25:59

this way you have something that's

7:26:00

working and then you can scale to 10 15

7:26:03

$20,000 per month in profit smoothly

7:26:07

because it's like pouring gasoline on

7:26:09

the fire that you already started and

7:26:12

all you need is just more appointments I

7:26:13

believe in this so much that I actually

7:26:16

hired one of my best students that grew

7:26:18

from 0 to $122,000 per month in 6 months

7:26:22

and I hired him to teach people exactly

7:26:25

how he did it and his tactics and it's

7:26:27

all from organic alone whatever channels

7:26:29

you send messages is on Instagram

7:26:32

Facebook LinkedIn SMS voicemail drops

7:26:35

email campaigns even inperson networking

7:26:39

you're going to need these Frameworks

7:26:41

the first framework is to give value so

7:26:44

what does that actually mean within half

7:26:45

a second of looking at any message that

7:26:48

you send your client is thinking what's

7:26:50

in it for me how is this different than

7:26:53

what I've already seen you need to have

7:26:54

something interesting to say that maybe

7:26:56

they haven't seen or heard before and

7:26:58

it's okay to be short and even

7:27:01

unconventional sometimes part of my

7:27:03

follow-up DMS or emails used to be crazy

7:27:06

I would say things like you're making me

7:27:08

feel like a crazy ex reaching back out

7:27:11

to you like this anyways let me know if

7:27:13

we should break up and this got

7:27:14

responses cuz people laughed and they

7:27:16

said LOL I'm not interested but thanks

7:27:19

for sending me that message so here's a

7:27:20

couple good offers you can offer five

7:27:23

appointments in 5 days completely for

7:27:25

free without ad spend and this is very

7:27:28

easy to do because all you have to do is

7:27:30

import a list of past customers or past

7:27:33

leads that they never closed into go

7:27:36

high level everything's already

7:27:38

pre-built you can hit run and it's going

7:27:40

to send them text messages and emails

7:27:43

and reactivate them meaning it's going

7:27:45

to send them these messages and get them

7:27:48

booked on a calendar with your client we

7:27:50

can offer this for free and show them

7:27:52

some results and a lot of times even if

7:27:54

they don't book that many appointments

7:27:56

just seeing some action and some

7:27:58

messages inside of your dashboard is

7:28:01

enough to get them to want to sign up

7:28:03

and talk to you another angle you could

7:28:05

take is by saying that something is

7:28:07

broken on their website now a lot of

7:28:09

times they genuinely have something

7:28:11

broken and I would just use this in my

7:28:14

Outreach message and then once they

7:28:15

respond what is it and then I called

7:28:17

them to actually tell them I would find

7:28:19

that on the spot literally while I'm

7:28:21

dialing I pull up their website and I

7:28:24

would see that maybe the phone number is

7:28:25

not properly placed on top of the

7:28:27

website or maybe their email is just too

7:28:30

hard to find or maybe they don't have a

7:28:32

contact form or maybe they just don't

7:28:33

have a Facebook pixel or a Google pixel

7:28:36

installed and I would bring that up as

7:28:38

hey this is broken because you're not

7:28:40

retargeting your people your website

7:28:42

visitors on social media or your website

7:28:45

visitors aren't able to find your phone

7:28:47

number you have to scroll all the way

7:28:49

down to the bottom to even find out how

7:28:50

to contact you how bad is that the next

7:28:52

angle you can say is something along the

7:28:55

lines of your Google reviews aren't

7:28:56

showing properly so if you use a tool

7:28:59

like outs scraper you can get a list of

7:29:01

businesses and categorize it by people

7:29:03

that have high reviews low reviews by

7:29:05

people that have a Google pixel

7:29:07

installed a Facebook pixel installed and

7:29:09

you can even pull that data so you could

7:29:10

even say hi business name I saw that you

7:29:13

have X amount of reviews by the way I

7:29:16

clicked on this link and found some bad

7:29:18

ones as well and you could even insert a

7:29:20

link to their Google my business now

7:29:21

it's a bit intriguing and maybe you only

7:29:24

send that message to people that don't

7:29:25

have that many reviews and you just

7:29:27

bring it to their attention another one

7:29:29

that you can say is hey business owner

7:29:31

are you open question mark this is a

7:29:33

good angle to take and then you can say

7:29:36

something like it showed closed for some

7:29:39

reason and then you can go into your

7:29:40

message and all this does is it sits at

7:29:42

the top of the Inbox and it intrigues

7:29:44

them to click on it once they click on

7:29:46

it you can say hey are you open and then

7:29:48

you can go into the other angle I was

7:29:50

just wondering because I saw x amount of

7:29:52

reviews when I clicked this link or I

7:29:54

saw this address or whatever you might

7:29:56

want to say it at the very least gets a

7:29:58

higher open rate on those messages or on

7:30:01

those emails so this right here is an

7:30:03

example of a bad message that was sent

7:30:06

I'm going to read it to you hello I

7:30:07

notice you're running Facebook ads

7:30:10

however you aren't using Facebook ads to

7:30:12

its full potential I believe with some

7:30:14

improvements your ads will perform

7:30:16

better you need a few things for that

7:30:18

proven Facebook ad strategy proven

7:30:20

funnel compelling offer tracking

7:30:22

analyzing can I offer you a free

7:30:24

consultation reply yes if interested PS

7:30:26

no strings attached let me ask you

7:30:27

something how many messages do you think

7:30:30

a business owner gets a day like this

7:30:32

even you sitting here what do you think

7:30:34

about this message would you respond to

7:30:36

this what is the value what have they

7:30:38

shown by looking at this how is this

7:30:40

going to help me hey your Facebook ads

7:30:42

are not doing that well I made some

7:30:43

improvements let me know if you're

7:30:45

interested in those improvements right

7:30:47

he didn't say what are the improvements

7:30:49

what could be better there's no reason

7:30:50

that a business owner would respond to

7:30:52

something like this and most importantly

7:30:54

this is a copy and paste message it's

7:30:57

very clear these get the worst responses

7:31:00

so now let me contrast it with a

7:31:02

different message and you tell me which

7:31:03

one you think is better hey name love

7:31:06

the Facebook ads but I found something

7:31:08

broken should I share a screenshot here

7:31:10

I mean look at that night and day

7:31:12

difference now they are intrigued it's

7:31:15

different it's Unique it feels custom

7:31:17

even though you can send this in bulk

7:31:19

and yes I understand we're not fully

7:31:21

selling Facebook ads in this one however

7:31:24

the goal is just to get them to reply

7:31:26

cuz once they reply once they're way

7:31:28

more likely to reply a second time time

7:31:30

and you are infusing value and if you're

7:31:32

wondering what do you actually send them

7:31:34

once they respond you can actually go to

7:31:36

the ads manager of their business send

7:31:38

them a screenshot and make one

7:31:40

correction right make a a button

7:31:42

correction and say oh well from testing

7:31:44

we noticed that this button actually did

7:31:45

better or I noticed you don't include

7:31:47

reviews in your ad copy or you could

7:31:49

take a screenshot of their website not

7:31:50

having the Facebook pixel and say you're

7:31:53

not even tracking properly because you

7:31:54

don't have the pixel installed there's

7:31:56

endless things that you can say which

7:31:58

leads into the second framework which is

7:32:00

to customize you want to make the

7:32:02

business owner feel as if you personally

7:32:05

sat down looked at their whole business

7:32:07

all their social media and now you're

7:32:08

sending them a message that is specific

7:32:10

to them so let's go over another message

7:32:12

hey name are you still open question

7:32:14

mark it said closed for some reason and

7:32:17

even shows this address I'm also seeing

7:32:19

some crazy reviews here then you're

7:32:21

going to input the reviews link and then

7:32:24

in parenthesis right let me know if I

7:32:26

should send a screenshot of your five

7:32:28

reviews again you can pull this from the

7:32:31

data and outs scraper it's going to tell

7:32:32

you how many reviews they have and you

7:32:34

could just insert it there anyways let

7:32:36

me know if you need someone to fix it

7:32:38

happy to do it for free and even send

7:32:40

you five appointments in 5 days without

7:32:43

any AD spend just to show you I'm

7:32:45

serious so as you can see this is way

7:32:48

better and it gives the illusion that

7:32:50

it's fully customized but we can still

7:32:52

send it in bulk and not only that but

7:32:55

you can generate a huge list of

7:32:56

businesses and categorize it by people

7:32:59

that have low reviews or by people that

7:33:01

don't have the pixel installed and just

7:33:03

send it to them and if you don't even

7:33:05

want to offer the five appointments in 5

7:33:07

days you can just pit your Facebook ad

7:33:09

Services pit your paper performance

7:33:12

model whether it's payer lead payer

7:33:14

booked appointment or even if you just

7:33:15

have a retainer say you'll analyze their

7:33:18

existing ads for free and then book in

7:33:20

that meeting so look I know you might

7:33:22

feel stuck you're looking for the newest

7:33:24

and best ways to get clients you're

7:33:27

setting big goals for yourself

7:33:30

but maybe you just don't know how to

7:33:32

accomplish them or maybe where to even

7:33:34

start now if that's you I need you to

7:33:36

listen very closely to the rest of this

7:33:39

video because I'm going to show you how

7:33:41

I've seen countless others achieve this

7:33:44

goal this right here is Jose who got his

7:33:47

very first client in his first day

7:33:50

inside of our private Community he said

7:33:52

he started the program yesterday and he

7:33:53

already signed a client using just one

7:33:55

of our Outreach strategies and our

7:33:57

Google Maps strategy this is Sydney who

7:34:00

closed a $7,000 deal and it's her second

7:34:04

client shortly after she signed up and

7:34:07

this is Jordy who started his free trial

7:34:09

to go high level and already signed his

7:34:11

first client using some of the

7:34:13

strategies that we're going to be

7:34:14

showing you here today so I know these

7:34:16

strategies don't just work for me but

7:34:18

they work for brand new beginners that

7:34:19

don't have any experience or they're

7:34:21

just looking to make their first dollar

7:34:23

online and it wasn't that long ago that

7:34:25

I had no experience in marketing I had

7:34:27

no case studies I had no results that I

7:34:30

can show to get clients and the crazy

7:34:32

thing is I've seen others get started

7:34:35

roughly around the same time as me

7:34:37

except I watch them get dis encouraged

7:34:39

and give up and have to go back to a job

7:34:42

that they didn't like sitting in traffic

7:34:45

clocking in day in and day out jumping

7:34:47

from side hustle to side hustle without

7:34:49

ever making any real life-changing money

7:34:53

from their business so I've seen both

7:34:55

ends of the coin now real quick let me

7:34:57

tell you why you probably have haven't

7:34:59

signed your first client you might be

7:35:02

waiting for the perfect time to get

7:35:04

started you're waiting till you have

7:35:06

that perfect website maybe you're

7:35:08

waiting till you have that perfect Niche

7:35:10

or that perfect offer or anything

7:35:13

external and you just haven't actually

7:35:15

put in the time effort and energy you

7:35:18

haven't actually tried your best or

7:35:20

maybe you have tried something sent some

7:35:22

messages some emails as soon as you got

7:35:24

your first rejection you stop trusting

7:35:27

in yourself here's a few things that I

7:35:28

noticed about our successful members in

7:35:31

our community and what they have in

7:35:33

common the first thing is they follow

7:35:35

the ready fire aim philosophy they take

7:35:39

action quickly and then they ask

7:35:41

questions as they go what this

7:35:43

philosophy States is that you'll never

7:35:45

be 100% in a position where you feel

7:35:48

comfortable all you have to do is get

7:35:51

ready fire meaning send the DMS send the

7:35:54

messages and I'm going to share with you

7:35:56

messages and Outreach scripts in this

7:35:58

video that you can use and how to phrase

7:36:00

them to actually get more clients fire

7:36:02

meaning send them and then you readjust

7:36:04

right aim at the end because most people

7:36:07

they just spend all their time aiming oh

7:36:09

what's the perfect Niche perfect offer

7:36:11

perfect this perfect that none of it's

7:36:13

perfect just take action you need to

7:36:15

follow these four steps Step One is

7:36:17

craft your perfect offer I'm going to

7:36:19

give you some that work step two is to

7:36:21

find qualified business owners to

7:36:25

actually reach out to step three is to

7:36:27

send them a proven client getting

7:36:29

message and then step four is to analyze

7:36:32

readjust and try again we're going to

7:36:35

break down each of these steps with live

7:36:37

examples inside this video so we can

7:36:40

shorten your learning curve you want to

7:36:42

think of yourself as a scientist you do

7:36:44

an experiment you get back the results

7:36:47

you adjust and then you try again so

7:36:49

before we reach out to anyone we have to

7:36:52

have something that they actually want

7:36:54

something that's a no-brainer offer and

7:36:57

something that they're going to say yes

7:36:58

to all you need to do do is get your

7:37:00

foot in the door so here are a few good

7:37:03

offers that you can use in your

7:37:05

messaging the first one is the easiest

7:37:07

one it's a free 14-day trial now the

7:37:10

good thing about this is for the

7:37:12

business owner this is risk-free the bad

7:37:15

thing about this offer is it doesn't

7:37:16

always attract the best clients in fact

7:37:19

some of your ideal clients are repelled

7:37:22

by this offer because they don't want

7:37:24

free they value their time and they want

7:37:26

something that's high value versus

7:37:28

something that's free free and having it

7:37:30

risk not working and wasting their time

7:37:32

they want quality so by offering

7:37:34

something for free it diminishes your

7:37:37

value and they are less likely to

7:37:39

respond to you the second option is

7:37:41

slightly better which is pay per

7:37:43

performance this could be pay per booked

7:37:45

appointment pay per lead and the prices

7:37:47

on this veryy drastically depending from

7:37:50

Niche to Niche in our industry of

7:37:52

working with remodeling companies things

7:37:54

like kitchen remodeling bathroom

7:37:56

remodeling we charge

7:37:57

$150 per book ooked appointment so as an

7:38:00

example if they spend ,000 on Facebook

7:38:04

right they give us that as ad spend and

7:38:07

we generate them 10 appointments that

7:38:09

means our service fee for that month

7:38:11

would be

7:38:13

$1,500 now the way we do it is per

7:38:15

showed appointment meaning if someone

7:38:17

books an appointment but they don't show

7:38:19

up we don't Bill them for that because

7:38:21

that's not fair and you want to have

7:38:22

good relationships with your clients if

7:38:24

you're in a more high volume Niche maybe

7:38:28

you work with chiropractor or massage

7:38:30

therapists then you'll need to charge

7:38:32

less per appointment but you're going to

7:38:34

get way more than 10 appointments per

7:38:36

month in fact in some of these

7:38:37

industries you can get that many in a

7:38:39

few days the next one is pay a

7:38:41

percentage of the sale meaning if they

7:38:44

make x amount of dollars you are going

7:38:46

to collect x% of that sale this one is a

7:38:49

bit harder to track but you can

7:38:51

certainly do it within go high level if

7:38:53

you set up the right funnels and the

7:38:55

right automations you can know exactly

7:38:57

which one came in from you and then

7:38:59

you'll have to rely on them to do the

7:39:00

math and be honest with you and tell you

7:39:02

which ones they closed this one's not my

7:39:04

favorite but it could be a good entry

7:39:06

point to get your foot in the door to

7:39:08

get your first couple clients and to

7:39:09

even start getting case studies and

7:39:11

testimonials and then move away from

7:39:13

this model my favorite model still to

7:39:15

this day is just a flat monthly service

7:39:17

fee we charge $22,000 per month as a

7:39:20

service fee and then if someone wants to

7:39:23

cancel then we go in and we bring in

7:39:26

this payer appointment deal because we

7:39:29

already have everything built right all

7:39:30

the ads all the automations everything

7:39:32

now the goal of all of these as you get

7:39:35

started is just to start getting case

7:39:36

studies you could build a business

7:39:38

around this but my goal for you is to

7:39:41

just start signing clients get used to

7:39:43

onboarding them get used to actually

7:39:45

making money even if it's not the amount

7:39:47

you want maybe you're not getting paid a

7:39:49

th000 or 2,000 per client even if you're

7:39:52

making a couple hundred bucks per month

7:39:54

from your first couple clients that's

7:39:56

still a huge win so here's an example of

7:39:59

a great risk-free message that you can

7:40:01

send hey business owner name are you

7:40:04

still open just wondering if you can

7:40:06

handle an extra five appointments in the

7:40:09

next 5 days happy to send you these for

7:40:11

free to show you I mean business no ad

7:40:15

spend or anything required from you let

7:40:18

me know now the way you're going to

7:40:19

deliver this service is by having this

7:40:21

client send you a past lead list or a

7:40:24

past customer list that you can go

7:40:26

inside go high level and do what's

7:40:28

called a list react activation campaign

7:40:30

meaning you take an offer and you just

7:40:32

text message and email their past

7:40:34

customers with that new offer and from

7:40:37

that you're going to get a bunch of

7:40:39

booked appointments on their calendar

7:40:41

now eventually you're going to run out

7:40:42

of people that you can actually contact

7:40:44

a lot of times their past list is just

7:40:47

not that big which is good news because

7:40:50

now you've gotten them some results they

7:40:52

see some conversations inside of your go

7:40:54

high level Tab and they're hungry for

7:40:56

more which is when you can go in and

7:40:58

upset Facebook ads Google ads any kind

7:41:01

of marketing service again this is just

7:41:03

to get your foot in the door and you can

7:41:05

even collect case studies and

7:41:06

testimonials from this offer the next

7:41:08

step is you have to know where to find

7:41:11

business owners I've seen a lot of

7:41:13

scraping tools some are good some are

7:41:15

absolutely terrible now what I used to

7:41:17

do is just open up a phone book back

7:41:19

when I was sleeping in my mom's basement

7:41:21

on a mattress and I would just call

7:41:23

people that had a full page ad because I

7:41:26

knew if they have some money to dedicate

7:41:28

towards marketing or advertising all I

7:41:31

had to do is take their attention or

7:41:32

take their dollars and redirect it in a

7:41:35

New Direction a new more modern

7:41:37

Direction which was online ads now I

7:41:39

think this is a waste of your time now

7:41:42

but the idea stands true I learned that

7:41:45

if you can take someone that already

7:41:46

spends money on advertising and just

7:41:48

show them a new vehicle that is

7:41:51

genuinely better than their other one

7:41:54

they are way more likely to sign up and

7:41:56

they are an easier client to close

7:41:59

versus trying to convert someone that is

7:42:01

never advertised and doesn't believe in

7:42:04

advertising and they also make for way

7:42:06

worse long-term clients sometimes

7:42:08

they've just had bad experience with

7:42:10

past marketing agencies or I've even had

7:42:13

people that are so old school they just

7:42:15

don't think that it works so here's how

7:42:17

you can do this if you are offering

7:42:19

Facebook ads you can find people that

7:42:22

are running Google ads and sell them the

7:42:24

new opportunity of being on Facebook and

7:42:27

if they've tried Facebook or they have

7:42:28

that objection you can tell them that

7:42:30

each Advertiser is completely different

7:42:33

right just because you tried having a

7:42:35

billboard on the road one time and it

7:42:37

didn't work doesn't mean that it

7:42:39

wouldn't work again it's all about the

7:42:41

creative the design and you can sell

7:42:43

them on how different you are or if

7:42:45

you're selling Google ads then find

7:42:48

people who are running Facebook ads and

7:42:50

sell them the idea of Google ads and

7:42:52

tell them why you think Google is better

7:42:54

and if they're running both or they have

7:42:56

more objections of letting you take over

7:42:58

you can tell them that you'll just run

7:43:00

it for free and compete against their

7:43:02

existing ads and we've done this before

7:43:04

and outperformed a marketing agency and

7:43:07

then they handed us the entire budget

7:43:09

and they canceled with the other guys

7:43:11

and then moved forward with us either

7:43:12

way you want to make it a no-brainer for

7:43:15

the business owner I like the tool

7:43:16

outcraze

7:43:29

the list by people that have Google

7:43:32

pixel installed and then look at the

7:43:34

ones that don't have the Facebook pixel

7:43:36

installed meaning there's a high chance

7:43:38

they're running Google ads but not

7:43:39

Facebook ads so now you can reach out to

7:43:41

them and sell them that new opportunity

7:43:44

so now that you have that list thirdly

7:43:45

you want to send them a proven client

7:43:48

getting message so what does that look

7:43:49

like now when you're doing any kind of

7:43:51

Outreach you want to follow the rule of

7:43:54

100 you send 100 messages per day for

7:43:57

100 days but that's if if you want

7:43:59

long-term success now if you want

7:44:02

clients ASAP the best way to do this the

7:44:05

cheapest way the quickest way is also

7:44:08

the most difficult everyone knows that

7:44:11

it exists and yet very few people

7:44:14

actually do it can you guess what it is

7:44:15

it's cold calling you can get instant

7:44:17

feedback on what Outreach message is

7:44:20

better than the other you can hear all

7:44:22

the objections in real time and it'll

7:44:25

improve your sales skills like crazy the

7:44:27

problem is that it's difficult it's

7:44:29

demotivating and you'll probably face a

7:44:31

lot of rejection so here's a few others

7:44:33

the first one is instantly you can send

7:44:36

emails in bulk I'm talking send 50

7:44:38

emails per day to these qualified

7:44:41

prospects you can also do voicemail

7:44:43

drops again you want to send 50 per day

7:44:45

you record a voicemail roughly pitching

7:44:49

your services and then you just drop it

7:44:51

in the inbox of these clients for this

7:44:54

to work in the most effective way you

7:44:56

want to find clients that have their

7:44:58

mobile numbers and you can do that by

7:45:01

importing it into clearout phone.i or

7:45:04

inside of outs scraper you can use the

7:45:06

email phone verifier or if you're doing

7:45:08

direct messages on LinkedIn Facebook

7:45:12

Instagram you want to make sure to send

7:45:15

at least 50 per day thing is I can't

7:45:18

give you the one channel that works

7:45:20

really well because every single Niche

7:45:22

is different as you can imagine if you

7:45:24

want to reach a doctor and if you want

7:45:27

to reach a plumber that's going to be be

7:45:29

completely different doctors and

7:45:31

dentists might be better on LinkedIn

7:45:33

versus if you wanted to reach out to a

7:45:35

plumber or a roofer or a landscaper the

7:45:39

best time and method of reaching out to

7:45:41

them is going to be at 8:00 a.m. via

7:45:44

just cold call just calling them right

7:45:46

away because they're not sitting inside

7:45:48

their email inbox and checking it

7:45:49

religiously and by calling them first

7:45:51

thing in the morning you can catch them

7:45:53

before they start their day and start

7:45:55

going out to people's homes do this for

7:45:57

a few days and then analyze your results

7:45:59

who said yes who booked an appointment

7:46:01

how many people even responded if you're

7:46:04

happy with the results then keep going

7:46:06

keep pushing keep moving forward if

7:46:08

you're unhappy with the results adjust

7:46:10

what you think went wrong try a new

7:46:12

channel try a new message get some

7:46:14

feedback and do another experiment we

7:46:17

made our client over half a million

7:46:19

dollar in only 4 months and I'm going to

7:46:21

break down exactly what we did to get

7:46:24

those results for this client I'm

7:46:25

talking everything from the funnel then

7:46:27

we're going to break down the ex exact

7:46:29

ads that generated those results I'm

7:46:31

even going to show you ad copy and I'm

7:46:32

even going to show you exact text

7:46:35

messages that we sent to those leads

7:46:37

after they came in to get this client

7:46:39

such crazy results but first before we

7:46:41

dive in let me actually show you what

7:46:43

the client said about us a couple days

7:46:45

ago when we did a client check-in call I

7:46:47

don't know exactly how long we've been

7:46:48

working together it's been like what

7:46:50

like four months perhaps yeah four

7:46:52

months so in four months roughly around

7:46:54

half a million yeah I I may be wrong it

7:46:56

could be a little slightly more but I

7:46:59

know for sure we're at half a million on

7:47:00

just what's coming in from your side I

7:47:02

want to build this side up 10 times more

7:47:04

these leads these are retail customers

7:47:07

you know we're collecting big deposits

7:47:09

you know phase payments they're

7:47:11

constantly pay they're they're like

7:47:12

constant draws coming into the account

7:47:14

faster so I was like oh this is this is

7:47:16

what I want to scale to you know 1.52

7:47:19

something we need to scale this that's

7:47:20

what I'm seeing I was like we need to

7:47:22

definitely jump all over it I mean if

7:47:24

you look at the pipeline we're at 151

7:47:26

and that ain't the number I can tell you

7:47:27

there's another one for 50 another one

7:47:29

for 40 we probably closer to half a

7:47:32

million um by my math that's pretty good

7:47:36

considering we haven't even like we're

7:47:38

not I don't think we're getting the best

7:47:40

out of it yet like we haven't done our

7:47:41

end 100% And it's like oh [ __ ] there's a

7:47:45

there's a system to be perfected here

7:47:47

you know I I can have a freaking

7:47:49

employee for this now the funny thing is

7:47:50

when I was closing this client he was

7:47:53

skeptical and he was a little scared to

7:47:56

get started in the beginning because

7:47:58

he's never ran Facebook ads before and

7:48:00

he's never used a software and a CRM

7:48:02

like this one to help him follow up so

7:48:04

he had some objections of oh well can we

7:48:07

jump in and how are they going to know

7:48:09

which phone number to respond to is it

7:48:11

going to look bad at they if we're

7:48:12

responding from a different phone number

7:48:14

and then he had other questions like how

7:48:16

do you know this is going to work and

7:48:17

people are even going to book

7:48:19

appointments on my calendar and so I say

7:48:22

that to show you that it's normal and I

7:48:25

knew we were going to get this client

7:48:27

good results of course there's always

7:48:29

that little bit of Doubt sometimes in

7:48:31

the back of your mind as far as Not Your

7:48:33

Service delivery but as far as if

7:48:35

they're going to actually close the

7:48:37

leads we can do everything on our end

7:48:40

bring in the leads get him booked

7:48:41

appointments right give him good leads

7:48:44

that he can actually go out service and

7:48:46

close but if his s sucks and he doesn't

7:48:48

have a front desk person and he's not

7:48:50

following up properly then it's not

7:48:51

going to work so you can take all these

7:48:54

systems and and by the way I'm going to

7:48:55

show you how to get the highest quality

7:48:57

leads you possibly can it's not just

7:48:58

just about running a landing page ads

7:49:00

which is what we do we have them fill

7:49:02

out an entire survey to really qualify

7:49:05

them before we even send it to the

7:49:07

client but if you do all this and your

7:49:08

client sucks and he's terrible at sales

7:49:10

it still might not work for you so it

7:49:12

doesn't work for every client but if the

7:49:14

client's good and if he can close and he

7:49:16

has experience maybe has salespeople

7:49:18

maybe has a good front desk person that

7:49:20

can follow up on leads on his behalf you

7:49:22

could absolutely crush it so sometimes

7:49:24

when you do sales calls is about

7:49:25

interviewing the clients and actually

7:49:27

making sure that they have the right

7:49:29

structure in place to handle everything

7:49:32

and it's funny because just before we

7:49:33

closed he wanted to speak to his wife or

7:49:36

his partner or something along those

7:49:37

lines and I actually ended up closing

7:49:39

him on that spot I overcame his

7:49:41

objections and he closed he signed and

7:49:43

then we started running ads a few weeks

7:49:45

after he had a couple other things that

7:49:47

he actually wanted me to fix like Google

7:49:49

reviews we did a database reactivation

7:49:51

as well but then we launched the

7:49:53

Facebook ads and he has been crushing it

7:49:56

since then so let's dive into the ads so

7:49:59

this is what some of the ads look like

7:50:02

here when we are inside the account I'm

7:50:03

going to go ahead and refresh so you can

7:50:05

see that these are live results that we

7:50:08

are running here and as you can see here

7:50:10

on the right hand side we are getting a

7:50:11

pretty good uh cost per result again it

7:50:14

says website lead because we are sending

7:50:16

these to a survey so if you send them

7:50:19

just to like the lead form lead quality

7:50:21

is going to be absolutely terrible I

7:50:24

always like to do landing page ads and

7:50:26

in the beginning you can start with just

7:50:27

a couple questions but then I like to

7:50:29

really qualify people and that's how we

7:50:31

get quality leads cuz at the end of the

7:50:33

day a lot of these people they don't

7:50:35

want 10 million leads they want really

7:50:37

quality leads and as you can see here

7:50:40

when we actually scroll down and look at

7:50:42

the ads the best ones that are

7:50:44

performing really well are going to be

7:50:46

the collage image ads now this isn't

7:50:49

always the case sometimes videos

7:50:51

outperform images by a lot so we have

7:50:54

some images that we use traditionally

7:50:57

for all clients well we can make them

7:50:58

fit any client ideally though when it

7:51:00

comes to video the client sends us a

7:51:02

video using our video script and then we

7:51:05

just run that so we have video scripts

7:51:07

that work really well for clients and so

7:51:10

I just give them that and I say hey make

7:51:11

a video that roughly follows the script

7:51:13

and we run that as an ad you know make

7:51:15

sure you're standing in the project in

7:51:17

the field maybe you're kind of like

7:51:18

showing something behind you that you

7:51:20

just built like a kitchen or a bathroom

7:51:22

and we' run that but the collage ads

7:51:24

work really well as you can see the cost

7:51:26

per lead is over that period it was

7:51:29

about $30 per lead so it definitely

7:51:31

works really well all right so now

7:51:32

you're probably wondering well what does

7:51:34

the actual ad copy and and what do the

7:51:36

images look like so let me just show you

7:51:38

that briefly here so this is roughly

7:51:40

what a collage looks like I can't show

7:51:42

you the live one cuz the client's logo

7:51:44

is on it but this is roughly what it

7:51:46

looks like right here we have a nice

7:51:48

collage we take their best projects and

7:51:51

we showcase that another one that works

7:51:53

really well is before and afters people

7:51:55

love watching that now for the ad copy

7:51:57

what I like to do is put in a revieww

7:52:01

inside the ad copy we test it we split

7:52:03

test everything so we test putting the

7:52:05

review copy at the very top and we also

7:52:08

test putting it below the ad copy as

7:52:10

well so for example a lot of people

7:52:12

think if something isn't working they

7:52:14

have to like redo the ad but most of our

7:52:16

ads are pretty much identical a because

7:52:19

I just know it works right after running

7:52:20

this for clients all over the US I just

7:52:22

know it works but B you don't have to do

7:52:25

that most people when they're scrolling

7:52:27

on Facebook don't actually click see

7:52:29

more right where you see that right here

7:52:31

so you don't have to redo the entire ad

7:52:33

copy just take this and we'll do a brand

7:52:36

new testimonial we'll keep the same ad

7:52:37

copy and by the way this is just like

7:52:39

sample ad copy uh we have run this and

7:52:41

this can work just two sentences but

7:52:44

most of the time it's a little bit

7:52:46

longer and gives more benefits but again

7:52:48

this has generated us a lot of leads so

7:52:50

we'll do different testimonials up top

7:52:53

or we'll take the actual ad copy put

7:52:55

that at the top and then put the reviews

7:52:57

below it and this kind of reads like a

7:53:00

landing page right on Facebook so it

7:53:02

gets them sold on the client and on the

7:53:04

service before they even click into the

7:53:06

ad now also if this is not working

7:53:09

instead of switching everything we test

7:53:12

a different headline so we might keep

7:53:14

the same body copy on the ad right here

7:53:18

but we'll add in a headline at the top

7:53:20

so we would add in a sentence above

7:53:22

where it says get the kitchen you have

7:53:24

always wanted with $1,000 off or a free

7:53:26

syn so we'll add in sentences above that

7:53:28

or we switch that offer and then the

7:53:30

rest of it is going to be the same cuz

7:53:32

that's really what catches people's

7:53:33

attention so when it comes to the

7:53:35

subject line we put in here October

7:53:37

Halloween special get $1,000 off your

7:53:39

dream kitchen that's the one that we Ed

7:53:42

at the time when I made this however we

7:53:45

tailor it to any holiday so right now we

7:53:47

just had Fourth of July this month and

7:53:49

so what we did was we did a Fourth of

7:53:51

July special and you do that to every

7:53:53

single holiday you always want to give a

7:53:55

reason as far as why you're having the

7:53:56

offer whether you're doing a database

7:53:58

reactivation or you're doing ads I like

7:54:00

to have a reason rather than just saying

7:54:02

hey get $1,000 off it it doesn't seem as

7:54:05

believable so that's kind of how we do

7:54:07

it now the true marketers in this

7:54:09

situation are going to be the ones that

7:54:11

win you can take a winning headline and

7:54:14

also winning add copy you could put it

7:54:16

into chat GPT and tell it to give you

7:54:18

four or five different variations and

7:54:20

test that but at the end of the day you

7:54:23

need to be the one that's the expert

7:54:25

that has ideas on what's going to work

7:54:27

better and what's going to work worse

7:54:30

and you get that a by experience but

7:54:32

also by reading books and actually

7:54:34

leveling up as a marketer you don't have

7:54:36

to be an expert media buyer but you do

7:54:38

have to understand sales psychology and

7:54:41

also some copyrighting if you're serious

7:54:44

about this business model and you

7:54:45

actually want to get your client's

7:54:46

results and your business results also

7:54:49

real quick if you want our client

7:54:50

getting scripts our client getting

7:54:52

strategies are Outreach DMS literally

7:54:54

everything A to Z then you can go ahead

7:54:56

and check out the free course in the

7:54:58

description if you want all of our

7:54:59

snapshots imported into your account I'm

7:55:01

providing all of that it's completely

7:55:03

free if you don't have a highle account

7:55:05

then you can sign up for a free 30-day

7:55:07

trial down below and I will give you

7:55:09

access to everything sales call

7:55:10

recordings additional services that you

7:55:12

can actually offer how to sell those

7:55:14

services and how to charge High ticket

7:55:16

everything is in there so let's dive

7:55:17

back into the video if you're interested

7:55:19

in actually getting better as a

7:55:20

copywriter check out this book here as

7:55:22

well as this book right here is called

7:55:24

scientific advertising I love this book

7:55:27

it completely changed my perspective on

7:55:29

how we write copy and also create ads

7:55:31

for clients so check this out okay so

7:55:33

back into the funnels and how we

7:55:35

actually generate the client the result

7:55:37

so we ran a landing page survey that is

7:55:40

very similar to this right here you can

7:55:42

see we have the headline we have the

7:55:44

client a logo and we actually had a

7:55:46

survey on here that asked a bunch of

7:55:48

questions it asked name email phone

7:55:51

number it has details about their

7:55:53

project and also it asked for their zip

7:55:56

code now in the beginning this is how we

7:55:57

run it later on we'll even add address

7:56:00

so we're asking for the person's address

7:56:02

in this funnel in the beginning we

7:56:04

started with only a couple questions

7:56:05

name email and phone number and the way

7:56:07

you structure it is you ask details

7:56:09

about the project and the reason we do a

7:56:11

survey is because it's easier to fill

7:56:13

out one question that they see a whole

7:56:15

form with five six seven plus questions

7:56:17

so if they just see a little box that

7:56:19

says hey tell us about your project they

7:56:21

type in one answer and then it says okay

7:56:23

great what kind of timeline do you have

7:56:25

on the project and then they fill that

7:56:26

out now they're way more likely to

7:56:28

finish the whole survey than if we had

7:56:30

seven questions right there in front of

7:56:32

them so that's why we use surveys and as

7:56:34

you scroll down we actually just put

7:56:35

proof on the client so if they don't

7:56:37

have video testimonials which most don't

7:56:39

we just put in screenshots of reviews

7:56:42

both from Facebook from Google my

7:56:43

business all that stuff in here and then

7:56:45

we have some other stuff down below that

7:56:47

this is the page they see after they

7:56:48

fill that out and this is Dynamics so it

7:56:50

actually says their name right here

7:56:52

almost done is his name so almost done

7:56:55

Bob look out for a text in a few minutes

7:56:57

from us we sent it to blank and we

7:56:59

actually put in their phone number that

7:57:01

they put in on that initial landing page

7:57:03

right here so that way they check their

7:57:05

phone number and that's what we do and

7:57:07

then we get them to book and then we

7:57:08

show them more more and more proof and

7:57:11

then on the thank you page we typically

7:57:13

have the client ideally we have the

7:57:14

client film like a thank you video hey

7:57:17

thanks so much uh for submitting your

7:57:19

information and so forth that way when

7:57:21

the client calls them the voice sounds

7:57:23

familiar and it makes it a little bit

7:57:25

easier for them to close the client and

7:57:27

the cool thing is when you actually look

7:57:29

at this we are getting so the estimate

7:57:31

scheduled as you can see here this is

7:57:33

like an inhome appointment but the

7:57:35

client isn't tracking that like he

7:57:36

mentioned in our uh meeting that's

7:57:38

something he needs to improve on but the

7:57:40

intro call is what we are booking for

7:57:42

him so this no answer this isn't uh

7:57:44

tracking properly but the intro call is

7:57:47

56% meaning 56% of people that fill this

7:57:52

out also book an initial consultation

7:57:55

this is amazing okay this is going

7:57:57

really really well because they are

7:57:59

essentially saying yes call me at this

7:58:02

time and this works way better this is

7:58:03

something no one really is doing in my

7:58:06

industry they are just simply delivering

7:58:08

leads for clients and then saying yeah

7:58:09

call them when you have a chance but the

7:58:11

biggest thing that we found is that

7:58:13

clients when you do that and you just

7:58:14

deliver leads for them they just forget

7:58:17

to respond or they call them or they

7:58:18

text them one time and then that's it

7:58:21

when we did the client meeting with the

7:58:23

client we identified there was one huge

7:58:26

project that they closed that was worth

7:58:29

over

7:58:30

$100,000 and this project this lead

7:58:33

responded to them to our automated text

7:58:36

messages 3 days after the campaign was

7:58:39

running meaning if the client texted

7:58:41

them and called them one time and they

7:58:42

didn't answer and then they called them

7:58:44

a second time and they didn't answer and

7:58:45

the client gave up they would have never

7:58:47

landed this huge project but because we

7:58:50

had the automations going for 3 Days

7:58:52

sometimes we have it going for 4 days

7:58:54

and it's going for a while they then

7:58:55

were able to get that lead on the phone

7:58:57

and they closed him it was a six figure

7:59:00

project for the client so there's so

7:59:02

many people in here that are wondering

7:59:04

oh well well why do they keep paying for

7:59:05

high level what's the value this right

7:59:08

here is the value that's the beauty of

7:59:11

setting it up properly and knowing the

7:59:13

tax messages that are going to be

7:59:15

compelling knowing the copyrighting to

7:59:17

use in the ads so they can come in here

7:59:20

and we can get these people on the phone

7:59:22

right and this is the huge benefit that

7:59:24

the client is getting when they work

7:59:26

with us and it also makes you stand up

7:59:28

out from other agencies this right here

7:59:30

is exactly what happens when a lead

7:59:32

books in an initial phone call

7:59:34

consultation again this is not at their

7:59:36

house so it says Roseanne your initial

7:59:38

phone call consultation has been

7:59:40

scheduled and reserved for okay Thursday

7:59:42

July 6th 10: a.m. please reply with yes

7:59:44

so we get that double opt in this is

7:59:47

very very important so that way we get a

7:59:49

confirmation for the client that hey yes

7:59:51

I will show up and again all this is is

7:59:53

they're going to get a phone call from

7:59:54

the client and then we also book it

7:59:56

automatically in the client's calendar

7:59:57

and I help them during the onboarding

7:59:59

sync this with their cell phone this is

8:00:01

huge cuz a lot of times they forget you

8:00:03

can't just sync it on their go high

8:00:04

level calendar you want to sync it with

8:00:06

their Google Calendar on their phone and

8:00:08

you set up notifications that tells them

8:00:10

or their front desk people to actually

8:00:13

respond and call these leads and so

8:00:14

let's actually scroll down and see what

8:00:16

happened by the way you can check out

8:00:17

the tags here right so we have a tag

8:00:19

this came in from Facebook Facebook

8:00:21

landing page we see that they scheduled

8:00:23

and also we see that they are responding

8:00:25

um and so as you can see here okay they

8:00:26

need to change the appointment how do I

8:00:28

do that and then they jump in and they

8:00:31

actually respond now they should just

8:00:33

call it but they texted them hey we can

8:00:34

give you a call now I'm free until 3:00

8:00:36

p.m. so the lead called my client and

8:00:39

then in here they ended up sending a

8:00:41

photo and what they want done and this

8:00:44

is an amazing lead already for the

8:00:45

client all I have to do is call them and

8:00:47

schedule the estimate schedule the

8:00:48

inhome appointment and so maybe they on

8:00:51

the phone call the client might have

8:00:53

even said hey text us a photo of exactly

8:00:55

what you want done that's exactly what

8:00:57

happened now in the case that the person

8:00:59

does not book an appointment this is the

8:01:01

text message that they get we say hey

8:01:03

name we've got your information did you

8:01:05

get a chance to book an appointment on

8:01:06

our calendar boom we put in a link to

8:01:09

the calendar so that way they can book

8:01:11

it and we re-engage people now again

8:01:13

this is just with the first text message

8:01:16

we do have more text messages we we keep

8:01:18

following up with them and get them to

8:01:20

book that initial phone call

8:01:22

consultation and here's one sample

8:01:24

message hey we're still holding your

8:01:25

spot just want to make sure we get your

8:01:26

application want to make sure we service

8:01:28

you and so forth and so the goal is to

8:01:31

get them to respond at first the goal is

8:01:33

to get them to book an appointment and

8:01:35

then the goal is just to get them to

8:01:36

respond and this is how we get the

8:01:38

client engaged with the leads and also

8:01:40

if you take a look at this we are

8:01:42

getting tons of leads that are coming in

8:01:45

right July 3rd okay June 30th 28th 27th

8:01:48

right 27th a ton of conversations 23rd

8:01:51

22nd so they have action they have leads

8:01:55

coming in every single day

8:01:58

and it's going and it's going and it's

8:02:00

going so it's a beautiful thing and also

8:02:01

when we spoke to the client one of the

8:02:03

things that we told them they need to

8:02:05

improve on is actually tracking

8:02:07

everything in here so in here it only

8:02:09

says there's one project closed and it

8:02:11

doesn't show the whole half a million

8:02:13

that they actually closed cuz we

8:02:15

actually do go in here and we check and

8:02:16

we optimize the ads based around what

8:02:19

works so as an example let's take a look

8:02:21

at this contact here let's say they sold

8:02:24

this project I can see exactly which ad

8:02:27

they came from from I can see that they

8:02:28

booked I can see which survey they came

8:02:31

from and then we can optimize the ads

8:02:32

based around that so far what we're

8:02:35

doing is we are taking a look at who

8:02:38

booked this initial call and we're

8:02:40

optimizing it around that so the cost

8:02:42

per lead is great as you saw in our

8:02:44

previous screenshot but more importantly

8:02:46

we are tracking what leads book

8:02:48

appointments and then doing more of that

8:02:51

so it works better once the client

8:02:53

starts to actually track and Mark which

8:02:55

leads are getting closed we're going to

8:02:57

have even better ads the lead price

8:03:00

might go up a little bit but they're

8:03:02

going to be getting way more sales

8:03:04

because we're really tracking and

8:03:06

targeting the people that are similar to

8:03:08

the ones that have closed sales before

8:03:11

and we'll be able to get a good idea of

8:03:12

which ads are bringing in sales now you

8:03:15

take this right take experience from a

8:03:17

client like this times multiple clients

8:03:20

all over the US and you can't help but

8:03:23

be an expert and also this client is

8:03:25

going to want to grow and to continue

8:03:27

using your services because it just

8:03:29

makes sense and even if let's say they

8:03:31

get super booked out this happens they

8:03:33

get booked out and they don't want to

8:03:35

keep running ads because they're too

8:03:37

busy the projects are too big they still

8:03:39

keep using the software because we

8:03:40

integrated it with their website we have

8:03:42

live chat we have all the tracking in

8:03:44

here why would they want to stop why

8:03:46

would they want to stop paying you to

8:03:48

access all these amazing features the

8:03:49

automatic responses I just showed you

8:03:51

one project that if we didn't properly

8:03:54

follow up with them then they would have

8:03:56

never gotten that and that's worth six

8:03:57

figures just that one project not to

8:04:00

mention there was one lead that came in

8:04:02

from their Facebook page so if we didn't

8:04:04

have their Facebook page linked in here

8:04:06

with automations they might have just

8:04:08

completely forgotten that right they're

8:04:09

checking their emails they're checking

8:04:10

their phone number but we had someone

8:04:12

message their Facebook page most

8:04:14

business owners completely forget about

8:04:16

this or it takes them days to respond

8:04:18

and they closed one of those projects

8:04:21

and one of those leads because of our

8:04:23

automations and because they saw inside

8:04:25

of our platform inside of the convers

8:04:27

ation tab all in all if you become a

8:04:30

real marketer and you start to

8:04:32

understand copyrighting you start

8:04:34

optimizing your campaigns it's going to

8:04:36

be very easy for you to get results and

8:04:39

that's the beauty of niching down really

8:04:41

understanding a demographic is as you

8:04:43

improve as you level up and as you go

8:04:46

further along your personal Evolution

8:04:49

journey and as you get into personal

8:04:50

development you start reading more and

8:04:52

you start becoming a better marketer

8:04:54

everyone wins it's exponential your

8:04:56

clients will want stay on longer you'll

8:04:59

feel more comfortable you'll feel more

8:05:01

confident and you'll be able to

8:05:02

absolutely crush it the big thing is you

8:05:05

want to stay consistent keep going and

8:05:07

it wasn't always like this for me in the

8:05:09

beginning I didn't know what kind of ads

8:05:11

worked I didn't know what I was running

8:05:13

but that's also the benefit of working

8:05:15

with people and actually getting

8:05:16

feedback like in our community we have

8:05:18

people asking me hey what do you think

8:05:20

about this what do you think about that

8:05:22

and you can shorten your learning curve

8:05:24

again you want to think about becoming a

8:05:26

real marketer and copywriter to get

8:05:28

really good at this service and to

8:05:30

really level up your skills I'm going to

8:05:32

show you different tools you can use

8:05:34

different pricing structures I'm going

8:05:36

to show you some of the websites that

8:05:38

we've built I'm going to show you how to

8:05:40

import them so you can just copy ours

8:05:42

I'm going to show you how I sell to

8:05:44

clients plus I'll even show you how to

8:05:47

structure your website deal from the

8:05:50

beginning so your clients pay you

8:05:53

monthly and it's not just a onetime deal

8:05:56

this is what most web design do

8:05:58

completely wrong it seems like most web

8:06:00

designers Focus so much of their time

8:06:03

creating these different mockups and

8:06:05

using these different tools going back

8:06:07

and forth with the client asking them oh

8:06:10

well how do you like this little button

8:06:11

here and how do you like this design

8:06:13

here and it's just such an inefficient

8:06:16

use of your time when instead you could

8:06:19

be getting more clients making more

8:06:21

sales and actually giving the customer

8:06:24

what they need it's been my experience

8:06:27

that a lot of time your clients don't

8:06:30

know what they want and it's part of

8:06:32

your job to extract that from their

8:06:35

brain and create them something that

8:06:37

will actually help them with their

8:06:39

ultimate goal which a lot of times is

8:06:41

more sales more leads more booked

8:06:45

appointments and actually more customers

8:06:48

in their business and I'm going to give

8:06:50

you a ton of principles that I've

8:06:51

learned in this video first things first

8:06:53

before you build any website ask your

8:06:57

client hey what is the purpose of this

8:07:00

website is it just to look beautiful out

8:07:02

here on the Internet or is it to make

8:07:04

you more sales is it to get you more

8:07:07

customers and then you have to ask for

8:07:09

their preference what do you like more

8:07:11

do you want phone calls do you want

8:07:13

contact form submissions do you want

8:07:16

people to actually book appointments

8:07:19

what is the biggest pain point that

8:07:20

you're struggling with how do you follow

8:07:23

up with the people that fill out a

8:07:25

contact form or people that call you how

8:07:27

long does that usually take you do you

8:07:29

follow up with a text message do you

8:07:32

follow up with an email what do you say

8:07:35

when you follow up and by asking

8:07:36

questions like this not only does it

8:07:38

give you a good end objective on what

8:07:41

your website should actually do but it

8:07:44

also makes the client feel so

8:07:46

comfortable with you every other web

8:07:48

designer out here is asking oh well what

8:07:49

do you want what color button and what

8:07:51

this and how do you like this mockup

8:07:54

they don't care they want more sales

8:07:56

they want more customers and if you come

8:07:59

in and you're one of the very few people

8:08:01

that are asking them these good

8:08:02

questions they're going to work with you

8:08:04

because in their mind they're like wow

8:08:05

this guy is actually trying to make me

8:08:07

more money he's not just building me a

8:08:09

website that's going to sit there and

8:08:10

look pretty but I'm actually going to

8:08:11

make sales from this so it helps your

8:08:13

sales process and it helps you build a

8:08:15

more effective website now look I

8:08:17

recommend you have two website options

8:08:19

and I'm going to show you some templates

8:08:21

here in a second don't worry just stick

8:08:22

with me here the two different website

8:08:25

plans that you have is going to be a

8:08:27

full custom website this is going to be

8:08:29

your high ticket website we charge

8:08:31

anywhere from $4 to

8:08:33

$6,000 for a website like this your

8:08:36

second option is going to be a lower

8:08:38

ticket copy paste website now both have

8:08:43

positives and both have negatives the

8:08:45

positive on the high ticket website is

8:08:48

that you get paid a lot of money up

8:08:49

front you collect half the payment up

8:08:51

front meaning the client sends you

8:08:53

$3,000 or $22,000 up front before you

8:08:57

get started and then they pay you the

8:08:59

rest the other half after the website is

8:09:02

complete the negative of this custom

8:09:05

website model is a lot of times there's

8:09:06

no reoccurring Revenue because people

8:09:08

don't structure their deals like I'm

8:09:10

going to be showing you it also takes a

8:09:12

lot of time to complete this kind of

8:09:15

website plus there's a lot of back and

8:09:17

forth where the client is asking for

8:09:19

custom things they want this feature

8:09:21

they want this image they want this

8:09:23

tweak they want that tweak you're going

8:09:25

to spend a lot of time changing little

8:09:27

things so you have to make sure that

8:09:29

it's worth your time now for the

8:09:31

copypaste website template the biggest

8:09:33

positive is that it's easy to do and

8:09:35

very quick to import to set up and get

8:09:38

everything done for the client the

8:09:40

negative is you're not collecting

8:09:42

thousands of dollars up front you can

8:09:44

charge anywhere from $1 to $300 per

8:09:47

month for a website like this sometimes

8:09:50

you can even charge an upfront fee as

8:09:52

well all right so let me show you some

8:09:55

templates here so the first one that I

8:09:57

want to show you is this one right here

8:09:59

Southern exterior cleaning Co this is a

8:10:02

template that you can set up you can

8:10:05

import it with a click as you can see it

8:10:07

looks really really nice there's many

8:10:09

different tools that you can use we'll

8:10:11

cover that in a second don't worry let

8:10:13

me show you a couple of these templates

8:10:15

here first this is another one that I

8:10:17

really really like uh we use this one

8:10:20

for clients and a lot of times we do

8:10:24

customize them right we add all their

8:10:25

services and you can add a lot of stuff

8:10:28

in here and by the way if you haven't

8:10:30

noticed the trend we work with home

8:10:31

service companies so we work with like

8:10:33

kitchen remodeling companies bathroom

8:10:35

remodeling companies sometimes roofing

8:10:37

companies and that kind of thing but for

8:10:39

the most part it's just remodeling the

8:10:41

reason I like these clients is because

8:10:44

one customer is worth anywhere from $40

8:10:47

to $770,000 for them so I'm speaking to

8:10:50

this business owner and I say hey if we

8:10:52

can get you an extra one customer how

8:10:54

much is that worth to you 40 Grand right

8:10:57

now it doesn't mean that it's the golden

8:10:58

Niche right it's kind of hard for them

8:11:00

to get clients sometimes they're not

8:11:02

very techsavvy so there's there's some

8:11:05

hoops you have to jump through there's

8:11:06

no golden Niche here but this is another

8:11:09

template that we like to use and that we

8:11:11

like to import for the client and this

8:11:14

is another one so pressure washing and

8:11:16

honestly there's unlimited amounts of

8:11:18

niches that are still untapped and

8:11:21

there's really no one in and also the

8:11:24

reason that I like working with one

8:11:25

industry is because then then you just

8:11:28

kind of know it works and you're going

8:11:29

to know how to sell that customer and

8:11:30

you'll also know exactly what they want

8:11:33

before they even want it let me give you

8:11:35

an example of what that means I know

8:11:37

that for these clients what they need is

8:11:40

their phone number a high they need

8:11:42

their email a p uh not everyone does

8:11:44

email I have learned but they also need

8:11:47

their address up top here as well if

8:11:50

they have an office sometimes they don't

8:11:52

but the big thing that these clients

8:11:54

want is booked appointments so when I

8:11:57

talk to them on the phone a lot of them

8:11:59

say yeah I want more phone calls but I

8:12:01

know it takes them 10 hours to freaking

8:12:03

respond to phone calls I also know they

8:12:04

want more appointments versus just more

8:12:07

people that fill out a free get a quote

8:12:09

button here so see by knowing this stuff

8:12:12

and by being that industry expert I'm

8:12:15

able to sell them okay well you want

8:12:17

appointments so instead of us just

8:12:19

having this like appointment field right

8:12:21

the get a free quote uh popup here of

8:12:24

what everyone else might do this I now

8:12:26

know this needs to redirect to a

8:12:29

calendar and on that calendar people can

8:12:32

book a call with this client and they

8:12:35

love that cuz no one is selling booked

8:12:38

appointments they're just selling oh

8:12:39

website design mockups and this and that

8:12:42

but no I'm selling them more customers

8:12:45

and the vehicle to get more customers is

8:12:47

through a website like this and by the

8:12:49

way for all of these templates if we are

8:12:51

optimizing for SEO we're going to have

8:12:53

way more content on all the websites we

8:12:56

we fit it in between the different

8:12:58

sections here's what most web designers

8:13:00

set up for their client which ends up

8:13:02

going to spam a lot of the time anyway

8:13:05

it's a contact form submission that

8:13:07

emails the client with this subject line

8:13:10

we have name email phone and then what

8:13:13

can we help you with and then the client

8:13:14

has to sit there sift through these form

8:13:17

submissions on which one is Spam which

8:13:19

one is not spam then they have to try to

8:13:20

call the lead they have to email this

8:13:23

person that filled out a form and then

8:13:24

they're playing phone tag going back and

8:13:26

forth trying to contact them our process

8:13:29

works like this as soon as they fill out

8:13:31

that contact form they get redirected to

8:13:34

a page like this we actually pull in

8:13:36

their name as well almost done Bob look

8:13:39

out for our text in a few minutes from

8:13:40

us we just sent it to blank and then it

8:13:42

puts in their phone number right here to

8:13:44

skip the waiting list and claim the

8:13:46

coupon or offer whatever it might be

8:13:48

they can book in a time right here for

8:13:50

our Niche for our industry we do phone

8:13:53

call Design consultations for you it

8:13:55

might be some kind of appointment with

8:13:57

your client whatever then we have a

8:13:59

calendar they can choose a time right

8:14:01

here they can select the date and then

8:14:03

answer a bunch of questions we also like

8:14:05

to put in testimonials below this

8:14:07

calendar form as well whether it's

8:14:09

pictures or videos if the client has

8:14:11

those that's great then they hit select

8:14:14

date they fill out this form you can ask

8:14:16

any questions you might need for your

8:14:18

client then on the next page it says

8:14:20

success your application is complete

8:14:22

your phone consultation is scheduled

8:14:24

this is what they see after they book

8:14:26

now now again this could also work if

8:14:28

your client is getting their leads

8:14:30

inside of a location right a

8:14:32

chiropractor needs to have people come

8:14:34

to his office so you can also book those

8:14:37

for him and this automatically syncs up

8:14:39

with his calendar so people aren't

8:14:42

double booking then we pull in all the

8:14:44

information right the customer's name

8:14:46

their confirmed appointment time then we

8:14:48

even text them and even confirm the

8:14:50

appointment we send reminders and

8:14:52

everything else so compare this and see

8:14:54

how powerful it is versus the average

8:14:57

web designer who just does this now look

8:14:59

there's so many different tools on how

8:15:01

you can actually build these websites

8:15:03

but let me give you a little secret your

8:15:06

clients don't care at all what tool you

8:15:10

use unless there's a client here and

8:15:13

there where it matters to them most

8:15:15

Industries they just don't care they

8:15:17

want results they don't care if it's

8:15:18

Weebly if it's Wix if it's go high level

8:15:21

if it's WordPress they don't care if

8:15:24

it's webflow it does not matter they

8:15:26

want something that works and it helps

8:15:27

them get more sales I like WordPress I

8:15:30

like web flow they're very custom you

8:15:32

can build beautiful websites but the

8:15:34

problem is the learning curve for those

8:15:36

sites are much higher so you're at risk

8:15:39

of just spending all of your time

8:15:40

learning about WordPress or web flow

8:15:43

instead of actually sitting down

8:15:45

delivering a good product to your

8:15:46

clients and freaking making them money

8:15:48

and also making yourself money so our

8:15:51

custom sites we do inside WordPress

8:15:53

because it's my background I used to be

8:15:55

a a full-time web designer designer I

8:15:57

was a senior web designer I used to

8:15:58

write code HTML CSS JavaScript PHP all

8:16:02

of it I've hand coded freaking WordPress

8:16:05

websites it was a good experience but

8:16:08

kind of a waste of time for most of our

8:16:09

websites nowadays we do them inside of

8:16:12

go high level this is what it looks like

8:16:14

you're going to go over to the websites

8:16:15

tab right here you can hit on the

8:16:17

different pages and you can see them all

8:16:19

laid out nicely here this is a

8:16:21

relatively simple template we have

8:16:23

another one that has a full blog section

8:16:25

and we have multiple pages for all the

8:16:27

different services but this is like the

8:16:30

the basic template and when you hit edit

8:16:33

this is what it looks like now you might

8:16:35

be thinking why does it say custom

8:16:37

values under call us or under email us

8:16:38

or under address you might be saying why

8:16:41

does it say this custom HTML JavaScript

8:16:44

this might even look a little bit

8:16:46

intimidating for you but I promise you

8:16:48

it's simpler than you think here's

8:16:49

exactly what we've done if you go over

8:16:52

to go high level here back on the

8:16:54

website and you go to settings and you

8:16:57

go to where it says custom values right

8:17:00

here what you'll see is that we have

8:17:03

these custom values set up so for every

8:17:06

single client all you have to do is

8:17:08

import this website and then literally

8:17:11

go inside here and just change all the

8:17:14

links and when you do that it

8:17:16

automatically changes on the entire

8:17:18

website so you don't have to go into

8:17:20

every single page and update the phone

8:17:23

numbers the emails the social media

8:17:25

links the this and that you don't have

8:17:27

to do any of that you go in here change

8:17:30

all of this information right even

8:17:32

change the map and it'll automatically

8:17:35

be custom to that client of course you

8:17:38

still have to log in and make changes

8:17:40

but this is the fastest way to do it now

8:17:42

a lot of our clients will get custom

8:17:44

images the about us page for example is

8:17:46

fully custom you go in there you add in

8:17:48

their content right we do custom content

8:17:50

for clients depends on which package

8:17:52

they purchase and so forth or sometimes

8:17:54

we put in their photo right here so it's

8:17:57

not just a a random guy we Chang their

8:17:59

services but this is the best template

8:18:01

this is the best place to start if we

8:18:04

have a client that's paying us that

8:18:06

lower tier like we mentioned earlier and

8:18:08

they're paying $1 to $300 per month for

8:18:12

us to have this website up for them then

8:18:16

a lot of times we already have the

8:18:17

content okay we have it all built and we

8:18:19

tell them all that up front hey this is

8:18:21

a low ticket website it's a copy and

8:18:23

paste website it's still much better

8:18:25

than having no website at all right and

8:18:27

I think you can agree as well if a

8:18:30

client doesn't even exist on Google they

8:18:33

don't even have a Google my business

8:18:34

page then they're going to be way less

8:18:37

trusted than if they do have a page like

8:18:40

this and plus in their area no one else

8:18:42

has a similar website if we have a

8:18:44

client in Miami Florida with this exact

8:18:46

template with the same content and then

8:18:48

if we have a client in Los Angeles with

8:18:51

this same website with the same content

8:18:54

then it just doesn't matter those

8:18:56

customers are are not going to see that

8:18:57

website the clients aren't going to see

8:18:59

it and even if they do we are very

8:19:01

upfront about that now you might be

8:19:02

wondering oh well what about the SEO

8:19:05

what about the Google ranking we still

8:19:07

rank on Google if they pay for SEO we do

8:19:10

all custom content we charge $1,000 a

8:19:12

month for search engine optimization and

8:19:15

then we do everything custom when it

8:19:17

comes to content and by the way this is

8:19:19

how you can host unlimited websites

8:19:22

inside of your account Yes you heard

8:19:23

that correctly as many websites as you

8:19:26

want so what you're going to do is go

8:19:28

over to sites here go under websites and

8:19:30

then hit new website and this is how you

8:19:32

can import so many templates I mean

8:19:35

literally any industry that you want to

8:19:36

work with is here under templates also

8:19:39

if you sign up with my link down below

8:19:41

you'll get all of mine plus all of these

8:19:44

and as you can see we are scrolling and

8:19:45

scrolling and scrolling and that is

8:19:48

exactly why we use go high level on any

8:19:51

plan you want to be on you can have

8:19:52

unlimited websites and also this logo at

8:19:55

the top here this say media this is my

8:19:57

logo so when you sign up you can

8:19:59

actually put in yours and make this

8:20:01

fully customized to your business I mean

8:20:04

change you can change all the colors up

8:20:06

top here you can change the color of

8:20:07

this dashboard everything here can be

8:20:10

customized so it looks like your

8:20:11

platform your dashboard that clients are

8:20:14

logging into to manage all of their

8:20:16

conversations all of their potential

8:20:19

customers so it makes you look like a

8:20:21

true professional now if you are also

8:20:23

going to use go high level you can have

8:20:26

your word press websites in here a lot

8:20:29

of our custom WordPress websites we

8:20:31

already set up on a hosting plan I've

8:20:33

been doing custom WordPress website

8:20:35

since I think it was like 2015 2016 so

8:20:39

that was before go high levels I already

8:20:41

have a hosting plan I've been paying for

8:20:43

so we do a lot of our sites on on our

8:20:45

own hosting plan but you can have your

8:20:47

WordPress sites inside of here if you

8:20:50

don't use high level and you use Wix or

8:20:52

Weebly or something like that honestly

8:20:54

you're missing out on so many different

8:20:56

automation you're missing out on all of

8:20:59

these tools right here I'm going to pull

8:21:01

up a live client right here and now

8:21:04

sadly I do have to blur a lot of this

8:21:05

information because this is a real

8:21:08

client and as you can see as a lead

8:21:10

comes in or someone fills out the

8:21:12

contact form on the client's website we

8:21:14

are managing all of that we

8:21:16

automatically text them right so this

8:21:19

lead came in her name is Becky so it

8:21:21

says Becky what next hi Becky thanks for

8:21:23

your interest in blank and then we say

8:21:26

client's name and we have a pre-written

8:21:28

script so the client doesn't need to

8:21:30

email other people we also text anyone

8:21:33

that comes in through their website so

8:21:36

for example Becky it's Philly over at

8:21:39

our client's name thanks for signing up

8:21:42

for our windows and doors special we've

8:21:45

got your discounted spot reserved while

8:21:47

it's still available can you tell me a

8:21:48

little bit more about what you might be

8:21:49

interested in if you call Quick it might

8:21:51

be a little bit easier to chat so this

8:21:53

is an automatic text that goes out to

8:21:56

the customer to the client so let me ask

8:21:58

you does your potential client care more

8:22:01

about you sending these design mockups

8:22:04

and going back and forth with them and

8:22:05

they're already busy as it is or do you

8:22:07

think they're going to Care More to work

8:22:09

with a company like this that does way

8:22:12

more that automatically Texs their leads

8:22:14

and gives them calendar features and all

8:22:16

of this obviously the person that cares

8:22:19

about their sales they responded looking

8:22:21

to get a quote for three Windows it

8:22:23

seems like my client did not respond in

8:22:25

time this was at 42 and then at 600 p.m.

8:22:28

they text it again is that possible am I

8:22:30

going to receive a response uh so not

8:22:32

the fastest response time from my client

8:22:34

but yes let's set up a free quote boom

8:22:36

and then again I have to blur this um

8:22:38

this is the address my address is blank

8:22:41

so very simple if we didn't have this

8:22:44

setup who knows how long it would have

8:22:46

taken our client to text or email or

8:22:48

call this potential customer and look

8:22:51

I'm scrolling here on the left hand side

8:22:53

and we got leads and customers and

8:22:55

customers and customers that are coming

8:22:57

in so this is extremely extremely

8:23:00

powerful we even actually have Google

8:23:01

reviews that we track inside this

8:23:03

dashboard so for example if I click this

8:23:05

this is a five-star review because we

8:23:07

automatically send them review requests

8:23:09

excellent customer service very

8:23:11

professional happy with the final result

8:23:13

yes I will recommend it to uh friends

8:23:15

and family and you can really link up so

8:23:18

many different things here here are the

8:23:20

automations for your clients like lead

8:23:23

followup Google my business messaging

8:23:25

and so now see by asking those questions

8:23:27

in the beginning before you started

8:23:30

building out the website and all this

8:23:32

stuff you asked the customer hey what do

8:23:34

you do with your leads what do you email

8:23:37

them do you call them do you text them

8:23:39

what do you do and because you already

8:23:41

took care of that towards the beginning

8:23:42

of the call you know exactly what to set

8:23:44

them up with and my suggestion is if

8:23:46

they paid you for a website even if it's

8:23:48

a custom website you can still integrate

8:23:50

all of this you can still integrate go

8:23:52

high level with web flow with WordPress

8:23:54

with everything so even if it's a custom

8:23:56

website or a copy paste website if you

8:23:59

integrate this properly your clients

8:24:00

will be paying you anywhere from $3 to

8:24:03

$500 per month just to use this

8:24:06

automation software so to be clear we

8:24:07

charge 1 to 300 just for the website

8:24:11

then if they want to use this you could

8:24:12

charge from $300 to $500 to use all the

8:24:15

automations to do miss call text back

8:24:18

and the reason they're going to keep

8:24:19

paying you every single month is because

8:24:23

look at all the stuff that you're

8:24:24

automating look at how much time you are

8:24:26

saving for this customer look at how

8:24:30

much new business you're going to bring

8:24:32

them right even if it's a plumber if you

8:24:35

can get him one more service call you

8:24:37

just made him hundreds of dollars one

8:24:40

more service call if he's fixing toilets

8:24:42

he does not have time to be sitting

8:24:44

there and freaking responding to his

8:24:46

potential customers that just called him

8:24:48

an hour ago or two hours ago so we're

8:24:49

automating a lot of that typically if a

8:24:52

client pays you thousands of dollars up

8:24:54

front what you could even do is just

8:24:56

just automatically integrate all of this

8:24:58

for him and just give him a month free

8:25:00

don't even sell it hard just say hey

8:25:03

this is our dashboard right this is our

8:25:05

logo at the top this is how you're going

8:25:07

to manage your website and then just

8:25:09

give it to him for a month if he wants

8:25:10

to continue paying for it and continue

8:25:13

using it then he can start paying you

8:25:15

monthly and as far as you as the

8:25:17

business owner if you click this little

8:25:19

icon right here what you're going to see

8:25:22

is all of your clients inside of here

8:25:24

now as you can see these are all of our

8:25:25

clients scrolling and scrolling and and

8:25:28

scrolling and scrolling and it's loading

8:25:30

more and more and each client gets a

8:25:32

different sub account now my

8:25:33

subscription price to go high level

8:25:35

doesn't change right you could be if

8:25:37

you're just doing websites you could be

8:25:38

on the $300 a month plan or $500 a month

8:25:40

plan I'm not going to go in depth into

8:25:42

the the the difference in both of those

8:25:45

now if you're just doing websites and

8:25:47

you don't want to do automation then

8:25:48

honestly you could just be on the $97

8:25:51

per month plan and you can host

8:25:52

unlimited websites on that plan it gives

8:25:55

you one sub account so you would just

8:25:56

use one you would go into sites websites

8:25:58

right here and then you would hit new

8:26:00

website and you could just have as many

8:26:02

websites as you'd like inside of here

8:26:05

but honestly after your first client

8:26:07

you're making all that money back

8:26:09

anyways so you might as well upsell all

8:26:11

the different automations and backend

8:26:13

services do not fall victim into the

8:26:16

starving artist mindset build a real

8:26:19

business build your monthly reoccurring

8:26:21

Revenue so that way in the future many

8:26:23

years from now if you don't want to do

8:26:24

websites anymore you still have all

8:26:26

these clients that are paying you every

8:26:27

single month and you're making a

8:26:29

fulltime income if you love design you

8:26:32

love web design great keep doing that

8:26:35

but also build a longterm recurring

8:26:38

business while you do your design stuff

8:26:40

this is a live client right here and

8:26:43

he's closed over A4 million in sales as

8:26:47

you can see right here and he has close

8:26:49

to $4 million still in his pipeline

8:26:53

because we integrated go high level with

8:26:55

everything and I'm going to share with

8:26:56

you exactly how we integrated it I mean

8:26:58

the technical steps on where we find the

8:27:00

embed code where we pasted it plus I'll

8:27:03

even show you the exact text messages

8:27:05

and emails that we sent for this client

8:27:08

and I'll even break down the source of

8:27:12

how he got those potential customers as

8:27:15

you can see here we added a live chat

8:27:17

widget to his website now he didn't even

8:27:20

asked for this but we added it because I

8:27:22

know how powerful this is for a client

8:27:25

so we added that and added about

8:27:28

$77,000 and if you look at his website

8:27:30

form this resulted in over half a

8:27:34

million in his pipeline so instead of

8:27:38

telling you whether you should or should

8:27:39

not integrate go high level I'm just

8:27:41

going to show you my clients all of our

8:27:43

results how we did it and then you can

8:27:46

gauge it for yourself so the first

8:27:48

question you probably have is should you

8:27:50

even add go high level is it worth your

8:27:53

time well when you have a nice dashboard

8:27:55

like this and you show it to your client

8:27:58

and they can see tangible numbers behind

8:28:01

what you built do you think they're

8:28:02

going to want to stay on and pay you

8:28:04

monthly you think they're going to be

8:28:05

happier with your services the answer is

8:28:09

yes now when they sign up this is the

8:28:12

kind of automation that you want to run

8:28:14

on their website now I'm going to have

8:28:16

to blur a lot of this information but as

8:28:18

you can see we have one inbox for all of

8:28:20

our leads and everyone who fills out

8:28:22

that contact form on his website anyone

8:28:24

who fills out our form on our funnel

8:28:27

even everyone who calls his business so

8:28:29

he's able to absolutely track everything

8:28:33

and we're going to dive into the

8:28:34

automation here in a second but this is

8:28:35

roughly what it says so it brings in the

8:28:38

lead it shows him in here really nicely

8:28:40

it says name it's Maria over at client

8:28:43

name thanks for signing up for a free

8:28:45

design consultation we've got your spot

8:28:46

reserved while we still have

8:28:48

availability can you tell me a little

8:28:49

bit more about what you'd like done you

8:28:51

can also give me a quick call if that's

8:28:53

easier this person responded good

8:28:56

morning our master bathroom has a shower

8:28:58

that has a leak right so already we have

8:29:01

a potential customer that is a good

8:29:04

quality lead as soon as they respond we

8:29:06

automatically move them in our pipeline

8:29:08

stage it's not currently leaking drywall

8:29:10

is damaged and then from there the

8:29:11

client could text them and then once

8:29:15

they respond they can also give them a

8:29:17

call that's exactly what happened here

8:29:19

so this is a very simple automation we

8:29:20

automated just the beginning part right

8:29:22

automatic email automatic text but you

8:29:25

can go very very complex this is a

8:29:27

workflow that you can use on a website

8:29:31

right so automatically email

8:29:32

automatically text you can wait for

8:29:34

replies if they don't reply you can even

8:29:36

set up more advanced automations whether

8:29:38

they book an appointment say this right

8:29:40

confirm the appointment if they don't

8:29:42

book the appointment then say this and

8:29:44

get them back into the calendar link

8:29:47

into the appointment booking link and we

8:29:49

do that as well so knowing all of that

8:29:51

do you think that your service becomes

8:29:53

more valuable when you offer things like

8:29:56

this of course it does and they'll be

8:29:58

happy to keep paying you every single

8:30:00

month even if you built their website on

8:30:02

another platform in my company we add go

8:30:05

high level to every single website it is

8:30:07

so easy to do if we buil them a website

8:30:10

they get an automatic free trial where

8:30:12

we just automatically enroll them so all

8:30:14

their website leads go into here we show

8:30:16

them that our logo is in the top left

8:30:18

and we have this whole thing planned out

8:30:21

for them and they always love it they

8:30:23

always log in here and they love to see

8:30:26

this dashboard okay so let's look at a

8:30:28

custom website that we built this is a

8:30:30

WordPress website we charge anywhere

8:30:32

from 4 to $6,000 for a website like this

8:30:36

and this actually is a live client's

8:30:38

website I just changed the name email

8:30:41

address all that stuff because it's

8:30:42

sensitive information but you can kind

8:30:44

of see how it looks we're not going to

8:30:45

go too far in depth into how it all

8:30:48

functions we've got a lot of dropdowns

8:30:50

and different services and and all of

8:30:52

that so we have the contact form

8:30:55

embedded embedded on the homepage and

8:30:57

this is how it looks we also have it

8:30:59

embedded on multiple different inner

8:31:01

pages and so forth but let's just go to

8:31:04

the contact page to keep it really

8:31:06

simple and honestly this works no matter

8:31:08

how you built your website whether it's

8:31:10

web flow or webly or Wix or any other of

8:31:13

these website Builders all you're going

8:31:15

to do is go inside here and you can add

8:31:18

a text widget or a code widget and even

8:31:21

if you are custom coding websites you

8:31:24

can still do this because go high level

8:31:27

gives you an HTML code that you can copy

8:31:29

and paste so let's go back into high

8:31:32

level you're going to go to sites you're

8:31:33

going to go to forms right here under

8:31:35

where it says Builder you can hit add

8:31:37

form and you can even start from scratch

8:31:39

or choose a template choosing a template

8:31:41

is the simpler option as you can see

8:31:43

there's tons on here you can hit load

8:31:45

more just find one that you like and

8:31:47

then we'll go from there I'm just going

8:31:48

to choose this generic one cuz it kind

8:31:50

of has that red color so let's hit

8:31:52

continue okay so now it just loaded up

8:31:55

and this is what the form looks like you

8:31:57

can sit here and customize this and make

8:31:59

it look exactly how you want it to look

8:32:01

I'm not going to cover most of that it's

8:32:03

very easy to do you could just select it

8:32:06

you select the colors and the spacing

8:32:08

and the radius and all that stuff but

8:32:10

that's for you to decide how you want it

8:32:11

to look let's go into copy Ed code right

8:32:14

here all you're going to do is go back

8:32:15

into your WordPress site all you're

8:32:17

going to do is paste it right there then

8:32:19

you're going to hit done let's delete

8:32:21

the other element that we have you can

8:32:23

hit update and then as you can see we

8:32:26

have it right here so let's refresh the

8:32:28

page okay and there it is right so it

8:32:31

doesn't look bad of course there's some

8:32:32

spacing we have to fix up top here

8:32:34

there's some spacing we have to fix down

8:32:36

below very easy to do you can go in and

8:32:38

just change those settings now another

8:32:41

thing that I want to bring your

8:32:42

attention to is we actually put this

8:32:44

contact form on every single one of the

8:32:46

service pages so if we're doing SEO with

8:32:49

a client I want the contact form next to

8:32:51

each service page so if they select

8:32:54

kitchen remodeling bathroom remod mod in

8:32:56

right Roofing any service I want the

8:32:58

contact form very easily visible now

8:33:01

here is the second thing this live chat

8:33:04

widget so what happens when you add this

8:33:06

widget when you add it it's basically

8:33:08

just a contact form so most clients

8:33:11

freak out they don't want to sit on

8:33:12

their phones and answer live chat

8:33:13

messages so what it does is it provides

8:33:15

a lower barrier of Entry to your website

8:33:19

visitors so some people aren't

8:33:20

necessarily ready to fill out a free

8:33:23

inore consultation or free estimate or

8:33:26

free this or free that they just want to

8:33:28

get a couple answers and so the live

8:33:30

chat is amazing for that because it

8:33:33

feels very low risk low stress just name

8:33:37

mobile phone email message and this is

8:33:40

typically whatever country you're in I'm

8:33:42

currently in uh Colombia so that's why

8:33:44

it's showing that and the cool thing

8:33:45

about the live chat widget is that it

8:33:47

just stays on here the entire time I

8:33:49

also like to have a phone number down

8:33:51

here on the lower left hand side but

8:33:53

that's just a personal preference

8:33:54

because our clients love phone calls and

8:33:56

they love booked appointments and so a

8:33:58

lot of times what we do is we forward

8:34:00

this contact form to an appointment

8:34:03

booking calendar so it's just a calendar

8:34:06

where people can automatically select

8:34:07

the time for our client to call them

8:34:11

some people want their potential

8:34:12

customers to book let's say an inhome

8:34:14

visit right or whatever it is that they

8:34:17

do but no matter what you do phone call

8:34:20

or inhome visit it always is extremely

8:34:23

beneficial to have some kind of C and

8:34:26

get your client booked appointments cuz

8:34:27

a lot of times that's what they actually

8:34:29

want whether they're a chiropractor a

8:34:32

med spa they're a physical therapist

8:34:34

massage therapist it doesn't matter a

8:34:36

lot of them want booked appointments now

8:34:38

to actually integrate the live chat it's

8:34:40

also very easy all you're going to do is

8:34:42

go over to where it says sites you can

8:34:44

hit chat widget right here and then as

8:34:47

you scroll down you can customize it the

8:34:49

cool thing is too once they fill out any

8:34:52

form on the website one time we can

8:34:54

actually automatically pull their name

8:34:55

so if they come back to the website

8:34:57

it'll say welcome back John how can we

8:34:59

help you today so it also looks really

8:35:02

good for the end user and the End

8:35:05

customer and if you want to customize it

8:35:07

you can go inside here you can actually

8:35:08

do a live chat or you can do SMS we just

8:35:10

keep it on SMS and then we just have an

8:35:12

automatic text that goes out hey John

8:35:15

thanks so much for filling out our

8:35:16

contact form let us know what you'd like

8:35:18

to learn more about something along

8:35:20

those lines so next section is the

8:35:22

widget window and this is probably the

8:35:24

most important part make sure you check

8:35:26

off this email field this is very

8:35:28

important because we want their email so

8:35:29

we can automatically email them and

8:35:31

enter them into different email

8:35:32

campaigns if your intro message right

8:35:34

the the header anything that you want

8:35:36

you can change the colors and all that

8:35:38

is good and as you saw in the beginning

8:35:39

of the video this does generate revenue

8:35:42

and make your client a lot of money now

8:35:44

if you want to overd deliver for your

8:35:45

client and actually help them get more

8:35:47

Google reviews as well you can even have

8:35:49

another button somewhere here on the

8:35:50

website that says leave us a review now

8:35:53

before you start thinking that oh this

8:35:55

is dangerous people that aren't

8:35:56

customers are going to go in and leave

8:35:58

them bad reviews or their competitors

8:36:00

are going to come on I'm going to show

8:36:01

you a funnel that we like to use it is

8:36:04

this one right here and all we do is we

8:36:06

ask how would you rate US now watch when

8:36:10

they select one two three stars then it

8:36:13

doesn't go anywhere it just puts up a

8:36:14

message box and it asks them to give us

8:36:17

more details on what we can do to

8:36:19

improve if they select five stars or

8:36:22

four stars you can program it however

8:36:24

many stars you want then it redirects to

8:36:26

Google then it redirects to Facebook but

8:36:30

there's a bad review sorry to hear that

8:36:32

you not satisfied please tell us more

8:36:35

now that only goes to your clients they

8:36:37

can improve their services and once

8:36:39

people pour out their heart and their

8:36:41

feelings on this feedback form they're

8:36:44

most likely not going to go to Google of

8:36:46

course they still can there's nothing

8:36:47

stopping them but most of the time this

8:36:49

is enough to limit their bad reviews

8:36:51

when you set everything up like this and

8:36:53

when you properly integrate everything

8:36:55

into your client's website it's really a

8:36:58

no-brainer for them to stay on and

8:37:00

continue paying you every single month

8:37:03

anywhere from $150 to $300 to $500 per

8:37:08

month to keep using these automations to

8:37:11

keep on using these Services because

8:37:13

they're making so much more money than

8:37:15

they're spending with you and you're

8:37:18

saving them Time by tracking it all in

8:37:20

here if you don't understand how a

8:37:22

website actually helps a business then

8:37:26

it doesn't matter how good you ever get

8:37:28

at anything technical you'll never be

8:37:31

able to charge what you're worth and

8:37:33

you'll never be able to properly sell

8:37:36

your services you have to understand

8:37:38

what's in it for them why should they

8:37:41

pay you versus anyone else and the crazy

8:37:44

thing about this is most web designers

8:37:46

never sit down and actually ask why does

8:37:50

a business need a website now look

8:37:52

before we get started here let me ask

8:37:54

you who would you trust more I'm going

8:37:56

to show you a few different businesses

8:37:57

this is the first website that I found

8:37:59

all I did was go to Google and just type

8:38:01

in landscaping Las Vegas clicked on a

8:38:03

bunch of different websites and I picked

8:38:05

a few here's one that I found this has

8:38:07

their business name has their phone

8:38:08

number and then as you scroll down it

8:38:10

just has their services listed with a

8:38:12

form and then a freaking logo that looks

8:38:14

like this a one-page website no about us

8:38:17

no projects no before and afters or

8:38:20

would you trust someone like this that

8:38:22

has basically an image that just says

8:38:25

info at their business you have their

8:38:27

phone number and then as you scroll down

8:38:28

they have a few images that showcases

8:38:31

their work and that showcases some of

8:38:33

the stuff they can do but it's still not

8:38:36

exactly good enough this is a third

8:38:39

company that I found that is much better

8:38:42

as soon as you land on this website by

8:38:44

the way I don't like these colors but I

8:38:46

think it helps them get way more

8:38:47

customers as soon as you land on it you

8:38:50

just trust the company way more you see

8:38:53

all their staff right you see all of

8:38:55

these links and these dropdowns you know

8:38:57

exactly what services they provide you

8:38:59

go under about us you can see that they

8:39:01

have a meet our team page you can look

8:39:03

at the different staff members you can

8:39:04

see that they're hiring you can see

8:39:06

different testimonials and even at the

8:39:07

bottom even just having this like text

8:39:09

us link already just makes you trust

8:39:12

them and as you scroll down right they

8:39:14

have their Google reviews all looks good

8:39:16

and it just looks like they have a lot

8:39:18

of content it seems like they even have

8:39:19

their pricing which is kind of crazy

8:39:21

because a lot of people don't ever show

8:39:22

their pricing in this industry now also

8:39:25

as you scroll down okay this is the most

8:39:28

Las Vegas thing I've ever seen I guess

8:39:31

these guys show up at your house

8:39:33

freaking shirtless which is hilarious

8:39:36

but anyways so I guess with these guys

8:39:39

they'll do your lawn and they'll do your

8:39:41

wife so at the end of the day who would

8:39:42

you trust more this person that has

8:39:45

nothing on their website no proof like

8:39:47

this person might show up to your house

8:39:49

now again I don't know anything about

8:39:51

these businesses but after you pay this

8:39:53

guy he might not even show up there's no

8:39:54

about us You Don't See see any photos

8:39:56

you just have no idea especially if

8:39:57

you're going to spend $4 $5,000 these

8:39:59

guys clearly have a team in place so

8:40:02

let's go over to my magical whiteboard

8:40:05

this is a website that I drew let's say

8:40:08

it's for a client as you can see I'm an

8:40:10

artist now as they advertise their

8:40:13

business anywhere right landscapers and

8:40:15

all these local businesses advertise on

8:40:18

similar methods a lot of them do yard

8:40:19

signs right so they put a sign on

8:40:22

someone's yard and where does that go

8:40:24

that redirects them back into the

8:40:27

website some of them might run a TV

8:40:29

commercial so how does that work where

8:40:32

does that TV commercial point to it

8:40:33

points to a number and it points back to

8:40:36

the website now and some of them might

8:40:39

even hand out flyers or maybe they hand

8:40:40

out posters again where does that go it

8:40:43

goes back into the website so the

8:40:45

website is the central Hub of everything

8:40:49

when people find them on Google what

8:40:52

ends up happening right they go to their

8:40:54

website maybe it's Google my business

8:40:56

maybe they are on Yelp maybe they're on

8:40:58

Facebook maybe they're on Instagram

8:41:00

anywhere that they are it goes back into

8:41:02

here or maybe they're running paid

8:41:03

advertising online maybe they're running

8:41:05

Google ads or they're running Facebook

8:41:08

ads now in my opinion if you're running

8:41:10

Google ads or Facebook ads or these

8:41:12

online campaigns you should be running

8:41:14

it to a funnel so we've tested this and

8:41:16

the ironically the best funnel that

8:41:18

we've seen that works really well is to

8:41:20

a landing page that is extremely simple

8:41:23

and all we have at the top is just their

8:41:25

logo like this so people can't click on

8:41:27

all the other links like they can right

8:41:29

here it makes them stay on that page

8:41:31

they have their logo we typically just

8:41:33

have a survey right here with like eight

8:41:35

or nine questions to really pre-qualify

8:41:38

people and then we have a timer that

8:41:40

counts down on when the offer expires so

8:41:43

offer could be like you know 10% off or

8:41:45

whatever and we usually put that right

8:41:46

above the um the form right here and by

8:41:48

having this timer that expires we've

8:41:50

noticed we got way more leads and

8:41:52

customers for our clients but anyways

8:41:54

that is all beside the point here no

8:41:57

matter what they do in their business

8:41:59

they need to have a nice website and you

8:42:01

need to portray this value to your

8:42:04

customer hey you can spend all the money

8:42:06

you want in the world on radio ads and

8:42:08

TV on Yelp on any platform whether

8:42:11

you're a dentist chiropractor doesn't

8:42:13

matter if you're on Instagram and then

8:42:15

people go off of your Instagram all the

8:42:17

work you put in won't matter if your

8:42:20

website is not good and people genuinely

8:42:22

don't trust you this website should

8:42:24

preset

8:42:25

any of its visitors on the actual

8:42:28

business it should show them

8:42:30

testimonials it should show them before

8:42:31

and afters it should show them tons of

8:42:34

social proof show them their team so by

8:42:37

the time that someone becomes interested

8:42:39

in a service and they just call them

8:42:41

they should be

8:42:42

pre-old it should be as simple as just

8:42:45

booking in the appointment and the end

8:42:47

all Beall is this website is meant to

8:42:50

make your client freaking more money I

8:42:52

can't tell you how many of these

8:42:53

websites I saw while doing research for

8:42:55

this that don't even have a single phone

8:42:57

number at the top of the website how is

8:42:59

someone going to know who to call or

8:43:02

what number they should dial this is a

8:43:03

trap a lot of web designers fall into is

8:43:05

they make it look so beautiful so

8:43:07

amazing with hero images and videos and

8:43:10

this and that but it doesn't actually

8:43:12

mean they're going to get more customers

8:43:14

so make sure that your incentive is

8:43:17

aligned with what the actual business

8:43:19

owner wants okay next is retargeting so

8:43:22

what we can do is take all of the

8:43:25

traffic that lands on this website from

8:43:28

any of the streams that we have here and

8:43:30

we can retarget them meaning once

8:43:32

they're sitting on social media on their

8:43:34

phone they're sitting on the toilet

8:43:36

they're watching funny cat videos what

8:43:38

we can do is show this person your

8:43:40

clients website once again right so

8:43:42

they're scrolling they're seeing images

8:43:44

images images or text from their friends

8:43:46

and then what do they see they see an ad

8:43:49

from your client and this is very very

8:43:52

cheap to do you can have a cheap $510

8:43:54

budget on your client's behalf and then

8:43:56

forward that back into the website so

8:44:00

even if your client is not the biggest

8:44:02

business in town they can have this

8:44:04

omnipresent approach in their company to

8:44:07

where as soon as someone lands on their

8:44:09

site it tracks them and it shows them

8:44:11

YouTube ads or Google ads or Facebook or

8:44:14

Instagram ads and now your client is

8:44:17

appearing everywhere so if someone is

8:44:19

interested in this service because they

8:44:21

came in from a yard sign or from a flyer

8:44:24

they're now going to see that business

8:44:26

everywhere all over social media the

8:44:28

next thing it can do is it can help your

8:44:30

clients qualify its leads sometimes your

8:44:33

clients are getting calls that they

8:44:35

can't even service meaning they just

8:44:37

don't provide those services so what you

8:44:40

can do is clearly either list that on

8:44:42

the website instead of having a normal

8:44:44

contact form you can have a dropdown on

8:44:47

that same form that lists out all the

8:44:49

different services that your client

8:44:51

actually provides but if you're more

8:44:53

advanced I suggest go with the survey

8:44:55

option then you can collect way more

8:44:58

details from the client and it just

8:45:00

seems to convert better for some reason

8:45:03

look I'm going to show you one of our

8:45:05

websites right here this is a actual

8:45:08

client website I just changed the phone

8:45:10

numbers and addresses and all the

8:45:11

details so I can actually show it to you

8:45:13

this is for a kitchen and bathroom

8:45:15

remodeling client so as soon as you land

8:45:17

on the website it just looks like a

8:45:19

higher end client we have the phone

8:45:20

number very easy to see as you scroll up

8:45:23

and down it sticks there in the bottom

8:45:25

left hey there have a question text us

8:45:27

here how much confidence does a website

8:45:29

visitor get when they know that they can

8:45:31

text your client now even though this is

8:45:34

literally just a simple contact form and

8:45:36

not much more than that it still adds a

8:45:39

lot of social proof then as you scroll

8:45:41

down we just have nice features that

8:45:43

make it look high-end testimonials right

8:45:46

tons of those you can handpick your

8:45:48

favorite ones or automatically pull

8:45:50

testimonials from Google we have

8:45:51

different Services inspiration gallery

8:45:54

and then we have a nice contact form

8:45:55

with testimonials next to it so that's a

8:45:58

brief look not even to mention all the

8:46:00

different service pages that we have

8:46:02

different galleries the before and

8:46:04

afters that we have on this website

8:46:06

which leads into the next point you want

8:46:07

to make sure you establish a lot of

8:46:09

credibility on this website for your

8:46:13

clients if a chiropractor has no

8:46:16

pictures of himself or his staff and

8:46:18

you're going in and you have to crack

8:46:19

your neck you at least want to be

8:46:21

greeted with a smile you want to be

8:46:23

confident that they're not going to

8:46:25

break your neck you want to be confident

8:46:27

they're not going to injure you or hurt

8:46:29

you or make any of your symptoms worse

8:46:31

same thing for a dentist you don't want

8:46:33

to walk in and be greeted by gloomy

8:46:35

faces and feel like something in here is

8:46:37

Shady you don't want them to start

8:46:38

breaking your teeth you want to be

8:46:40

greeted with smiles and you want to be

8:46:43

in a warm and comfortable environment

8:46:44

considering that it might even hurt and

8:46:46

a lot of people have a fear of the

8:46:48

dentist so no matter what Niche or what

8:46:50

industry you're in make sure you elicit

8:46:53

the right emotion of that website

8:46:55

visitor if there's a business and it's

8:46:57

impossible to find their phone number

8:46:59

it's impossible to reach out to them

8:47:01

their contact form is hidden there's no

8:47:03

about us page there's no pictures of

8:47:06

Staff you don't even know if they're

8:47:07

real it's hard to trust them and lastly

8:47:10

the website is needed for SEO that

8:47:13

search engine optimization if your

8:47:15

client wants to be found on Google

8:47:17

whether someone is looking for that

8:47:19

service in their area or maybe they're

8:47:22

just looking for that specific business

8:47:24

right if I referred you to someone

8:47:26

that's ABC landscaping and then you

8:47:28

Google them and you just can't find them

8:47:30

how will you even find their number sure

8:47:32

I can give it to you but you'll probably

8:47:34

still look them up and do your due

8:47:35

diligence if you're going to spend

8:47:37

thousands of dollars on someone so your

8:47:39

client wants to appear when someone's

8:47:41

trying to Google them and I've even seen

8:47:44

in some situations that competitors

8:47:46

appear when you Google that specific

8:47:49

business and you want to help them out

8:47:50

of that situation I will show you my

8:47:52

entire automated website business bus

8:47:55

model everything from the checkout page

8:47:57

that looks like this how it works after

8:47:59

you click it then I'll even show you how

8:48:01

we automatically create the websites and

8:48:03

deliver all the services so the clients

8:48:06

get amazing results as you can see here

8:48:08

this client got a ton of good results it

8:48:11

made a bunch of money this website form

8:48:13

added an extra half a million dollars to

8:48:15

his pipeline it may look complicated but

8:48:18

I promise you it's simpler than you

8:48:20

think so let's start at the very very

8:48:22

beginning customer purchases our website

8:48:24

in a day program this is roughly how it

8:48:27

looks like now we used to offer a free

8:48:29

trial we no longer do that as you can

8:48:32

see here I like to sell this with a

8:48:34

video then what they can do is they can

8:48:36

hit get started then it opens up a

8:48:38

screen like this and then they enter in

8:48:41

their payment info right here so credit

8:48:43

card debit card whatever and they can

8:48:45

pay online now after they do that this

8:48:47

is our internal go high level setup

8:48:50

right here all the payments are

8:48:52

processed inside of high level and you

8:48:54

can can actually adjust what they get

8:48:56

access to you can have three plans you

8:48:58

can have one completely up to you let's

8:49:00

take a look at this top plan right here

8:49:02

that gives them access to absolutely

8:49:04

everything all you have to do is hit the

8:49:06

details in here and you can adjust the

8:49:08

pricing however you want you can give

8:49:10

them a yearly plan a monthly plan give

8:49:13

them features remove features you can

8:49:15

pause the screen if you want to see what

8:49:18

we offer them at that price now we're

8:49:19

not going to talk too much about this

8:49:21

but there's tons of other ways for you

8:49:22

to make money outside of just website

8:49:24

hosting for example this is our phone

8:49:26

system right here all we're doing is

8:49:28

rebuilding every time they're sending

8:49:29

text messages using our software which

8:49:32

again you put your your logo on at the

8:49:35

top right here you adjust it to your

8:49:37

colors your branding whatever and every

8:49:40

time they send emails whatever you can

8:49:42

upcharge them right here and you can

8:49:44

make profit each time they send text

8:49:46

messages emails or if they generate some

8:49:48

kind of content using our AI services so

8:49:51

after you create the account that looks

8:49:53

like this then we are going to go into

8:49:55

the custom values right here and this is

8:49:58

how it looks this is all you have to do

8:50:00

you have to input this business owners

8:50:03

details you just put in their industry

8:50:05

let's say it's kitchen and bathroom

8:50:07

remodeling right you put in their

8:50:08

website colors so all you have to do is

8:50:10

enter in these details right here if you

8:50:13

go under settings you hit custom values

8:50:16

you'll see that they're all here it's

8:50:18

very easy to edit now the cool thing is

8:50:20

as you edit a custom value it will

8:50:22

change it across the entire website that

8:50:25

we automatically imported with each new

8:50:28

client now look if you want to be really

8:50:30

fancy what you can also do is

8:50:32

automatically have a form send like this

8:50:35

that the client fills out and they

8:50:37

actually fill out all of these details

8:50:38

for you hey what are your brand Colors

8:50:41

oh it's yellow oh it's black and it will

8:50:43

actually automatically fill all of this

8:50:45

for you so you don't have to do it and

8:50:47

then it will automatically generate this

8:50:49

pre-built website that you already set

8:50:51

up for the client as you can see here

8:50:53

this is all custom some values meaning

8:50:56

as they type in their phone number as

8:50:57

they type in their email as they type in

8:50:59

their address it updates across the

8:51:01

entire website once they upload their

8:51:04

logo it updates everywhere if they're on

8:51:06

the concrete space it'll update that

8:51:09

across the entire website and this is

8:51:11

what it looks like on the back end so as

8:51:13

you can see it just says custom values

8:51:15

as you scroll down you'll see it's even

8:51:17

in the headers and you can update this

8:51:19

and edit this as much as you want for

8:51:21

example this is since 2011 if you wanted

8:51:24

to add this like let's say year start

8:51:27

time you can go in here and add that

8:51:28

under name add the custom value hit

8:51:30

create and then you're done all you have

8:51:32

to do is go to the website and just

8:51:34

paste in that code and then it will

8:51:35

automatically pull in any data that you

8:51:38

gave it so this is the before and then

8:51:40

this is the after once you type in all

8:51:43

the different details it'll just look

8:51:45

complete and as you scroll down as you

8:51:47

can see pulls in the City Las Vegas

8:51:49

Premiere kitchen and bathroom remodeling

8:51:51

and you can do this for every single

8:51:53

Niche any industry that you want to work

8:51:55

in you have a ton of chiropractors

8:51:57

that's great make a website for them and

8:51:59

add in the custom values so anytime we

8:52:01

sign a contractor now it's super easy

8:52:03

it's copy and paste and that's also why

8:52:05

I recommend you go into one industry and

8:52:07

one Niche because you can build these

8:52:08

out extremely extremely quickly so what

8:52:11

happens next how do you actually launch

8:52:14

this for a client well if you go back to

8:52:16

our software right here all you have to

8:52:18

do is go back to settings you're going

8:52:20

to hit domains right here and you're

8:52:22

just going to link up that domain for

8:52:24

for the client and then you can link it

8:52:26

up to that website right here it's under

8:52:29

the domain section now what I also

8:52:31

recommend is you actually give the

8:52:33

client access to your backend highle

8:52:36

dashboard so they can go in and they can

8:52:38

respond to their customers they can see

8:52:40

a nice report of all the phone calls

8:52:42

they got all the contact form

8:52:44

submissions make sure to add in a live

8:52:46

chat and the way they're going to do

8:52:47

that is by going over to this section

8:52:49

right here and just linking their

8:52:50

business entirely their Google my

8:52:52

business their Facebook their Instagram

8:52:54

once they link and integrate everything

8:52:56

they can even link up their payment

8:52:57

processor and collect payments through

8:52:59

your software once they do that they can

8:53:02

go under the conversations tab right

8:53:04

here and literally see an inbox of all

8:53:06

their social media messages all their

8:53:08

contact forms everything is going to be

8:53:10

unified into one inbox which saves them

8:53:13

so much time because now they don't have

8:53:15

to log into Instagram and then Google my

8:53:17

business just to check what kind of

8:53:19

messages they have where they could be

8:53:20

missing potential customers also if you

8:53:23

remember in the beginning of the video I

8:53:25

mentioned content AI so you might have

8:53:27

wondered where do we actually put that

8:53:29

content well once they log into this

8:53:31

dashboard and they start using this and

8:53:33

checking it daily or checking their

8:53:35

mobile app which this you can also get

8:53:37

on their phone they can go in here and

8:53:40

they can generate content with AI and

8:53:42

publish it to all their social media

8:53:44

from within your dashboard that is

8:53:47

completely wh labeled they generate

8:53:49

content they can even generate images

8:53:51

then go in here connect it to Facebook

8:53:53

to Linkin to X Tik Tok Instagram just

8:53:57

hit publish or schedule post and it will

8:53:59

be scheduled on all social media which

8:54:02

makes their lives way easier or maybe

8:54:04

their front desk person if they have

8:54:06

someone and the crazy thing is I have

8:54:08

clients literally paying me $300 a month

8:54:10

that I haven't spoken to in over a year

8:54:14

still paying and still happy to keep

8:54:17

using this software we never talk

8:54:20

because we don't need to they use this

8:54:22

like a toolkit that's it it's like a

8:54:24

utility bill this is so integrated with

8:54:26

their business all of their leads all of

8:54:29

their phone numbers are hosted inside of

8:54:31

your platform not only so it can give

8:54:34

them better tracking they can see how

8:54:35

many phone calls they get from Google

8:54:37

from Facebook from their website but it

8:54:39

just unifies everything they no longer

8:54:41

have to check all these different

8:54:42

platforms that's why they keep paying

8:54:45

every single month which goes nicely

8:54:47

into this next point you want to track

8:54:49

and upsell all of the different services

8:54:52

and it's going to look nicely like this

8:54:54

in inside of your dashboard so as you

8:54:56

can see we can attach Revenue numbers to

8:54:59

your service so this automated website

8:55:02

is still extremely powerful for their

8:55:04

business and if you choose to provide

8:55:06

other services like Google ads or

8:55:08

Facebook ads or SEO or social media

8:55:10

management anything else track it all

8:55:12

inside of here because when you go down

8:55:15

to that lead Source report this is where

8:55:18

they cannot argue the value now the way

8:55:21

that they are actually tracking these

8:55:22

numbers is they have to go in and once

8:55:24

they manage all their customers and all

8:55:26

their leads inside of your dashboard

8:55:28

they can actually attach numbers to them

8:55:30

and when they start doing that which

8:55:31

they're happy to do because they want to

8:55:33

know these details too right they want

8:55:35

to know hey did we get more customers

8:55:37

from the website form did we get more

8:55:39

customers from Instagram did we get more

8:55:42

customers from freaking Uber which this

8:55:45

is kind of hilarious this client is a

8:55:46

Savage he told me he was sitting in Uber

8:55:49

and his driver needed some help he

8:55:51

needed a remodel done in his house and

8:55:52

he closed him inside of Uber which is

8:55:55

awesome but nonetheless you want to

8:55:57

upsell to different services that they

8:56:00

can use now if you go over to the

8:56:03

different automations there is so much

8:56:05

that you can offer automatic Facebook

8:56:08

messages right automator Google my

8:56:10

business message request you can even

8:56:13

automate some of their review responses

8:56:15

right list reactivation this one is

8:56:17

killer list reactivation works extremely

8:56:20

well you ask the customer hey do you

8:56:22

have past customers that have been in

8:56:24

your clinic that have done business with

8:56:26

you if they're a massage therapist if

8:56:28

they're a chiropractor they have a lot

8:56:29

of past customers and a lot of times

8:56:32

they never text them and they never

8:56:33

email them so all you have to do is run

8:56:36

this campaign our campaign that we

8:56:38

already have built for you and what it's

8:56:40

going to do is it's going to text them

8:56:41

it's going to email them it's going to

8:56:43

see if they respond it's going to see if

8:56:44

the reply was positive if it was

8:56:46

negative it's going to respond different

8:56:48

things and all in all it's going to get

8:56:51

that lead reactivated and back into your

8:56:54

clients's business and they don't have

8:56:56

to do anything all they have to do is

8:56:58

send you that list and all you're going

8:56:59

to do is hit run but that is an example

8:57:01

of a one-time service I'm going to show

8:57:03

you some reoccurring services that keep

8:57:05

paying you $200 or $300 every single

8:57:08

month to continue using this so this is

8:57:11

the business profile section so when you

8:57:13

upload this logo by the way it uploads

8:57:15

it across the entire website this is

8:57:16

where you can update the business name I

8:57:18

typed in a bunch of sample information

8:57:20

now down here you'll see Miss call text

8:57:22

back and all this does is it sends a

8:57:25

text message to any potential customers

8:57:27

that are calling your client but they

8:57:30

don't pick up the phone meaning they let

8:57:31

it go to voicemail so imagine there is a

8:57:34

plumber right there is a massage

8:57:36

therapist and she gets 10 20 phone calls

8:57:41

per day now chances are she can't pick

8:57:43

up every single phone call she is

8:57:45

extremely busy she is a local business

8:57:47

owner so instead of that person calling

8:57:50

the next plumber or the next massage

8:57:52

therapist all we're going to do is text

8:57:54

them and we're going to say hey this is

8:57:56

ABC Plumbing this is ABC massage therapy

8:58:00

I saw that we just missed your call how

8:58:02

can I help so now it texts them and it

8:58:04

starts a text conversation which means

8:58:07

that customer is saved cuz now they see

8:58:10

that the business owner is active and

8:58:11

it's talking to them and now they can

8:58:13

book an appointment and that's just one

8:58:14

service there's also automated Google

8:58:16

reviews or maybe things like a lead

8:58:18

followup or even appointment booking so

8:58:20

imagine we have this entire website

8:58:22

process and instead of them just going

8:58:25

into a website and filling out a contact

8:58:28

form but now they can actually book an

8:58:30

appointment and get automated followups

8:58:32

so they can click get a free quote right

8:58:34

now or book an appointment right now or

8:58:37

book with our Clinic whatever industry

8:58:39

that you're in it pulls up a calendar

8:58:41

they book their own session or maybe

8:58:44

they book just a phone call now they get

8:58:46

an automatic text confirming that

8:58:48

appointment plus it gives them reminders

8:58:50

the same day it can also text that

8:58:52

website visitor hey we're super excited

8:58:55

for our appointment see you in 4 hours

8:58:57

see you in 2 hours see you in 24 hours

8:58:59

you can have it say anything you want so

8:59:01

this is an ongoing service that you set

8:59:04

up one time and this client will be

8:59:06

happy to pay you every single month now

8:59:08

if you are just offering websites I've

8:59:10

seen people inside of my community

8:59:12

charging $500 up front $1,000 up front a

8:59:15

couple thousand up front and then

8:59:17

charging $100 to $200 per month just for

8:59:20

hosting just to keep this website live

8:59:23

and look them just using this

8:59:24

conversations Tab and this inbox right

8:59:27

here to respond to all their contact

8:59:28

forms their live chat to respond to

8:59:30

their Facebook Instagram all that stuff

8:59:32

that's worth it for them however if you

8:59:34

want to charge $300 a month or maybe

8:59:37

$400 per month then you want to start

8:59:39

offering more services you can pause the

8:59:41

screen and see all the stuff that we

8:59:43

offer these aren't exact prices because

8:59:45

we do change them we do test different

8:59:47

prices sometimes we test free trials as

8:59:49

well and then on top of that you're also

8:59:51

making money every time they're sending

8:59:53

sms or they're sending emails so this

8:59:56

business model is amazing it's a low

8:59:58

ticket offer you can still do high-end

9:00:00

expensive websites if you want on a

9:00:02

webflow or WordPress and charge4 to

9:00:05

$6,000 for those if you'd like but this

9:00:09

is a reoccurring business that will

9:00:11

continue paying you for years I got a

9:00:14

text from my client and I remember

9:00:16

picking up the phone and looking at it

9:00:18

and seeing the words that we all hate it

9:00:20

said we need to talk and I'm not going

9:00:23

to lie to you at this point in my agency

9:00:26

journey I was still feeling a bit

9:00:28

insecure about my services that I was

9:00:31

offering I was offering Facebook ads and

9:00:33

I was even delivering the leads to the

9:00:35

client in a spreadsheet or inside their

9:00:38

email and I didn't know whether Facebook

9:00:41

ads was the best route I didn't know how

9:00:43

to book appointments for the client I

9:00:46

didn't know the next step it felt like

9:00:48

some kind of rat race where I was

9:00:49

getting clients and then losing clients

9:00:52

within like a two to 4mon window roughly

9:00:55

I couldn't understand the value that I

9:00:58

was bringing or even if I was bringing

9:01:00

value right this is early on in my

9:01:01

journey which is very normal in the smma

9:01:04

space people keep their clients for only

9:01:06

3 or 4 months and before I found go high

9:01:10

level and I actually started booking

9:01:11

appointments for my clients I was in the

9:01:14

same boat thing is your clients and my

9:01:17

clients at the time they're not properly

9:01:19

trained to handle the bleed now I did

9:01:21

have some clients that stayed on for 4

9:01:23

months 5 months 6 months and plus but

9:01:25

those people had an established sales

9:01:27

team they were very good at handling

9:01:29

leads they knew how to Cod call they

9:01:31

would properly follow up but most

9:01:33

business owners that are small to

9:01:34

mediumsized they're not trained sales

9:01:36

people you're going to give them a

9:01:38

million leads you can do everything

9:01:40

right on your part and they could just

9:01:42

be bad at sales right think about it the

9:01:44

business owner calls the lead right they

9:01:47

pick up they call them and let's say

9:01:48

they're at work right they're calling

9:01:50

them during business hours this lead is

9:01:52

at work work they 9 to5 and they can't

9:01:55

pick up the phone so what happens I

9:01:57

noticed my clients were just never

9:01:59

calling them again which is insane my

9:02:01

solution to this problem and the way

9:02:04

that I was able to fix that and then

9:02:05

keep clients for 6 months 7 months a

9:02:08

year plus was I started offering

9:02:10

follow-up services and Lead booking

9:02:13

Services meaning as soon as a lead came

9:02:15

in we send him three text messages and

9:02:17

we automatically follow up with that

9:02:18

lead so by the time the client talks to

9:02:20

the lead they're slightly warmed up

9:02:22

right we're sending the lead a bunch of

9:02:25

information about the client before and

9:02:27

afters right testimonials we're warming

9:02:30

up that lead so when the client calls we

9:02:32

can not only track it in one place but

9:02:34

also we can pre-sell the lead for the

9:02:36

client which makes it way easier and I

9:02:38

think that's what makes a really good

9:02:40

agency owner is you bring on more

9:02:42

responsibility and the amazing thing is

9:02:45

you don't have to go in and do all this

9:02:46

manually just set up an automatic SMS

9:02:49

and these will automatically go out you

9:02:51

don't have to do this yourself now when

9:02:53

it comes to a point booking you're

9:02:54

probably thinking wow I have to hire

9:02:56

some employee I have to train them on

9:02:58

how to be an appointment setter truth is

9:03:00

you don't have to do any of that I

9:03:01

didn't do this we're now experimenting

9:03:03

by using like chat GTP and AI to go in

9:03:06

and send text messages on our client's

9:03:08

behalf I'll let you guys know how it's

9:03:09

doing once we figure that out and crack

9:03:11

the code on it and what we've been doing

9:03:13

for years is quite simply having a

9:03:16

funnel okay you have a landing page you

9:03:18

have an appointment calendar page and

9:03:20

then you have a thank you page and the

9:03:22

way that we stru rued that is AD goes to

9:03:26

the landing page and even if you're

9:03:27

doing a lead form you can do the same

9:03:29

exact thing right if you're running smma

9:03:31

stuff uh with Google ads you're going to

9:03:32

need a landing page but if you're doing

9:03:34

ads on social media you can have the

9:03:36

lead form in here and on the lead form

9:03:39

on the submit button have a booking page

9:03:41

and you want to give some kind of

9:03:42

incentive and you want to book a call

9:03:44

okay book a call or book an intro book

9:03:46

something for the client as the middle

9:03:48

step and then once they confirm they go

9:03:51

to the thank you page and on that thank

9:03:53

you page you just share a bunch of proof

9:03:55

right you share a bunch of testimonials

9:03:57

just get the lead excited about the

9:03:59

client's service and when we installed

9:04:02

this into our business and into our

9:04:03

client businesses everything got better

9:04:05

we booked more appointments clients

9:04:07

stayed on longer and honestly they just

9:04:09

fell in love with this service and a lot

9:04:11

of them asked us to do this with their

9:04:13

website which is how we ended up doing

9:04:16

the swas model which is software with a

9:04:18

service so even if they wanted to pause

9:04:20

ads or cancel ads we've integrated this

9:04:22

whole system into their website right so

9:04:24

when they fill out a website form when

9:04:26

they go on their website and they fill

9:04:27

out the live chat it goes through an

9:04:29

appointment booking process so it saves

9:04:30

the client a bunch of time so even if

9:04:32

they want to pause the ads even if they

9:04:34

want to cancel the ads they still stay

9:04:36

on and pay us $300 a month for the

9:04:38

automations and for the appointment

9:04:40

booking and the Google like all the

9:04:42

stuff right all the stuff we talk about

9:04:43

on this channel and the amazing thing is

9:04:46

that when they're ready for ads let's

9:04:47

say they paused it for 2 months when

9:04:48

they're ready for ads again they

9:04:50

contacted us and then we ran the ads for

9:04:52

a month 2 months however long they

9:04:54

wanted to run it now in order for you to

9:04:55

get proper numbers on how many

9:04:57

appointments were actually booked from

9:04:59

your leads the way that you want to do

9:05:00

it is have the client download the lead

9:05:02

connector app which is linked to go high

9:05:04

level and have them use it on their

9:05:06

phone and what you're going to do is set

9:05:08

up a workflow I'll see if I can pull up

9:05:10

something here to show you but set up a

9:05:12

workflow and it's a trigger where

9:05:14

essentially the client just goes on

9:05:15

their phone they press one button and

9:05:18

when they click that it automatically

9:05:19

moves that contact into a booked

9:05:21

appointment and into a booked lead and

9:05:24

that way at the end of the month you're

9:05:26

not just telling the client look we got

9:05:27

you 30 leads you can say look we got you

9:05:30

30 leads and 20 booked appointments and

9:05:32

out of those I can see that you closed

9:05:35

four where a lot of times clients forget

9:05:37

to Market on their go high levels so you

9:05:39

can ask them how many of these leads did

9:05:40

you close and then when you're doing

9:05:42

like a check-in call or just in general

9:05:44

when you're talking to a client you can

9:05:45

ask them and you can show them a list of

9:05:47

appointments that they got and so now

9:05:49

you can keep them accountable and also

9:05:51

you can keep yourself accountable right

9:05:53

you can see how many people are booking

9:05:55

calls how many people are booking on a

9:05:56

calendar if you're getting no bookings

9:05:59

then the problem is your ads right the

9:06:00

ads aren't working it's not the client's

9:06:02

fault no one's responding to your ads

9:06:04

right you send that automatic text and

9:06:06

if no one's responding your leads are

9:06:08

just not qualified so now you have to

9:06:09

improve your service so by offering

9:06:11

appointment booking it can completely

9:06:13

change your agency I highly recommend

9:06:15

you do it if you want this stuff

9:06:17

pre-built and you just want to take our

9:06:18

funnels our appointment booking stuff

9:06:20

you know what to do we have a link in

9:06:21

the description you can click that you

9:06:23

can get access to everything and save

9:06:25

yourself a bunch of time since we've

9:06:26

already cracked the code we already have

9:06:28

high converting funnels that will

9:06:30

automatically book appointments all the

9:06:32

workflows all the triggers everything's

9:06:33

already built out imagine looking at a

9:06:36

campaign and you got 30 leads 40 leads

9:06:39

50 plus leads into your client's account

9:06:43

but then later that day you open up your

9:06:46

phone and you see the worst words

9:06:49

possible from a client hey pause the

9:06:51

campaign we need to talk and you look at

9:06:53

get your phone you load up Facebook ads

9:06:55

manager again you check your lead ads

9:06:57

you check your campaigns and you're

9:06:59

crushing it you're getting so many leads

9:07:01

what could possibly be the problem look

9:07:03

this is the sad reality of a lot of

9:07:06

marketing agencies in fact I've been

9:07:08

there myself and I'm not going to lie to

9:07:10

you I was super confused I've lost many

9:07:13

clients this way where on my end I think

9:07:16

that we're crushing it and then I speak

9:07:18

to them and there's something wrong and

9:07:19

in this video I'm going to show you not

9:07:22

just how to set up lead ads but how to

9:07:24

get profitable lead ads how to set up

9:07:27

profitable campaigns for your clients so

9:07:30

they actually stay now look the amateur

9:07:32

sits down and just delivers leads to

9:07:35

clients here's a name here's a phone

9:07:37

number here's an email go have fun go

9:07:40

enjoy and for you you're seeing you got

9:07:43

30 leads 40 leads 50 leads but the

9:07:44

client when they actually log in and

9:07:46

when they try to call people they have a

9:07:48

30% response rate maybe a 40% response

9:07:51

rate 50% so half of your leads that you

9:07:54

generated don't even freaking respond

9:07:56

meanwhile on the other hand the

9:07:59

professional sits down and they track

9:08:02

leads not based off of quantity meaning

9:08:05

how many leads came in but off of the

9:08:07

leads that actually booked appointments

9:08:10

and not only that but how many leads

9:08:11

actually responded and not only that but

9:08:14

you're optimizing your campaigns based

9:08:17

around what actually makes the client

9:08:20

money and that's exactly what we're

9:08:21

going to cover do you think think your

9:08:23

clients will stay longer if you get them

9:08:26

higher quality leads do you think your

9:08:28

clients are going to love you way more

9:08:31

if you actually deliver them leads that

9:08:34

not only respond but book appointments

9:08:36

that are interested in their services

9:08:38

and then you can take those leads and

9:08:40

optimize your campaigns based around

9:08:42

what's making them money obviously yes

9:08:46

so let me go in and show you how we do

9:08:48

this all right so first thing you want

9:08:50

to do here is load up the Facebook ads

9:08:53

manager we have to create the lead ad so

9:08:56

this is one of my agency ad accounts

9:08:59

that we use to run ads to our company

9:09:02

and this one specifically has actually

9:09:05

generated us quite a few clients so let

9:09:08

me actually show you a sample campaign

9:09:10

I'll load this up so you want to choose

9:09:12

a lead campaign right here right if

9:09:14

you're running lead gen ads you want to

9:09:16

do instant forms you could do messenger

9:09:18

we've tested this website obviously

9:09:20

that's like landing pages and whatnot

9:09:22

okay you have your instant form set up

9:09:24

then when you go inside of the account

9:09:28

so let me show you a sample uh lead form

9:09:31

so I have quite a bit again this is a

9:09:33

live account it's funny this video

9:09:34

actually that you see on here like

9:09:36

pre-loaded on here is actually the video

9:09:38

that we used on ads to actually get

9:09:40

quite a few clients obviously I'm not

9:09:42

going to play that cuz of all the people

9:09:44

that are going to steal my videos and

9:09:45

steal my scripts but anyways if you go

9:09:48

inside of this form let's go into the

9:09:49

sample what you want to do is create

9:09:51

this sample you want to do more volume

9:09:53

once you set that up you want to ask a

9:09:55

couple questions and the way that I like

9:09:57

to do it is by avoiding these prefill

9:10:00

questions right here so you see where it

9:10:03

says this question please list all

9:10:05

services you provide this is a custom

9:10:08

question and what you want to do is go

9:10:10

in here and just ask the questions right

9:10:12

the short answer questions all inside of

9:10:15

here so name email phone number this is

9:10:17

what most marketing agencies do and then

9:10:20

they get these prefill information a lot

9:10:22

of times is doesn't work the phone

9:10:24

numbers don't work a lot of times the

9:10:26

emails are outdated so it's not the best

9:10:28

way to do it you want people to go in

9:10:31

and manually okay put in their name

9:10:34

their email their phone number this is

9:10:35

going to get you much higher quality

9:10:37

leads plus it's going to get you the

9:10:39

most updated lead info now you will get

9:10:43

less leads meaning your cost per lead

9:10:46

will be higher but that's okay because

9:10:49

your clients don't care if you get them

9:10:51

50 60 7050 50 freaking leads if only

9:10:55

four of them respond we want high

9:10:57

quality so that's the first thing you're

9:10:59

going to get that set up once you create

9:11:01

that lead form and I'm going to give you

9:11:02

more tips in the lead form towards the

9:11:04

end of this video as well on how we get

9:11:06

this to be super high converting but

9:11:08

then you're going to go into go high

9:11:09

level you can go into settings right

9:11:13

here and then you're going to go into

9:11:15

Integrations and you are going to link

9:11:17

up your account right here so the first

9:11:20

thing you have to do is link up the same

9:11:22

Facebook page that you're running the

9:11:23

lead ads from so you're going to hit

9:11:26

connect here and you're going to select

9:11:28

your Facebook page from the dropdown

9:11:30

it's going to ask you a couple questions

9:11:31

you're going to hit connect connect and

9:11:33

then it's going to show up here once it

9:11:35

shows up in here you're going to go over

9:11:37

to Facebook form field mapping then so

9:11:41

once you see where it says Facebook form

9:11:43

field mapping it'll probably be empty

9:11:45

for you but maybe if you have other lead

9:11:48

forms you'll see them in here and you're

9:11:49

not done okay you can't just link it up

9:11:51

you want to go in here and let's just

9:11:53

choose uh I don't know random one let's

9:11:55

choose this one you're going to hit map

9:11:57

fields and all this does is it links the

9:12:00

lead form into go high level so when you

9:12:02

click map Fields it should show the

9:12:05

exact questions that you just asked so

9:12:07

what services do you provide and so

9:12:09

essentially you want to create custom

9:12:11

Fields okay now for example right here I

9:12:14

don't there's no section for services so

9:12:17

I created a custom field this isn't my

9:12:20

Live account so I might not even have it

9:12:21

in here all right so I found right there

9:12:23

your main Services best phone number to

9:12:25

reach you you're going to select this

9:12:27

right here and you're going to link it

9:12:29

to phone and all this does is it takes

9:12:31

the lead form info and it ports it into

9:12:33

go high level right here and then phone

9:12:35

number uh so we actually had two this is

9:12:38

actually interesting I'm sharing a

9:12:40

secret with you that I didn't think I

9:12:42

would share so this is we have a custom

9:12:45

lead form that pulls in a phone number

9:12:46

but then we also have a prefill phone

9:12:50

number field that we also link up in

9:12:52

here to have a backup phone number in

9:12:54

case that first one doesn't work it

9:12:56

automatically pulls their phone number

9:12:58

that they have linked to Facebook so

9:13:00

there's a secret hack that I'm sharing

9:13:02

with you so go ahead and Link that one

9:13:03

you can create a custom field then

9:13:05

you're going to hit save once you hit

9:13:06

save it should look like this right here

9:13:08

all right this means that it's fully

9:13:10

linked up now if you want to be a true

9:13:13

expert and you want to get your clients

9:13:15

really good results you want to do

9:13:17

something like this so I have a calendar

9:13:20

that is linked at the end of the lead

9:13:22

form so most people go in here and they

9:13:25

say oh okay thanks so much we'll be in

9:13:27

touch with you soon no this is

9:13:29

completely wrong go in here and add a

9:13:32

booking option right add a calendar

9:13:34

option and from here give them something

9:13:37

of value you want to say something like

9:13:39

congratulations your area is available

9:13:42

and then I have some sample content here

9:13:44

click below to skip the line and book

9:13:46

right into our calendar so of course

9:13:48

this is going to be custom to you it's

9:13:50

going to be Niche specific to you I'm

9:13:51

sure you already know what to put here

9:13:53

then you have a view website button and

9:13:55

then you have the link to the calendar

9:13:57

and now when you optimize the campaigns

9:14:00

you can also track with a pixel how many

9:14:02

people are actually booking so when the

9:14:05

amateur runs ads what they do is

9:14:07

optimize the campaign Performance Based

9:14:10

on what gets a lot of leads right let's

9:14:12

say you have two campaigns one got 10

9:14:14

leads and one got three leads so the

9:14:17

amateur would take a look at the one

9:14:18

that got 10 leads and consider that a

9:14:20

win however if there's no bookings and

9:14:23

no one responded on go high level to

9:14:25

that campaign it is a fail 10 leads zero

9:14:28

bookings zero responses but then you

9:14:30

have the other campaign that had three

9:14:32

leads and all three people booked and

9:14:34

all three people are texting your client

9:14:36

that is the campaign you want to go with

9:14:38

even though that campaign might have

9:14:40

leads for $80 $50 these are much higher

9:14:44

quality campaigns especially if they're

9:14:46

closing sales so that's what you want to

9:14:48

optimize your campaigns around if you

9:14:50

want higher quality leads and if you

9:14:52

want your clients to start getting

9:14:54

better results another thing you want to

9:14:57

do besides appointment booking right and

9:14:58

by the way when I say appointment

9:14:59

booking I don't mean manually going in

9:15:02

there and you needing to respond to the

9:15:03

leads or you hiring another employee to

9:15:05

do that you can just add in a funnel

9:15:07

where all they have is a calendar and on

9:15:09

that calendar people can just manually

9:15:11

book themselves and this could even be a

9:15:13

phone call consultation so your client

9:15:15

can look at their calendar instead of

9:15:17

them having a bunch of leads in their

9:15:19

inbox they can look at their calendar

9:15:21

and see a Time time that each lead has

9:15:24

booked on the client's calendar now it's

9:15:26

much more efficient for the client and

9:15:28

they're going to love you way more on

9:15:30

top of that what you want to do as soon

9:15:31

as the lead comes in is automatically

9:15:33

text them that's the first thing create

9:15:35

a workflow inside of here inside of

9:15:37

automations that automatically text the

9:15:39

client another thing you want to do is

9:15:42

set up an automatic text message that

9:15:45

goes out to your client's leads and all

9:15:48

it does will say hey name right so hey

9:15:50

Susie thanks so much for submitting your

9:15:52

information we are holding your spot if

9:15:55

you haven't gotten a chance to book a

9:15:57

phone call consultation here's the link

9:15:59

looking forward to meeting you sample

9:16:01

message right there works very well this

9:16:03

will also start a conversation we've had

9:16:05

automated text messages like this or

9:16:07

we've also done a conversational

9:16:09

messages as well hey Susie thanks so

9:16:11

much we just got your info can you tell

9:16:12

me a little bit more about XYZ right

9:16:14

whatever your Niche is and whatever your

9:16:16

messaging is also you want to have email

9:16:19

campaigns and this is super valuable

9:16:21

take your client's testimonials take

9:16:22

take their case studies take their

9:16:24

before and afters take any kind of

9:16:26

social proof that your client has and

9:16:28

include them in emails that

9:16:30

automatically send to your leads right

9:16:33

to your clients leads that is and from

9:16:35

there that's going to warm up the leads

9:16:37

for your clients so imagine instead of

9:16:38

your client cold calling a lead and they

9:16:40

said oh wow yeah I saw this before and

9:16:42

after I saw this testimonial I saw this

9:16:45

case study and they genuinely are

9:16:47

excited to speak to your client your

9:16:48

client is going to love you also way

9:16:50

more cuz you're giving them higher

9:16:52

quality leads so if you want your

9:16:54

clients to stay on longer you need to

9:16:56

view yourself as the professional don't

9:16:59

just push everything off your plate into

9:17:01

the client oh well they're just bad at

9:17:02

sales some local business owners or

9:17:04

whoever business owners that you work

9:17:06

with if they are bad at sales try to

9:17:08

help them right try to go in and do as

9:17:10

much as you can with the automations so

9:17:13

they get better and so you can deliver

9:17:15

better results now it seems like not

9:17:17

many people actually talk about this

9:17:19

stuff about lead quality about how to

9:17:21

get better results and look it's it's

9:17:22

not your fault if you didn't know this

9:17:25

that's fine I spent a lot of freaking

9:17:27

time trying to figure this stuff out for

9:17:30

myself and there's really no one else

9:17:33

teaching this kind of strategy if you

9:17:35

didn't know this try to implement some

9:17:37

of these strategies that I'm talking

9:17:39

about here see how it works for you see

9:17:41

if you can get clients to stay on longer

9:17:44

and deliver better results every single

9:17:47

business every business needs reputation

9:17:51

management and it is your respons

9:17:52

ability to show them how it's going to

9:17:55

genuinely help their business expand

9:17:57

everything from getting more leads to

9:17:59

more importantly converting those leads

9:18:02

into paying customers that's exactly

9:18:04

what we're going to cover in this video

9:18:06

here is an example of a niche that I

9:18:08

just looked up we have roofer in Las

9:18:10

Vegas and if you go inside the maps

9:18:12

section here you'll notice that there's

9:18:14

a ton of roofers and honestly if you

9:18:16

click more businesses right here there's

9:18:17

going to be an insane amount now if you

9:18:20

are genuinely looking for a roof or a a

9:18:23

chiropractor or a mustache therapist or

9:18:26

just in general when you go to Amazon

9:18:28

how do you shop for things you go off of

9:18:30

reviews and so for example even though

9:18:32

this guy right here Rhino Roofing is

9:18:35

number two right number two on Google

9:18:37

they have 80 reviews right they have 80

9:18:39

reviews however they have a 4.1 star

9:18:42

rating so you can approach them and say

9:18:44

Hey listen you have a 4.1 star rating

9:18:46

you have a lot of good reviews but this

9:18:48

other guy that's above you Elite Las

9:18:50

Vegas Roofing they have a 4 .7 star

9:18:53

rating so look if I could help you get

9:18:56

right you're already ranked so well in

9:18:58

Google but if I could just help you get

9:18:59

up to a 4.7 or a 4.9 and we can get it

9:19:02

to 100 reviews 150 reviews how much more

9:19:05

business do you think that's going to

9:19:07

bring in right how many more projects is

9:19:09

that going to bring in to your front

9:19:11

door and this is how you really really

9:19:13

sell it and get them to see the value

9:19:15

now what I used to do is I would show

9:19:17

them all the features I would say look

9:19:18

we're going to build you a landing page

9:19:20

like this it's going to say how would

9:19:21

you rate US and if someone CLI Click

9:19:22

Five Stars it's going to go to Google

9:19:24

but then if someone clicks three stars

9:19:26

or or one star it's going to save them

9:19:28

from publishing an online review right

9:19:30

that's exactly what this does then you

9:19:32

could just type in your review here you

9:19:33

hit submit and then all it's going to do

9:19:34

is send to the client so it won't even

9:19:36

get published on Google a lot of these

9:19:38

people what they do is they just send a

9:19:40

Google link to everyone or to everyone

9:19:42

that they think is going to leave them a

9:19:43

Google review and I've noticed a lot of

9:19:45

people the reason a lot of business STS

9:19:47

the reason they don't have more reviews

9:19:48

is because they're kind of scared they

9:19:50

don't know what they're going to say and

9:19:52

so having a funnel like this that weeds

9:19:55

out the bad reviews early works really

9:19:57

well but anyways I used to show this and

9:19:58

then I would show them all the different

9:20:00

features of oh we have this review page

9:20:03

and then it's going to be under funnels

9:20:04

and then if you look at automations you

9:20:06

can actually click get review and this

9:20:07

and that and it would just confuse them

9:20:10

the better way to really sell reviews

9:20:13

and reputation management is by going in

9:20:16

and just showing them their competitors

9:20:18

this is going to be so powerful show

9:20:20

them their competitors show them what

9:20:21

they're doing on a Zoom screen share

9:20:24

like I'm doing right now and ask them

9:20:26

good questions about how much more money

9:20:28

is it going to make them so you want to

9:20:30

tie everything back into more money and

9:20:33

more customers into their business into

9:20:36

higher conversion rates right these

9:20:37

people are probably paying for SEO

9:20:40

they're probably paying for some kind of

9:20:42

marketing and you can use that to your

9:20:44

advantage say how much are you paying

9:20:45

for your advertising and once they tell

9:20:48

you 1,000 2,000 3,000 say okay well look

9:20:50

you're already spending all that money

9:20:52

that's amazing what if I could help you

9:20:54

automate a bunch of your reviews and

9:20:55

we'll automatically send out review

9:20:58

requests directly to a funnel so you

9:20:59

don't have to worry about it and if you

9:21:01

got a 4.7 rating or 4.8 or 4.9 rating

9:21:05

with hundreds of reviews not only are

9:21:07

you going to appear higher but also

9:21:09

you're going to get more phone calls

9:21:11

let's just say Bob suie whatever their

9:21:13

name is if I could help you get an

9:21:15

abstruct one client per month in your

9:21:17

industry how much revenue is that and in

9:21:19

this Niche so with roofers that's an

9:21:21

extra $10,000 right now if you're

9:21:23

working with like chiropractors then

9:21:25

maybe it's going to be you know less per

9:21:27

client but still you can tell them hey

9:21:28

if I helped you get an extra 10 clients

9:21:31

per month what does that mean in terms

9:21:32

of your revenue and you want to just let

9:21:34

them tell you what kind of Revenue

9:21:36

that's going to bring in and you don't

9:21:37

want to tell them you might know your

9:21:38

industry if youve really Niche down the

9:21:40

way that I like to do it so everything

9:21:42

is automated and you can copy and paste

9:21:43

it then you can tell them their own

9:21:45

numbers back to them but you want them

9:21:46

to say it you want them to come to this

9:21:48

conclusion okay great so you would bring

9:21:50

on an extra 10 customers per month what

9:21:52

does that mean in terms of Revenue how

9:21:54

much more money would you make if you

9:21:55

got an extra five customers 10 customers

9:21:57

per month okay that's very interesting

9:21:59

and then you can ask him something like

9:22:01

look when you go to Amazon how do you

9:22:03

typically shop on Amazon do you go off

9:22:05

of the very first listing or do you

9:22:07

typically look at the reviews and you

9:22:09

just buy the one that has the most

9:22:10

reviews and Amazon is a great example I

9:22:13

like to use cuz everyone shops there and

9:22:15

everyone knows about it and once they

9:22:16

admit to you yes when I go on Amazon I I

9:22:19

go buy a lot of reviews you'll have a

9:22:20

huge selling advantage and then you want

9:22:23

to get them to believe that this is

9:22:24

actually going to help them say hey if

9:22:26

we could Implement a funnel like this

9:22:28

right if we can get more leads or more

9:22:31

past customers into this funnel do you

9:22:33

think we can hit an extra 100 reviews an

9:22:35

extra 50 reviews an extra 20 reviews

9:22:38

however big their past customer list is

9:22:40

honestly doesn't really matter cuz even

9:22:42

if it's 20 people right if we can help

9:22:43

them get an extra 10 reviews that still

9:22:46

means a lot and it can still improve

9:22:48

their rating quite a bit and now as you

9:22:49

can see I'm leading them down a path

9:22:52

where in their own mind they can realize

9:22:54

oh actually yes I need this and yes I

9:22:57

believe that you can help me then you

9:22:58

can go in and Pitch them the service we

9:23:00

charge 300 a month you I suggest you do

9:23:02

something similar and then also what you

9:23:05

can do is so I give this template a way

9:23:07

right here that you are seeing to all of

9:23:09

my Affiliates you can check out the link

9:23:10

Down Below in the description for the

9:23:12

free course and then all you would have

9:23:14

to do is just take their past list of

9:23:16

customers which everyone has some kind

9:23:18

of list of customers and just import

9:23:20

them into your go high level account out

9:23:22

and we have an automation right so we

9:23:24

have a whole like funnel and we have a

9:23:26

bunch of stuff built out where all you

9:23:28

have to do is add them as a contact and

9:23:29

then it'll automatically text and email

9:23:31

their past contacts and ask them for a

9:23:34

review so literally in the first week

9:23:36

what you can do is get them 50 20 80

9:23:40

whatever their number is of past

9:23:41

customers you can get them a bunch of

9:23:43

reviews literally within the first week

9:23:45

that they sign up and this is an amazing

9:23:46

service because it brings them so much

9:23:48

money as I just showed and it's so easy

9:23:51

for you to do right we have all built

9:23:53

you just implement it import it and then

9:23:55

send the contacts to a link like that

9:23:57

and they're going to get a ton of Google

9:23:58

reviews and they are going to love you

9:24:00

because you also want to set it up to be

9:24:02

an ongoing service make it as part of

9:24:04

their automation so every time they

9:24:06

close a client or they Mark a client is

9:24:08

closed then they also get added to that

9:24:11

Google review campaign that's exactly

9:24:13

what we do so your clients don't ever

9:24:16

have to worry about are we getting more

9:24:17

reviews are we not how are competitors

9:24:19

doing they don't have to worry about it

9:24:21

they can keep growing their business and

9:24:23

focus on their day-to-day and we can

9:24:25

just handle the reviews you set it up

9:24:26

one time charge them 300 bucks a month

9:24:28

and it's super worth it this is a full

9:24:30

breakdown of how to go from 0 to 1K 1K

9:24:33

to about 5k and then 5K to about 10K per

9:24:38

month by using go high level and then

9:24:40

I'm even going to share with you what

9:24:42

you should be roughly doing and thinking

9:24:44

about and working on at around 6 to 7K

9:24:47

so that way you don't lose your mind and

9:24:49

work hundreds and hundreds of hours

9:24:51

every single week to fulfill for clients

9:24:54

then I'm even going to give you the

9:24:55

roadblocks and setbacks that you might

9:24:57

face on each journey and how to overcome

9:25:00

those setbacks not just from my

9:25:02

experience but now we have hundreds and

9:25:04

hundreds of people in my community so I

9:25:06

see them facing this and I know it's

9:25:08

going to happen before it even happens

9:25:10

and I'm going to show you how you can

9:25:12

overcome that as well now look when I

9:25:13

got started go high level wasn't even a

9:25:16

thing I was offering low ticket services

9:25:18

and also website design to clients and

9:25:22

this took so long for me to grow my

9:25:24

business and now that I travel full-time

9:25:27

and I'm living out of airbnbs and going

9:25:29

to different countries I'm encountering

9:25:31

a lot of other people that are

9:25:33

Freelancers that are doing things that

9:25:35

are similar to when I got started

9:25:37

honestly I had no structure that I was

9:25:40

going off of and I only really started

9:25:43

to scale past 10K past 20K per month in

9:25:47

profit when I started applying these

9:25:49

principles and this style of thinking

9:25:51

that I'm going to be talking about in

9:25:53

this video I liked being a freelancer

9:25:55

gave me way more freedom however my

9:25:58

issue with freelancing is that you are

9:26:00

not really building a real business you

9:26:03

basically have a high-paying job and you

9:26:05

gave up one boss to have multiple bosses

9:26:09

if you stopped freelancing altogether

9:26:11

let's say you wanted to take a break you

9:26:12

wanted to travel you wanted to do all

9:26:14

these things you just didn't want to

9:26:15

work all of your income is gone you have

9:26:18

nothing to go off of because you're

9:26:20

still getting paid per project you want

9:26:23

to start getting into a reoccurring

9:26:25

model so that you don't have to rely on

9:26:27

these one-off projects so I'm going to

9:26:29

make a couple assumptions here I'm going

9:26:31

to assume you want 10K per month to be

9:26:33

in a reoccurring Revenue so you don't

9:26:36

have to keep on getting new clients over

9:26:38

and over and I'm also going to make the

9:26:41

assumption that you want that 10K to be

9:26:43

in profit because let me let you in on a

9:26:46

little secret here a lot of these smma

9:26:49

guys who run social media marketing

9:26:50

agencies that's not all profit they're

9:26:52

counting their ad spend as well meaning

9:26:55

they're charging clients what they're

9:26:56

going to be spending on Facebook ads and

9:26:59

that's included in their fee so if

9:27:01

they're charging 1,000 a month and 2,000

9:27:03

towards Facebook they're counting that

9:27:05

as like a 3K per month client which is

9:27:08

completely wrong that's obviously not

9:27:10

profit not to mention the issue with

9:27:12

social media marketing is that when you

9:27:14

get clients and they're so high ticket

9:27:17

it's great right you might be thinking

9:27:18

$1,000 a month or $1,500 a month that's

9:27:21

exciting yes but considering that

9:27:23

average clients stay for maybe 3 months

9:27:26

4 months think about it if you signed

9:27:28

three clients four clients five clients

9:27:31

seven clients in one month and then all

9:27:34

of a sudden in four months you're back

9:27:36

at around zero cuz all your clients ched

9:27:38

and now you are in the same boat as the

9:27:41

beginner that just started that is my

9:27:43

problem with running a social media

9:27:45

marketing agency and just relying on

9:27:47

that as the main income so let's dive

9:27:49

into the juicy stuff let's talk about

9:27:51

how to go from Z 0 to about 1K per month

9:27:54

now look I'll be honest this is probably

9:27:56

the hardest part in the journey because

9:27:59

at this stage you are learning something

9:28:01

that is brand new you've probably never

9:28:03

ran a business before maybe you've never

9:28:05

talked to clients before maybe you're

9:28:07

not even familiar with Goan level and

9:28:10

you're also probably experiencing some

9:28:12

kind of impostor syndrome you're a

9:28:13

little bit scared that when you sign on

9:28:15

a client you can't deliver on all the

9:28:17

stuff that you promis them and this lack

9:28:19

of understanding or confidence is also

9:28:21

ref reflecting in your sales calls and

9:28:24

this is crucial because it's hindering

9:28:26

you from signing on more clients and

9:28:28

doing the proper amount of Outreach

9:28:31

that's necessary to really scale and

9:28:33

grow your agency you're also probably

9:28:35

having issues with Focus you can't stay

9:28:37

on task and stay locked in into one task

9:28:41

for a long enough time period you're

9:28:42

used to studying and then checking your

9:28:44

phone and then working here and then

9:28:46

checking your phone having 10 million

9:28:48

different tabs open and also you have no

9:28:50

boss you have no one to B ideas off of

9:28:52

and you don't even know if what you're

9:28:54

doing is actually moving the needle

9:28:55

forward you have no one that's giving

9:28:57

you Direction and for some people this

9:29:00

is the first time in their life that

9:29:02

this is actually happening and they have

9:29:04

to fully rely on their own will their

9:29:06

grit and their focus but if you can get

9:29:08

past this stage I'm willing to bet if

9:29:11

you can get to 1 to 2K per month then

9:29:14

you are way more likely to get to 56 and

9:29:16

even 10K per month so don't look at this

9:29:19

goal of 10K and have it be a little bit

9:29:21

daunting just just focus on getting to

9:29:23

the initial one to 2K and then you'll

9:29:25

probably be so motivated and so excited

9:29:28

plus you'll have some client results

9:29:30

some case studies some testimonials that

9:29:33

you can leverage to get even more

9:29:34

clients and your confidence is going to

9:29:36

go up 10f so 0 to 1K your biggest

9:29:40

obstacle is learning high level and then

9:29:42

getting clients to actually pay you some

9:29:45

of you have never done sales before and

9:29:47

so you might need to start with things

9:29:49

like free trials you might need to start

9:29:51

reaching out to your Network and start

9:29:52

getting some quick wins you have to

9:29:54

learn how to start posting in groups and

9:29:56

engaging with people in a persuasive way

9:29:59

that leads you towards a sale you're

9:30:01

going to have to optimize your Facebook

9:30:03

profile you're going to have to optimize

9:30:05

your LinkedIn profile and you're going

9:30:07

to have to start talking to business

9:30:10

owners and a lot of times it's your

9:30:11

first time talking to business owners so

9:30:14

you're working on your tonality now

9:30:16

there's a ton of different strategies on

9:30:18

what you can do to get your first client

9:30:19

in fact I even have other videos that go

9:30:22

really in depth into how to get those

9:30:24

first couple but my biggest suggestion

9:30:26

is to offer a free trial charge

9:30:28

something upfront when you do that free

9:30:30

trial so that way they have some skin in

9:30:32

the game and offer either a Dr campaign

9:30:34

offer Google reviews or offer websites

9:30:37

that's that in a nutshell after this

9:30:39

video you can watch my other one where I

9:30:41

go in depth into all those Services as

9:30:43

far as how to get clients I suggest you

9:30:45

start making posts in groups and start

9:30:47

getting responses and start having

9:30:49

conversations directly off of social

9:30:51

media this is a free Channel you can do

9:30:53

voicemail drops you can do SMS campaigns

9:30:55

you can use a contact form bot or you

9:30:57

can even use some kind of LinkedIn

9:30:59

automation to automatically Outreach to

9:31:02

your prospects and so you can start

9:31:03

doing volume and then start responding

9:31:06

to just the people that are interested

9:31:08

in your services while you're doing all

9:31:10

of that you also want to start thinking

9:31:12

about who is in your network who is a

9:31:15

family friend who is a cousin that has a

9:31:18

friend right who is your dentist where

9:31:21

do you shop where do you spend your

9:31:23

money which one of these business owners

9:31:25

can you actually walk into their

9:31:26

business and help them especially if

9:31:28

you're spending money with them they

9:31:30

will be more than happy to hear you out

9:31:32

and honestly most people overlook this

9:31:35

completely you have a network whether

9:31:37

it's directly in your family in your

9:31:39

friends maybe it's your friend's father

9:31:41

your friend's mother owns some kind of

9:31:43

business but also the people that you

9:31:45

spend money with and asking them if they

9:31:47

want to start and giving them a free

9:31:49

trial is going to be some of the

9:31:50

quickest wins that you're going to get

9:31:52

it's not scalable but it can definitely

9:31:54

get you to that first 1K per month while

9:31:56

you're doing those things you're going

9:31:58

to start ramping up some of the Outreach

9:31:59

that you're doing you're going to start

9:32:00

finding kind of which Facebook posts are

9:32:02

working well which SMS campaigns are

9:32:05

working well what kind of voicemail

9:32:06

drops are working really well and from

9:32:08

there you're going to start scaling what

9:32:10

you see is generating you the best

9:32:13

results right so if you're getting the

9:32:14

most responses from emails where the

9:32:16

most respons is from Facebook groups

9:32:17

maybe you're an admin of a Facebook

9:32:19

group maybe now you want to start your

9:32:21

own Facebook group and start inviting

9:32:22

other business owners in it right all

9:32:24

these ideas are going to start coming to

9:32:26

you and now you have a couple clients

9:32:28

maybe you even have some case studies

9:32:30

that's stage one start doing free trials

9:32:32

and even if you're not making money

9:32:34

start collecting case studies that you

9:32:36

can then leverage and show a bunch of

9:32:38

different business owners it's going to

9:32:40

help you close so much easier take what

9:32:43

works and start scaling that up do more

9:32:46

of what's getting you responses even if

9:32:47

you're not getting clients if someone's

9:32:49

responding to you really well on

9:32:51

Instagram Outreach or on Facebook then

9:32:54

Double Down triple down on that and find

9:32:57

out if there's a way that you can do

9:32:58

more volume sometimes this means you

9:33:00

make more profiles on that social media

9:33:04

account and hiring an assistant hiring

9:33:06

someone to help you part-time to start

9:33:09

doing the Outreach so it's not just you

9:33:11

but you actually have an assistant but

9:33:13

typically that comes after your first 1K

9:33:15

a month as you're around 2 3 4 5K per

9:33:19

month that's what you want to start

9:33:20

focusing on what what is working and how

9:33:22

can I scale this but again at this stage

9:33:25

you probably aren't sleeping correctly

9:33:27

maybe you're still going out on weekends

9:33:29

maybe you still can't Zone in and lock

9:33:30

in and focus and so maybe your diet's

9:33:33

off maybe you're not taking care of your

9:33:35

health like you should and all of this

9:33:37

stuff is linked if you're eating pizza

9:33:39

every single night how in the world are

9:33:41

you going to concentrate and think

9:33:43

clearly cuz you're not running on good

9:33:45

fuel you're going to need good food

9:33:47

you're going to need good sleep and a

9:33:49

good routine that makes you feel

9:33:51

productive so in that first 0 to 5K Mark

9:33:55

honestly a lot of it is going to be

9:33:57

mindset this is going to be huge it's

9:34:00

not about the strategy it's not about

9:34:02

the tactics you have all of that stuff

9:34:04

it's just about doing it consistently

9:34:07

and also not giving up if you don't give

9:34:09

up how in the world can you fail right

9:34:11

all these other local business owners

9:34:13

they have to invest so much to start

9:34:15

their business they have to sign a lease

9:34:17

for a restaurant lease on a truck they

9:34:18

have to buy materials to put on a roof

9:34:21

and all you have have to do is sign up

9:34:22

for a highlevel subscription which costs

9:34:25

like $100 a month it's kind of insane

9:34:27

how good we have it in the online space

9:34:30

so now you're at 5K per month how do you

9:34:32

scale to 10K per month at this point you

9:34:36

are probably quite busy and what you

9:34:39

have to do is start buying back some of

9:34:41

your time you have a formula maybe you

9:34:44

have some Outreach messages maybe you

9:34:46

have a template that's been working very

9:34:48

well for you your sales deck is more

9:34:50

tuned in you have some case studies you

9:34:53

have some testimonials at this point you

9:34:55

need time and the best way to get more

9:34:58

time is to either quit your job that you

9:35:00

have or my suggestion is to buy back

9:35:04

some of your time meaning you hire an

9:35:05

assistant you hire someone from the

9:35:07

Philippines from Latin America and you

9:35:09

can pay them anywhere from three four5

9:35:12

$6 per hour to start doing Outreach for

9:35:15

you and then you just take the

9:35:16

interested appointment also right around

9:35:17

this 5K per month Mark what I suggest

9:35:20

you start doing is you start learning

9:35:23

ads in fact I suggest you start learning

9:35:25

it even earlier after your first couple

9:35:28

thousand online I suggest you start

9:35:31

going to udem me and you can buy courses

9:35:33

on Facebook ads Google ads for 20 bucks

9:35:37

40 bucks and you can learn these high

9:35:39

ticket skills and you can charge clients

9:35:42

$11,000 or

9:35:43

$1,500 per month there's tons of gurus

9:35:46

out here selling you courses for

9:35:47

thousands of dollars honestly you don't

9:35:49

need that go to udem me purchase

9:35:51

something there and have something in

9:35:53

your back pocket that's high ticket

9:35:55

because think about it if you're

9:35:57

charging $300 per month and you have

9:36:00

three clients that's great you have a

9:36:02

$900 per month income there's tons of

9:36:04

people that invest in real estate and

9:36:06

they're happy to get that kind of return

9:36:09

but if you're able to offer ad Services

9:36:11

even if you do it for free in the

9:36:13

beginning as you're learning and you're

9:36:15

charging them $11,000 a month that

9:36:18

business that you had that was making

9:36:19

you $900 a month can I'll be making you

9:36:22

3K per month off those same three

9:36:25

clients and $11,000 a month honestly is

9:36:27

pretty cheap cuz we charge 1,500 per

9:36:29

month we've had clients where we charge

9:36:31

2K per month and by the way that's just

9:36:33

the service fee that's not ad spent

9:36:35

right that's just coming in to us so if

9:36:37

you want to profit very quickly start

9:36:39

learning High ticket skills that you can

9:36:41

offer on the back end and in fact once

9:36:44

you start getting software clients you

9:36:46

can talk to those same people and tell

9:36:47

them hey I'm learning these new skills

9:36:49

I'm willing to try it for you for free

9:36:51

free I'm not going to charge you

9:36:52

anything this first month right if

9:36:53

they're already paying you for SAS and

9:36:55

they're paying you for software just

9:36:57

offer that to them so what you can do in

9:36:58

the beginning is charge people per

9:37:00

appointment if you're not that confident

9:37:02

in your services just yet you're just

9:37:03

learning charge people $100 per

9:37:06

appointment if you're working with a

9:37:07

client like roofers of course if it's

9:37:09

like massage therapist you're going to

9:37:11

have to charge a bit less but they do

9:37:12

weigh more volume and so now you can run

9:37:15

ads completely risk-free and as you

9:37:17

learn you can profit every time they get

9:37:19

appointments so if they don't have a big

9:37:21

budget and they're spending $500 on

9:37:23

Facebook ads or on Google ads but you're

9:37:26

charging them $100 per appointment you

9:37:28

might only make $400 that month off that

9:37:31

client but still that's $400 on top of

9:37:34

your original 300 that you're charging

9:37:36

for SASS and so this BEC really powerful

9:37:40

so you're learning and you get to profit

9:37:42

at the same time off those skills so

9:37:45

let's fast forward back into the 5 6 7K

9:37:49

per month wow this video is kind of all

9:37:50

over the place but okay you're back at

9:37:52

6K per month at this point you probably

9:37:55

want to hire a media buyer or someone to

9:37:57

run all of those ads for you cuz your

9:38:00

time is being spent the last thing you

9:38:01

want to do is spend all day freaking

9:38:03

talking to clients or delivering for

9:38:06

clients you need to start going into

9:38:07

Facebook groups and hire people that are

9:38:10

way more experienced than you that

9:38:12

honestly can probably get better results

9:38:14

than you and run the client's ads

9:38:17

profitably and now you're stepping back

9:38:20

and then you can charge him

9:38:22

$250 per client right so you're charging

9:38:25

,000 or you're charging $1,500 per month

9:38:28

and you're paying them

9:38:30

250 this way your profit margin is still

9:38:33

insanely high and you're running a very

9:38:35

lean and mean business that's simple but

9:38:38

hyper profitable maybe at this point you

9:38:40

also want to hire a go high level

9:38:42

marketer now for me and in my agency

9:38:45

this is one and the same person my

9:38:47

employee that runs all of our ads does

9:38:49

all of our high Lev stuff as well I call

9:38:51

him a performance marketer you need one

9:38:54

of these people trust me they will

9:38:56

absolutely buy you back a ton of your

9:38:59

time and you're not going to be insanely

9:39:01

stressed out because now every time a

9:39:03

client signs up all I do they fill out

9:39:06

an onboarding form I take that

9:39:08

onboarding form and you give it to your

9:39:10

performance marketer they create the

9:39:12

entire go high level account okay and

9:39:15

they manage the entire sub account they

9:39:17

set up all the automations and at this

9:39:19

point you probably already have niche in

9:39:21

the beginning you're willing to work

9:39:23

with anyone you want to get to 1 to 2K

9:39:25

per month very quickly now you want to

9:39:27

have a niche because you want to be able

9:39:29

to copy and paste let's say website hit

9:39:31

a day templates maybe you want to copy

9:39:33

and paste the automations the live chat

9:39:36

the website forms the lead followup

9:39:38

everything is way easier if you're

9:39:40

working in one Niche you have this

9:39:42

person they do everything for you you

9:39:44

just sign clients you hand it off to

9:39:46

this person they set up the entire

9:39:49

account and then a week later you you do

9:39:51

an onboarding call with the client and

9:39:53

you show him everything that your

9:39:55

performance marketer set up especially

9:39:58

if you're doing ads they can set up all

9:40:00

the ads they do the ad copy which once

9:40:02

again if you're in one Niche you pretty

9:40:04

much copy and paste it because it's the

9:40:06

same right you use different reviews you

9:40:08

use different maybe you know business

9:40:10

names you switch up a ton of stuff but

9:40:13

it's pretty much copy and paste because

9:40:14

what works in one area you just have to

9:40:16

figure it out there you test it in

9:40:18

another area and the more clients you

9:40:20

sign on the better your services

9:40:22

actually become because you have more

9:40:24

data you've tested it in all these

9:40:25

different cities why wouldn't it work so

9:40:28

by you copying and pasting and learning

9:40:30

and always testing and AB testing you

9:40:33

genuinely become the expert in that

9:40:35

field because you've tried so much stuff

9:40:37

youve tried way more stuff than this

9:40:39

generalist agency that runs ads for

9:40:42

medical spas massage parlor roofers

9:40:45

chiropractors everyone no you know what

9:40:48

works so at this point business is going

9:40:50

pretty well for you you can take that

9:40:52

appointment setter that you had or that

9:40:54

assistant and you want to ramp up their

9:40:56

hours make them work full-time you have

9:40:58

a system you have a message you probably

9:40:59

have an offer at this point and you just

9:41:02

have to double down on what is already

9:41:04

working get more appointments all of

9:41:06

your time at this stage you want to buy

9:41:08

back your time and all of your time

9:41:10

should be spent on doing sales calls you

9:41:14

have your appointment setter and you

9:41:16

have your performance marketer you have

9:41:17

two virtual assistants your overhead is

9:41:20

still very low the appointment setter is

9:41:22

helping you get appointments and she's

9:41:24

helping you make sure those appointments

9:41:26

show up for your sales calls ideally

9:41:29

you're spending half your day just doing

9:41:31

sales calls and basically just closing

9:41:33

clients on demo calls and fine-tuning

9:41:36

your process and then managing your

9:41:38

business helping your performance

9:41:39

marketer where he needs help you're

9:41:41

onboarding some clients as well so it

9:41:43

takes a week to build everything and

9:41:45

then you do the onboarding call right

9:41:47

you could hire someone for this but

9:41:49

again if you want to keep your margins

9:41:50

High then you can just do this and make

9:41:52

sure the client's happy make sure

9:41:54

they're excited and you want to follow

9:41:55

up with them in that first month make

9:41:57

sure they're using high level make sure

9:41:59

they're fully integrated and they

9:42:00

understand how everything works and you

9:42:02

want to be on top of them about that at

9:42:04

this stage you start investing you have

9:42:07

more money than you have time you are

9:42:08

very busy you start investing in

9:42:11

automation tools things that automate

9:42:13

some of your Outreach and things that

9:42:15

automate some of your manual effort that

9:42:18

you're doing maybe you're manually

9:42:19

following up and you need to have

9:42:21

another virtual assistant that's better

9:42:23

on the phone to start cold calling for

9:42:25

you right if that's your main Outreach

9:42:27

strategy or you could invest in things

9:42:29

like the contact formbot or maybe you

9:42:32

have to do more volume in your SMS

9:42:34

Outreach and you need another

9:42:35

appointment setter just to manage those

9:42:37

leads and book those appointments for

9:42:39

you on your calendar maybe that even

9:42:42

means that you need to start running ads

9:42:44

now I started running ads probably at

9:42:46

around 6 or 7K per month and that's what

9:42:49

really helped me scale very very very

9:42:51

quickly to pass 10K per month and I kept

9:42:54

on growing cuz I had ads so maybe at

9:42:57

this point you take a little bit of your

9:42:58

profit 1K maybe 1.5 maybe 2K and you

9:43:02

throw it into Facebook ads now of course

9:43:05

this is kind of dangerous cuz if you

9:43:06

don't know what you're doing you're

9:43:08

going to lose that money but if you have

9:43:10

a formula if you have an offer you have

9:43:12

a good closing framework then there's no

9:43:15

reason why you can't start making sales

9:43:18

from Paid ads and really that's the best

9:43:20

one because when you're running ads

9:43:22

these are people that are raising their

9:43:23

hand and they're saying yes I am

9:43:25

interested in your services and so

9:43:28

they're just easier to talk to they

9:43:29

actually convert way more and now things

9:43:31

will be way more smooth sailing and

9:43:34

everyone that's in my community of

9:43:35

course has all of our automations and

9:43:37

Outreach uh messages and scripts and I

9:43:40

even give away how I scaled the with

9:43:42

paid ads and I show the exact ads that

9:43:44

have helped me book a ton of

9:43:46

appointments you can get a bunch of

9:43:48

inspiration from that if you are inside

9:43:50

of the community Community but even if

9:43:52

you're not and you just test it honestly

9:43:54

you have enough budget $1,000 to $2,000

9:43:57

per month is enough budget to properly

9:43:59

AB test and really try a bunch of

9:44:02

different stuff and see what starts

9:44:04

getting you appointments and from there

9:44:05

if you want to scale from 10 to 20K per

9:44:08

month it's honestly simpler that's why

9:44:10

when I first mentioned the hardest part

9:44:12

is getting from zero to 1K per month you

9:44:15

have to break so many beliefs cuz at

9:44:17

this point you're already doing quite

9:44:18

well and you have to do more of of what

9:44:21

works and increase the budget on ads

9:44:24

right fine-tune your operations maybe

9:44:26

you hire both people full-time now so if

9:44:29

you had a contractor that's doing your

9:44:31

performance marketer that was working

9:44:32

per client now you want to hire him

9:44:34

full-time maybe he doesn't want to work

9:44:36

full-time so you have to find someone

9:44:37

else and hire them full-time so these

9:44:39

are kind of your issues it's more

9:44:40

operational problems that are going to

9:44:42

start coming up again great problems to

9:44:44

have though right no complaints there um

9:44:47

but you want to hire people full-time

9:44:49

you want them dedicated to your company

9:44:51

you don't want to work with contractors

9:44:52

forever you want people that are on your

9:44:54

mission and you are doing weekly calls

9:44:57

with them you're motivating your team

9:45:00

and you're just filling up your calendar

9:45:01

with sales calls typically honestly if

9:45:04

you do four to five sales calls per day

9:45:06

you should be scaling at a nice steady

9:45:08

pace and the model that I love with all

9:45:10

of this is software with Services

9:45:13

because like I mentioned earlier these

9:45:14

smma guys are losing clients and they're

9:45:16

starting from around zero if you have

9:45:19

clients that churn if you have clients

9:45:20

that are leaving this is the stage you

9:45:23

also want to start really analyzing and

9:45:24

actually I would say after you know your

9:45:26

first five six clients if people leave

9:45:28

you want to kind of analyze and see what

9:45:30

you can do to get better so really at

9:45:33

this stage you want to really track

9:45:35

everything if clients are leaving you

9:45:37

want to know why and you want to know

9:45:38

why they're not being down sold into go

9:45:41

high level so at our agency if a client

9:45:43

wants to leave or if they want to pause

9:45:45

we switch them to a pay per appointment

9:45:47

model so it's no longer a flat fee of

9:45:49

$1,500 per month they pay anywhere from

9:45:51

$100 to $200 per appointment and most

9:45:54

clients love that as a downsell so

9:45:56

instead of me losing clients I still

9:45:58

have them but it's slightly less

9:46:00

profitable and that's okay because we

9:46:02

have the ads built everything is

9:46:04

integrated everything is connected

9:46:06

everything is done so it's an easy model

9:46:08

it's an easy win and even if they don't

9:46:10

want to do that we have them so

9:46:12

integrated with high level they are

9:46:14

still paying $300 per month and we're no

9:46:17

longer delivering all of the ad services

9:46:20

and this is social this is very

9:46:21

important because over a long enough

9:46:23

time Horizon even if you have no clients

9:46:27

maybe you want to have no clients that

9:46:29

run ads you no longer want to do media

9:46:31

buying you no longer want to have an ads

9:46:33

company Facebook ads Google that's fine

9:46:36

in a year in 6 months in 6 years in a

9:46:39

couple years however long if you want to

9:46:41

do something else you still have all

9:46:43

those Baseline clients this is software

9:46:45

with Services you have the Baseline

9:46:47

clients and you have reoccurring income

9:46:50

so you're not starting from zero and

9:46:52

this is so low maintenance because

9:46:54

they're just using the software their

9:46:56

front desk is using it on a daytoday

9:46:58

bases and this is freaking crucial I

9:47:01

have clients I haven't spoken to to over

9:47:02

6 months but when I log into the

9:47:04

dashboard I can see them responding and

9:47:06

using it every single day so I don't

9:47:09

need to speak with them because they're

9:47:11

managing all their leads their pipelines

9:47:13

or opportunities within this dashboard

9:47:15

so it's proper reoccurring income and

9:47:18

you're no longer a freelancer so if you

9:47:19

want to get to 10 K per month with just

9:47:22

SAS Services just lower ticket stuff

9:47:24

that's going to be anywhere from 20 to

9:47:26

40 clients that you are going to need

9:47:29

but if you offer ad Services all you're

9:47:31

going to need is maybe seven8 nine

9:47:34

clients depending on how much you charge

9:47:36

and that's it right so of course churn

9:47:39

will be higher but you always want to

9:47:40

down sell the SAS and you can get there

9:47:43

much much quicker than if you just focus

9:47:45

on SAS so many people leave money onto

9:47:48

the table because they don't know what

9:47:51

to offer with high level look could you

9:47:53

grow your company by just offering high

9:47:55

level Services of course you can sell

9:47:57

them for 300 or $500 a month and that's

9:48:00

great but that's going to take you so

9:48:03

much longer to get to your goal of maybe

9:48:05

it's $56,000 a month maybe it's $10,000

9:48:08

maybe it's

9:48:09

$20,000 per month what I'm going to give

9:48:12

you is the fast track backend services

9:48:15

that you can offer to clients to start

9:48:18

bringing in more profit you're doing the

9:48:20

hard hardest part which is getting

9:48:22

prospects interested in what you have to

9:48:25

offer so if you're doing all that hard

9:48:26

work and maybe getting on these demo

9:48:29

calls or getting on some of these sales

9:48:30

calls or reaching out to them via DM and

9:48:33

you're not doing what I'm going to share

9:48:34

in this video then you are absolutely

9:48:37

leaving money in the trash you're

9:48:39

leaving money for other agencies to come

9:48:42

in and swoop up your clients it makes no

9:48:45

sense I'm going to go through a list of

9:48:47

services that you can offer with high

9:48:49

level and then towards the the end of

9:48:51

the video I'm even going to give you an

9:48:54

offer that you can give to clients or

9:48:56

potential clients even if you're brand

9:48:58

new something that's completely

9:48:59

risk-free for you and risk-free for the

9:49:02

client and this stuff doesn't just work

9:49:04

for me I've been releasing this to my

9:49:06

private community and they're all doing

9:49:07

it and they're getting results and

9:49:09

Landing clients in a risk-free way so I

9:49:11

know this stuff works I'm going to share

9:49:13

it with you so you can do the same in

9:49:15

the very beginning I was offering

9:49:17

services for an extremely cheap rate I

9:49:20

was literally offering Google ad

9:49:22

Services Google ad management we were

9:49:24

bringing you leads and running your

9:49:26

Google ads landing pages all that stuff

9:49:28

for $200 per month and guess what I

9:49:31

literally would jump on calls with

9:49:32

people and tell them my price was 200 a

9:49:35

month to run your ads and some people

9:49:37

would still tell me you are too

9:49:39

expensive oh that's that's too much I

9:49:41

don't know if I want to do that and this

9:49:43

got in my head I thought wow how can

9:49:45

anyone afford any of these services and

9:49:47

at this point I will still meeting with

9:49:49

clients in person I was prospecting in

9:49:52

my local area and I was trying to sign

9:49:54

clients but even in the in my head this

9:49:56

was before high level by the way so we

9:49:58

were just doing the lead campaigns this

9:50:00

was such a difficult business model

9:50:02

which is ultimately why I ended up

9:50:03

getting a job cuz it wasn't worth it one

9:50:06

client $200 right another client that's

9:50:08

only $400 it takes so much effort to get

9:50:11

these clients and it's because I didn't

9:50:13

really understand how to sell benefits I

9:50:16

was selling features I was telling them

9:50:18

all the stuff I'm going to do inside of

9:50:20

the Google gole ads I was telling them

9:50:22

all the different keywords and I was

9:50:23

showing them the landing page and here's

9:50:25

what we're going to Target here's how

9:50:27

much searches your Niche gets and this

9:50:29

is completely wrong and I see the same

9:50:31

thing happening in high level people are

9:50:33

going in oh look at this conversations

9:50:36

tab look at this calendar look at these

9:50:38

automations these workflows these

9:50:40

reputation and all of it the client will

9:50:42

still tell you this is too expensive if

9:50:44

they don't see the value look I have no

9:50:47

problem selling one service reputation

9:50:49

management for 300 $100 a month and

9:50:51

there's people out here giving away the

9:50:53

whole farm and running ads and doing all

9:50:55

this crazy stuff for 300 and they're

9:50:57

still getting that price objection and

9:50:59

it's because they don't know how to

9:51:01

properly sell benefits what is the

9:51:04

client actually getting from using this

9:51:06

service that's something you want to

9:51:08

keep in mind no matter what services

9:51:10

you're offering whether it's stuff I

9:51:11

mentioned in this video or other stuff

9:51:13

that you might know that I don't mention

9:51:15

you can have all the add-ons in the

9:51:17

world and the AI tools and this and that

9:51:19

if they don't see any value they're not

9:51:21

going to pay you a single dollar for

9:51:24

your services I promise you the issue is

9:51:26

not your price it's your mindset around

9:51:29

how you're presenting this offer to them

9:51:32

and most likely it's your sales skills

9:51:34

so let's dive in the first one I have

9:51:36

for you is website design I'm talking

9:51:38

custom website design I've made videos

9:51:41

about this in the past and people have a

9:51:43

lot of questions around it the thing

9:51:45

with this is you are offering a full

9:51:48

custom website to the client meaning you

9:51:49

are building it out you can do this

9:51:51

inside of go high level take a website

9:51:54

template and fit it to their Niche fit

9:51:57

it to their industry and I know what

9:51:59

you're thinking you're probably thinking

9:52:01

look I'm not a website designer I'm not

9:52:03

some website developer I don't know how

9:52:05

to build this High converting website I

9:52:07

don't know the benefits that a client is

9:52:09

going to get it's very simple I'll give

9:52:11

you the solution right now what you're

9:52:13

going to do is go inside some Facebook

9:52:15

groups and you can find a website

9:52:17

designer that can build this entire

9:52:20

website for you for $300 to $400 for the

9:52:24

entire thing and you can charge $4,000

9:52:27

5,000

9:52:28

$6,000 to the clients now here's the

9:52:31

thing your contractor is not going to

9:52:33

put in the content of the website the

9:52:36

way you can get these done relatively

9:52:38

cheap is you have someone take a

9:52:40

template and you make it look nicer and

9:52:43

you can buy a template potentially a

9:52:45

template that's already built you can

9:52:46

buy that from someone and then just turn

9:52:49

it into your Niche buy a Dental website

9:52:51

template from someone else inside of the

9:52:54

community for 100 bucks 200 bucks and

9:52:57

then you can use the website AI content

9:53:00

tool to bust out and create all the

9:53:03

content for you on the entire website so

9:53:05

will it take you some time sure it might

9:53:07

take you a couple hours to go in and

9:53:10

copy and paste some content and generate

9:53:12

it from the automatic AI Builder I have

9:53:14

another video on how to do websites in a

9:53:16

day using AI you can check that out if

9:53:18

you don't know how to do this after this

9:53:20

video but it's extremely simple don't

9:53:23

hire a website developer for thousands

9:53:25

of dollars where your profit margins are

9:53:27

going to be slim for them to build the

9:53:28

whole thing just hire someone to give

9:53:30

you a template and then you use all the

9:53:32

AI tools to actually fill out that

9:53:35

website and if you don't know what makes

9:53:36

a high converting website just know if

9:53:39

it's a local business owner they want

9:53:40

calls think about the customer what do

9:53:42

they want to see you have the form to

9:53:44

the right make it very easy to fill out

9:53:46

the form have the phone number at the

9:53:48

top and include lots of social proof and

9:53:50

this will be an amazing upsell cuz now

9:53:52

they need reputation management and then

9:53:54

it automatically takes those reviews and

9:53:56

puts it directly on the website if you

9:53:59

still want more help with the website

9:54:00

design stuff of course I mean we have

9:54:02

proven website templates however what

9:54:04

you could do is simply buy and book on

9:54:06

web design okay go and watch some

9:54:09

trainings buy a udemy course and just

9:54:11

spend a weekend just learning about what

9:54:13

makes a high converting website and then

9:54:15

you'll know more than 99% of people and

9:54:18

you'll be able to see exactly which

9:54:20

website template you want to go with

9:54:22

which website template you want to use

9:54:25

when you actually hire a contractor so

9:54:26

your profit is insane you're charging

9:54:28

4,000 5,000 and only paying 400 to get

9:54:31

this bill and once you find someone that

9:54:34

you like working with use them for all

9:54:36

your websites I have a contractor that I

9:54:37

use for every single website that we

9:54:39

sign and I trained him how to use and

9:54:41

how to find the right content using AI

9:54:44

with that website so I don't even do

9:54:45

that content part he just does it for us

9:54:48

and then I'll typically spend an extra

9:54:49

one to 2 hours going in and tweaking

9:54:52

some of the content but again that's

9:54:54

well worth your time and if you're

9:54:55

wondering who's going to pay $44,000 for

9:54:57

a website this is an insane limiting

9:55:00

belief I literally have a live sales

9:55:02

call also on this channel of me selling

9:55:04

a $4,000 website to a client live so if

9:55:07

you have that objection in your mind go

9:55:09

watch that video and watch me overcome

9:55:11

objections and actually sell that

9:55:12

website also real quick if you want our

9:55:14

client getting scripts our client

9:55:16

getting strategies our Outreach DMS

9:55:18

literally everything a to then you can

9:55:20

go ahead and check out the free course

9:55:22

in the description if you want all of

9:55:23

our snapshots imported into your account

9:55:26

I'm providing all of that it's

9:55:27

completely free if you don't have a

9:55:28

highle account then you can sign up for

9:55:30

a free 30-day trial down below and I

9:55:32

will give you access to everything sales

9:55:34

call recordings additional services that

9:55:36

you can actually offer how to sell those

9:55:38

services and how to charge High ticket

9:55:40

everything is in there so let's dive

9:55:41

back into the video the next one I'm

9:55:43

going to talk about is not so much High

9:55:45

ticket but it's called the website in a

9:55:47

Day package very appealing name we offer

9:55:50

this to clients essentially all it is is

9:55:52

you build out one of these websites like

9:55:54

we talked about except you fill out the

9:55:56

content and you build this out one time

9:55:58

and you offer it to all clients so it's

9:56:00

a templated website if a client has no

9:56:02

website they would much prefer having a

9:56:04

templated website the custom feature in

9:56:07

this website in a day is just the logo

9:56:10

and it's their reviews you populate

9:56:12

their reviews which again are automatic

9:56:13

you're not copy and pasting reviews and

9:56:16

you put their logo at the top and that's

9:56:17

it that service alone is $150

9:56:20

and clients will absolutely jump on that

9:56:22

that don't have a website they know all

9:56:24

their competitors have websites this is

9:56:26

an amazing service it takes you 2

9:56:28

minutes to do right swap a logo and

9:56:30

automatically pull reviews there's a

9:56:32

widget pull the reviews and then you're

9:56:34

done all right so the next two services

9:56:36

are some of the biggest ones that I

9:56:38

think people leave on the table I'm

9:56:40

talking Facebook ad management and

9:56:43

Google ads you can learn one you can

9:56:45

learn both that's completely up to you

9:56:48

for some reason some people have a fear

9:56:50

around oh I can't learn Facebook ads or

9:56:53

I can't learn Google ads look it's

9:56:54

really not that hard again go to udem me

9:56:57

and you can buy a $20 course and learn

9:57:00

the basics of running these ads in a

9:57:03

freaking weekend dedicate some time go

9:57:05

to a coffee shop order 10 coffees so you

9:57:08

don't fall asleep and just go through

9:57:10

these videos it's not difficult you're

9:57:12

leaving so much revenue on the table in

9:57:16

fact I've had people inside of my

9:57:17

community tell me oh after a couple

9:57:20

months the clients asked for more leads

9:57:21

and how amazing is this this client is

9:57:23

telling you hey sell me ad Services sell

9:57:26

me lead services and instead they're

9:57:29

saying oh yeah I don't I don't know no

9:57:31

don't do this learn ad services or hire

9:57:35

a contractor to run it for you I still

9:57:37

suggest you learn it so you know the

9:57:39

basics you are in this field you need to

9:57:41

become an expert you need to understand

9:57:44

how some of these Facebook ads work

9:57:46

because that service is $1,500 per month

9:57:48

that $300 per month client can turn into

9:57:53

1,500 so if you have two clients you're

9:57:55

making 600 bucks per month and you

9:57:57

upsell them ads now you're making

9:58:00

$33,000 per month what a difference that

9:58:03

makes in your agency and again that ,500

9:58:06

per month is the service fee meaning

9:58:08

that just goes to your agency if you

9:58:10

don't have a contractor that's all

9:58:12

profit if you have a contractor you can

9:58:14

certainly pay someone you know

9:58:16

$250 per account and they'll run the

9:58:18

whole thing for you and you surely could

9:58:21

do that but I still recommend you learn

9:58:23

the ins and outs and roughly how to run

9:58:25

it yourself do it yourself a couple

9:58:27

times so you understand how it works and

9:58:29

then after a couple clients then you

9:58:31

hire a contractor and you have someone

9:58:33

take over the whole thing for you in the

9:58:35

beginning after you learn this stuff you

9:58:38

probably are going to think wellow this

9:58:39

can't be this simple cuz after you learn

9:58:42

it you'll see you'll pull back the

9:58:43

curtains it's like The Wizard of Oz

9:58:45

you're going to pull back the curtain

9:58:46

and realize it's not freaking rocket

9:58:48

science and you still might be a little

9:58:50

bit nervous to offer it to your first

9:58:51

couple clients so here's exactly what

9:58:53

you're going to do you want to have an

9:58:55

offer that is an irresistible offer one

9:58:58

that I love and this is exactly what I

9:59:01

did as I started learning ad services

9:59:03

and I started upselling my clients is I

9:59:06

would tell them hey I'm learning this

9:59:08

new skill I would just be transparent

9:59:09

right tell them hey I'm learning this

9:59:11

new skill and I would ask them do you

9:59:12

have the capacity to take on more

9:59:15

clients if they said yes if they're open

9:59:17

to having lead Services then I would let

9:59:20

them know look I'm going to run this for

9:59:22

you for free you're not going to pay me

9:59:23

you're just going to cover the ad spend

9:59:26

and all you're going to pay me is every

9:59:28

time we get you an appointment so you

9:59:30

cover the ad spend let's do a small

9:59:31

budget 500 bucks a month $11,000 a month

9:59:35

no contracts let's just run it for one

9:59:36

month and what we're going to do is

9:59:38

every time you get a booked appointment

9:59:40

we're going to run our funnel and every

9:59:42

time you get an appointment in your

9:59:43

calendar that shows up and that's going

9:59:45

to be $100 now different niches it's

9:59:47

going to be different pricing of course

9:59:49

right if someone's doing Roofing you

9:59:51

could charge more than that you could

9:59:52

charge 150 200 per appointment if

9:59:55

someone's doing chiropractor you're

9:59:56

going to have way more appointments but

9:59:57

they're slightly lower ticket and this

10:00:00

way it's risk- free for you and it's

10:00:01

risk free for them if you offer it for

10:00:04

free like a free trial it can work but

10:00:06

i' rather do the the payer appointment

10:00:09

because you're still incentivized and

10:00:11

you're still kind of inspired to learn

10:00:13

this skill and then run it and also

10:00:15

start getting some kind of results in

10:00:18

your back pocket and now you're building

10:00:20

experience and you're building a rapport

10:00:21

with the client and giving them

10:00:23

something that they actually want in a

10:00:25

very risk-free way do this for two

10:00:27

clients three clients four clients and

10:00:29

at the end also make sure you phrase it

10:00:31

hey I'm just doing this as a test and

10:00:34

then from there we can talk if you want

10:00:35

to continue by the way also I would

10:00:38

really appreciate a testimonial once

10:00:39

we're done cuz I'm you know I'm taking

10:00:41

all the risk I'm running all the ads I'm

10:00:43

spending my time learning this stuff for

10:00:44

you and for your business if at least

10:00:46

you can just send me like a quick one to

10:00:48

two minute video testimonial with your

10:00:50

results and how many testimonial and how

10:00:52

many appointments you got that would

10:00:54

mean the world to me and even if you get

10:00:56

five booked appointments that client

10:00:58

right which is not a lot off a $500

10:01:00

budget right that's not much but it's

10:01:02

still extra revenue for you and you're

10:01:04

getting a video testimonial of someone

10:01:06

saying hey yeah we got five appointments

10:01:09

and we got some leads off Facebook they

10:01:10

were pretty good you know a lot of them

10:01:12

were not qualified but still it was

10:01:14

definitely worth it I think I'm going to

10:01:15

continue even that as a video

10:01:17

testimonial put that on your website and

10:01:19

and they're saying that you're getting

10:01:21

them some kind of results and trust me

10:01:23

this builds proof with your next clients

10:01:25

the next one is going to be reputation

10:01:27

management slightly lower ticket you

10:01:29

could charge $300 per month for this and

10:01:32

essentially they're inside a high level

10:01:34

and you do a review campaign I've talked

10:01:36

about this in previous videos and

10:01:37

essentially their past customers get

10:01:39

reviews on their Google Map business as

10:01:42

well as what you're doing is anyone that

10:01:45

comes in now and they inside high level

10:01:46

if they mark them as closed or hey we

10:01:48

completed this client it automatically

10:01:50

sends them a review a lot of business

10:01:52

owners forget to ask for reviews so by

10:01:54

doing this and by using your app your wh

10:01:56

labeled goh high level SAS and with all

10:01:59

that set up it's extremely valuable to

10:02:01

them if you sell it properly and you

10:02:03

show them the benefits hey Mr business

10:02:05

owner if we can help you get an extra

10:02:08

one client two clients or hey all of

10:02:10

your competitors have 80 reviews and you

10:02:12

have 16 do you think if we get you more

10:02:15

then you would be a higher rated company

10:02:17

you'd get more customers you'd get more

10:02:18

clients the obvious answer answer is yes

10:02:20

when you ask good questions like this

10:02:22

it's much easier to close CES all of

10:02:25

these Services can work and honestly I'm

10:02:28

not the hugest fan of free trials but I

10:02:30

know that they work and for a lot of

10:02:32

people they work very well the only

10:02:33

thing about free trials if you do any of

10:02:35

this stuff and offer a free trial make

10:02:37

sure to collect some kind of deposit so

10:02:40

that you have their credit card and you

10:02:43

have their card on file so you can Auto

10:02:45

build them in you know whatever a week 2

10:02:47

weeks after the free trial is over and

10:02:49

after you've done this successfully for

10:02:51

a couple clients one client two clients

10:02:53

three clients and you roughly have a

10:02:56

niche maybe you don't know your exact

10:02:57

Niche yet but you know they're close

10:02:59

enough you're going to start to get a

10:03:01

feel for which Industries you like which

10:03:03

Industries you like working with and

10:03:05

after you get niched down all of this

10:03:08

stuff is essentially copy and paste

10:03:10

right so if you're on Google ad if

10:03:11

someone is looking for roofing you know

10:03:13

all the best roofing keywords and now if

10:03:15

you want to run Google ads for roofers

10:03:17

or even Facebook ads for roofers you

10:03:19

know this general idea of what ads work

10:03:21

and a lot of the stuff is copy and paste

10:03:23

the review campaigns the lead follow-up

10:03:25

stuff a lot of this stuff is copy and

10:03:28

paste and you can do it for multiple

10:03:30

clients so it's very easy to set up the

10:03:32

hardest barrier is the beginning but

10:03:35

after you get past that it gets much

10:03:37

easier if you never take the time to

10:03:39

learn this you'll be stuck in a rap race

10:03:42

for the rest of your life in fact I

10:03:43

don't even care how good you are at

10:03:46

getting clients at closing clients at

10:03:49

lead prospecting if you don't understand

10:03:53

these principles your clients will be

10:03:55

leaving faster than you can sign them on

10:03:58

you'll be less happy you'll run a more

10:04:01

stressful business and everything you do

10:04:04

will go out the window cuz it won't

10:04:06

matter if clients are leaving every 2

10:04:08

three months every four months you're

10:04:11

consistently just stuck trying and

10:04:13

trying to get new clients new clients

10:04:15

new clients you'll never actually have a

10:04:17

real business where you could kick back

10:04:20

and travel hire someone train someone

10:04:23

deliver a good service get texts from

10:04:27

your clients that tell you you've made

10:04:29

them half a million dollars in 4 months

10:04:32

and you'll never have that peace of mind

10:04:35

knowing that you are doing good in the

10:04:37

world it's true imagine you get on a

10:04:40

client check-in call and the client

10:04:42

pulls up his dashboard of projects that

10:04:45

he's closed or business that he's closed

10:04:47

and he's looking at your leads and he

10:04:49

looks up at you and he says you know

10:04:50

what I think we made half a million

10:04:52

dollar in 4 months directly from what

10:04:55

you sent us and if you don't believe me

10:04:57

I have another video that's all about

10:04:59

that Facebook ads can be so complicated

10:05:03

and honestly a little bit overwhelming

10:05:05

but one of the biggest factors that

10:05:07

determines your success when you're

10:05:09

doing any kind of Facebook campaign is

10:05:11

the campaign structure and who it's

10:05:14

being shown to that's why I'm going to

10:05:16

break down my entire strategy here for

10:05:19

you on how we run our ads and how we get

10:05:21

amazing results and I don't even mean

10:05:23

getting a cheap cost per lead or cost

10:05:26

per appointment no I like to run

10:05:28

campaigns and track the ROI on those

10:05:31

campaigns to make sure that it's

10:05:33

actually making money and it's bringing

10:05:35

our clients a return on investment this

10:05:38

way everyone's happy right what kind of

10:05:41

business do you want to run a business

10:05:42

where you're always stressed out about

10:05:44

where's the next Prospect where's the

10:05:46

next lead there's tons of agency owners

10:05:48

out there that are making 10K 20K per

10:05:49

month that have terrible client

10:05:52

management and they're forced to

10:05:54

constantly just innovate and do more

10:05:57

prospecting send more messages and

10:05:59

because they're good at sales they're

10:06:01

able to make it work but I would rather

10:06:03

do the opposite I'd rather be okay at

10:06:05

sales but keep my clients forever keep

10:06:07

my employees happy because they're

10:06:09

always working on the same accounts

10:06:10

speak with clients always in a positive

10:06:13

tone and have my clients text me because

10:06:16

they actually like me so let's dive into

10:06:18

my laptop and I'll show you what I've

10:06:19

all right so look this is not going to

10:06:20

be some basic video where I'm going to

10:06:22

show you some of the basic Facebook

10:06:24

features no I'm going to show you how

10:06:26

the real money is made this is what

10:06:28

keeps clients staying on your service

10:06:30

paying 1,500 a month $2,000

10:06:33

$3,000 per month consistently for a long

10:06:36

time all right so let's dive in as you

10:06:38

can see here this is a live campaign I'm

10:06:40

going to refresh it you can see some of

10:06:43

our cost per leads that we are getting

10:06:46

and a lot of these are actually booking

10:06:48

appointments as well with our clients so

10:06:51

it's not just about getting leads but

10:06:52

it's actually taking it one step further

10:06:55

and getting our clients booked

10:06:56

appointments and then also getting our

10:06:57

appliance sales and I'm going to show

10:06:59

you how we optimize around sales in a

10:07:01

little bit here let's talk about

10:07:04

strategy and let's talk about how we

10:07:05

actually Target when we first launch so

10:07:08

in the beginning what we'll do is start

10:07:10

with three different adsets now of

10:07:12

course this matters on the client's

10:07:14

budget so if they don't have a big

10:07:16

enough budget we'll start with two ad

10:07:17

sets at about minimum $20 per day the

10:07:21

first one that we do is going to be very

10:07:23

broad so we openly Target now we work

10:07:26

with local business owners if you're

10:07:27

working with people that are across the

10:07:29

us then still keep it relatively broad

10:07:33

right target like one interest and make

10:07:35

sure the audience size is massive that's

10:07:37

the whole point of this very first one

10:07:39

second one is going to be an interest

10:07:41

stack so with an interest stack we don't

10:07:43

just Target one interest but we stack on

10:07:46

multiple that are related to our Niche

10:07:48

so let's say we're working with gyms and

10:07:51

we want to Target people that are

10:07:52

interested in some kind of Fitness so

10:07:55

what we'll do is stack it on top of each

10:07:57

other like this but also we want to make

10:07:59

sure that the audience size is quite

10:08:01

large we're going to talk about audience

10:08:02

size here in a bit but I've seen that

10:08:05

the bigger the audience size the better

10:08:07

the results generally for the client so

10:08:10

I want to make sure there's a ton of

10:08:12

different interests in here and a ton of

10:08:14

big ones and when you're stacking in

10:08:16

interest on here a big key that you want

10:08:18

to remember is think about what is your

10:08:20

ideal audience what is your ideal

10:08:22

demographic interested in and this is

10:08:25

very important because for example if

10:08:26

someone's interested in Men's Health

10:08:28

Magazine they're obviously someone

10:08:31

interested in health if you're trying to

10:08:33

Target people that are wealthy or

10:08:35

affluent what kind of stuff are they

10:08:37

interested in maybe then you have to

10:08:39

Target things like luxury watches luxury

10:08:41

cars now of course you're going to get a

10:08:43

ton of people that aren't wealthy

10:08:45

following that as well however that's

10:08:47

the general principle that you want to

10:08:49

think about and then the final one that

10:08:50

we start with is going to be a custom

10:08:54

audience now for local business owners

10:08:56

this is a little bit difficult because

10:08:58

you're kind of limited to one small

10:09:00

geographical location so what we found

10:09:03

is we can actually get a database of

10:09:05

homeowners now in the beginning I was

10:09:07

thinking what if we just got a list of

10:09:09

homeowners in a certain area let's say

10:09:12

Las Vegas I downloaded that and then I

10:09:14

uploaded that as a custom audience and

10:09:16

we just ran ads to those right cuz if

10:09:18

you're working with a buber a roofing

10:09:20

company a Remodeling Company they want

10:09:22

people that own homes now instead of

10:09:24

going out into each and every area and

10:09:27

purchasing a new list this can get quite

10:09:29

expensive what we've seen work well is

10:09:31

you can actually get a list like this

10:09:33

and we already have these so I actually

10:09:35

allow my community just to use my list

10:09:37

and then you can create a lookalike

10:09:40

audience meaning you import this

10:09:42

audience and tell Facebook hate find

10:09:44

people that are similar to these people

10:09:47

and then Facebook does the magic for you

10:09:49

it's it starts linking up all these

10:09:50

different leads and it sees that okay

10:09:52

these people have this in common this in

10:09:54

common this in common right through

10:09:55

interested in decor and new home stuff

10:09:58

and then you can import that as an

10:10:00

audience so all you need is a couple of

10:10:02

these sheets you combine them you put

10:10:04

them together you upload it here and

10:10:06

then you're good to go in any Market cuz

10:10:09

Facebook can put the two and two

10:10:10

together and give you the homeowners

10:10:12

this can also be website visitors right

10:10:15

people that have engaged with the

10:10:16

Facebook page people that have seen

10:10:18

previous apps retargeting this kind of

10:10:20

stuff the only thing is most small

10:10:23

businesses and most local businesses

10:10:24

don't have this kind of data a lot of

10:10:26

times they don't have anything set up no

10:10:28

pixel no anything so we're quite limited

10:10:30

I typically just do homeowners but you

10:10:32

can also make lookalike audiences around

10:10:34

other stuff like website visitors or

10:10:36

things like leads past customer lists

10:10:39

and so forth if you have a bigger client

10:10:41

and now you also might be thinking well

10:10:43

how do I like really just hyp specific

10:10:45

Target my ideal Avatar like let's say

10:10:48

you want to Target business owners in a

10:10:50

certain area you can certainly go in

10:10:52

here and try to find that as an audience

10:10:54

right create some kind of audience where

10:10:56

it's like people that own a Facebook

10:10:58

page or that own an Instagram page but

10:11:00

what I've seen work way better is you

10:11:03

let your ad copy do a lot of the

10:11:05

targeting for you meaning instead of

10:11:07

putting in business owners under the

10:11:10

targeting here what we'll do is actually

10:11:12

talk to business owners in our video in

10:11:15

our images in our ad copy and then what

10:11:18

we do is we allow Facebook to do its

10:11:21

magic to take its algorithm and go out

10:11:23

and find the business owners within that

10:11:26

location that we want to Target so we

10:11:29

have a lot of high-end clients that sell

10:11:30

products for 30,000 50,000 $70,000 plus

10:11:34

and what we do is we filter people

10:11:36

through a survey we send them to a

10:11:37

landing page and then to a survey versus

10:11:40

trying to Target people that are

10:11:42

interested in Lamborghinis and that live

10:11:44

in Las Vegas and this kind of thing I've

10:11:46

just seen that small audiences don't

10:11:48

work near nearly as well as much bigger

10:11:51

audiences so let's actually take a look

10:11:53

at some of these live ads that I have so

10:11:55

you're going to launch those campaigns

10:11:56

and by the way when you launch these I

10:11:58

like to launch four different ads inside

10:12:01

of each ad set so in here we would have

10:12:03

the same ad copy and have different ad

10:12:06

images or videos okay but the ad copy

10:12:09

stays the same we test this later on

10:12:12

plus we work with clients all over the

10:12:13

us so I kind of already know and have a

10:12:15

gut feeling of what's going to work but

10:12:17

we'll have four ads inside of this ad

10:12:19

set and we do that for every single one

10:12:22

cuz again we're just testing the

10:12:24

audience if you're not sure about what

10:12:26

the ad copy should be then of course you

10:12:28

can slightly tweak it and make them

10:12:29

slightly different and then see what's

10:12:31

actually performing better so let's take

10:12:34

a look at a live account if you are

10:12:35

generating leads then you know that is a

10:12:38

winner right that is a winner so keep on

10:12:40

running that one and then when you

10:12:42

relaunch the ad set add more winners or

10:12:45

take hints of what's working well and

10:12:47

recreate that sometimes that means

10:12:49

duplicate sometimes that means make

10:12:51

something similar to that if you are not

10:12:54

even getting leads then what you want to

10:12:56

do is take a look at the click-through

10:12:58

rate so let's go ahead and scroll down

10:12:59

here as you can see this is a winning ad

10:13:01

set you saw the cost per lead it's doing

10:13:03

very very well and again for this ad

10:13:05

account we're selling like a $30 $40,000

10:13:09

product so it's working really well the

10:13:10

click-through rate the CTR is high

10:13:13

meaning 4% of people click through

10:13:15

that's good if you have anything less

10:13:16

than 1% you have to relaunch it the ad

10:13:19

is the problem or it's the audience

10:13:21

maybe people are just not interested

10:13:23

into what you have if you're targeting

10:13:25

broad like I showed you you want to keep

10:13:27

changing the ad and the different ad

10:13:29

copy our cost per click is also very

10:13:31

good it's very cheap because we have a

10:13:33

good ad and a good audience if your CTR

10:13:36

is also bad then make it broader and try

10:13:39

to make it more relevant another thing

10:13:41

that you can look at is frequency now

10:13:43

frequency here this is how many times

10:13:46

someone sees that same ad so on average

10:13:49

people are seeing this ad

10:13:51

2.39 times so if this ad was working

10:13:54

really well how it is right now and then

10:13:55

all of a sudden out of the blue out of

10:13:57

nowhere it stops to work we're going to

10:13:59

go in here and we are going to duplicate

10:14:02

this ad okay we're going to go in here

10:14:04

and we're actually going to duplicate

10:14:05

the whole ad set okay not just the ad

10:14:07

each ad set remember has four ads we're

10:14:09

going to take that and sometimes we'll

10:14:11

turn off all the ads that aren't working

10:14:13

as well will keep the one that's

10:14:15

absolutely crushy it as the only one in

10:14:18

that group some sometimes we split test

10:14:20

this and sometimes that one does better

10:14:22

but also sometimes we just add other

10:14:24

winning ads inside of that same ad set

10:14:27

also real quick if you want our client

10:14:29

getting scripts our client getting

10:14:31

strategies our Outreach DMS literally

10:14:33

everything A to Z then you can go ahead

10:14:35

and check out the free course in the

10:14:37

description if you want all of our

10:14:38

snapshots imported into your account I'm

10:14:40

providing all of that it's completely

10:14:42

free if you don't have a high level

10:14:43

account then you can sign up for a free

10:14:45

30-day trial down below and I will give

10:14:47

you access to everything sales call

10:14:49

recordings additional services that you

10:14:51

can actually offer how to sell those

10:14:53

services and how to charge High ticket

10:14:54

everything is in there so let's dive

10:14:56

back into the video now to decrease the

10:14:57

frequency we're going to go onto the

10:14:59

adset level and we're going to exclude

10:15:01

an audience and the audience that you

10:15:03

want to exclude is people that have seen

10:15:05

your ad or people that have clicked on

10:15:07

your ad or people that have landed on

10:15:09

your landing page via that pixel so

10:15:12

you're going to go in here and exclude

10:15:14

an audience okay right here you're going

10:15:15

to hit exclude and this way it won't

10:15:18

show that add to people that have

10:15:20

already seen it because if that audience

10:15:22

has a high frequency mean a lot of

10:15:24

people are seeing it but you're still

10:15:25

not getting any leads we have to force

10:15:28

Facebook to show it to New audiences and

10:15:30

honestly sometimes for local business

10:15:32

owners all you have to do is just hit

10:15:34

duplicate and that's it if we have an ad

10:15:36

set that's doing really really well and

10:15:38

crushing it so for example if this ad

10:15:41

and this ad set just stopped working but

10:15:43

it was absolutely crushing it like it is

10:15:45

right here getting $26 leads getting a

10:15:47

bunch of appointments more than 50% of

10:15:50

these turn into appointments then what

10:15:52

we'll do is take that ad set and just

10:15:54

duplicate it and we literally change

10:15:56

nothing we just duplicate it cuz

10:15:58

Facebook Works in clusters it's showing

10:16:00

it to one group of people and sometimes

10:16:02

all you have to do is just tell Facebook

10:16:04

to refresh it hey stop showing it to

10:16:06

these people show it to these people

10:16:07

over here and when you duplicate it

10:16:10

that's how it works however when you

10:16:12

duplicate it you want to make one small

10:16:13

change so it doesn't confuse Facebook

10:16:15

and show it to the same audience what

10:16:16

we'll typically do is change the Budget

10:16:19

on that ad set by like $1

10:16:22

$11.50 something very very small so it

10:16:24

doesn't change the performance or change

10:16:27

the budget or anything else like that

10:16:28

and then you quite simply just hit

10:16:30

launch very easy one thing you must

10:16:33

understand is that every single ad set

10:16:36

every single ad is going to die out the

10:16:39

creative is always key especially with

10:16:42

local businesses we don't have an

10:16:44

unlimited area right we can't Target the

10:16:46

whole us all we have controlable over

10:16:49

really is some of the interests but at

10:16:51

the end of the day there's only so many

10:16:53

interests you can go after right yeah we

10:16:54

have the custom audience and stuff but

10:16:57

the ad set okay the ad image the ad

10:17:00

creative the ad video is the main thing

10:17:03

that you're going to change to get your

10:17:05

clients good results when it comes to

10:17:07

targeting unfortunately we're a little

10:17:09

bit limited so one thing I've seen that

10:17:10

works really well when it comes to

10:17:12

launching new ads is getting organic

10:17:15

images on your client's behalf go to

10:17:17

their Facebook page go to their

10:17:19

Instagram page look at people that are

10:17:21

tagging themselves for example if you

10:17:23

work with gym owners look at people that

10:17:26

are tagging them in stories look at

10:17:28

people that are tagging them in the tag

10:17:30

section on Instagram on Facebook on any

10:17:32

platform and try to find those people

10:17:35

and use that as an ad image and that's

10:17:37

it cuz these are organic images this is

10:17:40

what social media is made for and what

10:17:42

we always see is for some reason these

10:17:44

ads do the best I used to go into Fiverr

10:17:47

and submit all these fancy Imes and have

10:17:49

these crazy designs and Banners and

10:17:51

beautiful logos and animations and

10:17:54

nothing worked as well as just an

10:17:57

organic video of someone taking a selfie

10:18:00

or someone working out in a space or in

10:18:02

our space in realle modeling nothing was

10:18:05

working as well as just an organic

10:18:07

selfie right someone took if you work

10:18:09

with the roofers imagine a roofer is

10:18:11

just standing on a roof and he just

10:18:12

takes the selfie and he's just smiling

10:18:14

an ad like this is going to work way

10:18:16

better if your client does not have ad

10:18:18

images like this which a lot of them

10:18:19

don't you need to be the one that goes

10:18:22

out and tells them listen you need to

10:18:23

send me photos and send me videos we've

10:18:26

gotten to a point where we've tested so

10:18:28

many videos I actually give my clients a

10:18:30

script okay I give them a script that

10:18:32

they can say when they're standing

10:18:33

inside of a rem model or on a roof that

10:18:35

I know will produce results and get good

10:18:38

leads so one more thing I want to add

10:18:40

about optimizing campaigns is we never

10:18:43

change the budget or really anything not

10:18:46

the ad copy not anything after an ad is

10:18:49

already live meaning we launch an ad set

10:18:52

like I showed you here for let's say $20

10:18:55

that is what I like to do if it's

10:18:57

already launched whether it's performing

10:18:59

well or it's not performing well I will

10:19:00

literally first duplicate it and then

10:19:03

shut this one down and this has worked

10:19:06

best because when you start coming in

10:19:08

here tweaking the budgets it tends to

10:19:10

reset an ad so if you have an ad set or

10:19:13

an ad that's absolutely crushing it do

10:19:15

not go in there do not turn off the

10:19:17

other ads I I leave it as is this is

10:19:20

what we've seen work the best if you

10:19:22

want to launch additional ads that look

10:19:24

just like this because the results are

10:19:25

so good all we do is go in here

10:19:28

duplicate or just quickly duplicate and

10:19:32

after we do that and after we get some

10:19:33

initial results we'll actually make a

10:19:35

new ad set and we call it winners and

10:19:37

what we'll do inside this ad set is we

10:19:40

will take the winners from all of these

10:19:42

right the ones that get the highest

10:19:43

clickthrough rate the ones that get the

10:19:45

most leads the ones that get the most

10:19:47

appointments the ones that get sales if

10:19:49

there's any and we actually put them

10:19:52

inside of here sometimes this means

10:19:54

there's two ads sometimes there's three

10:19:56

ads it all depends on the client's

10:19:57

budget and so we'll take the ad copy the

10:20:00

image and we'll throw it in here now as

10:20:02

far as the audience we'll take the

10:20:04

winning audience from these past three

10:20:06

and slap it on this one so we can really

10:20:08

see the results and we can see what's

10:20:10

working best when you're picking

10:20:12

different audiences and different stacks

10:20:14

and when you're picking the radius and

10:20:16

location for your client make sure the a

10:20:18

audience size is as big as humanly

10:20:21

possible if you see an audience size of

10:20:23

a 100,000 people or less I always tell

10:20:26

the client look this is going to do way

10:20:28

worse I would rather increase this

10:20:30

audience size have it minimum 100,000

10:20:33

and then try to Target people with our

10:20:35

ad copy meaning in our ad copy I'll say

10:20:38

blank city homeowners or let's say they

10:20:40

just want to focus on a suburb within

10:20:42

Las Vegas I'll mention that suburb in

10:20:44

the first line of the ad but you do not

10:20:47

want this audio size to go down if you

10:20:49

have a tiny audience size then you are

10:20:51

better off running really broad

10:20:53

campaigns and then having as many

10:20:55

interest Stacks as you can or just doing

10:20:57

the homeowners campaign like I mentioned

10:20:59

but keep that number as high as you

10:21:01

possibly can so look all of this is good

10:21:03

and great however if you can't track a

10:21:06

client's ads down to the sales and which

10:21:08

lead is coming from where then your

10:21:11

client still might leave I get this

10:21:12

complaint all the time yes we tried

10:21:14

Facebook ads and they worked well for

10:21:16

month one month two but then for some

10:21:18

reason they just stopped working and my

10:21:20

first question is always asking those

10:21:23

same business owners were you still

10:21:24

getting leads did you still get leads

10:21:26

during that period but let me guess you

10:21:28

just stopped closing the leads am I

10:21:30

right with that and a lot of them say

10:21:31

Yes actually now that we think about it

10:21:33

we got a lot of leads and here's exactly

10:21:35

why that happens these leads right when

10:21:37

you have agencies that are running their

10:21:39

own marketing campaigns and they're

10:21:42

running different ads all they're doing

10:21:44

is optimizing around okay well look this

10:21:46

ad had $17 a lead this ad had leads for

10:21:50

$43 or $26 so let's turn off these ads

10:21:55

even though they might be working in

10:21:56

getting sales from those and let's just

10:21:58

keep doing more of these cheap leads and

10:21:59

this mentality is completely backwards

10:22:01

you're thinking too Technical and not

10:22:04

all about the client like you should be

10:22:07

so for example we'll track as you can

10:22:09

see website leads here right they're

10:22:10

coming in from a survey we can see that

10:22:12

a lot of these are actually scheduling

10:22:14

appointments so I don't care that

10:22:16

they're $26 just cuz this one is 17 does

10:22:19

not mean that they're actually quality

10:22:21

leads that actually respond and by the

10:22:23

way we always like to run website leads

10:22:25

so that's like landing pages surveys

10:22:27

that kind of stuff and the way you would

10:22:29

do that is with a platform like this

10:22:32

this is go high level again if you want

10:22:33

to sign up for this even if you don't

10:22:35

want to offer like Sash and all the

10:22:36

other stuff doing this just to track

10:22:38

your ads better and to show your clients

10:22:40

like this and automatically respond is

10:22:42

well worth it you can sign up for a free

10:22:43

30-day trial using my link down below

10:22:46

but basically this is how it looks you

10:22:49

can see right at the end of each week at

10:22:51

the end of each month you can go into

10:22:53

this and just take a look at exactly

10:22:55

which ad they came from which ad set

10:22:58

they came from and what your client does

10:23:00

is they go in here and they Mark which

10:23:01

one got them appointments or which one

10:23:03

got them sales and you can make this

10:23:06

extremely easy and it also makes it

10:23:08

really easy to see what information do

10:23:10

we have right we have the leads full

10:23:11

address we have a bunch of info are you

10:23:14

the homeowner what's your scope of the

10:23:16

project what's your timeline right they

10:23:17

chose as soon soon as possible as you

10:23:19

can see here and so we know this is a

10:23:21

high quality lead even if there's no

10:23:22

sales we still do take a look at this

10:23:24

data and we want the high quality leads

10:23:27

if you look at this tab right here it

10:23:28

says appointment complete quote given

10:23:30

and what we can see is that when you

10:23:32

actually click into it it's a lot of

10:23:34

sensitive data in here we can actually

10:23:36

see that they closed this project for

10:23:40

$33,000 right so let's say that this

10:23:43

lead that they closed came from one of

10:23:46

our ads that is more expensive let's say

10:23:48

it came from this one right here at $43

10:23:51

only 10 leads came in wow so expensive

10:23:54

the normal agency would then just shut

10:23:56

this off and not track the right ads not

10:23:59

track the ads that are bringing real

10:24:01

sales make sure you are in alignment

10:24:03

with the clients and again you can

10:24:05

review that at the end of each week and

10:24:07

take a look at the lead journey in here

10:24:09

and it's still so crazy to me cuz this

10:24:11

is stuff no one really talks about even

10:24:13

if people know how to run ads they don't

10:24:15

know how to properly optimize the ads so

10:24:17

the cents actually get results and look

10:24:20

it's probably not your fault you've

10:24:22

probably bought courses or you've seen

10:24:23

other YouTube videos about how to run

10:24:25

ads and no one's telling you the most

10:24:27

important thing what ads actually bring

10:24:29

sales right so you can do all the

10:24:32

audience all the targeting correctly but

10:24:35

if you don't know which ads to turn off

10:24:37

and which ones to keep on it's like

10:24:39

you're Flying Blind and no one wins in

10:24:41

that situation they certainly don't

10:24:43

teach you this stuff in school the cheap

10:24:45

UD to me courses you might be buying

10:24:47

even some of the high ticket courses a

10:24:49

lot of them don't teach you this stuff

10:24:51

as in depth as if you're just sitting

10:24:53

here on the ground and testing these

10:24:55

things so if you didn't know this I hope

10:24:57

you now have a good reference point on

10:24:59

something you can come back to and you

10:25:00

have more ideas and stuff you can test

10:25:02

and actually get your clients killer

10:25:05

results cuz at the end of the day that's

10:25:06

what really matters you want your

10:25:08

clients to feel good about you you want

10:25:10

to feel good about your clients you

10:25:11

don't want to be consistently always

10:25:14

running after people you want to have

10:25:16

that feeling in your gut that you're

10:25:18

going to try your absolute best and

10:25:19

you're going to get your clients amazing

10:25:21

results and then you can hire a mediate

10:25:22

buyer or you can hire someone else to

10:25:24

manage this for you so you could step

10:25:26

back you could travel you could do the

10:25:29

things you actually want to do in life

10:25:30

you can step back and you can focus on

10:25:32

getting more clients that's how you

10:25:34

properly grow your agency build a nice

10:25:36

Freedom business while also being really

10:25:38

ethical about it most people over

10:25:40

complicate their website so much they

10:25:43

think that these business owners that

10:25:44

they work with are going to hyper

10:25:46

analyze every little section and does

10:25:49

this color fit here does this element

10:25:51

look right here they care about every

10:25:53

little detail as if their client is

10:25:55

looking at it under a microscope when in

10:25:58

reality this couldn't be further from

10:26:01

the truth most business owners just want

10:26:04

to see that you are a real company that

10:26:06

you are a real person that has some kind

10:26:10

of online presence and that you do what

10:26:13

you say that you do I see so many people

10:26:15

spending weeks on building this out and

10:26:17

making sure sure that every color is

10:26:19

perfect should I use purple or no maybe

10:26:21

I should use red or no maybe I should

10:26:23

have a green theme and then they spend

10:26:25

another through weeks trying to build

10:26:28

their logo and trying to put together

10:26:31

their branding before they even have a

10:26:34

single client look the truth is you do

10:26:37

not need to over complicate your website

10:26:40

you don't need to have 10 million

10:26:42

different pages all you need is a few

10:26:45

psychological triggers that show your

10:26:48

clients that you are the real deal and

10:26:51

have a few elements that build trust in

10:26:54

their brain so when they look you up you

10:26:57

look like a real business in fact I'm

10:26:59

going to break this pattern for you by

10:27:02

giving you a website that you can import

10:27:05

with one click you can drag and drop all

10:27:07

the different elements however you want

10:27:09

it I'll even give you my recommendation

10:27:12

on how you should structure this website

10:27:14

and where you should put certain things

10:27:17

on the website this way you can get it

10:27:19

done and go back to doing the important

10:27:22

things in your business which is driving

10:27:24

Revenue driving profits into your

10:27:27

business and by the way I've been guilty

10:27:30

of this as well I've had multiple

10:27:32

variations to my website I've tested

10:27:34

different websites and quite frankly

10:27:36

I've tried everything I've asked clients

10:27:39

past clients existing clients hey what'

10:27:41

you think of my site did this build

10:27:43

trust what elements really stood out to

10:27:44

you what made you trust me over our

10:27:48

competitors and I'm going to be giving

10:27:50

you that winning formula here today now

10:27:53

full disclaimer if you plan on running

10:27:55

advertising campaigns to your website or

10:27:58

to your funnel you're going to have to

10:27:59

be a lot more strategic with this

10:28:02

approach there's a lot of complexity

10:28:04

when you start bringing in cold cold

10:28:07

traffic what we're going to be talking

10:28:08

about here today is a general website

10:28:11

that everyone can look at when we were

10:28:13

spending money on Advertising we were

10:28:15

putting in $1 and taking out $3 back

10:28:19

meaning we would spend ,000 and I would

10:28:23

always get at least two clients from

10:28:25

that which we charge each client $1,500

10:28:28

per month meaning we made back 3,000

10:28:31

that first month not to mention that we

10:28:34

have a 3-month minimum and most clients

10:28:36

stayed much longer after that so the ROI

10:28:39

is massive imagine every month 1,000 in

10:28:43

and then you're taking out 3,000 back

10:28:46

scaling in business becomes a lot of fun

10:28:49

when you have numbers like that that you

10:28:51

can work with and that you can play with

10:28:52

but we'll save that topic for a

10:28:54

different day but let me actually dive

10:28:56

into my screen and show you this exact

10:28:58

website template and then towards the

10:29:00

end of the video I'm going to show you

10:29:02

exactly where you can go to download it

10:29:04

and import it into your account

10:29:06

completely for free and use it for your

10:29:08

business let's dive in all right so

10:29:10

let's start at the very top first thing

10:29:12

you're going to need is a domain this is

10:29:14

your business name.com you can use a a

10:29:18

bunch of different websites like GoDaddy

10:29:20

Cloud flare I like to just use name Che

10:29:22

this one has served me very well

10:29:24

throughout the years it also gives you

10:29:25

free privacy on the domain so you don't

10:29:27

have to pay extra for It Go in here set

10:29:29

up a free account and then just put in

10:29:31

your domain right here.com you can

10:29:33

purchase it it's not much it's $10 or

10:29:35

$12 and then you'll have somewhere to

10:29:38

place your website and also we're going

10:29:40

to make emails with this domain as well

10:29:42

so this is a beautiful template that I

10:29:44

am going to be giving you so that you

10:29:46

can use with your agency as you can see

10:29:49

you can put your logo here at the top

10:29:51

left then at the top right you can put

10:29:53

in a email that you have on your agency

10:29:56

and even if you don't want people

10:29:57

emailing you which you probably don't

10:29:59

this still builds trust within your

10:30:01

agency I would even go as far as saying

10:30:04

put in your phone number next to it CU

10:30:06

even though you don't want people

10:30:08

calling you it builds trust and it shows

10:30:10

that you are easily accessible when a

10:30:12

client is doing their due diligence on

10:30:15

you and if you don't know how to set up

10:30:17

like a support at your company website

10:30:20

what you can do is go into G Suite you

10:30:22

can just register the domain you point a

10:30:24

couple records and you have it set up

10:30:26

it's very very easy to do so all-in-one

10:30:28

sales and marketing platform we help

10:30:31

Niche so you would put we help

10:30:33

landscapers Thrive or we help

10:30:35

landscapers get 45 leads in the next 90

10:30:38

days whatever it is that your offer is

10:30:40

you can put that at the Top If you have

10:30:42

one if you don't you can use something a

10:30:44

bit more generic automate your lead

10:30:46

generation followup in Project

10:30:48

acquisition today I like to use this

10:30:51

type of verbage so below that what we

10:30:53

have is a video now look I do this on

10:30:56

purpose at this point there are a lot of

10:30:58

other agencies and they're working in

10:31:01

multiple different Industries so what I

10:31:03

like to do to stand out is to actually

10:31:05

have a video and by having a video it

10:31:09

builds your brand and it shows people

10:31:12

what you look like what you sound like

10:31:14

before they even reach out to you and it

10:31:16

builds that trust and the crazy thing is

10:31:18

it doesn't even really matter what you

10:31:20

say in this video that much people are

10:31:22

only going to watch the first 10 or 15

10:31:24

or even 20 seconds of the video and

10:31:26

that's it what we do is we actually have

10:31:28

a wh labeled video that we give to all

10:31:31

of our Affiliates that sign up to go

10:31:33

high level with our links so they just

10:31:35

copy and paste our video on here and

10:31:36

they just put their logo at the top and

10:31:39

it's already a high converting video

10:31:41

anyways you can mention a little bit

10:31:43

about yourself what you guys offer and

10:31:45

so forth so let's keep scrolling here we

10:31:47

have another section that maybe you can

10:31:49

add in some of the services that you

10:31:51

offer or what are the main benefits that

10:31:53

this client is going to get from using

10:31:55

your services and I would even make it

10:31:57

Niche specific and talk about their

10:31:59

Niche and how many projects you could

10:32:00

potentially bring them and so forth

10:32:02

here's another section for you and again

10:32:04

I have a bunch of buttons on here like

10:32:06

get started for free because I know that

10:32:08

a lot of people do free trials in the

10:32:10

beginning if you don't offer free trials

10:32:12

you can just put contact us today or

10:32:14

schedule your initial appointment what I

10:32:16

like to do is actually introduce

10:32:18

scarcity inside that website and what we

10:32:21

do is work with one company per area and

10:32:23

so what I do is I'll show you at the

10:32:25

bottom here check availability today

10:32:27

this is how I like to phrase things

10:32:29

we're here to serve you claim your spot

10:32:30

today before your area gets reserved so

10:32:34

we work with one company per per zip

10:32:36

code or per area or whatever and so this

10:32:40

makes them apply to work with you and to

10:32:43

even see if their area is available and

10:32:45

so when they click this it's going to be

10:32:47

a pop up and then you can put in your

10:32:49

form in here after you import it so

10:32:51

let's keep going here we have build your

10:32:53

funnel get started you know monetize

10:32:55

fast so for this section you can

10:32:57

obviously replace this and put in your

10:32:58

own stuff here's a couple examples of

10:33:01

what we give away inside of our

10:33:03

community uh and this is what I

10:33:04

recommend you do so full High converting

10:33:06

website automated lead follow-up full

10:33:08

transparency conversation system bookm

10:33:10

more appointments with calendars boost

10:33:12

your online reviews 100 plus directory

10:33:15

listings and so forth another section

10:33:18

that you can have would be something

10:33:19

like this right generate leads and

10:33:20

follow up automatically automated

10:33:23

appointment and estimate reminders right

10:33:24

manage all your social media and online

10:33:26

presence in one place and then below

10:33:29

that we actually give a bunch of

10:33:31

benefits that they're going to get as

10:33:33

well like capture New Leads manage full

10:33:35

websites track every sale right online

10:33:37

appointment scheduling never lose

10:33:40

another lead again get customized

10:33:42

follow-up campaigns multi-channel

10:33:44

campaigns two-way communication right

10:33:47

every everything that we offer with go

10:33:49

high level on top of social media

10:33:52

marketing Services fully automated

10:33:54

appointment booking and so forth and

10:33:55

this also makes you stand out because

10:33:57

instead of saying Facebook ads we have

10:33:59

way more and we talk about way more

10:34:01

stuff than just we run campaigns and so

10:34:05

what you can do is add that into your

10:34:07

free template that you have as well as

10:34:08

you can see it's right here and add in

10:34:11

some benefit also real quick if you want

10:34:13

our client getting scripts our client

10:34:15

getting strategies our Outreach DMs

10:34:17

literally everything A to Z then you can

10:34:19

go ahead and check out the free course

10:34:21

in the description if you want all our

10:34:23

snapshots imported into your account I'm

10:34:25

providing all of that it's completely

10:34:26

free if you don't have a highle account

10:34:28

then you can sign up for a free 30-day

10:34:30

trial down below and I will give you

10:34:32

access to everything sales call

10:34:34

recordings additional services that you

10:34:35

can actually offer how to sell those

10:34:37

services and how to charge High ticket

10:34:39

everything is in there so let's dive

10:34:40

back into the video now as we keep on

10:34:42

scrolling you can take this section you

10:34:44

can even make it like an About Me

10:34:46

section or maybe it's about your

10:34:48

Facebook ad process and so forth now

10:34:51

let's keep scrolling if you don't have

10:34:52

testimonials what I recommend you do is

10:34:55

just simply remove this section alog

10:34:57

together until you get some and and by

10:35:00

the way a lot of people think that you

10:35:01

need to have like Google reviews or

10:35:03

whatever Yelp reviews before you end up

10:35:06

putting them on this section but what

10:35:07

you could do is if a client says

10:35:10

something nice about you let's say in an

10:35:11

email to you or yes we closed you know

10:35:14

multiple projects Yes we made money from

10:35:16

your campaigns and so forth so I would

10:35:18

just take that section in that email and

10:35:21

just quote the client you can remove the

10:35:23

five stars if they didn't leave you five

10:35:25

stars but just quote the client and then

10:35:27

you're good to go the next section I

10:35:29

would have is a short brief section

10:35:31

about you you don't need to overdo this

10:35:34

just put a nice photo if you don't have

10:35:35

a nice photo of yourself use one of

10:35:37

these AI tools that will generate you in

10:35:39

like a business suit and then use that

10:35:42

on here and then put a little bit about

10:35:44

yourself how you learn marketing and so

10:35:46

forth is another section for you

10:35:48

satisfaction guarantee if you have some

10:35:50

kind of offer you can put that right

10:35:52

here if you don't just put satisfaction

10:35:54

guaranteed at the end of the day I'm

10:35:56

sure that if a client really didn't like

10:35:59

you and you didn't perform you probably

10:36:01

wouldn't charge them or you would give

10:36:02

them some kind of discount or maybe

10:36:03

you'd work for free or maybe you would

10:36:05

even refund them so just put that in

10:36:07

here it makes people feel better about

10:36:10

what they're doing and then also

10:36:11

frequently asked questions is important

10:36:14

as well so you can include that on your

10:36:17

site there's one thing that we didn't

10:36:19

talk about on this website and I didn't

10:36:20

include it because I assumed a lot of

10:36:22

people aren't necessarily going to have

10:36:24

case studies and if you do have case

10:36:26

studies this is the most important part

10:36:28

of your agency website now as you see

10:36:31

this is a one-page website it's kind of

10:36:33

just like a funnel page so there's no

10:36:36

internal Pages however I would

10:36:38

absolutely include this at the bottom or

10:36:41

even towards the top so I would have

10:36:43

videos and case studies and also quote

10:36:46

the video as well because some people

10:36:47

aren't going to watch all of them but if

10:36:50

you find the best quote and you take it

10:36:52

out of the video it's going to look much

10:36:54

better now I have a lot of case studies

10:36:56

so I feature them we have a whole

10:36:57

separate page but even if you have two

10:37:00

even if you have three or whatever I

10:37:02

would just put them on this page maybe

10:37:04

even towards the top like in this

10:37:06

section and even if you don't have a

10:37:08

client raving about your services I

10:37:11

would just film your own case study

10:37:13

video on a campaign that you're working

10:37:14

on for example if you are running ads

10:37:17

and your client before they joined you

10:37:19

they were getting a $100 cost per lead

10:37:21

and then you took over their campaign

10:37:23

and it's $25 per lead I would just make

10:37:26

a quick video showcasing what you did so

10:37:29

you're case studying your own Services

10:37:32

you're saying look this client before

10:37:34

they got started they were paying $100

10:37:36

per lead here's a couple changes that we

10:37:38

made here's a few things that we edited

10:37:40

and now they're getting $25 per lead

10:37:43

they're located in Miami Florida this is

10:37:46

an amazing result and the crazy thing is

10:37:48

we did this in the first 7 days and even

10:37:51

if you make a short video One 2 minutes

10:37:54

long and you just put that on your page

10:37:56

it's going to make you seem way more

10:37:59

reputable and you're going to call me up

10:38:01

could you like run me for an example

10:38:03

that's role play and let's go for it so

10:38:05

I have more of an idea of what I can say

10:38:07

essentially yeah let's do it yeah so uh

10:38:10

let's say I'm ringing you right now so

10:38:12

I'm ringing you and you pick up the

10:38:14

phone all right

10:38:16

hello hello hey is this uh B we were

10:38:19

just texting a little bit back and forth

10:38:21

yeah is

10:38:22

B amazing so yeah you were interested in

10:38:26

getting I think uh I forget your offer

10:38:29

you were interested in getting uh 10

10:38:30

appointments in 10 days right yeah yeah

10:38:33

yeah that's that's for okay amazing

10:38:36

sounds good yeah I was looking into you

10:38:37

I was also looking into some of your

10:38:38

competitor some of your competitors uh

10:38:41

you guys are open right just just making

10:38:43

sure yeah yeah we're open we're we're

10:38:45

working you know parts of your online it

10:38:47

it said closed for some reason I'm not

10:38:49

really sure why but um anyways I'd love

10:38:53

to show you this I see you guys have

10:38:54

some good reviews uh I'm not gonna lie

10:38:57

though some of your competitors have

10:38:58

more reviews um but it says you guys

10:39:00

have been in business for like 10 years

10:39:02

right yeah we've been working since um

10:39:05

10 years I mean do you guys have more

10:39:07

than like 10 happy customers would you

10:39:10

say no not not really we're struggling

10:39:13

at the moment in terms of getting leads

10:39:16

I mean we've been working with other

10:39:18

companies but we're not really fulfilled

10:39:20

with that at the moment but right but

10:39:22

like over the past 10 years you've had

10:39:24

more than 10 happy customers right yeah

10:39:27

I would say okay so how come how come

10:39:30

you only have 10 five star

10:39:32

reviews yeah I mean like we haven't been

10:39:34

focusing on that at the

10:39:36

moment okay I mean why not do you just

10:39:39

like do you want your comp like do you

10:39:41

want others to have more reviews than

10:39:42

you or like why haven't you been

10:39:43

focusing on

10:39:44

it I mean I just haven't really thought

10:39:47

about it I mean I'm I'm not an online

10:39:49

person I'm more of like a word of I like

10:39:52

we work off referral we don't we're not

10:39:54

really in the online space at the moment

10:39:57

um I'm an old school

10:40:00

person well sounds good I mean yeah if

10:40:02

you want like all these top guys that

10:40:04

I'm sure you see like their trucks and

10:40:06

everything on the road a lot of them

10:40:08

just run like they they forget too you

10:40:10

know a lot of them have like these these

10:40:12

review Systems in place so it actually

10:40:14

automates like the whole thing if you

10:40:15

want uh I could set something up for you

10:40:18

as well and just give you like five

10:40:19

reviews or 10 reviews in the next 7 Days

10:40:22

completely for free we'll just install

10:40:23

it in your business and see if maybe

10:40:25

that works for you uh would that be

10:40:27

something you you even

10:40:29

want yeah but like I don't get it like

10:40:32

why why do I need reviews um when I can

10:40:35

just ask somebody else to do it for me

10:40:37

like I ask I can just do it myself ask

10:40:39

my past customers yeah you certainly can

10:40:42

well well why don't you I mean you've

10:40:44

been in business for 10 years you have

10:40:45

10 reviews so why why don't you

10:40:48

now you bought it up I think I will

10:40:50

definitely um text over my friends I

10:40:53

mean not my friends sorry my

10:40:55

clients get them in okay sounds good how

10:40:59

many past customers do you have like

10:41:01

would you say do you have a list of them

10:41:02

or like yeah I do currently um yeah I do

10:41:06

somewhere I have like around 100 I would

10:41:09

say a list of customers maybe more just

10:41:13

on the top of my head so my guess is

10:41:15

like so what's your plan right now now

10:41:17

after you get a customer you're you're

10:41:18

going to text them and you're going to

10:41:20

say hey yeah just you know after the

10:41:22

job's finished I'll just let them know

10:41:24

that hey I just want to review um just

10:41:28

fill one out for me that would be great

10:41:30

okay what if I told you we could just

10:41:32

text like a hundred of those people that

10:41:34

you said you have as customers we could

10:41:36

text them a link um that basically

10:41:39

filters out all the negative reviews so

10:41:41

if someone chooses five star reviews

10:41:43

it'll redirect to Google and then if

10:41:44

someone chooses like one review um it'll

10:41:47

just go to your email inbox and it won't

10:41:49

get published like would that be

10:41:50

something that you would want oh so you

10:41:52

guys do that yes we can and like I

10:41:54

mentioned I mean I'll give you a free

10:41:55

trial as well so it's not like there's

10:41:57

any risk I mean you could of course you

10:41:59

know do whatever you want into your

10:42:00

business um and and I'm going to show

10:42:03

you how you can even ask like I'll show

10:42:05

you our exact text messages that we send

10:42:06

to people to get a lot of reviews so

10:42:08

even just by us working together even if

10:42:10

you don't want to do anything like just

10:42:12

take our text messages and use those

10:42:13

because you'll actually get more reviews

10:42:15

um so anyways when's a good time to chat

10:42:18

tomorrow tomorrow be great yeah 2 p.m.

10:42:21

cool so what I'm going to do uh is I'm

10:42:23

actually going to look at like a bunch

10:42:24

of your competitors and I'm going to

10:42:26

look at all their reviews I saw you guys

10:42:28

have 10 but I mean just by Googling like

10:42:30

some of your competitors have 123 was

10:42:33

like the top one the other guy had 77

10:42:35

like it's it's it's pretty crazy I'm

10:42:37

sure you've heard of these guys the top

10:42:39

guys in your city so I'm going to look

10:42:41

into their business I'm going to look

10:42:42

into like why they have reviews why they

10:42:44

have so many I'm going to look into

10:42:45

their reviews like system I'll do some

10:42:47

some backend spy work detective work

10:42:51

okay I'm gonna be I'm gonna be like an

10:42:52

FBI agent for you I'm gonna I'm gonna do

10:42:54

everything that I can uh to to do my due

10:42:57

diligence and then I'll just deliver

10:42:59

everything for you uh tomorrow when we

10:43:00

talk and yeah that would be great that

10:43:02

would be great take thank you cool all

10:43:04

right so I'm going to book you in right

10:43:05

now uh I'm actually going to book it in

10:43:07

did you get that text message that I

10:43:09

just sent confirming that meeting yep

10:43:11

I'll just I'll just confirm back cool do

10:43:13

do you mind uh just do me a favor just

10:43:15

just respond back to that and just say

10:43:17

yes just so it confirms in my calendar

10:43:19

and then like we can make sure that

10:43:21

we're there ah yes cool all right great

10:43:24

amazing all right I'll see you tomorrow

10:43:26

all right I I like the ending bit when

10:43:27

you said confirming it because I I don't

10:43:29

usually do that I feel like if if that

10:43:31

was implemented people would respond and

10:43:34

maybe the shate would increase yeah I

10:43:36

mean the biggest thing too is like you

10:43:37

want to uh you want to personalize it a

10:43:41

bit to where you tell them like hey I uh

10:43:44

and by the way I did no research no real

10:43:47

due diligence uh but while while you're

10:43:49

on the phone if you have their like

10:43:50

business name you can actually click

10:43:52

into it and then like look at them live

10:43:54

on Google and say yeah and I would even

10:43:56

bring up like negative stuff by the way

10:43:58

did you know the a Sean Smith he

10:44:01

actually left you guys like a onear

10:44:02

review you guys seen that on your

10:44:04

business like I literally bring up live

10:44:06

stuff as I'm talking to them and then I

10:44:08

would say cool like I mean is that a

10:44:09

real customer or is that like a fake one

10:44:12

and sometimes you junk they say it's

10:44:13

like a fake person like I don't know I

10:44:15

think it's my competitors and then I

10:44:17

even tell them cool well I mean tomorrow

10:44:19

when we talk I can show you how to

10:44:20

actually get rid of that like I'm sure

10:44:22

it's it might it might be costing you

10:44:23

customers so I'm going to look into that

10:44:25

and I'm going to see how we can remove

10:44:26

it tomorrow okay and then they're gonna

10:44:29

say yes that's a great way thank you and

10:44:32

just last U my last

10:44:35

question so you know my SMS text how I'm

10:44:38

acquiring clients in terms of like um

10:44:41

the response rate I want to increase it

10:44:44

because out of for example I'm just

10:44:46

going to give you some stats that I've

10:44:48

done for like 3 4 days these are just 3

10:44:50

4 days stats but like I like it's a

10:44:52

they're quite like the same so from 200

10:44:56

um SMS Tech sent out five people have

10:44:59

said yes and four meetings booked how do

10:45:02

I increase it so in my initial message I

10:45:06

also say something like 25 qualified

10:45:09

appointments in six weeks but I'm doing

10:45:12

gmbb and Google reviews so I can't

10:45:16

really promise that much but if I

10:45:17

Implement coaching and upsell them on

10:45:19

Facebook that is possible but would that

10:45:21

be misleading so how can I restructure

10:45:25

that um initial SMS text to make it

10:45:28

better increase my response rate I mean

10:45:31

it's not terrible uh I've heard of

10:45:34

people that send 200 and get none so I

10:45:36

mean it's really not terrible and these

10:45:38

are cell phones right yeah these are L

10:45:41

okay good so yeah that's the first thing

10:45:43

is make sure you're texting cell phones

10:45:44

not

10:45:45

landlines um yeah it's I mean if you're

10:45:47

upselling Facebook ads you can certainly

10:45:49

say that 25 in the in the six weeks but

10:45:52

you can also test it by saying something

10:45:55

shorter term by saying five appointments

10:45:58

in five days or you can say something

10:46:00

like hey are you open I can get you five

10:46:02

reviews in the next five days right and

10:46:05

all a Google review campaign prospects

10:46:08

will be like attracted to reviews I feel

10:46:10

like they'll be attracted to clients

10:46:12

because well of course but if you're

10:46:14

selling SAS then you know like like for

10:46:16

example I didn't even know what that

10:46:17

initial text was so when we did our uh

10:46:19

role play then I didn't know whether to

10:46:22

take the review angle or the appointment

10:46:24

angle because I'm not I'm not 100% sure

10:46:26

exactly what it is that we're selling

10:46:27

here um but if you're selling reviews

10:46:31

then you have to go with that angle

10:46:32

because you can't say like hey I'll get

10:46:34

you 28 appointments or 25 appointments

10:46:37

and then immediately on the call go to

10:46:39

reviews because it's just a little bit

10:46:41

like it's not lining up um but you could

10:46:44

do 10 appointments in five days or five

10:46:46

appointments in 5 days I think I might

10:46:48

datab reactivation I think so let's

10:46:51

let's role play it right now it doesn't

10:46:52

have to be exact so let's say okay just

10:46:54

pretend that you're calling me and I'm a

10:46:55

plumber so go ahead so ring um hello

10:46:58

who's this um hell okay ring hi hello is

10:47:04

this usually they pick up and say hi so

10:47:07

you're supposed to say hi yes hello how

10:47:09

are you is this all right is this Pavo

10:47:13

Plumbing yes yes this is Pavo Plumbing

10:47:15

how can I help you

10:47:17

hi nice to meet you well I was looking

10:47:20

at plumbers online and I noticed your

10:47:22

information but I couldn't find um a

10:47:26

website or reviews so I would like to

10:47:30

know if you're currently

10:47:33

opened uh yes we're we are open uh it

10:47:35

should should be on

10:47:37

there it should be okay are you

10:47:41

currently uh receiving enough incoming

10:47:45

inquiries

10:47:47

because I went ahead and um I felt like

10:47:51

this is a very valuable uh resource and

10:47:54

I went ahead and built a mup website for

10:47:57

you that could be interesting to help

10:48:00

you increase your sales are you

10:48:03

interested in looking it up and would

10:48:06

you have any time sometimes would you

10:48:09

have any time coming up so that we can

10:48:12

look it up and dive a little bit into

10:48:15

it um well we we already have a website

10:48:20

um oh you already do okay and you're

10:48:23

happy about it everything is

10:48:26

functional uh well we could be getting

10:48:28

more

10:48:29

jobs oh so what you think is potentially

10:48:33

missing okay that's good where where so

10:48:35

this is me talking to you now where do

10:48:36

you think people uh normally hang up on

10:48:38

you or where do you think it doesn't go

10:48:40

well do they usually hang up on you

10:48:41

before you can finish all that sentence

10:48:44

yeah

10:48:45

before that

10:48:47

yeah so we we could keep going and then

10:48:50

like you know like I could coach you on

10:48:51

like what happens after this but my

10:48:53

guess is that you never actually well

10:48:55

you don't often get past like that

10:48:57

beginning point so let's let's reverse

10:48:59

the roles and let's pretend that I'm

10:49:00

calling you again I know I'm putting you

10:49:01

on the spot so awesome job like you

10:49:03

didn't you know come prepared for this

10:49:05

so let's let's just reverse the roles

10:49:06

let's pretend I'm calling you so I'm

10:49:08

ringing um yes say say hello and I'll

10:49:13

hey is this uh Stella

10:49:14

Plumbing yes speaking

10:49:17

hey uh yeah I'm just wondering if you

10:49:19

guys are still open tried to look you

10:49:21

up yeah we're currently open can I help

10:49:24

you okay um yeah that's odd I tried to

10:49:27

click on your website try to look at

10:49:29

some reviews I didn't find

10:49:31

anything um well we are still working on

10:49:36

it but maybe I can help you

10:49:38

somehow yeah definitely uh I was just

10:49:42

looking for a plumber here in Las Vegas

10:49:45

and it seems like guys had some good

10:49:48

photos I I like your work I actually

10:49:50

went ahead and build you a website do

10:49:52

you guys want to see

10:49:54

it well how long that how long is this

10:49:58

gonna take do you think the website well

10:50:00

it's already done so maybe 15 20

10:50:03

minutes okay well I'm not sure when I'm

10:50:06

available this week when do you think

10:50:08

that could happen yeah I mean we can

10:50:10

chat later today we can chat tomorrow I

10:50:12

mean look all of your competitors ABC

10:50:14

Plumbing XYZ Plumbing they have like

10:50:17

freaking like 80 reviews you guys have

10:50:18

four stars now it says you've also been

10:50:21

in business for like 20 years so I'm

10:50:22

pretty sure you have more than four

10:50:23

customers right indeed yeah so okay how

10:50:28

how come like you you guys don't ask for

10:50:30

reviews or like what's going

10:50:31

on uh we've been kind of busy and I'm

10:50:35

not sure you know about the best way to

10:50:37

go about it I'm not sure if it's going

10:50:39

to be beneficial if they leave battery R

10:50:42

views and how to manage that so uh we

10:50:45

haven't managed that yet but that's a

10:50:47

good point maybe yeah we should book it

10:50:49

up and see what you have to offer got it

10:50:53

yeah and most of the time they're not

10:50:54

going to be that nice like I know you're

10:50:55

being extra nice to me Stella but but

10:50:57

but most of the time they're going to be

10:50:58

kind of mean they're like what what do

10:51:00

you mean those guys no those guys suck

10:51:02

like it's they're usually pretty mean

10:51:04

you know like so so expect them to be a

10:51:05

bit more rough um but that but that's

10:51:07

the way I would do it I would go look

10:51:08

yeah it's done I mean look I'll tell you

10:51:09

what uh I'm going to do my due diligence

10:51:11

I'm going to study your competitors and

10:51:13

I'm going to look at all their you know

10:51:15

websites their businesses I'll look at

10:51:16

everything and then I'll just show you

10:51:17

everything that I find is that is that

10:51:19

cool if we jump on zoom and I show you

10:51:21

all

10:51:22

that all right cool so yeah I could do

10:51:24

tomorrow at 4 and then you just book in

10:51:26

so anyways um that's just an example I

10:51:28

could try to explain all that stuff to

10:51:29

you but like I I'd rather just show you

10:51:31

live because you know um it's it's a

10:51:34

conversation and I'm just not I'm not

10:51:35

talking about mockups or websites or hey

10:51:38

I could get you reviews or conversions

10:51:40

I'm just saying look your website's down

10:51:42

I built like the shorter the better like

10:51:44

I the least amount of words we can say

10:51:46

the better and um you know I built your

10:51:49

website you want it yes no okay you have

10:51:53

no reviews do you want more reviews like

10:51:55

it's just so simple right it's like a

10:51:57

third you can you can ask a you can you

10:51:59

can cold call a third grader and sell

10:52:00

them some chocolate with this script so

10:52:03

um it

10:52:04

works I'll probably just rehearse and

10:52:07

make it as simple as possible yeah just

10:52:09

yeah it's too complicated that's all

10:52:10

you're just using too many big words and

10:52:12

uh yeah especially when it comes to

10:52:14

calling contractors you know these guys

10:52:17

small words yeah a lot of it really is

10:52:19

kind of lack of reviews all right so we

10:52:21

found the first paino which is they have

10:52:22

one review and he just said the second

10:52:25

paino there's another paino right there

10:52:27

so he's saying he's getting a lot of

10:52:28

people to his website but not enough

10:52:30

calls Facebook ads aren't new landing

10:52:32

pages aren't new right doing automatic

10:52:34

email followup SMS campaigns all that

10:52:37

stuff is not necessarily new however

10:52:40

your angle your twist your version of

10:52:43

how you do it that is new and you're

10:52:46

going to see exactly how I structured it

10:52:49

and exactly why they signed up and

10:52:50

everything here in a second we talked to

10:52:52

several different companies we've got

10:52:53

them on hold we've looked into other

10:52:55

Facebook ad companies so now I know that

10:52:58

what I have to overcome is the fact that

10:52:59

we're different I don't know where

10:53:01

exactly I'm at financially to spend

10:53:03

money to get more lead like do you think

10:53:06

this is a high quality lead obviously

10:53:08

the answer is yes another huge pain

10:53:10

Point how are you guys following up uh

10:53:12

we don't have a system open for us to

10:53:14

come in and say well do you think you

10:53:15

can get more sales if we just

10:53:17

automatically followed up I'm letting

10:53:19

him tell me what he's not sold on yet

10:53:21

I'm never going to give a price to

10:53:23

anyone that doesn't see the value so I'm

10:53:26

first going to ask do you guys think

10:53:27

this is something that could that could

10:53:28

work for you absolutely yes it does so

10:53:31

that's the first objection is can you

10:53:32

send me an email there's definitely a

10:53:34

lot to unpack here training my sales

10:53:36

reps to work with the system I'll be

10:53:37

ready to move forward with you right

10:53:39

after this phone call sounds good I'll

10:53:41

I'll do that so there it is 1,500 a

10:53:43

month and he's ready to move forward and

10:53:45

sometimes people over comp at sales so

10:53:47

much like he's already in here he's

10:53:48

already sold don't ask more questions

10:53:51

boom client closed so he is now paying

10:53:54

$1,500 per month for using the software

10:53:58

a member inside of our private community

10:54:00

and one of my goad level Affiliates sent

10:54:04

me a message and he asked me for some

10:54:06

client getting advice and instead of

10:54:08

giving him some long essay I decided to

10:54:11

jump on zoom and close the client for

10:54:13

him while having him in the zoom call so

10:54:16

he can learn how it's done firsthand we

10:54:19

closed this client for

10:54:21

$1,500 per month for SAS I'm talking no

10:54:25

Facebook ads no lead generation

10:54:27

campaigns there are a few additional

10:54:29

services that we are going to offer on

10:54:32

top of the SAS that you're going to see

10:54:34

in the video so let's dive in I'm going

10:54:36

to give you a full breakdown on exactly

10:54:39

how the call went you're going to hear

10:54:40

everything that I said to this client

10:54:42

and then I'm going to show you and

10:54:44

explain to you why I said what I said

10:54:46

exactly when I said it gotcha yeah yes

10:54:49

sir yeah my name is pav but you know

10:54:50

don't don't worry if you mispronounce

10:54:51

that I spent my entire life you know

10:54:53

correcting people from pavl from

10:54:55

everything so pava we we've heard about

10:54:58

you you know mentioned you I'm sure you

10:55:00

guys have talked a little bit about so

10:55:02

this is interesting because they have

10:55:03

actually seen or heard my name before

10:55:07

and it's not like they've you know seen

10:55:09

any videos or anything like that but

10:55:11

they actually found me in a Facebook

10:55:13

group when I was giving value I'm going

10:55:15

to touch on this a little bit later

10:55:17

about how I actually approached Facebook

10:55:19

groups and how now even though I never

10:55:21

closed this client I've never met them

10:55:23

before my name looks familiar so we're

10:55:26

going to touch on that a little bit

10:55:27

later what I'm working with on and what

10:55:29

I'm interested in but we've known about

10:55:31

you um you know I'm sure caught you up a

10:55:34

little bit but with our websites and our

10:55:35

website builds and how many we've gotten

10:55:36

where we're looking to go um I'm 27 Old

10:55:40

now he just turned 30 uh you

10:55:42

know with with our with with our

10:55:45

showroom now so if you notice they're

10:55:47

already kind of like joking with me and

10:55:49

stuff and in the beginning I always like

10:55:52

to start my calls by saying some kind of

10:55:54

joke or just keeping it very

10:55:56

light-hearted that's why when I first

10:55:57

started I even said you know look man if

10:55:59

you can't pronounce my name it's fine I

10:56:01

spent my whole life freaking correcting

10:56:03

people on my name and XYZ I don't tell

10:56:05

my whole life story but I do typically

10:56:07

mention that I'm an immigrant and we

10:56:09

kind of move to this country and I'll

10:56:11

mention different parts and sections of

10:56:13

my story and sometimes people want to

10:56:15

know more than they ask me other times

10:56:17

they don't and we just move on with the

10:56:18

call but but at least now they kind of

10:56:20

know a little bit more about me and I'm

10:56:22

kind of sticking out I'm not just some

10:56:23

guy offering them Services they're like

10:56:25

oh yeah it's that guy from Ukraine who

10:56:27

was an immigrant and his family always

10:56:28

worked really hard and and and all that

10:56:30

and you have a unique story as well so I

10:56:32

would bring up something from your life

10:56:34

and you know make a joke about it or

10:56:35

something and as you can see here he

10:56:36

made a joke about his friend his

10:56:38

business partner and he said yeah he

10:56:40

just turned 30 he's an old man now and I

10:56:42

said wow old man and basically you could

10:56:44

have harped on this even a little bit

10:56:46

more you could have said dude that's old

10:56:47

are you having lower back problems or

10:56:48

what and see I just I keep it

10:56:50

light-hearted cuz I actually initially

10:56:53

learned this because I did so many sales

10:56:55

calls when you're doing five 6 8 hours

10:56:57

plus of just talking like this on Zoom

10:56:59

dude it gets so annoying like I started

10:57:02

making jokes and everything to make it

10:57:03

more fun for me I would jump on a call

10:57:05

and I'm like oh man dude you're from

10:57:07

Florida awesome dude like you ever been

10:57:09

bit by an alligator I hear you guys are

10:57:11

freaking crawling with alligators over

10:57:12

there and I'll just make I'll just make

10:57:14

stupid jokes cuz it it would make my

10:57:16

more fun than just being serious all the

10:57:17

time so let's keep moving our sales reps

10:57:20

and our team and where we're looking you

10:57:21

know we've only been doing this well

10:57:23

it's been familyowned and operated for

10:57:24

for many many years um but I got out of

10:57:26

the Marine Corps handful of years ago

10:57:28

and I've been running the company you

10:57:30

know you guys are like us we're all

10:57:31

young we're we're hungry we're looking

10:57:33

to build something I've got two kids has

10:57:35

two girls uh so we're we're hungry we're

10:57:38

looking to grow and build something uh

10:57:40

but pavl or Pavo Pavo Pavo uh you know

10:57:45

my brother's done done all of our

10:57:46

marketing stuff we both got out of the

10:57:48

military with our marketing degrees and

10:57:51

one he's one to sit on a computer and

10:57:52

take off with it I'm I like being

10:57:54

Hands-On I like being in front of people

10:57:56

so in the past several years he's

10:57:57

developed our six six sub seven websites

10:58:00

and ranked them um you know I I enjoyed

10:58:05

email and our conversation with him

10:58:07

talking about what he can do and the

10:58:08

cons so he's talking about the email

10:58:10

Outreach that we used to get them on the

10:58:13

call and by we I just mean my affiliate

10:58:15

he was doing email Outreach and he was

10:58:16

using one of our scripts that we have

10:58:18

and that's exactly how we jumped on this

10:58:20

call um I didn't do any email Outreach I

10:58:22

don't actually even know exactly what he

10:58:24

said but I have an idea cuz he used our

10:58:26

template that's initially how my

10:58:28

affiliate got connected with uh this

10:58:31

potential client consistency that he can

10:58:33

do uh you know I'm I'm working on with

10:58:35

all of my sales teams I'm working on

10:58:37

having all of our guys focus on one

10:58:39

thing and one thing that they do best

10:58:40

you know there's a lot of different

10:58:42

areas a lot of cogs on the wheel with

10:58:43

our cabinet business you guys know that

10:58:45

just like marketing business a lot of

10:58:47

different ways you can go but if we

10:58:48

could do one thing you could do it great

10:58:50

rather than doing 10 things well and

10:58:53

that's that's why I've touched base with

10:58:55

and I was very impressed with his email

10:58:57

and again we're looking forward to

10:58:58

seeing what you guys can offer on the

10:59:00

Google ads side cool amazing amazing so

10:59:03

so to be clear so you ranked like the

10:59:05

eight or nine or 10 websites yeah yeah

10:59:08

we did a lot of like um cabinet type

10:59:10

keywords I mean we didn't we didn't do

10:59:11

like a whole bunch of different keywords

10:59:13

we just kind of focused on kitchen

10:59:14

cabinets um cabinets uh you know he's

10:59:18

starting to rank in in Floren kind of

10:59:20

stuff Branch out in some countertops but

10:59:23

we got a couple Roofing websites we just

10:59:25

finished our tile website you know and

10:59:27

all of you know with our with my home

10:59:29

company our website or whether it's

10:59:34

Roofing or tile it's to get my sales

10:59:36

reps on the phone it's to get our foot

10:59:38

in the door nine times out of the 10

10:59:40

people don't know all the things we

10:59:41

offer our websites just focus on one

10:59:44

thing and they get us in the door and

10:59:45

then they find out that we paint they

10:59:46

find out that we do cabinets countertops

10:59:48

the whole nine yards um so that that's

10:59:50

where we're at with those that's amazing

10:59:53

man I was goingon to say you guys are

10:59:54

probably the most uh techsavvy

10:59:57

um cabinet like contractors I think uh

11:00:01

ever man A lot of times I'm I'm helping

11:00:04

people and I'm helping contractors

11:00:05

install zoom on their phones they could

11:00:06

jump on one of these calls so so you

11:00:08

guys are uh I had ahead of the curve

11:00:10

there which is which is amazing um so

11:00:12

you guys offer quite a few different

11:00:14

Services right I mean like you mentioned

11:00:15

Roofing painting cabinets all that stuff

11:00:17

right kitchens bathrooms um I'm under

11:00:20

the understanding that you guys want to

11:00:21

specifically focus on the kitchen and

11:00:23

baths side first or in the beginning or

11:00:26

just we want people we want people to

11:00:28

know that we do kitchen remodels right I

11:00:30

brought two sales reps in uh from a

11:00:32

different company the Amy was doing 1.6

11:00:35

with her company Amy actually trained

11:00:37

Travis they're both young with families

11:00:38

as well uh Travis left doing 1.2 with

11:00:42

that company um I guess it's my salesman

11:00:45

technique I don't know but but I was

11:00:46

able to get them on board as a with us

11:00:47

being a startup company essentially but

11:00:50

of course it was very attractive to them

11:00:51

knowing that they can help build

11:00:52

something and be a part of something

11:00:53

we're all not making much money now you

11:00:55

know it takes a lot to buy a showroom

11:00:57

and the vehicles and to get started um

11:00:59

but but they're they're excited to be on

11:01:01

the team and again it's not it's not me

11:01:03

anymore for a couple years it was just

11:01:04

me and my partner and we were doing it

11:01:06

all and we were making all the money but

11:01:08

now with you know our eight employees

11:01:10

they all have family got a family you

11:01:11

know we need more leads you can have the

11:01:13

best business in the world but without

11:01:14

leads it's not worth anything uh and

11:01:16

that's that's where we're at it's it's

11:01:17

time to to spend some money on some of

11:01:19

this and get more leads coming

11:01:20

in yeah definitely and all goes for us

11:01:23

saying like it's not even just about

11:01:24

leads right you guys want booked

11:01:25

appointments like at the end of the day

11:01:26

you can have you can have a million

11:01:28

leads but if if you know 2% of them are

11:01:30

turning into appointments you're closing

11:01:32

half of those that it doesn't it doesn't

11:01:33

really matter you know and that's kind

11:01:34

of the issue with like I'm sure you guys

11:01:36

have Ed Home Advisor Angie's like how's

11:01:38

all the other companies is you know

11:01:41

they'll send you a million leads but

11:01:42

doesn't matter they're being sent to

11:01:43

four or five other contractors right

11:01:45

right

11:01:46

so yeah amazing actually I'll cut in

11:01:49

there and I think one of the the smarter

11:01:52

guys because like he didn't fall into

11:01:53

that trap ever cuz I I mentioned it our

11:01:56

first call yeah yeah they're like no

11:01:57

they're way too smart for that so kind

11:01:59

of SK that painful period yeah I think I

11:02:03

think at least at least once a day I

11:02:05

tell Angie to take me off their caller

11:02:08

list that's fantastic man you got you

11:02:11

guys are awesome man it's funny cuz uh

11:02:13

yeah I'm pretty much at the same age as

11:02:14

you guys so I'm I'm I'm 28 myself uh so

11:02:17

I'm like right right around your guys's

11:02:19

age I mean I also started my company uh

11:02:21

very very young as as you guys I

11:02:24

actually uh immigrated over from Ukraine

11:02:27

and so I grew up with that like super

11:02:28

hard work ethic uh you know like didn't

11:02:30

see my family because everyone was

11:02:31

always grinding and working real hard

11:02:33

and everything so I kind of uh you know

11:02:35

developed uh developed the same

11:02:37

character traits so I feel you on that

11:02:39

man I've been growing the business also

11:02:40

for a little bit and actually in so I've

11:02:43

always been working with contractors but

11:02:45

more specifically in the past 3 years

11:02:48

since right about like after covid my

11:02:51

specialty became kitchens and baths and

11:02:54

it kind of happened on accident I was

11:02:56

working with contractors all over that

11:02:57

did flooring and painting and this kind

11:02:59

of stuff but uh it seems like everyone

11:03:01

wanted more kitchens I don't know my

11:03:02

guess is maybe the profit margins that's

11:03:04

like my small guess but um so that just

11:03:07

became our bread and butter man so at

11:03:09

this point like it's it's cool because

11:03:10

when uh when he reached out to me you

11:03:12

know we only work with one company per

11:03:13

area because I don't really believe in

11:03:17

working with multiple companies

11:03:18

especially like it doesn't make sense

11:03:20

right if I'm helping you guys crush it

11:03:21

in the kitchen space in the kitchen

11:03:23

space bathroom space I learned something

11:03:24

that works and then what I use it for

11:03:26

another company and then like that's a

11:03:28

competitor it just doesn't make sense so

11:03:30

uh yeah man so I don't have anyone

11:03:32

actually where you guys are at so you

11:03:33

can kind of claim like whatever area

11:03:35

codes uh you'd like and that was my

11:03:37

first question to JD is like hey where

11:03:38

these guys at let me just make sure I

11:03:39

could even I could even help um which is

11:03:42

cool man so yeah so super exciting let's

11:03:45

actually

11:03:46

uh take a look here I'm going to share

11:03:47

my

11:03:50

screen you mentioned as well that that

11:03:53

your company you guys in a sense focus

11:03:56

on kitchen and bathroom remodels as well

11:03:58

correct we don't focus on it that's all

11:04:00

we do we don't take any other clients

11:04:03

yeah that's why like when paav and I met

11:04:05

um I don't even remember how long ago it

11:04:08

was but like we're like hey we both like

11:04:10

do the same thing but like instead of

11:04:12

being like competitors what we like

11:04:14

develop the relationship and we just

11:04:16

felt like hey you're actually in this

11:04:18

like pay ad space where like you know my

11:04:21

team doesn't really focus on that so it

11:04:23

became a really like synergistic like uh

11:04:26

relationship so I wanted to bring him in

11:04:28

because I know you mentioned it um at

11:04:30

the beginning when I have sales calls

11:04:33

not every contractor that I speak with

11:04:35

on a sales call they're not ready for

11:04:37

Facebook leads or Google leads right

11:04:39

Google ads um but you guys are in a

11:04:42

different position I think you guys are

11:04:44

ready for it and I think you guys are

11:04:46

going to benefit like greatly by adding

11:04:47

that service on in addition to what

11:04:49

we're going to do for you right so like

11:04:52

Build That Brand Build Your like um

11:04:55

online presence and then like whatever

11:04:57

Pavo could deliver for you guys that's

11:04:59

just going to take you guys to another

11:05:01

level

11:05:02

course yeah great thanks

11:05:06

J all right so that was my go high level

11:05:09

affiliate and Community member that is

11:05:12

the one that initially reached out to

11:05:13

them maybe he even had two intro calls

11:05:16

with these guys so I actually came into

11:05:17

this call knowing a little bit of

11:05:19

context cuz he told me kind of where

11:05:21

they're at where they want to go and

11:05:23

initially he thought that they might

11:05:25

want to run ads and that's kind of why

11:05:28

he reached out also he needed some

11:05:30

advice plus he needed some stuff on ads

11:05:32

and then he even asked me if we could

11:05:34

run the ads and he can kind of like

11:05:35

white label my service or maybe he can

11:05:37

partner up with my company and so I just

11:05:40

decided to to jump on if they need ads

11:05:43

maybe I can sell them ads or if if not

11:05:46

then I'll just close this client for

11:05:47

them and it'll just be a go high level

11:05:49

SAS client I'm go ahead and uh share my

11:05:52

screen here for you

11:05:54

guys I'm

11:05:56

sorry I like I

11:05:59

like you're damn

11:06:04

right that's funny man you'll you you'll

11:06:07

notice like I'll say things that'll be

11:06:09

like slightly different mainly it's like

11:06:11

words that you don't learn in school I'm

11:06:13

going to say differently right because

11:06:15

English is my second language and like I

11:06:17

don't have an accent because I took

11:06:18

accent removal classes oh wow but yeah

11:06:21

but like um because I speak Russian and

11:06:24

Ukrainian right and so when I say things

11:06:26

like you know stuff that I've never said

11:06:28

before like like this makes sense to me

11:06:30

then you're like it's it's it's it's

11:06:32

it's PA do you have a

11:06:35

family uh a family is are you married

11:06:38

married any kids um I'm I'm not married

11:06:41

but I do I do have a girlfriend that

11:06:42

I've been with for um quite some time

11:06:44

yeah so maybe in the future where do you

11:06:47

live right now so I'm based out of Vegas

11:06:51

uh but I'm not going to lie man Vegas is

11:06:52

way too

11:06:54

hot uh in in July Vegas is uh no bueno

11:06:59

so yeah I'm I'm based out of Vegas and

11:07:01

then it comes summer I I usually kind of

11:07:04

either go back to my hometown

11:07:06

and or I I'll kind of you know travel a

11:07:09

little bit and so forth um but I'm I'm

11:07:11

used I'm used to the cold though you

11:07:13

know in in Ukraine it's quite cold and

11:07:15

we then Buffalo's quite cold and then

11:07:17

Vegas is the opposite so yeah so I think

11:07:20

you guys would appreciate this because

11:07:21

you guys are family man like like myself

11:07:23

I I have a daughter right so like we're

11:07:26

like pretty much like homebound but like

11:07:27

we have pava that's just like traveling

11:07:29

the world and like doing God knows what

11:07:32

like I like when I call him I'm like I

11:07:34

don't know where he is like hey where

11:07:35

you at now right so um yeah he's got

11:07:38

that lifestyle so uh I I live I try to

11:07:41

live vicariously through him well I met

11:07:44

my I met my wife on CCO de mayo and so

11:07:48

you guys you guys beat that one nice oh

11:07:50

nice CCO de

11:07:52

Mayo let me try to beat that actually

11:07:55

because uh I met my wife on a flight uh

11:07:59

to Korea oh W okay okay I spent nine

11:08:03

months in Korea in the

11:08:04

Army oh were you there yeah yeah I spent

11:08:08

nine months in pong

11:08:09

Chang and that's awesome little bit of

11:08:12

time right under Soul so that's

11:08:14

fantastic yeah yeah cool wow that's

11:08:18

amazing yeah damn yeah we got to talk

11:08:19

about that next time I never I've never

11:08:22

been out there so feel like

11:08:25

I'm yeah I keep telling you to come

11:08:27

visit you

11:08:29

know that's right that's right that

11:08:31

should slightly different time zones um

11:08:34

but uh yeah so so this just are you guys

11:08:36

based in um I'm just gonna keep calling

11:08:38

it salesberry uh so do you guys are you

11:08:41

guys based in salesbury correct yes sir

11:08:44

okay

11:08:48

so um do you guys have like a website up

11:08:52

then that I can I can brief take I know

11:08:54

you have I know you have 10 but uh which

11:08:57

the first one right there in the organic

11:08:59

just it's a oh it's the first in the

11:09:01

organic so right below the map pack

11:09:03

that's our website oh nice our so so

11:09:07

that that was my past cabinet business

11:09:09

we I I that is now a

11:09:12

DBA uh we didn't want to so as you can

11:09:14

see here now diving into some of the

11:09:16

potential pains that they have even

11:09:18

though they jumped in this call and they

11:09:20

want more leads right they want to talk

11:09:22

about Google ads or Facebook ads or

11:09:24

whatever leg gen Services I want to know

11:09:26

how their website is I want to look at

11:09:28

their reviews I want to look at what

11:09:30

else I can help them with which then

11:09:32

later sets up the sale when you're

11:09:34

selling go high level SAS the best way

11:09:36

to eliminate objections at the end of

11:09:39

the call is to get your prospect to view

11:09:42

you as a leader one of the best ways

11:09:45

that that anyone can view you as a

11:09:46

leader is by teaching them something new

11:09:50

these guys are pretty techsavvy they

11:09:51

have multiple websites up as you can see

11:09:53

it's ranked really well on Google

11:09:56

however most business owners actually

11:09:58

never check what their business looks

11:10:00

like on Google how many reviews they

11:10:01

have with their website it looks like on

11:10:03

mobile on XYZ so it's actually very easy

11:10:06

to jump in and say look I loaded up your

11:10:07

website on my phone and I saw this

11:10:09

little thing here that's in the way I

11:10:11

can't even you know click your phone

11:10:13

number and it doesn't call so just by

11:10:14

showing little stuff or hey you have

11:10:16

this one bad review on Yelp and it's

11:10:18

showing up at the very top so showing

11:10:21

them something that they haven't seen is

11:10:22

a great way to build trust and also

11:10:24

build rapport there are seven main

11:10:27

beliefs that you have to overcome with

11:10:29

every single Prospect so that way it

11:10:32

eliminates or it's more likely to

11:10:34

eliminate their objections we have pain

11:10:37

doubt cost desire money support and

11:10:43

Trust hopefully you can see all that the

11:10:45

camera so that's seven first one is

11:10:48

always pain dive into their pain see

11:10:51

where they need help now look I'm not

11:10:53

going to dive into each and every single

11:10:55

one and pause the video as we're

11:10:56

overcoming each objection cuz quite

11:10:58

honestly this video would be very very

11:10:59

long and we'd be diving into some pretty

11:11:02

Advanced sales tactics so let's keep on

11:11:04

moving here anything with the website

11:11:06

there's a lot of people in know the name

11:11:09

so we left the website I'm still getting

11:11:10

calls and still getting leads from it

11:11:11

the website that we have now that we're

11:11:13

trying to brand and get people to know

11:11:14

so there there's a there's a flooring

11:11:17

that is separate from me and they kind

11:11:18

of have a bad name people don't

11:11:21

say so that's why a year ago we got rid

11:11:24

of TR we got rid of the name the sign on

11:11:28

our shop right now is honey so the the

11:11:31

one that I'd want you to look at

11:11:33

is it might be ranking for that same

11:11:35

keyword but it would definitely be in

11:11:36

the map pack somewhere you just did that

11:11:38

website several months

11:11:40

ago three months scroll down bit you did

11:11:43

this one three months ago no no that

11:11:45

that one's been about a year or two ago

11:11:48

year and a half maybe and then should be

11:11:50

up there somewhere it it may not be I

11:11:52

haven't tried to optimize for remodeling

11:11:54

keywords really just kchen cabinets

11:11:56

countertops kind of like specific okay

11:11:59

uh how AR again these guys are way more

11:12:02

sophisticated than most uh contractors

11:12:06

ever will be they're optimizing keywords

11:12:08

and building multiple websites so most

11:12:11

clients aren't this as sophisticated

11:12:14

however you can still find pain even if

11:12:17

someone knows exactly what they're doing

11:12:18

yeah I was going to say how come uh you

11:12:19

don't have this one uh this one's

11:12:21

ranking number one which is which is

11:12:23

amazing like and I'm getting calls from

11:12:24

that one yeah I'm getting good calls

11:12:26

from that and you know anytime clients

11:12:27

call me and they ask well I call I call

11:12:31

wir well all of these other websites are

11:12:34

our marketing arm and you know it's it's

11:12:35

really easy for me to handle that

11:12:36

question when it comes up this is you

11:12:38

right here correct correct a lot of it

11:12:41

really is kind of lack of reviews um now

11:12:44

and and that's still I still haven't

11:12:47

seen you f all right so we found the

11:12:49

first paino which is they have one

11:12:51

review and he just said the second paino

11:12:54

hey Pavo I found I saw you found the

11:12:56

first business but I still can't see the

11:12:59

second business Yeah well yeah one thing

11:13:02

oh there there it is at me okay cool

11:13:05

unfortunately so so how come uh I'm just

11:13:08

kind of curious like I and by the way I

11:13:09

don't really uh like so I'm seeing the

11:13:12

even the second business as we found it

11:13:13

cuz we kept scrolling it has five

11:13:15

reviews as well so very very little

11:13:17

reviews all of his competitors have more

11:13:19

reviews than are at the at the top there

11:13:22

my background so the business that I

11:13:23

used to have before we got into Facebook

11:13:24

as was SEO and like Google my business

11:13:26

and that kind of stuff but I'm just kind

11:13:27

of wondering how come you guys don't

11:13:28

have a Google my business listing that's

11:13:30

like up up in the rankings because

11:13:31

typically if you're ranked number one

11:13:33

organic man you should be crushing it

11:13:35

inside this Google M business right uh

11:13:38

that's a great question I hav't I

11:13:39

haven't really optimize for remodeling

11:13:41

keywords primarily that's really the

11:13:43

main reason uh so the way I like to sell

11:13:46

is always with questions instead of me

11:13:47

saying hey you're not ranked in the map

11:13:49

pack I see you're in organic so what you

11:13:51

know I I bet if we get more reviews

11:13:54

you're going to rank higher and that's

11:13:55

going to be amazing so we have this

11:13:57

thing called the Google reviews no

11:13:59

that's not how you sell ask questions

11:14:02

notice how I just asked him hey man yeah

11:14:04

typically like if your website's

11:14:05

optimized like that like why aren't you

11:14:07

in the map pack let him tell you but

11:14:10

also I mean c group's not ranking yet

11:14:12

because we haven't even put products

11:14:14

like list of products on there yet me

11:14:16

know me and were both working SEO select

11:14:18

we were both doing the I was selling a

11:14:19

lot he was building a lot and then

11:14:20

whenever I got a hold of this cabinet

11:14:22

company you know I'm building the

11:14:23

cabinet company and we're just creating

11:14:25

websites to you know keep all of our

11:14:26

leads keep all this under roof and I I

11:14:28

think I'm keeping real busy I mean I've

11:14:30

got him building a website and ranking

11:14:31

it every two months I mean I mean we're

11:14:34

really trying to push him out so I think

11:14:35

he may struggle with um staying on top

11:14:38

of the six that we have so and again

11:14:40

that's why we're excited to talk and

11:14:42

really get the reviews and the posts and

11:14:44

the daily stuff just a system down to

11:14:46

make sure all that stuff happens to keep

11:14:48

us

11:14:49

ranked so can I jump in and ask a

11:14:51

question uh regarding that so like I

11:14:55

understand you guys have this marketing

11:14:56

arm that's getting you leads from all

11:14:58

these different like uh named businesses

11:15:01

right yes but when you do the work it's

11:15:03

out

11:15:04

of right so let's say like the physical

11:15:07

work so yeah so for instance our Roofing

11:15:09

we don't necessarily do the roofing

11:15:10

ourselves we've got contractors that

11:15:12

we're partner you guys understand the

11:15:13

SEO we create the leads we sell the lead

11:15:15

leads and that's what that's originally

11:15:17

what got us out of the military is

11:15:18

creating these websites and selling the

11:15:20

leads again I love the cabinet business

11:15:22

it was family on and operated so I just

11:15:24

took off with it and then it just became

11:15:25

a no-brainer for us to produce our own

11:15:27

leads and for us to take our own

11:15:30

leads so my question regarding that is

11:15:33

like once you finish the work which like

11:15:37

what do the customers know do they know

11:15:39

or the original company that they called

11:15:42

about so that use

11:15:45

yes sir as soon as we get to call we

11:15:47

make sure they understand that it's a

11:15:48

marketing arm of we handle that right

11:15:51

off the bat gotcha so the is what I'm

11:15:54

going to get you guys reviews for is

11:15:56

that correct correct correct yeah that's

11:15:58

what

11:15:58

we're not the other ones correct perfect

11:16:02

okay we're on the same P now and again

11:16:04

you know talk to you a little bit about

11:16:06

the other websites we have and what we

11:16:08

may look into you know as months go on

11:16:11

and it may include the other website you

11:16:13

know you know we're not sure but again

11:16:16

is the um most least aged and it's the

11:16:19

one we're looking to Brand right now I I

11:16:22

want saved in everybody's phone within

11:16:24

100 mile rate so also as they're talking

11:16:26

about all this and in general even if

11:16:28

I'm talking to a client I'm typically

11:16:29

looking through their website I'm

11:16:30

clicking into it these guys have

11:16:32

multiple websites however I'm looking

11:16:34

through their website to find more

11:16:36

things that I can improve and to

11:16:37

genuinely give them more value right

11:16:39

these guys are techsavvy and so I know

11:16:41

if I give them some advice they're going

11:16:42

to implement it and I also know if I

11:16:43

give them good advice and it works and

11:16:46

they see an increase in call volume

11:16:47

they're going to be like wow like you

11:16:49

know what we took some of his free

11:16:50

advice on that call and we're actually

11:16:52

getting more calls now of here for any

11:16:54

remodel work they can they can think

11:16:57

of sounds like a good

11:17:01

goal that's awesome man one thing that I

11:17:03

will say

11:17:05

is uh on the Google Map this is like

11:17:07

before I like show all the all the

11:17:09

Facebook stuff uh I have a client in uh

11:17:11

Vegas and he ended up signing up like a

11:17:13

long time ago uh so we still do some SEO

11:17:15

stuff for him so uh do you know R how

11:17:17

many calls you guys are

11:17:18

getting the SEO stuff you know I'm going

11:17:22

to tell you how many quality calls we

11:17:23

get um from from the four main websites

11:17:26

that you know so in this situation they

11:17:28

have a website that's uh ranking uh well

11:17:31

on Google I have a client that I signed

11:17:34

up a while ago for SEO but his website's

11:17:37

not ranking anywhere on Google except in

11:17:40

the map pack so it's in that like little

11:17:43

map section and we're getting a ton of

11:17:45

calls just from that so just to drill my

11:17:47

point home um I am actually going to

11:17:49

show him the call volume right the

11:17:52

amount of calls that that Google my

11:17:54

business uh listing is actually getting

11:17:56

him take out the roofing take out the

11:17:59

tile from four main cabinet kitchen

11:18:01

remodeling if you have proof this is

11:18:03

probably the best way to show it is just

11:18:05

to casually mention it oh yeah by the

11:18:07

way like if you take this advice like I

11:18:09

have one client that that took it and

11:18:11

look at what he's generating I'm just

11:18:12

going to share my screen and show you

11:18:14

and instead of you bragging like saying

11:18:16

oh we have testimonials and this and

11:18:18

that like no I'll Just sh I'll just

11:18:19

share my screen I'll show them wow that

11:18:20

kind of reminds me of like this right

11:18:22

here uh so yeah if you if you alter that

11:18:24

strategy a little bit you know this

11:18:26

might might be some of the results that

11:18:27

you might see i' say we get two quality

11:18:30

calls a week um you know again I think

11:18:34

does a little bit better because we're

11:18:35

here people drive by our shop we've got

11:18:37

yard signs so people are calling that

11:18:39

number um but as far as the areas we're

11:18:42

not physically in

11:18:45

so on so forth you know it and I you

11:18:48

know I see my stats at the end of every

11:18:50

month there's a lot of people stumbling

11:18:52

Upon Our websites there's a lot of

11:18:53

people um that are actually putting the

11:18:55

map in there you know I can see all the

11:18:57

stats but the the the calls are decent

11:18:59

you know some months are better than

11:19:01

other months but I'd say two there's

11:19:02

another paino right there he's saying I

11:19:04

can see the stats on my website but the

11:19:06

calls are decent so he's saying he's

11:19:07

getting a lot of people to his website

11:19:09

but not enough calls so now I know the

11:19:11

other paino he needs more calls from his

11:19:13

website he needs to improve his

11:19:16

conversion rate on the website this

11:19:17

could be adding a live chat you know

11:19:19

making a bigger phone number that kind

11:19:21

of stuff quality a month from each of

11:19:23

them which you know is given us eight

11:19:26

quality phone calls a week from all of

11:19:27

them for my six sales reps here in our

11:19:29

shop got it so I'm going to show you

11:19:32

something that that we're doing here in

11:19:33

Vegas specifically for kitchen and

11:19:35

bathroom model as you can see here under

11:19:36

the drop down they have a ton of other

11:19:38

services as well but I'm going to take

11:19:39

out like kitchens I'm going to take out

11:19:41

concrete all that stuff this is just

11:19:42

kitchen and bath and we have two um so

11:19:45

it's interesting you're doing this like

11:19:46

multiple website kind of thing this is

11:19:48

what we're doing too except my website

11:19:50

is on like page two or three uh this is

11:19:53

all from that Google my business map

11:19:54

pack that's all literally 82 call

11:19:57

actually you know what here let me go

11:19:57

into unique calls that way it's if

11:19:59

somebody calls twice it only counts one

11:20:01

time right okay so I'll go into unique

11:20:04

and let's pick like kitchens and

11:20:06

bathrooms here so last 30 days you can

11:20:09

see here so 61 calls right and you can

11:20:11

see there's are conversations 3 minutes

11:20:13

3 minutes whatever uh oh we got Angie in

11:20:15

here

11:20:17

Soh not not really Angie is like another

11:20:21

lead source and they cold call freaking

11:20:23

everyone so I made a joke about it but

11:20:26

uh but but most of these people are um

11:20:29

our Leads Here coming in right and this

11:20:30

is all man from Google my business so

11:20:33

this is just like total side note for

11:20:34

you guys I mean dude I would uh I would

11:20:37

absolutely start to getting reviews on

11:20:38

the other Google my business listings

11:20:40

and I would start um you know you you're

11:20:43

ranked really well but one thing I would

11:20:45

do is like for example where's that

11:20:47

listing I would change this it's already

11:20:50

kind this one's already doing well for

11:20:51

kitchen REM modeling I would change this

11:20:53

to kitchen

11:20:55

remodeling and then your ranking is

11:20:58

going to jump up you have the keywords

11:20:59

in there you might jump up to number two

11:21:01

or number three just off of that one

11:21:03

review though is not really enough so

11:21:04

you might be at number four or number

11:21:05

five I would boost that up to at least

11:21:08

10 reviews um just that one listing and

11:21:11

do it honestly your phone calls are

11:21:12

going to double for this location just

11:21:14

if you do that one thing right right so

11:21:16

that's that's the first thing the second

11:21:18

thing you said you're getting website

11:21:19

visitors but not calls I can I can tell

11:21:22

you my rough idea on why that might be

11:21:24

happening we already talked about that

11:21:26

but I'll let pav explain a little bit

11:21:28

more yeah biggest thing man I would say

11:21:31

is just like this website you don't have

11:21:32

your phone number anywhere I mean I

11:21:33

landed on this website I don't even know

11:21:35

how to call you okay y all right right

11:21:38

um

11:21:40

so like we have to really scroll down

11:21:43

and say okay here's this little tax and

11:21:45

by the way some of your demographic is

11:21:46

older right some of them are in their

11:21:48

50s 60s and you know they're you know

11:21:50

they might need to use you know three

11:21:52

pairs of glasses to see this number

11:21:54

right they don't know uh so I would

11:21:56

definitely have that this one though you

11:21:58

guys are crushing it right you have the

11:21:59

phone number nice nice and high up to NE

11:22:01

towards the right I assume it's on

11:22:02

mobile as well I'm not I'm not going to

11:22:04

dive into like the whole like website

11:22:05

thing but anyways that that's just a

11:22:06

couple things oh yeah great I yeah but

11:22:10

the Google my business is low hanging

11:22:11

crew for you guys so I'll always give

11:22:14

some advice and then say you know look

11:22:15

but I'm not going to dive too deeply

11:22:17

into this cuz then this call would be uh

11:22:19

super long it would take us you know

11:22:21

forever for me to go through every page

11:22:23

but anyways that's just a couple things

11:22:24

that I think if you implemented it uh it

11:22:26

might really make a difference in your

11:22:28

business so let's actually dive in here

11:22:31

uh for sure because this is all Google

11:22:32

my business and just in your Niche and

11:22:35

literally the website isn't even ranking

11:22:37

so right um definitely don't uh don't

11:22:40

let that slip there so by the way uh you

11:22:42

did say so I'll show you some of my case

11:22:44

studies because I know you guys have

11:22:46

said that you you've heard of me or

11:22:47

maybe seen my stuff somewhere how did

11:22:49

you guys first come across uh me I guess

11:22:51

in in in some way or how did you how

11:22:54

have you heard me the P You're

11:22:55

associated with somehow right I I have

11:22:58

gone through yeah okay so we both went

11:23:01

through that's amazing I think we're

11:23:03

friends on Facebook I see yourself every

11:23:06

now and again or whatever I think we

11:23:08

spoke before previously but oh nice man

11:23:11

that's interesting small world small

11:23:13

world I was gonna say because uh if you

11:23:15

guys are in this space of remodeling and

11:23:16

whatnot then um which you know it makes

11:23:18

sense how you know the uh the rank and

11:23:19

rent model then um that's kind of what

11:23:22

we did in inside this Vegas thing so you

11:23:23

know about the Google my business and

11:23:24

that kind of stuff and and all that

11:23:27

um yeah okay well cool so this is this

11:23:30

is uh all right so looks like he found

11:23:32

me inside of a group and this is why

11:23:36

part of our Facebook group strategy is

11:23:38

not to always hard sell when you go in

11:23:41

these like groups with lots of business

11:23:44

owners you can clearly see who's a

11:23:45

marketer and who just wants to make a

11:23:47

quick Buck hey I'm doing an experiment

11:23:49

where we're running Facebook ads for

11:23:51

free for 7 days and guaranteeing like no

11:23:54

dude that's a direct call to action

11:23:57

everyone and their Grandma can smell

11:23:59

that as a marketing campaign that's a

11:24:00

marketer that's going to try to sell you

11:24:02

on lots of services what is a better

11:24:05

approach inside of Facebook groups is by

11:24:07

genuinely giving value meaning someone

11:24:09

asks a question about this or that and

11:24:12

just answer the question and say oh this

11:24:14

is what we're doing on Facebook and

11:24:15

we're getting $20 leads and then that's

11:24:18

it no call to action no messaging me

11:24:21

today like none of that just give value

11:24:24

right they're asking a question hey what

11:24:25

are you guys paying per lead just

11:24:27

respond and say yeah we're paying about

11:24:28

$26 per lead we used to pay 100 though

11:24:31

that's it give value post some

11:24:33

interesting things if you learn

11:24:35

something maybe your client changed

11:24:37

something maybe he followed up instead

11:24:39

of following up 3 hours after he now

11:24:41

follows up 5 minutes after and just make

11:24:43

a post saying hey by the way guys like

11:24:45

we're actually closing way more sales uh

11:24:47

if we just follow up 5 minutes after

11:24:49

instead of 34 minutes after that used to

11:24:51

be our average and as soon as we fixed

11:24:53

this our closing ratio actually went to

11:24:55

the roof anyways hope that helps right

11:24:58

like just just give value just give them

11:25:00

something so people can look at your

11:25:02

posts and remember other people are

11:25:04

going to see your comments and your

11:25:06

responses to others and they're going to

11:25:10

like what you have to offer now I'm also

11:25:12

in a unique situation where my my name

11:25:14

is different so it kind of stands out a

11:25:16

little bit however you can all do this

11:25:19

right your profile photo will stand out

11:25:21

just give value help people that's part

11:25:23

of our Facebook group strategy and

11:25:25

remember that you can give give give

11:25:27

give give you can share things you can

11:25:29

take screenshots of your ads if

11:25:31

someone's talking about Facebook or XYZ

11:25:33

if they ask you how you got the leads

11:25:34

just paste in a screenshot right and

11:25:37

just give a lot of value and as you can

11:25:39

also see on this call so far I'm trying

11:25:41

to do the same thing I'm genuinely

11:25:43

trying to tell things that will help

11:25:45

them that if they implement it they'll

11:25:47

get more calls so even if they don't

11:25:49

close they're going to have a good

11:25:50

feeling about me because they're going

11:25:52

to understand that I know what I'm

11:25:53

talking about this positions you as a

11:25:57

leader so also when I say you know bring

11:25:59

them something new you might be thinking

11:26:01

oh well Facebook ads aren't new landing

11:26:03

pages aren't new right doing automatic

11:26:05

email followup SMS campaigns all that

11:26:08

stuff is not necessarily new however

11:26:11

your angle your twist your version of

11:26:14

how you do it that is new right we don't

11:26:18

just do these like review campaigns no

11:26:20

we do reputation management we filter

11:26:22

the reviews for them we send them only

11:26:24

the five stars right we don't just run

11:26:26

Facebook ads no we bring them to a

11:26:27

survey then we qualify them then we even

11:26:30

book the appointment like all this stuff

11:26:32

is new this is my version this is my

11:26:35

Twist on everything that we just

11:26:37

mentioned that has been around for a

11:26:38

very very long time and you're going to

11:26:40

see exactly how I structured it and

11:26:42

exactly uh the service that is new and

11:26:45

exactly why they signed up and

11:26:46

everything here in a second model and

11:26:48

it's all like Facebook and Social Media

11:26:49

stuff but this you know these are kind

11:26:51

of like some reviews and if you want I

11:26:54

can also give you the numbers of like

11:26:55

some of these guys you can speak to them

11:26:57

I don't I don't care I'm sure they don't

11:26:58

care but this the first 30 days of

11:27:01

working together they will pre remodel

11:27:02

jobs everything I do is is like big

11:27:03

remodels full kitchens full bathrooms I

11:27:05

don't do any like tiny stuff this is out

11:27:08

he said we make three to four sales per

11:27:10

month that average between 25 to 35 so

11:27:12

if you don't have case that is if you

11:27:14

don't have testimonials that's fine

11:27:16

honestly you can film like a loom video

11:27:18

or you can film your own testimonial

11:27:21

meaning you don't need to get something

11:27:23

from the client however if let's say you

11:27:25

ran Facebook ads for one client and you

11:27:27

decreased his cost per lead again from

11:27:30

$100 per lead to 20 make a video

11:27:33

explaining how you did it and that can

11:27:35

go on your case studies page here here's

11:27:36

a case study and how we how we decrease

11:27:38

the client's cost per lead from $100 to

11:27:41

$20 per lead also if you're doing Dr

11:27:45

campaigns right and you ran a Dr

11:27:46

campaign you got him four appointments

11:27:47

in seven days use that as a video to

11:27:50

case study and just put it on here th000

11:27:52

per project that sounds like like your

11:27:54

price range right correct correct cool

11:27:57

yeah this is the most recent one that

11:27:58

that I actually just spoke to this guy

11:27:59

last week um said we made over half a

11:28:02

million in four months uh from what you

11:28:04

sent us and we're collecting big

11:28:05

deposits I'm going to show you his

11:28:07

account right now CU he just came in

11:28:08

it's just fresh and everything so right

11:28:10

um I'm going to show you the exact ads

11:28:11

running and all the all the all the

11:28:13

backend stuff as well but anyways yeah

11:28:15

so a bunch more uh that I can scroll

11:28:17

through here but I this call is not

11:28:19

really about me so let's uh dive into

11:28:21

some of these results cuz you're

11:28:22

probably wondering how do you even

11:28:23

generate these

11:28:25

so let's uh dive in here this is my ads

11:28:28

account um as you can see Let me refresh

11:28:31

it right here so you can see these are

11:28:33

these are live uh it's coming in right

11:28:35

now as you can see this is turned

11:28:38

on and when we scroll over let me move

11:28:42

my zoom

11:28:44

icons here out the way so right here you

11:28:47

see we're getting leads uh I don't like

11:28:48

doing Facebook lead form uh I'll show

11:28:51

you kind of what's coming in as you can

11:28:52

see here by the way this is all kitchens

11:28:54

and bathrooms right like I mentioned

11:28:56

earlier these are full remodels I'll

11:28:58

show you some of the ads in a second but

11:28:59

so we got 99 leads coming in at $24 per

11:29:01

lead okay right that's the average lead

11:29:04

price uh this one right here is you know

11:29:06

came in at 30 21 17 all that stuff are

11:29:10

you look are you looking in a specific

11:29:12

market right now or is that's just in

11:29:14

General no no this is this is for one

11:29:16

client in a specific in one location got

11:29:18

it got it got it yeah yeah yeah this is

11:29:20

the live client account um and I'm going

11:29:22

to show you and and after this I'm going

11:29:23

to show you like the text messages that

11:29:25

we're sending the leads how many of them

11:29:26

were booking into estimates so I'll show

11:29:28

you all that stuff in a sec right but

11:29:30

yeah so um that's that's the general

11:29:32

cost per lead uh these metrics are a

11:29:35

little bit off but it's um as you can

11:29:37

see here so

11:29:38

55% well 55 out of 99 actually schedule

11:29:41

an appointment

11:29:45

right so this is kind of the issue uh

11:29:48

with in general like Facebook marketers

11:29:51

this kind of thing and admittedly when I

11:29:53

first started this was kind of like what

11:29:54

we did too uh which is most people when

11:29:57

they come in and they're running ads on

11:30:00

Facebook and by the way have you guys

11:30:01

ever tried Facebook ads or no

11:30:04

no okay have you heard anything about

11:30:06

them or like yes yes we have yeah you

11:30:09

know my my partner you know we've looked

11:30:12

at several different companies we talked

11:30:14

to several different companies we have

11:30:15

several other ideas that you know one

11:30:17

company specializes in just Facebook ads

11:30:19

we've talked to them we've got them on

11:30:21

hold so it's important to ask this

11:30:23

question of what have you heard about

11:30:24

Facebook ads because a lot of times

11:30:27

people have said good things but then

11:30:29

also negative things oh yeah no I heard

11:30:30

Facebook is terrible because the lead

11:30:32

quality is bad so then I know exactly

11:30:34

what objections I have to handle and

11:30:36

also he can tell me this which is yeah

11:30:38

know we've looked into other uh Facebook

11:30:40

ad companies so now I know that what I

11:30:42

have to overcome is is the fact that

11:30:44

we're different I can't just tell them

11:30:45

Facebook ads right I have to go deeper

11:30:47

in depth into why our process is better

11:30:51

than most other Facebook app agencies

11:30:53

and also I can use different language

11:30:55

like here's what most people do and

11:30:57

you'll see that here throughout the

11:30:58

video um right now you guys are our main

11:31:00

interest and and again I I don't know

11:31:04

where exactly I'm at financially to

11:31:06

spend money to get more leads but I want

11:31:08

the the best money spent for the most

11:31:10

most results so that's again you guys

11:31:12

are our most interested party to work

11:31:15

with right now okay cool yeah I mean the

11:31:18

the the best thing um is for sure to

11:31:21

optimize ads around appointments right

11:31:23

because the this is what I mentioned

11:31:25

like I think very early on in the call

11:31:28

as well which is you don't just want a

11:31:29

lot of leads like most companies you you

11:31:32

speak with ask them about their cost per

11:31:33

appointment ask them how many of those

11:31:35

are actually booking into appointments

11:31:36

and then they usually have no idea

11:31:38

because they don't want to track it um

11:31:41

but so yeah uh that is the the initial

11:31:44

like a cost per lead I'm going to show

11:31:45

you some ads and stuff as well if you if

11:31:47

you want to take a look the reason I'm

11:31:48

asking like how much you know about

11:31:49

Facebook this and AD is just so I know

11:31:51

how in- depth I should go um but let me

11:31:54

actually show you some of these ads you

11:31:55

can actually see like what people are

11:31:56

opting into and I'm going to ask you the

11:31:58

kind of questions that we a that we ask

11:31:59

and what we qualify what we um count as

11:32:02

a lead as well okay most companies they

11:32:05

go for lead quantity meaning like we can

11:32:08

get cheaper leads in this I've gotten

11:32:09

leads for 15 bucks but you do these

11:32:11

thing that's called like I'm going to

11:32:12

tell you guys because you're Tech Savvy

11:32:14

um they're called like pre-fill leads

11:32:17

where it takes the person's Facebook

11:32:18

information it takes their Facebook

11:32:19

email their Facebook name and their

11:32:21

Facebook phone number and these are

11:32:23

super cheap to get but you'll get a lot

11:32:24

of people on there that uh are like wait

11:32:27

who are you who is this like why are you

11:32:29

contacting me I just wanted to see some

11:32:30

photos right very low quality low

11:32:33

interest buyers I want I'm in the

11:32:35

opposite end of the spectrum I want I'm

11:32:38

cool with the leads being a higher price

11:32:40

and you guys getting less leads but

11:32:41

every lead is actually interest or at

11:32:44

least responding to you at least giving

11:32:45

you a shot right so yeah I'll never

11:32:48

guarantee that our cost per is going to

11:32:50

be the lowest uh but I care about

11:32:53

quality right so this is like an example

11:32:54

ad copy this is the exact one you know

11:32:56

that brought in that 99 leads so quality

11:33:00

and cost effective um you know kitchen

11:33:02

or bathroom done quickly done right the

11:33:04

first time without feeling overwhelmed

11:33:06

uh uh and by the way this is like

11:33:07

through tons of iterations I'm showing

11:33:09

you the winning ad copy uh so all

11:33:11

complet for free no nonsense practical

11:33:13

real istic consultation you know

11:33:15

practical way will boil down a lifetime

11:33:17

worth of experience in helping people

11:33:19

love their homes again into a single

11:33:20

consultation like just tons of

11:33:23

copyrighting Boom there's the image we

11:33:24

would take your images put them in nice

11:33:26

collage and then you know free measure

11:33:28

and design consultation that's like a

11:33:29

phone call consultation so that's

11:33:32

working well that's funny I don't know

11:33:34

if you noticed but there's like 300

11:33:36

likes on that 20s something shares yeah

11:33:39

that that ad is doing um that ad is

11:33:41

doing very well uh of course of course a

11:33:44

bunch of other ones as you can see here

11:33:45

we're launching a bunch of collages

11:33:47

another another ad that I've seen work

11:33:49

really really well lately and this is

11:33:50

what we're kind of diving into is uh

11:33:52

video ads these ones are slightly more

11:33:54

expensive but they're much higher

11:33:55

quality so I have video scripts on

11:33:58

what's absolutely crushing and like you

11:34:01

know with video ads and I can give you a

11:34:03

script and you can maybe stand in so

11:34:05

I've already identified myself as so

11:34:07

different on so many different levels

11:34:09

hey look we don't do cheap leads we do

11:34:11

quality leads right then I should I'm

11:34:13

look at our copy we are selling your

11:34:15

service right we want quality that is

11:34:17

our main priority now I'm even talking

11:34:20

about video ads look what we've also

11:34:22

seen work well is videos and we have

11:34:25

full scripts for you right what other

11:34:27

Facebook Ad Agency agency is going to

11:34:29

give their clients a video script right

11:34:32

for like a local business hey say this

11:34:34

on video and we're going to run that as

11:34:35

an ad mostly none kitchen or maybe just

11:34:38

stand in your showroom that you have and

11:34:41

you just film a quick selfie video like

11:34:43

this and and just follow along roughly

11:34:45

with my script and just say hey what's

11:34:48

going on this is so and so you know I'm

11:34:49

just standing here in my showroom uh or

11:34:52

you can even say something like hey I'm

11:34:53

standing here in a kitchen we just

11:34:54

finished remodeling this is Susie here

11:34:57

um Susie what do you think about this

11:34:58

new kitchen and then it's very very

11:35:00

casual right very very casual like low

11:35:03

minimal editing and that kind of stuff

11:35:04

and We've ran these ads and these I've

11:35:07

seen have higher conversions these have

11:35:09

higher amount of people that reach out

11:35:10

actually turn into customers because

11:35:13

when you call them they already know

11:35:14

your voice yeah yeah right and pav

11:35:18

wouldn't you say like you know uh here

11:35:21

they would be like absolutely perfect to

11:35:23

display their um you know their their

11:35:26

company right they're the face of their

11:35:28

organization and they're young cleancut

11:35:32

right I mean you guys are going to show

11:35:33

off so well uh on these video ads

11:35:37

so I think it's gonna convert really

11:35:39

well are you are you

11:35:44

he's making a

11:35:45

move move 30 and flirty baby I'm

11:35:48

flattered flirting he's like yeah is

11:35:50

like perfect beard and his perfect

11:35:52

jawline on

11:35:54

camera stop it's I I am putting myself

11:35:58

into the shoes of a a 40 and 50 year old

11:36:01

like women that's that are searching on

11:36:04

Facebook for their like perfect dream

11:36:06

kit that's right you know what what

11:36:08

we're going to do is we're going to

11:36:09

Target females only on all of your ad

11:36:13

that's might work it might

11:36:16

work that's that's going to be the

11:36:18

marketing plan is to do a video and uh

11:36:22

yeah so but yeah man uh you know it's

11:36:25

funny because I I have had you know some

11:36:27

people are not really good on camera uh

11:36:28

I mean as you know with like contractors

11:36:30

I'm sure I'm sure you've worked with

11:36:32

contractors and subcontractors and this

11:36:33

kind of stuff a lot of them are very

11:36:35

rough around the edges man and they I I

11:36:37

give this and some ads don't work with

11:36:39

videos that's why I don't um do it with

11:36:42

everyone because I don't know they're

11:36:44

just like awkward and like they're I

11:36:46

don't know so I think I think with you

11:36:48

guys we can definitely test the video

11:36:49

but if not KAG is also crush it crush it

11:36:53

so after the lead comes in uh let me

11:36:56

actually show you actually you know what

11:36:58

I'm going to show you this exact um

11:37:02

campaign so we can really compare apples

11:37:04

to apples

11:37:06

here so let

11:37:09

me uh and now do you run like Google ads

11:37:13

Google guaranteed ads Google service ads

11:37:15

for any of your your

11:37:16

clients yeah exact along with the

11:37:18

Facebook ads yeah we do we do Google um

11:37:22

the table though will start

11:37:24

with uh Facebook um oh we need I don't

11:37:28

know why it's on last year I need to be

11:37:29

on this year there we go so yeah

11:37:31

typically we'll start with Facebook just

11:37:32

you get some leads coming in and then if

11:37:34

you need an additional lead source so

11:37:35

here's here's the issue that we'll come

11:37:36

across on Facebook um by the way what's

11:37:39

the population size or what kind of like

11:37:41

do you guys go into or no

11:37:44

so right now 26,000 uh is about 30

11:37:48

minutes maybe 25 minutes south of us and

11:37:50

it's

11:37:52

110,000 this is actually important if

11:37:54

you're doing lead generation if it's a

11:37:56

smaller area I found that Google ads can

11:37:59

sometimes work better because on

11:38:00

Facebook if the audience size is too

11:38:02

small then the ads don't perform as well

11:38:06

so he's talking about Google and so if

11:38:08

it's a smaller area it's better to go

11:38:10

across multiple channels versus stick

11:38:12

stick to one and just increase the

11:38:14

budget so it's better to take a big

11:38:15

budget and redistribute it so that's

11:38:18

been our best lead Source prior to

11:38:20

starting and all the stuff

11:38:23

here kind of would be a nice population

11:38:27

kind of dominating well I think the

11:38:29

thought behind rather than doing one or

11:38:31

two first websites when we started a

11:38:33

couple years ago rather than starting in

11:38:35

and having all this competition you know

11:38:36

we hit the lwh hanging fruit around and

11:38:38

then I think we plan on using our

11:38:40

websites that are surrounding doing one

11:38:42

whenever the time comes

11:38:44

okay awesome awesome man um so I think

11:38:48

that should be enough the only issue

11:38:50

that I've come across when I comes to

11:38:51

like scaling Facebook ads like let's say

11:38:53

let's say month one we spent a thousand

11:38:55

so like I had I have had one client

11:38:57

where we were spending a thousand a

11:38:58

month and literally a week and a half in

11:39:00

she's like let's increase it to to 4K a

11:39:02

month and so then we started spending

11:39:03

4,000 a month and the cost per lead went

11:39:07

up like crazy so I started doing um well

11:39:10

initially it was like SEO and that kind

11:39:12

of stuff web design and it was Google

11:39:13

ads and it was Facebook and then I kind

11:39:15

of realized actually you know there is a

11:39:17

place and time for Google ads and local

11:39:18

service and that kind of stuff because

11:39:21

if you're in a market where you're at I

11:39:22

don't think spending like4 or $5,000 a

11:39:24

month is would be profitable I think we

11:39:26

just don't have enough audience if

11:39:28

you're in New York City it's a different

11:39:29

story maybe if you're in downtown

11:39:31

different story so then we need two two

11:39:32

two Avenues right and um you know we

11:39:35

could do Google or maybe for you guys

11:39:37

you know if we're still targeting

11:39:38

females you can make Tik toks of you

11:39:40

dancing and you can run ads to that so

11:39:42

if uh if that's what you want to do we

11:39:44

can certainly do that as well but yeah

11:39:46

so we can do Google I prefer Facebook in

11:39:48

the start so this is the same client

11:39:50

that actually showed you that's this one

11:39:52

right here so actually in the video you

11:39:55

probably can't hear it and I can send

11:39:56

you this link too you can check out if

11:39:57

you want but in this video as you can

11:39:58

see we're looking at the same screen um

11:40:00

he said that he's not tracking the

11:40:03

closed sales properly so this actually

11:40:04

should be way more this is half a

11:40:06

million and so uh with the uh let's see

11:40:09

the intro calls this is what we booked

11:40:10

the intro call um 50 6% actually booked

11:40:15

right so uh out of the leads that came

11:40:17

in 68% actually respond and again there

11:40:20

a live account um 68% respond and then

11:40:24

about 56% uh actually book that's from

11:40:26

the total amount right so out of the

11:40:28

ones that respond most of them book like

11:40:30

80% book right so something along those

11:40:33

lines that's kind of like the

11:40:34

numbers uh oh you're

11:40:38

probably wondering what I'm going to

11:40:41

show you some live leads that are coming

11:40:42

in um um so the the real secret man with

11:40:45

like running these ads and running them

11:40:47

profitably is to do something like this

11:40:49

I'll show

11:40:50

you most people run their ads and not

11:40:52

just optimize around what's getting

11:40:54

cheap leads but they don't even optimize

11:40:55

around appointments on the people that

11:40:58

are no one is optimizing their ads based

11:41:01

around what's actually making you sales

11:41:03

right okay so we can track right here as

11:41:06

you can see and and and by the way I'm

11:41:09

going this far in depth because you guys

11:41:10

are tech savvy but uh like we can see EX

11:41:13

exactly which ad this lead came from so

11:41:15

for example if you mark four leads is

11:41:18

closed I'm going to go in here and let's

11:41:20

say they came in from this ad set let's

11:41:21

say it's like $80 not even 43 $80 a lead

11:41:26

nor a normal person normal agency would

11:41:28

just shut that off Ah that's so

11:41:30

expensive let's keep doing $17 leads

11:41:32

right here I see right I see but we're

11:41:34

seeing dude you closed yeah we're

11:41:36

getting $80 leads but you're closing 50%

11:41:40

of them and guess what we're going to

11:41:42

turn off the cheap leads so we're going

11:41:43

to run these bad boys all day right

11:41:45

because that's making new sales and

11:41:47

that's really the secret SCE as far as

11:41:49

why like you know we're able to get Cas

11:41:51

studies like this um is because we just

11:41:53

track better that's it no and and maybe

11:41:56

I I'm sure you know the answer but maybe

11:41:58

I what what makes the lead more

11:42:00

expensive Yeah so basically it's just

11:42:02

based around like audience for example

11:42:04

if we target um it goes off different

11:42:07

segments let's say right so if we are

11:42:09

running Facebook ads to an entire a

11:42:13

audience of let's say 100,000 people

11:42:14

when you first launch that Facebook ad

11:42:16

let's say in the first week it shows to

11:42:17

5,000 people when you relaunch it it

11:42:19

shows to a different 5,000 a different

11:42:21

5,000 a different 5,000 and also there's

11:42:23

different interests so maybe we find

11:42:25

that the interest of people that are

11:42:28

interested in Like Home Improvement as a

11:42:30

general interest or maybe people that

11:42:32

are interested in design are are are

11:42:35

cheaper leads or are more expensive

11:42:37

leads they're more expensive but they're

11:42:38

higher quality because they they know

11:42:40

they want you know they're interested in

11:42:41

like design and this and they're more

11:42:42

open to redoing their cabinets and you

11:42:45

know doing home improvement type stuff

11:42:47

so that's that's what that's whates cool

11:42:50

thank you you got it so yeah that's uh

11:42:54

that's like a brief breakdown here as

11:42:57

far as what information we collect as

11:42:59

you can see here we have their name

11:43:00

first name last name email phone uh so

11:43:03

we do a survey as you can see it came in

11:43:04

from a survey we can see here it came in

11:43:06

from social media came in from Facebook

11:43:07

we collect our address uh and then we

11:43:10

ask them are you a homeowner what's the

11:43:11

scope with the project kitchen bathroom

11:43:13

timeline for project more than a month

11:43:15

from now so not not the greatest lead

11:43:16

because they want it done a while from

11:43:18

now but still uh that is the information

11:43:20

we ask cool so yeah it's it's literally

11:43:24

huge differentiating factors have been

11:43:27

said here right first thing I said look

11:43:30

we're not optimizing your campaigns

11:43:31

based on how many leads you get it does

11:43:33

not matter we take the leads that you

11:43:35

close and run more ads similar to those

11:43:39

that makes logical sense I have said

11:43:40

this to remodelers that don't know

11:43:42

anything about computers but it still

11:43:43

makes sense differentiates us right huge

11:43:45

thing another thing is lead quality

11:43:48

we're telling them look we have their

11:43:49

full address we have their zip code we

11:43:51

have exactly what they need done like do

11:43:54

you think this is a high quality lead

11:43:56

obviously the answer is yes cuz these a

11:43:58

lot of other agencies are just doing

11:44:00

name email and phone not high quality at

11:44:02

all like a fullon survey they get on a

11:44:05

page and we make them fill out a survey

11:44:06

it's not just a name email and phone

11:44:08

great here's like one of the benefits of

11:44:11

let's say like they're not ready they're

11:44:13

looking for you know 3 four 5 months

11:44:15

down the road what can we do with with

11:44:17

our automation

11:44:19

pav follow up follow up automatically

11:44:23

right with our system so that you guys

11:44:25

aren't like remembering to call them

11:44:27

right we can put it into the system and

11:44:29

they'll send automated text messages at

11:44:31

certain intervals that you guys want

11:44:34

right so that they're always staying on

11:44:35

top of mine corre so just wanted to

11:44:38

mention that yeah my affiliate is on

11:44:41

fire he's on fire I forgot to talk about

11:44:44

the automatic follow-ups that is a huge

11:44:47

thing and I'm glad he buted in and he

11:44:50

knows well he knows well that was a good

11:44:52

addition how are how are you guys

11:44:54

following up right now with your leads

11:44:55

that come in you know I whenever I ran

11:44:58

the company where I was learning the

11:44:59

company I worked off of Paper Trails now

11:45:01

that I'm running the QuickBook system

11:45:03

you know we're Pat been going we've had

11:45:05

our sales reps for six months now so

11:45:08

we're really still building you know

11:45:10

we've got our insurances we've got our

11:45:11

vehicles we're getting our system in

11:45:13

place so we don't have we don't have an

11:45:15

operation for that yet

11:45:18

okay right now we're just hoping we're

11:45:20

hoping another huge pain Point how are

11:45:23

you guys following up uh we don't have a

11:45:25

system open right open for us to come in

11:45:28

and say well do you think you can get

11:45:30

more sales if we just automatically

11:45:31

followed up call them back you know we

11:45:34

here in we we get a lot of phone calls

11:45:36

and people are ready whether it's

11:45:37

Realtors or or homeowners they they call

11:45:39

us and they're ready which you know our

11:45:41

Market here in we've got companies that

11:45:43

we can place an order and have cabinets

11:45:45

three days later so we really appeal to

11:45:46

that

11:45:47

market it's a little different they want

11:45:49

to plan they want to design and of

11:45:51

course we've got more custom Cabinet

11:45:52

lines that it's going to take a little

11:45:54

bit longer uh but again we don't really

11:45:56

have a follow-up procedure right now

11:45:58

okay got it and so what what it what

11:46:01

what's the instruction to your

11:46:03

salespeople as far as when they should

11:46:04

call back when they should follow up are

11:46:06

you telling them hey call them ASAP I

11:46:08

mean are you just hoping and praying

11:46:09

they call them back like what's what's

11:46:10

the strategy you know they came from a

11:46:13

very successful background um with the

11:46:14

countertop company they were with right

11:46:16

now I'm still setting everything up I

11:46:18

haven't put anything in

11:46:20

place okay got it and do you have any

11:46:23

way of like tracking when they're

11:46:24

following up or how many how many times

11:46:26

they're calling back a lead NOP so we've

11:46:28

looked at systems like pril and uh

11:46:31

there's another system that helps our

11:46:32

our lead management but we don't have

11:46:34

that system

11:46:36

yet okay got it got it so okay cuz I'm

11:46:41

just thinking about the best way to also

11:46:42

use the software because um what we

11:46:46

could do is set up like this this

11:46:47

automatic follow-up system and you can

11:46:49

attach it to different sales reps so you

11:46:51

get all your Sal sales reps on here they

11:46:52

each get their own login uh through the

11:46:54

mobile app as well and you can see

11:46:57

exactly how many times like a lead came

11:46:58

in let's say today because especially

11:47:00

now if you're like spending money on

11:47:01

leads and it's not kind of as uh as like

11:47:03

organic you know um you can see okay a

11:47:07

lead came in right here July 27th at uh

11:47:10

942 let's say and then you can see like

11:47:14

as far as they took him 3 hours to

11:47:16

respond and or it took him 5 hours to

11:47:18

call or it took him 5 days to call so

11:47:21

you can also kind of track that a bit

11:47:22

better I think that would be a a smart a

11:47:24

smart thing to do but um also makes

11:47:27

sense to automate where we can also real

11:47:29

quick if you want our client getting

11:47:31

scripts our client getting strategies

11:47:33

our Outreach DMS literally everything A

11:47:35

to Z then you can go ahead and check out

11:47:37

the free course in the description if

11:47:39

you want all of our snapshots imported

11:47:41

into your account I'm providing all of

11:47:42

that it's completely free if you don't

11:47:44

have a highle account then you can sign

11:47:45

up for a free 30-day trial down below

11:47:48

and I will give you access to everything

11:47:50

sales call recordings additional

11:47:52

services that you can actually offer how

11:47:53

to sell those services and how to charge

11:47:55

High ticket everything is in there so

11:47:57

let's dive back into the video right

11:47:58

like like the automatic text messages

11:48:00

man 100% I would link up a form I would

11:48:02

use this on your website and I would

11:48:05

just link up this form and every single

11:48:07

website in here like so if you go back

11:48:09

to uh dashboard

11:48:11

here if you want to track this like

11:48:13

really properly I'm a so I'm a numbers

11:48:16

guy if you haven't guessed and uh if you

11:48:18

scroll down I would set up this like I

11:48:21

would set up this Source right here and

11:48:23

I would put in every single uh website

11:48:25

lead generation website that you have in

11:48:27

here and you can see exactly how many

11:48:28

leads are coming in from each site how

11:48:30

many are open how many are closed and

11:48:32

you can see exactly how many are getting

11:48:33

filled out and I would have a different

11:48:34

pipeline here for every single website

11:48:37

cool that way you can log in here and

11:48:39

take a overview of literally everything

11:48:41

you guys are running right now

11:48:43

cool yeah yeah that's nice it's

11:48:45

necessary it's it's extremely

11:48:47

necessary yeah and that way I mean half

11:48:50

of it's about tracking right so let's

11:48:51

take a look at this so for example like

11:48:53

something we like to do is also book the

11:48:54

initial phone call consultation because

11:48:56

sometimes I'm sure uh you or your

11:48:58

salespeople like you guys are playing

11:48:59

phone tag with the lead where the lead

11:49:00

submits it and then they're at work you

11:49:02

know sitting on the toilet and then they

11:49:04

just remember to call you guys and then

11:49:06

you guys try to call them back and

11:49:07

they're they're busy so one thing I like

11:49:09

to do is send them to a call booking

11:49:10

calendar and so that's that's the funnel

11:49:13

is they come in as a lead and then we

11:49:14

tell them you know what you know thanks

11:49:16

so much for submitting information it

11:49:17

looks like your zip code's available and

11:49:19

we still have a spot let's book in a

11:49:21

phone call right here boom now they're

11:49:22

coming in and they're booking a phone

11:49:24

call now it's going in on your calendar

11:49:26

and you're checking tomorrow okay I got

11:49:27

to call back five leads and they they

11:49:29

all said call me at this time that's

11:49:32

great and they're ready that's great

11:49:33

yeah yeah exactly and that's kind of

11:49:36

like a a huge thing that I found that

11:49:38

that helps so yeah and if they don't

11:49:40

book it by the way we have automatic

11:49:41

text messages that send out to get a

11:49:43

book like like this guy this guy came in

11:49:45

from a lead as you can see Facebook and

11:49:47

then as you can see here Facebook

11:49:48

appointment reminders uh hey we got your

11:49:50

information did you get a chance to book

11:49:52

an appointment boom boom yes I did okay

11:49:54

boom your initial phone call

11:49:55

consultation has been scheduled this is

11:49:57

all automatic July 31st uh it's in a few

11:50:00

days 4 pm please reply with yes to

11:50:02

confirm we got the right time also

11:50:04

please addit to your calendar we look

11:50:05

forward to talking with you soon boom

11:50:06

yes right great so so just this lit

11:50:09

media that what I'm looking at right now

11:50:10

is what I would have access to to see

11:50:12

all mes and it would be set up a

11:50:14

automatically right cool and also you

11:50:17

could be in here as you can see like uh

11:50:19

so we link up your email do you would

11:50:20

have an SMS you can respond to this lead

11:50:22

right so I hope you're starting to see

11:50:24

the value that they're also getting from

11:50:26

all these services that I talk about in

11:50:28

all my videos they have six sales rep no

11:50:31

follow-up process so even if they took

11:50:33

this embedded it in all their websites

11:50:35

even if they have one honestly it's

11:50:37

going to work and we help them increase

11:50:40

their show up rates right we help them

11:50:42

get more leads from their website we

11:50:44

help them automatically follow up how

11:50:46

much value is that going to bring

11:50:47

obviously a lot with six sales reps

11:50:50

that's going to fix the lot and they're

11:50:52

also going to be able to track

11:50:54

everything better it is a no-brainer at

11:50:58

this point and that's what I'm seeing

11:50:59

here uh you can also send them an email

11:51:01

right here and you can you can chat with

11:51:04

them right here and and most people use

11:51:07

this on their cell phone so you download

11:51:08

the app and then just respond to people

11:51:10

you can call them right here through the

11:51:12

app everything

11:51:13

great

11:51:15

so that is part of the software the CRM

11:51:19

and the reporting dashboard that you're

11:51:21

seeing Papa like uh give you a demo

11:51:23

through but absolutely you guys will not

11:51:25

only have access to it but you guys will

11:51:27

be utilizing it you and your sales team

11:51:29

will be utilizing it a great deal

11:51:30

because it's G to and by the way there's

11:51:32

so many other features too that we

11:51:34

didn't cover obviously right and this is

11:51:36

what I mentioned in my other videos is

11:51:38

you don't have to sell every single

11:51:39

service how many services did we cover

11:51:41

here that that high level offers really

11:51:44

only a few we covered automatic texting

11:51:47

and automatic appointment booking which

11:51:50

is just a calendar on a page and then

11:51:51

automatic text reminders and that's

11:51:53

really it and then just

11:51:54

tracking hugely beneficial yes great

11:51:58

yeah and well like I said we've been

11:51:59

really in fact I'm willing to bet that

11:52:01

if I came in here and tried to show him

11:52:04

everything all the opportunities and

11:52:06

payments and social media posting and

11:52:09

all the websites and uh reviews and you

11:52:12

know 10 million other things in a

11:52:14

reporting they would be overwhelmed this

11:52:16

call would be way longer and they might

11:52:18

not have even closed cuz they would

11:52:20

think you know what I actually don't

11:52:21

need all that looking

11:52:24

into a lead source that can help us

11:52:26

track these things and follow up with

11:52:28

these things yeah

11:52:29

absolutely yeah you guys aren't going to

11:52:31

have to pay pay for other software

11:52:33

that's going to do something similar but

11:52:35

worse and it's going to be like

11:52:36

disparate systems right like this is all

11:52:39

this is a holistic approach um

11:52:41

everything that has to do marketing um

11:52:43

we'll be able to take care of that for

11:52:44

you right right great let me tell you

11:52:47

this guy that joined the community he is

11:52:50

he's a killer now when he joined he did

11:52:52

not know much about how to use it and

11:52:54

all of that and now he's uh he's good as

11:52:57

you can see yeah you definitely track

11:52:59

all this in here any landing pages you

11:53:01

guys do for Google Facebook all that

11:53:02

stuff like also um we would track it

11:53:05

inside of here so it would be like under

11:53:06

the under the reporting um all the

11:53:09

metrics and then all the landing pages

11:53:10

and stuff that you guys test would be on

11:53:12

under here uh as you can see right we

11:53:14

got all the all the funnels and

11:53:15

everything but man we covered a lot

11:53:17

today though so what what what do you

11:53:20

guys want to see more

11:53:22

of um you know we think we've been on

11:53:26

this for about 40 minutes now I've

11:53:27

actually got a 12 o'clock meeting up in

11:53:29

so um well let me ask you I mean what

11:53:32

else do you think we need to see there's

11:53:34

a question no one likes to ask which is

11:53:36

they just go into the close but I'm

11:53:39

letting him tell me what he's not sold

11:53:41

on yet hey what what else do you want to

11:53:43

see what else do you want to learn more

11:53:44

about right let him tell you maybe he

11:53:47

doesn't understand something and this is

11:53:48

his opportunity um to to ask and also

11:53:53

notice my language where I don't say hey

11:53:56

do you have any additional questions cuz

11:53:58

he might just say no and then we'll have

11:53:59

to move on I don't like phrasing it that

11:54:02

way typically what I'll do is ask what

11:54:05

else do you want to see what else can I

11:54:06

show you what else would you like me to

11:54:10

answer what else would you like me to

11:54:11

dive deep deeper into that way it's

11:54:14

inviting them to ask me anything and

11:54:16

this gets past any kind of objection

11:54:19

that they have I'm I'm just future

11:54:20

pacing and if he doesn't understand

11:54:21

something it opens the doors and say hey

11:54:24

go ahead and uh and ask me maybe you

11:54:25

want to learn more maybe maybe he just

11:54:27

wants to see more conversations hey can

11:54:29

I just see what other leads have said

11:54:30

hey can I see more ads that you're

11:54:31

running hey maybe can I see a video your

11:54:35

video script right he can ask anything

11:54:37

and I want to be an open book and B's

11:54:41

been a lot more familiar with all this

11:54:42

stuff some of this is new but but

11:54:44

especially a lot of this stuff's over my

11:54:45

head I'm excited to work with a team of

11:54:47

professionals that's going to lead us in

11:54:49

the right direction um anything that you

11:54:51

think we need to

11:54:52

see okay I don't necessarily have any

11:54:54

questions right off the top of my

11:54:56

head okay yeah I mean it's kind of

11:54:59

different for everyone right because uh

11:55:00

some people just need enough leads I

11:55:02

some some people are just kind of not

11:55:03

good at followup and uh it depends so

11:55:06

that that's kind of also why I'm asking

11:55:07

you the question I mean as you can see

11:55:08

here here's all the conversations we're

11:55:09

having um so actually that these are

11:55:12

just the unread ones let's go to all so

11:55:14

you can see here like 26th July 25th

11:55:17

let's load more uh okay 24th 24th you

11:55:21

know 20th 20th so these are coming in

11:55:23

and we just track it all inside here um

11:55:26

but but overall I mean how how does all

11:55:28

this look how does all this sound to you

11:55:30

it looks very professional it looks very

11:55:33

necessary before I ever go into a close

11:55:35

I want to make sure that he actually

11:55:36

wants it right it doesn't make sense if

11:55:38

he says oh yeah it's good but I think

11:55:39

it's too much you know like I I'm never

11:55:42

going to give a price to anyone that

11:55:44

doesn't see the value so I'm first going

11:55:47

to ask how does this look like do you

11:55:48

think this will even work for you do you

11:55:50

guys think this is something that could

11:55:51

that could work for you absolutely yes

11:55:53

it does okay I know I know Conor's I'm

11:55:57

sorry I'm sorry to cutting go ahead pop

11:55:59

finish I was just going to say uh I know

11:56:02

you guys are speaking with a different

11:56:03

Facebook um ads agency and that kind of

11:56:05

stuff uh are they are they doing

11:56:07

something similar to this are they going

11:56:08

this far in depth or like tell me about

11:56:10

now I'm tackling the elephant in a room

11:56:11

they were talking to other Facebook ads

11:56:12

agencies so I'm just asking how does

11:56:14

this compare to what you've seen are

11:56:16

they doing more than us right are they

11:56:18

doing less let me

11:56:19

know nope they didn't go that far in

11:56:21

depth and I think you kind of tackled it

11:56:23

right off the bat whenever you said that

11:56:24

um that you don't necessarily pay

11:56:27

attention to the lowest cost leads they

11:56:28

do and person personally I think a

11:56:31

high-end company a company that's ready

11:56:32

to spend money where money's best spent

11:56:34

wouldn't focus on the most uh uh I'm

11:56:37

ready to spend money to make money uh

11:56:39

and if and if you tell me that it makes

11:56:40

sense to me why the higher price leads

11:56:42

are the most quality leads and that's

11:56:44

what we're looking for so you kind of

11:56:45

took them out of the game when you said

11:56:47

that got it how many leads roughly would

11:56:48

you be looking for per month uh you know

11:56:51

again I want to scale appropriately when

11:56:53

we start getting leads I don't want to

11:56:54

miss leads um I think you know if I were

11:56:57

to throw a number out there like 80 a

11:56:58

month it may be a little unnecessary

11:57:00

considering we don't know the software

11:57:01

we got to get used to the software I

11:57:03

think if we were looking at somewhere

11:57:04

between 30 or 40 leads a month right now

11:57:07

um that may be you know 15 to 20 quality

11:57:09

leads which we are absolutely ready for

11:57:11

and that would help us scale

11:57:12

appropriately so I think 40 may be a

11:57:14

good number to throw out to you okay

11:57:17

what's roughly your your closing

11:57:19

percentage on uh on your uh estimates

11:57:22

the a little better than the other

11:57:24

markets the other markets I've found

11:57:26

that they um ah yeah it's it's you know

11:57:30

again without I've seen my sales team

11:57:33

have different approaches um we've been

11:57:35

hel holding a couple again we've only

11:57:36

been in this building for a couple

11:57:37

months um I've held a couple meetings

11:57:40

I'm kind of seeing what they do again

11:57:41

they're very successful salesman I I

11:57:43

have been very successful uh I closed at

11:57:46

least six out of 10 um uh and that

11:57:49

wasn't just the quality ones I mean even

11:57:50

the unquality ones I could close um with

11:57:52

my follow-ups and my procedures again

11:57:54

I'm moving into a position where I'm

11:57:55

overseeing six sales rep I'm doing a lot

11:57:57

of driving I'm doing a lot of setting up

11:57:58

for the company so I'm really since

11:58:00

we've only been at this with my sales

11:58:01

team for three or four months I'm really

11:58:03

seeing the email traffic come in I'm you

11:58:05

know I hear all the phone calls I take

11:58:07

most of my phone calls from our websites

11:58:09

they come to me I take the notes I

11:58:11

schedule the appointment and I pass them

11:58:12

off um and and again I'm looking to put

11:58:15

Travis's number on our countertop site

11:58:17

I'm looking to put Amy's number on our

11:58:19

designer site uh and that's years to

11:58:21

come but right now you know I I don't

11:58:23

have a good I don't have a good answer

11:58:24

for

11:58:26

you okay gotcha yeah I mean it kind of

11:58:29

makes sense and like I said you guys are

11:58:31

you know just kind of uh getting getting

11:58:33

the ropes of of of all this stuff which

11:58:35

is which is cool congrat congrats on the

11:58:37

on the on the growth by the way you guys

11:58:38

are definitely really fast and that's

11:58:40

that's exciting

11:58:43

all we're all we're all young here and

11:58:44

everything so well and again you know

11:58:47

unfortunately unfortunately but I guess

11:58:49

fortunately as well my family member

11:58:51

that I bought the company from Steve LX

11:58:53

he's retired he's got an amazing

11:58:54

successful business back so another

11:58:56

thing that you can also ask at this

11:58:58

point is how many estimates right how

11:59:00

many sales calls whatever Niche you're

11:59:03

in how many do you do per month right

11:59:06

and then out of the ones that you don't

11:59:07

close what happens to them do you just

11:59:10

throw them out the window how do you

11:59:12

follow up right so you can get that

11:59:14

number from them and you can extract

11:59:16

that and you can say Okay cool so if

11:59:17

every single month you're doing about 20

11:59:19

and you're closing 50% that means

11:59:22

there's another 10 that nothing happens

11:59:24

with right there's another 10 that are

11:59:26

just getting uh forgotten about or

11:59:28

they're just being tossed out the window

11:59:30

and then maybe one day you'll call them

11:59:32

or you know what do your sales people do

11:59:34

with it and also not knowing is also a

11:59:36

problem right so you can take that and

11:59:39

amplify it again you take a gap and you

11:59:41

widen it right so if they are getting 10

11:59:45

leads that are they're not following up

11:59:47

with that they've already spoken to

11:59:49

those are lwh hanging fruit maybe all it

11:59:51

takes is a little bit of followup so you

11:59:52

take those 10 per month and you say look

11:59:55

out of the course of a year that's an

11:59:56

extra 120 opportunities that you are

11:59:58

just throwing out the window from

12:00:00

customers that potentially know like and

12:00:03

trust you do you think if we could just

12:00:05

automatically follow up with them a day

12:00:08

later 2 days 3 days later do you think

12:00:11

you'd be able to make an extra couple

12:00:13

sales if not per month per year and then

12:00:17

once they say yes you can ask okay cool

12:00:19

what is that worth to you what's like a

12:00:21

what's like your average profit margin

12:00:23

how much more would that mean in terms

12:00:24

of Revenue you can ask these questions

12:00:27

that get them thinking in their own

12:00:29

brain you know what I actually am

12:00:31

missing out on a lot of sales and it

12:00:33

makes sense because it's true and this

12:00:37

doesn't even have to be in like high

12:00:38

ticket services like you know Roofing or

12:00:41

like modeling or anything like this

12:00:43

let's say you work with a massage parlor

12:00:45

you can ask them how many phone calls do

12:00:46

you get per day they might say like 10

12:00:48

right cuz they're not doing uh 10 let's

12:00:51

say calls per month or or or 20 per

12:00:54

month they're doing that per day because

12:00:55

it's a lower ticket service so if you

12:00:57

work with massage parlors they might be

12:00:59

getting 10 calls a day and you can ask

12:01:01

them how many customers do you get okay

12:01:02

well we get 150 or we serve 50 people

12:01:07

per month so you can say okay what

12:01:09

happens to all those phone calls that

12:01:11

you don't turn into customers do you

12:01:12

ever follow up with them do you mark

12:01:14

them anywhere do you have any kind of

12:01:15

campaigns that send out to people that

12:01:18

actually become customers cuz unlike

12:01:20

this service right where we close them

12:01:21

one time they get a brand new kitchen

12:01:24

right they don't need another kitchen

12:01:25

they most likely don't need another

12:01:26

remodel that year sometimes they do you

12:01:28

know then they do their basement or they

12:01:30

do their bathroom but in a service like

12:01:32

massage therapy you can get one massage

12:01:35

a week you can get one massage a day if

12:01:36

you really wanted to so what happens

12:01:39

after you get a customer how often do

12:01:41

you follow up

12:01:42

do you do you reach out to them via text

12:01:44

a day later asking for a review do you

12:01:46

reach out over text telling them they

12:01:49

have a second session at 10% off at 20%

12:01:52

off what would it mean to you in the

12:01:54

course of a year if you got an extra ex

12:01:57

clients right just because we installed

12:01:59

an automatic follow-up session how much

12:02:01

is one massage worth you oh it's $100 so

12:02:04

you can still do the same math with

12:02:06

lower ticket Services as well I think

12:02:08

sometimes people think that you need to

12:02:09

be in like this High Revenue new kind of

12:02:12

Niche for this to work and it doesn't it

12:02:14

works even better with massage parlors

12:02:16

cuz then everyone can be customer

12:02:19

again um this was really his just his

12:02:21

side thing he's still involved um I

12:02:23

learned how to run the business from him

12:02:25

the C the physical side unfortunately I

12:02:28

I waited to learn the uh the accounting

12:02:30

side we've got a good CPA on our team

12:02:32

now which again that's taken a lot off

12:02:33

my plate and it's very professional uh

12:02:35

so we're going over and Beyond with this

12:02:37

company we're not doing anything under

12:02:38

the table we're not doing anything um

12:02:43

we want to be the top the most top nuts

12:02:45

the most professional we can be in every

12:02:46

aspect and I think this is going to take

12:02:48

us there okay cool so yeah man um do you

12:02:52

have a a sort of like budget that you

12:02:54

guys have in mind as far as what You'

12:02:56

like to spend uh on ad spend on Facebook

12:02:58

or anything else like

12:03:00

that I'd you know this quote was

12:03:02

impressive um and again I knew that the

12:03:05

ad spend was on top of that I think I

12:03:07

told it'd be nice to be close to a th000

12:03:09

bucks you know to start off um and and

12:03:12

as we build and as we grow and as we see

12:03:14

results continue to increase and then

12:03:15

continue to get you guys more involved

12:03:17

in our other websites um so with his,

12:03:19

1500 quote I you know it's hard for me

12:03:21

to say and I know it's going to take

12:03:23

time to to build these things and get

12:03:25

the reviews and to get more phone calls

12:03:26

I know it's going to take time

12:03:29

um I'd love to give you thousands of

12:03:32

dollars to run with and play with I

12:03:33

think where I'm at on the company with

12:03:35

where my spending is right now you know

12:03:37

I may be able to do another 500 on top

12:03:40

cost to to play with the spend to see

12:03:42

what that looks like and then again as

12:03:44

the reviews come and as people learn us

12:03:46

and more costs come in more money comes

12:03:48

in I I want to continue to increase just

12:03:50

like the story you told me about the

12:03:51

other lady that uh started doing 4,000 a

12:03:53

month with

12:03:55

you okay interesting yeah so I think

12:03:59

that um also if you guys I mean if we

12:04:01

start working together um then obviously

12:04:04

I have your best interest at heart also

12:04:05

and I want you guys to grow and that's

12:04:07

kind of why we've been working on the

12:04:09

software right like it's it's a whole

12:04:11

separate project but as long as it helps

12:04:12

you close more projects at the end of

12:04:14

the day that's that's really what

12:04:15

matters um I would say man if you

12:04:18

optimize just Google my business stuff

12:04:20

that we talked about uh that alone is

12:04:22

going to double your phone calls um is

12:04:25

once you get in that M pack because

12:04:26

you're doing organic which is great but

12:04:27

people are really calling the the map

12:04:29

pack stuff as as you know from being

12:04:31

like the that what I got yeah don't

12:04:34

worry yeah which is I got

12:04:37

you so part of the initial offer that

12:04:41

got them on the phone was to optimize

12:04:43

his Google my business profile so again

12:04:46

my model is software with services in

12:04:49

the beginning it wasn't necessarily Le

12:04:51

gen services like this on Facebook ads

12:04:53

it was Google my business optimization

12:04:56

right and it's relatively simple to do

12:04:59

once you know what you're doing and once

12:05:00

you have a little bit of experience so

12:05:02

he initially pitched them $1,500 per

12:05:04

month to optimize their Google my

12:05:06

business plus set up their high level do

12:05:08

all the followup and and all that stuff

12:05:10

and that's also why he was able to to

12:05:11

command a a higher price uh because he

12:05:16

wasn't just offering high level but that

12:05:18

was the separate service that came with

12:05:20

highle is um which is awesome as far as

12:05:24

like the the Facebook stuff typically uh

12:05:27

we start at about $50 a day when it

12:05:30

comes to ad spend so that's what I

12:05:33

recommend you spend um and this way we

12:05:37

can really test and okay launch enough

12:05:41

ads to where we can see what what

12:05:43

properly works right now you're you're

12:05:46

getting all the best ads out of the gate

12:05:47

because we've AB tested a bunch of stuff

12:05:49

for now many many years however you know

12:05:52

we have to launch it and by the way it

12:05:53

takes five days to launch so from today

12:05:56

until you know whatever five five

12:05:58

business days from now so it would be

12:05:59

you know late next week we can get

12:06:01

everything live and you'll start seeing

12:06:02

leads coming in

12:06:04

that's is there also something that I

12:06:06

always like to do at this point I'm kind

12:06:08

of seeing if he's qualified for the

12:06:09

Facebook ads I'm not 100% sure yet cuz

12:06:11

the number that he gave me was a little

12:06:13

bit under the number that I have in mind

12:06:16

which is $50 a day right that's about

12:06:18

1,500 per month he wants to only spend

12:06:20

500 per month that's three times less

12:06:23

than what we normally charge people

12:06:25

however you can also see that I'm future

12:06:28

pacing a little bit so I'm telling him

12:06:30

the next steps and what's going to

12:06:32

happen next hey it takes 5 days for us

12:06:34

to build this all out for integrated and

12:06:35

also to get leads cuz that sometimes

12:06:39

comes up as an objection so I like to

12:06:41

tell tell him the exact plan and the

12:06:43

exact kind of onboarding process uh if

12:06:46

he were to ask more about the onboarding

12:06:47

I would tell him that but this is me

12:06:49

kind of hinting hey here's the next

12:06:50

thing uh that we can do and here's what

12:06:53

happens next and Pa I know you guys are

12:06:57

are in this thing together essentially I

12:06:59

guess I don't know how you guys mostly

12:07:01

operate but again I'm happy to have both

12:07:02

you on the Fone I'm happy to hear both

12:07:04

of you guys work together and I'm happy

12:07:06

to hear how professional you guys are

12:07:08

you know you're saying, 1500 1500 guys

12:07:10

I'd love to do both of them I'm not

12:07:11

ready right now in your guys' experience

12:07:14

if you were where I was at what should I

12:07:15

focus on and what should I do I mean

12:07:17

would you do would you start pumping out

12:07:19

the ads or would you go with and start

12:07:21

doing the reviews and everything that he

12:07:22

said that he would do on his end well

12:07:24

that's well that encompasses both right

12:07:26

because uh so the the 50 bucks a day is

12:07:29

AD spent meaning that's going directly

12:07:30

to Facebook like we link up your card

12:07:32

and you're you're paying Facebook to

12:07:33

show the ad so we don't have a separate

12:07:36

fee here right and that would bring that

12:07:38

would bring leads in

12:07:40

immediately right exactly correct me if

12:07:42

I'm wrong but you're going to help me in

12:07:44

building our brand you're going to help

12:07:45

me focus on getting reviews this is more

12:07:47

of a long-term investment it's more of a

12:07:49

you're you're building something at that

12:07:51

point um the ad spend is going to get us

12:07:53

leads um which of course I'm attracted

12:07:55

to Bringing money in immediately

12:07:56

bringing more leads in for my team and

12:07:58

for my team's families uh but again I

12:08:00

want to um gosh you guys might might

12:08:03

strangle me and make me try to spend

12:08:05

3,000 a month right off the bat I really

12:08:06

want to um but again I I guess if you

12:08:09

guys don't have a better answer as far

12:08:11

as what dire Direction I should go I

12:08:12

need to make a decision on which

12:08:14

direction I want to go and and and P I

12:08:16

wouldn't want to undercut you and say

12:08:18

listen I can only spend 500 a month with

12:08:20

if you're telling me I need to do 1,500

12:08:21

a month and that's going to make me the

12:08:22

most successful that's what I want to do

12:08:24

so it looks like my decision is going to

12:08:26

be pav which one I'm going to do right

12:08:28

off the bat and hopefully over the next

12:08:30

two or three months maybe that's GNA be

12:08:33

I'm G to be ready for the next one right

12:08:36

so well I mean I'll just kind of jump

12:08:37

into because I think there's a little

12:08:39

bit of confusion so it's not uh me or or

12:08:42

it's uh so it's the, 1500 goes directly

12:08:44

to Facebook that that that mean like

12:08:46

that's that's not my fee at all I get no

12:08:48

commission off of that so the the

12:08:51

minimum is 3,000 got it okay got right

12:08:54

so so so there's no one for for for the

12:08:56

yet for the ads yeah and then if you

12:08:59

also want so if you the the the plan

12:09:02

that and I kind of came up together is

12:09:04

uh so it's 2,000 for everything so

12:09:07

that's everything he's doing and

12:09:08

everything I'm doing and then it's an

12:09:09

extra $50 a day that's going uh directly

12:09:12

to Facebook to actually start generating

12:09:14

the leads so it's 3,500 total okay got

12:09:17

it okay um Can can one of you guys send

12:09:19

that in an email to me let me let me

12:09:21

look it over of course but what so

12:09:25

that's the first objection is can you

12:09:26

send me an email um of of course right

12:09:30

um You can you can send the email but

12:09:32

there's definitely a lot to unpack here

12:09:34

my affiliate doesn't have too much

12:09:37

experience running Facebook ads and so

12:09:39

we thought if he bring brings me on the

12:09:42

call I can also sell them on Facebook

12:09:44

ads maybe even run it or he would run it

12:09:46

and then I would just consult him or we

12:09:48

would run it we were going to figure

12:09:50

that stuff out later if they want ads

12:09:52

but also I start seeing that this is a

12:09:54

bit expensive right as soon as I told

12:09:56

him that hey minimum is 3,000 that is

12:09:58

like you can't spend less than that if

12:09:59

you want to do ads he immediately jumped

12:10:02

in uh with an objection of hey send me

12:10:04

an email so I'm starting to kind of feel

12:10:06

out that I don't think odds are are a

12:10:09

good fit for him at this time not this

12:10:11

in the future he can't do it what are

12:10:12

your like initial initial thoughts of of

12:10:14

that is that is that too much cuz I know

12:10:16

it's well it sounds like it's a little

12:10:17

bit over budget for you if for right for

12:10:19

right now it is um again we're we're in

12:10:21

the planning stages um I I was looking

12:10:24

at several other companies several other

12:10:25

options U those are off the table now

12:10:27

I'll just be straightforward you know I

12:10:28

know we're all salesmen here U but I

12:10:31

think I think nobody's direct anymore

12:10:32

those guys are off the table I'm most

12:10:34

interested in you guys I think you guys

12:10:35

can help us be the most successful I

12:10:36

think you guys are the most successful

12:10:37

in what I've seen correct me if I'm

12:10:39

wrong but we're we're very impressed um

12:10:42

uh yeah yeah it's 3500 is a little high

12:10:45

for me right now with where our business

12:10:46

stands and what our profits are and what

12:10:48

I'm focusing on what we're paying off

12:10:50

the the building loan the vehicles Etc

12:10:53

um I definitely think it's it's again

12:10:55

when I get a goal and I set my mind to

12:10:56

it it doesn't take me long I think I

12:10:58

could absolutely build an account over

12:10:59

the next two months and be able to do

12:11:01

that in hopes that it would juvenate

12:11:04

more leads where I could continue

12:11:06

spending that with you guys but right

12:11:07

now having

12:11:09

that being able to write you guys a

12:11:11

check for that right off the bat it's a

12:11:12

little high for me right now okay got it

12:11:15

got it so yeah we also do do have a

12:11:17

guarantee in place by the way so it's uh

12:11:19

45 opportunities minimum in 90 days

12:11:23

meaning that's that's 45 like you saw

12:11:26

the kind of quality of leads that we're

12:11:28

getting it's not just naming on phone

12:11:30

and again it doesn't mean we're going to

12:11:31

get 45 in 90 days that's just the bare

12:11:33

minimum like if you get below that then

12:11:35

I'll just refund you right so it's um

12:11:38

that is the bare minimum uh that's the

12:11:40

guarantee my suggestion and it's totally

12:11:43

fine if it's a bit High uh I would go

12:11:45

with what what the lowest hanging fruit

12:11:46

is which would be this because you'll

12:11:48

get a ton of business from this so I

12:11:50

would actually work and have him so

12:11:53

again at this point I'm seeing they're

12:11:54

not a good fit for ads because it is

12:11:55

expensive and I'm not going to try to

12:11:57

overcome that I'm not going to try to

12:11:58

get him to spend more on ads I'm just

12:12:01

going to downsell him uh on the go high

12:12:03

level stuff and I'll have my affiliate

12:12:07

take over and service them properly with

12:12:10

the Google my business stuff and to get

12:12:12

everything integrated and to get

12:12:14

everything set up for them and then in

12:12:16

the future if they run around ads then

12:12:18

they can certainly do that but that's

12:12:20

the power of having a downsell is you

12:12:22

have something to sell you can still

12:12:23

give a lot of value even if they're not

12:12:25

a good fit for the ads optimize a couple

12:12:27

of your your Google Business profiles

12:12:29

help him get some of those reviews

12:12:31

because the Google reviews um the Google

12:12:34

reviews campaign is amazing uh I don't

12:12:36

know how how far in depth you went into

12:12:38

it but basically you know we have a

12:12:40

landing page that filters reviews and

12:12:42

anyone that's four or five stars or over

12:12:45

um they they get sent to Google and they

12:12:47

leave a review so what we could do is

12:12:49

take your past customer list you know

12:12:51

that kind of stuff do Google review

12:12:52

campaigns and then sprinkle them into

12:12:54

different Google Business profiles help

12:12:56

them all boost up in rank increase the

12:12:58

phone calls for everything so just go

12:13:00

with they you know just do his plan and

12:13:03

then as you're growing as you're making

12:13:04

money from that and the rankings boost

12:13:06

and everything uh then we can come back

12:13:08

and look at odds and where where it

12:13:10

makes sense

12:13:12

that might be the best plan yeah that

12:13:14

sounds great sounds very doable um very

12:13:15

doable very soon as well I mean two

12:13:17

three months I believe so correct me if

12:13:19

I'm wrong but the U or pav the system

12:13:22

that I was looking at that showed all

12:13:23

the client would we go ahead and be able

12:13:25

to start working with that system with

12:13:27

lit

12:13:28

media that system comes like whether you

12:13:31

work just with me or together with PA

12:13:35

and again it seems like they that that

12:13:37

would even be a great plan that you said

12:13:39

pa considering that we can start working

12:13:41

with we can start building those things

12:13:42

getting more leads in and we can start

12:13:44

working with this system that way

12:13:45

whenever we start running ads and we're

12:13:46

getting another however many leads a

12:13:48

month we're already ready we're already

12:13:50

familiar with the system and we're

12:13:51

already running whenever in that sense I

12:13:53

would love to just blow up with 50 leads

12:13:55

a month 60 leads a month when we're

12:13:57

ready for it and so Pa thank you I think

12:14:00

that's a great plan starting to work

12:14:01

with starting to build the accounts and

12:14:03

learning the system and and training my

12:14:05

sales reps to work with the system with

12:14:06

a few leads that are coming in and then

12:14:08

blow the whole damn thing up the other

12:14:10

thing this does is it also builds trust

12:14:12

because notice how I didn't try to hard

12:14:14

close him hey well well what's stopping

12:14:16

you from moving forward today and

12:14:18

spending $3,000 right like I'm not even

12:14:21

going to say that I'm not going to try

12:14:23

to force him into paying something that

12:14:24

he's not comfortable with and that's the

12:14:26

issue if you're just offering smma and

12:14:28

social media marketing you kind of have

12:14:30

to do that that's what all these courses

12:14:31

and programs tell you to do but instead

12:14:33

I'm like no man just spend less let's

12:14:35

get you integrated let's get everything

12:14:37

imported in here uh let's actually start

12:14:40

tracking everything better let's

12:14:41

optimize these certain things and then

12:14:44

we can revisit this yeah exactly man and

12:14:47

and and I also think that um dude just

12:14:50

link up like just replace for example

12:14:52

chat widget right here right we made an

12:14:54

extra we made this CLI extra $777,000

12:14:57

just by adding in a freaking chat widget

12:14:58

to his website right like simple stuff

12:15:00

like this man that that's the lowest

12:15:01

hanging fruit um and so I would work

12:15:04

with on on getting all this stuff set up

12:15:06

and also as you can see here we're

12:15:07

tracking every lead Source dude start

12:15:09

tracking each lead gen see exactly how

12:15:11

many phone calls are coming in like see

12:15:13

how many leads are coming in get your

12:15:14

sales reps in here you know and by the

12:15:16

way you can redistribute the leads like

12:15:18

uh one location go to this sales rep or

12:15:20

you can like round robin them where they

12:15:22

just get evenly split so up to you but I

12:15:24

would I would start doing that here ASAP

12:15:26

cuz then the ranking is going to

12:15:27

increase on the Google Business profiles

12:15:29

and you know that that stuff works cuz

12:15:31

I'm telling you this one right here in

12:15:32

Vegas we're not even ranking organically

12:15:35

at all this is just Google Business um

12:15:37

so if you start doing that man that's

12:15:39

you're not going to get a cheaper a

12:15:41

cheaper plan uh I mean I guess you could

12:15:43

you could hire some minimum wage person

12:15:45

off Craigslist but um I don't I don't

12:15:48

know if that's going to work well but uh

12:15:49

but yeah man that's that's probably the

12:15:50

best uh the best action plan and then

12:15:53

then you guys are already on the

12:15:54

platform and then I'll come in and uh

12:15:57

I'll I'll plug in so a lot of times I'll

12:15:59

actually add you know look if this is a

12:16:01

bit too expensive I'm sure you can find

12:16:02

it cheaper you can hire some random

12:16:05

Craigslist person for minimum wage and

12:16:08

they'll try to figure out all this stuff

12:16:10

and I I do this with Facebook ads too if

12:16:11

someone's like well why is your fee so

12:16:13

high that's always what I say you know

12:16:15

look you can probably find someone on

12:16:17

Craigslist and I'm sure they've watched

12:16:19

a couple YouTube videos and all of a

12:16:20

sudden they're they're they're a

12:16:23

Facebook expert and you I'm sure you

12:16:25

could hire them for $10 an hour right

12:16:27

but at the end of the day do you think

12:16:29

they're going to get the same results as

12:16:31

someone who's been doing this for

12:16:32

remodelers for years all over the

12:16:34

country probably not that's usually how

12:16:36

I overcome that that price objection

12:16:38

Facebook ads into a machine that's

12:16:40

already running and then we we'll scale

12:16:41

from there so I I know you got to run

12:16:44

but this is what I I will add just to

12:16:46

like clarify everything just to make

12:16:48

everything clear before we all go right

12:16:50

so the work that I am doing it's

12:16:52

building up your organic traffic right

12:16:54

so it's going to be like a slow burn

12:16:57

right so you're not going to expect you

12:16:59

know uh 20 30 40 calls like a day right

12:17:03

so this is good you want to manage and

12:17:06

set

12:17:07

expectations he jumped in here and he

12:17:09

said you know look you're not just going

12:17:11

to activate this and get 10 million

12:17:13

leads right away right we're going to

12:17:15

increase this we're going to change the

12:17:16

name we're going to increase the ranking

12:17:18

we're going to get you more Google

12:17:19

reviews and it will work you will get

12:17:21

more leads but it's not like we're just

12:17:22

going to turn it on and then instantly

12:17:24

you have 15 leads a day coming in right

12:17:28

or even a like the first month that that

12:17:30

you're working with us but what we're

12:17:31

going to do is we're going to fine-tune

12:17:34

everything right uh has done an amazing

12:17:36

job like ranking these websites already

12:17:38

right let's just make some of the little

12:17:40

TW that that P already mentioned you

12:17:42

know putting the chat widget in there um

12:17:45

you know having maybe a better call to

12:17:47

uh call to action uh and by the way they

12:17:50

will get more leads if they do those few

12:17:52

changes and they have a phone number at

12:17:54

the top add the live widget that's

12:17:56

collecting people's information plus add

12:17:58

a calendar after someone opts in to the

12:18:01

form it will improve their lead quality

12:18:04

and it'll actually get them more leads

12:18:05

so they genuinely will see an increase

12:18:08

just by installing High leveler phone

12:18:10

number things like that right let me

12:18:13

handle all of your like Google reviews

12:18:15

right uh we'll run a Google reviews

12:18:17

campaign um and we'll optimize your

12:18:20

Google business profile and we'll also

12:18:22

we talked about um and I know this is

12:18:24

what what what I offered you is Facebook

12:18:26

business management right your social

12:18:28

posts right so that you'll

12:18:30

start software with services that is his

12:18:33

service that he's offering with the

12:18:35

software that is our model to get

12:18:39

additional like followers and and just

12:18:41

people aware of your brand right in the

12:18:44

area and when Pavo comes in to turn on

12:18:48

the Facebook ads that's going to make it

12:18:50

even more effective because number one

12:18:52

you're going to have the system in place

12:18:54

already yes right so that your your

12:18:57

staff you everyone is aware of how

12:18:59

everything works already okay and then

12:19:02

you know finally like they everybody

12:19:05

checks everyone right they don't just

12:19:07

see a Facebook page and then like and

12:19:09

then like um sign up right they're going

12:19:11

to do their research but when they see

12:19:13

your Facebook post and then when they

12:19:15

see your website when they see all your

12:19:17

Google reviews that's going to help you

12:19:18

convert these clients to C uh these

12:19:21

leads to customers right so I think

12:19:24

that's a good plan um so this go high

12:19:28

level affiliate and Community member is

12:19:31

amazing he definitely did his research

12:19:33

he's definitely putting in the work he

12:19:34

knows a lot and he absolutely deserves

12:19:37

this sale I I'll let you pav finish with

12:19:42

you know whatever he was uh continuing

12:19:43

before I I I cut him off but I just

12:19:45

wanted to clarify everything slower and

12:19:47

then when pava comes in it's going to be

12:19:49

like a fire hose worth of like leads

12:19:51

that you guys really need to get ready

12:19:53

for great and and and I'll just jump in

12:19:56

I know that I guess PA you you'll finish

12:19:58

up here but um once we get off the phone

12:20:00

call we'll let everybody go but if you

12:20:02

just want to email me or give me a call

12:20:04

or text while I'm on the road I'll be

12:20:05

ready to move forward with you right

12:20:06

after this phone call sounds good I'll

12:20:08

I'll do that great cool amazing yeah I

12:20:12

mean that that's really my so there it

12:20:14

is he's closed right he's closed on the

12:20:18

deal at 1,500 a month and he's ready to

12:20:21

move forward right after this Zoom

12:20:24

meeting my last question is uh hey man

12:20:27

if you what other questions do you have

12:20:28

I mean what else can I show you because

12:20:30

you know sometimes I mean if you want to

12:20:31

see more ads I mean you have me here uh

12:20:34

we can see more ads if you want I show

12:20:35

you some videos if you want I could we

12:20:37

could dive into more conversations uh

12:20:39

what you I think we'll all stay in touch

12:20:43

so at this point I am not over

12:20:45

complicating the process I'm just asking

12:20:47

again hey is there anything else that I

12:20:49

can show you and you know look sometimes

12:20:53

people over complicate the sales process

12:20:56

I've already seen I've already

12:20:58

identified that he was interested in the

12:21:01

services and that he wants to move

12:21:02

forward and I'm not going to go in here

12:21:05

and asking more questions well what

12:21:06

would this mean to you and your family

12:21:08

if we can help you like you don't have

12:21:10

to ask more questions right and

12:21:12

sometimes people over complicate sales

12:21:13

so much like he's already in here he's

12:21:15

already sold go in here he already said

12:21:17

he wants to pay don't ask more questions

12:21:20

and don't keep dragging it on I'm just

12:21:22

making sure hey do you want to see

12:21:24

anything else or are we all good all I'm

12:21:26

doing here is just checking his

12:21:28

temperature hey where are you at and I'm

12:21:30

just trying my hardest to listen to his

12:21:32

tonality well I want to see this or well

12:21:36

if you hear this kind of like unsure

12:21:38

tonality that means you have to to

12:21:40

tackle more stuff and even though he

12:21:42

said he's interested he might ghost you

12:21:44

after this call now in this situation

12:21:46

Our Community member did not cuz he

12:21:48

actually sent me a uh message and he

12:21:49

told me that he paid the invoice right

12:21:51

after this so it's all good but

12:21:53

sometimes it happens so you want a

12:21:55

temperature check you want to see where

12:21:56

they're at cool is there anything else

12:21:57

that you want to see just see where

12:21:59

they're at check their tonality it

12:22:01

sounds like you two are are constantly

12:22:03

texting about what each other's doing at

12:22:05

night time

12:22:06

but no but I know y stay touch and and

12:22:09

and it is it was weird um but if if you

12:22:13

guys maybe we do this again in a few

12:22:15

months once we get closer and we've been

12:22:16

working with for for a couple months um

12:22:19

but but again I think this was extremely

12:22:21

helpful and um very professional I

12:22:23

appreciate you guys from what I could

12:22:25

understand like for for Connor this

12:22:27

isn't a a money issue it's more like a

12:22:29

cash flow issue so once we figure out

12:22:31

the cash flow right yes and find find

12:22:34

some additional cash that we can

12:22:35

actually pump into uh as an investment

12:22:38

to your business right you'll be able to

12:22:40

actually multiply that in in corre in F

12:22:43

so um correct hit the nail in head to

12:22:45

that y okay cool thank you guys thank

12:22:49

you guys very much cool so you did say

12:22:51

uh you did say you want to move forward

12:22:52

today right correct Okay cool so yeah if

12:22:56

you want to uh get that invoice over uh

12:22:58

to them herea then that should yeah what

12:23:00

I'll do is I'll give you a call uh on

12:23:02

your cell uh directly give me like 5 to

12:23:05

10 minutes uh um it was great meeting

12:23:07

you for the first time um you your

12:23:09

brother

12:23:11

has said a lot of good things so uh I I

12:23:13

look forward to working with you guys

12:23:15

perfect thank you guys I'll be waiting

12:23:17

for your phone call Pavo thank you

12:23:18

appreciate it good awesome nice meeting

12:23:21

you guys and uh you know keep uh keep

12:23:24

doing your thing and uh I'm excited to

12:23:25

see some videos that you guys launch and

12:23:27

uh all the females that we're going to

12:23:28

Target so it's gonna be great I look

12:23:30

forward to working with you in a few

12:23:31

months Pa thank you guys amazing you got

12:23:33

it talk to you later boom client closed

12:23:37

right he's ready to pay he's sold he lik

12:23:40

everything sales call went extremely

12:23:43

well he initially was interested in ads

12:23:45

but we figured out it's not a good fit

12:23:46

form so he is now paying $1,500 per

12:23:50

month for using the software and also

12:23:52

some Google my business management and

12:23:54

posting and while also leaving the door

12:23:57

completely open so that way in a couple

12:23:59

months we can start the ads back up and

12:24:02

he's already all integrated on High

12:24:04

level so all we have to do turn on the

12:24:06

ads link up a form and we are good to go

12:24:08

all the automations the count everything

12:24:11

will be built this was a pretty long

12:24:13

video so I appreciate you sticking

12:24:16

through all the way till the end if you

12:24:18

got to this part of the video then

12:24:21

congrats I'm sure most people will never

12:24:23

make it this far if you want all of this

12:24:26

stuff imported everything we do to get

12:24:28

clients these results everything we do

12:24:30

to onboard them all of our campaigns the

12:24:33

Google revieww stuff the funnels and you

12:24:36

want to go through the same program as

12:24:38

our community member here that closed

12:24:40

this client or that helped me close this

12:24:42

client then check out the link down

12:24:44

below this video here you can join the

12:24:47

free course you can join our community

12:24:49

program we're always adding videos to it

12:24:51

this was an awesome breakdown this was a

12:24:53

giant experiment um me jumping on the

12:24:57

call and basically closing this client

12:24:59

for one of my affiliate members but

12:25:01

obviously it worked out super well and

12:25:03

I'm super excited I was spending too

12:25:05

much money and burning too much money on

12:25:08

horrible opportunities I have experien

12:25:11

with Facebook we've gone through three

12:25:12

or four different people there was

12:25:14

something on your ad specifically that

12:25:15

made me say I'm interested that's what

12:25:18

we need it's great yeah that's exactly

12:25:20

it's exactly what we need I don't have

12:25:23

the diligence like a system like this

12:25:25

does you know oh three days in a row or

12:25:27

three out of four days where this is

12:25:29

responding to them autoresponder I've

12:25:32

wasted so much of my time chasing people

12:25:36

I can't do that so I like your system I

12:25:39

like what you showed me I'm not just

12:25:41

going to jump into into bed with some

12:25:43

Facebook marketer again I want

12:25:45

convenience me doing as little as

12:25:47

possible so it is a 90day program it's

12:25:50

1,500 per month plus the ad spend which

12:25:54

goes directly to Facebook but what do

12:25:56

you need to get moving let's do it let's

12:25:58

roll so I just need your card number is

12:26:00

this going to be Visa or Mastercard

12:26:03

Visa all right 246 how about now amazing

12:26:07

all right yep I can hear you and I can

12:26:09

see you how are you today great how you

12:26:11

doing good good I'm doing well well nice

12:26:13

to meet you actually just tried to call

12:26:15

you so so you did get the link okay I

12:26:17

actually um I actually found it in a

12:26:19

text message so I said you know heck

12:26:22

with it I'll just do it on the phone I

12:26:23

was going to do it on my MacBook but

12:26:25

I'll do it on the phone that's fine so

12:26:26

basically the goal of this call is us to

12:26:28

just get to know each other real quick

12:26:30

and then if it makes sense I can just

12:26:31

share my screen I'll share with you what

12:26:33

what other remodelers are are doing to

12:26:35

land more projects book more estimates

12:26:37

and actually get more appointments and

12:26:39

I'll show you like exactly where they're

12:26:40

finding the appointments all the way

12:26:42

into how many of those appointments are

12:26:44

closing and and everything so we'll dive

12:26:46

into into the weeds as much as you'd

12:26:48

like and you can ask me any questions

12:26:50

let's let's just start here where are

12:26:51

you based out of uh we're in Cleveland

12:26:54

Cleveland I've never been yeah you like

12:26:57

it uh yeah I I like it for the most part

12:27:01

yeah I mean I I was I grew up here was

12:27:04

born here so got it got it yeah I mean

12:27:07

if I kind of don't have a choice but to

12:27:09

like it you know so yeah we love our we

12:27:12

love our city yeah I'm actually from

12:27:14

Buffalo New York originally so I am not

12:27:16

too far away no you're about two and a

12:27:19

half hours yeah exactly ironically I've

12:27:21

never been to Cleveland it's like it's

12:27:22

not far but I guess I don't know when

12:27:24

you're from such a cold place where it

12:27:26

snows a lot you don't really vacation to

12:27:28

nearby places you vacation to warmer

12:27:30

areas why why do you want to go to

12:27:32

another cold place when you live in a

12:27:33

cold place I totally agree exactly agree

12:27:36

exactly perfect um awesome and so you're

12:27:39

run a model company out of Cleveland yes

12:27:43

cool can you tell me a bit more about

12:27:45

that yeah excuse me um yeah so we're

12:27:48

we're uh about 80%

12:27:51

interior um Remodeling and renovation

12:27:54

and we the rest is uh exterior decks and

12:27:59

um you know small additions and outdoor

12:28:02

fireplaces outdoor kitchens and

12:28:05

hardscapes and stuff like that but um

12:28:07

again like I say that's a that is a

12:28:10

small portion of what we do majority of

12:28:11

what we do is kitchens bathrooms room

12:28:13

finishes hard hard surface flooring uh

12:28:18

anything that goes along or goes into um

12:28:21

you know the the whole scope of those

12:28:22

jobs Plumbing electrical all that yeah

12:28:27

got it okay perfect so sounds like you

12:28:29

do quite a quite a bit of work I mean

12:28:31

you do everything from Plumbing to

12:28:32

electrical to remodeling to rennovation

12:28:34

everything we do and anything that's

12:28:36

larger scale Plumbing or electrical

12:28:38

we're not I'm not marketing that

12:28:40

right you know we're that's always going

12:28:42

to be that's going to be subbed out you

12:28:44

know as as part of a larger scope of a

12:28:47

project yeah okay got it got it so a

12:28:51

little bit about us is um I just like to

12:28:54

do the kitchen and bathroom remodeling

12:28:55

side of things uh so the fact that you

12:28:57

guys are all interior is is amazing to

12:29:00

me I mean everyone that we work with uh

12:29:02

does kitchen remodeling or or bathroom

12:29:04

remodeling um for the most part I do

12:29:07

have other clients that have other

12:29:08

services that they wanted to get more

12:29:10

leads and and and appointments in and

12:29:12

that kind of stuff but uh yeah for the

12:29:14

most part it's kitchens and baths how

12:29:15

many projects do you guys roughly close

12:29:18

uh per per

12:29:20

month so we're closing uh about three

12:29:25

per month now and that's uh that's

12:29:27

probably that's two bathrooms one

12:29:31

kitchen okay and what's your goal I mean

12:29:34

how many would you like to be closing

12:29:35

per month yeah we want to close

12:29:40

five a month uh the longterm goal is six

12:29:43

a

12:29:44

month gotcha so by long term that's in a

12:29:48

year from now that's six months from now

12:29:49

what's long ter yeah a year yeah in a

12:29:51

year yeah I don't I don't see any reason

12:29:53

why we shouldn't be why we shouldn't be

12:29:55

closing five jobs a month um I I just

12:29:59

don't I I don't understand why we're not

12:30:02

um there was a time when we were um you

12:30:05

know some things that are that have

12:30:07

happened in the last couple of years

12:30:08

obviously pay a major contributor to

12:30:10

that um we've had some issues with uh

12:30:14

with help we've had some issues with

12:30:16

health um myself

12:30:19

included um so we've kind of had a slow

12:30:22

down a little bit last year was much

12:30:24

better than this year U so I'm trying to

12:30:26

get us back on on the the you know path

12:30:30

of where we were headed so gotcha okay

12:30:33

so when you were doing that amount of

12:30:35

projects when you were doing five or six

12:30:37

a month um why was that

12:30:40

like what uh what was bringing in all

12:30:42

those

12:30:43

projects yeah well the main one of the

12:30:45

biggest reasons was our marketing was a

12:30:47

lot more effective at that time and the

12:30:49

reason it was is um you know I was I had

12:30:52

my eye on it quite a bit more um you

12:30:56

know and like I said I was uh probably a

12:30:59

little too much a little more than I

12:31:00

would want to have it have my eye on

12:31:02

those types of things you know so yeah

12:31:04

um why you and I are talking so you know

12:31:07

I I just haven't really had the

12:31:09

dedication to it and I haven't had been

12:31:11

able to have um you know like I said

12:31:14

I've had uh you know I've had some

12:31:16

issues with my own health with uh you

12:31:19

know family and things like that that

12:31:21

have kind of taken my attention away

12:31:22

from that so we kind of just have pushed

12:31:24

a button and said you know let's hope

12:31:25

for the best type

12:31:28

situation so and that's never you know

12:31:31

that's never going to work out how you

12:31:33

want it to you know for as long as I've

12:31:34

been in this business sure we can

12:31:36

survive and we can make money still but

12:31:39

uh we're not had where we want to go so

12:31:41

uh I need I need some help I need

12:31:43

someone to do that to you know help us

12:31:45

work out that plan come up with the

12:31:47

maybe a better plan whoever's planned

12:31:49

I'm always whoever's planned is the best

12:31:51

wins you know so that's what I want to

12:31:55

do and I want someone else to deal with

12:31:56

it not

12:31:58

me yeah absolutely got it yeah I mean

12:32:01

the the cool thing about like this

12:32:02

industry is that it really comes down to

12:32:05

I mean it's pretty black and white right

12:32:06

it's pretty like like numbers based did

12:32:08

I make money did I not right did I get

12:32:10

an Roi or did I not so in in the past I

12:32:12

mean so what exactly were you like

12:32:14

overseeing that was getting you such

12:32:17

such good results was it just that you

12:32:18

were paying for like the Angie's List

12:32:21

you were paying for leads or you were

12:32:23

doing your your

12:32:25

own marketing so what exactly was

12:32:28

working so well that because I I think

12:32:31

on your application you put Facebook in

12:32:32

house so is that what you're doing

12:32:34

before is that what you're doing

12:32:36

now uh it is uh we're not we are

12:32:38

currently not doing Facebook we're not

12:32:40

doing Facebook or Instagram um I'm

12:32:42

interested obviously in getting back

12:32:44

into both as long as it's done correctly

12:32:46

as long as it's done effectively uh but

12:32:49

we were doing that and it worked a

12:32:50

little bit I was spending too much money

12:32:52

and burning too much money on horrible

12:32:56

opportunities you gota I mean you gotta

12:32:58

hear that a lot I'm sure so yep um and

12:33:01

yeah we had somebody doing it for us and

12:33:03

she was

12:33:04

um in her defense she wasn't a she

12:33:06

wasn't a home improvement or remodeling

12:33:08

specialist she's a she's a Facebook

12:33:11

specialist so you know my thing is I

12:33:15

think that's important and I want

12:33:16

someone who has the knowledge of kitchen

12:33:19

and bathroom remodeling who has the

12:33:21

knowledge of of remodeling in general

12:33:24

and how do we go about getting the right

12:33:27

clients in front of us um because I can

12:33:30

tell you all you want but if you know

12:33:31

nothing at all about how to do that it's

12:33:34

like me you know you telling me you know

12:33:37

as a doctor you know you would like

12:33:39

these types of clients well I don't know

12:33:40

anything about your profession so how do

12:33:42

I go about getting them um you're going

12:33:45

to have to tell me everything and I'm

12:33:46

going to have to you're going to have to

12:33:47

help me way too much so sure I'm GNA

12:33:49

tell you what client we want we want we

12:33:51

want rich people and and that's it

12:33:54

that's all we want right yeah um but of

12:33:58

course we know that that's absolutely

12:34:00

not going to be possible so but in all

12:34:03

seriousness that is the goal we want the

12:34:05

people who are going to say yes and not

12:34:08

B at

12:34:11

that's what we

12:34:12

want so we can do that and I'm confident

12:34:15

we can do that I'm confident that we can

12:34:16

get in front of only that and that's

12:34:19

what I'm looking for through Facebook

12:34:20

and Instagram marketing I don't want to

12:34:22

have to go through 20 leads before we

12:34:24

can find one that's good enough to

12:34:27

actually get in front

12:34:29

of I see okay and so what were you

12:34:32

spending when you were with this

12:34:34

Facebook specialist what were you

12:34:35

spending per month and how many leads

12:34:36

were you generating so our ad budget was

12:34:40

um about 40 bucks a day at the time

12:34:43

between 35 between 35 and $40 a

12:34:46

day um we were getting a lot we were

12:34:49

getting a lot of leads um actually I

12:34:52

wouldn't even exactly right we were

12:34:54

getting a lot of form fill outs yeah um

12:34:58

so you know it got to the point where I

12:35:00

was we we can't reach him we can't

12:35:02

contact them we call him as as quickly

12:35:04

as we can you know within you know try

12:35:07

to get them within 30 minutes you know

12:35:09

when they're still hot and obviously

12:35:10

ideally you want to get them inside 10

12:35:12

minutes um but sometimes we're just not

12:35:15

able to do that we're just not able to

12:35:17

do that so I

12:35:18

need I guess I need to kind of figure

12:35:20

out a way to how how do we keep them

12:35:23

warm before we can actually get them on

12:35:25

the

12:35:27

phone I see so you had quite a few leads

12:35:31

the Facebook form leads I mean I could

12:35:33

turn those on and we can

12:35:36

have $15 lead but at the end of the day

12:35:39

that doesn't matter if they don't

12:35:40

respond or they're completely

12:35:41

unqualified and in fact it's just

12:35:43

skewing your data because then it looks

12:35:44

like you had know 60 leads in a month

12:35:46

but really you talk to 20 people and

12:35:48

then how many did you book estimates out

12:35:50

of is the real question right and then

12:35:51

how many of those were actually

12:35:52

qualified okay so you're spending about

12:35:53

$40 per day so that is that's like what

12:35:58

like 1300 a month or so 1,400 a month do

12:36:01

do you have the numbers on how many

12:36:02

leads you get in a month and how many

12:36:03

estimates and how many sales you would

12:36:04

get in the month from I don't have those

12:36:06

numbers in front of me no I don't have

12:36:08

them in front of me but I tell it was

12:36:10

like a lead a day I'm assuming two leads

12:36:12

A Day lead every other day well we would

12:36:14

get a we would get a couple of leads

12:36:17

slash form fill outs a day and sometimes

12:36:19

we we'd get three or

12:36:21

four

12:36:22

um but again out of out of a month we're

12:36:26

probably

12:36:28

getting maybe 90 80 to 90 total form

12:36:32

fill outs in a

12:36:33

month and we're actually converting

12:36:38

those into

12:36:40

about on

12:36:42

average 5% roughly five to s% of

12:36:47

conversion into leads that we actually

12:36:51

see okay so I'm I'm confused that so 5%

12:36:54

turn into sales or 5% turn into

12:36:57

appointments appointments yeah

12:37:00

appointment yeah so yeah we get 80 leads

12:37:03

we're going to get we're gonna get in

12:37:04

front of four of them that was roughly

12:37:06

the average from our Facebook campaigns

12:37:10

wow the rest were chasing Chase Chase

12:37:12

Chase Chase Chase and and so I'm

12:37:14

guessing I'm guessing you do all the all

12:37:16

the sales yourself right so it's you

12:37:19

calling them yeah Yes W okay that's a

12:37:23

lot that's a lot of time I I can see why

12:37:24

you're on

12:37:25

it yeah I mean I've done this I've been

12:37:27

doing this for a long time for a long

12:37:29

time man I'm I've yes I I have

12:37:31

experiened with Facebook I have

12:37:33

experience I do I've got we've gone

12:37:35

through three or four different people

12:37:37

um you know never airm never someone who

12:37:39

just specializes in this for kitchen

12:37:42

bathroom never just that um because I

12:37:47

can't find we haven't been able to find

12:37:48

one number one we haven't up until just

12:37:50

recently we've been kind of talking to

12:37:52

some other some some people like

12:37:54

yourself so um I I can't do that anymore

12:37:58

uh I can't I cannot waste another not

12:38:00

not only not only

12:38:02

money which is at the end of the day

12:38:04

most important but my the money that I

12:38:07

am wasting from my time spent on this um

12:38:11

and yeah it's not 40 hours a week but

12:38:13

it's hours you know it's hours when I

12:38:15

put my time into it it's hours and

12:38:17

that's too much it's just too much I I

12:38:19

need to be selling I don't need to be

12:38:22

you

12:38:23

know chasing people all over the place

12:38:25

trying to get him on the phone yeah

12:38:28

absolutely so that is absolutely right

12:38:32

um okay and then so and so right now you

12:38:34

turned all that off and you're just

12:38:35

relying on house to get Le so yeah we

12:38:38

still have house um you and house is

12:38:40

what it is we're not we've never gotten

12:38:42

a ton of leads from house but uh their

12:38:45

their lead quality is always very good

12:38:48

um because they serve they they kind of

12:38:51

cater to a little bit of a higher

12:38:53

clientele um you know again this is not

12:38:57

nothing against uh you know people who

12:38:59

live in the city you know we don't

12:39:00

Service Cleveland because they don't

12:39:01

have any money we just don't we serve as

12:39:04

the suburbs we're we're Suburban

12:39:07

contractors um so so and that's kind of

12:39:10

what house caters to um you know the

12:39:13

people who middle and lower middle class

12:39:16

people aren't going on house to look for

12:39:18

stuff like that because the minute they

12:39:19

get on there they're they're seeing

12:39:22

they're seeing products that are way out

12:39:23

of their price range and that's what we

12:39:26

do so um like I said nothing against the

12:39:30

the you know find people on you know

12:39:33

West 79th on West Cleveland but if if

12:39:36

you call me and you want us to come out

12:39:38

and give you an estimate we're

12:39:40

absolutely going to do it we'll do it

12:39:43

but we're going in apprehensive because

12:39:46

that you're not our client we know it so

12:39:50

with that said you may have a giant

12:39:51

stash of money sock the way you've been

12:39:52

saving since you were 15 years old you

12:39:55

know you're a senior citizen and you you

12:39:56

finally decided I want to do this

12:39:59

kitchen okay we're happy to help that's

12:40:02

you know that's one out of every three

12:40:04

so um anyway that's the whole point

12:40:07

about house yeah we still have them and

12:40:09

uh we don't get a lot from them but they

12:40:11

give us good

12:40:12

leads okay y That's cool

12:40:16

um one thing I know about these like

12:40:18

advisor sites like Home Advisor house is

12:40:20

that they usually share their leads I'm

12:40:22

not sure where your agreement is but if

12:40:24

you work with like Ang or Home Advisor I

12:40:26

know for a fact they share their lead

12:40:28

four or five contractors right we we

12:40:30

won't ever deal with a we won't ever

12:40:32

ever deal with your home advisor ever

12:40:35

good on you that's good it's funny

12:40:37

everyone I talk to about that company

12:40:39

they all have nothing positive to say

12:40:41

it's pretty interesting um well cool so

12:40:45

how much due diligence uh did you do on

12:40:47

on us just so I know exactly how much to

12:40:49

cover how much I need to talk about that

12:40:51

um in general did you did you Google my

12:40:53

company did you take a look at some of

12:40:54

our resources and like in case studies

12:40:56

or or or or you literally just booked

12:40:58

the call and you haven't seen anything

12:41:00

just booked a call and I haven't seen

12:41:01

anything I saw you guys on Facebook

12:41:03

ironically and um was Facebook or

12:41:05

Instagram I don't remember uh and I see

12:41:09

I'm sure by now you know that there

12:41:11

are countless types of uh you know

12:41:15

marketing companies and for Home

12:41:17

Improvement there's they're they're

12:41:19

popping up all over the place every

12:41:20

single day I get calls from them all the

12:41:22

time I get calls from them I don't I

12:41:24

don't even run modeling company yeah

12:41:26

you're right so it's it's outrageous and

12:41:29

I that's great I mean but I'm only going

12:41:32

to choose ones where you know it catches

12:41:34

my attention and it looks like something

12:41:35

that I I feel like it could actually

12:41:37

help us um I'm not just going to throw

12:41:39

darts at everybody and say hey let me

12:41:41

call this one this one this one this one

12:41:42

this one so um you know with that said

12:41:44

yes there was something on your ad

12:41:46

specifically that made me say I'm

12:41:48

interested let me what they have to say

12:41:51

got it got it okay perfect and we're

12:41:53

going to go over all that stuff like I

12:41:54

said here I'm going to go over some of

12:41:55

our examples I'm going to show you real

12:41:57

live clients and like leads that they're

12:41:59

bringing in and I'll show you like the

12:42:00

exact uh system that we're doing to

12:42:03

generate the leads and pre-qualify them

12:42:04

and everything and you could tell me if

12:42:06

it's different than what you've done in

12:42:07

the past if it's exactly what you've

12:42:08

done in the pass and you don't believe

12:42:09

it'll work we'll go our separate ways

12:42:11

that's perfectly fine I don't want you

12:42:12

to do something that that doesn't make

12:42:14

sense so a a little bit about me is you

12:42:16

know I am not like these past people

12:42:19

that you worked with with like Facebook

12:42:21

I mean quite frankly um if if being

12:42:23

honest I'm not even that big of a fan on

12:42:25

Facebook like I I I don't really like it

12:42:28

um I I personally don't use it too often

12:42:31

um you saw my ads on Facebook because I

12:42:34

practice what I preach it works right it

12:42:37

it it works for business uh shock me

12:42:39

well when I when I started the company

12:42:41

I'm I'm the owner also um and so when I

12:42:44

started the company five six years ago I

12:42:46

used to do like websites SEO I used to

12:42:48

do Google ads uh which have you have you

12:42:51

tried any of those before yes all of

12:42:53

them I mean I have a well we have a

12:42:55

website yeah and we do um you know we

12:42:58

have a our our uh we do SEO and and it's

12:43:01

you know of course it sends them to our

12:43:03

uh our page fill our page or our form on

12:43:06

our website so yeah oh so you currently

12:43:08

Doo

12:43:10

yeah we do SEO yeah it's very we do very

12:43:12

little of it we don't I'm not throwing

12:43:14

you know I'm not throwing five grand or

12:43:16

more a month at it um you know of course

12:43:19

not but I'm not a big believer in it

12:43:22

myself yeah I well I was gonna say is

12:43:25

what I was going to say is that's how I

12:43:26

started right I started in that space

12:43:29

and I started working with contractors

12:43:31

and I kind of was working with all types

12:43:32

of contractors honestly I've worked with

12:43:34

GCS I've worked with roofers siding

12:43:35

companies flooring companies I worked

12:43:37

with all sorts of different companies I

12:43:39

ended up stumbling upon kitchens and

12:43:41

bathrooms because that just seems like

12:43:43

what everybody wanted and so I was

12:43:44

offering for one client second client

12:43:46

third client and then I realized wait a

12:43:47

minute instead of working with handyman

12:43:50

and getting them 10 projects per month

12:43:51

or you know whatever 15 20 uh I have

12:43:54

these other clients that if I get them

12:43:56

an extra two they love me and they're

12:43:58

doubling everything they're like let's

12:44:00

do this let's do that and that's kind of

12:44:01

how I stumbled upon this space and that

12:44:02

just became our specialty uh I actually

12:44:04

ran Facebook on on not on accident but

12:44:07

because one client begged me to do it I

12:44:09

did not want to run Facebook I stayed

12:44:11

away from it for a long time I used to

12:44:13

tell people that you know with Facebook

12:44:15

you're getting uh with Google it's

12:44:17

better you're getting people that are

12:44:18

typing in kitchen or modeling your me

12:44:21

and it's going to be better and and so

12:44:22

forth or higher intent all that stuff

12:44:25

but then as I just kind of tried

12:44:26

Facebook and everything uh I realized

12:44:29

that yeah lead forms do not work well I

12:44:31

try this with with my other clients and

12:44:33

so I found but as you know it's much

12:44:35

easier to get leads right much easier to

12:44:38

get leads but the problem that I was

12:44:40

able to solve is every all of the in

12:44:43

between right if you can cut out all the

12:44:46

junk and all the people that don't

12:44:48

respond all the people that are not

12:44:49

serious and you can just get the people

12:44:50

that are serious and just attract those

12:44:53

people it still is a cheaper cost per

12:44:55

lead than if you go to another platform

12:44:57

like Google so it still is cheaper so I

12:45:00

realized that if I could just solve the

12:45:01

lead quality Problem by adding

12:45:04

additional steps in between um I I had

12:45:07

this idea of like maybe if I did that

12:45:09

and I made it harder to apply to work

12:45:12

with your company then we can get higher

12:45:14

quality leads because the people will

12:45:15

have to take more steps but if they're

12:45:17

serious they're going to do those steps

12:45:19

and so that's what we ended up doing and

12:45:21

uh we ended up getting amazing results

12:45:23

and so that just became my bread and

12:45:24

butter and then I realized I should

12:45:26

probably get very good at Facebook and

12:45:28

so and so I did uh I learned Facebook

12:45:30

Instagram end up hiring first employee

12:45:32

second now at this point that's pretty

12:45:34

much all that we do I still have other

12:45:37

clients where we do like Google and that

12:45:38

kind of stuff but anyways but like bread

12:45:40

and butter is Facebook and Instagram I

12:45:42

started in this industry without doing

12:45:43

it I I'm only in this space of Facebook

12:45:45

and Instagram just because it works if

12:45:48

sending flowers to people's homes worked

12:45:50

better then I would tell you to send

12:45:52

people flowers like I just I just follow

12:45:54

what works and I I alter my model to

12:45:57

that and it's funny that you say um you

12:46:00

need to talk about speed and everything

12:46:02

we're pretty much everything that you

12:46:03

talked about has just set me up

12:46:05

perfectly because that's exactly what I

12:46:07

I that's the exact problem that I've

12:46:08

encountered and I'm going to show you

12:46:10

solutions to all of that so I'm going to

12:46:11

go ahead and share my screen okay yep

12:46:15

let me know once you can see my screen

12:46:18

here all right this is the Facebook ads

12:46:21

manager I'm gonna yeah I was just going

12:46:23

to say if you you turn your phone

12:46:25

sideways you'll be able to see uh a lot

12:46:28

of the stuff way better and then what we

12:46:31

can do

12:46:32

is okay so I'm going to go ahead

12:46:36

and refresh this and I'm going to make

12:46:38

this bigger for you just give me a

12:46:40

second because I know you're on your

12:46:43

phone I'm G zoom in here cool this is my

12:46:47

Facebook ad account uh this is a

12:46:49

client's account as you can see we have

12:46:51

this set up

12:46:53

already and we have winning outs as you

12:46:56

can see they do flooring they do a bunch

12:46:58

of stuff and what we help them

12:46:59

particularly with is the kitchen and

12:47:01

bathroom remodeling and that's they

12:47:03

wanted more leads in and as you can see

12:47:05

here um this is a screenshot as you can

12:47:07

tell I just refreshed it here is updated

12:47:10

it's maximum they've been with us since

12:47:11

March August now um and so what we can

12:47:15

see here is exactly how many leads that

12:47:17

we generated now one thing that I want

12:47:18

to point out is that um getting leads on

12:47:22

Facebook you were doing form leads right

12:47:25

yes okay and those were very low quality

12:47:28

right yes and you were you were spending

12:47:31

what like $10 you were getting what like

12:47:32

$10 leads $15

12:47:35

leads um yes yeah yeah I I would I would

12:47:40

say if we're

12:47:41

doing yeah and majority of them are

12:47:43

trash that hard heavy majority yeah of

12:47:47

course I yeah I definitely get that I've

12:47:49

been there so here's here's what we did

12:47:50

to solve that problem uh we created more

12:47:52

barriers for people to make it harder

12:47:55

for them to apply to work with you okay

12:47:57

and so let me give you an example so we

12:48:00

had an ad and as you see here it says

12:48:02

website lead meaning this is a uh

12:48:05

website lead that came in on a website

12:48:09

on a landing page okay they cannot what

12:48:12

you had before was a Facebook form lead

12:48:15

meaning they just stay in Facebook they

12:48:17

push a few buttons and it just sends

12:48:18

their

12:48:19

info I I remember we did those campaigns

12:48:22

and I would have people reach back out

12:48:23

to my clients they would say oh sorry I

12:48:26

just didn't know how to exit the form

12:48:27

without pressing submit huh yeah you

12:48:31

know and so these are the leads that we

12:48:32

got so let me show you what I what I did

12:48:35

as you can see here some of the numbers

12:48:36

$17 per lead $31 per lead $57 per lead

12:48:40

3547 $6 and as you can see that $6 one

12:48:44

was turned off and the reason behind all

12:48:47

this is because I optimize the leads

12:48:49

based around what's getting you

12:48:50

estimates meaning if we get three leads

12:48:53

right here that are $6 per lead that's

12:48:56

great and a Facebook marketing

12:48:58

specialist would take that $6 lead and

12:49:01

they'll be like oh my God I'm you know

12:49:03

I'm going to send there 10 million leads

12:49:05

they're going to spend your $40 a day

12:49:06

and they're going to send you these $6

12:49:07

leads but what I see on my end is if

12:49:10

that they don't respond I'm going to

12:49:12

turn it off and if I can get one lead

12:49:14

right I can get a lead for $57 but this

12:49:17

$57 lead contacts you and books an

12:49:20

estimate I'll spend $60 per lead all day

12:49:24

for estimates yeah absolutely yeah and

12:49:28

so that's what that's what I figured out

12:49:30

the secret was and there's a there's a

12:49:32

few things that we do I send it to a

12:49:34

landing page I don't like forms in fact

12:49:37

I don't even I don't even have a form I

12:49:39

don't have a Facebook form and what I

12:49:41

realized is I need to qualify people by

12:49:43

having a survey and that's what really

12:49:45

made it work better have you ever tested

12:49:47

doing a survey before no okay so this is

12:49:51

a survey right here they type in their

12:49:53

zip code let's just say one two 3 four 5

12:49:55

uh they put in they see all of your work

12:49:57

right they land on your page we give

12:50:01

them an offer we show them your previous

12:50:03

work we show them um all of your

12:50:07

testimonials all of your reviews also

12:50:09

real quick if you want our client

12:50:11

getting scripts our client getting

12:50:13

strategies our Outreach DMS literally

12:50:15

everything a toz then you can go ahead

12:50:17

and check out the free course in the

12:50:19

description if you want all of our

12:50:20

snapshots imported into your account I'm

12:50:22

providing all of that it's completely

12:50:24

free if you don't have a high level

12:50:25

account then you can sign up for a free

12:50:27

30-day trial down below and I will give

12:50:29

you access to everything sales call

12:50:31

recordings additional services that you

12:50:33

can actually offer how to sell those

12:50:35

services and how to charge High ticket

12:50:36

everything is in there so let's dive

12:50:38

back into video you have how many Google

12:50:39

reviews do you have there not many we

12:50:41

got a we've got a few we've got uh

12:50:44

probably probably

12:50:45

12 okay that's not bad we can still fill

12:50:47

up a page but I'm G I'm gonna have to

12:50:49

help you with that because we actually

12:50:50

have a review campaign where I can run

12:50:52

it for you and we'll get automatic

12:50:54

reviews uh but 12 should be enough so

12:50:56

we'll feature them like this we have an

12:50:58

about us we have a step-by-step process

12:51:01

if you have video testimonials even

12:51:02

better again it's taking a second to

12:51:04

load because I'm like sharing my screen

12:51:05

and everything um but anyway they land

12:51:09

on a page like this problem with the

12:51:11

website you send people to a website

12:51:12

they start clicking around about us you

12:51:14

know this that and the other thing it's

12:51:15

it's not the same we just have one

12:51:17

intention hey we're the top rated

12:51:18

company you don't you know you want to

12:51:20

learn more you keep scrolling most of

12:51:22

the time we show them everything they

12:51:23

want to see here's what we do do you

12:51:25

want your free measure and so their

12:51:27

offer is free measure and design um I

12:51:30

we'll talk about offers here in a second

12:51:31

but basically they fill out a form tell

12:51:33

us about your project

12:51:35

kitchen

12:51:37

model I don't know how to use a space

12:51:39

bar apparently so here we go we'll hit

12:51:41

next and then from there they fill out

12:51:43

what is your name what is your email and

12:51:45

what is your phone

12:51:47

number so this is much more intentional

12:51:49

right they have to press next they have

12:51:51

to fill things

12:51:52

out so do you see how this is harder to

12:51:55

fill out the survey than it is to just

12:51:56

be on Facebook and fill out a lead form

12:51:59

yes yes so one thing I'll ask is is the

12:52:03

is the thinking behind this the more you

12:52:07

click the more interest you're gaining

12:52:10

instead of just throwing a bunch of

12:52:12

information on a form real easy click

12:52:15

submit you know by the next morning

12:52:17

you've forgotten that you did it anyway

12:52:19

and that's that if you do this it's a

12:52:21

little bit different than that right

12:52:23

correct and not even to mention so what

12:52:27

I've done before too once we start

12:52:29

getting a good cost per lead on this we

12:52:31

just keep adding questions we'll we'll

12:52:33

add like 10 questions we'll make it hard

12:52:35

to to reach out to you because at the

12:52:37

end of the day you want interested

12:52:39

people you don't want just more leads

12:52:40

you want interested people that are

12:52:42

ready to book estimates so we can ask

12:52:44

for their floor plan we we can ask for

12:52:46

their ideas we we can ask what they want

12:52:48

we can ask any question right here to

12:52:49

this floor we can ask for their budget

12:52:51

and we can even put their minimum budget

12:52:53

now I don't remind this in the beginning

12:52:55

but if you're getting a lot of leads and

12:52:56

then so again this is a two-way thing

12:52:58

right so like if you tell me hey Pavo we

12:53:00

did great I booked estimates but one

12:53:02

thing I'm seeing is that they just can't

12:53:03

really afford me so we'll vet those

12:53:05

people out early we'll have on a survey

12:53:08

we'll have hey what's your budget for

12:53:11

this project and we'll have minimum

12:53:12

budget 8,000 10,000 yeah we'll have a

12:53:15

minimum budget and so if they're filling

12:53:17

this out and they see that budget and

12:53:19

they're like oh my God wait I don't I

12:53:21

don't have that they won't even fill it

12:53:23

out right we'll vet them out early and

12:53:26

so there's tons of stuff you can do to

12:53:27

qualify and so this is the thinking that

12:53:29

I had behind Facebook you get the cheap

12:53:32

leads you qualify the bad ones out you

12:53:33

don't waste your time I think that's

12:53:35

exactly what you said you don't want to

12:53:36

waste your time right right we don't

12:53:38

want to do that so that's exactly what

12:53:40

we

12:53:42

ran and as you can see here are the lead

12:53:45

prices uh now I'm assuming you know this

12:53:48

is much higher quality you can see the

12:53:50

lead prices that I'm showing here right

12:53:52

you're on your phone so just making sure

12:53:54

okay yes and so I I mean I'm assuming

12:53:56

you would be okay with paying you know

12:53:59

3157 35 $47 per lead on someone that

12:54:02

that fills out a form like this I

12:54:05

absolutely would yes I tell you what if

12:54:07

I got 30

12:54:08

get us a lead a day for 31 between 31

12:54:12

and

12:54:13

$50 and it's a lead that we're running

12:54:16

I'm

12:54:18

happy I'm just saying as an example I

12:54:20

don't have to have a lead a day we don't

12:54:21

have to have a lead a day right now

12:54:23

right but we we have to have

12:54:24

opportunities because we're not a 100

12:54:26

we're not going to close 100% right so

12:54:29

for sure you know our our our goal

12:54:32

always is to close minimum of 50%

12:54:34

minimum but sometimes it's just it

12:54:36

doesn't matter what we do doesn't matter

12:54:39

um we're High ticket items we're High

12:54:41

ticket um you know we're going to have a

12:54:44

lot of people who say yeah it's

12:54:46

just you know for whatever reason so

12:54:49

right but we have their name we have

12:54:50

their email we're followup we're gonna

12:54:52

we're going to keep hammering them you

12:54:54

know every month so that's all you

12:54:58

forever and you you do all that followup

12:55:01

yep wow you're a busy man

12:55:04

Eric yeah man yeah well I don't do tools

12:55:07

anymore so we don't I don't do that so I

12:55:10

I have a team that does all of that so I

12:55:12

I visit customers I take I do what I

12:55:15

have to to make sure that installers

12:55:18

stay busy and that we still have money

12:55:22

in our bank account outside of my

12:55:24

business account right got it so most

12:55:27

people honestly they don't even go this

12:55:28

far right they like this Facebook ad

12:55:31

expert they see $6 leads they see $30

12:55:33

leads they turn off the $30 leads they

12:55:35

keep the $6 ones even though they're

12:55:37

unqualified right

12:55:39

this most people don't go to this extent

12:55:40

they don't even think to do this so I

12:55:43

did not stop here though uh I thought

12:55:45

you know what this is so much about time

12:55:48

and speed that what I also wanted to do

12:55:50

was to help you with the followup and so

12:55:53

what I actually did I did and I did this

12:55:55

out of necessity because I would have

12:55:56

some clients we would get them 30

12:55:58

leads they would make no sales I had

12:56:00

another client we would get them 15

12:56:02

leads and they would get three sales I'm

12:56:04

like dude what is the difference like

12:56:06

why what what is happening here and what

12:56:08

I noticed was the people that did all

12:56:10

the followup uh now you from what you're

12:56:12

saying it sounds like you have good

12:56:13

follow-up systems and you're good at

12:56:15

talking to people and and you're good at

12:56:17

all that as as you might know in this

12:56:19

industry not everybody's good at this so

12:56:21

what I created to um to help with that

12:56:24

is the software uh and basically what

12:56:27

the software does is it follows up with

12:56:29

the leads for you so for example this is

12:56:31

a real lead that came in as you can see

12:56:33

here lead came in on August 17 so a few

12:56:37

days ago here and as soon as they come

12:56:39

in they appear like this they have their

12:56:41

name let me go and zoom in for you so

12:56:43

you can see it we have their name so

12:56:45

this is Trisha Compton and so as you can

12:56:47

see so Trisha came in she entered in her

12:56:49

name email and phone as you can see here

12:56:51

the tag is FB which means that Facebook

12:56:55

lblp that means Facebook landing page

12:56:57

which is exactly what we saw came in

12:56:59

from Facebook went to our page and they

12:57:02

get an automatic email so Trisha got

12:57:04

automatically an email saying hey we got

12:57:07

your interest a special deal for you um

12:57:10

you can the quickest way to reach out is

12:57:12

just by calling us right and on top of

12:57:15

that they get an automatic text the lead

12:57:17

as soon as they submit the form on the

12:57:19

landing page they get a text and they

12:57:21

get their full their first name

12:57:23

automatically pulled thank you for

12:57:24

reaching out about your project got your

12:57:26

spot reserved while we still have

12:57:27

availability can you tell me a bit more

12:57:29

about what you'd like done you can also

12:57:30

give me a quick

12:57:32

call

12:57:34

excellent excellent that's what we need

12:57:36

so right there

12:57:38

this was sent at 2:41 p.m. so at 2:47

12:57:42

p.m. this was the response we have a

12:57:44

loadbearing wall between the living room

12:57:46

kitchen we want out putting in a beam

12:57:48

ceiling open in the kitchen open floor

12:57:49

plan and we want floors throughout the

12:57:51

home a a gull Kitchener model OKAY a

12:57:53

gull I'm assuming that means a full

12:57:55

Kitchener model instead of go typo new

12:57:59

cabinets new new cabinets countertops

12:58:01

and Island we like that electric B

12:58:02

Plumbing to the new island we have a

12:58:03

crawl space in our home so they give all

12:58:06

the details the client hasn't even seen

12:58:07

the lead

12:58:09

that's exent so it's a so it's a so it's

12:58:12

an amped up

12:58:13

autoresponder exactly because also we

12:58:17

can follow up okay so for example if

12:58:19

Trisha didn't respond two days later let

12:58:22

me just show you a real

12:58:24

example

12:58:26

so okay see this is the lead that came

12:58:28

in 21st this was yesterday right lead

12:58:31

came in lead hasn't responded yet we

12:58:32

sent them a text hey Michelle same text

12:58:34

so the lead doesn't respond here's what

12:58:36

happens they get the email they get the

12:58:39

first text they don't respond one day

12:58:40

later they get a second text just want

12:58:42

to make sure I got uh I want to make

12:58:45

sure I get you everything I can to help

12:58:47

you have you started your project yet

12:58:48

how can I help here's our phone number

12:58:50

then they get a text they get Betty

12:58:51

didn't get a chance to hear from you

12:58:52

yesterday about the free consultation we

12:58:54

reserve that that someone already reach

12:58:56

out please call me when it's convenient

12:58:58

just want to make sure you're taken care

12:59:00

of excellent then they get a third then

12:59:04

they get a third text if for after three

12:59:06

days they don't respond to to us uh we

12:59:09

just move him to the unresponsive queue

12:59:11

but again you don't have to keep cold

12:59:12

calling them that's the big thing here

12:59:14

right not only is it harder for them to

12:59:16

submit themselves to you as a lead but

12:59:19

you don't have to keep calling them

12:59:20

because we'll just keep following up

12:59:21

Betty just checking back with you you

12:59:22

reached out and wanted more info I

12:59:24

haven't heard anything I get it things

12:59:25

come up let me know if I should take off

12:59:27

my list call me when you have a sec we

12:59:28

love the chat boom and that's it yep y

12:59:32

it's great yeah that's exactly it's

12:59:34

exactly what we need um because like

12:59:37

I've already told you it's challenging

12:59:39

to stay on this it's just challenging to

12:59:41

stay on it sure we'll put it in our

12:59:43

they're in our CRM automatically I do

12:59:46

everything I can to stay on it and every

12:59:48

couple of days follow up on these on

12:59:50

these leads that that are just like this

12:59:51

but um and that's similar but I don't

12:59:56

have the diligence like a system like

12:59:58

this does you know uh three days in a

13:00:00

row or three out of four days where this

13:00:02

is responding to them autoresponder I

13:00:05

might I might contact them twice in a

13:00:07

week because

13:00:08

yeah I'm doing too many other things so

13:00:10

right and this is also instant right I

13:00:13

mean this is as soon as they come in

13:00:14

this is instant text so ideally you just

13:00:17

you just look at your phone you see you

13:00:19

have a new lead and you see already

13:00:21

their first text message to you right

13:00:23

responding to so in a perfect world that

13:00:26

was my intention is make the sales part

13:00:28

easier and then we hand it off to you

13:00:29

you can go and and um and do your thing

13:00:32

right reach out to them give them a

13:00:33

quote give them an estimate so that's

13:00:35

that another thing you could do is if

13:00:37

they're unresponsive like this maybe

13:00:38

they're a good lead maybe you gave them

13:00:40

an estimate but you didn't close them we

13:00:41

can create another sequence for you

13:00:43

where once a month we send them a text

13:00:45

hey Betty it's been a month since we

13:00:47

last talked just making sure you're

13:00:48

doing okay anyways uh let me know if you

13:00:50

have any other questions have a good

13:00:53

day we could send that once a month via

13:00:55

text we send that once every other month

13:00:57

we can send we could add them into an

13:00:59

email campaign where we email them once

13:01:00

a

13:01:02

month I can even send them what's

13:01:04

another good campaign is is any any time

13:01:08

you get a new review just taking taking

13:01:10

that review and putting it in an email

13:01:12

and just sending it to everyone everyone

13:01:14

that's ever applied to work with you uh

13:01:16

hey Betty it's been a while and this is

13:01:18

over email not over text because we

13:01:19

don't want to spam but we could just say

13:01:21

hey Betty just got this awesome five

13:01:22

star review uh just reminding me a

13:01:25

little bit about the project that that

13:01:27

you wanted anyways would love to chat if

13:01:29

you're still interested uh if not no

13:01:32

worries let me know I'll take you off my

13:01:34

list that way you're always in front of

13:01:37

people is this does this sound good cuz

13:01:39

I know that you said you have people

13:01:40

like calling you and you have all this I

13:01:42

as far as I know no one's going to the

13:01:44

extent to follow up with and and make

13:01:46

sure that you get estimates like in this

13:01:48

in this way like we

13:01:50

are it it does sound good I have a so I

13:01:53

have a question what would you say and I

13:01:56

don't expect you to have this this exact

13:01:58

number because I know everything is

13:02:00

different from Market to Market and um

13:02:04

what would you say what would you say a

13:02:06

good conver conversion rate is so if you

13:02:09

got me a lead at day so you got me 30

13:02:10

leads in a month what would you say good

13:02:13

be happy with would you say you know 50%

13:02:15

conversion into appointments you know I

13:02:18

get get 30 leads you would you say would

13:02:21

you be happy with 15 converted into

13:02:24

appointments is that too high am I am I

13:02:26

thinking too high is is it more like is

13:02:29

it really going to be more like you know

13:02:32

20% what do you think so what I think is

13:02:38

what I think is this do you want more

13:02:39

kitchen models or bathroom models

13:02:42

bathroom okay so you you you like more

13:02:44

bathroom than kitchen we do um they're

13:02:47

quicker turnarounds for the most part uh

13:02:49

we don't have to wait on material for

13:02:51

weeks and weeks um you know uh I'll do a

13:02:54

couple we'll do a couple of kitchen

13:02:55

remodels a month and I'm H I'm happy

13:02:57

with that um I want to do you I want to

13:02:59

do four bathroom remodels a

13:03:04

month okay so let me let me go and sh my

13:03:07

screen again real quick because one

13:03:09

thing I did not do I just realized was I

13:03:12

didn't show some of my past client

13:03:13

results and so this is actually another

13:03:16

view so we have a pipeline um of leads

13:03:20

that came in leads that responded leads

13:03:22

that were no answer so this client

13:03:24

particularly they have a showroom these

13:03:26

are people that came into the showroom

13:03:28

and again as you can see we could track

13:03:30

here some came from the most of these

13:03:32

came from the Facebook lead form some

13:03:33

came from the website right as as is um

13:03:37

we actually read a Google campaigns you

13:03:38

could see that here but anyways that

13:03:40

that's not what I'm here to show you

13:03:41

that's just another side benefit so the

13:03:43

other thing it depends right so I have

13:03:46

some clients that are super good at

13:03:47

closing like Rob here on the leftand

13:03:48

side um he so we get him anywhere

13:03:53

between 10 to 15 appointments uh per

13:03:57

month and he closes about 30% of them so

13:04:00

that's average is about out to about

13:04:02

three to four sales per month and then

13:04:04

he told me when I spoke with him uh over

13:04:06

here in my interview with him that they

13:04:09

average between 25 to 35 per

13:04:12

project okay mty here clst three in the

13:04:15

first 30 days now in the first 30 days

13:04:18

weird situation because for some reason

13:04:20

he just like it was like the the first

13:04:21

like few appointments he closed and it

13:04:24

was it it was kind of wild I I

13:04:25

definitely don't want to promise that as

13:04:26

like a standard result but yeah but he

13:04:28

did really well too so as far as what's

13:04:30

a good result I mean I'd love for you to

13:04:32

get three to four sales per month that

13:04:34

is ultimately my end goal if you're

13:04:36

closing like I you aim to close about

13:04:39

half that's good I think that's a little

13:04:40

bit High I think around 30% is it's a

13:04:43

bit more realistic and especially cold

13:04:46

leads that are non referral based and

13:04:48

I'll do anything that I can to help you

13:04:50

close more automation follow-ups that

13:04:53

kind of stuff but but yeah I'd like

13:04:55

you'd be closing three or four more per

13:04:56

month um getting anywhere between 10 to

13:04:58

15 appointments per month yeah yeah

13:05:01

that's what I'm and by the way without

13:05:04

wasting your time right without wasting

13:05:06

your time cold calling lead and all this

13:05:08

other like BS that you had to do in the

13:05:10

past without doing

13:05:11

that of course yeah so my my main thing

13:05:15

is my main thing is opportunities it's

13:05:17

going to be opportunities and it's

13:05:19

always opportunities with me and it

13:05:21

always has been well maybe not well now

13:05:24

it is now um because I

13:05:27

just I I like to be real about it

13:05:29

obviously but I know that if you can get

13:05:31

us you get me in front of the homeowner

13:05:33

who's interested who has filled out that

13:05:36

survey from beginning to end and they

13:05:38

requested that I show up to their house

13:05:40

you asked we want you to come out we're

13:05:42

we're glad you could make it you know

13:05:44

yes we asked you to come out you know

13:05:46

and when I get there you don't say well

13:05:48

yeah I thought you were the one that was

13:05:49

offering Us free tickets to the to the

13:05:51

Ball Game you know no yeah that's that

13:05:53

wasn't me so as long as it's not that

13:05:56

I'm confident that I can close I can

13:05:58

close the appointment I'm you know and

13:06:00

if you're not then that's probably why

13:06:02

you're only doing 20 or 30% um so I'm

13:06:06

confident that we can reach that number

13:06:07

40 for sure so you know it's it's got to

13:06:10

be opportunities I want I want 15 solid

13:06:13

opportunities a month that's what I

13:06:15

want so if we can get you know we get we

13:06:19

get 30 of those I and you think we can

13:06:22

convert those into 15 appointments

13:06:24

that's great you know if I'm only

13:06:26

getting five appointments every month I

13:06:28

don't I don't I don't know that that's

13:06:29

so great you

13:06:31

know yeah definitely not definitely

13:06:34

not yeah I agree I can sit here and like

13:06:37

go through all the other testimonials

13:06:39

that I have and like the interviews that

13:06:40

I done with clients and like real

13:06:42

results and and and all that stuff I I

13:06:45

definitely agree with what you're saying

13:06:48

um you know you're in a you're in an

13:06:50

interesting position because you've

13:06:51

tried kind of you know you've tried ads

13:06:54

on the platforms that we try and you've

13:06:57

gotten the quantity but you haven't

13:06:59

gotten quality which I think could be a

13:07:01

positive thing because I'm kind of

13:07:03

showing you how we vet people right yeah

13:07:06

yeah so yeah well like I it's like I

13:07:08

said before I mean we got so many leads

13:07:12

you know we we'd get a couple a day

13:07:14

every day

13:07:16

and they're just it's it's pointless to

13:07:19

even say these because these aren't

13:07:21

they're they're not leads right they're

13:07:23

just people's information it's people's

13:07:25

information who decided they saw

13:07:28

something you know at nine o'clock at

13:07:31

night after their fifth glass of wine

13:07:33

and then at 6:00 a.m. yeah what was I

13:07:36

thinking I'm not going to answer thisy I

13:07:37

don't want to talk to him so that's what

13:07:40

we want to avoid we we want we want real

13:07:43

people who are serious about getting a

13:07:45

project

13:07:47

done right so I mean really that's all I

13:07:51

can I can't I don't know if I can put it

13:07:54

any in a in a different way or stronger

13:07:57

way you know so because I've wasted so

13:07:59

much of my time chasing people I can't

13:08:04

do that so I like your system I like

13:08:06

what you showed me

13:08:08

um everything of course in all facets of

13:08:11

the world is is related to affordability

13:08:13

and budget obviously so it really is GNA

13:08:17

Whoever Whenever I whoever I decide to

13:08:19

do this with it's obviously that's

13:08:20

number one with me is budget right or

13:08:22

onea or 1B right after do I like the

13:08:25

system yep of course yeah now yeah most

13:08:29

other people that you speak to um

13:08:32

they'll stop right here which is okay

13:08:33

6our leads I'm crushing it he's going to

13:08:36

work with me forever and then you're in

13:08:37

a position where you're getting three a

13:08:39

day one a day and you can never talk you

13:08:41

can never even contact them right and so

13:08:44

that's that's kind of just like what

13:08:45

ends up happening um another thing that

13:08:47

I will add so there's a few things also

13:08:49

that I have to to ask um beforehand uh

13:08:53

one is what is your company name I'm

13:08:56

going to Google you very quickly

13:09:05

here I have worked with a client for in

13:09:07

the past where we did everything right

13:09:09

on our part but one thing I didn't do is

13:09:12

I didn't check what their

13:09:14

online presence looks like and what I

13:09:16

didn't realize was that they had a bunch

13:09:18

of negative reviews online and so we

13:09:21

were getting all of our leads we were

13:09:22

booking appointments but they couldn't

13:09:23

close anything and I just thought they

13:09:24

were a bad salesperson and then I

13:09:26

realized that response rates were also

13:09:28

bad and then I was wondering why and

13:09:30

then I Googled them and I realized they

13:09:31

just have one star reviews on like a few

13:09:34

platforms and obviously if someone's you

13:09:37

know if you're asking somebody for 20

13:09:39

grand they're going to Google you and if

13:09:41

you have terrible reviews they're not

13:09:42

going to move forward with you of course

13:09:44

right so that is before we even get

13:09:47

started I want to make sure this can

13:09:48

even work for you because if it doesn't

13:09:50

then I I just want to be upfront there's

13:09:52

nothing I can do to help you um unless

13:09:55

this first problem gets fixed

13:09:58

so I just Googled

13:10:01

you you have a 4.1 rating nine Google

13:10:04

reviews

13:10:08

right yep okay can can we get this up to

13:10:14

about 15 20 25 reviews I can we can we

13:10:19

can get close 25 not at the moment

13:10:23

no okay so here's what I can do we can

13:10:27

run a review campaign so let me show you

13:10:30

if you look at my client's account here

13:10:32

we get reviews automatically so when you

13:10:34

tag someone as project complete in the

13:10:36

system it sends review request so you

13:10:39

probably are too busy probably don't

13:10:41

remember to hey you know leave us a

13:10:43

review here's a link this no you don't

13:10:45

have to do that just Mark him

13:10:47

as Mark him as closed Mark him as you

13:10:50

know job complete and we we will

13:10:52

automatically send in the review request

13:10:54

and we'll ask for the review and it'll

13:10:56

get you reviews like this my family and

13:10:57

I are thrilled for the new kitchen

13:10:58

flooring and half bathro modeling we

13:11:00

enjoyed working blah blah and so forth

13:11:04

right right so I can run this review I

13:11:06

can import a list of your customers and

13:11:09

blast a message out incentivizing them

13:11:11

to leave you a review and within a week

13:11:13

period we can get 10 15 20 plus reviews

13:11:16

are you okay with doing something like

13:11:18

this yeah yeah absolutely I'm I'm okay

13:11:21

with it sure we've got to get we've got

13:11:22

to get the opportunities up for you to

13:11:24

do

13:11:25

that well if you have t customers if you

13:11:28

have a list of name and phone numbers I

13:11:31

can remember I can automatically text

13:11:33

you know a 100 people 200 people at once

13:11:36

and and ask for this also while

13:11:38

incentivizing it yeah yeah I can I can

13:11:42

get them to you yeah cool so that's the

13:11:45

first thing because I want this just to

13:11:46

be a no-brainer for anyone that reaches

13:11:48

out to you and this is going to help

13:11:49

your conversion rates and your business

13:11:51

as a whole but also overall it's G to

13:11:53

help us because it's GNA help you close

13:11:55

more of the leads that we send you right

13:11:58

right so cool that's the first thing

13:12:02

second thing I want to mention is uh

13:12:04

another thing that I like to do is like

13:12:06

you you care about actually estimates

13:12:08

right like you care about how many

13:12:09

estimates you do not really about

13:12:11

leads right yeah I care I care about

13:12:14

whatever's going to get us into get get

13:12:16

us into a home to sell a kitchen or a

13:12:18

bath or whatever right right so here's

13:12:21

an

13:12:22

example of how I can actually see which

13:12:25

ads are bringing in the best leads right

13:12:27

see so this one right here I can tell

13:12:29

right here that they came in from this

13:12:32

ad this exact ad here's the messaging

13:12:35

and so then we can go and side here and

13:12:38

we can actually see which ad they came

13:12:39

from and we do more of that ad so that's

13:12:42

how we get higher quality uh leads and

13:12:44

appointments and actually booked

13:12:46

estimates on your calendar right okay so

13:12:50

so yeah that's a few additional things

13:12:52

that I wanted to ask um so so far I know

13:12:55

I mentioned quite a lot of stuff here is

13:12:57

there anything else that you want so

13:13:00

besides the price I know you already

13:13:01

asked about that besides the price is

13:13:02

there any other any other thing that you

13:13:05

want to ask or to talk about or for me

13:13:07

to show you because because I'm here to

13:13:10

to show you whatever you want if you

13:13:12

want to see more more leads we can do

13:13:15

that if you want to see more ads I could

13:13:17

show you more ads and what they look

13:13:19

like um actually did we even look at one

13:13:21

of these ads I don't think we did right

13:13:23

no okay let me show you some ads so that

13:13:26

was the second one you saw uh here's

13:13:28

what some of the ads look like I upload

13:13:29

some of your projects so that way people

13:13:31

even see what your work looks like if

13:13:34

you if you see

13:13:35

this just like

13:13:38

cool yeah I love it yeah and these are

13:13:40

similar I have a um I mean not that it

13:13:43

matters I could show you some of the ads

13:13:45

that we ran and in from a face a

13:13:47

Facebook ad a lot of these look very

13:13:49

similar um but yeah I mean it's a it's a

13:13:53

that's a nice looking at yeah okay cool

13:13:56

I don't know what your belief I don't

13:13:57

know what your belief is on Facebook ads

13:13:59

as far as length and and verbage and how

13:14:02

long they should be and you know stuff

13:14:04

like that I've honestly I really I don't

13:14:07

really care if you're you know you're

13:14:10

the pro you know what works best um I

13:14:14

don't need to know I don't care until

13:14:16

until it's not working and then I need

13:14:18

to know right yeah yeah yeah yeah well I

13:14:21

mean quite frankly like I just do what

13:14:23

works like I said if sending people

13:14:24

flowers work better then I'll send

13:14:25

people flowers I I just I look at I just

13:14:28

it's really simple like it's it's I

13:14:30

showed you a lot of complex things but

13:14:32

it's very simple at the end of the day I

13:14:34

do more ads that book you estimates I

13:14:36

can see which ones are high quality I do

13:14:38

more of the high quality ones I

13:14:39

automatically follow up with people for

13:14:41

you I just hand you the estimates and

13:14:42

that's it sure okay yeah no I mean I um

13:14:46

I don't think you need to show me any

13:14:48

more of what you've already showed me um

13:14:50

I I uh I like the system I like the

13:14:54

followup system is great um that's the

13:14:57

most important thing for

13:14:59

me um we talked to a few companies over

13:15:04

the last couple of months about similar

13:15:07

systems you know the AIS and the you

13:15:09

know autoresponders and all of that it's

13:15:13

it's it's critical critical that I have

13:15:16

that I so no I'm not just GNA jump into

13:15:19

into bed with some Facebook marketer

13:15:22

again who says you know I can like like

13:15:23

you said I can promise you this much and

13:15:25

it's only going to be you know six eight

13:15:28

bucks a lead you know no I don't I don't

13:15:30

want that it's not what I want um I

13:15:35

want I want convenience I want me doing

13:15:39

as little as possible when it comes to

13:15:41

that so I can do everything else that I

13:15:43

need to be dedicating my time to right

13:15:46

like like going out to estimate and

13:15:48

actually making a sale absolutely yes

13:15:51

like dedicating my time and wiring my

13:15:53

brain to get ready to go into a house

13:15:56

without being you know dog ass tired

13:16:00

from just being able to set myself up to

13:16:04

get into the house right exactly I don't

13:16:07

I don't want to do that anymore right

13:16:10

too much too much to do in the day too

13:16:12

much yeah um I can't and won't spend

13:16:16

thousands and thousands of dollars

13:16:18

upfront um for something I haven't

13:16:20

received yet I

13:16:21

won't

13:16:23

um and that's okay I mean I understand

13:16:25

if that's what it is it's what it is

13:16:26

it's just not what I'm going to do um

13:16:30

it's going to be about value and how

13:16:31

much is it on a you know how much do you

13:16:34

need today and what is it on a monthly

13:16:36

basis since this is a monthly thing and

13:16:38

an ongoing relationship I don't expect

13:16:40

you to ask me for a whole ton of money

13:16:43

up front and then don't worry about the

13:16:46

rest yeah absolutely yeah cool so it is

13:16:49

a 90day program and essentially after

13:16:53

that it's just month to month so it's 90

13:16:55

days it's, 1500 per month plus the ad

13:16:59

spend which goes directly to Facebook

13:17:01

and that is I recommend we spend $45 50

13:17:05

per day or for the ads spend uh judging

13:17:08

off what you told me and then of course

13:17:10

as we optimize you'll get better ideas

13:17:12

of how many estimates you want you want

13:17:13

more estimates we just increase the odds

13:17:15

spent our fee stays the same um and so

13:17:19

forth okay um it's fair and it's h yeah

13:17:25

honestly it's along it's right in line

13:17:27

with what I expected it is

13:17:31

so

13:17:32

um what do you what do you need to get

13:17:36

moving

13:17:38

so to get started obv do we need to do

13:17:41

yeah so it's it's super easy to get

13:17:43

started I just have one onboarding form

13:17:45

and then on the and then I also send you

13:17:46

a Google Drive Link you drop in all your

13:17:48

photos so we can actually make the

13:17:49

creatives takes a week to get everything

13:17:51

built and then you're live on Facebook

13:17:53

so obviously the ad spend starts

13:17:54

spending we link up your card to it so

13:17:56

you see it on your statement it's

13:17:58

everything is built in your account you

13:17:59

own it uh we build all the odds all the

13:18:02

landing pages everything I want you to

13:18:04

get started is that 1500 uh that would

13:18:06

build today and then we do uh a call in

13:18:09

about 5 days from now sometimes we get

13:18:11

it done in you know 3 to four days and

13:18:14

then I show you everything you give me

13:18:15

the thumbs up we go ahead and

13:18:19

launch uh yeah let's let's do it let's

13:18:23

roll cool let's do it so I just need

13:18:25

your card number is this going to be

13:18:27

Visa or Mastercard

13:18:29

Visa all right

13:18:34

2466 got it okay sounds good so what I

13:18:37

will do is I will go ahead and enter

13:18:40

that in here if you can give me one

13:18:42

second um and also one thing that I also

13:18:45

want to mention is what we can do this

13:18:47

is what most clients do is we can take

13:18:49

this platform and this system and we can

13:18:52

actually integrate it with your website

13:18:54

so that way when someone fills out a

13:18:55

form on your website they can get that

13:18:57

automatic response with the text message

13:18:59

and email as

13:19:00

well that's excellent yeah you already

13:19:03

have a web developer we can send him

13:19:05

some code or if you want can have my

13:19:07

team go to your website you you could

13:19:08

just send us logins and we can install

13:19:10

it for you if you want yeah I can do

13:19:12

that I can send you what you need yeah

13:19:14

then what I'll do is I will send over

13:19:17

that um that onboarding document and

13:19:19

then also you'll get the contract and

13:19:21

everything just so we have everything

13:19:22

and and writing and all that on

13:19:24

everything that we're going to deliver

13:19:26

so be perfectly

13:19:28

legit okay awesome well sounds good

13:19:31

congratulations looks like it went

13:19:32

through I see that it's landed or at

13:19:34

least it's sent to your inbox uh if you

13:19:36

want to just double check that you

13:19:37

should have that email you should have

13:19:38

that receipt you have all my details as

13:19:40

well can you hear me now yes sir I can

13:19:42

hear you how are you good good how are

13:19:44

you good good man I'm doing amazing

13:19:47

appreciate you jumping on yeah of course

13:19:50

appreciate you taking this call of

13:19:52

course man of course I know I'm a few

13:19:53

minutes late here apologies I had

13:19:55

another meeting but we went over but but

13:19:58

uh yeah but here we are yeah cool man

13:20:02

yeah let's let's kind of dive in dude

13:20:04

where where are you calling from today

13:20:06

calling from uh

13:20:09

La okay yeah nice

13:20:14

where so right now I'm in we're based

13:20:18

out of uh Las Vegas but right now I'm in

13:20:20

meding Columbia oh okay cool yes sir

13:20:24

yeah bit a bit a bit away but luckily

13:20:26

the time zones are still uh you know US

13:20:28

time zones and yeah so so yeah man you

13:20:32

run a uh a kitchen remodeling bathroom

13:20:34

remodeling company out of LA or or or

13:20:37

what is so the company I'm running is a

13:20:40

it's a Gates and

13:20:42

fences okay like fence installation

13:20:45

fence installations gate installations

13:20:48

gate

13:20:50

repairs okay I'm

13:20:53

doing okay so like vinyl fences yeah

13:20:56

vinyl wood chain link H not chain link

13:21:01

steel

13:21:02

fences um any Custom Fence G

13:21:08

automatic

13:21:11

Gates yeah that's pretty much what the

13:21:14

what my company does here nice that's

13:21:16

awesome what what part of

13:21:18

La I'm

13:21:21

located

13:21:24

which okay nice yeah gooda yeah but I'm

13:21:29

working basically all over LA county and

13:21:32

Orange

13:21:33

County okay nice that's good good yeah

13:21:36

we actually don't have any um we

13:21:39

actually don't have any clients in La so

13:21:41

you're pretty much good man you can

13:21:43

actually yeah pretty much handpick uh

13:21:45

any any any part of La that you'd like

13:21:49

uh which is which is awesome so yeah how

13:21:52

long have you guys been in business I'm

13:21:54

doing the I'm I'm in the business for 18

13:21:56

years oh wow yeah okay nice man and

13:22:00

what's the name of the business uh the

13:22:02

name of the business is

13:22:08

okay cool yeah I just I just this

13:22:10

company actually started just six months

13:22:13

ago W yeah what were you doing the

13:22:16

before you started this company I had a

13:22:18

different company I had a company with a

13:22:20

with a

13:22:21

partner uh and we end up the partnership

13:22:25

and now I I I start this

13:22:27

company I see so you're are you starting

13:22:30

from scratch or do you still have like

13:22:31

customers that kind of thing I still

13:22:33

have customers um I have a ttac account

13:22:36

that working

13:22:37

with um I have my uh my Google

13:22:42

website and yeah and I have in still I

13:22:44

still have customers because I'm I'm

13:22:47

here in La I'm doing it for about five

13:22:50

years so so yeah I still have a lot of

13:22:54

customers nice

13:22:56

and that's that's great to hear what

13:22:58

inspired you to to book the call here

13:23:00

today with

13:23:02

me uh I actually I I started my Facebook

13:23:07

page and Instagram page a few days

13:23:10

ago and I realized that I'm not going to

13:23:12

be I'm not going to be able to do it

13:23:14

alone so I I needed someone and then I I

13:23:17

saw your uh video over I think Facebook

13:23:21

or

13:23:22

Instagram and then I heard what you said

13:23:25

and I want to book the call to to see

13:23:27

how we can uh make this thing

13:23:29

work okay nice sounds good let me uh I'm

13:23:33

going to go in and actually just Google

13:23:34

your company real quick uh because you

13:23:37

did say that you are relatively new so

13:23:41

I'm going to go in actually here I'll

13:23:43

share my screen let me know once you can

13:23:44

see it

13:23:47

okay okay should be good

13:23:50

now yeah no not that was my previous

13:23:55

company so yeah that's the first

13:24:00

one

13:24:03

okay so right now if someone calls this

13:24:06

number where does it go this my to my ex

13:24:12

partner so if someone Googles your

13:24:15

company right now they're going to call

13:24:16

your ex partner yeah that's what that's

13:24:19

what's worrying me actually why don't

13:24:22

you change the

13:24:27

name I think that's what I will have to

13:24:30

do cuz it's yeah now when I'm seeing

13:24:33

that it's

13:24:34

really concerning learning because

13:24:36

they're going to Cod right to them right

13:24:39

and the reason I'm saying this is

13:24:40

imagine if you put up Billboards all

13:24:42

over LA and they say Coastline Gates uh

13:24:46

and they have

13:24:47

your name on them they have even your

13:24:50

phone number but then you know as soon

13:24:52

as someone's driving they're not gonna

13:24:53

they're not going to you know call you

13:24:54

right then and there they might not even

13:24:55

take a photo of it they might remember

13:24:57

the name so they're gonna go to Google

13:24:59

and type in Coastline Gates Los Angeles

13:25:02

and then they're going to call your

13:25:02

partner instead of you thinking that

13:25:04

it's you yeah that's [ __ ] up and I'm

13:25:08

using Billboards because e's an example

13:25:10

but it's also the same thing with

13:25:11

Facebook someone sees a Facebook ad they

13:25:13

go they maybe they see it and then they

13:25:15

just remember it later or maybe they

13:25:17

just want to see that you're a real

13:25:18

business we do see that people just

13:25:20

Google you like we track our Facebook

13:25:22

stuff like you said but typically when

13:25:25

we run like Facebook ads or Instagram or

13:25:26

whatever phone calls increase on the

13:25:28

website too because people just Google

13:25:30

the website and then they call for

13:25:32

yeah I just don't want this guy stealing

13:25:34

you know if you're going to pay for

13:25:36

advertising you don't want him stealing

13:25:37

your your your ads your ad budget right

13:25:41

yeah yeah that's correct and this is

13:25:43

more common than you think by the way

13:25:44

like this is there's tons of people that

13:25:46

have you know a similar name and then

13:25:48

when you Google them like they don't

13:25:50

even know who that company is and then

13:25:51

they just don't realize it

13:25:53

so it can't happen so all of this is

13:25:56

like which one's your website the first

13:26:00

one so this guy

13:26:02

is and you're

13:26:04

just yeah yeah that's way too close man

13:26:08

it's way too close yeah that's I mean

13:26:10

you're basically like the same business

13:26:13

name with one

13:26:15

word I mean the good news is you know if

13:26:18

he's spending money on ads then maybe

13:26:20

someone will land on your website right

13:26:22

I don't know but my website is not you

13:26:25

know uh it's it's new so it's more

13:26:30

likely that he gonna get more jobs yeah

13:26:34

yeah so this is his website

13:26:42

yeah okay this one's

13:26:45

yours

13:26:47

yeah you're on Google guarantee no not

13:26:55

yet okay when did you um did you build

13:26:58

this yourself or did you hire someone to

13:27:00

build this for you I hired someone to

13:27:01

build it nice how much was it like 600

13:27:06

one time yeah oh wow that's that's very

13:27:11

cheap you think it's worth

13:27:15

it uh yeah I mean it's not a badl

13:27:17

looking site I would definitely add your

13:27:18

phone number towards the top you have

13:27:20

this but the thing is like um

13:27:24

it's it says call us now call now like

13:27:27

it's a button but I mean I'm on my

13:27:29

computer so I can't really click call

13:27:31

right so I would just have this number

13:27:33

much much bigger okay

13:27:37

at the very top so I would even maybe

13:27:38

even have it like in the center right

13:27:40

here and I would just have it a little

13:27:41

bit bigger just so people can actually

13:27:43

see uh what is this right here why does

13:27:45

it say divvy I don't know actually okay

13:27:48

so I know what it is divvy is a

13:27:50

WordPress theme so you're using

13:27:52

Wordpress and the theme that he

13:27:53

installed is called divvy I know because

13:27:55

I've used this theme

13:27:59

okay

13:28:00

so so I need to remove it correct you

13:28:04

got to put your logo up there so he just

13:28:05

forgot to put your logo and he's using

13:28:07

an old logo okay yeah that's

13:28:14

all yeah now like really the name is

13:28:17

concerning me right now I never was

13:28:19

thinking about it in this

13:28:22

way yeah I mean I'm just looking at it

13:28:24

as if a normal customer was Googling

13:28:26

you

13:28:33

yeah okay nice uh okay so yeah I mean I

13:28:37

would I would fix that page for

13:28:42

sure okay so if you go on the bottom

13:28:45

these links are broken so I would just

13:28:47

try to fix those okay yeah so none of

13:28:51

these work right here I could tell

13:28:54

watch yeah so projects won't work either

13:28:58

that one doesn't

13:29:03

work so the Link's up top work which is

13:29:08

good okay

13:29:11

interesting cool yeah man I mean it's

13:29:14

not bad it's definitely better than

13:29:14

having no website I see some people man

13:29:17

they have the most atrocious website

13:29:20

from like

13:29:21

1960 so it's good at least that you

13:29:25

don't have that I mean you have the

13:29:26

Baseline things you have a gallery that

13:29:28

people can actually look at and so yeah

13:29:29

man it's really it's it's not that bad

13:29:31

it's definitely worth the $600 I mean we

13:29:33

charge minimum like 4,000 so this is

13:29:36

this is definitely um because we're

13:29:38

we're very expensive so yeah I mean

13:29:41

it'll it'll do uh obviously when you

13:29:43

when you underpay you know things come

13:29:45

broken it's like when you hire the

13:29:46

cheapest fense contractor as soon as you

13:29:48

get a little bit of wind it all breaks

13:29:50

you know so this is kind of one of those

13:29:53

things to where it's like there stuff

13:29:55

broken if if hackers come in I mean

13:29:57

they're going to break the whole thing

13:29:59

but it'll it'll be for now I mean yeah

13:30:02

yeah I wanted something you know that's

13:30:04

just something that's going to be up you

13:30:06

know and I'll be able well you know yeah

13:30:10

yeah I know I know it's not perfect and

13:30:13

it yeah probably need to be much better

13:30:16

that's all right yeah I mean you got the

13:30:18

social proof up there so yeah it

13:30:20

definitely works so what is how are you

13:30:22

mainly getting calls right now is it

13:30:24

just like referrals and uh now just

13:30:27

referrals old customers and

13:30:31

dtac dtac how much are you paying for

13:30:34

lead

13:30:36

um I would say an average of

13:30:41

50 per lead

13:30:44

yeah okay and so how much are you

13:30:47

spending per month roughly like about I

13:30:51

believe 1500

13:30:54

18800 okay so a pretty decent amount

13:30:58

yeah okay got it so when you jumped on

13:31:03

this call uh were

13:31:04

you more interested because you brought

13:31:06

up Facebook uh do you have a certain

13:31:09

direction that you're you're leaning

13:31:11

towards like do you want to test

13:31:13

something like Facebook Instagram uh are

13:31:15

you more interested in like Google I'll

13:31:17

give you my opinion as well but I'm just

13:31:19

curious to see where where you're at

13:31:22

okay um I want to get like I heard like

13:31:26

Facebook uh it's a good platform to

13:31:29

advertise and Instagram too I just I was

13:31:32

working with Google before and I I was

13:31:35

spending like tons of money and I didn't

13:31:37

really get a good result and I

13:31:39

understand that I needs to have a deep

13:31:41

pocket to really work with Google and be

13:31:43

Google ads right yeah Google ads

13:31:47

yeah so that's why I'm not doing Google

13:31:50

anymore I'm not doing Yelp even anymore

13:31:53

just because it's a shitty

13:31:57

lead

13:31:59

yeah I agree honestly dude all of like

13:32:03

the all the companies that are cost

13:32:07

per cost per lead and cost uh that

13:32:10

basically charge you or pay per lead um

13:32:14

and then they they send that same lead

13:32:16

to everyone else in town all those

13:32:19

companies are just kind of tough to work

13:32:20

with because all those customers are are

13:32:23

going to be Price Shoppers naturally

13:32:25

because they're getting quotes by

13:32:27

minimum four or five people and they

13:32:29

don't really know you guys so they're

13:32:30

just going to go with someone that's

13:32:32

cheapest or someone that's like they

13:32:35

just like the most uh but most of the

13:32:37

time it's just cheapest um so yeah

13:32:39

that's that's kind of how that works so

13:32:41

I just Googled like Fence Company La uh

13:32:43

and also gate you guys do gate repair

13:32:47

right yeah I'm doing I want to be focus

13:32:49

more on Gates oh

13:32:52

okay yeah and like fences is also like

13:32:57

part of the company but I will be more

13:33:00

interested in like um be focused on

13:33:03

Gates installations

13:33:06

uh like driveway gates pedestrian

13:33:12

gates nice yeah there's a lot of like a

13:33:15

lot of competitions competition in the

13:33:18

gate repair and the electric gate

13:33:21

repair uh here in

13:33:25

La so I'm kind of don't want to go like

13:33:28

more on a gate repair just because I

13:33:30

know that there is like much more

13:33:33

competition in this category

13:33:36

so you're saying you do want to go after

13:33:38

gate repair because I want to be no I

13:33:41

want to be more uh focused on gate

13:33:43

installations oh I

13:33:46

see well I mean I'm looking at the

13:33:48

searches I mean so right now there's

13:33:50

about almost 600 people that search for

13:33:52

gate repair Los Angeles so it's not um

13:33:56

today or per month per

13:34:00

month that's that's on uh Google yeah so

13:34:06

yeah gate installation man it's around

13:34:07

100 so it's there's five times more

13:34:09

people looking for gate repair versus

13:34:11

gate installation

13:34:16

yeah yeah

13:34:22

okay I see

13:34:25

interesting yeah I thought I I thought

13:34:27

it's much

13:34:28

more yeah it's well I mean it makes

13:34:31

sense I mean more people need to have

13:34:32

their Gates uh repaired than people new

13:34:36

gates right so kind it does kind of make

13:34:39

sense but but that doesn't mean that

13:34:41

it's not worth it I mean if you get paid

13:34:43

way more if your profit margins are much

13:34:45

better for gate installation then we can

13:34:48

certainly focus on that

13:34:51

um yeah I mean if there's less phone

13:34:53

calls then but you're making more money

13:34:55

then it's you know it doesn't matter

13:34:57

it's like back when I used to work with

13:34:58

like contractors in

13:35:00

general uh we they did a bunch of

13:35:02

different services like we do decks and

13:35:04

patios and modeling and Roofing and this

13:35:07

and so a lot of them want to focus on

13:35:08

kitchen remodeling because it was you

13:35:10

know it's like $50,000 for a kitchen 60

13:35:13

and so it's just more you know 70 so

13:35:14

it's just more profitable for them and

13:35:16

so that's kind of became our bread and

13:35:17

butter but this is interesting I mean

13:35:20

it's up to you we certainly could do

13:35:21

both if if we did something on Facebook

13:35:24

we might be able to do both um but on

13:35:28

Google it's it's kind of up to you it's

13:35:30

a little bit hard to necessarily like so

13:35:32

with Google ads man this is what you're

13:35:34

talking about you're talking about like

13:35:36

ranking up here and where sponsored

13:35:39

right you said this was very expensive

13:35:41

yeah I don't want to be there yeah it's

13:35:44

very it is very expensive this it tells

13:35:47

us about I mean it's about eight per

13:35:49

click but it's I mean chances are it's

13:35:52

more yeah and that's just and that's

13:35:55

just to get someone to click on your

13:35:57

website yeah I was paying like for just

13:35:59

phone call like about 400 bucks wow was

13:36:03

crazy expensive that's why

13:36:06

I I st I think I mean if you're did you

13:36:10

set them up yourself or who set up the

13:36:11

Google ad no no no well I have had

13:36:13

someone that were working on the Google

13:36:15

ads you had a

13:36:18

company how much were you paying this

13:36:21

company like ,000 a month that's their

13:36:26

service fee or and okay and and I was

13:36:29

paying for Google like about seven

13:36:31

$8,000 a month seven or 8,000 per month

13:36:35

it goes through

13:36:37

yeah okay okay so you had a pretty

13:36:39

decent budget uh I'm I'm really shocked

13:36:41

as to why it was $400 per call CU I was

13:36:43

going to say if you hired someone you

13:36:45

know overseas you know for $4 an hour

13:36:49

then it's going to be very expensive

13:36:50

because they don't know what they're

13:36:51

doing but that's very interesting

13:36:52

because you you're saying that uh it

13:36:54

sounds like they had had a big enough

13:36:57

budget that's interesting yeah I mean

13:36:59

what I like where I like to be man is

13:37:01

like in the organic section I'm not a

13:37:03

huge fan of of the Google ads just

13:37:05

because you're competing with a bunch of

13:37:08

a bunch of big companies and also you're

13:37:10

competing with like Yelp you're

13:37:11

competing with um you know Home Advisor

13:37:14

you're competing with a lot of these

13:37:16

people now it seems again right so

13:37:17

there's

13:37:18

Angie so yeah

13:37:21

it's it can be quite competitive and it

13:37:24

can be quite expensive because you're

13:37:25

just kind of trying to outbid them what

13:37:27

I more so like is the organic side of

13:37:30

things so for example where right here

13:37:34

if you notice right this is like the map

13:37:37

pack the maps yeah right here we don't

13:37:41

really see like the home advisors right

13:37:45

we don't see the the Angie's List they

13:37:47

yel because this is for local business

13:37:50

owners and what I'm seeing from just

13:37:53

doing the search right now for both gate

13:37:55

installation and gate

13:37:57

repair it's not that competitive I mean

13:37:59

24 reviews you know 31 reviews I mean we

13:38:02

can get that many in the next couple

13:38:04

months I'm sure yeah right I mean how

13:38:07

many customers do you service right now

13:38:08

per month maybe like

13:38:12

15 which is not

13:38:14

enough how many do you want to be doing

13:38:16

per

13:38:18

month I want to go on like

13:38:21

um uh I would

13:38:23

say in a in a month like 60 I want to go

13:38:27

to like 60 70

13:38:29

leads no no uh how many projects are you

13:38:33

doing not 15 right now I can take like

13:38:37

much more I can take like

13:38:41

X3 I could take like 50 projects a month

13:38:45

oh wow okay so you could do like three

13:38:47

times four times more yeah oh I see okay

13:38:50

cool so then you have the capacity uh to

13:38:53

hand on more work which which is also

13:38:55

important but I mean dude even at 15

13:38:57

customers a month I think that I mean we

13:39:00

can still in a few months I mean I'm

13:39:02

sure you can get a review from each

13:39:03

customer right yeah

13:39:06

so I mean you can you can get more than

13:39:08

30 customers in the next or 24 customers

13:39:10

in the next few

13:39:13

days yeah so I think man we can

13:39:16

absolutely rank this up

13:39:18

here uh and I think the organic section

13:39:21

the thing is dude like I can show you

13:39:23

the

13:39:24

results okay interesting I could show

13:39:28

you a lot of the backend work but even

13:39:29

from my data and from my clients that we

13:39:31

work with once you're ranking up here

13:39:34

you're just getting all the phone calls

13:39:35

and no one is charging you per call so

13:39:38

it's not $400 per call it's just anyone

13:39:40

that googles it you know they're not

13:39:41

going to go to click more businesses and

13:39:43

scroll down and try to find someone and

13:39:45

click on next and this like they they

13:39:47

don't shop that much they go to Google

13:39:49

you know sometimes they they call like a

13:39:51

Google ad but a lot of times on on their

13:39:53

mobile phone they scroll down and they

13:39:55

just call one of these guys because it

13:39:56

literally just has like the call icon

13:39:58

and they just call them yeah so it just

13:40:01

makes it way way easier and you can help

13:40:04

me bring like higher yeah so that's kind

13:40:07

of a bread and butter uh is is this

13:40:10

section I'm very familiar with Facebook

13:40:13

ads and that's in fact most of my career

13:40:17

has been Facebook ads um we run it for

13:40:20

our businesses we we still run it for

13:40:22

our clients but there's but there's

13:40:25

times that I think ranking like this in

13:40:29

the

13:40:30

organic is just a better return on

13:40:33

investment yeah because for example on

13:40:36

Facebook odds I mean you're going to be

13:40:39

spending minimum $3,000 a

13:40:43

month

13:40:45

okay

13:40:47

and cost per lead might be 20 $30 per

13:40:50

lead you know $40 per lead 50 $50 per

13:40:53

lead or

13:40:54

so okay which what do you think about

13:40:57

that I think it's fine to pay like $50

13:41:00

for meeting

13:41:02

yeah yeah no no no that's that's not per

13:41:04

meeting that's not per booked estimate

13:41:06

that's like per lead and then out of

13:41:08

those um well it's hard to say the exact

13:41:11

numbers cuz I'm not I'm not too familiar

13:41:13

with the fence space specifically on

13:41:15

Facebook but with Remodeling and us

13:41:17

doing like $70,000 projects and like

13:41:20

really big things uh it is I mean it it

13:41:24

ranges sometimes it's $50 per booked

13:41:26

appointment sometimes it's $100 per

13:41:28

booked appointment but again either way

13:41:31

I mean if I can send a contractor you

13:41:33

know 10 appointments then I mean what's

13:41:35

what's your closing

13:41:37

rate uh one to three I would say out of

13:41:42

10 no uh I'm closing one job out of

13:41:46

three oh okay so about 33% okay so cool

13:41:50

so if you got 10 you'd close at least

13:41:51

like three from 10 I'm closing three at

13:41:54

least three at least okay yeah so then

13:41:57

obviously it still makes sense because

13:41:58

there's you know there's still enough

13:42:00

profit um for you to have that now

13:42:02

obviously we want to get way more than

13:42:04

10 appointments but that's just an

13:42:05

example to keep the number simple so it

13:42:08

could definitely work but the thing

13:42:10

is when we go to Google we just get way

13:42:13

more phone calls than we ever can and

13:42:16

just more people buy like you'll you'll

13:42:18

be closing the the closing percentages

13:42:20

on Google are much higher because if you

13:42:21

think about it like if someone sits down

13:42:23

and types in gate

13:42:25

installation they're a much higher

13:42:27

quality buyer than someone that's

13:42:28

sitting on a toilet and and deciding you

13:42:31

know what I do want to get a new gate or

13:42:33

a new fence

13:42:36

yeah yeah yeah you're right so so we can

13:42:39

get uh so it used to be Google ads we

13:42:41

used to do Google ads but now it's just

13:42:43

dude almost every area H is just way too

13:42:46

expensive especially in a place like La

13:42:47

where you have you know you have some

13:42:49

big big companies and you have some

13:42:51

Heavy Hitters that are willing to spend

13:42:52

a lot yeah and also a profitable Market

13:42:56

yeah I know I know like a lot of those

13:42:58

like big sharks and they they like doing

13:43:01

a lot of

13:43:02

money yeah yeah exactly so so this is a

13:43:06

good way to come in and Sakely just get

13:43:08

all the freaking phone calls yeah and

13:43:11

you know there's really a lot that um

13:43:14

that goes into it but let me just ask a

13:43:16

few more questions so I did have this uh

13:43:19

presentation we'll kind of skip around

13:43:21

here as well because I I like to keep

13:43:23

these pretty interactive but um yeah how

13:43:28

much due diligence have you done on on

13:43:29

my company by the way I'm sorry how much

13:43:32

due diligence have you done on my

13:43:34

company or like on what we

13:43:36

do no not too much not too much all

13:43:39

right so I'll give you a brief

13:43:41

background um I I basically came from

13:43:44

Ukraine and I started this company in

13:43:46

2017 so I've been helping home service

13:43:49

companies for many many years now and

13:43:51

especially around like covid time like

13:43:53

2020 is when we really really niched

13:43:55

down and went much happier uh we have a

13:43:58

7ers team so I'm not a massive company

13:44:01

obviously I'm the owner you're speaking

13:44:03

to me uh we started started with many

13:44:05

many different strategies with Facebook

13:44:07

Instagram we've tested everything man

13:44:09

Tik Tok and like anything you can

13:44:11

imagine we've probably tested it and um

13:44:14

that's because whatever works that's

13:44:16

just what I do so it's not necessarily

13:44:18

like we're not just like a Facebook

13:44:19

company it's whatever gets you better

13:44:21

results and gets gets more booked

13:44:23

estimates that's what we're going to

13:44:24

focus on um so we have a bunch of like

13:44:28

like videos and case studies have you

13:44:29

seen I think when you book this

13:44:31

appointment you should have been

13:44:32

automatically emailed like some of these

13:44:34

case study videos and everything have

13:44:36

you seen some of them yeah yeah I saw I

13:44:38

saw I think one of them okay cool so

13:44:41

yeah well we do have a bunch of also

13:44:43

reviews on like Google on Facebook and

13:44:45

on all that um all five stars so you can

13:44:48

take a look at that if you want uh you

13:44:49

said you already saw some of these so

13:44:51

I'm not going to spend too much time on

13:44:52

this but yeah man instead of promising a

13:44:54

million leads I like quality over

13:44:57

quantity um so you said you've tried

13:45:00

like the Home Advisor the thumb tax you

13:45:02

you you've tried Google ads is there

13:45:04

anything

13:45:06

I

13:45:07

tried um Home Advisor ttac I'm still

13:45:10

with tamt because I I like working with

13:45:13

them agents list I didn't like working

13:45:15

with them not working with Google

13:45:17

anymore and no y so I'm basically just

13:45:20

on ttac right now okay

13:45:23

gotcha so what would you like to do I

13:45:25

mean what you you said thumb tac's kind

13:45:27

of working like do you see yourself

13:45:28

using Thumbtack in the future for a long

13:45:31

time or or what are your thought yeah

13:45:32

yeah I can see yeah I can see myself

13:45:34

still using them because I like I like I

13:45:37

like their their system that when that

13:45:40

you paying uh for per Elite and you

13:45:44

don't have like you know like $3,000 and

13:45:47

then they just get giving you um as much

13:45:51

le as they can in T is just charging you

13:45:55

per lead so if it's like a big job then

13:45:58

they're gonna cost charge you a 100

13:46:00

bucks if it's like a small gate then can

13:46:02

be like 16 bucks or even 25 something

13:46:05

like that that's what I like with

13:46:07

working with

13:46:09

thumac gotcha okay do you think thumac

13:46:12

will get you to your goal of what you

13:46:14

told me about which is you want to get

13:46:16

to about like 40 or 50 a month no I

13:46:19

don't think so not at the moment I I I

13:46:23

think I need to use other platforms to

13:46:25

get this amount of

13:46:27

jobs okay why do you think

13:46:30

that uh because I'm not strong enough in

13:46:33

ttac and they don't have enough

13:46:36

leads I see so you can't just like

13:46:39

increase your

13:46:40

budget I I'm on unlimited budget

13:46:45

so yeah you're like take my money

13:46:49

they're like we can't give you anymore

13:46:51

so but I I'm not spending more than 18 I

13:46:54

didn't spend more than 1,00 a

13:46:57

month uh just because they don't have

13:46:59

enough

13:47:00

leads

13:47:01

yeah that's funny yeah yeah yeah that's

13:47:06

that's yeah I I put there like unlimited

13:47:08

budget because I know that one of three

13:47:11

leads I going to I'm gon to close them

13:47:15

yeah that's really good man if your

13:47:17

closing rate is one of three on thumb

13:47:18

Tac that's really good because you're

13:47:19

competing with a lot of other people

13:47:21

obviously if some comes in from Google

13:47:23

they're a they're way more High intent

13:47:25

and they're actually calling you so

13:47:26

they're expecting to hear right your

13:47:29

voice and especially the way that we

13:47:30

phrase it like you know for example

13:47:32

someone lands on your website right now

13:47:34

there's no photos of you there's no

13:47:35

photos of like who you are and even like

13:47:38

the the about us doesn't I think you

13:47:40

know this can also be like there's no

13:47:42

photo of you no one when people do

13:47:44

business man and and maybe you can agree

13:47:47

but they they do business with other

13:47:49

people right the reason you can close is

13:47:51

because you go into someone's house and

13:47:53

they and they like you right you talk to

13:47:54

them you tell them about your life you

13:47:56

learn about theirs they like you and

13:47:58

they just want to they want to hire you

13:48:00

yeah so we want to portray that on the

13:48:02

website as well

13:48:06

okay yeah because right now you're just

13:48:08

like everyone else I mean if

13:48:10

you you know it just looks like everyone

13:48:12

else uh and so the websites we found

13:48:14

they just convert more they get more

13:48:16

clients from website visitors if you

13:48:18

just have something about yourself yeah

13:48:21

and I need to change the name of the

13:48:23

company like

13:48:24

ASAP yeah honestly it doesn't even

13:48:27

really need to be like an entirely

13:48:30

massive change by the way meaning like

13:48:33

you don't have to change your l C or

13:48:35

your business Corporation or your you

13:48:38

know doing business as like you don't

13:48:39

really have to change anything like that

13:48:42

just buy another domain and use the same

13:48:44

website I mean you you already not you

13:48:46

know don't have a logo so just use the

13:48:49

same website and then just change like

13:48:51

the dot because it's still so new so

13:48:54

just change the do and let's say you

13:48:56

want to call it

13:48:57

like what do you think about only

13:49:01

fence what's up what do you think what

13:49:03

do you think about the name only

13:49:05

fans only fans yeah I yeah I think you

13:49:09

should do it I think you might get sued

13:49:11

but you yeah you can you you can call it

13:49:15

only fans if you want only fans but you

13:49:17

know f n

13:49:20

c oh

13:49:22

only only fence only fence I like it

13:49:27

only fence Los

13:49:29

Angeles I mean dude you're you're you're

13:49:32

in La man people are kind of weird in

13:49:34

Los so I I think they like it I dude I

13:49:37

spent a good amount of time I spent a

13:49:39

good amount of time in LA bro you don't

13:49:41

have to tell me I stayed in Santa Monica

13:49:44

for a few months and okay the people are

13:49:47

crazy I thought maybe only Gates only

13:49:50

Gates and

13:49:51

fences something like that that's true

13:49:55

because you do want gates in your name

13:49:57

yeah yeah only fence and Gates only

13:50:00

fence and Gates what do you think about

13:50:02

this name I like that

13:50:05

and I think I think it'll work well in

13:50:06

LA and Las Vegas if you get another

13:50:08

branch open it in Vegas yeah I'm plan

13:50:11

I'm planning actually to do it another

13:50:13

one in Dallas in

13:50:15

Dallas yeah I heard it's like everything

13:50:19

like is really booming over there yeah

13:50:22

it is you know actually one thing I did

13:50:24

with my other client or with one of my

13:50:26

clients is we actually went in he wanted

13:50:28

to open up a second location and we went

13:50:31

in um to a new area like let's say you

13:50:34

weren't in Los Angeles and we actually

13:50:36

temporarily used an address of one of

13:50:39

his Co I don't know exactly who it was

13:50:42

to him but maybe maybe like colleague

13:50:44

just something like that we use an

13:50:45

address that he gave me and we and we

13:50:48

got a Google Business

13:50:50

verified and then we started getting

13:50:53

reviews from his other customers to the

13:50:55

Google business and we started ranking

13:50:57

the business before he ever move there

13:50:59

so he was getting calls in a new

13:51:01

location before he ever set up his

13:51:02

business really

13:51:05

and then obviously obviously once he

13:51:07

moved then he changed the address and

13:51:09

everything but he just bought a DBA so

13:51:13

he could do the business as that and

13:51:14

then he was getting phone calls once he

13:51:16

got a lot of phone calls then he moved

13:51:19

really which is smart yeah I I would

13:51:22

like

13:51:23

like the the thing is with my location

13:51:26

I'm in Marina del re which is there is

13:51:28

not a lot of

13:51:30

like

13:51:31

uh it's not in a like it's not in the

13:51:35

center you know it's like by the ocean

13:51:37

so I

13:51:39

think like to get a upap in a different

13:51:42

area maybe it would be better for

13:51:44

me well I mean if you look at the top

13:51:47

guys you know they're not exactly in

13:51:49

downtown area either I mean like one of

13:51:52

these guys I mean where's this Payless

13:51:55

guy first first G don't get is it's a

13:51:57

friend of

13:51:59

my which one the the first one oh really

13:52:05

yeah nice you know a bunch of that have

13:52:09

Gates and fences and garage do companies

13:52:12

here in

13:52:13

La yeah are you are you in this area or

13:52:16

where's uh Marina del re you guys are

13:52:18

like here I see it yeah I I thought it

13:52:22

was by the water yeah you guys are right

13:52:23

by the airport yeah I remember that yeah

13:52:26

I I think you're

13:52:28

fine and my my previous company is like

13:52:31

two blocks for me I don't know if if

13:52:34

they're on the

13:52:35

mths I didn't see him you didn't that's

13:52:38

the good news I mean dude they have so

13:52:40

little reviews there it's almost like

13:52:43

irrelevant

13:52:47

yeah and so it's not you're not going to

13:52:50

compete too much with them once we

13:52:51

actually start doing some Google stuff

13:52:52

but but

13:52:54

anyways uh so let's let's keep going so

13:52:57

you just told me about some stuff you've

13:52:59

tried in the past yes so I was asking

13:53:00

about the Home Advisor because I was

13:53:02

curious to know why you didn't just you

13:53:04

know increase your budget and spend more

13:53:05

money on on um on Angie or uh what was

13:53:09

it it was thumb Tac

13:53:11

right uh yeah t I'm I'm like unlimited

13:53:15

budget UN list like I didn't like

13:53:17

working with them just because they

13:53:20

charging you either

13:53:23

way um and they're charging a lot for

13:53:26

per lead and they're sending it to like

13:53:28

many many companies and the people then

13:53:32

most of the time they're not answering

13:53:33

the customers

13:53:35

right yeah and and with the Home Advisor

13:53:38

and agent list they don't have a a

13:53:41

refound

13:53:42

system with ttac it's easier for me to

13:53:45

get refund even on those leads that that

13:53:50

they didn't

13:53:54

close interesting yeah that's

13:53:57

interesting um so the way that we work

13:54:00

is we don't work per lead we are a

13:54:03

marketing agency so so it is it is

13:54:06

monthly

13:54:07

fees okay good just making sure because

13:54:09

we don't do refunds no I know I know

13:54:11

that that's how you guys working okay

13:54:13

yeah so it's not per lead and we

13:54:15

definitely don't do refunds and we're

13:54:16

definitely not cheap yeah yeah okay so

13:54:20

as long as you know that and you're cool

13:54:21

with that okay so uh basically the we

13:54:27

just looked at all all this stuff do you

13:54:28

already have a Google business page or

13:54:30

no Google business page yeah one of

13:54:34

these uh one of these right here I I

13:54:37

hope no no I don't think so no not yet

13:54:40

okay okay so definitely we'll help you

13:54:42

set that up we'll actually be able to

13:54:43

set that up for you if you'd like but

13:54:46

okay yeah let's actually dive into the

13:54:48

system so right now are you just out of

13:54:51

stuff that we talked about are you more

13:54:52

interested in the Facebook ads or in

13:54:54

something like this with

13:54:59

Google

13:55:01

um in which one you you think you can

13:55:04

get get me more

13:55:06

lead so I think longterm long medium to

13:55:11

long term for sure Google and for much

13:55:14

cheaper

13:55:16

okay and for the short term for

13:55:19

shortterm Facebook is almost

13:55:21

instant almost instant yeah it's well

13:55:24

after we set it up we just hit run and

13:55:26

then you get

13:55:27

leads okay but Google it takes time

13:55:30

obviously we can't I can't you know just

13:55:32

set up your business and then all of a

13:55:33

sudden overnight you're a number one

13:55:35

because then everyone would do that it

13:55:36

doesn't work that way right it takes it

13:55:38

takes months and months and months uh

13:55:41

and also it takes a lot of expertise I

13:55:43

mean like your your past company that

13:55:44

you were in I mean they're they're still

13:55:46

nowhere to be found they're right

13:55:47

they're not even on page number two

13:55:49

that's cuz you know you guys you guys

13:55:50

never hired someone to to help you with

13:55:52

this but if you guys have been in

13:55:54

business for that long a you have way

13:55:55

more than nine Google reviews or nine

13:55:58

customers right you have a good writing

13:56:00

on thumb Tac you have a good like this

13:56:02

is all good this listing is very good

13:56:05

you guys have videos on here like

13:56:07

there's people on there you it's just

13:56:09

not optimized if this was optimized it

13:56:11

would be at the top which also tells me

13:56:14

that I mean there's a lot of people here

13:56:15

that don't know what they're doing and

13:56:17

that's it's great for you yeah yeah

13:56:20

that's great for me and if I would like

13:56:22

to

13:56:23

do what's that if I would like to jump

13:56:26

on both of them like the Facebook and

13:56:28

the

13:56:30

Google yeah you can do that

13:56:35

okay I think that if you do Google and

13:56:41

Facebook the way that I would recommend

13:56:43

it and this is what we've done before

13:56:44

for clients is I would recommend that

13:56:49

you run the Google in the background and

13:56:52

then the Facebook should only really run

13:56:54

for like three four months and so

13:56:57

obviously it's going to be more

13:56:58

expensive because you're paying the ad

13:56:59

spend and also we have to build all the

13:57:01

ads for like four or five months but

13:57:03

then as the Google starts to rank up

13:57:06

then you can get rid of Facebook or you

13:57:08

can keep going honestly if if you like

13:57:09

the Facebook and the Google together

13:57:11

then you can just keep them running

13:57:12

together we do have clients that do both

13:57:14

we also have clients that just do what's

13:57:16

called retargeting so anyone that comes

13:57:17

in from Google and like it they land on

13:57:19

a

13:57:21

website you can actually um you can

13:57:24

pixel them meaning there's like a piece

13:57:26

of code that fires and I'm sure you've

13:57:28

experienced this and now if I go to

13:57:31

Facebook I might start seeing their

13:57:32

Facebook ads

13:57:34

okay right and I'm sure you've seen that

13:57:36

right like you've you've probably been

13:57:38

on Amazon you looked at a product maybe

13:57:40

you looked at a new watch or a new plant

13:57:43

that you wanted to buy and then you go

13:57:44

to Amazon and then all of a sudden

13:57:46

you're seeing or no you go back to

13:57:48

Facebook and then and then you're seeing

13:57:50

that product you're seeing more watches

13:57:51

you're seeing more yeah so it's the same

13:57:54

technology

13:57:55

okay so that's also something that's I

13:57:58

think can work very very well

13:58:02

um is that something you open

13:58:06

towards um yeah

13:58:08

like I yeah it might be interesting to

13:58:11

do that it's all depends on how much I

13:58:12

have to spend right now

13:58:16

um because yeah yeah I mean what kind of

13:58:20

budget do do you have in mind like what

13:58:22

are what are you thinking in terms of AD

13:58:24

spend

13:58:26

and how you want to managed

13:58:29

up um definitely I don't want to spend

13:58:32

like the the amount of money I I used to

13:58:34

spend

13:58:37

before um I want to be right now like

13:58:42

about like $3,000 a

13:58:45

month I want to see if I if I'm getting

13:58:48

like of course if I'm GNA get like good

13:58:50

results I'm I gonna I'm gonna raise the

13:58:54

budget right yeah yeah exactly and

13:58:58

that's that's what I would recommend I I

13:59:00

don't think it ever really makes sense

13:59:01

to jump in and just start spending like

13:59:04

we we we had one client uh and they they

13:59:07

went from spending $1,000 um a month

13:59:11

into spending like $1,000 a week right

13:59:14

and so they they increased it very

13:59:15

rapidly so yeah I think that that

13:59:18

certainly does make sense um so there's

13:59:21

a couple other things that I want to do

13:59:22

do you have a past list of customers

13:59:25

that we can potentially reach out to or

13:59:28

no

13:59:30

um or leads that you never closed rather

13:59:35

I have some leads yeah leads that I

13:59:37

never yeah yeah yeah so we we do this

13:59:40

campaign right here so you give us your

13:59:42

previous customer list we send proven

13:59:44

emails and text messages and then we we

13:59:47

basically try to get them on on an

13:59:48

estimate and we're seeing a bunch of

13:59:52

just estimates and job requests come

13:59:53

from that and we again we do this we

13:59:56

book it in in your

13:59:57

calendar okay does that sound sound like

14:00:00

something something that you'd want to

14:00:02

do I no I because I believe my uh the

14:00:07

customer that didn't close with me I

14:00:09

believe they Clos with a different

14:00:11

company okay well we can still try

14:00:14

it we can try it yeah we can try it so

14:00:19

this is kind of How It's it it works for

14:00:21

here the most companies what they do is

14:00:24

they have leads right so contractors

14:00:26

close about like 10 to 20% of these

14:00:28

calls um and from Angie whatever how

14:00:32

like

14:00:34

whatever they they they shop around uh

14:00:37

and if also even if you do Facebook and

14:00:39

Instagram wrong the issue is uh these

14:00:42

are just low quality leads you know if

14:00:44

you just get name email and phone that's

14:00:47

a low quality lead what we like to do is

14:00:49

especially if we're running like

14:00:50

Facebook ads we actually run them

14:00:52

through a survey and on the survey it

14:00:55

asks them a a bunch of questions and it

14:00:57

asks them questions like um you know how

14:01:00

big actually here why don't I do this

14:01:03

I'm just going to show you a Live

14:01:04

account so give me one second I'll put

14:01:05

this up and then I'll give you like

14:01:08

exact questions that's uh we've asked

14:01:11

now it's it's going to be a little bit

14:01:13

different for you because I'll show you

14:01:15

a client that we have that's a

14:01:17

remodeling

14:01:19

client but I'll show you kind of how the

14:01:21

system works okay here it's asking me to

14:01:24

log in with my phone number

14:01:30

here but I in general when you come AC

14:01:33

have you ever tested Facebook ads or

14:01:35

tried that yourself or no I just tried

14:01:37

like a few days ago I just open a

14:01:41

yourself Facebook page myself yeah but

14:01:44

did you run

14:01:45

ads

14:01:47

yeah how'd that

14:01:49

go I'm getting some like uh followers

14:01:53

and likes

14:01:55

but it's not what I'm for I got also one

14:01:59

one

14:02:01

message on messenger but just asked me

14:02:06

where I loc where I'm located and that's

14:02:08

it I repli and he never answered

14:02:12

but yeah okay well yeah I mean we don't

14:02:15

we don't really run that kind of thing

14:02:17

uh we don't do follower campaigns and

14:02:19

like campaigns we do leads man that's

14:02:22

that's the better thing I think um so

14:02:26

and then you can

14:02:28

actually book them and also one thing

14:02:30

that we like to do as well is uh book

14:02:34

consultations as well so let me show you

14:02:36

an example let me let me know once you

14:02:38

can see my

14:02:41

screen yeah I can see that right now

14:02:43

okay so this is a lead this is a

14:02:46

conversation so essentially like we like

14:02:48

to book phone call consultations and so

14:02:52

you you could book for example estimates

14:02:55

but what we've seen is just you know

14:02:57

it's better just to do a phone call

14:02:59

first so you can vet them before you

14:03:00

drive over do you agree with that

14:03:02

or yeah that's what I'm doing with my

14:03:04

customers right now okay cool cool so

14:03:08

yeah so as you can see here so the page

14:03:10

visited uh right now so you can see this

14:03:12

was recent this May 24th um so this

14:03:15

person came in and we automatically so

14:03:18

they automatically booked they visited a

14:03:20

page right so they filled out our survey

14:03:21

right here survey

14:03:23

submitted then they landed under a

14:03:25

booking page and then they booked in a a

14:03:28

session right here and then they hit the

14:03:29

thank you page and so for example they

14:03:31

booked in an appointment let's see under

14:03:33

appointment ments right here boom so

14:03:35

they booked in an appointment 11:45 a.m.

14:03:37

and this came in obviously from Facebook

14:03:40

as you can see here FB right so May 29th

14:03:43

so you can see that under the activities

14:03:45

and so they booked it came in on 24th

14:03:46

booked on the 29th so now you're

14:03:49

probably your next question is okay well

14:03:50

what did they actually like uh what do

14:03:53

they fill out so on the survey this is

14:03:56

what we collected we got their street

14:03:58

address as you can see here we got the

14:04:00

question are you the homeowner what's

14:04:02

the scope of the project uh timeline for

14:04:04

the project of course for you we would

14:04:06

change it from kitchen and bathroom both

14:04:07

to whatever you know fence installations

14:04:09

fence repair Gates installations repairs

14:04:12

anything else you

14:04:13

want this we customize and then timeline

14:04:16

from project so this person said more

14:04:18

than a month from now so maybe not the

14:04:19

best lead but that's roughly how it

14:04:22

works and as soon as that that as soon

14:04:25

as they book that appointment as you can

14:04:26

see so we're making different

14:04:27

opportunities moving them in different

14:04:29

like pipelines and stages and then here

14:04:31

we automatically text them so we say

14:04:33

their name

14:04:34

your initial phone call consultation had

14:04:35

been scheduled and reserved boom

14:04:37

Wednesday please reply with yes to

14:04:39

confirm we've got the right time also

14:04:40

please add it to your calendar right so

14:04:42

we do that and then because they didn't

14:04:45

respond we actually texted them the next

14:04:48

day and we said name do we have the

14:04:50

right time and day so again this is

14:04:52

automatic by the way no one's actually

14:04:53

doing this like this is our this is our

14:04:56

automations and then good morning so

14:04:58

it's a call consultation good morning

14:05:00

yes it is now this is a manual response

14:05:01

this is my client yeah boom

14:05:04

yes good morning uh yes we scheduled the

14:05:06

phone consultation first and then if

14:05:07

we're able to help you blah blah blah

14:05:09

and the reason we do the phone call is

14:05:10

because you know sometimes people just

14:05:12

play phone Tagg and that's what we've

14:05:14

seen so if we just send them we do tell

14:05:17

them to call you we say hey by the way

14:05:18

like if you want to just do this

14:05:19

immediately call them right now but

14:05:21

sometimes it goes to miss call or you're

14:05:24

playing phone tag going back and forth

14:05:26

so so yeah then they said anytime give

14:05:28

you a call okay fine today perfect and

14:05:30

then yeah so excited for design

14:05:32

consultation 10 minutes talk

14:05:34

soon right okay so that's how it works

14:05:39

yeah we can customize a text messages

14:05:41

whatever but this is our software right

14:05:43

here and this is what you're going to

14:05:45

have access to as well uh this is

14:05:47

specifically linked to uh Facebook

14:05:49

you'll see when it says uh social media

14:05:51

or when it says organic if it says

14:05:52

organic it means it came in from Google

14:05:54

so we track both

14:05:56

sources

14:05:59

okay so what do you think about that far

14:06:03

yeah that sounds that sounds sounds good

14:06:07

yeah okay cool uh do you think something

14:06:11

like this would work for your company uh

14:06:13

yeah I think

14:06:15

so okay have you ever tried any sort of

14:06:17

like automated like system like this no

14:06:21

because I I didn't I didn't have enough

14:06:23

lad that's why like I

14:06:26

never netted it oh okay okay well sounds

14:06:31

good so that's like basically how how

14:06:33

that works uh if they come in I'll be

14:06:36

honest if they come in from this page

14:06:38

the Google page it skips a lot of that

14:06:40

because they just call you directly and

14:06:41

then you could just book the estimate so

14:06:43

you just do the immedate consultation so

14:06:45

we do both this is specifically for

14:06:47

Facebook because with Facebook some

14:06:49

other just you know they're just kind of

14:06:51

low quality so we have to filter them

14:06:53

through a survey and then we book the

14:06:54

phone call

14:06:56

consultation okay and tell me how fast I

14:06:59

can be ranked like higher on Google Maps

14:07:04

depends on the area and the competition

14:07:06

but in yours from what I'm seeing

14:07:08

probably like four five months six

14:07:10

months four to six months four to six

14:07:13

months

14:07:15

yep and how many leads I'll be able to

14:07:19

get like after those four four five

14:07:21

first to six months I mean a lot uh I

14:07:24

mean you'll be getting uh if we go you

14:07:26

want to go after gate installation or

14:07:29

repairs uh

14:07:31

installations I mean a lot uh uh this is

14:07:34

one keyword is 110 we have automatic

14:07:36

gate installation driveway gate

14:07:38

installation Electro gate installation I

14:07:40

mean yeah I mean 100 you know 50 60 70

14:07:45

you know phone calls it's a couple phone

14:07:47

calls a day

14:07:51

okay basically you know I would like

14:07:54

more to push the Google the Google

14:07:58

Maps the Google ads h no ads the Google

14:08:03

Map

14:08:04

yeah maps maps yes I

14:08:06

agree I agree man the long run that will

14:08:10

give me more

14:08:12

work yeah and these are and by the way

14:08:15

like you you know you can get more leads

14:08:18

off of uh Facebook than like immediately

14:08:22

than really any other platform like even

14:08:23

if we do Google ads you'll get way less

14:08:26

leads uh but Facebook will get you like

14:08:28

the quickest leads the quickest results

14:08:30

but the Google uh SEO are just the

14:08:34

highest quality traffic because these

14:08:35

are people that are typing in I need

14:08:38

this

14:08:39

service right yeah so so yeah that's

14:08:43

that um let's take a look as this is

14:08:46

kind of how it works obviously right so

14:08:48

this you would this is how the Google my

14:08:50

business uh works one thing we also have

14:08:53

is called The Accelerated five star

14:08:55

review machine and so we essentially

14:08:57

take do you have a past list of

14:08:59

customers like name email phone number

14:09:01

that kind of thing yeah so

14:09:04

yeah do you have it from the past

14:09:06

company that you were with where people

14:09:08

working not anymore okay all right well

14:09:12

how big is that

14:09:14

list right now not too

14:09:17

big let me see like 10 15 30 10 15 20 20

14:09:23

20

14:09:24

30 okay all well that's still good

14:09:26

enough man because the the point is the

14:09:29

same way we reactivate your uh old leads

14:09:31

or you know your old potential customers

14:09:34

we can also go in and send these guys

14:09:36

emails and texts and get them to leave a

14:09:38

Google review and so you get a bunch a

14:09:41

bunch of Google I mean we have clients

14:09:42

that get a ton of Google reviews um I'll

14:09:45

show you some in a in a second when I

14:09:47

actually go over like some actual case

14:09:48

studies but you can see these guys mean

14:09:51

they have 31 24 you know so even if we

14:09:53

can get like 20 reviews we're going to

14:09:55

set up your new business you have 20

14:09:57

reviews and you'll have you'll already

14:09:59

have more than double of what the of

14:10:01

what your part your old partner has yeah

14:10:03

and Google are accepting any review

14:10:05

they're not like deleting review like if

14:10:08

it's a fake review they'll delete it but

14:10:10

if it's from real customers

14:10:12

yeah cool so this is our app that you

14:10:15

just saw as well and I shared my screen

14:10:17

right this is it right here and the the

14:10:20

way it works is we just centralize

14:10:21

everything your phone calls text you

14:10:23

know any messages your website chat your

14:10:25

website forms everything goes into here

14:10:27

and we track it very very carefully so

14:10:30

we can see which lead is coming in from

14:10:32

where and then we follow up with all

14:10:34

those leads and then the leads that

14:10:36

don't actually contact you we keep

14:10:37

following up automatically so if they

14:10:39

don't answer if they don't respond to

14:10:40

you we'll text them again the next day

14:10:42

then we text them again the next day

14:10:44

we're like uh you know look we're saving

14:10:46

your spot let us know if you still want

14:10:47

this if not no problem let us know so we

14:10:49

won't reach out okay does that sound

14:10:53

good

14:10:55

yeah Okay cool so that's kind of the

14:10:59

process here uh of just to bring it all

14:11:02

together so we do the rapid job

14:11:04

collection blast right so the lead

14:11:06

reactivation then we build out the maps

14:11:09

asset the Google Maps asset territory

14:11:11

which is what we talked about the Google

14:11:13

Maps business we do the festar uh review

14:11:16

machine and then we we set up your

14:11:18

actual app so everything is working

14:11:20

seamlessly which is this app right

14:11:23

here okay cool so do you have any

14:11:26

questions so

14:11:28

far um

14:11:30

no does everything make sense because I

14:11:32

know we we're covering a lot of a lot of

14:11:34

stuff here yeah yeah it makes sense to

14:11:36

me yeah okay cool is there something

14:11:39

that you would you would even want to

14:11:41

do I believe so yeah it depend yeah it

14:11:46

depend on the price and how much you'll

14:11:47

be able to spend on that right

14:11:49

now okay sounds good so let me actually

14:11:52

show you uh oh yeah also one other thing

14:11:55

that's I forgot to mention is we only

14:11:56

work with one company per area so yeah

14:11:59

did you know that yeah yeah yeah I you

14:12:02

said that in the in the video that they

14:12:04

emails yeah yeah yeah awesome um yeah so

14:12:09

la is open which is which is good for

14:12:11

you because sometimes in like bigger

14:12:13

areas like LA or like whatever if we do

14:12:15

have a client then we kind of have to

14:12:17

divide it up into what areas we want to

14:12:19

rank but you can just kind of pick

14:12:21

whatever you want so anyways this is one

14:12:22

client uh this is a moving company as

14:12:25

you can see here he has 198 phone calls

14:12:29

uh in the past 30 days and it's all just

14:12:31

from being organic all from being being

14:12:33

just Google we run no paid ads no ad

14:12:35

spends no this or that it's one of the

14:12:37

videos here's another video this is a

14:12:39

remodeling so 173 calls in past 30 days

14:12:43

again all from Google

14:12:46

organic so pretty crazy there

14:12:50

so let me actually show you okay cool so

14:12:54

it's 12-month campaign so after the the

14:12:56

first like 3 to six months we'll hit top

14:12:59

three uh roughly and then we do have a

14:13:02

six-month trial period so basically if

14:13:04

after 6 months you you don't want to

14:13:07

continue that's fine as well we also

14:13:09

have a guarantee just to make sure that

14:13:11

everything is on track so what we

14:13:13

guarantee is that you'll hit top three

14:13:16

the top three businesses they get all

14:13:18

the phone calls top three in that

14:13:21

six-month

14:13:22

period and you'll be getting more leads

14:13:24

or we work for free until you're

14:13:26

actually ranked in that top

14:13:28

three okay and we also do all that in

14:13:31

writing so it's legally back

14:13:34

um but also real quick do you did you

14:13:36

want to do the Facebook ads as well or

14:13:37

just the just the Google stuff I would

14:13:39

like to hear the yeah I want to read the

14:13:41

price for the Facebook too because if

14:13:44

it's if it's GNA be on my budget then

14:13:47

then I'll be able to do that too

14:13:51

but I want to hear cool so this is one

14:13:55

of our tools that we used to track says

14:13:57

so you can see it kind of shows up in

14:13:58

red this means that it's ranked like 20

14:14:01

plus meaning it's not in the in the top

14:14:03

three and then if it's green it means

14:14:06

it's you know ranked number one two or

14:14:07

three and then it'll tell you in what

14:14:09

area you're ranked number one and in

14:14:11

what area you're not ranked number one

14:14:13

that's also how we we continue that

14:14:16

process so so where would you like to go

14:14:19

from here it sound interesting so far

14:14:22

yeah cool so this is kind of how it goes

14:14:25

so this is a pricing per location so as

14:14:27

you can see here you will start getting

14:14:29

you know some calls and some estimates

14:14:31

coming in from Google but the majority

14:14:33

of them that will come in will be after

14:14:36

6 months that's when we're going to be

14:14:37

like really really crushing it okay so

14:14:41

so in general uh this is the the volume

14:14:43

of sales that we see for remodeling uh

14:14:47

then we have year two and this is

14:14:48

sustainment obviously other people are

14:14:50

going to try to come in and rank up

14:14:52

towards the top and so we'll make sure

14:14:53

that you always stay at the top and

14:14:54

you're absolutely rushing it uh this

14:14:57

program that I'm showing you is we

14:14:59

actually revived it I didn't do it for a

14:15:00

while um but I saw one of my best

14:15:03

clients he's been with me since

14:15:05

2019 and we've been doing this since

14:15:07

2019 and he's been crushing

14:15:10

so so for the payment option the

14:15:13

investment is 12,000 it's broken up into

14:15:15

12 monthly payments of $1,000 and then

14:15:19

we do have a discount available if you

14:15:20

pay for the full year upfront which is

14:15:22

2,000

14:15:23

off okay so so the 12,000 are you paying

14:15:28

it for uh for a year to operate all

14:15:32

these things and for the

14:15:35

app yes

14:15:37

everything

14:15:40

okay and on Google I I have to invest

14:15:43

something on

14:15:44

Google no not for the the SEO we we do

14:15:49

all the stuff on the back end um and

14:15:51

there's no like ad spend or anything

14:15:53

else like

14:15:54

that and you're going to set up the um

14:15:58

Google Business yeah the Google business

14:16:01

we set it up right yeah you're send us

14:16:03

all the photos we'll set it up on your

14:16:05

account so you're going to own it you're

14:16:06

going to be the owner uh we'll we'll

14:16:08

help you upload all the photos all the

14:16:09

technical stuff on the back end we'll

14:16:11

do

14:16:14

okay sounds not not that bad and that's

14:16:18

for just for the Google you're saying

14:16:20

that's the Google yeah yeah and by the

14:16:22

way this is in this is in beta uh as in

14:16:25

like this this pricing like we are going

14:16:27

to increase it the plan um our our our

14:16:31

other package that I'll tell you about

14:16:32

in a second

14:16:33

uh the the minimum for that is 2,000 and

14:16:36

then that's Plus ad spend so our normal

14:16:38

packages are 3,000 and up we're doing

14:16:41

this one for a th000 and I mean that

14:16:43

like I'm not just saying this but we we

14:16:44

are going to be increasing it to 1,500

14:16:47

after we get like two or three more

14:16:49

clients so it it will be uh we will be

14:16:52

increasing this so so this one increase

14:16:57

after how I didn't understand well I'm

14:17:00

saying in the future for other people

14:17:02

that want to sign up this will be 1,500

14:17:05

because this is this is too cheap in my

14:17:08

opinion we spend our normal prices are

14:17:11

minimum 3,000 and you know we're

14:17:13

charging a th now so okay that's that's

14:17:16

for Facebook ads

14:17:18

so do you want to hear about the

14:17:20

Facebook ads you were kind of curious

14:17:22

about that right yeah yeah I want to

14:17:24

hear for the on the Facebook yeah so for

14:17:28

the Facebook ads here I'll just remove

14:17:30

this or full screen so for the Facebook

14:17:33

ads the way that works is you we run it

14:17:36

on your account so if you have a

14:17:38

Facebook page it goes to your ads it's

14:17:40

like you know it's everything is coming

14:17:42

into your business so the people see

14:17:44

your your company name your everything I

14:17:47

recommend minimum we do a $50 a day

14:17:49

budget and that goes to Facebook our

14:17:52

service fee to run all this to set it

14:17:54

all up and you're going to get the app

14:17:56

and everything with the Facebook ads as

14:17:58

well like I showed you we used to charge

14:18:00

for it but we just saw that everyone

14:18:02

that uses the app just gets better

14:18:03

results and then they stay with us

14:18:04

longer for Facebook and so now we just

14:18:07

we just give that we just install that

14:18:08

for

14:18:09

free and that our service fee is500 a

14:18:13

month

14:18:14

for for Facebook yeah so total is about

14:18:20

3,000 uh just for uh just for Facebook

14:18:24

the 50 the $50 a day for uh for ads and

14:18:28

then you running uh you running it it's,

14:18:31

1500 correct corre and from from these

14:18:35

50 bucks are there how how many leads

14:18:38

that you think I can get on

14:18:44

Facebook I'm more familiar with the

14:18:46

remodeling numbers to be ful transparent

14:18:49

it's about $40 a lead now again these

14:18:52

are also $50,000 projects yeah fenes and

14:18:56

gates are not that expensive right yeah

14:18:59

yeah but there're still home services so

14:19:02

we're targeting the same people and the

14:19:03

same demographic homeowners people that

14:19:06

want Home Improvement so I think it's

14:19:09

going to be roughly the same I think

14:19:10

it's going to be around $40 to $50 per

14:19:12

lead which means you can expect about

14:19:15

one per day on average on

14:19:19

average

14:19:21

okay that sounds something that I might

14:19:24

also would like to to St

14:19:28

it okay so as in both

14:19:32

yeah I think I think I would like to go

14:19:35

with

14:19:36

both

14:19:38

both and you also like what for the

14:19:41

Facebook what what do you need to get

14:19:43

from

14:19:44

me do you already have a Facebook page

14:19:47

for the business

14:19:49

yeah okay nice so

14:19:54

for that we we just need to get access

14:19:57

so we're going to do an onboarding call

14:19:59

where you actually give us access to

14:20:00

everything like you're going to fill out

14:20:01

a form after this and it has like 12

14:20:04

questions or so and then we we're going

14:20:05

to have a link where you're going to

14:20:07

upload a bunch of photos and like your

14:20:09

project photos and that kind of stuff uh

14:20:11

as you fill that out it's going to guide

14:20:13

you into a calendar and you're just

14:20:14

going to book in an onboarding call and

14:20:16

then so we're going to jump on and

14:20:18

that's where you just give us like

14:20:19

agency access to you know just access so

14:20:22

we can run your marketing on Facebook

14:20:24

and on Google and then from there that's

14:20:26

all you have to do we set up everything

14:20:28

we set up all your systems we link it to

14:20:30

our software and then you just have have

14:20:33

logins to our software and then you just

14:20:35

go in there and you see exactly how many

14:20:36

leads come in when they come in and you

14:20:38

just use our software to respond to

14:20:40

everyone okay and with this Facebook and

14:20:44

the Google Maps my

14:20:47

uh my website will uh rank higher

14:20:51

organically too yes exactly so that

14:20:54

that's the point of the SEO so the

14:20:57

Facebook ads would be my plan for you

14:20:59

for like the next maybe like four months

14:21:01

five months and then we can essentially

14:21:03

remove that and then you can just stay

14:21:05

on the 1,000 a month and get the you

14:21:07

know however many calls just from the

14:21:09

Google organic if you want if you still

14:21:12

want more leads we can keep running I'm

14:21:13

happy to keep running Facebook but if

14:21:15

you if you do want to stop doing the

14:21:17

Facebook then that's

14:21:19

fine

14:21:21

okay yeah like yeah I would like to

14:21:23

start with Facebook just so I can get

14:21:26

like immediate

14:21:29

results

14:21:30

exactly to pay more more for marketing

14:21:34

because how it's working with me I'm as

14:21:36

much as much jobs as I'm closing I would

14:21:39

I want to get like more jobs so I will

14:21:41

spend more on

14:21:42

marketing right yeah and if you want man

14:21:45

like I said you could increase the

14:21:46

budget on Facebook if you if in the

14:21:48

future if you find that you're closing

14:21:49

and you're making money from it and you

14:21:51

want to reinvest and you want to say

14:21:52

okay cool instead of $50 a day let's do

14:21:55

$100 a day I mean La is a big enough

14:21:57

area to where we can just you know we

14:21:59

can do that yeah

14:22:04

Yeah so basically from I'm thinking like

14:22:08

to start with the Facebook right

14:22:13

now um and then I want to get like more

14:22:18

uh more clients so I can get them to put

14:22:21

me review on the on the Google Maps fast

14:22:26

so I don't want to have a Google Maps

14:22:28

like running without to without to have

14:22:30

any reviews on them so I want to get

14:22:32

like At first like a bunch of customers

14:22:34

that will be able uh to write me a

14:22:37

review on Google and then once I'm

14:22:40

opening the Google Maps I already have

14:22:43

like 15 or 20 customer that for sure

14:22:45

going to get me a review right yeah I

14:22:49

think that's yeah I mean with our Google

14:22:51

review campaign you're probably going to

14:22:53

get like an extra 15 reviews like right

14:22:55

out of the gate right and ranking on

14:22:58

Google and being at the top isn't

14:23:01

necessarily all about theevs yeah no I'm

14:23:05

saying it's it's not necessarily about

14:23:07

the reviews that's that's one part of it

14:23:09

right because for example let me let me

14:23:11

share my screen here again so I went

14:23:13

into the Google Maps here let me go back

14:23:17

here so I could show you so right now it

14:23:18

looks that way the top guys is 107 but

14:23:21

really it's more than that because let

14:23:22

me show you most

14:23:25

businesses watch this this guy has 40

14:23:27

reviews but he's not number two right

14:23:30

look at this guy he has four .8 Stars 20

14:23:34

plus years in business 170 reviews he

14:23:38

has more he has way more reviews than

14:23:41

even the number one your friend first

14:23:42

garage door he has more reviews and

14:23:45

better reviews than this number one

14:23:49

guy and yet he's all the way down here

14:23:52

he's like number six or

14:23:54

seven and also look at this guy 216 this

14:23:58

guy's 11 reviews and he's higher than

14:23:59

this guy that's two 216

14:24:02

reviews 25 years so the reviews man are

14:24:05

just a small part and even if you looked

14:24:07

at like what I showed you some of my

14:24:09

clients if you look at the top so if you

14:24:11

look at the the listing we have 10

14:24:14

reviews on this one yeah if you look at

14:24:17

this one we have 38 reviews which is

14:24:20

which is competitive but it's not even

14:24:21

the most these guys are 40 this guy's

14:24:25

80 so the reviews are part of it and if

14:24:27

you want to do the the Google stuff

14:24:29

later then it's going to start the

14:24:32

process later so if you do Facebook ads

14:24:34

for let's say three months and then in

14:24:36

three months you're like hey let's do

14:24:37

Google now then we have to wait you know

14:24:40

we started then and then in four or five

14:24:42

or six months then you'll see the

14:24:43

results for that but if we start them

14:24:46

both today then in you know whatever

14:24:50

four five six months you'll get the

14:24:52

organic calls while the Facebook so will

14:24:54

do two things and then the Facebook can

14:24:56

be running and then also the SEO can be

14:24:59

running in the background I see

14:25:04

all right so yeah that sounds

14:25:09

good can we get on a call um tomorrow

14:25:14

too so we can finalize

14:25:19

everything sure what would you like to

14:25:21

what exactly would you like to finalize

14:25:23

yeah yeah I'm probably gonna go with

14:25:25

both of them

14:25:30

together okay yeah with the Google and

14:25:34

and the and the

14:25:36

Facebook okay nice so what's stopping us

14:25:40

from moving forward today right now

14:25:42

because I have a meeting in

14:25:44

3:40 and it's 15 away 15 minutes away

14:25:47

from here so I'll have to head out okay

14:25:51

yeah man well I definitely don't want to

14:25:52

keep you here for too long uh I mean all

14:25:55

the only next steps man is is just for

14:25:56

us to actually sit down and build it out

14:25:58

so the way it works is I'll just take

14:26:00

your card details here and then and I

14:26:02

can automatically onboard you I'll send

14:26:04

you the welcome email it has the form

14:26:06

you can fill it out later today and then

14:26:08

we can get started tomorrow and then in

14:26:10

about five days business days which will

14:26:12

be early next week we could do a zoom

14:26:13

meeting and that's what we'll show you

14:26:15

everything that we built we'll show you

14:26:17

all the Facebook ads all the pages the

14:26:19

survey we buil

14:26:20

everything okay so how much I will have

14:26:22

to pay right now so it would be

14:26:26

2500

14:26:29

2500 correct um

14:26:33

let me

14:26:35

see let me see what what card I have

14:26:38

ready for that let's do that uh can I

14:26:41

pay right now $1,000 so we can start

14:26:43

with the Google and then tomorrow we're

14:26:47

gonna do the second one yeah sure yeah

14:26:51

we can do the 1,000 today and then you

14:26:53

want to do, 1500 tomorrow yeah okay cool

14:26:56

let's do that all right is that going to

14:26:58

be credit or debit

14:27:00

credit cool and is that Visa or Master

14:27:05

Card uh that's a

14:27:08

discovery okay I'm ready for the number

14:27:10

when you are 61

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